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Future of India - France Collaboration in Media & ENTERTAINMENT

FRENCH KNIGHTHOOD – CHEVALIER

Magnifique Biren Biren Ghose, the Country Head in India of the Paris headquartered Technicolor, has been awarded the French civilian award - ‘The Ordre National du Mérite’. Biren has built Technicolor’s India studio – one of the world’s largest computer graphics, animation and VFX hubs employing over 5000 artists and technicians in India’s Silicon Valley.

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SPOTLIGHT BIREN | CHEERS FROM THE INDUSTRY

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

sPotliGht Biren | Cheers froM the industry

Biren Ghose Design Thinker | Evangelist | Mentor

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from t he e d ito r

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years ago, the idea that India would be counted among the top nations producing world class animation, VFX and high-end computer graphics for TV, movies, games, and brands was just that, an idea. That idea has now become a reality. Biren is among the founders of the large-scale animation revolution in India.

I have had the privilege of interacting with Biren for over two decades and our first interview on August 2, 2001 for The Times of India was memorable. Biren was CEO of UTV Interactive and he was discussing the prospects and future of broadband. We must have met over a hundred times in various markets and summits - his energy levels and optimism for the Indian media sector, his championing of a collective voice for the industry has remained as passionate and steadfast from our first handshake.

We are extremely happy to release this special edition at Cannes -when India is celebrating 75 years of Independence and 75th edition of Cannes Film Festival. It is also a proud moment as India is the Country of Honour at Cannes.

Pickle decided to celebrate Biren Ghose’s 2021 award - The French National Ordre de Merit - a knighthood, with this special commemorative issue. Pages 7 to 13 describe the award and the citation on why he received it and his comments while receiving it.

While Biren believes the best days for the industry, for his company and for himself are still ahead, we wanted to applaud him and to savour this recognition by the French President for his contribution to the Indian Entertainment industry.

True to character, rather than dwelling on the past, his thoughts are all about how to further the Indo-French collaboration in Media & Entertainment. For this issue, he has articulated a strategy for France and India to combine forces to gain a larger global market share in the new digital (refer pages 49 to 60).

We have tried to trace Biren’s personal and professional journey (pages 14 to 33), which gives us a glimpse of his ‘run up’ leading to this spectacular honor.

Perhaps, the best way to evaluate the significance of Biren’s knighthood is to see it through the lens of a wide variety of professionals.

These straddle global industry leaders, past and present colleagues, technology partners, media luminaries, trade association heads and NGOs. We were overwhelmed by the immediacy of the response and their spontaneous and insightful reflections which provide a wide variety of insights into Biren’s richly textured journey.

This is reflective of what a consummate networker Biren is. He continues to involve himself across the entire panoply of Media and Entertainment verticals. He truly believes that computer aided digital production now pervades all forms of content creation across the entire entertainment spectrum. He has sought to innovate across this space and strived to make Indian animation an enchanting and attractive form of film making across all screens and genres through the sheer dint of his passion, patience and perseverance. His engagement at global animation and games markets and advocacy across several industry and government forums, for over two decades, has helped create the momentum for the business of animation in India from its early beginnings. Evangelism is about selling ideas, and Biren has done just that, advancing India’s reach and ability making it a mainstream player.

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n vidyasagar pickle media nat@pickle.co.in, www.pickle.co.in

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

sPotliGht Biren | Cheers froM the industry

Biren’s career has straddled industrial revolutions. Coincidentally, as he enters the fourth decade of his career, the timing corresponds with the world’s Fourth Industrial Revolution.

The pace and scope of massive shifts in the media space have placed his creative and innovative disposition at a premium and this combined with the scientific and technological advancements in products, services and the disruption in the marketplace has created fertile soil for his acuity to flourish.

He has been driving change in step with the rapid pace at which the market has evolved. This has been possible due to the massive global network he has cultivated which is further augmented by his company’s own pedigree. He has leveraged this ability to synthesize the offerings across the multi-brand services platform he leads at Technicolor India.

We could not resist challenging him with a ‘rapid-fire’ round of questions (Pages 136 to 139). These felicitations provide an understanding of what makes him who he is - a leader that understands value, demonstrates diversity of thinking and embraces empathy. His team sees him as a ‘man for any crisis’ and he is adept at building and scaling amazing teams. He lightens every moment with his patent humor and quick-witted manner - just the recipe for these turbulent times.

Congratulations, Chevalier Ghose!

Pickle Volume XVI 1st Edition Published by Pickle Media Private Limited Email: natvid@gmail.com l Mumbai l Chennai No.2, Habib Complex Dr Durgabhai Deshmukh Road RA Puram CHENNAI 600 028

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Pickle is an ad supported business guide tracking the filmed entertainment business in India.

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reflections on BIREN ghose • Kiran Mazumdar-Shaw

• Alok Ohrie

• Julien Meesters

• Nandan Nilekani

• Sai Srinivas Kiran G

• Dr. Adit Jain

• Harish Salve

• Jean Thoren

• Dr. Anil Pant

• Kris Gopalakrishnan

• Som Satsangi

• Ashish S Kulkarni

• Amitabh Kant

• Quentin Staes - Polet

• Ketan Mehta

• Dr. E.V. Ramana Reddy

• Alison Warner

• P. Jayakumar

• Gaurav Gupta

• Avrill Stark

• Manish Agarwal

• Jayesh Ranjan

• Catherine Branscome

• Dr. Omkar Rai

• Anand Kripalu

• Ronnie Screwvala

• Amit Khanna

• Rishad Premji

• Megha Tata

• Pradeep Kar

• Dilip Chenoy

• Rekha M. Menon

• Maneck Davar

• Christian Roberton

• Dan Sarto

• Mickaël Marin

• Dr. S. Raghunath

• Francois Gautier

• Ganesh Natarajan

• H.E. Mr. Eric Lavertu

• Rajesh Jog

• K. Madhavan

• Farokh Balsara

• Ashok Soota

• Kishore Lulla

• Joan Vogelesang

• Bharat Bambawale

• Anurag Batra

• Harit Nagpal

• Gaurav Gandhi

• Moïra Marguin

• Justine Bannister

• Vijay Singh

• Rishad Minocher

• A. Preetham Parigi

• Tarun Katial

• Greg Childs

• Amitabh Behar

• Rajiv Vaishnav

• Jehil Thakkar

• Neelam Makhijani

• Damien de Froberville

• Girish Menon

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• Rajiv Chilaka • Sallyann Keizer • Geetha Kannan • Neeraj Roy • Angela Salt • Francois Millet • B.S.Srinivas • Shrikant Sinha • Ashok Mansukhani • Sheila de Courcy • T C Meenakshisundaram

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Special Moment of Elevation

To have received the National Order of Merit, one of France’s highest civilian honours, is so much more meaningful for Biren Ghose because of his love for France and all the things French.

He hopes that the honour would bring a greater awareness of the relevance of arts. Here is his full acceptance speech where he underscores what this special recognition means to him...

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Bonjour, Madame La Consule Générale, Docteur Marjorie Vanbaelinghem. Merci de cet honneur.

I am grateful to my company Technicolor and to my industry Animation - for having helped me build this special connection between France and India.

The most wonderful moments in our life are sometimes those that are unexpected and which come upon us unsolicited.

Today is one of those “moments of elevation” which is unique.

Birthdays, anniversaries and festivals are annual events, each with its own cadence. This occasion, however, is a moment that comes but once in a lifetime and is therefore truly special.

For me, it is even more special because this recognition comes from a country I am passionate about. I love everything French!

I love French food [and am a proud member of the Chaine des Rotissuers], I love the French wine, I’ve loved French art from the Impressionists to the street graffiti, I love the museums and art galleries, I love Paris but I also love the small towns brimming with character. I know Annecy like the back of my hand and have the same familiarity with Cannes and the South coast. My family and I have had numerous vacations in France – my wife and daughters love to shop there. I am a big fan of music [especially jazz] and I am a bigger fan of the French way of life which values beauty and free expression. The joie de vivre that characterises the French way of living is how friends and colleagues often describe my own personality. So when I received from France and the French Government this incredible honour of bestowing upon me the National Order of Merit, one of France’s highest civilian honours, it is so much more meaningful because it is from a country I really love. I shall do my best to live up to this momentous recognition.

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BURBERRY; Festive

WALMART; Super Bowl 2020

Once Upon a Time; Tuxedo Tom

McDonald’s festive campaign

Partial lists of projects worked on at Technicolor India together with their global brands. The work spans the company’s #media@entertainment committee across film; www.pickle.co.in 9 India’s Only Media BIZ magazine for the world and episodic; advertising and games in VFX & Animation

When I was 10 years old, my best friend and I would ride our bicycles every evening up and down in my family estate. With flags flying from our handlebars, we thought we were knights on a crusade. My childhood fantasy has now become a reality and here I am today a “chevalier”.

I am also delighted to be carrying forth my family history as my great-grandfather and his father were both knighted. However, they did not have the privilege of being French Chevaliers having been knighted by the British Viceroy of India and King George V of England respectively. I wish my mother were among us today to see her son carry on that tradition.

My family and friends know that many of my achievements are an outcome of my personality. I have a playful mind that keeps me inquisitive and always learning. I am deeply grateful to my parents who allowed me the freedom to be who I wanted to be! Their biggest gift was to expose me to the world - literally - and have taken me around the globe before I was 20. They demonstrated that travel provides learnings and experiences which are greater than any bookish education could provide. We first travelled across France in 1976. This philosophy and exposure have instilled within me the “shock absorbers” that prepare me for all kinds of terrain.

Thanks Mum and Dad!

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Knights are sworn to preserve their legacy like a flame. To me, this means that facing tough times is not about surrender, but about conquest. I am hopeful that this recognition brings a greater awareness of the relevance of arts. Today, animation and digital arts provide a greater opportunity for artists to earn a livelihood while indulging their passion for creativity. Arts is also moving beyond just storytelling and entertainment and is now becoming ubiquitous across several industries.

I have had the chance to work with some amazing mentors and have tried to pass on the lessons I learned from them to those that have worked with me. The advice from these gurus is - that generosity of spirit - giving of one’s time and sharing one’s knowledge will invariably yield the best outcomes. The big lesson is: ‘Focus on Something Outside Yourself’. Make other people shine! That brings great satisfaction. This award is probably just that - a recognition and an outcome of the work my 5,000 colleagues in India and I have done to help, foster and grow the creative community and ecosystem for Animation, VFX, and Games in our country.

There are a lot of people to thank but I would prefer to do that personally. I am so happy that my lovely wife and daughters are here to celebrate this special moment with me. I thank the honourable Consul General Marjorie once again for this ceremony, I thank Hemangini and the team at the French Consulate in Bengaluru. I thank the hospitality of this wonderful establishment The Den. I thank my colleagues for inspiring me every day.

Thank you, our dear friends for being here. Thank you, the Government of France, this award comes at such an opportune time - a time that reminds me that I need to find energy and motivation from this decoration to redouble my efforts to try to make a difference and strengthen our cooperation.

Merci Beaucoup!

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CHAMPIONING INDIA-FRANCE TIES Biren Ghose, the Country Head of Technicolor India, has been conferred with the National Order of Merit—one of France’s highest civilian honours.

Marjorie Vanbaelinghem, the Consule Générale of France in Bangalore, tells Pickle how this ‘Champion of Creativity’ has contributed immensely to bring India and France closer through cooperation in the digital arts, and played a pivotal role in churning out some of the most loved global blockbuster movies and TV series from Technicolor’s Bangalore studio. of Technicolor’s India production studio has been phenomenal, growing from a team of 300 staff to what is now over 5,000 world-class, talented artists and technicians working across a massive volume of blockbuster movies and TV series and advertising projects. It speaks volumes of the achievements of Biren and his team.

Biren is a champion of innovation and creativity; and for these reasons we decided to honor Biren the Knight of Ordre National du Mérite.

What contributions has Biren Ghose made that has been deserving of this honor from the French Government?

Biren has been involved in design thinking and innovation for a long time in the Animation, Games and Visual Effects industry, and for the last 11 years with the French global juggernaut, Technicolor - a world leader in Media and Entertainment space. Thanks to the leadership of this gentleman, as it is due to his efforts that the development

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We know of the Oscars and Cannes Golds and VES and BAFTA awards for so many memorable films including Disney’s The Lion King and The Jungle Book, The Life of Pi and 1917. As the French Consul General in Bangalore, it makes me proud that a French company in India was involved in the production of such iconic titles. That is really meaningful. There are a number of exciting projects coming up at Technicolor and their French owned company Mikros Animation.

As always I expect a much bigger cooperation between France and India and I’m really looking forward to that.

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

sPotliGht Biren | Cheers froM the industry

Biren serves as a bridge and ‘an ambassador’ between France and India. He has been helping the Consulate General of Bangalore as well as our Embassy in Delhi by playing host to French ministers, ambassadors, parliamentary delegations, Trade Missions, Research and Technology forums, etc. He has this ability and this willingness to explain India to the French and France to the Indians Marjorie Vanbaelinghem

Consule Générale of France

Biren has an exceptional level of ambition to promote cooperation between France and India. How do you see him as a linkage between France and India and the way forward for this growing relationship?

