Trade Secrets September 2014

StyleWeek Healthy Living.

Healthy Eating.

SHOW UP or GO HOME

Ariana Grande: Little Girl with A Big Voice

Peter Morse; Optimist, Hard Worker

September 2014

Modern Fashion in South Africa

StyleWeek’s Most Stylish But First, Let Me Take a #Selfie A Happy Accident for the Eyewear Industry

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INDEX

Peter Morse;

PG.32

Optimist, Hard Worker

StyleWeek pg.12 58...

But First, Let Me Take a #Selfie ...76

A Happy Accident for the Eyewear Industry ... pg.46

Modern Fashion in South Africa

SHOW UP or GO HOME...07

Healthy Living. pg.54 ............ Healthy Eating.

StyleWeek’s Most Stylish

pg. 62

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FROM THE EDITOR If you’ve seen the movie “Here Comes the Boom”, you’ve seen our Talent Talks spotlight - actor and funny guy, Peter Morse. Originally from Providence, Rhode Island, Peter takes us on a journey through his life and career. We always have a fun time working with our local talent, and our photo shoot with Peter was a hoot!

Our lifestyle & entertainment writer, Jaclyn Pelopida reviews one of the biggest names to originate from the Nickelodeon network – Ariana Grande. The diminutive singer has made a big mark on the music scene with no signs of slowing down.

As we continue to bring you various cultures from across the world, this month, contributor Melinie Lee takes us through the fashion industry in South Africa.

She talks of their traditional attire, as well as their love of very colorful clothing.

I

looked out on my deck the other day; the first few leaves were beginning to wither and fall and I felt a twinge of nostalgia as I thought back on the past three months. It’s been a bit of a whirl wind, as I hurtled from one event to the next. As has become our tradition, in August we attended StyleWeek SS 2015, covering it once again, in all its glory.

We bring you our cover story - Trade Secrets recap of all 21 shows!

We also bring you our picks for ‘StyleWeek’s Most Stylish’ and as always, we had a great time scoping out the crowd, like under-cover detectives. It is fun seeing their expressions of surprise as we informed them that they made the list.

For our Pursuits segment, this month, we feature one of the designers at StyleWeek. The only independent eyewear designer in the United States, Artiss Akarra, owner of Eight Optic|Swim, conceptualizes his own products. But wait, he designs swimwear too! We first met this talented multi-tasker at StyleWeek SWIM in June 2014 and knew we had to learn more about him.

Also in this issue, holistic health coach and raw food chef, Katie McDonald, teaches us about healthy living and healthy eating. We learn about the proper ways to approach healthful dieting and a different perspective to what we put into our bodies.

While ours is an industry full of beautiful people and one of the most fun careers on the planet, a stellar work ethic is one of the traits that separate the pros from the amateurs. Being punctual is a basic but important element of this business, and model, Katya Skinner, addresses the importance of showing up on time.

And finally, selfies. Need I say more? While we were at StyleWeek last month, we decided to have a little fun, inviting guests to take pictures of themselves at the event and post them to our social media sites. We picked a few faves and featured them here!

It’s a jam-packed issue, so enjoy our final one for the summer, and as I always say…

Stay Fabulous!

Y

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HOLLA! Where YOU get to share your two cents!

From our cover: “Great cover, Julie Dawson!!!”

– Jennifer T., R.I. “This is a beautiful cover!”

– Paula L. Riverside, R.I.

Armenia; An Olde Culture: “I like that article about Armenia very much. Geographically, it is not far from Italy and I know the culture very well, especially the horrible genocide that the people had suffered with about two million deaths at the end of 1914 and early 1915. Thanks very much, and ciao from Italy.”

– Cinzia Antonelli, Italy

Lights Fashion Pizzazz: “The men remind me of my Ndebele warriors!”

U-Meleni A., Boston, M.A.

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IN THE GREEN ROOM

P U W O SH or

!

E M O H GO

By Katya Skinner

E

veryone has heard the phrase “time is money” and that is a great way to describe the modeling industry. Every second that goes by is a penny working its way to your pocket.

Whether you are showing up for an assignment for a client or a personal photo shoot, being on time is key to your success. Punctuality will determine how reliable you are to get booked for future assignments, which will help you make more money in the future. How aggravated have you been when you have arrived early to the doctor’s appointment and the receptionist tells you that “the doctor will be right with you,” and then you had to | 401.353.4940 | tradesecretsmag.com | Trade Secrets | Volume 2, Issue 5| 7

wait an additional 30 minutes before being seen? That is a similar feeling clients experience with your tardiness. They depend on everyone to be on time, ready, and pleasant to work with. When a model is late, it has a domino-effect that causes consequences for photographers, the client and the modeling agency.

We all have that one friend who is late for everything from dinner plans to movies. They will be late to their

own funeral! Tell them never to consider the modeling industry! Their chance of survival is slim to none.

When showing up for a modeling assignment, being on time is as important as being prepared. The less time you take to get ready, the sooner the shoot can begin, thus allowing plenty of time for great photos or footage and more productivity.

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Photographers don’t want to wait or watch you finish getting ready, rushing around or wasting their time.

Your photo shoot may typically have a paid time slot, so running late only hurts you by allowing less time for photos and wardrobe changes.

Showing up late to an assignment or not showing up at all is unprofessional and inconsiderate of the client’s time. That client may consider never booking you again because you are unreliable. I canceled my contract with a particular cell phone company because of how terrible the attitude and customer service was. I wasn’t upset with the representative, however, he served as a representation of the company which deterred me from doing business with them again.

A model represents their agency, so not showing up for an assignment is a direct reflection on the agency.

Professionalism and punctuality is key to be considered for future work. Of course, things (and accidents) happen, so having your agent’s phone number handy is important in case of a cancellation. Not a cancellation five minutes prior to a job, but enough time for a replacement to be contacted to take your place, depending on the emergency.

Be prepared by planning your trip to your destination. Give yourself extra time for traffic, parking and other unplanned circumstances. It’s better to show up too early than too late. Being on time shows that you are responsible and take pride in your work which is a great character to have.

First impressions can make you or break you. I have a friend who was eager to meet this guy on a blind date. She had heard good things about him from a mutual friend and he seemed like the total package.

Career driven, funny and good looking. She bought a new dress, heels, the whole nine yards. That evening she did her makeup extra special and put on her expensive perfume. The time and restaurant had been arranged in advance. They had agreed on 8:00 pm, so she arrived at 8:05 just to be fashionably late and make a noticeable entrance. Mr. Right was nowhere to be found. So, she waited and waited. Looked around and still waited. At 8:40 pm, the disappointed young lady drove herself home discouraged and rejected. An hour later, he calls. Apologizing and asking her what he can do to make it up to her. It’s a good thing my friend has standards, because she very confidently told him she

“When a model is late, it has a domino-effect that causes consequences for photographers, the client and the modeling agency.”

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was not interested. Her first impression of him was that he didn’t have the decency to call and let her know that he was going to be late or not make it. Her time and money had been wasted, trying to impress a loser who didn’t deserve her.

