COURTNEY FLUITT COURTNEY@DMTX.COM512.815.4024REALTOR® DMTX REALTY WWW.TEXASLAND.COMTEXASLANDWWW.DMTX.COMGROUP REA LT Y Each office is independently owned and operated MARKETING BOOK TOP 1% OF REALTORS IN GREATER AUSTIN
Courtney was born in Lake Charles, Louisiana but then moved to Fort Worth, Texas when she was 8 years old. She spent her college years at Texas State University. After moving back to the DFW area she met her husband while he was finishing his last year in chiropractic school. They knew they wanted to raise their children in Dripping Springs, Texas where her husband was born and raised. They married in 2014 and welcomed their first child in 2018. Courtney has always been in sales & loves people and values personal relationships. After buying, selling, and leasing many homes with her husband and knowing the area VERY well, she decided Real Estate was on her heart (with her husband as a team!) When she’s not helping her clients you can find her family enjoying outdoor dining and shopping in Wimberly, breweries in Dripping, and connecting with family and friends all throughout ATX!
+ COURTNEY FLUITT
• We’re different from other brokerages because we operate within a variety of markets including: ranch, waterfront, luxury and development. This crossover exposure positions properties in front of segments that it would not otherwise get exposure to.
• We recently launched a new TexasLand website that is already ranking as one of the top Land and Ranch websites in the country.
| UNPRECEDENTED DATABASE
+ WHAT MAKES US TRULY UNIQUE?
• Our digital media experience and vast reach allows us to leverage your property across our social channels and draw the attention of potential buyers. The DMTX Realty Group and TexasLand social channels generate more than 600,000 impressions weekly.
+ UNLIKE ANY OTHERS
• We combine traditional marketing strategies with new methods and technology to effectively sell your property.
• We work with one of the top SEO firms in Austin to ensure our websites are registering at the top of relevant Google searches and are bringing in new leads daily.
We target our email campaigns to an exclusive list of luxury brokers, high-net worth individuals, prominent CEOs, celebrities, oil & gas execs/developers, ranch brokers, and the top agents in markets relocating to Austin.
DMTX Realty Group and Texas Land are in the top 1% of all realtors in Central Texas and are one of the top Brokers for ranches and luxury properties in Texas. Currently, we have over $1.5 Billion in sales. With local, on-the-ground expertise and the global reach of the nation’s largest real estate brokerage, Keller Williams, DMTX Realty Group and TexasLand are in an unparalleled position to represent you in selling your ranch, waterfront, luxury or development property.
| WE ARE DEDICATED TO MODERNIZED REAL ESTATE MARKETING
VOTED BEST PLACE TO LIVE IN THE U.S. FASTEST GROWING ECONOMY OF U.S. CITIES
+ HIGH-TECH & SOCIAL MEDIA FOCUS
• This network allows us to put your property in front of hundreds of thousands of users ranging from potential buyers to the top brokers in a variety of geographic markets and real estate markets (ranch, waterfront, luxury and development.)
• For each of our listings, we run highly targeted ads through our Facebook, Instagram, and Linkedin pages. These ads allow us to target specific buyers based on your
property’s unique details and features. DMTX REALTY GROUP, TEXASLAND, AND IT’S NETWORK OF INSTAGRAM ACCOUNTS GENERATE MORE THAN 500,000 IMPRESSIONS ON AVERAGE EACH AND EVERY WEEK. DMTX.COM INSTAGRAM: @DMTXREALTY FACEBOOK: INSTAGRAM:INSTAGRAM:FACEBOOK:INSTAGRAM:TEXASLAND.COM@DMTXREALTY@TEXASLAND@TEXASRANCHSALES@AUSTINLAKEHILLSCITY@HILL.COUNTRY.RANCHESLINKEDIN:@DMTX-REALTY
• With a combined 350,000 targeted users, DMTX and TexasLand’s network of Instagram & Facebook pages generate extraordinary exposure in the marketplace and across all of our social media channels.
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Our Facebook and Instagram ads are designed to reach an audience of buyers who are actively searching for listings that meet your properties criteria.
| GOOGLE ADWORDS
+ EXPERIENCE + DATA = PERFORMANCE
| FACEBOOK ADS
• We work with one of the top SEO agencies in the greater Austin area.
+ A QUALITY COMBO
• We create highly targeted social media advertisements that reach a large audience of qualified buyers based on their recent searches, interests, and location.
• Our expansive network of websites utilize the most up-to-date and advanced Search Engine Optimization (SEO) techniques in combination with advanced analytics to monitor the performance of our advertising.
Our Google Ad Words Manager has over 20 years of experience and serves your property to an audience of people who are searching for keywords that align with your property, such as “Dripping Springs Ranch” or ‘Austin Waterfront”.
We use the best photographers, certified drone pilots and videographers in order to capture the amazing features of your property.
+ VIDEO & PHOTOGRAPHY
We use state-of-the-art drone technology to capture the best features of your property.
