Women’s Entrepreneurship Roundtable

THE DIRECT SELLING ASSOCIATION (DSA) led its Women’s Entrepreneurship Roundtable Series for the fifth year, hosted by SeneGence Founder Joni Rogers-Kante and featuring an in-person meeting with Representative Kevin Hern (R-OK).

Nine women entrepreneurs from the district representing five direct selling companies shared how the flexibility of working a direct selling business has allowed them to succeed both personally and professionally amid busy schedules. Rep. Hern shared his own experience in direct selling, saying he understood “how the industry creates and nurtures the spirit of entrepreneurship” and how direct selling can make a positive impact on individuals, families and communities.

“Connecting independent contractors with elected officials like Rep. Hern allows these women business owners to share their interests firsthand with those who are making important policy decisions that impact their businesses,” said Joseph N. Mariano, DSA President. “We appreciate Rep. Hern and SeneGence for taking time to help us kick off the fifth year of this important series and providing the opportunity for sharing how entrepreneurship has impacted their lives with thriving businesses.”

International Convention Welcomes Thousands

LEGALSHIELD’S 2023 International Convention was held in Charlotte, North Carolina, welcoming thousands of the company’s independent associates for a four-day event focused on celebration, recognition, networking and inspiration.

LegalShield Chief Executive Officer Warren Schlichting delivered a keynote sharing his personal journey to LegalShield and reinforced the company’s mission of delivering justice and security for all.

“We’re sending thousands home from Charlotte with a revived sense of commitment, energy and focus on the idea that LegalShield products protect and empower our members and our society,” said Don Thompson, President of Network Division at LegalShield. “The enthusiasm our associates are showing toward our mission is incredible. The opportunity for these associates has never been greater.” DSN

New Study Shows 40% of Americans A re Working Side Hustles

IN A NEW STUDY COMMISSIONED BY HERBALIFE, which surveyed 2,000 Americans and 6,500 international participants in nine countries, almost half of Americans (40 percent) reported turning to side hustles or other forms of supplemental income to help pay their bills or provide flexible income. Of those working side hustles, 48 percent said they did so solely to make ends meet; 29 percent wanted a disposable income; 28 percent needed help with the rising cost of living; and 25 percent wanted to be less reliant on a single source of income.

Millennials were found to be the generation most likely to have a side hustle (66 percent) and also most likely to find it difficult to pay for necessities with their current financial situation (41 percent). Less than half of Baby Boomers (40 percent) have turned to side hustles and only 13 percent find it difficult to pay for their necessities.

“The rising cost of living is causing Americans to fall behind on their monthly bills,” said Humbi Calleja, Herbalife Vice President and General Manager for North America. “More people are turning to direct selling opportunities to ease the financial strain.”