FORWARD WHILE
NO.3
CONCEPTUALIZING
THIS
ISSUE WE STRUGGLED TO IDENTIFY AN
APPROPRIATE
THEME.
DURING THIS PROCESS WE BEGAN TO QUESTION WHY AS HUMANS WE EVEN HAVE THE INITIAL DESIRE TO
LABEL
IN
THE
OR
IDENTIFY
FIRST
PLACE.
THINGS THIS
QUESTIONING CAUSED US TO FLEE FROM
OUR
USUAL
BASIS
OF
A
THEME AND INSTEAD WE CREATED CONTENT AND IDEAS FOR SOMETHING THAT
IS
UNKOWN,
UNIDENTIFIABLE,
UNTITLED.
UNTITLED
FORWARD
NO.3
FORWARD
NO.3 2
*FORWARD
FAREWELL
LETTER
FROM
THE
CREATOR
OF
FORWARD
The first time I went to a forward
their mag. I became a regular attendee
on organizing, delegating, and creating
meeting was my first semester here at
of the org and did my part with helping
for the mag. My hope for forward is
Stout. Back then the organization was
design the magazine. I also convinced
that it will be as important to someone
called FAB (Fashion Art and Beauty) and
them to put me on the exec board as a
else as it has been to me. My advice for
it had a totally different vibe to what the
secretary. That semester we produced
anyone in any orgainzation would be to
organization is today. My friend Katelynn
FAB’s “Guilty Pleasures” issue, which
always push back on what your leaders
Emons told me that FAB was looking
was fine, but I didn’t really vibe with
are telling you, work hard, and always
for designers and asked if I wanted
what we worked to produce. I wanted
try and see what you can do to improve
to go with her to their first meeting of
the mag’s main focus to be on its design
what you’re doing. Over the past two
the new semester. At the time, I was a
and how it presented itself in hopes
years in forward, I found that students
freshmen graphic design student and I
that it would broaden the appeal of
who take on other roles, are flexible,
had just finished working a summer at
the mag. Over winter break that year,
and truly care about the organization
Urban Outfitters, so I thought that FAB
I began conceptualizing and working
have the best experience in a student
was totally up my alley. I went with her
on a new brand identity for the mag. I
org. Working to create the mag has not
to the first meeting and then a couple
came to that spring semester with mood
only confirmed my love for editorial
after that, but I didn’t really see myself
boards, presentations, and a new brand
design, but its also reaffirmed my career
being apart of it. The design team would
identity system. I wasn’t the lead graphic
choice as a graphic designer. Even more,
message me and ask if I wanted to come
designer and I definitely stepped on
through Forward, I have made countless
to the meetings, but I did what bothers
some toes, but after a few presentations,
friends several of which, I consider to
me now as an exec board member and
votes, and a lot of push back from within
be life long friends. I will be sad to say
I ignored them. Instead I would reply
the organization, FAB was officially
goodbye to Forward, but I think Untitled
to their texts about modeling for FAB,
*forward (the asterisks stand for formerly
is our best issue yet and I am so happy
consequently those pictures haunt
known as fab - I often spelt formerly
to be leaving with this issue being my
me now.
as formally and the misspelling almost
last. And with that fuck you all,
made it into our first issue as *forward.
good luck.
Although I was flakey, Katelynn stuck
whoops I’m a designer not a writer).
with FAB and by the time she was a Sophomore she was editor-in-chief. Fast
Since the name change and the updated
forward to my junior year and Katelynn
brand identity, forward has became my
asked me to help with the design of
baby. Every week, I work several hours
FAREWELL
LETTER
FROM
THE 3
Love, Daniel McClellan
CREATOR
OF
FORWARD
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TABLE OF CONTENTS
TABLE OF CONTENTS
TABLE OF CONTENTS
1 LETTER FROM EDITOR
6-13 REINVENTION
14 FEATURES
15-22 XTRA
23-25 ARTIST INTERVIEWS
26-29 FRUIT & BODY
30-35 ORGY IN THE NUDE
36-45 ON EARTH
46-54 EXTENSION OF THE SKIN
LOOK FOR A SPECIAL SURPISE AFTER PAGE 54
LOOK FOR A SPECIAL SURPISE AFTER PAGE 54
LOOK FOR A SPECIAL SURPISE AFTER PAGE 54
TABLE OF CONTENTS
TABLE OF CONTENTS
TABLE OF CONTENTS
4
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TABLE OF CONTENTS
TABLE OF CONTENTS
TABLE OF CONTENTS
LOOK FOR A SPECIAL SURPISE AFTER PAGE 54
LOOK FOR A SPECIAL SURPISE AFTER PAGE 54
LOOK FOR A SPECIAL SURPISE AFTER PAGE 54
55-61 SMEAR
62-67 EXPOSED
68-73 CUT OFF HANDS
74-79 RAW
80-85 WET
86-89 LIPGLOSS
90 TREND REPORT
92-93 WE ARE FORWARD
94 JOIN FORWARD
TABLE OF CONTENTS
TABLE OF CONTENTS
TABLE OF CONTENTS
5
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R E
4 6
I
DESIGNER DANIEL MCCLELLAN WRITER BROOKE ROSSI PHOTOGRAPHER ETHAN MCGOWAN STYLISTS ANGELA HASTINGS, NICOLETTE COLIE MODELS REILLY FORSMARK, CURTIS TURNERÂ
N
*FORWARD
V
E
N
T
I
O
N
