Dealer Support April May 2024

The Big Ask: Green & ECO Focus 2024

Industry experts offer their opinions on the sustainability roadmap for 2024and what the workplace supplies industry needs to prioritise

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FROM THE EDITOR

A lean, clean, green machine

In April, Earth Day shines a spotlight on sustainability and the environment, and at Dealer Support HQ we believe in putting our green foot forward, hence our dedicated green and eco section that features in every issue of the magazine. We firmly support promoting eco-friendly products and methods in the workplace and understand how important it is to dealers and their customers, which is why I’m delighted to present our annual Green and Eco focussed issue, brimming with articles, comments and features that help dealers skill up on the latest developments, as well as showcasing the dealer community’s dedication to a sustainable future for both the planet and our industry.

In this issue, Richard Hughes from Chrisbeon commemorates a significant business anniversary while highlighting sustainability as a core value within their company culture. We also tackle the environmental elephant in the room and debunk some of the myths around product materials and their place in the circular economy model.

Also in this edition, industry experts weigh in on the sustainability roadmap for 2024 in our insightful Big Green Ask feature and we round up our 2-part feature on the compatible cartridge landscape while Amber Culbert of YU Energy delves into the crucial topic of Corporate Social Responsibility.

Creating a greener world may seem an almost insurmountable challenge, but it is in the small steps and changes that we make progress – and it is evident this is something being embraced across the workplace products industry. As the great Sir David Attenborough once said, “The fact is that no species has ever had such wholesale control over everything on Earth, living or dead, as we now have. That lays upon us, whether we like it or not, an awesome responsibility.”

We’d love to hear all about your success and to be inspired by stories of resilience and agility Please do share all your news via LinkedIn and Twitter @dealersupport

Holly Tinsley Editor

INDUSTRY

06 THE MONTH THAT WAS

The headline news from the industry

08 NEWS EXTRA

What dealers need to know about POPS

09 CLIMATE CHANGE AND CHIMNEY SWEEPS

Advantia’s Steve Carter offers up some simple first steps on the path to sustainability

10 THE BIG GREEN ASK

We talk to industry experts about what’s hot on the environmental agenda

14 CLICK IT

30

“The misconception that dealers need to tackle most urgently is the idea that sustainability has a one-size-fits-all approach”

Amber Culbert offers insights and tips to dealers looking to improve their green credentials  14

Dive into our ‘most-clicked’ online content from the last few weeks

BUSINESS SUCCESS

18 50 YEARS IN BUSINESS

Richard Hughes talks about embracing the year ahead with a positive perspective

22 ADRESSING THE ENVIRONMENTAL ELEPHANT IN THE ROOM

We delve into the common misconceptions surrounding plastics, paper and other materials

STRATEGIC GROWTH

26 THE POWER OF PRELOVED PRODUCTS

We discuss the growing demand for environmentally conscious and budget friendly options

28 THE DEALERS GUIDE TO SUSTAINABLE FUNDING

Here’s a whistlestop tour of initiatives that can help you get on the greener path

SALES SUCCESS

30 LEVERAGING DIGITAL SOLUTIONS FOR A SUSTAINABLE FUTURE

We talk through digital technologies that reduce environmental footprint

32 NAVIGATING THE COMPATIBLE CARTRIDGE LANDSCAPE

We delve into the evolving landscape of print and cartridges

34 WHO IS THE ECO-CONSCIOUS WORKER

We examine what eco-conscious workers seek in eco-friendly products

38 GETTING STARTED IN CORPORATE SOCIAL RESPONSIBILITY

ASK celebrates 40 years with brand refresh

ASK The Business Supplies Specialists are proudly celebrating their 40th trading anniversary in Bradford. The company was founded four decades ago and has been a trusted provider of business and office supplies throughout Yorkshire since day one, also operating nationally for many years.

To mark this significant milestone, ASK has announced the unveiling of a fresh and modernised brand identity. The business’ new branding reflects the changing trading conditions and trends over the 40 years and brings a more modern and refreshing logo driven from their innovation and growth in different product sectors and via acquisitions, signalling a bold step forward for the company.

Managing director, Greg Colehan, said, “We’re incredibly grateful for the support we’ve received over the past four decades from our loyal customers and suppliers. We extend our heartfelt gratitude for that support and a special mention to the long serving team members of ASK who have contributed to the success over these many years. Here’s to the next 40 years of growth, innovation and continued partnership!”

Integra teams up with Haybrooke

Integra has announced a partnership with Haybrooke, offering members enhanced print procurement efficiency and sustainability through the PDQ Print Hub platform.

Through this agreement members will have access to PDQ Print Hub, Haybrooke’s print buying platform, helping them to streamline their reselling experience. With features like live pricing, custom sizes and quantities, carbon balancing, consolidated monthly billing and live chat between buyers and fulfillers, print buying will be easier and more efficient than ever before.

Haybrooke’s CEO, John Roche, said, “Our partnership with Integra represents a significant milestone. We are delighted to provide Integra dealers with a comprehensive print-buying solution. With PDQ Print Hub, they can focus on building lasting client relationships while benefiting from competitive pricing, streamlined processes, and sustainable practices. As we embark on this exciting venture, we extend our gratitude to Integra for their trust and vision. Together, we look forward to shaping the future of print buying and supporting Integra’s dealer partners every step of the way.”

Raised VAT threshold for small businesses

As reported by Marketing Stockport an uplifted VAT threshold of £90,000 will exempt 28,000 small businesses from VAT payments, aligning with the government’s support for small enterprises. The £5,000 increase in the threshold was announced in the Spring Budget and puts the UK’s VAT threshold at the joint highest level of any OECD nation.

The change comes alongside the fourth consecutive freeze in the small business multiplier for business rates. The measure is part of the £4.3 billion business rates support package announced at the 2023 Autumn Statement.

Exchequer Secretary to the Treasury, Gareth Davies, said, “We’re rewarding work and backing Britain’s small businesses with support on VAT and business rates. Combined with our decisive action to reduce inflation from over 11% to 3.4%, these measures will help ensure the local, independent businesses that many of us cherish most will continue to thrive and help our economy grow.”

The Federation of Small Businesses (FSB) welcomed the extra support for small businesses.

NEWS EXTRA

What dealers need to know about POPs

POPs, or Persistent Organic Pollutants, are chemical substances that resist breakdown over time and can be present in a variety of workplace furniture products. With last year’s legislative changes regarding their disposal, dealers should be aware about the presence of POPs and how to deal with safe disposal in order to support customers sustainability objectives

Starting from January last year, new regulations were implemented concerning the disposal of upholstered furniture, where Persistent Organic Pollutants (POPs) are commonly found. Businesses are now prohibited from sending such furniture to landfills as it qualifies as hazardous waste due to the presence of POPs.

This regulation extends to various products including office chairs, padded cushions, footrests, as well as items containing synthetic materials and foam. Recycling or repurposing these items is not permitted under the legislation. It’s crucial to note that numerous manufacturers now abstain from incorporating Persistent Organic Pollutants (POPs) in their products. Nevertheless, in the absence of verifiable evidence confirming the absence of POPs, it is imperative to operate under the assumption that

they may be present. Consequently, businesses must adhere to appropriate disposal procedures.

HELPING CUSTOMERS TO UNDERSTAND POPS

Dealers have various avenues to help customers become more informed about Persistent Organic Pollutants (POPs), creating an excellent opportunity to build trust and provide added value. