BROOKLYN BREWERY

Steve Hindy and Tom Potter founded Brooklyn Brewery in 1998. The pair realised early on that they could make "Brooklyn" the heart of the brand. Today, they brew some of America's highest-regarded and most creative beers.

One of the most magical parts of the Brooklyn Brewery story is how Steve Hindy courted Milton Glaser (designer of the I LOVE NY logo) to design their logo, and how he had to live with the design for a week before he fell in love with it. This anecdote and their long-lasting relationship have been a great foundation for the brewery's New York narrative.

- Steve Hindy hunting down famous NY designer Milton Glaser is a standout anecdote. It shows the founder's boldness and determination.

(See him tell the story in the 'New York Makers' Magazine)

(bit.ly/SteveHindyNewYorkMakers)

- It started as a long-term partnership that both sides celebrate.

EX-REPORTER STARTING OUT IN BREWING HUNTS DOWN THE MOST FAMOUS DESIGNER IN NYC

- The story and partnership with the famous New York designer highlights the brewery's Brooklyn and New York roots.

Take every opportunity to capture images of your great partnerships and the people you encounter (chefs, designers, artists, bartenders...)