In the modeling industry, sometimes you only have one chance to make an impression at a casting, photo shoot or a potential booking. So why not start on the right foot and make it on time!

I will leave you with some food for thought from a young author and Christian Youth Leader from Ghana named Israelmore Ayivor. He said, “Success is not obtained overnight. It comes in installments; you get a little bit today, a little bit tomorrow until the whole package is given out. The day you procrastinate, you lose that day’s success.”

“A model represents their agency, so not showing up for an assignment is a direct reflection on the agency.”

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Trisha

Kelley

Photography Trisha@trishakelley.com www.trishakelley.com 401.473.1419

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StyleW

ON THE TOWN

By: Trade Secrets Team Photos: Valencio Small

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Week Y

es! It’s that time again; our full coverage of StyleWeek NorthEast! Twenty-one fashion designers from across New England and beyond brought their inspirations to the Providence Biltmore and once more, pushed the limits of self-expression. With a strong palette of talent, the latest, most exclusive, most desired fashions were right there, within reach.

Each night started with the Accessory Showcase, an intimate array of vendors presented amidst soft, delicate details of floral arrangements synchronized with the elegance of the Biltmore’s glorious structure; an ingenious prelude to whet the appetite before the main course.

And each night, the audiences came to breathe in what we live for.

Fashion, style and the next big trend.

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SUNDAY

By Valerie Langlais

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JESS ABERNETHY Jess Abernathy brought a fresh take on 60’s resort wear to Providence. Her collection, revolving around a striking poppy print on black, incorporated several patterns and vivid colors into her looks. This interesting mix of textiles took classic sheath dresses and well tailored separates into the future of fashion. The models sported a classic cat-eye along with a very modern feeling bouffant/bob.

Beautifully cut, short bell sleeves felt young yet polished, while lace touches feminized the collection even further. With upbeat music and vibrant color combinations, this retro inspired collection reflected an optimistic future.

GLENN MICHAEL Glenn Michael redefined urban-preppy menswear.

Impeccable tailoring and construction founded a soft palette of new classics. Updates included pants shortened to midcalf with rounded hemlines and sporty striped caps. Large pant pockets, boxy shirts and the occasional neckerchief lent a vintage utilitarian vibe while soft fabrics gave the garments a sense of luxury. The designer paid tribute to his Trinidadian heritage dressing models in white and wielding cricket bats.

Two words that spring to mind for this line, “young and refined.�

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STETKIEWICZ The designs by Stetkiewicz predict a bright and beautiful future of fashion. Simple silhouettes in sumptuous leather and suede looked sleek and modern with the models’ clean make up and slick, low ponytails. Subtle metallic sheen, cool hues and techno music gave the show a spaceage feel. Unexpected details like exposed side zippers and asymmetrical rouching elevated the classic cuts to anythingbut-boring. Flattering color blocking techniques gave the garments edge without overpowering the clean look.

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CC DESIGNS Day two kicked off with Caronah Cassell’s line.

With a very upbeat song filling the showroom, the first model hit the runway with a playful approach. Diana Ross’s song, “I’m Coming Out,” seemed to tell the audience exactly that. With a classic Hollywood evening style hairdo – beautifully brushed to the side and over one shoulder, topped off with a bold red lip, it was a celebraton of their femininity. In recognition of her surviving breast cancer, Cassell’s final exhibit was a hot pink number with a mullett skirt that featured the pink ribbon on the back.

Overall, it was an elegant and classic display in white, red and metallic colors.

MONDAY

By Larisa Martino

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ASK FASHION The first of two plus-size designers this season, ASK Fashion featured clothing for the plussized woman in sizes 16 and up. Sassy and unapologetic, the dresses accentuated the fuller figure, and these models were proud to show them off, as the scene opened with the song

by Icona Pop, “(I Don’t Care), I Love it.” With a playful, yet edgy hair style, and feminine but casual makeup, the outfits seemed to have a V-patterned theme, training the eye to focus on the accented parts of the models’ figures. In the designer’s words, “I was inspired by the ‘rocker chic’ look. I wanted to mix tattoos and roses with skulls for a contemporary blend.”

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DEBRICHHIO One thing is certain, Antwan Byrd knows how to enhance the female form.

Sexy, feminine and flirty, the line opened with a stunning pair of sheer grey pants, and an offwhite peplum top. With several intricate cutouts in every dress, the models sauntered down the runway in no rush whatsoever, elegant and feminine in varius silhouettes.

Hair was pulled back and sleek in traditional model style, and their makeup was a bold eveneing look.

The music said it all with a mix of several tunes

by Beyonce, including “Flawless (I Woke Up like This)� and Rihanna.

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CHANCES R DESIGNS

TUESDAY

By Valerie Langlais

Accompanied by current top 40 hits, models for Chances R Designs portrayed the “everyday woman” looking her most fashionable. Glamorous details such as rhinestones, pearls and even glass mosaic tile adorned the garments. She began with sophisticated black swimwear, perfect for a cruise, and expanded into upscale “Mommy & Me” looks. The little girls looked perfect for holiday, special occasion, or formal tea party. And what fashion two-some doesn’t want to look ‘tres chic’ in matching studded biker jackets? The designer hinted at her pageant background by rounding out her collection with beautiful, formal gowns.

Flattering, well tailored shapes were creatively embellished and sparkled in the runway lighting.

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NoMy STYLE Once again, NoMy Style brings plus-sized women fashions they can be proud to wear. When beautiful fabrics in energetic colors and prints are specially tailored for fuller figures, great style knows no size limit. The designer managed to make even black, stretch vinyl look fresh and modern. The unapologetic attitude of the collection featured cropped tops, well-fitted shorts and skirts, sexy swimwear, glamorous formal wear and more. The models looked young and sassy with teased and twisted hairstyles, a la Bridgett Bardot.

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JULIE KONTOS Julie Kontos brought her vision of “futuristic military� to Providence Tuesday night. Steely tones of grey, black and white dominated the runway. Clean lines and strategic cutouts made beautiful and interesting silhouettes. A white blouse looked contemporary without sleeves and featured a bold vertical cutout down the front.

The grey jumpsuit was sophisticated with a bared midriff. The models looked chic and powerful with their hair teased into mohawks and braided down the back. Dramatic crimson eyebrows accentuated the warrior-like vibe.

Combining talents with accessory designer, Race & Grant, was an inspired decision. The metalworked accessories accented the collection perfectly. A chainmail top, skirt or hood makes a bold and beautiful statement. A necklace with shades of silver that graduate in such a way to form an American flag is true genius.

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EIGHT OPTICS SWIM Purchase the past to look fabulous in the future with Artiss Akarra’s Spring 2015 Swimwear cover-ups collection!

Each bold-colored vintage inspired swimsuit and sexy, flowing cover-up was paired with Akarra’s statement shades from his line, Eight Optics. Let’s hold on to the past by looking fabulous in the future with Artiss Akarra!