We use video to market your property in as many platforms as possible, as it has been proven to be one of the most effective marketing tools. Our property videos leave a lasting impression in the buyers mind!
| CONTRACT TO CLOSE COORDINATOR
Oversees critical dates, compliance review, signatures, contract to close, title follow up, and more.
| LISTING MANAGER
| MARKETING DIRECTOR
+ FULL-SERVICE PROFESSIONAL IN-HOUSE TEAM
Former Dell CEO Kevin Rollins Lists Luxury Ranch in Texas
Lake Austin mansion breaks records with $12.3 million sale
Lyndon Johnson’s “Texas White House” is on the market
Austin tequila billionaire puts Dripping Springs ranch up for sale
| IN THE NEWS
Oversees social media, direct mail, property brochures, virtual tours, website listing, e-mail campaigns and more.
Historic Central Texas wedding venue and crystal ballroom marches onto market
After closing, our team is here to assist you. This includes any real estate projects or guidance you may need.
DMTX Realty Group and TexasLand in-house Marketing Team provide professional marketing plans, schedules, customized campaigns and strategies that enhance your sale. Your property will receive placements across multiple real estate platforms, top placement on our websites with enhanced SEO, targeted social and email campaigns, strategic media advertising, and exposure to our extensive client database.
Oversees MLS placements, client feedback, file review, paperwork submissions, team previews and more.
3. EXPOSURE TO THE RIGHT AUDIENCE
| TAX ADVANTAGES & INVESTMENT ADVICE
+ UNPRECEDENTED MARKETING REACH UNMATCHED EXPOSURE
| PREMIUM MLS & TARGETED LAND SITE PLACEMENT
When it comes to getting your property in front of the right buyers, you need the furthest reach with the greatest exposure possible. DMTX Realty Group and TexasLand offer our clients unique advantages to achieve this--advantages like:
Our listings syndicate to luxury websites such as, KW Luxury, WSJ.com ($750,000+), Mansion Global and Barron’s Group Digital platform ($1,000,000), as well as Austin MLS, Zillow, Trulia, Realtor.com, Austin Luxury Network, ATX Pocket Listings, Horse Properties, Vine Smart, multiple MLS’ throughout Texas and KWLS (when applicable).
Real estate is one of the most proven ways to invest. DMTX Realty Group and TexasLand are uniquely qualified to advise buyers on the advantages of real estate investments.
+ TOP 3 FACTORS TO SELL YOUR PROPERTY
1. THE PROPERTY MUST BE PRICED CORRECTLY
DMTX Realty Group and TexasLand have a successful background in marketing to a wide variety of Real Estate segments like ranch, waterfront, luxury or development With other Land & Ranch brokerships, you’ll likely be limited to networking that one specific market segment. When DMTX Realty Group and TexasLand hit the market with your listing, we immediately target and network to all of these different segments.
With DMTX Realty Group and TexasLand, your property receives access to the top 4 largest land sites around: LandsofTexas.com, LandsofAmerica.com, LandWatch.com, and Farm&Ranch.com. We have premium placement with our Lands of Texas top 2% signature membership, which includes a featured banner ad for your property. By virtue of being on Lands of America and Lands of Texas, your property is syndicated to 1,000+ websites.
| CROSSOVER EXPOSURE & EXTENDED REACH
We target potential buyers beyond Texas to ensure your property is exposed to a global audience. We utilize our connections with top markets relocating to Austin and have a large database of top agents in Chicago, New York, California, and beyond.
2. THE PROPERTY MUST SHOW AT ITS BEST
DMTX is backed by Keller Williams.REA LT Y
• Social media advertising is now expanded, as Keller Williams has many agent-only Facebook groups and forums where we can market your property to fellow agents. We can also stay updated on the Buyer needs of other agents, quickly following up with agents who may have a potential match for your property.
• We are part of the Keller William family, with a network of over 180,000 agents globally. We can now easily search for the best agents in the top relocation cities, and can reach out to them to market your property to their Buyers who are looking to relocate to this area. Agents in other areas can also find us, see our excellent reputation, and send us relocation Buyers who may well be a potential match for your property.
+ ZERO PLUS BY KELLERMORTGAGE KellerMortgage offers: • Zero lender fees • Zero origination fees • Plus a low rate • Plus $1,000 at closing toward 3rd party costs on loans $150K+ Our partnership with Homeward enables our clients to make allcash offers with Homeward’s funds to secure their next home without the risk of selling their property first!
+ BRAND AWARENESS MATTERS
• Keller Williams has their own MLS system, the KWLS, which is available for search by all agents. As part of this MLS system, your home automatically syndicates to the Keller Williams Luxury and/or Land website, which attracts thousands of viewers and property searchers.