Biren serves as a bridge and ‘an ambassador’ between France and India. He has been helping the Consulate General of Bangalore as well as our Embassy in Delhi by playing host to French ministers, ambassadors, parliamentary delegations, Trade Missions, Research and Technology forums, etc. He has this ability and this willingness to explain India to the French and France to the Indians.

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Besides his contributions through Technicolor, he has been an evangelist for greater cooperation in the digital arts. His insights have been valuable in helping us connect the dots across a number of sectors and develop cross-border understanding and cooperation in the M&E industry through friendship.

Biren is a regular visitor to the Cannes Film Festival and to Annecy - the world’s premier animation festival. His appreciation and understanding of French wines, Champagne and Cognac helps stimulate many conversations.

He is also a member of the Chaine Des Rotisseurs the world’s oldest and largest gastronomic society and is an active participant of its Bangalore chapter.

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Biren Ghose

A Fearless

Pioneer A naturally creative individual, Biren Ghose has been playing a crucial role for over two decades in transforming the Indian Animation, VFX & new Media industry. Prominently featuring in all animation markets and events across the globe for two decades, Biren’s amazing professional journey and experiences give us useful insights into his incredible mind and vision for the Indian Media & Entertainment industry.

By Natarajan Vidyasagar

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Climbing the professional ladder

(The Journey)

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thought leader and an industry evangelist for over 40 years, Biren Ghose has earned the distinction of being a futurist and strategist with a unique ability to startup new ventures, innovate new business models and lead government, industry and academia in symbiotic engagements.

Starting his career at the age of 21, Biren Ghose has been involved in several journeys where he was required to take an idea from the drawing board to final successful outcomes. “It’s all about the idea and it’s execution,” says Biren. “As a marketer, I credit my success to always looking ‘outside-in’, understanding the consumer and finding those moments of serendipity that would help us win our way into their minds and hearts,” he says.

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Biren is creatively inclined. Through his various assignments with companies like the consumer durables giant USHA Fans and Sewing Machines; and Niky Tasha, a startup consumer durables brand for Escorts, he gained a unique and intimate understanding of what connects brands to consumers. These assignments gave him an understanding of how business works from the viewpoints of two of the country’s premier industrial groups at the time. His long stint with UB’s Kingfisher [the leading beer conglomerate] and United Spirits [now Diageo], India’s #1 spirits group that was looking to diversify in many high-tech areas, gave him an exposure to global collaborations and the dynamics within multi-brand, multi-disciplinary businesses. Across all these assignments, he was known to be an ‘ideas’ person working in marketing and later in corporate planning, business development and general management. His own venture - Kahani World, leveraged that experience to innovate with original IP to take Indian Animation themes to a global audience.

He spent 7 years in Dubai and that gave him the chance to see how his learnings could be applied in a very difficult cultural context, across a completely different set of consumers in the Middle East where he worked with B2B and B2C businesses.

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In 1999, at the giddy height of the dot com wave, he had the opportunity to be a co-founder at UTV Interactive (UTV subsequently became Walt Disney India). He acknowledges Ronnie Screwvala [the Group Chairman of UTV] as a mentor, who inducted him into the media industry through a venture in broadband streaming and local language internet platforms which was his “baptism by fire in the M&E industry”. That assignment finally transitioned him into the animation world at UTV after the internet company was merged into the parent company. Biren had finally arrived at a business that has held him in gleeful captivity for over 20 years now!

Working with stalwarts like Ronnie and in later years with Kishore Lulla of Eros across the Indian film and TV landscape; and later at Technicolor with the likes of Tim Sarnoff, Christian Roberton and Mark Benson have helped him to continuously evolve his professional context in the media world. He has continued to lead and be led. These mentors inspired him with their global view and this blended with his own passion, persistence and the leadership style that have honed his skills to always stay ahead of the curve, a prerequisite in an ever-evolving technology convergence industry. He has constantly gravitated to assignments where he could indulge his entrepreneurial style and infuse it with the resources of large companies which needed his dynamic leadership ‘chops’ to achieve an aggressive growth trajectory.

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He is however no stranger to adversity. The idea to create Indian IP for the global and local market, which was the premise for his entrepreneurial journey at Kahani World (for example), did not meet with desired outcomes, as both then and now, the local market in India did not have robust enough revenues and price points that supported productions at global quality animation levels. In any case, the worldwide recession of 2008 ‘put paid’ to these entrepreneurial plans.

At around this time, Technicolor found his experience, including his entrepreneurial exploits, valuable. They saw the grit and determination he had exhibited in his journey and opined that his potential and ability was worthy of getting him to helm their India studio aspirations. He joined the company when it was still a startup joint venture and shortly before it became a 100% subsidiary of Technicolor. The rest is history.

Working with stalwarts like Ronnie ScrewVala and in later years with Kishore Lulla of Eros across the Indian film and TV landscape and later at Technicolor with the likes of Tim Sarnoff, Christian Roberton and Mark Benson have helped Biren to continuously evolve his professional context in the media world.

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Technicolor India was the group’s first foray into CG animation.

From a relatively small team,they soon had marquee clients like Nickelodeon in high-end Animated series and Games giants like EA. In just over 5 years since Biren started here, the Bangalore studio became the world’s premier CG animation studio with the most enviable slate of episodic TV animation produced with and for Walt Disney, DreamWorks Animation and Nickelodeon.

This prolific animation production platform produces annually as many world leading titles as many top studios would be proud to produce in a lifetime! Along the way, these skillsets have evolved to straddle an amazingly creative business for game art and animation, including for the best of the best publishers EA, Ubisoft, Rockstar Games, Sony and many others.

His concurrent mandate from the month he joined, was to create India’s first major end-to-end global VFX studio and to evolve the talent - both technology and creative teams. Under his leadership, the studio achieved an unprecedented scale and competency, further developed by working on over 150 major blockbuster feature film titles, of which 4 have won the coveted Oscar award to boot. The Technicolor brands MPC, The Mill and Mr.X have managed to build substantial global scale by leveraging India as their highly creative “engine” and anchor VFX crew. The awards from Oscars, Cannes, VES, British Arrows, BAFTAS, Emmys and others fill the shelves of the studios with repeated wins across these awards and this is a testimony to the pedigree.

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10 Milestones of Biren Ghose Bass player in high school rock band - the “Nirvana Express” performed prolifically from 1969 through 1972.

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Reached the final 16 at the Indian National Squash Championship in 1973.

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Traveled extensively across UK, Europe, USA & overland 3 in 1975. The best education ever!

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Started corporate career as a Management Trainee at USHA - the consumer durables leader (Shriram group) in 1976.

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Making NIKY TASHA the #1 LPG gas appliance company within 2 years of being the Company Head in 1982 (Escorts group).

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10 Milestones of Biren Ghose

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Joined the Corporate Planning Management cell in General Management for Spirits & Beer across the UB group (India’s #1 company) in 1983.

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Animation journey started in 2001 with COO responsibility at UTV Toons moved on to own startup Kahani World and finally joined the global Bollywood giant Eros International.

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Entrepreneur at own advisory firm INTERLINK MANAGEMENT and a manufacturing company GATEWAY CHEMICALS in Dubai in 1996.

Co-founded UTV Interactive with Ronnie Screwvala and UTV - two regional language portals and an eTailing / online shopping site TSN, with major VC funding in 1999. 8

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Joined Technicolor in 2009.

Built the world’s largest CG production studio in Bangalore for Animation, Visual Effects and Gaming with a string of the most coveted awards, working on the most iconic titles with clients across the world majors.

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My Brother Biren Anita Mahdi, sister of Biren Ghose, reveals the personal side of her brother when she describes him as a wonderful family man.

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My brother is a great combination of our parents! He has the poise, patience, humour and gentility of our dad and the creativity, musicianship and zest for life from our mom. I have seen him through all of his life launching himself and really working at embracing anything he took up – tennis, squash, playing the guitar, collecting music & art, travelling the world, savouring wines and spirits and working wholeheartedly across a mindboggling range of industries as if he had belonged there forever! Animation has been ‘the marina’ in which

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he has anchored his professional ship! He makes great connections and friends and is a wonderful family man who adores his wife and daughters immensely. My parents were truly proud of him and I could not have asked for a better brother. My husband, kids and I are over the moon at his knighthood. In our ancestral line-up, we have had two knights in the family. How proud they must be seeing Biren continue the family tradition.

Cheers and love to Biren to many more accomplishments.

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My Fun Buddy, Biren Rahul Basu, Vice President, GAMCO Investors, Inc.

Biren and I have been friends, since school, from the 1960s, through a politically explosive Calcutta, to the early 1970s.

Our school was started by a Frenchman, who no doubt will be pleased that a student from La Martiniere has been so celebrated.

Biren has always been a fun “buddy” and we share many common passions; tennis, squash, music, travel and enjoying a beverage or two as we spent many days of our youth at the swaths and sports clubs in Calcutta, which had the country’s most active social life those days.

We travelled and played squash for the University team. He has always been an all-rounder and we have kept in touch,

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even though I moved to the US in 1981.

He has been a loyal friend and kept up the spirit of our school days through these many years. We try to meet annually and our friendship has extended to our families.

Biren made a lovely toast on my 60th birthday and now its my turn and pleasure to send him heartfelt greetings on his French honors; being knighted by the President of France.

Labore et Constantia, our school motto means by hard work and constant effort.

Biren has certainly exemplified that motto and stuck to the knitting in animation these past several years bringing his gamesmanship from our early years to fruition in his career.

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A Strategist Par Excellence “Strategy is an organic rather than a mechanical process”, believes Biren. “We in India tend to think with our hearts and gravitate towards finding our way through a sea of grey rather more easily than most! We don’t get bound by traditional linear protocols and mindsets. We do not follow conventional ‘cookiecutter’ routes if we can help it. Like in all transforming businesses of the digital era, we set ourselves up as highly creative artistic incubators. Our approach to each business, project and client is bespoke and innovative. We make many of our initial routines and methods rapidly redundant and change as quickly as the market and technologies demand. Our global brands have demonstrated that ‘continuous discovery’ is our mantra to achieve new idea-rich paradigms that challenge the status quo and make us the #1 in our field”, said Biren in a conversation with us when asked about what makes Technicolor India work with its global studios to be world leaders.

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One of the best examples of the outcome of his strategy is Technicolor’s very early innovation and participation in the new technology, a great example of which is Virtual Production, that is already becoming the ‘holy grail’ of this pandemic stricken industry, particularly where live-action and on-premises studio work is handicapped. Using game engine technologies to emulate live-action film production in a VR space, helps to conceptualize each frame even before the shoot or CG shots are commenced.

This increases the potential to scale-up concurrent work across different projects since the number of iterations at every step of production are reduced. This also makes the production houses more agnostic about live locations as the scenarios and environments are all created in CG. His Bangalore artists across all units are continuously upskilling to work on these new technologies.

“We do not have a singular way to produce the imagery expected of us. Every project is an exciting challenge - no two are the same!

Starting with the unknown and exploring a creative pathway through to a stellar result is something we thrive on. We are antidogma. We not only rise to the complexities of each project, but rise with it!”, said Biren to us with an understandable twinkle in his eye.

Biren’s instinct for shaping any idea into a pragmatic and executable solution in new and evolving spaces has positioned him as one of the more influential “thought leaders” in his country and industry. He has provided counsel to multiple stakeholders in addition to his business focus, tirelessly taking Technicolor’s business to new heights. He is a powerful influence and resource to government policymakers, trade & industry associations and significantly in the development of skillsets & talent mentoring educational institutions and startups.

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His design thinking has helped shape strategy and build consensus among disparate groups. This has been a trademark from the early days when he chaired one of the most thought-provoking media conclaves which launched the film exhibition multiplex policy for India; and laid the seeds for the 1st policy for the privatization of radio, soon after he entered the Indian media industry. Similarly, propagating and formulating the policy for Animation, Games and VFX (AVGC) in Karnataka, the first in the country; and getting the largest ever government grant of USD 7 million (approx.) for the AVGC Center of Excellence in Bangalore - which is now up and in action, are some of the wonderful outcomes of his “business architect” mindset. His role at CII in launching the 1st mammoth event SummitFX 2020 has brought the world together to explore the next big ideas and advance India’s participation on the world stage. He is now championing policy and strategy across online games, eSports and the immersive media opportunities.

One of the best examples of the outcome of Biren’s strategy is Technicolor’s very early innovation of Virtual Production which is today becoming the ‘holy grail’ of this industry. Using game engine technologies to emulate live-action film production in a VR space, this technology helps to conceptualize each frame even before the shoot or CG shots are executed.

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Strategy for him goes beyond building profitable institutions - which he has done admirably. He sees that the path to greater growth and success comes from constant innovation and learnings; and creating an environment that takes everyone along. He sees that a strong creative value proposition and an ‘artist first’ culture is what talent looks for and thrives on. He has created this positive atmosphere within his studio and among the communities he corrals together on various platforms. A good strategy for him is one that delivers value to all parties involved.

His missionary mindset shines through in the dedication with which he works at his studio’s growth trajectory (qualitatively and quantitatively). This is visible and appreciated by his clients and colleagues. Beyond this, he has reached out to build bridges with agencies in the social sector – he is a firm believer that the digital arts industry can create huge opportunities to those socioeconomically challenged. Technicolor and the trade bodies he leads have a deep sense of social responsibility and have come forward at various times when a crisis has affected the marginalised and needy. He believes at the foundation of every good balance sheet is a heart and soul!