WEDNESDAY

By Lisa Shorr

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BATTLE DESIGNS

BY EARL BATTLE Boston based Earl Battle’s collection is as extensive as his resume! This Professor, freelance and costume designer added a dramatic pop of interest to each look!

Battle’s show began with a fiery red floral dress and closed with a bold red bustier paired with a flouncy flared jumpsuit.

Thank you for teaching the audience the need for color in our wardrobes!

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CARISSA LYNN DESIGNS Carissa Lynn Frazier’s new collection sent a vintage vibe, thanks to cat-eye spectacles. The show opened with a conservative floral abovethe-knee dress and closed with a sweet yellow halter dress with lace details and matching turban. Another standout was a three-tiered flowing halter maxi dress in a soft pink. How many more months until spring?

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SHAYLN WEBBER Shayln Webber turned the mysterious Geisha into an avant-garde goddess! Cut-outs, leather and a variety of wraps commanded the runway.

Loud and bright splashes of color around the eyes added vigor to the look and feel of this line. It as an unforgettable convergence of cultures and eras. Traditional, yet contemporary, very creatively melded.

THURSDAY

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ALISTAIR ARCHER We’re singin’ in the rain!

Alistair Archer has done it again! Beautiful, tropical coral print jackets, whimsical tulle skirts, rain boots with complimentary umbrellas – bring on the rain! One stand-out was an oceanic blue coat that looked like Monet’s, “Water Lilies” painting in motion. A true work of art!

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RESTORED BY DESIGN In true signature fashion,Martha Jackson’s Spring 2015 Collection not only appeared fanciful but felt like pixie fairies floating down the runway. Jackson has a keen ability to turn tossed remnants into masterpieces. From a garden of flowers sewn into a head piece or sewn not only on the front of a halter-dress, but the back too-to layers of antique lace and soft billowing fabrics, all in pale tones, fell listlessly off of each model as if floating on air!

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FRIDAY

By Lisa Shorr

PINI Sheer, short and sexy! Pini’s latest collection “Lost in Paradise” had a 60’s vibe with a very modern twist! Sultry side-swiped hair complimented each dramatic look. From soft, clean cut minis to pleats that either fluffed or flared. Thank you Nick Pini for sharing a bit of paradise with us!

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YELLOW CLOVER Wartime America set the tone for Prost’s Spring Collection. While “Two for Tea” and a jazzy version of Lady Gaga’s “Just Dance” played in the background, vintage head scarves were paired with pretty plaid and print skirts and dresses in conservative lengths.

Each look had an element of surprise thanks to the pairing of a Kent Stetson handbag! Did you catch the Maxwell House can? We are proud to be American!

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JONATHAN JOSEPH PETERS Let’s talk Kabuki! Peters’ collection was vibrant, abstract, exaggerated and theatrical! We wouldn’t expect anything less!

Shiny satin was adorned as a midriff shirt, maxi skirt and even a men’s tank top! The audience cheered as one colorful dramatic look, complete with fan, Kabuki-white face and stylized clogs, emerged onto the runway! One dress boldly exclaimed “Oui!” Let’s all take a traditional Japanese bow and say, “Bravo JJP!”

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TALENT TALKS

Peter Morse; Optimist, Hard Worker By: Jaclyn Pelopida Photos by: Valencio Small Wardrobe Styling: Lisa Shorr

I

f you have watched the movie “Here Comes the Boom”, you’ve seen Peter as the octagon gatekeeper, and n “R.I.P.D.,” he played the flag presenter.

Originally, from Federal Hill in Providence, R.I., Peter Morse moved to Taunton, M.A., when he was in middle school. He started his career by auditioning for USA Casting out of New Jersey in the early 90’s. His first film involved extra work in “Last Action Hero,” and was a featured extra as a Columbia University law student in “Quiz Show.” Since then, Peter has acted in two theater productions, three industrial videos, eight television commercials, two web series, one of which, “Family Problems,” was voted #1 on the website – WeLoveSoaps.net.

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“Click to see behind the scenes with Peter�

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“My kids think I would do great on (the reality show) ‘Wipeout’ because of my military training, but I prefer ‘Dancing with the Stars,’ it looks a little safer!”

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TS: Where did you attend college?

PM: I’ve attended a few colleges actually. I went to Providence College, Fisher College, and Bridgewater State University. I have an Associates Degree in Science from Dean College.

TS: What has been your most memorable acting job so far?

PM: My most memorable acting job thus far has been playing the lead character Albert DeSalvo in ‘Confessions of the Strangler’ for a Discovery ID Channel movie, which will air in September 2014.

Another memorable acting job was when I was cast in ‘Black Mass’ as an FBI Agent.

Morse believes that optimism, hard work, and being grateful are some of the most important virtues to have in life. “I wake up every day thankful for everything I have. I come from a long line of hard working people who take nothing for granted; you want it, you earn it,” says Morse. And for someone who has been acting for approximately 20 years, Morse believes that “there’s nothing better than the feeling of achievement when you set out to accomplish something. When it doesn’t come out the way you expected, those are the life lessons which make you try harder.”

TS: Where do you see yourself in five years?

PM: I would love to have the opportunity to act fulltime.

TS: What would you do with your first million if you made it big?

PM: That’s easy, I would secure my children’s education first and foremost, share it with my family, donate to charities (which I do now), and take a vacation! Is it spent already?

TS: Who has been your biggest inspiration?

PM: My parents.

Stating that he is definitely a much better dancer than singer, it’s no wonder that Morse would choose to compete on ‘Dancing with the Stars!’

TS: What types of TV shows do you enjoy the most?

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TS: If you were invited to be on a reality show, which one would you choose?

PM: My kids think I would do great on ‘Wipeout’ because of my military training, but I prefer ‘Dancing with the Stars,’ it looks a little safer!

TS: What’s your favorite TV show of all time?

PM: I have to think about this one for a while... I would have to say ‘Lost in Space.’ It was one of those shows that drew me in when I was a kid. I was fascinated and couldn’t wait to watch the next episode. I wanted to be wherever they were.”

TS: And how about your favorite movie?

PM: Another tough one. I’d have to say ‘Fast Times at Ridgemont High.’ I loved the 80’s movies, especially the John Hughes films.

Morse’s type of music has changed slightly as he’s grown older, but his favorite is new wave. He also tells us that he would love to play the saxophone in a band. When asked what his favorite singer or band was, Morse couldn’t come up with just one, “it’s impossible to answer this one, there’s way too many excellent performers out there!”

TS: And have you had any embarrassing moments as an actor?

PM: Too funny, I have that answer. I thought this was going to be a secret between wardrobe and myself.

I was selected to do print work for Blue Cross Blue Shield flyers and posters. The wardrobe pants they had for me were a little tight with the shirt tucked in.

So, I took the pants off and removed my boxers which gave me a little more room in the pants. When I told wardrobe what I had done, they thought that was hilarious - the fact that I had even thought of doing that. The wardrobe personnel were all female so I was a little embarrassed at first while telling them.