BY BROOKE ROSSI As the power of known normalcy went off, the radiant light of the abstract flipped on. We woke up one day to find a shift in the air around us. As if it has become solid and rolled around in a triangular form, leaving only the path you are taking not extremely suffocating. Even taking steps felt strange, like instead of walking forward, you are moving forward but your joints in your legs move as if you are walking backward. Red meant go. Green meant stop. It made a mess of those who already had nerves crossing the street. Nothing made quite as much sense as it used to. But in the best way. People did not know what to think, people did not know what to feel. Some people acted like nothing had changed, like they were parading around in what had always been normalcy to them. It was as if we could reinvent ourselves. The most creative of creative people had a hay day with their new-found creative freedom. Not limited to tangible items around them, the abstract widening their perspectives. A man can be seen taking a cylindrical object out of a cigarette box. But instead of lighting it, he pushes it into his mouth with one finger and blows a bubble with it. Walking past an Italian restaurant, you may see people grabbing noodles in order to tie their shoes. As if shoelaces were never invented. A close-up
7
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features a woman smoothly slipping the
notices her cry to be seen.
limp, slimy noodle through the eyelets
After observing more and more of what
of her Converse. Wetness pours onto the
seems out of place as a form of normalcy
fabric of her shoe, leaving a faint mark in
now, you stop near a coffee shop where
the form of a human silhouette.
there seems to be live music. Or more accurately, a man and his band of
On your left, a past debutante stands
friends, two of the individuals holding
on a corner, reaching into her small
guitars. You walk in, the bell jingling
clutch. She pulls out a tube of lipstick,
behind you. Upon further investigation,
only to reveal a crayon when opened.
this band seems to not be playing their
She touches it to her lips, looks at
instruments, but eating out of them.
her surroundings, and smears. She
Gummy worms spill out onto the sides
colors her life a vibrant red, in order to
of the guitars, each guitarist in casual
track back to those days at the balls
conversation as they use chopsticks to
where she attracted attention from all
pick up their next worm.
directions. On a busy street, nobody
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9
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Moments later, as you are drinking your hot coffee from the bowl they have given you, you see the gaggle of friends get up and grab another set of instruments, two intact guitars are placed into the hands of the two with guitar bowls. The live band plays after all, and the sweetness in their other guitar holes translates into the melodic music they produce. In your next steps after leaving this coffee shop, you run into a young man, his torso brushing against you. Something near his belt loops seems to scratch your side. You turn to get a better look at him and you see he clamped jumper cables around the lip of his pants at his waist. He wears them as if they were suspenders. Today has been quite strange for you, but you are refreshed by this man’s style. Because while this is not the typical use of jumper cables, you are greatly surprised that this item looks fashionable on this man. So random, yet so alluring. You think that your first step into the abstract may be clamping your jumper cables onto your own pants. Your experiences today have in no way prepared you for how different the world is now, but you take a sweet breath of relief as you can finally fall into the normalcy you have desired in the abstract.
8
*FORWARD
9
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11
FEATURES F E A FEATURES F E A FEATURES F E A FEATURES F E A FEATURES F E A FEATURES When
I
His
UNTITLED
T U T U
am
with
hair
him,
is
this
is
like
FEATURES R E S FEATURES R E S FEATURES R E S FEATURES R E S FEATURES R E S FEATURES all
I
see.
the
forest.
It is winding and unruly, like the branches of the trees. With I
a
can
single
breeze,
nearly
hear
when
the
I
am
with
rustling
him,
of
leaves.
His tresses are of earthy tones; as brown as wood.
Wild and unaimed, the bushels of his locks grow as they should. His
eyes
Hues
the
grey
engulfing
can
like
T U
of
The I
are
glows
nearly
His
cheekbones
My
fingertips
The
crowns
of
like
wish
to
blue.
me
a
are
his
and
swallow
hear
moon,
through,
nocturne
the
tune.
mountain
reach
cheeks,
tops,
the
pale
peak.
as
snow,
I can nearly see my breath when I get too close. His
lips
Golden
and
are
Syrupy They And
move
when
I
T U dripping,
like
oh
and
so am
slowly
with
him,
when that
CHYNNA LOR
T U 12
honey.
so
sweet.
smooth,
he
is
all
speaks. I
see.