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A Futurist &

Visionary A

s the tools to create stories are exploding, Biren sees this paradigm shift in the new age of immersive content. An age where people intend to become their own heroes and participate in their own adventures. Creating those digital ‘boys and girls’ will enable people to take storytelling to an unbelievable level of extreme personalization.

The world of digital humans is here! The digital world has transformed from its conventional 100 years of making movies with a camera. The CG world has taken the magic from in front of the camera to extraordinary heights; and has taken the creation of imagery to what goes on inside and behind it! The world is filling up on digital memories. Biren works in the world where imagery helps people make new ones. “We must never venture so far that makes people unhappy in a world that bears poor resemblance to reality”, says Biren.

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“Today’s world is about taking something you love and turning it into a billion-dollar idea!”, believes Biren. He also feels that automation is an enabler and the Cloud, Big Data and Artificial Intelligence and other technologies emerging rapidly have become a massive augmentation to human talent.

For him, the lessons learnt through the way people design computer games (seeking to get the user to play for many hours and to encourage, even induce them to play for longer hours and evaluate what engages them) is the best indicator of what the future of the media portends. Genres like eSports are already showing us how the parallel world is becoming a part of our daily digital life.

The image making industry with its savvy in simulation is now becoming a prime asset to several industries outside of entertainment. Many of the projects Biren’s team works on straddle the needs of brands that seek breakthrough ideas to enhance their own value through experimentation in communication formats.

Biren believes that a strong creative value proposition and an ‘artist first’ culture is what talent looks for and thrives on and he has created this positive atmosphere within his studio and among the communities he corrals together on various platforms.

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Business is

equal to

Talent A

fter having spent over a decade in the VFX and animation business, Biren feels that there is a significant challenge in getting the best out of the artistic talent available in India. He believes that this is because of India’s evolution from a manufacturing mindset that needed to produce the basics to now, 75 years later, finding itself at a juncture where people are required to not just be “good workers” but also “creative thinkers”.

“As a company, we have achieved scale at Technicolor India by constantly building our leadership team and encouraging them to innovate and try new approaches. We are testimony to the growth of the knowledge industries in India that move up that value chain and enable India to take a dominant position in a technology enabled business that we have brought platform thinking savvy to, while protecting its creative core”, he once told Pickle in an interview.

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Biren predicts that with the right impetus and incentives, the service sector for Animation, VFX and Games can more than double the growth rate for the AVGC sector and make it an INR 1 Trillion sector by 2025–2026.

It is widely believed that in the production services of Animation, Visual effects and Games, the business is all about talent.

According to Biren, students with restless minds and determination, far from being encouraged and leveraged for their curiosity and their youthful energy are ignored; and there is a historical stigma attached to those who do not follow ‘cookiecutter’ professions due to the mindset of older generations.

Also, there is scant priority, understanding and exposure to the potential of the arts as career. “The dogma of an outdated system of educating people and developing their skillsets [with a skew to the left brain] is totally inadequate and self-limiting. We need to transform education in the new digital age in a way that prepares the youth for jobs of the future”, he believes.

He thinks that the Indian content and creative industry of Film & TV needs a RESET - to think and act anew. The business of creativity where ideas, visualization and ‘out of the ordinary’ creative initiatives are of paramount importance; and this needs for young minds to be encouraged to experiment and grow. We need for each artist in the profession to work to a level of confidence in a way that they can interpret the task through their own craft to such a high level that they would be able to sell their ideas and creativity for a living”, he suggests.

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Making India

a Global hub for M&E

“India is eminently placed to be the top global service provider when it comes to games, particularly in the high-tech disciplines”, according to Biren. He believes that India is well-placed to enable the world’s content creation across all genres and serve producers and studios with digital imagery. “We have fully demonstrated our prowess across all disciplines and the world is now increasingly beating a path to our door in the emerging technologies that need even more ‘fire power’ and scalable talent and production platforms”, he observed in a recent interaction.

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According to Biren, “Given the recent boost and recognition by the Indian government identifying the digital audio -visual services as a ‘champion sector’, there is an immense opportunity to boost exports exponentially.” Biren predicts that with the right impetus and incentives, the service sector for Animation, VFX and Games can more than double the growth rate for the AVGC sector and make it an INR 1 Trillion sector by 2025 - 2026.

Ever the evangelist for the Indian M&E industry, he has for many years advocated that India stands the best chance of becoming a premier global powerhouse - “the engine room” for digital content production. He believes that the AVGC sector has a great opportunity by extending the craft of image making to help further evolve sectors like AR/VR, XR, online gaming and eSports.

Biren believes that the Media and Entertainment sector must drive Indian industry’s 4.0 ambition. This industry should become at least 2.5 - 3% of the country’s GDP which would create another 1.5 - 2 million jobs and become an aspirational haven of opportunity for India’s burgeoning youth.

He also notes that from being a success story as a “services hub”, India must also begin its transition to becoming a key player in IP development by providing a thrust to home grown projects, brands and startups. A greater reckoning of M&E as an industry with enabling legislation that is pragmatic and beneficial to consumers, is what he keeps advocating at every opportunity.

He is one of the founders of the Indian AVGC industry and a relentless campaigner helping it to make its mark worldwide.

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Memories of your childhood/ school “I was in some amazing schools. Besides the obvious academic curriculum, it was my involvement in some of the extracurricular activities that really shaped my personality and helped me become the person I am later in my adulthood. Elocution, debating, acting in plays, participating in drama and playing all the games - cricket, tennis, rugby and hockey have shaped my sporting outlook and personality. It has rightly been said that through our schooling and formative years, we are naturally creative; and that we need to be given “freedom materials” and space to let our innate creativity blossom. I was fortunate that my parents, teachers and even my school principal were attentive to and spotted the potential I had. They encouraged me giving me a guitar, enrolling me in a series of learning classes; giving me a second home at a swish sports club to swim, play squash & tennis and generally develop the skills that build the mind & body connection, in preparation for later life’s challenges. The several years of playing tennis and later competitive squash at a national level has taught me to take chances in life as they come. To stretch to keep in the game and to hit every ball that comes to me; no matter how much of a stretch it seems and to give it my best shot. Timing is everything!

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Biggest influence in your life and why I have had many different influences in my life and looked up to a variety of mentors across my multi-faceted interest groups!

In shaping my early career, it was Peter Drucker, whose seminal and iconic work spanning several decades as someone who made management a “profession” and whose work I devoured even as a young executive. In the management profession itself for several years now, Bill Gates is one of my heroes. He is the “complete package” as a leader. In business, technology & innovation he is a lighthouse. Over and above his accomplishments in the field of technology, his passion and organisation for and of his philanthropic interests are even more spectacular. He brings to everything he does an intensityto pick on a theme and apply his “hacker mindset”, that makes him create ideas and strategies that are so powerful and yet so elegantly and comprehensively executed.

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Where did you get all your positivity and energy (anytime, anywhere)?

One needs to learn to develop confidence in oneself - learn to believe in yourself a little more everyday. My father was a very positive individual and always believed in taking the next step, however difficult the situation. Through him I learned that life can be understood backwards, but it must be lived forwards! Maturity is to win by getting over the humps –stopping to battle things that get you stuck could make you get stuck in even further. I avoid what saps my positive energy. Although the human body has limitations, our human spirit is limitless. We need to respect the limitations of our physicality, but there are several ways to keep our energies and momentum going by surrounding ourselves with positivity and keep moving towards the next goalposts. By doing that we can always be the flame that lights many a candle and then bask in its illumination!

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How did you develop an interest in music?

My grandaunt was an accomplished pianist (I still have her 100 year old imported piano from George Rogers & Sons, London); and I had western classical music embedded in my consciousness from before I could even walk, sitting beside her as she played masterfully!

At the same time, from my earliest recollection, my mother had a stack - literally 100s of 78 RPM records of various artists and she would have music playing from as far back as I remember. That stash gave way to the 331/3 RPM LPs. I have always filled my head and my soul with every genre you can think of across jazz, pop, blues, rock & roll, big band, orchestral, dance and classical music from everywhere in the world. At about 13, I started to make friends with folks that were like-minded and we bonded over music.

I had an AKAI M-7 spool tape deck in my bedroom. All through high school and college, I recorded a vast collection of music at 7½ speed as it gave me better dynamic range.

My wife and daughters are also very musical and that’s something that we all share. I have travelled the world often to musical events in New Orleans, the North Sea Jazz Festival and to many other venues to hear those that have inspired me for years. Hearing Stevie Wonder, George Benson, Ella Fitzgerald, John Pizzarelli, Crosby Stills & Nash, The Eagles, James Taylor, Taj Mahal, Elton John, Carlos Santana, José Feliciano and many others have brought life and a feeling of attainment for having heard my musical heroes. Putting a guitar in my had at 14 was another life changing moment.

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How did you develop your love for wine and fine cuisine?

My grandfather would have a glass of port, right from when I can remember him in the early 60’s. My father liked a glass of beer or a good scotch; and my mother was fond of an occasional glass of sherry. I joined the wine & spirits trade when I was about 30 years old and developed a more nuanced understanding of the technical aspects, as a consequence of my professional involment with the trade for over a decade in the mid-80’s. Single malts were both then and now a major passion. I started collecting wines and got to know more about them in the past 15 years as some of my friends are connoisseurs. We have helped develop a nice community of like-minded wine aficionados who meet and work with the best establishments to curate pairings and vertical tastings.

We challenge ourselves to progress a better understanding and enlarge the acceptance of wines in India. My mother was very fond of a variety of cuisine.

From the time I was 10, she would take me on school holidays to a number of restaurants for a morning coffee session or lunch to the finest restaurants in Bombay and Calcutta; and that has helped me develop my palette and my fondness for good food. Over the years, we also had the privilege of having some excellent help at home whose only job was to cook the three meals a day, that ranged from cooking Continental to Burmese to the fine traditions from all across India.

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How and where did you start your career?

I was determined to follow my father’s footsteps and become someone in Sales and Marketing. I got into three blue chip companies and chose USHA (Dr. Charat Ram’s management portfolio of the legendary DCM Shriram Group), as it arguably had the best Management Trainee program in the country. The rigor that followed, as well as the fast-track elevation for a young executive certainly confirmed that reputation. Over 4 years, I found myself starting out in Gujarat, where I had to travel 3 weeks a month selling fans and sewing machines across the State to the most astute dealer network, whose negotiation skills are the best I have ever been pitted against.

The reward for surviving that stint promoted me to a regional job across Western India; and a few years later catapulted me to a National desk in Marketing and Sales in the New Delhi HQ. That was an amazing entrée into the world of business.

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You have moved across industries throughout you career – how and why did that happen?

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You cannot create experiences – it’s something you must undergo! Experiences are transportable, so long as you are prepared to change your thinking with the time and the occasion. You take knowledge that has come from the hard knocks of previous experiences; and you use them to diffuse or predict the knocks as they come around again in a different situation.

I was not a particularly good student in a bookish-academic sense, but the schooling I gleaned from bad decisions and instances of failure or missteps has provided me a greater lesson than any literature or classroom could ever provide. I went to jobs that seemed to be difficult - I put my hand up to work on what seemed pioneering but difficult assignments, because that was a fast track to grow ahead of the linear hierarchical ladder of the old school corporate system. One of the reasons I would readily jump into those challenging assignments is because it would test my innate creativity and people skills. Sunrise sectors, starting projects or companies and launching a new category of products or services is where I have ventured boldly and do not have any regrets about that strategy even in hindsight!

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Your entry into media happened only in 1999. How did that happen?

Serendipity! The best things in life have happened to me when I wasn’t looking for them - at least consciously.

I wanted to exit Dubai, I was selling off my start-up detergent manufacturing company and needed to get the kids into high school in Bombay. I was introduced to Ronnie Screwvala and after two meetings in Mumbai, we decided to dive into the internet 1.0 space. India would have punished me in any business having been away for 7 years to a smaller and less evolved market. But here was a sector - the Dot Com, where everyone was starting out. It was a game changing - life changing experience and I have never looked back!

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24 years in the media and entertainment space! What makes you stick here?

What’s 24 years? It depends on your perspective! You may know that on Mercury, the same number of days would have just added up to 39 years; on Mars it would be 13 years and on Saturn not even 1 year. So time periods are relative. To launch and propel a space craft, we need liquid hydrogen for fuel and in my case my passion for animation and the digital arts is the “liquid hydrogen” that propels me through the ‘mediaverse’. Being in media is like being in a spaceship! My trajectory makes me feel like I am hurtling through space and time, just in the way the technology and storytelling industry keeps revolving and evolving. From my base camp on planet earth, the imagery we create and the movies and content we create takes me on these journeys to a massive constellation where I am discovering new planets. Computing power and human imagination come together to help me discover new celestial environments. Storytellers always deliberately endeavor to expand the boundaries of their universe. The art of inventing new imagery takes us out of our comfort zones and gets our hearts pumping while we leap over those familiar fences into unknown magical landscapes. Those in this spaceship are never daunted by the question “I wonder what it would be like” or “if only we could……..”, because we thrive on inventing the answers by risking all of our creativity as we interpret each story and craft it to produce spectacular outcomes. Why would I ever want to get off this spaceship?

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Do any of the things that used to upset you a few years ago matter at all today?

What’s changed?