Shooting with Morse for this article was quite the experience as there was never a dull moment. Switching with ease from serious to mischievous and back again, was second nature for this naturally funny guy; and sometimes caught the crew off guard. But it’s obvious that he loves to make others laugh.

TS: Do you play any sports?

PM: I don’t participate in sports too much anymore, except a little hockey now and then. I also used to played football and baseball.

TS: What’s your favorite form of exercise?

PM: I’d have to say any sort of working out, and running.

TS: Do you have any pets?

PM: I have a black lab/chow mix named Phoebe. I came up with that name from a previous answer!

TS: What’s your favorite animal?

PM: I’ve always wanted a monkey, just because they’re cool!

His most abhorred household task is raking the leaves, “they never seem to go away!” he explains; and he is turned off by rude people. This coffee lover says he doesn’t just “run on Dunkin, I sprint on Dunkin!”

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“I was selected to do print work for Blue Cross Blue Shield flyers and posters. The wardrobe pants they had for me were a little tight with the shirt tucked in. So, I took the pants off and removed my boxers…”

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PURSUITS

A Happy Accident for the Eyewear Industry

By Emy LaCroix

T

here are few items that you wear on a daily basis, and even fewer that represent you as much as a pair of glasses. Artiss Akarra appreciates the importance of self-image in eyewear, so he puts his talents to good use creating pieces that are just as fashionable as they are functional. After a long journey through three-dimensional design, home goods design and exhibit space design, Akarra has become the only independent eyewear designer in America that conceptualizes his own products. The result is a line of beautifully crafted, glamourous glasses and a fantastic supplemental line of chic, retro swimsuits.

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As a child growing up in Miama, Florida, Akarra dreamt of working in Hollywood building movie sets.

His interest in creating three-dimensional, practical art followed him into adulthood, and eventually lead him to the Rhode Island School of Design, where his passion began to take shape.

TS: What is your educational background?

AA: My educational background was in fine arts throughout grade school. Once I got into the Rhode Island School of Design (RISD), I found my passion and talents in working three-dimensionally and going from illustrative 2D to 3D design. I still have a love and passion for painting, but seeing people wear my art is very rewarding.

TS: What is your educational background?

AA: My educational background was in fine arts throughout grade school. Once I got into the Rhode

Island School of Design (RISD), I found my passion and talents in working three-dimensionally and going from illustrative 2D to 3D design. I still have a love and passion for painting, but seeing people wear my art is very rewarding.

TS: What do you believe is your biggest design influence or inspiration?

AA: My biggest design influence and inspiration is Charles and Ray Eames; pioneers in contemporary/ modern design in architecture and furniture. They invented plywood furniture that we know and use today and form wood furniture. They were both innovators and designers/architects that inspired and revolutionized design and manufacturing. I find a lot of inspiration in the things they created and the processes they invented.

“If we make decisions out of fear we lose the chance to find success.�

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Photos: Trisha Kelley

Photo: Gary Fikes

“It’s also fun to take a design sketch and see it being worn by people on a daily basis.”

Akarra could also be called a “pioneer.” While all other American designers simply pick and choose eyewear designs from a generic manufacturer, Akarra designs his own from scratch. It seems that Akarra is a constantly evolving brand, adding more and more products to his repertoire. However, everything he creates share one common trait: functional beauty.

TS: What is your goal when designing your products?

AA: My goal is pushing limits and finding innovative ways to be creative with my designs. I also try to make sure the designs are affordable.

TS: Why did you choose eyewear design over another product?

AA: Eyewear was a happy accident. My passion is designing useful products that enhance a person’s life.

At the time that I began my design consultancy, I was designing a wide range of products from children’s furniture to computer housings. I began getting projects designing eyewear and before I knew it, it was my main focus.

TS: You are the only independent eyewear designer in America that actually designs your own product. Why do you do it, and why don’t you think more designers do?

AA: I do it because eyewear is probably the only piece of clothing/accessory that a person wears on their face, not only as a protective and performance aid but also, to enhance their self-image. It’s also fun to take a design sketch and see it being worn by people on a daily basis. Eyewear design takes years of training to become proficient at, and manufacturing them is very difficult to manage without extensive amounts of knowledge of the industry and product development skill.

TS: What made you decide to go into swimwear?

AA: I’m an experienced designer across many fields so my possibilities, to design within, are endless. I love designing swimwear because, like eyewear, it is also something that is worn as a useful garment/ accessory. Like eyewear, swimwear is a protective, performance and image enhancing clothing.

TS: How is designing garments different from designing eyewear? Is there anything that you have to take into consideration for either that might surprise us?

AA: There are many differences, but there are also similarities. Much of the similarity is designing them for maximum fit comfort and visual appeal. Designing eyewear takes into account a person’s head contour, which needs to be considered for proper fit and comfort. Swimwear, of course, deals more with the contour, shape and fit on the body. They both must be designed to enhance the wearer’s image.

While Akarra has a keen eye for shapes and contours, he has also paid his dues in the industry - learning the basics before putting his own spin on design.

He made a learning experience of working “for an exhibit company in Providence designing exhibit spaces for commercial exhibitions and a home wear design/manufacture company in upper Massachusetts designing products for Crate & Barrel, Pottery Barn and Restoration hardware.” All of these experiences contributed to his wealth of skills that he was ready to use. Once again, a “happy accident” led him off on his own, when he was laid off at age 24, giving him the opportunity to “carve my own design path, so that was an opportunity to jump in and see where it would take me.”

TS: What was the transition like, for you, from working for someone else to working for yourself?

AA: The transition was tough and very scary. I had a 2 part business. I was designing and manufacturing my own products and providing design and development services to other corporations. I went from design to manufacture for one company to designing to manufacturing my own products and many other companies.

TS: Did you have any fears when you started out, and what was your biggest fear?

AA: I guess my biggest fear was not knowing how far design would take me. There have been moments when I wondered if I should reconsider.

TS: What brought you back from the brink?

AA: I realized fear and lack of planning draws a line between success and failure. That if we make decisions out of fear we lose the chance to find success.

When I planned the work and worked the plan I found the confidence to move forward.

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TS: What are the biggest hurdles?

AA: The biggest hurdle I faced for my own products was finding funding to manufacture. The biggest hurdle I faced designing for other corporations was my age and lack of experience and track record. I had to convince big corporate companies that I had the talent to help them succeed and grow their product lines.

decision to take this once in a lifetime opportunity, go to design school and serve my country as an entrepreneur versus a military pilot. Luckily, a full scholarship to college was an acceptable reason for the military to release me from the enlistment.

TS: What has been your biggest surprise, thus far?

AA: My biggest surprise has been how far I have grown and how much I have accomplished in very little time.

Artiss Akarra is an accurate example of a person who has stayed true to who they are, and he has carved out his own path in life. He found his passion and let it lead him to where he’s supposed to be. His products are meant to be touched, held, worn, and enjoyed. We can see, and take pleasure in, that passion in his eyewear and swimsuits, but we know it won’t stop there.