DESIGNER BRAX WALLER PHOTOGRAPHER KIRA FISCHER STYLISTS KIRA FISCHER, MEGAN VANEGDOM, MORGAN ROBERTS MODELS KYRA DANIELOWSKI, TERRANCE COLEMAN, IMO ETUKO, MEGAN VANEGDOM
S S S S S S S S S S S *FORWARD
xtra
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xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra
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xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra xtra *FORWARD
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Our previous issue, The Music Issue, was an ode to past, present and future icons in the music industry... but we aren’t done yet. This semester we had two opportunities to talk with some influential individuals in the independent music business.
Who is Early Eyes? By Emily Bradley Early Eyes is an up-and-coming band from Minneapolis. With their smooth and funky, yet alternative sound, it is no wonder how their following is growing so quick after just meeting last fall. After seeing them live, I noticed how different their sound is, as well as their stage presence. It’s fantastic. The members of Early Eyes were kind enough to FaceTime me while I asked a million questions. How did you guys all meet?
other really shows how good of friends
Sam had mentioned he was studying
they are now. It felt like I was watching
business, specifically supply chain
Henry: Ah, classic. Me and Jake met at a
my friends joke around with each other.
management (logistics), so I asked what
show at Maggie’s Bar and Theater. I had
Jake, still laughing, explains how they
the other guys were studying.
a friend who put me on that show to play
really met.
Wyatt is studying audio production and
with my band from high school, Rodney
sound engineering, Dez is studying “jack
Water, and then he introduced me to
Jake: Okay, I met Wyatt at a train station,
shit.” He’s undecided, and apparently
jake, who was taking some pics for the
and met Dez on the street. Actually, we
hard on himself. Jake is currently
show, then I found out through facebook
originally met wyatt on the internet.
studying marketing, but may switch over
that Jake was going to the U of M at the
to communications with journalism.
business school, too, so I was like let’s
After the orgy story, I wondered where
College is busy, and so is being in a
get a dorm together. Now me and Jake
that was going. Jake Clarified for that it
band. I asked them how they balance
are roommates.
was not Craigslist, but rather the U of M
their academic career and music career.
freshman class facebook page. Wyatt: I was outside, I was playing
“Right before this we were interviewed
baseball, and these two goons came
Jake: He was like “Who wants to start
on a radio station in New Jersey, and
up to me. They were like, “Hey, you look
a band when we get to school?” Henry
Henry was at choir, so, we don’t.
cool, actually really really cool, probably
and I were like, “We do,” and then I just
Sometimes you don’t. Sometimes you
the coolest person I’ve ever seen in my
met Dez with our friend Maddie outside
don’t get to sleep, because you wanna
life,” this is exactly what they said, then
of Middlebrook one day. He’s like, “I play
get good grades and make an EP at the
they were like, “can I play baseball with
bass,” and I was like, “Wanna come play
same time.”
you?” I was like, “For sure!” So we were
bass and jam out in my room tonight?”
playing baseball together, then we were
That’s been it ever since then.
talking about music, then we realized we
They made it clear that they do not endorse using drugs to find this balance.
could start something, and sure enough,
Henry and Jake are the only members
that happened.
from Minnesota. Henry is from Red
With their new single, “Waste of Time”
Wing, and Jake is from the Elk River
out on iTunes and other music streaming
Dez: Well, funny thing, so all these guys
area. Dez is from Madison, Wisconsin,
platforms, Early Eyes talked about some
were at this orgy. I walked into it…
and Wyatt is from Princeton, New
of their inspiration for the song.
Jersey. They all met at the University of The room fills with laughter as all the
Minnesota this school year.
Henry: Sly and the family stone. I’d say
guys are saying “god damn it,” the mood
Sly and the family stone inspired a lot
they set with their interactions with each
of the production that I did with it. I 23
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listened to a lot of his later stuff, and it
drawn on it, and “rats” is spray painted
24/7. That means work hard, be a really
was very inspirational, the way it was
in the bathroom door, and there’s a
nice person, don’t get too cocky, always
just so sloppy and distorted in terms of
furnace in the basement, so it’s probably
appreciate the things around you, and do
the production. I think that comes down
a fire hazard to have that many people
what you love, and try to figure out a way
to just embracing what you have and
down there, but there are anyway. It’s
for that to be sustained.”
accepting what you can do, and how
this big pipe and if you touch it, it burns.
badass that can be. Also, it’s just like a
It fits probably, like, 100 people, but
Jake also mentioned the managerial
funk song. It’s funky.”
we crammed probably 180 people in
aspect of the music scene.
there twice. It’s so raw, and everyone’s We got into talking about the funk genre
so sweaty, but everyone’s all sweaty
“Worry about how you engage with
itself, and mutually decided that “funk is
together at once. There’s so much
people, social media, and the things you
the shit.”
energy, and no one cares that the sound
say during interviews. It’s important to
is bad or that the venue is kinda gross,
understand the impact that you make
“Funk really communicates with the
but there to just hang out and see music
on people.”
body and movement. Sometimes rocky
and it’s kinda like the best”
can be kind of heady, it just really makes
They all agreed that it comes down to
you think about it, which you want music
Henry: I just felt at home at the Art
a balance of hard work and keeping a
that you can think about, but you also
House. It’s all about context. The venues
good presence with supporters.
want music that you can feel at the same
are all a bunch of rooms.
time. Funk’s got groove.”