I am a larger-than-life personality. People see what they want to see; and what they see need not be the truth. It’s got to a point where I often chose not to explain myself. It’s ironic because when I come on strong, I am counselled to stay quiet. But when I am quiet, they ask me what’s wrong. I think age and the confidence in my achievements has made me thick-skinned. The things that used to make me worried or scared get replaced with new things to worry about. Worry is what change brings your way for free and there is no anti-worry vaccine!

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Top three learnings from COVID-19

 The culture of innovation & perpetual reinvention is the only mantra for the future state of any business.  Professional and personal life must be ready to pivot and turn existential threats into new opportunities leveraging experience and value.  Customers, employees and stakeholders needs are changing and we need to find the new codes to stay relevant through the pandemic and beyond.

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How is life without travel (outside India) in Covid-19 times It has rightly been said that travel is a state of mind. It’s got nothing to do with our existence. It’s made out to be exotic, but I believe it’s an inner experience. I have had my best ideas sitting on long flights looking into oblivion. I compose - I plan - I relax. My yoga sessions and the short driving breaks to a beach or a hill resort have given me the same tonic. In my mind, I am still going several places. I was once told that we don’t travel to escape life, but to ensure that life doesn’t escape us. I will continue to travel both in astral and physical terms!

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AT TECHNICOLOR INDIA, YOU BELIEVE IN INCLUSIVITY AND HAVE TALENT FROM ALL ACROSS INDIA. HOW DID YOU MANAGE THIS?

There is an art and a science to how a creative workforce is managed and engaged to perform at peak. We do this by ensuring that our teams embrace perspectives, inputs and ideas from different groups of people who feel highly valued in our innovative workplace. This diversity is key to our enabling culture. We are a wonderful mix of gender, age, ethnicity and sexual orientation and this is what helps people truly collaborate and contribute to perform at their peak in such an inclusive studio environment.

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What goals do you want to achieve?

Goals in life are an age and stage thing. For 2021, here’s my list (In 2025, ask me again!). Setting goals for oneself needs to be a more serious exercise than the proverbial new year resolutions that seem to be written in vanishing ink.

Here goes:  To continue to grow through a positive mindset while retaining my trademark sense of proportion and balance.  To continue to evangelize the Indian Media and Entertainment industry and help the digital production space (Animation, VFX, Games and Immersive) grow 3 times in the next 5 years.  To provide leadership and contribute to developing the community through social service. To develop, mobilize and support initiatives that add value and provide future opportunity to those less advantaged, preferably through arts-based education & technology.  To remember that there is meaning and purpose that is greater than myself. To stay true to my beliefs and leverage my lineage that has taught me to embrace many faiths. To be of service and bring hope and the ‘promise of a future’ to loved ones.

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Consult

NGO

Events and Markets

Tech

Govt

Global Connect

Trade Bodies

Clients

Company

Biren Ghose’s Business and Industry Ecosystem

Department of Commerce Ministry of Commerce and Industry Government of India

Ministry of Information & Broadcasting Government of India

Ministry of Electronics and Information Technology Government of India

Department of Electronics, IT, Bt and S&T

Opening

“India and France seek to take moving images to new dimensions and envision the next 100 years of content across all platforms and screens”, says Biren Ghose, Technicolor’s Country Head for India, in a chat with Pickle after getting the French civilian award The Ordre National du Mérite.

Dimensions 49

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Congratulations on being awarded the National Order of Merit (Chevalier Award) by the French Government) for your decades of dedication to furthering India-France collaboration. Please tell us about your source of inspiration and what this award means to you?

Thank you! It is truly an honour. I have had the privilege of building some strong French connections through participation in several industry dialogues and meetings with government officials from both the countries. I have hosted and been hosted by many a French delegations and dignitaries at both individual and industry level.

I believe being part of the global media industry - telling stories that transcend borders and connect creative communities, inspires me to strengthen bonds between our two countries. But the real value of an honour like this lies in what you do with it after receiving it.

We have been advancing our common agenda of leveraging opportunities that would add impactful and sustainable value to both our economies. I am pleased to redouble those efforts to create

a more vibrant channel for collaboration. By connecting our media industries, we can make a difference beyond just entertainment.

Our industries have the potential to draw collateral benefits by 51

influencing social upliftment, cultural cross fertilization and enabling livelihood through education.

I suggest the formation of a Media & Entertainment task force “France-India Group for Innovation & Technology” [FIGIT]. This could be anchored by a trade body in India and a nodal ministry with similar counterparts on the French side.

This group will focus on identifying and defining the imperatives that will champion outcomes in key sectors and initiatives.

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This award has got me talking with industry colleagues as to how we can create new ‘roadmaps’. I want to use this platform to gain momentum and seek support for the ideas that some of us have been germinating for a while now.

of live-action production in the pandemic.

The exponential acceleration and convergence of technologies will completely reshape every industry and society over the next decade. Constructing any collaboration is thus about the speed of execution, because what we call the future now arrives faster than ever and initiatives involving established institutions, particularly governments, invariably take time in building consensus.

media world needs an eclectic mix of scientists, designers, entrepreneurs, investors and artists. It needs leaders in education, industry and government to come together and kick start a programme by creating a portal for cooperation in digital arts and sciences between our two nations that can act as a catalyst towards intended outcomes.

The ideas and initiatives we must bring to life are meant to leapfrog

our industry and talent into emerging digital media paradigms that have already become green shoots in the world of virtual content creation, aided and abetted by the captivity and constraints

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The landscape has literally and figuratively changed.

France and India are no strangers to bold moves when it comes to design and innovation. This new

In media, we need to leverage connectivity and create a cloud collaboration cluster for companies and individuals to transact and exchange data securely and economically. This will be a robust and scalable digital media corridor comprising of a ‘thick pipe’ ensuring seamless connectivity for big data exchange to and from selected media hubs in India and France.

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I am grateful to my employers Technicolor, and to my industry - Animation, VFX and Games - for having enabled and encouraged me to make a special connection with France. I see this award as a natural consequence of my day-to-day business for over 20 years. I wish, therefore, to ‘give back’ in as many ways possible to serve in areas that strengthen India-France partnership.

entertainment industry in France is expected to see a CAGR of 7.9% during the period (2019-2025). We must use each other’s unique strengths for a mutually beneficial cooperation, especially as we move towards a year of recovery from the pandemic.

India and France have strong bilateral partnerships and friendly relations.

How do you see this growing particularly in the converged Media and Entertainment segment, especially in a post-COVID scenario? What are the synergies that will grow partnership between both the countries?

Bilateral relations between India and France have been growing over the last decade. Bilateral trade

between the two countries witnessed an uptick to reach USD 10.75 billion in 2020. We

must find a way to boost the areas of growth and opportunities for both countries to create a market for each other and to see how by combining their strengths they can find synergies to take to other global markets.

France is not among India’s top 20 trading partners and this can well be considered an opportunity for our industry.

There is also a heightened French interest in establishing themselves in the Asian market, including in India, and this cooperation could act as a springboard. Similarly, France could act as a European gateway for India through alliances and collaborations. For the Media and Entertainment sector, there are a slew of opportunities for strategic partnerships.

India

has the 5th largest Media and Entertainment market in the world including world’s largest film and TV content industry and the second largest TV market in the world. Likewise, the 53

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The year 2020 underscored that nations and economies are intertwined in more ways than we acknowledge; and that only speed and agility can help us move forward through unforeseen times. For the M&E sector globally, this pandemic was inventive as we saw a revolution in what sectors grew and which ones faltered. The rise in demand from OTT platforms and consequently the changing trends of content creation, localisation and consumption had to play catch up to the growing need to provide audiences a great experience from the safety of their homes.

The online gaming revenue in France grew by 22% yearon-year in the first quarter of 2020 itself. India’s online gaming industry is set to touch $2.8 billion in revenues by 2022 and is witnessing explosive growth. There is a massive talent pool in India of coders, game developers, artists and CG professionals who can contribute to the value proposition of a collaborative initiative in this burgeoning sector. We must also

for prior permissions or quotas that can be replaced by policy amendments and automatic approvals.  Success is intrinsically linked to infrastructure. In media,

we need to leverage connectivity and create a cloud collaboration cluster for companies and individuals to transact and exchange data securely and economically. This will be a robust and scalable digital media corridor comprising of a ‘thick pipe’ ensuring seamless connectivity for big data exchange to and from selected media hubs in India and France.

expand the scope of cooperation to include the sunrise segments

viz online gaming, e-sports, edu-tech, virtual production, AI and immersive media including others.

I propose the formation of a Media and Entertainment task force—

‘France India Group for Innovation & Technology’ [FIGIT].

This could be anchored by a trade body in India and a nodal ministry with similar counterparts on the French side.

This group will focus on identifying and defining the imperatives that will champion outcomes in key sectors and initiatives. I am outlining a proposed set of actions for such a group:  Establishing and enabling

a virtual hub assisted by nodal executives on both sides.

 Identify the barriers to synergy and execution on both sides (through formal studies and industry interface) and propose to both governments impediments like the need

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The complementary skills of India and France would make for an amazing alliance and we need to build a framework to accelerate digital media partnerships focussing on creative technology endeavours.

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 Advocate for a Liberalised Investment Treaty. Under its existing foreign trade policies, India needs to create a special

dispensation for such a corridor and similarly in France, the tax credits system needs to allow for a greater portion of work share with India such that the tax credits do not fall away for the French participants. This will lead to the opening up of flood gates as producers, studios and investors will see the benefits apply to the ventures and projects created in such a France India Media

Corridor (FIMC).

CII SummitFX 2021, the second edition of the Global AVGC Summit organized by CII is a befitting platform to initiate a conversation – that

as one of the first two countries that gave birth to cinema, we recognise the need to take the moving image to its new dimensions and envision the next 100 years of content across all platforms and screens.

The Summit will stimulate the media ecosystem and its stakeholders both in India and France, as it features industry

stalwarts and policymakers to realise the potential that lies in collaborative opportunities in the coming times.

This engagement needs to start through a structured dialogue at the highest level of government and industry that can then help the targeted sectors invite tangible partners and projects.

A professional board with nodal officers from both sides entrusted with 7 to 10 identified thrust areas and defined time frames is the hope I hold out for such a programme.

Do you see prospects in skills and training in AVGC segments between the two countries?

India evolved from total dependency to substantial self-reliance in its first 50 to 60 years of independence.

The same impetus is now

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needed to catalyse socioeconomic development in this next phase of growth. I believe

knowledge sharing is a significant aspect of strategic collaboration between the two countries. French

companies have employed over a quarter of a million people in India for many decades. India’s youth power makes for a far greater potential in this regard and we must identify areas to bring the youth of both countries, and in particular, women, to join the workforce in digital arts and sciences and media studies.

France has an array of world-class animation and arts schools that have a global reputation and an aspirational value attached to them.

India has one of the youngest populations in the world currently and these youngsters are making decisions for themselves in terms of opting for “non-conventional” career paths. We need engagement models to take the knowledge from these sought after schools and find ways to hybridize and scale these learning methods to new universes like India.

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India and France have both evolved from agrarian to manufacturing economy and in the past couple of decades, to a knowledge lead, service-based economy.

Media fits into this last group and can substantially boost the respective GDPs of both sides.

We need to find areas of convergence in skilling; and ways to make the corridor play to our mutual and complementary strengths.

For example, in animation, France

has an array of world-class animation and arts schools that have global reputation with aspirational values attached to them. India has

like to see where MoUs between

India’s National Skill Development Agency (NSDA) and the National Commission for Vocational Qualifications (Commission Nationale de la Certification Professionnelle - CNCD) of France currently lie. France would certainly make a great partner country in the realm of digital arts – design, animation and the creative arts and sciences.

one the youngest populations in the world currently and these youngsters are making decisions for themselves in terms of opting for unconventional career paths.

We need engagement models to take the knowledge from these sought-after schools and find ways to hybridize and scale these learning methods to new universes like India.

Increasingly, Indian students are choosing France for their higher French education and the

government is aiming at attracting 20,000 students to their country by 2025.

Many international schools have been trying to collaborate and start courses for animation in India, but the outcomes have been sporadic.

Skilling India is a national priority.

We have not been able to anticipate and design curriculums that would fit the jobs of the future. I would

I propose the formation of a Media and Entertainment task force—‘France India Group for Innovation & Technology’ [FIGIT]

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How is the startup culture in India and France different, especially in the entertainment space?

Both India and France have a strong entrepreneurial vigour and the governments have been working towards realising this momentum through pragmatic policy making.

France, in fact, has an exemplary conducive policy ecosystem that is sensitive to the core needs of new age startups. For one, there is a certain degree of ease in funding and availing capital that French startups enjoy. In India, startups are required to focus on monetisation, revenue and lean operations from the outset and that often eclipses the ‘big idea’.

France also recognises significance of startups in the job market, while in India working for a startup is still considered a tough bet.

Taking note of the value addition of startups in terms of innovation during the pandemic, France announced a comprehensive plan for its startups last year, including a decision to temporarily bridge the funding gap, through refinancing and liquidity measures of around USD 4.3 billion. Measures like a short-term working scheme to avoid layoffs where employees receive 84% to 100% of their salary (the government reimburses companies) go a long way in providing French startups a thrust during the initial shaping years. As India’s startup

space matures further, the French model will be a guiding light for propelling the impact that startups can make to the national economy.

