Developmental Marketing Book

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developmental Marketing Book Top 1% of Realtors in Texas Dave Murray Broker, Realtor® 512.695.2176 Dave@dmtx.com DMTX REALTY GROUP www.DMTX.com TexasLand WWW.Texasland.com

VOTED BEST PLACE TO LIVE IN THE U.S.

FASTEST GROWING ECONOMY OF U.S. CITIES

Unlike any others

DMTX Realty Group and TexasLand is in the top 1% of all teams in Texas and one of the top Brokers for Ranches and Luxury properties in Texas. With nearly $2 Billion in sales.

With local, on-the-ground expertise and the global reach of the nation’s largest real estate brokerage, Keller Williams, TexasLand is in an unparalleled position to represent you in selling your ranch, land, farm or development property

ruly unique

We preview approximately 300+ off and on-market properties every year. We understand the Texas Land & Ranch market as well as we do because we ’ re always out there walking land and growing our network of Brokers, Clients and property owners to ensure we ’ re out ahead of the market and in touch with the most qualified buyers for your property.

WE ARE DEDICATED TO MODERNIZED REAL ESTATE MARKETING

• We combine traditional marketing strategies with new methods and technology to effectively sell your property.

• Our digital media experience and vast reach allows us to leverage your property across our social channels and draw the attention of potential buyers.

• We’re different from other brokerages because we operate within a variety of markets including: ranch, waterfront, luxury and development. This crossover exposure positions properties in front of segments that it would not otherwise get exposure to.

TEXASLAND'S NETWORK OF Social media ACCOUNTS GENERATE MORE THAN 500,000 IMPRESSIONS ON AVERAGE EACH AND EVERY WEEK.

High-Tech & social media focus

TexasLand has the largest land & ranch Instagram page in North America. @TexasLand has over 90,000+ followers, generates 500,000+ Impression on average each week and has a combined following of over 300k users across all TexasLand social media channels.

We have some of the most unique listings and regularly close off-market, private sales.

TexasLand’s network of Instagram & Facebook pages generate extraordinary exposure in the marketplace and across all of our social media channels

This network allows us to put your property in front of tens of thousands of users ranging from potential buyers to the top brokers in a variety of geographic markets and real estate markets (ranch, luxury, developer/builder, residential, and commercial).

DMTX.COM

Instagram: @dmtxrealty

Facebook: DMTX Realty Group

Linked in: DMTX Realty Group

TikTok: dmtxrealty

Texasland.com

Instagram: texasland

Instagram: texasland ranches

Facebook: TexasLand

Linkedin: TexasLand

TikTok: TexasLand

92.6K

This account is continually growing & expanding it's reach

We take a meticulous approach when it comes to sharing development opportunities. Initially, we share these opportunities with our past clients and brokers who represent carefully vetted developers. In many cases, we require a non-disclosure agreement (NDA) before sharing property packages. This method ensures that we maintain a level of exclusivity and prevent the property from being excessively exposed.

Over the years, we have diligently cultivated an extensive database of local, national, and international brokers and clients.

Our commitment to this strategic approach has yielded exceptional results, as evidenced by our outstanding success in selling properties. In fact, an impressive 75% of our development deals have been conducted privately and off-market, demonstrating the effectiveness of our discreet and targeted approach.

The TexasLand Instagram Has F o l l o w e r s

Video and photography

We use the best photographers, certified drone pilots and videographers in order to capture the amazing features of your property

We use video to market your property in as many platforms as possible, as it has been proven to be one of the most effective marketing tools. Our property videos leave a lasting impression in the buyers mind!

We use state-of-the-art drone technology to capture the best features of your property.

FULL-SERVICE PROFESSIONAL IN-HOUSE TEAM

DMTX Realty Group and TexasLand's in-house Marketing Team provide professional marketing plans, schedules, customized campaigns and strategies that enhance your sale Your property will receive placements across multiple real estate platforms, top placement on our websites with enhanced SEO, targeted social and email campaigns, strategic media advertising, and exposure to our extensive client database.