The enthusiasm of Early Eyes is Dez: Essentially, we make every venue
apparent, and so is their hard work. They
our home, because it’s filled with people
seem to have a definite vision of what
we care about. We care about the people
they want their music to be, and the boys
They said this funk inspiration will be
that show up. Every show is like building
seem to agree on this. Their willingness
heard on their EP.
a little community. It’s nice”
to establish relationships with fans and
“Funk hits you in the hips”
supporters, whether through their music “The funk undertone is very consistent.
“We’re so new and we’re still trying to
or on social media, definitely sets them
Waste of time is probably is the most
figure it out, and I don’t think anyone
apart from other bands we see in the
funk song. There’s still a lot of funk,
has it figured out, but we’re still looking
industry. Their single “Waste of Time” is
but the other songs have a bit more of
at people above us for advice, and who
now on iTunes, Spotify, etc., and the EP
an upbeat tempo. We keep those
knows, maybe they’re looking at people
drops on May 19th, 2017.
funky tendencies”
above them for advice. I think if I were to say anything to a young band, I would
Twitter/Instagram: @EarlyEyesBand
The boys also let me know who they
say “show up to your local scene. Show
Facebook: Early Eyes
look up to in the music industry, and
up to shows. Go see people. After the
who they want to “smooch”. Artists like
show, like, if you like their bassist’s slap
D’Angelo, PWR BTTM, The Strokes,
riff, tell them. Compliment people. Talk
Lianne La Havas, Mick Jagger, George
about the people you’re interested in
Daniels, and Julien Ehrlich.
talking about. Everyone in that scene is so important. That’s how we got in that
Early eyes also talked about the different
scene. Make sure you have a good time
venues around Minnesota they’ve played
while you’re there!”
at. Favorite venues included Triple Rock Social Club, The Hole on the UMN
They went on to talk about how music
campus, Art House North, and the
fits into their life, and what goes into it.
paper house. “Any advice I could give at this point Jake: “I think The paperhouse is the best
is just life advice. Being in the music
venue. It’s like a ratty ass basement in
scene is not something separate from
dinkytown, the toilet has a pentagram
your life. It’s trying to be consistent 24
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Colleen Mares: Chance the Rapper’s Personal Assistant By Maria DeYoung 1. You studied Arts Management at
ourselves or outsource for our manpower
meeting with people to help his non-
Columbia College Chicago. Is there
to see an idea thru execution whether
profit, every day is really different which
any particular lesson or advice from
that’s marketing, merchandise,
is really cool. I help with his schedule
a professor that has really stuck with
videos etc.
organization and sort of oversee any
you and motivated you throughout your career thus far?
projects he’s currently working on once 3. Chance has had an extremely
they’re in the implementation stage.
successful awards season. Being the I would say the best lesson or advice I
independent artist that he is, he broke
6. You must have built a pretty special
got from a professor was to try anything
a lot of barriers and had to win over the
relationship with Chance throughout
and everything I wanted try while in
hearts of fans who praised the biggest
years of being his “right hand.” We have
college and most importantly not be
names in rap. Can you explain what
to admit, we’re quite jealous. What is it
afraid to fail. College is the perfect
it felt like for you and your team the
about him that makes all of your hard
time to explore what you’re good at or
moment you found out Chance won the
work worth it?
what you want to be good at. I tried a
Grammy for Best New Artist?
lot of different things, film, photography,
Chance is a very grateful person. He
music, branding etc just to find out what
It was crazy! And it was the first award
doesn’t take anything for granted and is
I was really passionate about. The best
they gave out that night for the televised
always appreciative when any one of his
part about doing it in college is that if
portion so it was such a rush to start
team does something for him no matter
you fail it’s ok. Often you’re interning
off the whole night with that. I was
how big or how small. He’s also really
or doing something for free so there’s
sitting in the audience with the guys who
funny and we’ve all become like family
less pressure and you can really perfect
produced the project so we all started
so often it doesn’t feel much like work,
whatever you’re into.
cheering and just lost our minds. That
more like we’re just doing what we need
award was really special because it’s
to be doing right now in life.
