AgriThority®: Analyze, Align & Act

AgriThority ®: Analyze, Align & Act

Are your strategies built for extraordinary results?

To accelerate your organization toward top performance, apply our proven strategic process to set direction and build consensus.

Our 3-phase facilitated strategic planning process requires factual Analysis, generates Alignment among key opinion leaders while building strategic imperatives and defining Actions for High-Impact Execution.

Implementation of focused and timely action elements assigned by person is paramount.

Many experts agree: EXECUTION IS KEY!

Action Planning

“Strategy without execution is hallucination!” says a current CEO, while Thomas Edison believed: “Vision without execution is hallucination.”

Analysis includes internal facts and stats along with industry audits and market surveys.

Building on traditional market research, AgriThority® analyzes information from many sources and augments with surveys to document specific industry needs or trends. The reports can include key player profiles, competitive positioning, product uses or application trends as well as perceptions of producers, their suppliers or the core influencers in each market. Often this step challenges conventional wisdom or identifies core issues to be resolved.

Aligning key leaders occurs through facilitated brainstorming exercises and organized collaboration. Identifying strengths, weaknesses, opportunities and threats is not enough. Consolidating opinions leads to strong specific strategic imperatives to move the company forward. Allowing equal voices from employees and leaders also builds trust and understanding.

must have strong commitment and communication at all levels of the organization.

Accountability and alignment of roles, expectations and timing can transform vision into a powerful roadmap toward success. This plan also has review and tracking steps for regular evaluation and adaptation as milestones are met or markets evolve.

“A brilliant

innovation needs equally brilliant strategies. But, most importantly, high impact execution produces extraordinary results.”

This process works.

“During an 8-year period every other year the strategic planning process for our cotton seeds and traits business allowed us to bring together all the operational and strategic elements that strengthened our vision. The strategic plan contributed to our business results with significant increases in market share during this time period. The team’s knowledge and leadership skills with their flexibility and willingness to listen to all stakeholders brought together our entire business and technical teams. Creating one common vision and direction resulted in rapid and clear execution as we emerged as a significant leader within the cotton seed and traits industry.”

Lee Rivenbark

Former North American Seeds Business Leader, now independent consultant

“As is often said, ‘a vision without a strategy is just an illusion.’

We were able to realize our vision by developing portfolio strategies with industry influencers at the table that ensured credible product positioning.

Guided by the unique and masterful approach of the Duff team, the process evolved from solidifying brand value propositions to influencing the market landscape and resetting industry standards based on best production practices. The momentum of the process facilitated by the Duffs matured into a series of agronomic reference materials adopted and promoted by national and regional commodity organizations. All of these efforts provided clear product positioning guidelines for our sales organization that maximized portfolio sales and customer satisfaction. Time and money well spent.”

Lee Hall

Former Strategic Brand Manager / Industry Affairs Lead Global Agribusiness Provider

“The difference the AgriThority planning process made in our business resulted in 10-fold growth. From the collaborative environment, the facilitated equal participation by all and the direction established in core strategic imperatives our team felt both involved and accountable. The real actionable tactics developed through the facilitation exercises with timing and assignments proved to enhance the commitment to meeting goals. We stayed focused during the workshops, everyone contributed to the effort and the team was aligned on our direction. This was a highly productive process with AgriThority leadership and facilitation.”

Tim Eyrich

Former Senior Product Development manager for WinField Plant nutrition and plant growth regulators, now an agricultural consultant

“AgriThority has been a vital partner to me and to the companies I have worked for during the past 10 years. Their team challenged us with strategic opportunities, especially in innovation and business planning for our plant nutrition and seed treatment units. They have filled gaps in several capacities from facilitating strategic think-tank sessions to profiling and vetting technology companies for our investment consideration. Their depth of knowledge about crop production and agronomic practices allowed them to support our team quickly and effectively.”

Mitch Eviston

Current Founder and Managing Director of Meristem Crop Performance

“My experience with AgriThority and individuals on the AgriThority team goes back to 2006. Over the years, and across multiple companies from fortune 250 to startups, they have supported our business and product development efforts. This has included strategic planning and facilitation, innovative technology sourcing and vetting, as well as field development trials for market expansion. In all cases the AgriThority team was extremely knowledgeable, well-prepared to challenge conventional wisdom and resultsoriented. Their facilitated strategic planning process was effective at not only building vital strategies with achievable action plans, but most importantly, building consensus and understanding within the teams. I appreciate this company and their commitment to filling gaps and truly partnering with their clients to achieve results.”

Josh Krenz

CEO Vivid Life Sciences

AgriThority ®: Analyze, Align & Act

Challenge?

AgriThority® Solution.

Bring It Together for Synergy and Performance Two major manufacturers who planned to merge worked with AgriThority to build the blueprint for a dynamic business model. We evaluated the strengths and weaknesses of both companies in the marketplace, as well as those of the competition, and conducted a distribution channel audit.

This led to a strategic plan that created synergy for the new entity with differentiation in the marketplace. The result was a smooth transition, capturing synergy and a greater-than-expected level of performance for the new company.

Clear direction speeds decision-making and builds confidence to move forward at all levels of any organization.

Let us help you build consensus to drive your strategic plan toward success.

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