06
BA (Hons.) GRAPHIC DESIGN
LEVEL
Module Code
OUGD303
Outcomes
Module Title
FINAL MAJOR PROJECT
Doc. Code
OUGD303sub1
MODULE SUBMISSON FORM SUBMISSION DEADLINE: WEDNESDAY 29th May 2013 – 11.00 – 1.00pm
STUDIO 4
RATIONALE A predominantly image based practice with a focus towards the commercially creative industries, exploring; brand identity, promotion and publication design as my core practice.
http://d-rugman1013fmp.blogspot.co.uk/
BLOG.
Staff Use
All work must be clearly presented and labelled with the brief title, your name and any other appropriate information. Please include a printed version of each brief and separate the work appropriately. Your end of module evaluation should be posted to your Final Major Project blog. by the stated Deadline Submitted Brief 1
BAGD Yearbook
Brief 2
Michi
Brief 3
Twelve Trips
Brief 4
Waveform
Brief 5
N/A
Brief 6
N/A
Design Context Title Statement of intent Project File Evaluation
Bookmarks. Documents.
Title and Brief Summary – include a short rationale for each brief identifying
why you chose it, what was the focus of the brief and how long you spent on it. Design Context
The design context publication submitted is a 2-part document. The main section entitled ‘Bookmarks’ is a collection of bookmarked projects collated over the three year period on the course. The smaller section, ‘Documents’ is a collection of images and scans that have influenced and aided me as a designer – all found in my documents folder.
BRIEF 1
BAGD Yearbook. Design a prospective publication for the BAGD graduating year of 2013. The brief stemmed over a long period of FMP, probably pushing 8 weeks, maybe longer. It was exciting to be part of documenting our year as a whole and having input on a publication that will be a remembrance point for myself and other post university.
BRIEF 2
Michi. Create an identity and promotional material for LCA Fashion Design student Liz Michie. I started off this module with the intention to pursue designing for the fashion industry. I wanted to add another fashion branding project to my portfolio, particularly one that allowed a little more experimentation but still with a high end feel. The collaboration with Liz stemmed throughout the majority of FMP
BRIEF 3
Twelve Trips. Twelve Trips is a publication exploring 12 individual journeys across the UK. The brief was an opportunity to explore and enhance a variety of skills as a designer that I wanted to build upon throughout FMP. Enjoying working with experimental formats, it utilised my publication design skills, layout and image making techniques.
BRIEF 4
Waveform. Re-brand of an electronic music festival called Waveform. As the collaboration with Matt Tucker on the Audio Doughnuts brief didn’t commence, I wanted to find a similar brief to work on. Audio Doughnuts are a London based record label and event organiser so I wanted to design for something with similar objectives.
BRIEF 5 BRIEF 6 BRIEF 7
Uk Manufacturing Logo (not completed) Gang Fatale (not completed) Prospectus Pitch (pitch)
Additional Comments: I commenced two other briefs entitled ‘UK manufacturing logo’ and ‘Gang Fatale’, both of which I decided to set back and focus my full attention on 4 main briefs and my design context publication
Signed
Date