We can’t wait to see what he’ll come out with next!

TS: What are you most proud of?

AA: I’m most proud that I didn’t allow my fears and doubt derail me. There have been moments when I reconsidered going back to corporate during the earlier years. Now after surviving the tough moments I realize that failures are a big part of reaching success.

That products and projects will encounter some form of failure that serves as a chance to make it right and move forward.

TS: Is there anything else you’d like to tell us?

AA: I’m also a really good cook.

TS: Where do you see yourself five to 10 years from now?

AA: I see myself still designing and managing my brand, and diversifying it into other areas.

TS: If you knew then what you know now, what would you have done differently?

AA: Nothing! All of my experiences have lead to this moment so I wouldn’t change anything.

TS: What advice would you give someone who is interested in following in your footsteps?

AA: The best advice I could give is to trust your gut and follow your instincts; to let your passion fuel you, and motivate you through the tough periods. Never give up.

TS: What’s the one thing most people would be surprised to know about you?

AA: They would be surprised to know I have a brother that flew fighter jets off Naval aircraft carriers and I wanted to follow in his footsteps so I enlisted into the military before going to RISD. I wanted to fly fighter jets for my country so I enlisted.

However, my application to RISD was accepted after enlisting and I received a full scholarship. I made the 52 | Trade Secrets | 2014 Volume 2, Issue 5 | tradesecretsmag.com| 401.353.4940

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Photos: Trisha Kelley

“The best advice I could give is to trust your gut and follow your instincts; to let your passion fuel you, and motivate you through the tough periods.

Never give up.�

FROM THE INSIDE OUT

Healthy Living. Healthy Eating.

By Katie McDonald

P

ants a bit snug? Belly bloated? Skinny jeans a faded memory? Time for a diet? Ugh...the dreaded diet. The first three letters spell ‘die.’ How can that be a good thing?!

A “live-it” might be the perfect remedy. A “live-it” is an intentional pause in unconscious eating in order to gain insight into which foods and habits best support your body. Weight loss is the inevitable by-product of self-discovery.

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Here’s how to begin!

1.

Set your intention. Why are you inspired to make changes? Resolve a health issue, retain youthfulness, increase confidence? Being clear from the start about your “why” helps you stay on your path.

2.

Record your food by listing what you eat and when you eat. Monitor your energy levels throughout the day. People who track their food report lasting and more dramatic results than those who do not. Counting calories can be helpful at times, but by using this approach, you are connecting with yourself and your food. Calories only get in the way.

Observe triggers such as lack of sleep, dishar3. mony, alcohol, wheat, which might lead to over eating.

Make adjustments where needed.

4.

Note symptoms associated with certain foods.

Food considered healthy may not be healthy for you.

Does oatmeal leave you bloated and tired? Do walnuts give you canker sores?

5.

Rid your refrigerator and pantry of items that undermine your health and distract you from your initial intention.

6.

Shop for food closest to nature. Select colorful, fresh foods that are plants rather than “food” manufactured in a plant.

7.

Keep meal preparation simple. The less you do to a food, the more it will do for you. Simple foods are gentler on your digestive track. A baked sweet potato filled with black beans, avocado, lime, cilantro and red onion for example or pureed roasted butternut squash with toasted pumpkin seeds are ideal options.

8.

Pause throughout the day to observe hunger and energy levels. Asking, “what do I need?” is a powerful habit. For instance, around 3:00 p.m., you may have a drop of energy. Rather than impulsively grabbing a candy bar or a soda, ask yourself - what is the true need. Close your eyes for five minutes, allowing you to appropriately and respectfully responded to your body’s request for rest. In turn, your body will

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12. Protect your sleep. Fatigue leads to overeating.

reward you with a higher level of health and an ideal weight over time.

Dedicate one meal of the day to an abundant salad. Varied leafy greens, vibrant vegetables, steamed cruciferous vegetables like broccoli, nuts, seeds and legumes such as garbanzo beans constitute a nourishing meal.

In our society, food represents many things. Yet, the true purpose of fueling the body is lost in the now daily Thanksgiving-like binges that were once reserved for annual celebrations. Food as hobby, entertainment, and sole social connection undermines its vital role as life sustainer.

9.

10.

Consider limiting snacks between meals to easy-to-digest fruit. Over time, the fear of being hungry fades as you learn to first tolerate and then appreciate the empty space between meals. You then also distinguish between true hunger versus thirst, or fatigue.

11.

You are, not only, ‘what you eat,’ but also ‘how you eat.’ Try eating with chopsticks. It forces you to slow down, to appreciate the beautiful bounty of your meal and to stop when you have had enough. The brain registers food intake 20 minutes after being consumed. So slow down and let your brain catch up.

Food is energy for the body. Ingesting simple, clean, fresh food allows you to be your best self and uniquely serve the world in the way only you can.

A “live-it” fosters a shift in your relationship with yourself and with food. A “live-it” celebrates who you are, not the latest fad. You need only to lean into the gentle requests from your body, which often go unheard in the frenzy of life. Pause and tune into its inherent wisdom. The ideal weight is the natural evolution of this process as is vitality, health, authenticity and beauty.

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INSPIRING CONFIDENCE THROUGH STYLE & FASHION!

You have no more than 7 seconds to make a great first impression… … what message does your image send?

Let’s work together!

It is time for you to present your authentic self, not hide behind someone else’s.

Lisa Shorr Image Consultant

Your future is now… what are you waiting for? Ê Ê Ê Ê Ê

IMAGE SERVICES Professional Image Workshops Presentation Coaching Personal Style & Image Consults Closet Clean-ups Personal Shopping

Twitter: @Shorrstyle Facebook: facebook.com/shorrstyle LinkedIn: Lisa Shorr Pinterest: pinterest.com/lshorr/

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A WINK FROM... South Africa

Modern Fashion in South Africa

By Melinie Lee

F

ashion is a popular topic among many women throughout South Africa and it has a twist of Western, cultural and traditional fashion. The styles of clothing have a mixture of traditional and American fashion among the younger generation, with a bit more of a conservative tilt among a lot of married women who tend to wear long and knee length skirts and dresses instead of jeans, short skirts and shorts. The unmarried men and women are more hip and fashion conscious, with modern street styles noticable everywhere making an impact on the fashion industry; creating their own styles and either following or setting their own fashion trends. Nevertheless, this same group, when in their tribal community, will revert to the more traditional attire, while adding modern twist.

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South Africans are known for their colorful clothing – and whether it’s traditional, modern, high street chic, hip, streetstyle, luxury, very classy or commercial, the clothing is perfectly manipulated and tailored. Most of the apparel designers produce their clothes using local resources. This includes wool, mohair, cottone and leather.

Wool and mohair. South Africa is the world’s largest mohair producer and the fifth largest producer of wool.

Cotton. It produces, in the region of, 40,000 tonnes of cotton a year with above average lint providing the potential for the local cotton pipeline to become increasingly export-oriented.