• Aerial photography and video production (when applicable)
• Premium placement on LandsOfTexas, LandsOfAmerica, TexasLand.com, LandWatch, Land&Farm & Texas Alliance Land Brokers, KW Land, Horse Properties, Vine Smart (when applicable)
• Strategic placement and promotion of the property on TexasLand’s & DMTX’s social channels
• Custom created interactive map with property features such as creeks, wells, roads and more
• Exclusive inclusion on the Keller Williams Luxury website for high-end properties
| CONTINUED MARKETING
• Specifically targeted social media advertisements on our social channels that generate 600,000 impression weekly. The posts are directed toward qualified individuals who have been actively searching for properties on sites like Zillow, Redfin, Realtor.com and Trulia.
• Professional assessment of property value
• First-look email campaign sent to DMTX and TexasLand database, which includes luxury brokers, high-net worth individuals, prominent CEOs, celebrities, oil & gas execs/ developers, ranch brokers, and the top agents in markets relocating to Austin.
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• Austin Luxury Network placement, an exclusive tool targeting Austin’s luxury agents (when applicable)
Private Marketing gives an exclusive opportunity for a sale to occur prior to your property being publically marketed. A large percentage of our sales occur privately per the sellers preference.
MARKETING PLAN
• Floor plan renderings, virtual walk-through, property video, photos and custom signage
• Creation of a property-specific print and digital brochure and flyer with highlights, interactive maps, and links to the property on our website
• Extensive social media campaigns on Facebook and Instagram
• Direct email campaigns to our extensive database
| PRE-MLS PRIVATE MARKET
• SEO tuned individual property details page on the TexasLand.com and DMTX websites with all listing materials
• Listing syndication to thousands of real estate websites
• Paid Google AdWords campaigns driving traffic directly to your property’s listing page and video
• To generate even more exposure, we link to the property youtube videos in email campaigns, social posts and on the property pages on our website
| ONGOING MARKETING AND ANALYSIS
• Ongoing social media exposure through Facebook, Instagram, LinkedIn and Youtube
• Frequent inclusion on direct email campaigns to DMTX Realty Group and TexasLand databases.
“WE OFFER OUR CLIENTS ONE OF THE MOST COMPREHENSIVE MARKETING PLANS AVAILABLE THAT IS PAIRED WITH ONE OF THE MOST EXTENSIVE DATABASES IN THE INDUSTRY. OUR EXPERIENCE AND IN-HOUSE SUPPORT ARE ALWAYS AT WORK FOR OUR CLIENTS AND THEIR PROPERTIES.” - DAVE MURRAY, BROKER PLAN CONTINUED
• Ongoing evaluation of your property regarding the marketing plan and pricing, adjusting as necessary
• Constant review and analysis of your property in our team meetings to evaluate the appropriate channels and frequency of each marketing piece.
+ MARKETING
• Ongoing direct feedback from showings and inquiries
• Open houses, property tours, special events, media exposure, and private realtor events (when applicable)
• We visit/preview approximately 300+ ranches every year. We understand the Texas Land & Ranch market as well as we do because we’re always out there walking land and growing our network of Brokers, Clients and property owners to ensure we’re out ahead of the market place and in touch with the most qualified buyers for your property.
+ TEXAS LAND
• We have some of the most unique listings and regularly close offmarket, private sales.
As part of the KW Land network, we are held to the highest standard of business and professionalism to exceed your needs and expectations. When you work with Texas Land, you are hiring a vast network of dedicated land professionals.
• TexasLand has the largest land & ranch Instagram page in North America. @TexasLand has over 95,500+ followers, and a combined following over 350k users across all DMTX and Texas Land social media channels.
• We recently launched a new TexasLand site, which we anticipate being one of the top land and ranch sites in the State of Texas. The current Texas Land site is already ranking on page 1 of Google for many key searches.
• A network of luxury specialists
• Global, national and local sites: WSJ. com, Mansion Global, Barron’s Group digital platform, and KW Luxury Magazine (when applicable)
Our elite KW Luxury International membership allow us to network and share your property with a group of top-producing real estate agents in the upper-tier home market. The powerful network of associates help sell your property, while also providing massive exposure via:
+ KW LUXURY
• Opportunity to share properties on KW Luxury social media channels with global reach
180 K ASSOCIATES SUPPORTED $ 48 M+ GRANTS AWARDED 4245 + FAMILIES HELPED
KW Cares is focused on finding and serving the higher purpose of business through charitable giving in the market centers and communities where our clients live and work. Service agencies that are supported range from disaster relief, to medical centers, and higher education.
+ KW CARES
DMTX Realty Group and TexasLand are dedicated to making a positive impact in the lives of others, today and every day. We do this through KW Cares.
DMTX REALTY WWW.TEXASLAND.COMTEXASLANDWWW.DMTX.COMGROUP REA LT Y Each office is independently owned and operated TOP 1% OF REALTORS IN GREATER AUSTIN. COURTNEY FLUITT COURTNEY@DMTX.COM512.815.4024REALTOR®
