DRESSED UP F/W 2009
antwerp
EDITORIAL COLOFON EDITOR IN CHIEF Frédéric EDITOR Alexandra Vanthournout PHOTOGRAPHER Dieter Blondé STYLING Emmanuelle Bastiaenssen MODELS Emmanuelle Bastiaenssen Emmanuel Stiels Hadassa Dekoning Ester Dekoning Juliet & Léon Fémont Laetitia & Gianni Bustamante
Dear friends, It is my greatest honour to welcome you to the first edition of DRESSED UP. Since 1953, our growing team has been putting their heart and soul into bringing the finest of fashion to our friends and clients in Antwerp and Knokke. Over the years, we’ve reinvented ourselves many times so we could stay one step ahead of the game. Now, as a member of the third generation of this family business, I asked myself: Is there a way I can connect with you, our customer? How can I let you exclusively preview our new designers and collections, show you what goes on behind the scenes, put a face on the Princess brand! How can I build a bridge between ‘us’ and ‘you’… So I dreamed up Dressed Up, a gateway to the 21st Century Princess. I hope you love it as much as I loved making it, and I hope to see you in store soon! Yours truly, Frédéric.
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INDEX WHAT’S NEW: DESIGNERS
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ABANDONED BY FULL MOON blue/skecth
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INTERVIEW
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COME CLOSER AND SEE kids
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WHAT’S NEW: BRANDS
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CONTEMPORARY CLASSICISM country
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WHAT’S NEW: JEWELLERY
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AUTUMN HAS ARRIVED princess
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SPOTTED
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SAVE THE DATE
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CONTACT
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WHAT’S NEW: DESIGNERS At Princess, we’re always searching for the best new designers to offer to our clients. Here’s a selection of this season’s newcomers.
Balmain Who Founded by Pierre Balmain in 1945, now designed by Christophe Decarnin, 45, France What This French fashion house may be over 60 years old, but it has never been hotter than it is today. Balmain combines rock ‘n roll with luxury like no other designer has ever done and its celebrity fanbase is enormous. The label has been a real trendsetter in the past few seasons: they were responsible for the return of the big shoulder, military jackets and ripped jeans. It is the must have brand for rock and roll girls with class. Where Sketch
Peter Pilotto Who Peter Pilotto, 32 , Austria & Christopher De Vos, 29, Belgium What These two young designers met whilst studying at the Royal Academy in Antwerp, and have been getting rave reviews since launching their first collection 3 seasons ago. Their magic formula of combining out-of-this-world prints with interesting draping to create the ultimate party dress has made them two of the most exciting new designers around. Where Princess Blue, Sketch
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Christopher Kane Who Christopher Kane, 27, Scotland What This young designer is so talented he was handpicked by Donatella Versace to work for her whilst still studying at the prestigious fashion school Central St Martins. He has now had 4 successful seasons of showing his collection on his own, gaining more fans every time. His gorilla print was so popular it was made into a T-shirts, they sold out in just a few days at Princess Blue. Where Princess Blue
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INTERVIEW
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In every issue of DRESSED UP we meet a vital member of the Princess clan. Today we have a chat with Frederic, founder of DRESSED UP and a member of the third generation to have joined this family run business. We talk about new brands, what it’s like working with your family and his favourite cities in Belgium.
How long have you been working for Princess? What did you do before?
I’ve been in the business for almost two years. I came in with the goal to learn and to teach. I could learn from reality, and teach from what I learned during my schooldays in Barcelona. It has been a very interesting exercise to manage a balance between those two facts. My feeling is that nothing is ever good enough, that something can always be better. Let’s work hard and let’s be the best at what we do! Otherwise… what ìs the point?! What is it like working for a family business with such a long history?
It’s definitely an honour, that’s for sure! Being the third generation is getting unique these days, I’m very grateful for that. But in terms of daily life it’s a real challenge, anything but boring. We are not selling bricks, you know. I mean… you could see it as a real complex brick: one that changes with the mood of every season and where there are dozens of other shops next door selling the same, but different bricks... So, how do things work when you’re in the business with your family?
At the heart of it all we have four people. It’s very much a family thing - here we don’t have labels, saying: “financial director”, or “marketing director”... No, most ideas emerge outside the working atmosphere. During weekly meetings, action is taken: it’s an open debate where everybody can defend their pros and cons. Instinct and experience are definitely the basis of everything that moves Princess. On the Executive level, we’re surrounded by 15 beautiful minds and hands working behind the scenes, making everything flow smoothly. Then there are about 50 passionate stylists, those who work in the boutiques, in direct contact with our clients. They are the real face of Princess, we are just the oil that keeps the motor running smoothly. About the clothes now… what do you think is the biggest trend for FW09?
