BriefFour_Loco

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BA (Hons.) GRAPHIC DESIGN Module Code

OUGD30

Module Title

LEVEL

Semester Doc. Code

06

OUGD30

Loco – Identity & Promotion

Brief Develop the branding, identity and promotional material for a new house music night in Leeds. Background / Considerations Loco is an experimental house music night launching in 2013. The night is taking place in a venue known for its creativity and cultural events and is looking to attract a high volume of interest stemming through sister nights that are already in motion. Once the night is established it is hoping to start a record label promoting and producing experimental house music in the Yorkshire area. Mandatory Requirements

Deliverables

• Brand development and application • Creative identity • Online presence

• Branding & Identity • Promotional material -Posters -Flyers -T-shirts • Website design • App deisgn • Blog & Social network presence

Studio Deadline

Module Deadline

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.


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