Similarly, the ‘Startup India’ plan launched by the Government of India in January 2016 has seen about 40 thousand startups employing around 470 thousand people with Rs. 4509 crores (about Euro 490 million) dispensed through funds of funds to 384 start ups till December 2020. This shows the institutional’s will and determination to make startups an engine of growth in India.

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I want to use this platform to gain momentum and seek support for the ideas that some of us have been germinating for a while now.

India and France have some of the finest film shooting locations? Do you see collaboration on this front?

Of the many things that set Bollywood and other Indian regional films aside from other film industries across the globe, the most striking is perhaps the larger than life experience that many Indian movies provide their audiences – the ones that let them dream, aspire and take a blissful break from the monotony of everyday life.

Offshore locations are invariably quintessential to making an Indian film, a blockbuster.

One would like to think that perhaps it’s not just about the

grandeur of foreign locations that attracts audiences. They also provide a glimpse of the local culture and aesthetics of a country or a city; it can well be considered a virtual trip! France is decorated with many picturesque locations that appeal to the aspiration side of Indians.

India on the other hand provides a host of locations and the diversity of culture, which is the real magnet.

Both India and France must work towards incentivising offshore shoots which will not only add value to their movies but will also lead to a larger cultural exchange between the two countries.

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The UK has had a wonderful scheme that has attracted dozens of productions and the coverage and rebates go well beyond just locale.

Tax relief is available on qualifying UK production expenditure on the lower of either 80% of total core expenditure or the actual UK core expenditure incurred. There is no cap on the amount which can be claimed. We need to work

out appropriate mechanisms that will make this proposed Indo-French Media Corridor equally or more attractive.

India has signed an audiovisual co-production treaty with France (in early Nineties) that has not been used to its full potential.

How do we strengthen co-production prospects between India and France (which will give room for extended European collaboration)?

Leonardo Da Vinci was an amazing futurist! He made illustrations of the future by drawing images that appeared strange and improbable at the time. These visual metaphors gave way to inventions that are part of our daily life today. We, in the audio-visual business, should find it more pertinent to graphically illustrate our future by scoping where our industry is headed and its needs over the next 5 to 10 years.

We are required to constantly anticipate new consumer choices and devices, adapt stories so

Indian students are choosing France for their higher education and the French government is aiming at attracting 20,000 students to their country by 2025.

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that they can be culturally more universal; innovate and evolve new technologies for imagery and simulation that make contemporary storytelling through AR, VR Games and other immersive media more potent and overwhelming. There

is an ongoing race between countries to get the lion’s share of the content creation needed by the new platform model with OTTs becoming the snowballing sector. The complementary skills of India and France would make for an amazing alliance and we need to build

a framework to accelerate digital media partnerships focussing on creative technology endeavours. To

make way for such a fertile ground for artists and storytellers to ideate and execute projects, I am suggesting a “Digital Media Story Lab”

as an innovation centre of excellence to be established for the creative industries on both sides to flourish.

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We must have a policy framework and only then will a treaty become an enabler. Policies and treaties

must however be “living” documents that reflect and are amended with the changing times. The India and

France audio-visual co-production treaty is aimed at facilitating mutual exchange of projects for production and resonates with the overarching idea of a corridor. However, many of the structural ideas need to get in place for us to make a treaty work out. The treaty itself is antiquated in many respects as to what it covers and enables.

This policy, referred to above, should be preceded with a request for submissions through a formal process of inviting ideas for synergies, new avenues for transcontinental workshare, new virtual production platforms and tools; and the establishment of the technology infrastructure & facilities for the rendering, storage and transmission of images to bring those ideas to life in film, TV and new media. We must realise that the

basket of opportunities is now far greater in the new digital world than in the days of physical production which was primarily the strong suite in the previous/current policy.

The two countries have apparently already agreed to set up a

joint working group towards discussing ways and means

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to co-produce films and collaborate on audio visual exchanges. We must ensure that such discussion forums open the conversation to the very top level of industry leaders.

Such scaling is about experimentation and selection. The more opportunities we create and the more ideas we elicit, the more fertile the ground becomes thereby increasing our chances of successful outcomes. I believe in the saying “Nail It Then Scale It” as a key to entrepreneurial success.

We must find a way to boost the areas of growth and opportunities for both countries to create a market for each other and to see how by combining their strengths they can find synergies to take to other global markets.

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What according to you are the three things that Indians and French love about each other’s countries?

India is home to over one sixth of the world’s people. We are the ultimate model to the world of a democracy where freedom, peace and progress are the foundations of our political system. The world’s

future must therefore in some ways be linked to the future of India and how countries collaborate with India. France has been very supportive of India’s candidacy for a permanent seat in the UN Security Council to ensure global equilibrium.

The people of France share this belief and commitment towards Indians.

France has for the past 500 years played a key role in cinema, literature, social sciences, cuisine, and technology; and India shares some of these cultural priorities.

Both our countries are comprised of many regions and subcultures making it difficult to generalise what people like about each other.

However, let me say that the following would be a partial list of areas that are of interest to both sides – design and architecture;

food and alcoholic beverages; sports like football; fashion; art and cinema. So let me take a broad swipe at your question. I would say that:

 Both Indians and French

are

passionate

people.

They are passionate about their language[s], their food, their country and most importantly their diversity. I feel that this

passion brings the right balance between national pride and the acceptance of diversity in both countries.  Both India and France have a promising economy and have so many points of connect in that regard. Aerospace is the

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heavyweight of the French industry and India’s Aerospace and Defence market is on a high growth trajectory, expected to reach $70 billion by 2030. There is a massive well-

governed cadence of Science and Technology research in the areas of Mathematics, Computational sciences, Health sciences & Biotech, Environmental sciences, Water and other key areas under jointly funded programmes.

We need to author similar joint initiatives like the Indo-French Centre for the Promotion of Advanced Research (IFCPAR/ CEFIPRA) set up in 1987 between both governments for the media and entertainment and creative industries space.  Fashion is another area

that has brought Indians and French closer. While we

in India are great fans of French cosmetic and clothing brands, the French are equally very fond of Indian motifs, fabrics and dress designs which are now seen adorned by their locals and also bejewel the runways and aisles of the most coveted French catwalks and boutiques.

Essentially, both Indians and

the French have a history of traditions that they take pride in and that define them as a society, globally. We share the same broad outlook, values and cultural codes - we only see them through our different prisms!

Maps change when new information becomes forthcoming and I see that France and India will, through

a media and entertainment corridor, be located as “adjoining countries” in the new map of the entertainment world. Both our countries like to challenge what is and inspire what could be and this spirit can be exemplified through greater cooperation.

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Industry Stalwarts | POLICY MAKERS | BUSINESS LEADERS

Reflections and Felicitations for

BIREN ghose 61

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren’s creative genius is impressive.

He has put India on the world map of animation, games and VFX through his innovative thought leadership at Technicolor. I congratulate him on receiving the honor of becoming a Chevalier as a recognition of ties he has developed between India and France. I know he will use this to further evangelize India’s participation in the global media and entertainment ecosystem. As a proud recipient of Legion of Honor myself, I am delighted to hear of his receiving this well deserved accolade.

Kiran Mazumdar-Shaw Chairperson and Managing Director, BIOCON

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

The role of animation and the digital arts across and beyond entertainment is helping to build our capabilities and simulate future states which would help reimagine India’s future.

Biren has been a visible and vocal advocate for this industry for several years. His leadership of Technicolor in Bangalore for over 11 years has made it a symbol of success having won global recognition for Indian talent and creativity. I congratulate him on being recognized by the French government with the National Order of Merit. I believe that ideas lead to ideology which leads to policies & which finally translate to outcomes. Biren is an ideas man in an ideas business. I wish him all the best!

Nandan Nilekani Co-Founder & Chairman, Infosys and Founding Chairman, UIDAI (Aadhaar)

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Heartiest Congratulations to Biren Ghose on his recognition by the President of France and being awarded the National Order of Merit. I have had the joy of knowing Biren for several decades, and have always been fascinated by his skills as a marketer and innovator. I saw him evolve into an evangelist of the animation world and he has helped to establish India’s international presence in this field. As a talented musician and photographer from a young age - arts were always his calling and this outcome is a well-deserved recognition of his talents and industry. I am sure he will leverage this to greater partnerships between France & India and the world. Santé Chevalier Biren and we shall celebrate together in better times.

Harish Salve Former Solicitor General of India and Senior Advocate, Supreme Court of India

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been a strong voice in our technology community. He has been an active thought leader in the convergence space across creativity and technology. Technicolor India is a visible success with the content they have created and the accolades they have won. It is only an appropriate consequence that Biren is now a recipient of the French government’s honor as a knight. At many of our trade events, Biren is an inspirational figure and has willingly given his time and energy to share what’s emerging in the world of media and entertainment. My Congratulations to the new Chevalier.

Kris Gopalakrishnan Co-Founder and Former executive vice-chairman of Infosys, Chief Mentor, Startup Village

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

India is a global leader in animation and VFX and the growth of this sector has added immense value to the Indian economy, especially in terms of skilling and job creation. Biren Ghose being conferred the French Knighthood is a testimony to the power of collaboration that can help us achieve the Atmanirbhar dream we have for this industry. Leaders like Biren Ghose are the forebears of our journey to a $100 billion M&E sector we have envisioned. I am certain that our partner countries will continue to support us through change agents like Biren Ghose.

Amitabh Kant CEO, NITI Aayog

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been an influential agent of change in our media technology landscape having pioneered the Animation, VFX, Games and Comics landscape in Karnataka. He has been a champion of Indian industry and established the world’s largest AVGC studio from its humble beginnings here in Bengaluru about 12 years ago.

He has been the President of ABAI and through that engagement been helping shape Karnataka’s policy in this sector. His thought leadership in helping the ecosystem to grow and making us the #1 State in the country must be complimented.

We have initiated various schemes across the state and built a world class centre of excellence based on the advice he and his team have provided. I congratulate him on receiving the honour of a knight from the French government.

Dr. E.V. Ramana Reddy IAS, ACS, Department of Electronics, IT, BT and S&T, Government of Karnataka

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Bangalore is proud to have seen Technicolor grow in its outstanding abilities and act as a beacon for the Indian animation industry giving Bangalore a place of pride in the global industry. Biren has been at its helm for over the past decade. The digital content industry is a phenomenal rising star among the high-tech enabled services. It demonstrates how creativity and technology converge in ways that create imagery and simulation that are beginning to be applied well beyond the entertainment industry. Biren Ghose has been our visionary leader guiding the state through policy interventions and partnerships to give the digital arts a significant trajectory. The French government has recognized Biren for his achievements and that brings pride to us all in Karnataka – I congratulate Biren Ghose on receiving this coveted title of Chevalier.

Gaurav Gupta Add’l Chief Secretary, Commerce & Industries, Govt of Karnataka & Chief Commissioner, Bruhat Bengaluru Mahanagara Palike (BBMP)

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren is a prominent and highly regarded industry leader in animation, VFX and games. He has worked to shape policy across Indian industry and Telangana is grateful for his directions and advice in having developed our policy in the early days. He is an active member of our advisory boards for industry events and makes himself available to participate in forums to help grow India’s business. I congratulate him on this Knighthood on behalf of the Government of Telangana.

Jayesh Ranjan Principal Secretary of the Industries & Commerce (I&C) and Information Technology (IT) Departments, Government of Telangana

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Hearty Congratulations to Chevalier Biren Ghose on his recognition by the President of France. I know Biren to be an industry stalwart; his leadership of Technicolor also won them a special award from STPI. He is the Chief Mentor to STPI’s Centres of Excellence in Animation and also in AR & VR. His vision will continue to make our country grow from strength to strength, and I & my team celebrate this accolade.

Dr. Omkar Rai Director General, Software Technology Parks of India

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I recall Biren starting out at UTV Toons almost 2 decades ago. He has stayed the course and helped evangelize Indian animation and more recently VFX and built a commendable business at Technicolor. Zarina and I send him our congratulations on his knighthood by the President of France. I can recall our early forays into France when we went to Annecy and India was still a relatively small player in that field. I wish him every success and hope that he will use this honor to build closer ties and increased business between our countries.

Ronnie Screwvala Co-Founder & Chairperson, Upgrad.com

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I congratulate Biren on this well-deserved recognition. His contribution towards the Indian animation and gaming industry is remarkable. I wish him and Technicolor continued success.

Rishad Premji Chairman, WIPRO

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

The French National Order of Merit is a coveted citation and I was delighted to see Biren Ghose receive it for the copiously awarded and acclaimed work at Technicolor in Bangalore. Biren brings a youthful enthusiasm. This spirit was very much in evidence across the many different parts of the business, innovation and world beating quality I saw. It made me proud to be an Indian and to have Biren as a friend, industry colleague and India’s brand ambassador when it comes to film, TV, Immersive Media and some really savvy short films for the top brands in the world. Soldier on Biren and congrats on this award.

Pradeep Kar Founder, Chairman and Managing Director, Microland Limited

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I have personally known Biren for the past 20 years, and have witnessed his passion for and contribution to his industry. He is a charismatic and highly creative individual. I was delighted to be at his knighthood ceremony and the knighthood is a testament of his many achievements. Congratulations Chevalier Biren!