2. Having previously worked for a major
obviously about the music created but
music publishing company in LA, you
also about the entirety of an artist, not
7. Do you have any rituals or favorite
can directly compare the differences in
just a specific project or song so it felt
things to do together, whether it be
freedom for artists; one being an artist
good to have our team recognized with
something special before a show or
that must comply to agency rules and
an award that reflected that whole part
something to celebrate after?
one that can call their own shots. What
of Chance’s artistry.
is most appealing to you about working
We’re all pretty competitive so usually
for an independent artist? The
4. Filling this highly respected role has
our fun activities revolve around a sport
biggest challenge?
to come with some unreal experiences.
of some kind whether it be bowling,
Is there a favorite thus far? Maybe a
arcade games, go carts, basketball, card
moment where you had to “play it cool?”
games, drinking games, whatever we’re
The most appealing thing is definitely the ability to make decisions when and
doing. We also love amusement parks so
how we want to make them. There isn’t
Definitely attending Beyonce’s Soul Train
anytime we’re anywhere near Disney or a
any “boss” to answer to or someone
themed birthday party last year. I still
Six Flags we have to go per
else’s money involved so Chance gets
can’t believe that happened.
Chance’s rules.
the final say on anything we do. That gives us the freedom to work and create
5. Can you give us a look into a
in the most organic way possible. I’d say
typical day of yours in terms of your
the biggest challenge is just organizing
responsibilities and tasks as a manager?
teams to carry out our visions since we don’t have those people built in like we
I do a lot of Chance’s day to day
would if we had a label deal. So for any
movements so we could be going to
given project we have to do a lot of work
the studio, or going to a video shoot, 25
DESIGNERJOESHIMEKPHOTOGRAPHERSNICKSCHEPPMANN,BRANDONSCHMIDTSTYLISTSNICKSCHEPPMANN,BRANDONSCHMIDTMODELSREILLYFORSMARK,ANGELAHASTINGS,NICKSCHEPPMANN,BRANDONSCHMIDT
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DESIGNERDANIELMCCLELLANPHOTOGRAPHERBRADENSCHLEGELSTYLISTSLAURYNFELICIJAN,REBECCAMORTONMODELSMITCHELLCOOK,BRENNAMOLTNER,MADELINEHILL,LARSJORGENSON,ROBERTBUHLER,REBECCAMORTON
ORGY IN THE NUDE
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Right angles don’t attract me. Nor strait, hard or inflexible lines created
by man.
(Oscar Niemeyer)
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Harmony means
that the relationship between all the elements used in a composition is balanced,
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is good.
(Karlheinz Stockhausen)
35
DESIGNER
NICK
SCHEPPMANN
PHOTOGRAPHER
NICK
SCHEPPMANN
STYLISTS
NICK
SCHEPPMANN,
BRANDON
SCHMIDT
AND
COLTON
DONNELLY
MODEL
ANNA
MONTGOMERY
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44.891956, -91.934309
44.891943, -91.934291
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44.891963, -91.934271
44.891943, -91.934306
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44.707819, -91.871801
44.707819, -91.871801
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44.707819, -91.871801
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FISCHER
STYLIST
MEGAN
VANEGDOM
MODELS
ABBEY
JONES,
ZACH
LINSE
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KIRA
Impure, nonsense, fuzzy-minded, intimidating, and brilliant.
LINDSOE,
These were all words used to describe Marshall McLuhan’s “Medium is the Massage”. What
HANNAH
is the medium? To McLuhan, medium is “any extension of ourselves,” he goes on to point out how as a society, we tend PHOTOGRAPHERS
to focus on the obvious. When creating, we often know the intent of the thing we are creating. Reversing our senses can open our eyes to
DESIGNER
LIBBY
ANDREGO
unexpected practices.
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HOOPLAH ISSUE #12.5
Making Hooplah is a last-minute affair. Not a lot of thought is put into how the fuck we’re gonna make an issue, and usually we throw something together at the very last second and pray no one rips on the pure sketchiness of it. It’s nice being able to make a publication without having to worry about polishing it, but unfortunately this causes us to miss out on finer details and opportunities to create a really well-crafted piece. I’ve admired FWD from afar for a while, and the sheer amount of attention put into its design often makes me hang my head in shame. Having to create a magazine of its scale while also maintaining excellent style and design is amazing to me. I feel comfortable knowing that Hooplah is typically looser and more stony with its brand, but damn if FWD just doesn’t always look cool as hell. I was beyond excited when Daniel approached me about collaborating for this issue. What was initially a drunk agreement to make something together turned into an actual partnership, which is incredible because I’m almost positive only five percent of drunk agreements end up happening. From the beginning we wanted to create something that enhanced the quality of both publications, while also maintaining their individual identities. This was a challenge due to the stylistic differences of both, but in the end we managed to find an equilibrium that we were both happy with. Forward deciding to break up this edition into an assortment of smaller themes worked perfectly for us, and some of the usual Hooplah illustrators chose a theme they liked and made a piece for it. Issue 12.5 is all about adding to something larger, which is what making anything should be about. This collaboration has been awesome for the both of us, now check out this sexy little zine and enjoy the rest of Forward Untitled. President of Hooplah, Jake Huffcut