+MARKETING DIRECTOR

Oversees social media, direct mail, property brochures, virtual tours, website listing, e-mail campaigns and more

+ISA (Inside Sales Associate)

Prospecting for new leads, servicing inbound leads from sign calls and other internet sources, and converting these leads to appointments for a team's sales agents

+LISTING MANAGER

TAX ADVANTAGES & INVESTMENT ADVICE

Oversees MLS placements, client feedback, file review, We constantly save and share articles that reflect the

Marketing plan

Private marketing

Personal outreach to our extensive contact list of developers and land brokers

We have diligently cultivated an extensive database of local, national, and international brokers and clients. We share development opportunities exclusively with these vetted contacts often requiring NDAs to maintain exclusivity and prevent overexposure.

Aerial photography and video production (when applicable)

Creation of a property-specific print and digital brochure and flyer with highlights, interactive maps, and links to the property on our website

Strategic placement and promotion of the property on TexasLand’s & DMTX’s social channels (when applicable)

Elite 25 Marketing - Property presentation presented to Elite 25 members. (Members of Elite 25 represent the top 0.25% of agents from across the city’s top brokerages)

On market/ ongoing Marketing plan

Activation of listing

Premium placement on LandsOfTexas, LandsOfAmerica, Crexi, TexasLand.com, LandWatch, Land&Farm & Texas Alliance of Land Brokers, KW Land, CoStar, Vine Smart (when applicable)

Austin Luxury Network Placement - An Exclusive private website of Austin's top Luxury Agents

Custom created interactive map of property

SEO tuned individual property details page on the TexasLand.com and DMTX websites with all listing materials. Listing syndication to thousands of real estate websites

Exclusive inclusion on the Keller Williams Luxury website for high-end properties

Direct email campaigns to our extensive database of over 15,000 contacts

Paid Google AdWords campaigns driving traffic directly to your property’s listing page and video

Extensive social media campaigns on Facebook and Instagram

ongoing marketing and analysis

Ongoing social media exposure through Facebook, Instagram, LinkedIn and YouTube

Ongoing direct feedback from showings and inquiries

Ongoing evaluation of your property regarding the marketing plan and pricing, adjusting as necessary

Frequent inclusion on direct email campaigns to DMTX Realty Group and TexasLand databases

Constant review and analysis of your property in our team meetings to evaluate the appropriate channels and frequency of each marketing piece

Weekly "team meetings" to discuss your properties marketing efforts and how we can improve

A large percentage of our sales occur privately per the seller's preference.

We can market your property privately to our extensive list of developers that are global, national and Texas based.

Each listing is unique. We will work with you to find the best way to market your property that meet your preferences and needs

**Additional options for totally private listings can be discussed to be exclusively marketed to select clients that may require an NDA.

Brand awareness matters DMTX and TexasLand is backed by Keller Williams.

+relocation benefits

We are part of the Keller William family, with a network of over 180,000 agents globally. We connect with the top agents in the top relocation markets and will reach out to them to market your property to their Buyers who are looking to relocate to this area

Agents in these markets reach out to us regularly based on us being the top 1% in all of Texas. We constantly get referrals across the country and get contacted from agents that have clients that are moving to Austin metro

KW land

As part of the KW Land network, we are held to the highest standard of business and professionalism to exceed your needs and expectations. When you work with TexasLand, you are hiring a vast network of dedicated land professionals.

Brand awareness matters

Dave is a member of Elite 25

Being a part of Elite 25 gives Dave the opportunity to Market your listing in front of Elite 25 members as well as the Elite 25 social media channels.

Elite 25 members represent Austin’s most exclusive properties – and work with the most discerning buyers and sellers. Established in 1994, members of Elite 25 represent the top 0 25% of agents from across the city’s top brokerages.

DMTX Realty Group and TexasLand are dedicated to making a positive impact in the lives of others, today and every day We do this through KW Cares

KW Cares is focused on finding and serving the higher purpose of business through charitable giving in the market centers and communities where our clients live and work. Service agencies that are supported range from disaster relief, to medical centers, and higher education

Dave Murray BROKER, Realtor® 512695.2176 dave@dmtxcom Top 1% of Real Estate Teams in Texas DMTX REALTY GROUP wwwDMTXcom TexasLand WWWTexaslandcom

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