This season there is no escaping the feel-good glamour the 80’s brings! Think biker babes, rock chicks, bold shoulders, fur, leather everything! We’re back in black, it’s a mixture of shiny and matte textures which make it look new & fresh! Metallics, golds & bronzes, they are practically classics now, they don’t show any sign of fading away… What collection/designer are you most excited about this season?
This season’s hottest newcomer is definitely Balmain! Brand new for us, but they’ve been well known to the world for ages! It has everything a successful, desirable brand should have! The collection has been very welcomed by our clients in our boutique Sketch! If you could buy one designer item this year, whose would it be?
Alexander Wang What are you looking for in a new designer?
The capacity of bringing forward a certain point of view in a tasteful aesthetical way. Whether the clothes talk or not, whether there is a soul beyond or not. What is the most fashionable city in Belgium right now and why?
Mmm, I love Brussels for its cultural diversity, its mixture of young people trying to mean something! The schwung that this city has is way different than 10 years ago! There’s a definitely a good mood hanging above Brussels. As for Antwerp, it’s definitely the people that make the city! Young creative minds willing to change the world, one fashion statement at a time! The countless fashion-labs where new ideas are created, the mix & match between designer boutiques, multibrand and vintage stores… It’s these elements that give this city its magical vibe, which excites people to come here from all around the world.
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come close see into t just follow just follow
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er and see the trees w your eyes w your eyes
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WHAT’S NEW: BRANDS Just for DRESSED UP, here’s an exclusive preview to some of our hot new brands we’ll have on offer this fall.
Bluenotch Jeans Who Husband and Wife team, Jung Ho Noh and Nara Chu, South Korea What Bluenotch is a new denim brand from South Korea designed by and for real “jeans aficionados”. Their collection is manufactured using unique Japanese denim and they’ll experiment with new techniques and materials, such as colour effects and adding cashmere to the denim for an ultra soft feel. Where Princess Blue, Sketch, Princess Antwerp Exclusive for Antwerp and Knokke
Parajumpers Who Italian luxury outerwear brand What Parajumpers specialize in creating the most amazing jackets, which can be deconstructed and reassembled into thicker or thinner coats, according to the weather. They are both sporty yet have a luxurious finish, with fur collars and real down filling to keep you warm in the cold winter months. Where Country, Princess Antwerp Exclusive for Antwerp and Knokke
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Jacob Cöhen Who Jacob Cohën, Italy What They have been called the It-Jeans of the moment, and with its comfortable fit and beautiful colour washes, it’s easy to see why. Jacob Cohën jeans are all handmade in Italy with only the best Japanese materials. Where Country, Princess Antwerp
Brunello Cuccinelli Who Brunello Cuccinelli, Italy What This Italian designer is the undisputed King of Cashmere – the brand is synonymous with only the best and finest quality of cashmere, combined with classic, timeless design. This is for people who enjoy only the most extravagant of luxury. Where Princess Antwerp
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CONTEMPORARY CLASSICISM
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HIM PULL + SCARF RALPH LAUREN COAT SALVATOR SANTORE TROUSERS INCOTEX SHOES SCHMOOVE HER DRESS JUST IN CASE BOOTS VOLTAN
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HIM COAT PARAJUMPERS TROUSERS JACOB COHEN PULL RALPH LAUREN HER COAT/PARAJUMPERS TROUSERS ESSENTIEL PULLESSENTIEL
HIM COAT/MONCLER PULL + SHIRT RALPH LAUREN
HER COAT MONCLER TROUSERS TRUSSARDI JEANS PULL ESSENTIEL SCARF + HAT RALPH LAUREN
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HIM SUIT BURBERRY SHIRT + PULL FACONNABLE SCARF PRINCESS HER DRESS MOSCINO CHEAP & CHIC SCARF F.T.C.
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RIGHT COAT SALVATOR SANTORE JEANS JACOB COHËN SHIRT JOE BLACK PULL ESSENTIEL SCHOES TOD’S LEFT COAT SALVATOR SANTORE JEANS JACOB COHËN SHIRT JOE BLACK PULL ESSENTIEL SHOES SPRINGCOURT
BELT ESSENTIEL
BAG
BURBERRY
SHOES TOD’S
SHOES HOGAN
SCARF BURBERRY
WALLET BURBERRY
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WHAT’S NEW: JEWELLERY Nothing makes an outfit complete like a beautiful piece of jewellery. Have a look at our new designers in store.