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JAKE HUFFCUT
ALEX VAN KEULEN
REINVENTION
EXPOSED
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MARY CROSS
KAITLIN BRUDER
MCYUMYUM
CUT OFF HANDS
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BENJI GRISWOLD
BIRD GABRIO
RONALD MCDONALD
CUT OFF HANDS
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MADDY HAYNES
ANTHONY CLEMENTI
FRUIT AND BODY
RAW
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ANDY WIELAND
MICHAEL SWEARINGEN
FRUIT AND BODY
WET
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DACIA SJOLUND
JAKE HUFFCUT
EARTH
LIP GLOSS
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HOOPLAH ISSUE #12.5
JAKE HUFFCUT REINVENTION
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FWD x HOOPLAH
MARY CROSS MCYUMYUM
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HOOPLAH ISSUE #12.5
BENJI GRISWOLD RONALD MCDONALD
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FWD x HOOPLAH
MADDY HAYNES FRUIT AND BODY
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HOOPLAH ISSUE #12.5
ANDY WIELAND FRUIT AND BODY
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FWD x HOOPLAH
DACIA SJOLUND EARTH
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ALEX VAN KEULEN EXPOSED
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FWD x HOOPLAH
KAITLIN BRUDER CUT OFF HANDS
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HOOPLAH ISSUE #12.5
BIRD GABRIO CUT OFF HANDS
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FWD x HOOPLAH
ANTHONY CLEMENTI RAW
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HOOPLAH ISSUE #12.5
MICHAEL SWEARINGEN WET
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FWD x HOOPLAH
JAKE HUFFCUT LIP GLOSS
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DESIGNER COLTON DONNELLY PHOTOGRAPHER ETHAN MCGOWAN STYLISTS REBECCA MORTON, SADIE GORAL MODELS LINDSEY CHEREK, JAKE SWENSON, SUMMER LAHTI, AND ZACH LINSE
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DESIGNER
EVAN
ALTENBURG
PHOTOGRAPHER
BRADEN
SCHLEGEL
STYLIST
ANGELA
HASTINGS
MODEL
LAUREN
SCHMIDT
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Exposed was used to create another texture and layer within each photo, and as a way to create both distance between the model and the viewer. It also brings the viewer closer by allowing them to see the the model in a raw and pure form. The sheets of vinyl were used as a way to highlight specific portions of the body as well. This brings an interest to forms and parts of the bodies that would commonly be looked over.
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DESIGNER
ETHAN
MCGOWAN
PHOTOGRAPHERS
BRADEN
SCHLEGEL,
ROY NYANGARESI
STYLISTS
LAURYN
FELICIJAN,
MORGAN
ROBERTS,
KIRA FISCHER
MODELS
CLAIRE
POLINAG
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among known the is a includes There h ic h w phers ds in a photogra ct’s han je b u s mb in off of a le of thu cutting ru n o m of an This com creation por trait. e th s id that phy avo we took photogra r, e v e w o H image. thought unclear erse the v re to wanted e hands rule and ng off th ti t u C . image, behind it ongoing process n a s te ject crea ecision of a sub ith the d w r e d a posed. es the re and leav is fully t c je b the su of how *FORWARD
taboo
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DESIGNER ETHAN MCGOWAN WRITER JORDANNE BAETEN PHOTOGRAPHER BRADEN SCHLEGEL STYLIST KIRA FISCHER MODELS COLTON DONNELLY, ANNA MONTGOMERY, ABBEY JONES
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BY JORDANNE BAETEN The idea of eating a raw diet is nothing new. The human race was founded on eating nothing but leafy greens. As we developed and modified throughout evolution, our bodies were introduced to foreign, processed substances with an intent to make our food last longer. Many people believe that by eating these modified foods we are choosing to exchange the health and well-being of our body for convenience. A raw dieter’s goal of eating this way is to cleanse and bring their bodies back to thriving off a plant-based diet while eliminating unnatural or cooked foods. The raw diet is one of the most popular detox trends of the moment. As far as clothing goes, raw clothing is becoming an eco-friendly trend. Vegan leather, hemp, and organic cotton are all seen being produced more often. Some of the benefits of these materials include being beneficial for animal life, having less harmful chemicals, and more ethical production.
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DESIGNER NOAH DELAGARDELLE PHOTOGRAPHER MIRANDA WIPPERFURTH STYLISTS REBECCA MORTON, GABRIELLE RICHELS, SADIE GORAL
MODELS REBECCA MORTON, GABRIELLE RICHELS
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KIRA MCCLELLAN, DANIEL MODELS KIRA
FISHER,
ETHAN
MCGOWAN
Durex maSSage & play sensual, a maSSage gEl & intimate lubriCant with alluring yian yiang.