Rekha M. Menon Chairperson, NASSCOM and Chairperson and Senior Managing Director, Accenture India

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

We are extremely proud of Biren for receiving this honor and thank him for his continued leadership across our facilities in India. Congratulations to Biren and thanks to all involved, for recognizing Biren’s achievements.

Christian Roberton President, Technicolor Creative Studios

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren Ghose has been coming to Annecy for over 20 years. Since then, he evangelized about Annecy as a “must attend” market & festival for Indian professionnals. He has been one of the early participants from India - bringing delegation; coming as a buyer and more in the past 10 years as the Country Head of Technicolor as well as many of the local associations like Nasscom, CII, FICCI and ABAI. For the France - India, animation bridge of creativity and business he is an active leader and I congratulate him on getting the Ordre National du Mérite.

Félicitations Chevalier Ghose!

Mickaël Marin Director, Annecy International Animation Film Festival and MIFA

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Hearty Congratulations to Chevalier Biren Ghose on this recognition by the President of France. I know Biren to be a very dynamic CEO of a French company, Technicolor in India where I had the pleasure to serve as the former Consul General of France in Bangalore from 2015 to 2019. Biren’s participation in industry, government and trade discussions and his ability to influence thinking in local government circles about developing academic, industry & government cooperation made many distinguished international visitors understand the potential for collaboration with India. Biren is a pillar of the French economic community in India, and more than this, with his strong connections with the media marketplaces in Cannes and Annecy, contributes to build bridges between our two countries, our culture and our people. His friendship and guidance has been of great help during my tenure in India. I have to mention that Biren is a great friend of French culture also through his gastronomic involvements with wines and spirits. He is a worthy partner of France in India and accordingly should wear this medal with pride.

Francois Gautier Counsellor at the French Mission to the OECD

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Greetings from Sri Lanka, Biren, and again congratulations on this wonderful recognition of your meritorious service! I feel so overwhelmed by the joy of seeing my dear friend, Biren Ghose, knowing him from my time as a Consul General in Bangalore, conferred with the French National order of Merit. Of course Biren deserves it! His dedication, his passion, his perseverance are behind this award. Working for years with Technicolor in India, Biren has always been a visionary leader and he is the man who built the success of this impressive cooperation between France and India. A cooperation which led to many prestigious awards (as the Oscar!). Thank you for all the work done to enhance the cooperation between France and India not only in your sector but also in the way to manage a successful alliance! The bridge that you created between our two countries is also a way to better understanding and more common adventures!

H.E. Mr. Eric Lavertu Ambassador of France to Sri Lanka

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Hearty congratulations to Biren Ghose on the French knighthood! Your leadership at Technicolor has truly been a great impetus for the Indian VFX and animation industry. It has provided a platform for Indian talent and creativity to showcase itself internationally.

Your contribution to our CII Media and Entertainment committee has been immense, and CII’s maiden SummitFX has gained international visibility under your leadership. The National Order of Merit is well deserved.

K. Madhavan Chair of CII, National Media & Entertainment Committee

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Congratulations Biren on your French knighthood. As a product of La Martiniere College, Calcutta you were already a beneficiary of a French grant in your schooling days! I also recall that you were a Management Trainee at USHA in the Shriram group - and this is another example of just how foundational that program has been. It’s been fascinating to catch up with you from time to time and more recently to hear about how digital content creation in India has gone places. You have been at the forefront of that revolution in Indian animation with UTV and more recently at Technicolor. I am confident that you will continue to reach for new heights.

Ashok Soota Executive Chairman, Happiest Minds Technologies

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I have known Biren from the time he started his sojourn in animation. India was a startup nation in this field and he was one of the pioneers. His transition through all types of animation into the world of digital computer graphics and expanding into VFX and games is a testimony to his resilience and patience in leading the companies he served, but more importantly carrying the community of studios and artists along on that journey to build the Indian ecosystem. I am delighted he has been conferred a knighthood by the French Government. Many of our meetings have been in France at the markets for Film and TV and his achievements in building a world class team for Technicolor is deserving of every praise. I know Biren will use this to further his efforts to build stronger ties between France and India.

Joan Vogelesang Joan Vogelesang Consultants and Former CEO of Toon Boom Animation , Canada

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Congratulations! Your leadership at Technicolor has put India on the animation map of the world. You have also been an active member of the media and entertainment community, always pushing the agenda with the government to garner greater support for the Indian industry. The French National Order of Merit is well deserved.

Harit Nagpal Managing Director and Chief Executive Officer, Tata Sky

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has brought a greater understanding of the Indian animation industry to the international animation community. He has brought global mentors to India, helping shape Indian projects to become more international and have global appeal.

The B2B events he has hosted have built bridges and planted the seeds for cooperation and developing further business opportunities with India. My congratulations to Biren on his honour from the French government.

Justine Bannister Creative Facilitator at Just B

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

This is indeed a prestigious honour.

Not just for you Biren, but for all professionals in the Indian M&E sector.

Over they years, I have watched your passion, grit and determination to pursue policies that have paved the way for Indian talent to be recognised and achieve global prominence. Industry and trade bodies have been equally benefited by your contributions and support. This Knighthood is a richly deserved honor.

A. Preetham Parigi Co-Founder, ENIL-Radio Mirchi & Times OOH Media

84

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been inspiring in leading his team to give back to society. This attribute enhances the accolades that Technicolor’s success brings to India. It tells the story of who they are deep down even while crafting and delivering the world award winning CG content in animation. He has facilitated Oxfam projects at Technicolor and many of his global leaders from across the world have come to India and participated in the Oxfam Trailwalker “walk for charity” events. COVID-19 is a time for us all to do even more humanitarian work and I am sure that the French National Order of Merit will spur Biren to continue to bring new ideas and enthusiasm to his spirit of reaching out and giving a helping hand. The Oxfam India team and I congratulate him.

Amitabh Behar Chief Executive Officer, Oxfam India

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been a great partner to Child Fund and under his guidance Technicolor has participated in helping develop arts at government schools and for the less advantaged, encouraging a large number of volunteers to participate in these events from among his talented crew at his studio.

He has also been a personal contributor in times of crisis over the years during our flood relief and cyclone emergencies. I am delighted that he has been awarded the French National Order of Merit. I know this comes to him as much for his philanthropic spirit as it does for his executive savvy.

Congratulations Biren.

Neelam Makhijani National Director, ChildFund India

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been a thought leader and a major influence on the media and entertainment community. He has spoken at Dell events across the globe and is in high demand when we want to showcase how our latest technologies have amazing outcomes in the creation of cutting edge audio visual content. He has put India on the global map in animation, VFX and games and his presentations and persuasion for support to his industry has resonated extremely well with the government and industry. I congratulate him on his knighthood from the French Government. Congratulations to Chevalier Biren.

Alok Ohrie President & Managing Director, Dell Technologies India

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

It is with great pride and happiness, I congratulate Biren Ghose for being awarded, The Legion Of Honour, the highest French order of merit. I truly believe, it is a testimony to his vision and leadership that the French government has honored. Biren is a very distinguished and unique professional who has moulded and nurtured the fledgling Indian animation, VFX and online gaming industry. His leadership at industry forums like CII and ABAI also help to create dialogue and policy and help bridge the digital divide between industry and government. It is heartwarming to note that he has helped establish a world class center of excellence in Bangalore which will benefit India. All the very best Biren and sky truly is the limit for you.

Sai Srinivas Kiran G Co Founder & CEO at Mobile Premier League

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I first met Biren when he joined the animation industry over 20 years ago after many successful endeavors and enterprises.

Animation Magazine has followed his journey through his evolution from UTV to his own startup Kahani World and finally at the helm of Technicolor India where he has been leading the studio for 11 years and made it a “go to” production giant in India. His determination, professionalism and affable charm make him a perfect driving force both in the Indian and global animation and VFX worlds. We spotted and accorded him the title ‘Toon Titan’ in our Asia list over 14 years ago! Congratulations, Biren: The French Knighthood suits you!

Jean Thoren Publisher & Founder, Animation Magazine

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren Ghose has been a valued member of our APAC customer advisory board in the past and has ensured that technology is compellingly demonstrated through animation and VFX show reels. He has been at the helm of building massive data centers using our products and technology solutions to the global scale and quality. I congratulate Biren on this Knighthood by the French Government.

Som Satsangi Managing Director, Hewlett Packard Enterprise – India

90

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

What great news that Biren has been awarded the National Order of Merit in France. Biren is a bundle of energy and is a tour de force in the Indian games and media industry. He is always on the forefront of change and has always been a charismatic leader. We have seen him as a studio head, association chair, media influencer and as a spokesperson for “what comes next”. I have reached out to him at different times and always found him to respond in a spirit of cooperation.

As we now enter into a new era of virtual production, Biren has already been an active voice in advocating and discussing those changes with the production community. His achievements at Technicolor speak for themselves. I know there are many accolades ahead and wish him all success.

Quentin Staes - Polet General Manager, Epic Games, India/ASEAN

91

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren Ghose wears the awards and accolades of Technicolor lightly, but this personal recognition for his hard work over time is wonderful and I compliment him for the French Government’s National Order of Merit - a well-deserved recognition. Biren has this ability to empower others. We have worked in many markets together and I know that when he walks down the aisles in Cannes, Miami or Annecy, there is respect and recognition for what he has built and how he has taken animation in India to the world. He has hosted dozens of global leaders in our field at the conferences he organizes together with the Indian government, which continues to enhance that connection. I salute his dedication and commitment to the animation industry in India.

Alison Warner Managing Director, Blue Zoo Rights

92

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren is the leader of the pack in Indian animation world. He has been a brand builder for Technicolor and we have met numerous times across the planet at the various content markets. He has been a great support to my discovery of India and my visits to his studio and meeting his team have been an eye opener, giving me an insight into how inspiring he is as a leader of our creative community. This connection has lead us to become fellow troopers and ‘lassoed’ many of us from around the world to mentor young talent. Over the years, he has brought the world’s top broadcasters, producers and buyers to India working to catapult the growth of India’s artists and production aspirants in animation onto the world stage. I am not the least surprised that he has been given these honours for his work and for building bridges. On behalf of Australia, and all of our creative community here, my hearty congratulations to Biren - I know that his magic will ignite this journey for many years to come.

Avrill Stark CEO/Executive Producer and Creative Captain - A Stark Production, Australia

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Fantastic news! - that Biren has been granted a Knighthood title from France. When we met nearly 16 years ago during the Annecy International Animation Festival, I was initially impressed by his down to earth humanity, humor and joie de vivre!

Biren is a major global player who rallies talent and other important resources to put Bangalore on the global animation map which is now recognised globally as a famous animation business destination.

Biren’s other initiatives include producing amazing events enlisting leading animation industry players who come to Bengaluru GAFX and similar high profile Karnataka trade and industry events. A great leader, Biren is also a terrific manager who attracts a cadre of loyalists that support his vision and passion.

Biren is a great role model and a “Chevalier” indeed.

Catherine Branscome President and Founder of Branscome International llc

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has become a poster boy for the Indian animation industry, helping to position India prominently on the world stage. He has put together a team with world class capabilities, delivering Oscar, Emmy and Cannes Gold winning projects. This has given wings to thousands of young creative and technical folks employed by Technicolor India, as well as others who have been inspired by their achievements.

I congratulate Biren on receiving the French National Order of Merit.

Anand Kripalu MD & CEO of Diageo India & Member Diageo Global Executive

95

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren is one of the brightest minds in the entertainment business. His contribution in the Animation & VFX industry is exemplary.

He has played leadership roles in several companies and is an active participant in industry organizations. I have interacted with him on various occasions in the past three decades. As CEO of Technicolor India, he has led his company to global excellence. Technicolor India has been involved in many international projects under Biren’s stewardship. Well informed, genial, he has emerged as an important voice of the Media & Entertainment sector in India. I am delighted that the French Government has honored him with the Chevalier award (National Order of Merit).

Many congratulations to Biren on winning this prestigious award.

Amit Khanna Media Guru, Film Historian and former Chairman, Reliance Entertainment

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been a persistent ‘mover and shaker’ helping shape the course of Indian animation for the past 20 years. I am delighted that he has been awarded the French National Order of Merit. I am sure his efforts and influence will further fuel the growth of the industry as a result of this recognition. His contribution across various trade associations and market platforms is praiseworthy as it continues to build the ecosystem around the animation industry.

Megha Tata Managing Director, South Asia, Discovery Communications India

97

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I met Biren over 20 years ago when he first got involved in advocating and shaping policy for what was a fledgling industry sector. He worked tirelessly for bringing digital into the media and entertainment industry. He has been a strong partner of FICCI and has been participating in almost all the FICCI FRAMES events as a speaker and mentor to many companies and professionals in this space. We congratulate him on the French Citation awarding him the National Order of Merit. A well deserved award.

Dilip Chenoy Former federation of Indian Chambers of Commerce & Industry (FICCI)

98

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been a leader in services for animation, games and visual effects and has participated in the dialogues in the industry consultation which the Ministry of Commerce and Industry had while evolving the champion sectors for India’s growth in services exports. Technicolor, the studio he runs in India, is a pioneer that has brought critical acclaim and the most prestigious awards to our country for its services involving over 5000 local team members. The audio visual sector is one of our champion sectors and we look forward to Biren’s continued leadership and support to realise the country’s ambition to grow this segment significantly. We are delighted to hear of Biren’s knighthood by the Government of France.

