PREVIEW Hotel Show Saudi Arabia 2014

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THIS unique country is undergoing an exciting transformation. We examine why Saudi Arabia is one of the fastest growing hospitality investment sectors in the world.

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MEET, network and discover TPNF PG UIF XPSME T mOFTU IPTpitality products and services.

Exhibitors can expect more than 3,000 visitors during the three days and we take a look at what to expect.

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Hospitality at heart of growth

Why Saudi Arabia is one of the worldâ&#x20AC;&#x2122;s fastest growing countries...

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THE HOTEL SHOW AT THE SHOW

THE HOTEL SHOW

SAUDI ARABIA 2014 Meet, network and discover some of the world’s finest hospitality products and services xhibitors at this year’s show can expect more than 3,000 visitors during the three days at the Jeddah Centre for Forums & Events.

The Hotel Show Saudi Arabia launched in 2012 gives suppliers the opportunity to meet with key buyers and decision makers across the hospitality market in the Kingdom.

Networking and the chance to see some of the finest products for the hospitality industry make this a key event for 2014, which will be even bigger and conincides with huge investment by the government. ...The organiser dmg::events is known around the world for The Hotel Show Dubai in the UAE and it brings its expertise to Saudi Arabia for its second show in the country.

The GCC hospitality market is forecast to grow at an annual rate of 8.1% to $28.3bn by 2016. In addition, tourist arrivals to Saudi Arabia are expected to grow 4% annually to 19 million in the same time frame, resulting in a hotel accommodation pipeline in excess of 26,500 rooms. With the majority of development activity taking place in the five-star category; the future of the hotel and hospitality industry within Saudi Arabia, could not be brighter.

Christine Davidson, event director for The Hotel Show Saudi Arabia 2014, has seen increasing diversification from companies looking to capitalise on sector growth

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She said: “We see companies looking for a platform where they can find out more about the latest products and services available to them in order to drive this growth forward. The Hotel Show Saudi Arabia brings global products and brands to a local audience, providing a unique opportunity for business and information mining.”

Other core sectors expected to present opportunities in the Kingdom include travel retail and transportation, anticipated to see 22 and 21% growth respectively until 2017.

Both Riyadh and Jeddah are currently in the top 10 cities for new hotel projects in the Middle East, representing 60 percent of the total number of projects in the Kingdom.

This year’s edition will also include the participation of Samsung Electronics, which will showcase its full suite of hospitality products designed to enhance the hotel experience.

“Saudi Arabia is an exciting market, and offers significant growth potential across all facets of its hospitality sector,” said JaeCheon Park, general manager, Samsung Electronics, Saudi Arabia. “At The Hotel Show Saudi Arabia, we will offer visitors a chance to experience Samsung’s full range of hospitality products, from stunning visual display technology and smooth, cloudbased operations systems that elevate industry standards and usher in the future of the sector.”

57% of visitors are decision makers or buyers

$500,000+ The spending budget of one in five visitors

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Predicted tourists visiting KSA in 2016

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KSA halts tourist visa programme Saudi Arabia has suspended its tourist visa programme, according to a report in The Wall Street Journal.

Prince Sultan bin Salman, President of the Supreme Commission for Tourism and Antiquities (SCTA), made the announcement to the Jeddah Economic Forum earlier this year. He was quoted as saying that the Kingdomâ&#x20AC;&#x2122;s focus was on growing the domestic tourism market by targeting travellers who typically preferred to spend their holidays abroad.

Private sector to drive Saudi growth

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The private sector is seen as a major driver of economic growth this year in Saudi Arabia, according to a new International Monetary Fund report.

IMF central bank governor Fahad al-Mubarak said last month that the countryâ&#x20AC;&#x2122;s economy can achieve growth of 4.4% in 2014.

East coast seaside resortâ&#x20AC;&#x2122;s $9bn boost Saudi Arabia will spend $9bn (SR34bn) developing a beach and new resort on its east coast into a tourism destination.

Al Uqair is on the borders of Qatar and Bahrain and will be open in 2017, according to SCTA vice president Hamad Alsimaeel creating 37,700 full-time jobs.

Mayor Fahad Al Jubair said Al Uqair had a unique environment, including beach, oases and desert, alongside cultural and historic sites.