Photo: www.bet.com

Leather. It has the raw materials needed to produce any type of footwear, handbag or belts from high to low end.

“South Africans are known for their colorful clothing – and whether it’s traditional, modern, high street chic, hip, streetstyle, luxury, very classy or commercial, the clothing is perfectly manipulated and tailored.” | 401.353.4940 | tradesecretsmag.com | Trade Secrets | Volume 2, Issue 5| 59

Some of the South African traditions and cultures, like the Zulu and the Xhosa people, use the heavy beadwork in their clothing around their necks, waists, wrists and ankles. Like most women all over the world, South African women never leave their homes without coordinating their clothing with the perfect color combination - from their jewelry and clothing to their shoes and handbag. Very fashion conscious, I must say. As a product of South Africa myself (born and bred), I never followed any fashion trends. I didn’t wanted to look like anybody else, so I developed my own unique looks by mixing and matching the current styles, colors and fabrics with the old.

“South Africa is the w

The South African fashion industry, including the manufacturing, retail, media and recruitment sectors, are the fifth largest employers in the country to date. The top fashion designers in South Africa include Thula Sindi, Palesa Mokubung, Landuma Ngxokolo’s MaXhosa, Bongiwe Walaza, David Tlale,Cari Stephen, Michelle Ludek, Marianne Fas sler, NKhesani Nkosi and Heni Este-hizen. Some of these designers, like Luduma, take inspiration from their cultural backgrounds as part of his Xhosa community in traditional fashion in South Africa.

I come from a country with both traditional and modern fashion; I love the traditional patterns, but hey, what can I say? I love my modern clothing just as much!

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Swahili Fashion Week 2013 / Source eatv.tv

world’s largest mohair producer and the fifth largest producer of wool.�

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OUT OF THE CLOSET

StyleWeek’s M

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Most Stylish

By: Trade Secrets Team Photos: Valencio Small

A

ll the ‘cool kids’ of the industry came out to play at the Providence Biltmore, and as the 9th season of StyleWeek Northeast kicked into high gear, the Trade Secrets team was, once again, out on the prowl. In our usual tactful way, we were on the hunt to find our picks for the most stylish dressers; those unafraid to express their individuality. Some dared to stick the middle finger to convention and blaze their own trail, while others blended a little bit of ‘this’ with a little bit of ‘that’ and in the famous words of Tim Gunn, they ‘made it work!’

Some nights were tougher than others but the unexpected often won the day.

So, here they are; our picks for StyleWeek’s Most Stylish! | 401.353.4940 | tradesecretsmag.com | Trade Secrets | Volume 2, Issue 5| 63

Name: Dashiel “Dash” Florez Occupation: Hair stylist From: New York What are you wearing?

“Head to toe” Demobaza What inspired your look?

Being fabulous for StyleWeek How do you feel in your outfit?

Amazing How would you describe your style?

I love color, I love formal wear. I also like to be trendy. Shoes are everything!

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Name: Makara Chan Occupation: Public Relations Manager for StyleWeek LLC From: Providence, R.I. What are you wearing?

My skirt and belt are by Jonathan Joseph Peters, and I just paired it with a simple white tank. My necklace is from Banana Republic.

What inspired your look?

Femininity How do you feel in your outfit?

Elegant How would you describe your style?

Really girly and classy. I like classic looks. I am not too trendy.

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Name: Savino Auciello Occupation: Health Club Owner, Envy Sports Club From: Manchester, N.H. What are you wearing?

Grey Calvin Klein pants and vest. My shirt, tie and pocket square are from Banana Republic, and my shoes are Penguin What inspired your look?

I wanted to be comfortable but casual, and I did not want to wear a suit.

How do you feel in your outfit?

I feel good. I have received some great attention tonight. A few people have complimented me on my look.

How would you describe your style?

I grew up in California, so I am a ‘Cali kid’ at heart.

My looks are inspired by beaches and the beautiful weather.

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Name: Care Murtha Occupation: Account Executive, Clear Channel From: Providence, RI What are you wearing?

A Michael Kors leather jacket. My necklace is from Black House White Market. My shoes are Nine West and my bracelet is from Flaunt Boutique. I purchased my skirt online from Jolly Chic, and I got it because it had pockets!

What inspired your look?

I love black and white.

My entire wardrobe is mostly black and white.

And I like to add just a pop of color whether it is a bright colored bag or some bold lips.

How do you feel in your outfit?

Sexy, great; once I got my hair and makeup done!

I felt great! The different textures in the outfit (the leather, the flowy skirt, etc) and my hair and makeup made me feel really sexy, comfortable and stylish. | 401.353.4940 | tradesecretsmag.com | Trade Secrets | Volume 2, Issue 5| 67

Name: Marissa Williams Occupation: Fashion Design Student From: Rhode Island What are you wearing?

My cape is from H&M, I got the romper and shoes from T J Maxx; my necklace is from Forever 21 and the bag was a gift.

What inspired your look?

Self-expression.

How do you feel in your outfit?

I feel great!

How would you describe your style?

I am actually more ‘tomboyish,’ I usually like to be comfortable, so I wear a lot of baggy tops and jeans. But I also like to maintain my femininity.

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Name: Glyn Morgan Occupation: Business Architect From: Rehoboth, M.A. Originally from London, England What are you wearing?

Hugo Boss sneakers, Calvin Klein shirt and tie. My jacket and Jeans are I.N.C brand from Macy’s.

What inspired your look?

I wanted to be colorful and bright for the summer.

How do you feel in your outfit?

Great!

How would you describe your style?

I would describe it as outgoing, colorful, ‘Londoner.’

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Name: Kaleigh Guay Occupation: Designer and Founder of Eccentric Ego From: Smithfield, R.I. What are you wearing?

I am wearing a Calvin Klein dress and I made the underskirt using crinoline and tulle.

My necklace is from Kohl’s – Apt. 9.The hand bag is a Kent Stetson, shoes are Jessica Simpson and the flower in my hair is from Crystal G. Palvides (one of the StyleWeek Accessory Showcase vendors, PetalsnPearlsRI) What inspired your look?

I recently went to a Charles James exhibit at the MET in New York City. I also attended the ‘Dior and I’ film at the Newport Film Festival.

Those two events have me the inspired this 1950’s housewife look.

How do you feel in your outfit?

A million bucks! I love the conversations triggered by my look. I feel like I am in the 1950s.

How would you describe your style?

I would have to say my personal style is sexy, rocker chic. There is alsoa touch of ecentric because I love to wear accessories that others do not.

I appreciate Vintage, it makes me feel like I am being a part of history.

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Name: Ian Barnard Occupation: Photographer From: North Shore, M.A. What are you wearing?

Levi jeans, a pair of ‘Star Wars’-themed VANS shoes.

I picked up my bracelet on a recent trip to Juno, Alaska, and my tank top is by a local designer, Little Bastard Co. What inspired your look?