Maneck Davar Chairman, Services Exports Promotion Council (SEPC)

99

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been one of my principal “go to” industry contacts in India for many years. I have watched and admired his journey in animation, his concern for the artists and the community in which he takes such pride.

We are fellow travelers (in the pre pandemic world) and always find the time to catch up and compare notes on what’s trending in our ever-changing industry. I have visited his studio in India and enjoyed meeting many members of his team; the studio atmosphere, the youthful, electric energy of the staff reflects how he and his leadership team have built such a world class organization. His strategic vision is grounded in his fundamental understanding of both the market and the realities of the highly competitive animation production business. The French knighthood is a great honor and Biren is highly deserving. I know Biren will use this to continue his efforts during the difficult times the country and community are facing today.

Dan Sarto Co-Founder and Publisher, Animation World Network – AWN.com

100

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Hearty congratulations to Mr Biren Ghose for the the Ordre National du Mérite award. I had the pleasure of interacting with Mr Biren Ghose and have known his work for many years when he tirelessly worked to turbo charge the growth of Technicolor in India into the world’s largest computer graphics hub in the industry. It has been a tremendous achievement of transitioning from realizing a commendable vision to creating a structure that consistently produces value.

The process required Biren’s time, attention and experimentation to understand what truly works for Technicolor. I am delighted that he has been duly recognized for his exceptional contribution to the technology of entertainment.

Dr. S. Raghunath Chairperson, Centre For CorporaTE Governance and Citizenship, Professor of Strategy IIM Bangalore

101

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I have seen Biren being passionate about the creative sector at UTV and EROS and finally at Technicolor! It was a pleasure to award him among the top 50 innovators in India at an award function just before the Covid lockdown. His passion and dedication to the industry has justly been rewarded with the French honour as a Chevalier!

Congratulations.

Ganesh Natarajan Chairman - 5F World, Lighthouse Communities and Honeywell Automation, India

102

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INDIA’S ONLY MEDIA BIZ MAGAZINE FOR THE WORLD

future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has an entrepreneurial streak and this makes him look at constructing the future in ways that are less about “business as usual”! He has a bold strategic approach to “build for scale” - his trademark style.

He has a demonstratable track record of iconic outcomes. His Technicolor stint is testimony to that in recent times. He is a significant contributor to the way India is now recognised globally in this field. Getting the National Order of Merit is a wonderful recognition of this journey in media and I wish him continued success. Cheers Biren!

Rajesh Jog Managing Partner, Waygate Capital

103

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I have known Biren since his entry into the media space as the CEO at UTV Interactive.

In these 21 years I have seen him evolve and take the animation and VFX industry to newer heights as he has ascended to making his present company in India Technicolor - an epitome of success. He has been a meaningful participant in the annual reports that EY prepares which serve as a barometer of the Animation/VFX industry’s performance. Congratulations Biren on the French National Order of Merit.....you truly deserve it.

Farokh Balsara Senior Partner & Markets Leader, EY India

104

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren is a recognized leader in India’s animation ecosystem! In the time I have known him he is full of ideas and energy and the determination to make things happen. At Eros, in the short time he was there, he was engaged across all of our film projects adding value to the top flight partners we dealt with and bringing process and structure in a difficult market. This was our foray into the studio model and he was involved in this very strategic phase of our growth. He then continued to pursue his love for animation and has scaled the studios for Technicolor over the past 10 years, making it a globally recognized and highly awarded center for VFX and animation. I congratulate him on the French National Order of Merit.

Kishore Lulla Executive Director and Executive Chairman of Eros International Plc

105

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I have know Biren initially as a client but more importantly as a friend for many years. He brings to his world a variety of different interests and influences. His diverse personal passions make him a perfect fit in the storytelling industry, with its palette of many hues and colours across movies, games and episodic TV content. As a brand builder myself, I know his teams are involved in the best commercials in the world with work of such a high caliber that their awards fill many shelves. Today’s commendation is of course about Biren himself.

He is a brand ambassador for Indian animation and I am delighted the French government found him deserving of their National Order of Merit.

Congratulations Biren!

Bharat Bambawale Global Marketer, Brand Consultant, Author of 9 Timeless Nuggets Essential Marketing for the Young and Ambitious

106

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

My heartiest congratulations to Biren on his latest achievement.

Biren has been a great advocate of the Indian digital arts sector and over the last year, as a part of the industry association at CII, I have had the opportunity to witness his significant contributions in this space. I wish him the very best and can’t wait to see what comes next!

Gaurav Gandhi Director & Country General Manager, Amazon Prime Video, India

107

India’s Only Media BIZ magazine for the world

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INDIA’S ONLY MEDIA BIZ MAGAZINE FOR THE WORLD

future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I have known Biren for several years and his career has spanned several industries in India and abroad. He made media and entertainment his home twenty years ago and has been a prolific producer and a major contributor to the growth of Indian animation. I am delighted he has won the coveted French National Order of Merit in recognition for these efforts. Much deserved and congratulations Biren!

Vijay Singh Former CEO, Fox Star Studios Ltd

108

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Our industry is all about encouraging creatives to come up with the next great project, the ideas that are magically brought to life to delight audiences.

Biren came to this industry at UTV and I have seen his journey through his own entrepreneurial days and later through Eros International to Technicolor where he has helped elevate our animation and VFX industry to amazing outcomes and recognition. Biren is also a persistent catalyst helping to hasten growth across the Indian industry and his participation at the CII, FICCI and many other forums and at international markets has provided thought leadership and built solidarity across the industry.

It’s great news that Biren has been awarded the National Order of Merit by France. I am sure this will turbo charge Biren motivating him to keep up the trajectory and continuing to lead our industry, particularly the digital arts sector, to greater glory!

Tarun Katial media veteran and former CEO, ZEE5 India

109

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I have seen Biren participate in industry development initiatives for the past 20 years.

His brand of leadership is about empowering others, scaling initiatives thorough novel ideas, sound strategy and building great teams. He is a great communicator, a charmer, forever smiling and truly people’s person thereby making friends across the globe. He never stops learning and growing and his journey in animation has been one of a man on a mission with zeal and persistence. “Vasudhaiva Kutumbakam” is a Sanskrit phrase found in the Maha Upanishad, which means ‘the world is one family. I congratulate him on this decoration - the title of a French Knight.

Rajiv Vaishnav Co-founder and Managing Partner, Cornerstone Venture Partners

110

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I ran the DreamWorks studio within Technicolor India where we produced some amazing animated films. Biren Ghose was a great partner who was instrumental in ensuring that build, production and good running of the studio that enabled us to produce world class animated features from Bangalore. Through his great leadership, operational excellence and connections, he eased our implantation in India and accelerated our ability to increase quality. His presence at government forums brought the industry together in a cohesive way and had a significant impact on its booming growth. He established Technicolor as the largest high-end artistic studio in India. I congratulate Biren on receiving the Order National du Mérite from the President of France.

Damien de Froberville Producer and Animation Studio Leader

111

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren, as a true leader, has built a great studio for Technicolor in India. I congratulate him on receiving the National Order of Merit from The President of France - it is a well-deserved recognition of his leadership of a France-headquartered company in India. His global connect has helped his large and diverse team to successfully establish a strong connection with so many different clients and locations worldwide. This award also reinforces my conviction that French culture and love for film-making goes along very well with India. We are very excited at Mikros Animation to have now a footprint in India.

I see an amazing services partnership between our animation studios in Paris, Montreal and Bangalore. I am confident that Biren will continue his contribution to build a greatly talented team there, that will serve creative visions of the most sought-after Directors & Producers with a highly stylized craft. Whether it is end-to-end projects in one studio or sharing work in a bespoke tailor made model – Mikros Animation is wellpositioned to offer a unique front-and backend solution for creators of any kind!

Julien Meesters SVP, Head of Creative, Mikros Animation

112

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Congratulations Biren on receiving the Order National Du Merite. Biren has brought thought leadership, humour, energy and his trademark colourful charm to the CEO forum of the IMA. He is a popular member whose curiosity and eagerness to learn makes him an attentive and engaging participant in our meetings and annual forums. He is a great ambassador for Technicolor and the creative arts industry. We are proud to celebrate his success and know he will take the animation and games industry to greater glory.

Dr. Adit Jain IMA, Chairman & Editorial Director

113

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been an outstanding leader and our association with him has only sweetened over the years. Aptech Limited is a pioneer in the non –formal vocational training business in the country with a significant global presence, alongside leading brands such as MAAC & Arena Animation offering skilled talents in the Animation, VFX, Gaming industry. Biren has delighted several students and aspirants from MAAC & Arena Animation looking to build their career in the media & entertainment business by showing them the several pathways to the future. He has an inbuilt radar that helps scan the environment for fast breaking opportunities in this field. We have had many delightful brainstorming conversations and use our shared recommendations to grow the industry with skilled animators and VFX artists. His chairmanship of trade associations for animation is commendable.

I compliment him on getting the prestigious National Order of Merit from the French government.

Dr. Anil Pant Managing Director and CEO, Aptech Limited

114

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been a great friend and human being.

He has been a part of a small leadership group that started out embarking on a journey to establish Indian animation on a global stage.

His leadership on all fronts and specially at Technicolor has brought about a phenomenal scale not only in animation, but also in being the first global major to set up shop in India with MPC. I am delighted that Biren has received the honor from the Government of France with the National Order of Merit. Biren has made us all proud and has set professional goals to the next level. I can only thank almighty for making him available for our AVGC industry. Jai ho.

Ashish S Kulkarni Founder & CEO, Punnaryug Artvision Pvt Ltd & Screenyug Creations Pvt Ltd

115

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren came into this industry about 20 years ago and has been very much a part of our evolution as a nation that has taken animation to the world stage.

He has done well to engage with all the industry players and earn the respect and affection from the community.

This award will encourage him to do even more to develop the India brand.

I compliment him on getting the prestigious National Order of Merit from the French government. Congratulations.

Ketan Mehta Founder Chairman, Cosmos Maya and acclaimed filmmaker

116

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren is one of our leaders who relentlessly gives his time and energy to help the larger ecosystem of our animation and visual effects industry. He is an intelligent and persuasive voice, shaping not only the destiny of Technicolor India, but also the various government, academic and trade forums.

His dedication to grow the talent and business potential in India is exemplary. Our association with Biren goes back many years, and he has been an ardent supporter and indispensable part of our annual non-for-profit community event Animation Masters Summit. As an industry thought leader, he lends ear and shoulder to many of us who are part of the larger journey to enlarge the Indian AVGC footprint globally. I congratulate him on this coveted recognition from the French government.

P. Jayakumar CEO, Toonz Media Group

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren is an industry leader and a magnetic mover and shaker of policy, market access and skill development in the media and entertainment landscape in India. He not only believes in new ideas and transforming the media industry but also makes sure that he evangelizes and advocates India’s capacity for global delivery and local IP development. The new media segments that need mentorship and hand holding is where he becomes a key resource. Biren, Congratulations on this great achievement and recognition by the President of France.

Manish Agarwal CEO, Nazara Technologies

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I had the pleasure of meeting and interacting with Biren from the very early days when we established Green Gold. His journey has been inspiring and I have always been impressed with the way in which he keeps advancing the agenda in several interactions with all stakeholders in the animation and digital media world to create bigger and better outcomes. Not only is he a champion at Technicolor’s amazing India studio but his influence and presence is felt across the industry ecosystem and he is always there to suggest, support and spearhead growth.

I compliment him on his success at having received this French award of knighthood and wish him many more such accolades.

Rajiv Chilaka Founder and CEO & MD, Green Gold Animation

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren is much like a meteor - he emits an atomic glow that lights up all those around, as he streaks past juggling a million and one things at a frenetic pace - always delivering shining outcomes! A very happy soul, Biren lives life in a series of jolly episodes - both professionally and personally - and has been responsible for India’s ‘meteoric’ rise to becoming a part of the Animation Constellation. In Bangalore, Biren runs one of the most diverse, high-end computer graphics shops in the world and regularly shares his wisdom and learnings with a global platform - taking us on many ‘space-like’ missions to Bangalore for industry events. I have personally witnessed the excitement and passion in his team at Technicolor India, that partners with and produces projects prolifically with world leaders. They also are the proud winners of every major award annually! So winning the French National Order of Merit calls for another Biren-style celebration, and I can’t wait for safer times to make the journey for that celebration!

Sallyann Keizer Managing Director, Sixth Sense Media

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren is a friend and a strong supporter of women in tech.

He has not only created one of the world’s most amazing studios for animation and VFX but is also a true example of how we can create better opportunities to “bridge the gap” and have more women in technology industries like the digital arts. He epitomises how promoting women in a certain field should not be limited to memos and forums, but should be all about measurable actions that start right from one’s own workplace. Biren is a great representation of Wequity’s Equalizer – a male sponsor whose voice and work has driven gender equity and progressed women in tech. At Technicolor India, he has let women unleash their creative talents and technological know-how to produce some world class content and more importantly, get their due recognition and credit for their work. It’s a matter of pride that he has over 575 Indian women in his crew making their mark globally in animation, games and VFX. I am delighted that he has been conferred a knighthood by the President of France. I know that there are more ground breaking achievements ahead under Biren’s stewardship.