Big Saudi plans for Jumeirah group Dubai-based hotelier the Jumeirah Group is expecting to sign new hotel contracts in Saudi Arabia this year, its president and group CEO Gerald Lawless told Gulf Business. â&#x20AC;&#x153;We expect to be announcing a number of new management agreements in 2014,â&#x20AC;? he said. â&#x20AC;&#x153;Our big concentration for expansion really is in this region, the Middle East, and we are really keen to get into Saudi Arabia.â&#x20AC;?

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“Saudi Arabia pumps the world economy with fuel, and the meetings industry depends on a successful world economy so I believe Saudi Arabia is a hidden player in the global meetings industry and looks set to emerge as one of the key centres in future.”

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Comfort. Support. Durability. sleeping systems since ١٩٦٠ CONTACT US: Head Quarters: Saudi Arabia, Industrial City, Phase (1). P.O.Box 5635 Jeddah 21432.

Tel: +966 12 6362855 Fax: +966 12 6380591. Sales Office: Tel: +966 12 636285.

Email: Info@sleephigh.com

THE HOTEL SHOW dmg::events About the organiser:

Experience, expertise... and a worldwide network The Hotel Show Saudi Arabia is run by

dmg::events, which is also responsible for the hugely successful Hotel Show Dubai that has been operating for 14 years. The same team has this year co-launched Hospitality 360 in Singapore and 2014 will also see The Leisure Show Dubai. dmg::events Middle East began operating in 1995 and delivers exhibitions, conferences, events and publications across the energy, construction, hospi-

tality, commercial, residential, recruitment and interiors industries. It currently organises 14 events annually across the Middle East and North Africa region. dmg::events is a wholly-owned subsidiary of the Daily Mail and General Trust plc, one of the largest media companies in the United Kingdom. DMGT’s history dates back to 1896 when the Harmsworth brothers (Alfred and Harold) established the Daily Mail newspaper in the United Kingdom.

2013

£89m Total Revenue

£21m

Operating Profit

24%

Operating Margin

dmg::events is the market-leading event organiser for the construction industry, throughout the Middle East and North Africa region. Operating in the United Arab Emirates, Saudi Arabia and Egypt, platforms are provided for buying, selling, networking, education and innovation within this rapidly developing market.

The Big 5 Exhibition Dubai The Big 5 Exhibition, Kingdom of Saudi Arabia The Big 5 Construct India The Big 5 Kuwait Middle East Concrete PMV Live FM Expo Middle East Stone Middle East Waste & Recycling Commercial Cleaning and Hygiene The highly innovative architecture, interior design, fit-out and renovation market is growing in size and value throughout the Middle East region. Operating across commercial, residential and retail industries, dmg events delivers high value content for a growing audience.

Index Index Kingdom of Saudi Arabia Workspace at Index IQ Exhibition dmg::events organises market leading exhibitions, conferences, training courses and recruitment fairs across five continents for the energy sector, including ADIPEC, Gastech and the World Heavy Oil Congress. This wide portfolio of products connects the Energy Industry for business opportunities, news and future technologies.

ADIPEC ADIPEC Health, Safety & Risk Management Forum Gastech European Autumn Gas Conference ISA Calgary Gas & Oil Expo & Conference North America Global Petroleum Career Exposition Oil Careers Pipeline Magazine Atlantic Canada Petroleum Show Heavy Oil Latin America Congress Oil Sands Trade Show and Conference Global Petroleum Show and Conference International Pipeline Exposition World Heavy Oil Congress The first regional platform celebrating the potential and opportunities of the special needs communities.

ABILITIESme is a community outreach CSR campaign designed to increase awareness among the members of the general public, corporations and government entities.

ABILITIESme As consumers continue to generate content, from entertainment to advertising, and as technology continues to evolve, dmg digital remains at the forefront of this innovative industry. Global events ad:tech and iMedia, are run by marketing professionals, for marketing professionals. ad:tech iMedia Connection iMedia Summits CMO Collective Digital Collective Marketing Leadership Exchange

28-30 SEPTEMBER 2014 DUBAI WORLD TRADE CENTRE

5th Floor, The Palladium Building Cluster C, Jumeirah Lakes Towers, P.O. Box 33817, Dubai

22 KSA growth.indd 22

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