Firstly, I wanted to show my support for Little Bastard Company as a local designer; he is a great artist. So, I chose to go for a simple look to showcase that. And I love Star Wars!

How do you feel in your outfit?

Comfortable, dressed down, but happy!

How would you describe your style?

Pretty eclectic! For me, comfort is key for my job, but I love to have an accessory that is funky. Like vintage shoes, or an ecclectic belt buckle. The one I am wearing today was handmade by my father. I always like to add something with a personal connection whenever I can. | 401.353.4940 | tradesecretsmag.com | Trade Secrets | Volume 2, Issue 5| 71

Name: Denise Drouin Occupation: Chief Operating Officer, JAVA Infused Skin Care From: New Hampshire What are you wearing?

I am wearing a dress

by Taylor, my shoes are I.N.C., the accessories are Swarovski and I am carrying a Kent Stetson clutch What inspired your look?

I love this dress!

How do you feel in your outfit?

Feminine! I feel like twirling!

How would you describe your style?

Fun clothing and accessories. I like looks inspired by the 60s

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Name: William Arruda Occupation: Student and starting his own clothing line.

From: Smithfield, R.I. What are you wearing?

A short sleeves knit hoodie by KNYEW. My blazer is Nautica, the leather pants and my shoes are J.D. Fisk What inspired your look?

This is how I usually dress, but this particular look was inspired by Jerry Lorenzo, designer of a line called ‘Fear of God.’ How do you feel in your outfit?

I feel fly, fresh and comfortable How would you describe your style?

Very minimal. I focus more on layers than on colors, and it always has to be something very comfortable.

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Name: Mike Flores Occupation: Product Line Manager at EATON - Aerospace Group From: Live in Rumford, RI; Schooled in Detroit, MI; Born & raised in Houston, T.X. What are you wearing?

A bowtie with a map print of the City of Detroit; Tux jacket from H&M; Shirt from Express; Shorts from Banana Republic; Shoes from Aldo and Ray Ban glasses What inspired your look?

I came to last night’s Style Week Show and was inspired by the looks that I saw. I wanted to dress formal, but with a fun play on summer. I call this look “my summer tux”.

How do you feel in your outfit?

Fun and playful. I feel my outfit plays into the whole evening.

How would you describe your style?

Semi-conservative, but modern. For instance, I wear a tie to work everyday, but it’s a fun and funky tie, and my dress pants are always slim fit.

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Name: Alison DeKleine Occupation: Graphic Artist and Owner of ADK Designz From: Swansea, M.A. What are you wearing?

A Samuel Vartan Italian linen blazer, belted and accented with a set of fresh water pearls mixed with a set of Romanian crystal strings from Diva’s Palace What inspired your look?

The new fashions I see. I like to keep up with the current trends. It progresses me, in a sense.

How do you feel in your outfit?

Sophisticated. I also just got my hair cut by Lulu Locks. She made me glow!

How would you describe your style?

Classic, but updated. Iike to keep things fresh. I like clothes that I can buy today, put away and will still maintain their relevance, 10 years later!

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THE BUZZ

But First, Let Me Take a

#Selfie

By Yemi Sekoni

K

im has done it from every angle, and we have come to know that derriere all too well. So has Rihanna – in various states of ‘undress.’ George Clooney and Denzel Washington did it as a duo; Ellen DeGeneres did it as a group. Hey, even General Colin Powell did it – long before it was even a thing!

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We’re talking selfies, and I have to ask, when did we become such a self-aggrandizing narcissistic culture? Somewhere between the boon of social media, cameras in every mobile device and the age of instant celebrity, photo taking has gone completely awry. Go to your favorite social media page, and someone you know has inevitably just uploaded their latest pic, arm extended at an angle, hand on one hip, lips pursed in a pout as if to say, “I’m sexy and I know it.” Some like it, others are irritated by it, “Who do you think you are,” they mumble under their breath, “and why do I need to see your (insert derogatory adjective here) face all over my page?”

Whenever I spot a selfie on any of my pages, I love to look at the entire gathering, and observe the body language of each participant. There’s always the ‘leader of the pack,’ the “hey, let’s take a selfie!” ring leader. Then there’s often the “I’m the coolest cat in this group” guy doing his best rapper with a victory sign stance; or the “Oh, I am soooo striking my super-model pose right now” girl. And there’s usually the one who didn’t really want to do it, but went along with it anyway, awkwardly hovering along the outskirts of the little cluster, with the “when will this be all over?” look on their face.

But, you have to agree, selfies can be fun, especially when you do it in a group! So, since it’s all the rage, we thought we’d have some fun at the recent StyleWeek SS 2015 in Providence, R.I. We encouraged guests to take their selfies, while they were at the event, and post them to our Facebook and Instagram pages. Here are a few of our faves!

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THE BUZZ

Ariana Grande: Little Girl with A Big Voice

By Jaclyn Pelopida

lthough she originated from “Victorious” on the Nickelodeon network and still looks like a teenager at a mere 5’0”, Ariana Grande is, in fact, a full-fledged adult at 21-years-old and has the pipes to prove it. On her sophomore effort, “My Everything,” Grande takes some risks with her newly found adulthood and puts Nickelodeon in her rear view mirror.

With vocal ranges that can stand next to the greats like Mariah Carey and Whitney Houston, it seems Grande is a force to be reckoned with.

A

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photo: Source: arianagrande.com

“…(Iggy) Azalea originally turned down a feature on Grande’s first album, “Yours Truly,” because she thought she was still underage and that her music was too risqué for a Nickelodeon star’s album.”

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Source: commons.wikimedia.org

“Although she…still looks like a teenager at a mere 5’0”, Ariana Grande is, in fact, a full-fledged adult at 21years-old and has the pipes to prove it.”

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Her first single, “Problem,” featuring Iggy Azalea jumped to the number one spot in a matter of hours on iTunes and then continued to soar on to the top of the Billboard charts. With funky horns as the predominant instrument in the song, it’s clear that Grande was comfortable enough to explore different sounds for her second record. The fact that Azalea, rap’s new hot comrade, was also featured on the single gave Grande instant street credit and helped her reach new demographics. Ironically enough, Azalea originally turned down a feature on Grande’s first album, “Yours Truly,” because she thought she was still underage and that her music was too risqué for a Nickelodeon star’s album.

and only wanting just a little bit of their heart because of how deep their love is for that person.

“My Everything” opens up with a quick, minute intro in which the listener is welcomed to Grande’s silky voice as she sings A Capella and dedicates the song to her fans to remind them that they are her everything. The beat kicks right into the second song with a thumping bass as Grande sings about wanting a lover “One Last Time,” and even croons about taking the lover home just one more time. With a voice reminiscent of Mariah Carey’s, Grande starts “Why Try,” in a lower scale only to belt out the chorus about a rocky relationship that has both parties “screaming to see who’s louder.”