Geetha Kannan Founder and CEO, Wequity.tech

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been a champion for the cause of Animation and VFX from India, catering to a global marketplace with stellar quality, competing with the best in the world. Biren has been a real trooper working across India’s premier media organisations on a wide variety of CXO roles. He has earned a reputation both for himself as a global leader and also for the organisations he has led. Biren has shown on numerous occasions, the ability to think big, grow the industry, take up issues with the government, focus on talent upgradation and build incentives for a thriving industry. These have always been his mantras. The Indian Animation, VFX and Gaming industries have a lot to be thankful to Biren for his selfless contributions. I am delighted to congratulate Biren on being awarded the French National Order of Merit, a recognition truly well deserved.

Neeraj Roy Founder and CEO, Hungama Digital Media Entertainment

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren is incredibly special to me, my chosen Indian brother and a rock. I am ever-grateful for his calm, sagacious support and dependable, fraternal steer through life. He is a wonderful, warm human being who encourages others to be the best versions of themselves and to thrive. On my visits to India I’ve witnessed thousands of delegates at mega events being captivated by his erudite, entertaining and charismatic presentations, delivered with such equanimity and good-humour. Biren gives the best of himself to bring out the best in everyone around him. Impressively, he has steered Technicolor India into a predominant position globally; the multiple award-winning company shines out as a beacon of creativity and expertise across advertising, film and TV content with Biren at the helm.

I am proud to call Biren my brother and even prouder to now call him “Monsieur Le Chevalier Biren Ghose” with great respect to his, highly deserved, French Knighthood.

Angela Salt Writer, Content Creator, Creative Consultant, CEO Salt Content

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been at helm of the great projects that have won the most coveted awards in media and entertainment and this is commendable. For our company, his amazing studio has one of the largest clusters of high end artists in CG animation and VFX in the world. We have always benefited from his guidance and leadership at Technicolor India and he is also very involved in the industry forums as a futurist in the field. He has been a keynote speaker at the Autodesk University a few years ago which was a super hit with the massive community in attendance. As a firm believer of team work, he always manages to create a conducive channel for different parties to collaborate whilst pushing the next generation of imagery across all the brands and client work they do every day. We, at Autodesk, and especially myself on behalf of Autodesk France, would like to congratulate Biren on the National Order of Merit, one of the most prestigious and respected honor from the Republic of France!

Francois Millet Major Account Executive, Autodesk

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

ABAI is the champion animation, visual effects games and comics (AVGC) trade and industry association in India. It serves the artists, production studios, training institutions, technology providers, government and international community to connect in on one platform. Biren Ghose has served multiple terms as President and provides both the vision and the architectural role in shaping the policy and agenda. His leadership has mobilised and deployed more resources than any single trade association in this sector in India and scaled to provide infrastructure and events that propel the community. Biren’s contribution is highly valued by all stakeholders. On behalf of the management committee and all our members and well wishers, I heartily congratulate Biren on becoming the recipient of the French knighthood.

Well deserved, Biren.

B.S.Srinivas Secretary, ABAI

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Congratulations Biren on the welldeserved accolade. Biren has played an instrumental role in crafting a blueprint of growth for the country’s AVGC sector in light of the digital transformation India has undergone. Technicolor India has been pivotal in making India a world class hub for artists in the animation and VFX industry.

Shrikant Sinha CEO, Telangana Academy for Skill and Knowledge

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Our paths crossed in those annual media festivals of FICCI and CII in the past 20 years. Biren is an immensely affable individual with a very positive aura. His passion for Animation has brought him to Technicolor with high distinction. During the COVID-19 lockdown, Biren has been a voice of sanity, being a beacon of positivity.

A salute to all his achievements.

Ashok Mansukhani FORMER MD, HINDUJA MEDIA GROUP & MEDIA MAVEN

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren is innately creative. Ideas flow from him through storytelling, writing, verses and music. A gifted and knowledgeable musician, he can pick up and interpret a tune or a new song on hearing it. I have had the pleasure of being hosted, at his invitation, by the Indian government on buyer/mentor exchanges and I commend his commitment and leadership in nurturing the emerging talent ecosystem of Indian artists and storytellers. The French Knighthood calls for another musical event. Keep it going Biren!

Sheila De Courcy Creative Specialist

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

I have known Biren from the time he started his sojourn in media business about 20 years ago. He was a Director in a new media startup which was funded by the global venture capital fund I worked with. His passion for animation is reflected in the long and successful innings he has been playing taking India and his company Technicolor to a great success from what was a small presence in India. His leadership has now been recognised through this knighthood and my congratulations to him on that achievement.

Transitioning through all types of animation into the world of digital computer graphics and expanding into VFX and games is a testimony to his resilience and patience in leading the companies he served, but more importantly carrying the community of studios and artists along on that journey to build the Indian ecosystem.

T C Meenakshisundaram Founder & Managing Director Chiratae Ventures

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren is a dynamo. I met him during the dot com one days when he was creating India’s 1st streaming media sites with UTV! From there he jumped to a vantage point in animation and has helped it grow from a fledgling niche industry to a full blown and vital part of our media mix with games, VFX and digital media all becoming mainstream and becoming a part of all media! I congratulate him on his journey - of being an evangelist with a dogged determination to put India on the global animation and VFX map. This award is a symbol of exactly that global network he has continued to build for his company and the industry. Great job Biren. Congrats!

Anurag Batra Chairman & Editor in Chief of BW Business World

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has an eye for talent and an undaunted will to nurture it. As someone with a creative outlook to life, he has always believed in allowing young talents express themselves freely before getting into complexities; he lets their ideas breathe. Our students have been hired by the DreamWorks Dedicated Unit at Technicolor Bangalore many years ago and Biren has played a pivotal role in inspiring young minds by sparing no opportunity to interact and work with them. He was on the Gobelins Programme with Netflix India and has been trying to develop links between the government in Bangalore and our institution.

He was at our graduation event in 2018 and he is an inspiration to many young minds. This most recent feat of winning the National Order of Merit will help drive future initiatives. His role in creating a knowledge bridge between both our countries is admirable.

Congratulations Biren on the knighthood from France!

Moïra Marguin Head of the Animation department, GOBELINS, L’école de l’image, Paris

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Chevalier Biren Ghose is a member of our Bangalore Bailliage of the Chaîne des Rotisseurs. We salute him for becoming a French Knight on receiving the National Order of Merit! His joie de vivre and his love for fine dining has made him a wonderful addition to our global community whose focus is friendship, camaraderie and sharing a passion for the culinary arts! His Knighthood brings additional glory to our Bangalore Bailliage.

Rishad Minocher Bailli Délégué

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future of india - franCe CollaBoration in Media & entertainMent

FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren has been a worthy ambassador for the Indian Animation industry at The Children’s Media Conference for many years. He is also a participant in our International Exchange which is a buyer-seller meet where he offers advice and helps advance discussions among the creative community. He has engaged with the UK Government’s Department of International Trade in advancing potential cooperation between our countries. He is a popular figure and almost all of the animation community knows and regards Biren and looks forward to his meetings and presence at these markets. He has made numerous presentations at our forums at our events and is keen to build a bridge between the CMC and India.

We congratulate him on the French Ordre National du Merité. Justly deserved! Bravo Biren.

Greg Childs Editorial Director, The Children’s Media Conference

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren Ghose is a charismatic leader of the animation and VFX industry in India.

His patience, dedication and leadership capability has helped develop the Indian animation, VFX and gaming sector and put the country on the global media and entertainment industry map. He has built a world class team and an organisation that has won a clutch of prestigious awards and helped Indian talent to be trained and deployed on top quality projects. I congratulate him on this very prestigious award from the French President. Congrats Biren - Here’s to many more accolades.

Jehil Thakkar Partner, Deloitte India

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FRENCH KNIGHTHOOD – CHEVALIER

MaGnifique Biren Biren Ghose, the Country head in india of the Paris headquartered teChniColor, has Been awarded the frenCh Civilian award - ‘the ordre national du Mérite’. Biren has Built teChniColor’s india studio – one of the world’s larGest CoMPuter GraPhiCs, aniMation and vfX huBs eMPloyinG over 5000 artists and teChniCians in india’s siliCon valley.

reflections on BIREN ghose

sPotliGht Biren | Cheers froM the industry

Biren Ghose is an authority on the digital media landscape in India.

Animation, VFX and CG services for games are his sweet spot. He is however active across all the collateral spaces and has served on film, TV and media at the CXO level in his career. Indian industry shares his award as a French Knight as an acknowledgement of his accomplishments. Congratulations!

Girish Menon Expert, Media & Entertainment

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Straight Answers m

fro

Biren

Ghose What is your idea of perfect happiness?

A balanced life.

What is the trait you most deplore in yourself ?

Impatience.

What is the trait you most deplore in others?

Closed Mindedness.

Which living person do you most admire?

Bill Gates.

What is your greatest extravagance?

Buying music & books.

What do you consider the most overrated virtue?

Blind obedience to a cause.

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What is your greatest fear?

Economic forces that disrupt what I have helped create professionally and personally (a statement I made publically 5 years ago and which the Covid pandemic has put to the test. I maintain that spectre of economic uncertainty remains today).

On what occasion do you lie?

When I buy more wine and the wine racks are already full!

What do you tell yourself at the end of each day?

I am grateful for what I have while being excited for what has yet to come.

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Which words or phrases do you most overuse?

Which living person do you most despise?

Varies from time to time.

What is your current state of mind?

What is the quality you most like in a woman?

A resolve to challenge the status quo.

Plotting the next 10 years.

Amazing. Wow! What?

What is the quality you most like in a man?

Humility.

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What are the top five things you cherish in your life?

• Family • Music • Spectacular Sunsets • Good Friends • Serving Others Which talent would you most like to have?

Formula 1 driver.

If you could change one thing about yourself, what would it be?

Saying ‘Yes’ when I don’t have the time to do justice to what I am being asked to do.

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What do you consider your greatest professional achievement?

Having mentored generations of amazing managers and professionals.

Where would you most like to live?

New York.

What is your most treasured possession?

Family.

What do you regard as the lowest depth of misery?

Losing a child, spouse or parent.

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What do you most value in your friends?

Accepting each other as they are. The ability to pick up from where you left off no matter what life has done to them in the interim. Sincerity. Loyalty.

Forgiveness.

What is your favorite occupation?

Listening and playing Music.

What is your most marked characteristics?

Humor, Energy & Enthusiasm.

Who are your favorite writers?

Shakespeare (his diversity of genres & appeal to the common man!).

Who is your hero in fiction?

Atticus Finch from ‘To Kill a Mockingbird’.

Which historical figure do you most identify with?

Leonardo da Vinci.

What are your favorite names?

Ragini, Radhika & Deepika.

What is it that you most dislike?

The status quo (I believe that standing still is sliding backwards!).

Who are your heroes in real life?

Eric Clapton - for the way he has renewed and constantly scaled his artistic excellence through the diversity of collaborations; through personal rehabilitation and how he has given back to society through his foundation for rehabilitation.

“He has always been our knight in shining armor!”

say Ragini, Radhika and Deepika Ghose - Biren’s wife and daughters dressed here in the colors of the French flag to honor him.

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Why A Policy for AVGC in India? by biren ghose To prioritize growth, we need guardrails ensuring fairness and ease of redressal mechanisms by enabling legislation and policy. Media is perhaps the most powerful influencer providing information and enjoyment. Its authority therefore needs a clear and evolving articulation

C

ivilization has always evolved through the arts. Over time, the arts shape minds and hearts into a set of beliefs. The arts have incredible influence. Art and culture have been shaped by the size of the theater, the seating capacity of stadiums and in recent times by the number of subscribers or downloads in the new digital.

India has over 500 million people now powered by digital devices; their smartphones and their computers are fed by content platforms like OTT, games and social media. The velocity of change in contemporary arts both reflects and shapes modern culture.

Indians downloaded over 200 million apps in 2020. Very often, policies governing the media today may seem like a spoiler or antediluvian in this context. The proliferation of new technologies and new verticals therefore demand strategic thinking and understanding the need for policies to constantly play catch-up. The enormity of scale, speed and spread of new technologies and verticals have become overwhelming for any single authority to preside over.

In India, the Ministry of Information and Broadcasting is the gatekeeper for content. The ramifications of any policy now affect and concern several stakeholders including the Department of Commerce and Industry when it

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comes to foreign investment [specially in sensitive areas]; the Ministry of Information Technology when it comes to cybersecurity, code of ethics and access rights; the Ministry of Consumer Affairs regarding standards to ensure protection of the consumer in what brands promote and how they promote this through advertisements [liquor, cigarettes, etc.]; the TRAI which prescribes the guidance on license fees for radio and even matters concerning intellectual property [IP] which have their own appellate board.

Doesn’t this make the case, therefore, for policy to have a far more unified framework in a converged digital media economy.

We will need to continuously maintain the balance to ensure that brands and businesses grow their franchises, while keeping on the right side of compliance and ensuring that the privacy of the state and the consumer is not violated. Therefore, to prioritize growth, we need guardrails ensuring fairness and ease of redressal mechanisms by enabling legislation and policy. Media is perhaps the most powerful influencer providing information and enjoyment.

Its authority therefore needs a clear and evolving articulation. The minds of a billion Indians are being influenced by content and hence we need to contemporize this industry in the new economic context.

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India’s Only Media BIZ magazine for the world

www.pickle.co.in

#Birenghose Social Interactions

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