FISCHER
UNTITLED
STYLISTS
Durex massage & play sensual, a massage gel & intimate lubriant with alluring Yian Yiang. It is gentle enough
Safe for use with natural rubber latex
doctor. Very slippery on surfaces; clean
condoms. Apply to the condom when
spills immediately. Use with caution
already on. Excess lubicrant can be
in bath and shower. If this package
easily removed with water.
is damaged, do not use. Keep out of reach of children. This product is not a
Warnings: Avoid contact with eyes.
contraceptive and does not contain
Use as directed. If irritation occurs, or
a spermicide.
if you experience natural, persistent Store at room temperature and avoid excess heat. To avoid damage to furniture, do not place on a surface where lubricant can leak out. Slippery on surfaces; clean spills immediately. Use with caution in bath and shower. If this package is damaged, do not use. Keep out of reach of children.
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PHOTOGRAPHER
vaginal dryness, stop use and ask a
MCCLELLAN
desired amount. Reapply as desired.
DANIEL
off and will not stain. Directions: Apply
DESIGNER
intimate areas. It can be easily washed
ETHAN
MCGOWAN
for full body massage as well as use in
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This product is not a contraceptive and does not contain a spermicide. UNTITLED
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RAW TREND REPORT
BY SUMMER LAHTI & ABBEY FONTAINE CORSETS
If that trend were to appear on the runway, many might find it
uncomfortable to decide whether to risk their feminist lifestyle or speak out against major brands which they may have worked with. The corset was seen styled in Stella McCartney, Isabel Marant, and Giambattista Valli runway shows. Popular models like Taylor Hill
Subtly, high waisted bottoms and
were used to showcase the trend and
thick belts have been transforming
many admirable fashion forward women
their presence in runway. In the recent
were immediately seen wearing the
fashion month, the trend has resulted
corset before any backlash occurred.
in the resurgence of corsets. The 16th century Elizabethan trend has made its way back into popular shows. United States companies like Dove and Aerie have been recently launching “love my body” type campaigns dominating industries. Their goal is to reinforce the idea that most women cannot conform to most runway trends. The two trends are quite conflicting, especially during what is now appearing to be the
Featured in our WET shoot, the varsity short has been a common trend to hit the streets. Comfy, cute, and incredibly stylish, the varsity short looks great with any basic white tee that should be in
Many trends are the result of
everyone’s closet. A white tee, the varsity
manipulating past staples from earlier
short, and your favorite pair of sneakers
decades. Body modification via corsets
creates the perfect “laid back” look.
made a brief comeback in the 1950’s before the second wave of feminism hit in the 1960’s. The piece has been seen sprinkled throughout fashion since then but has not yet made a statement quite as big as it did this spring fashion month.
Also featured in our WET shoot, was the 90’s favorite, the denim jacket. Now inhabiting everyone’s closet. The denim jacket goes great with anything, and I literally mean anything. Add it on top of a chic all black outfit and instantly you have an epitome of 90’s style.
generation that defines the third wave
The trend was quickly seen in clothing
of feminism. In her book The Corset: A
stores like Forever 21. A store that
BLUSH
Cultural History, Valerie Steele says the
attracts men and women from their
Not only does life look good through
corset is probably the most controversial
teens on up. It won’t be long before
rose-colored glasses, but it also looks
garment in the history of
other stores will release their spring lines
good through rose-colored clothing.
women’s fashion.
that include corsets. The undergarment
Blush has swept the fashion world by
trend is nothing new to fast fashion
storm and is the color for this spring.
stores. Lace bodysuits and crop tops
Pastels have always been a spring
have been becoming more popular, and
favorite, but don’t put your pink jackets
clearly making a scandalous statement.
away just yet, for pink is the new blue.
Although those items may be pushing
Although, make sure to keep the pinks
women to stay lean in order to pull it off,
washed out and light for a beautiful
they are not items that would make them
soft look.
While many fashionistas may feel compelled to add the piece to their wardrobe, the Euro trend might not be worth the consequences. The corset represented an era of women contorting their bodies to fit an unrealistic standard of beauty and status. The trend is comparable to foot-binding, a traditional
unable to breath.
custom for women in China that lasted almost a millennium. Women would tie their feet tight and slip into heels almost three sizes too small. Women with smaller feet from binding would showcase their feet as a status symbol, saying, “I do not need to work therefore I can afford to bind my feet.” The idea behind this was for women to debut themselves as an eligible wife to upper class men.
90’S STREETWEAR Everyone seems to love the 1990’s minimalist look and honestly who wouldn’t when it gives us relapses to when MTV played music. From vintage sportswear with labels like FILS and
This look was featured in the SMEAR
Adidas to the choker necklace. The 90’s
shoot, with a velvet pink mini skirt. Also
have made a comeback and we could
with a pastel pink beanie paired with a
not be more excited.
pastel pink t-shirt and denim trousers.