Just like any other young, female celebrity in the limelight, Grande’s relationships are constantly scrutinized in the public eye and are incidentally played out on her albums. Her first album, “Yours Truly,” featured her then-boyfriend, One Direction’s Nathan Sykes, on a song while her second album features her current boyfriend, rapper Big Sean, on “Best Mistake,” which Grande calls one of her favorite songs off the album. Although the pair has yet to come forward and announce that they are dating, the song explains their relationship and how they originally started out as friends but things quickly turned into romance and there is no looking back now.

The second single off the album “My Everything,” is a dance-floor anthem with a feature from popular DJ Zedd, “Break Free.” This song is a standout among the rest of the album as it serves as one of the few dance songs and is a big departure from Grande’s old-school 60s feel on her previous album. Grande also opened the 2014 MTV Video Music Awards with this song and then transitioned into her current, massive hit “Bang Bang,” featuring Jessie J and Nicki Minaj; the song is on the deluxe version of “My Everything.”

On “Just A Little Bit Of Your Heart,” Grande is at her most emotional and vulnerable point on the record and this song shows off her immaculate vocal range.

She is able to transition from softly singing alongside a piano to powering through the chorus all while keeping the emotion in her voice during this ballad.

Oddly enough, this song was written by One Direction’s Harry Styles and even made Grande cry the first time she heard it. The song is about not being someone’s only one, but still being a fool for them,

One of the biggest surprises on this album is the song “Hands On Me” featuring A$AP Ferg. Not only is its hip-hop rhythm a surprise as it doesn’t necessarily fit into the rest of album, but the context of the lyrics shows a much older side to Grande; her 21year-old side to be exact. You can’t blame Grande for wanting to show the world that she is an actual adult, with adult experiences, including sexual ones. The title is exactly what the song is about, a yearning for a man to keep their hands, and their eyes, on her as she dances for them.

Grande closes out the album with another lovestruck ballad, the album’s title-track, “My Everything,” in which she coos about missing an old lover who wasn’t her everything until he was gone and then she realizes he is the one for her. Grande recently sang this song flawlessly at the Stand Up To Cancer fundraiser. The deluxe version of her album also includes bonus songs “Only 1” and “You Don’t Know Me.” With her unmatched vocals, slew of number one hits, constant fan following and curiosity about her relationship status, Grande can be considered a bona fide superstar whose voice makes her a 5’0” powerhouse that’s here to stay.

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WHO”S WHO YEMI SEKONI, editor-in-chief, is the owner and director of Donahue Models & Talent - Rhode Island’s oldest model and talent agency. Her company books some of New England’s top professional models and talent to work with many corporate giants across the region, helping these companies convey critical marketing and advertising messages to their target audiences.With over 35 years of experience in various areas of the acting and modeling industry, including theater, TV, film, print and runway, Yemi also holds a Bachelor of Arts in education, a post-graduate diploma in marketing and an MBA. TRADE SECRETS magazine is a culminating outlet for all of her passions – education, performing, marketing and creative writing.

JACLYN PELOPIDA, lifestyle & entertainment writer, graduated from Iona College in 2007 with a Bachelor of Arts in mass communication with a concentration in journalism and a minor in psychology. She was the arts and entertainment editor of her college newspaper, “The Ionian.” Throughout her college career, she was an editorial intern for “M Magazine,” a web editorial intern for “Seventeen” magazine, and a public relations intern for MTV Networks. She is in the midst of writing her first novel and currently resides in Cranston, Rhode Island.

LISA SHORR, wardrobe & styling director, says beauty and style is in her DNA. Since childhood, Lisa has immersed herself in the personal care industry, having her Grandma Belle, a successful cosmetics consultant, as her mentor and inspiration. A Cum Laude graduate with a degree in marketing, Lisa learned the art of branding, and as co-owner of PC Troubleshooters, an IT Services Company, she has spent the past 15 years making her business look good. Coupling her expertise in branding with her passion for fashion, she launched Shorr Style in 2012, and as a personal stylist, she works with professional men and women, helping them build their own personal brands. She has an eye for detail and educates each client on the importance of looking your best to achieve success.

Her mission: “Inspiring confidence through fashion!” She is excited to be a part of the Trade Secrets team.

EMY LECROIX, writer, is a recent Journalism graduate of Emerson College. As a student, she was happy to cover local news, events, and politics, but fashion and entertainment reporting is her true passion. As a Massachusetts native, she’s found a special fashion niche in the college town of Boston, and loves to write about it.

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VALENCIO, photographic director, chooses to remain an enigma.

TRISHA KELLEY, creative director, graduated from the Savannah College of Art and Design with a Bachelor of Fine Arts in photography. She is a Rhode Island based photographer specializing in product, portraiture and fashion.

HAYLEY KLAUDT, makeup, a Florida native, grew up in New England. In high school, she found her love, (more like obsession), for makeup. After graduation, she packed up and headed to Boston, where she has resided for the past five years.No stranger to the cosmetic industry, she has trained with brands such as Lancôme, Laura Mercier, Too Faced and MAC Cosmetics. She has worked on location at many editorial photoshoots and worked recently on the makeup team for StyleWeek Northeast in Providence, Rhode Island. Now officially a model with Donahue Models, she is a girl of many talents and a force to reckon with!

MELISSA WILSON, hair, has a passion for the beauty industry. With nine years of experience as a professional cosmetologist, Melissa’s experience ranges from working behind the chair of various salons in Rhode Island, to the makeup counter of busy New York City. In November 2011, Melissa opened M.A.W. Beauty Hair & Makeup Studio, where she works with a variety of multicultural clients. Servicing clients throughout New England, Melissa specializes in blowouts, bridal hair and makeup artistry. She stays updated with latest trends and techniques in the beauty industry by attending classes, workshops, seminars, and tradeshows.

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GUESTS

Katie McDonald, founder of bnourished, is a holistic health coach and raw food chef. Working with clients throughout the country, she is committed to transforming the world one mindful bite at a time.

401-965-4486

Katya Skinner was born in Siberia, Russia and lived in Ukraine before she immigrated to the United States at the age of 9 with her mother. Due to immigration laws she was unable to see her father for 10 years, but through perseverance and prayer they were reunited 10 years later. As a young girl Katya was involved in ballet dance and rhythmic gymnastics. During her high school years she was a Spoken Word artist and performed at a “genre-defying” music festival in Providence called Sound Session. Katya advanced to the Varsity team in basketball in her sophomore year and graduated with High Honors. She also painted and had the privilege of having her artwork hung at the North Attleboro Museum of Art. For a short while Katya was the host of a local access television program called Art with Klass, where she interviewed local, talented individuals promoting their skills. After her phase as a hip-hop artist in her early twenties Katya and her daughter, Sariah, are now perusing a career in modeling with Donahue Models & Talent.

“I tried always to do better: saw always a little further. I tried to stretch myself.” - Audrey Hepburn

Melinie Lee is a designer and co-owner of Zarusa - a line of luxury handbags handcrafted in South Africa. She has over 13 years of experience in various areas including hair and make up, as well as jewelry and handbag design. A true artist at heart, she loves what she does.

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