Wouters & Hendrix Who Katrin Wouters and Karen Hendrix, Antwerp What The duo have been designing beautiful jewellery together since graduating at the Royal Acadamy in Antwerp 25 years ago. The exquisite handiwork and couture finish mixed with a hint of humour has earned them international praise. Where Sketch
Manuel Bozzi Who Manuel Bozzi, Italy
What This designer creates jewellery f spired by music legends like Keith Richard and pendants with some serious attitude. Where Princess Blue
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Goti Who Riccardo Goti, Tuscane What He released his first personal collection in 2002 after a career as a freelance designer. His handcrafted designs mix leather with metallic fusions of silver and brass to create sexy, masculine pieces with an intentionally disheveled feel. Where Princess Blue
for the rock ‘n roll generation. Inds, you’ll find silver rings, bracelets .
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CINZIA ROCCA BAG BURBERRY BOOTS PRINCESS COAT
AUTUMN HAS ARRIVED 42
FAY NATAN BONNET AYMARA COAT
DRESS
MARC BY MARC JACOBS BOOTS ESSENTIEL ACCESSORIES AYMARA BRACELET WOUTERS&HENDRIX
LOOKS
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ESSENTIEL HAIRBAND MAISON MICHEL SHOES PEDRO GARCIA LOOKS
BY MALÈNE BIRGER FUR VEST AMAYA ARZUAGA DRESS
ESSENTIEL JEANS BLUENOTCH LOOKS
SKI JACKET
PARAJUMPERS TROUSERS JACOB COHﾃ起 SHOES SPRINGCOURT JACKETS
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MONCLER
MARC BY MARC JACOBS SKIRT HAMPTON BAYS BAGS MARC BY MARC JACOBS SHOES SPRINGCOURT ACCESSORIES AYMARA
LOOKS
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BURBERRY NECKLACE FELIZ SHOES PRINCESS
DRESS
NATAN RING WOUTERS&HENDRIX LOOK
LOOK
NATAN
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NATAN BRACELET WOUTERS&HENDRIX BELT PRINCESS DRESS
DRESS
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MOSCHINO CHEAP&CHIC NECKLACE FELIZ
MICHAEL KORS NECKLACE ERICKSON BEAMON EARRINGS + RING WOUTERS&HENDRIX DRESS
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GESTUZ LEGGING SEE BY CHLOÉ SHOES PEDRO GARCIA HAIRBAND MAISON MICHEL BRACELET BY MALÈNE BIRGER DRESS
SEE BY CHLOÉ SHOES PEDRO GARCIA LOOK
JOSEPH JEANS ACNE BONNET AYMARA FUR VEST
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SEE BY CHLOÉ BRACELET BY MALÈNE BIRGER SHOES PEDRO GARCIA LOOKS
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MARC BY MARC JACOBS JEWELS WOUTERS&HENDRIX SHOES PEDRO GARCIA
LOOKS
BY MALÈNE BIRGER SHOES PEDRO GARCIA BONNET AYMARA
SCARF + DRESS
KAYLEE TANKUS LEATHER PANTS GESTUZ JEANS BLUENOTCH BELTS ESSENTIEL SHOES PEDRO GARCIA LOOKS
SPOTTED
See who we have spotted wearing some of the hottest trends you’ll find at Princess this season.
Kate Moss wearing
Blake Lively wearing
at Princess Blue, Sketch, Princess Antwerp
at Princess Antwerp, Sketch
Beyonce wearing
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at Princess Blue, Sketch, Princess Antwerp
Rihanna wearing CHRISTOPHER KANE
exclusive at Princess Blue
Rosie Hunington wearing Blake Lively wearing
exclusive at Sketch
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SAVE THE DATE 15th till 25th of october VITRINE “MARC BY MARC JACOBS” MEN at Princess Blue
15th till 25th of october VITRINE “MARC BY MARC JACOBS” WOMEN at Princess Antwerp
3rd, 4th of december from 18.30 till 21.30 LATE EVENING SHOPPING with special opportunities at Princess Blue
sunday, 13th of december from 13.00 till 18.00 CHRISTMAS-SHOPPING
sunday, 20th of december from 13.00 till 18.00 CHRISTMAS-SHOPPING
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ANTWERP
Meir 51 - 55 2000 Antwerpen 03/ 231 21 22 www.princess.eu
Schrijnwerkerstraat 7 2000 Antwerpen 03/ 213 51 21
Schoenmarkt 10 2000 Antwerpen 03/ 231 21 22
KNOKKE
Zeedijk 756 8300 Knokke 050/ 60 36 31
Kustlaan 339 - 345 8300 Knokke 050/ 60 93 06
De Wielingen 18 - 20 8300 Knokke 050/ 33 62 33
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