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EXEC BOARD CO-PRESIDENT Daniel McClellan CO-PRESIDENT Maria DeYoung DIRECTOR OF PHOTOGRAPHY Braden Schlegel DIRECTOR OF JOURNALISM Emily Bradley DIRECTOR OF STYLING Kira Fischer SECRETARY Ethan McGowan EVENT PLANNER Spencer Boerboom
PHOTOGRAPHY TEAM
STYLING TEAM
DESIGN TEAM
Braden Schlegel
Kira Fischer
Daniel McClellan
Kira Fischer
Lauryn Felicijan
Nick Scheppmann
Ethan McGowan
Rebecca Morton
Colton Donnelly
Nick Scheppmann
Angela Hastings
Evan Altenburg
Brandon Schmidt
Nicolette Colie
Ethan McGowan
Miranda Wipperfurth
Megan VanEgdom
Joe Shimek
Ethan McGowan
Libby Andrego
Nick Scheppmann
Brax Waller
Brandon Schmidt
Noah Delagardelle
Colton Donnelly Morgan Roberts Gabrielle Richels Sadie Goral
REINVENTION
FEATURES
XTRA
DESIGNER Daniel McClellan
DESIGNER Daniel McClellan
DESIGNER Brax Waller
WRITER Brooke Rossi
WRITER Chynna Lor
PHOTOGRAPHER Kira Fischer
PHOTOGRAPHER Ethan McGowan
STYLISTS Kira Fischer, Megan
STYLISTS Angela Hastings and Nicolette
VanEgdom, Morgan Roberts
Colie
MODELS Kyra Danielowski, Terrance
MODELS Reilly Forsmark, Curtis TurnerÂ
Coleman, Imo Etuko, Megan VanEgdom
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ARTIST INTERVIEWS
FRUIT AND BODY
ORGY IN THE NUDE
DESIGNER Daniel McClellan
DESIGNER Joe Shimek
DESIGNER Daniel McClellan
WRITERS Maria DeYoung, Emily Bradley
PHOTOGRAPHERS Nick Scheppmann,
PHOTOGRAPHER Braden Schlegel
Brandon Schmidt
STYLISTS Lauryn Felicijan,
STYLISTS Nick Scheppmann,
Rebecca Morton
Brandon Schmidt
MODELS Mitchell Cook, Brenna Moltner,
MODELS Reilly Forsmark,
Madeline Hill, Lars Jorgenson, Robert
Angela Hastings, Nick Scheppmann,
Buhler, Rebecca Morton
Brandon Schmidt
ON EARTH
EXTENSION OF THE SKIN
SMEAR
DESIGNER Nick Scheppmann
DESIGNER Libby Andrego
DESIGNER Colton Donnelly
PHOTOGRAPHER Nick Scheppmann
PHOTOGRAPHERS Hannah Lindsoe,
PHOTOGRAPHER Ethan McGowan
STYLISTS Nick Scheppmann, Brandon
Kira Fischer
STYLISTS Rebecca Morton, Sadie Goral
Schmidt and Colton Donnelly
STYLIST Megan VanEgdom
MODELS Lindsey Cherek, Jake Swenson,
MODEL Anna Montgomery
MODELS Abbey Jones, Zach Linse
Summer Lahti, and Zach Linse
EXPOSED
CUT OFF HANDS
RAW
DESIGNER Evan Altenburg
DESIGNER Ethan McGowan
DESIGNER Ethan McGowan
PHOTOGRAPHER Braden Schlegel
PHOTOGRAPHERS Braden Schlegel,
WRITER Jordanne Baeten
STYLIST Angela Hastings
Roy Nyangaresi
PHOTOGRAPHER Braden Schlegel
MODEL Lauren Schmidt
STYLISTS Lauryn Felicijan, Morgan
STYLIST Kira Fischer
Roberts, Kira Fischer
MODELS Colton Donnelly, Anna
MODELS Claire Polinag
Montgomery, Abbey Jones
WET
LIPGLOSS
TREND REPORT
DESIGNER Noah Delagardelle
DESIGNER Daniel McClellan
DESIGNER Daniel McClellan
PHOTOGRAPHER Miranda Wipperfurth
PHOTOGRAPHER Ethan McGowan
WRITERS Summer Lahti, Abbey Fontaine
STYLISTS Rebecca Morton, Gabrielle
STYLISTS Kira Fisher, Ethan McGowan
Richels, Sadie Goral
MODELS Daniel McClellan, Kira Fischer
MODELS Rebecca Morton, Gabrielle Richels
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Interested in photography, design, fashion, styling, art, architecture, and/or modeling?
join forward
Special thanks to Hooplah and Jake Huffcut for turning drunk conversations of collaboratting into a reality.
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WHILE CONCEPTUALIZING THIS ISSUE WE STRUGGLED TO IDENTIFY AN APPROPRIATE THEME. DURING THIS PROCESS WE BEGAN TO QUESTION WHY AS HUMANS WE EVEN HAVE THE INITIAL DESIRE TO LABEL OR IDENTIFY THINGS IN THE FIRST PLACE. THIS QUESTIONING CAUSED US TO FLEE FROM OUR USUAL BASIS OF A THEME AND INSTEAD WE CREATED CONTENT AND IDEAS FOR SOMETHING THAT IS UNIDENTIFIABLE, UNKNOWN, UNTITLED.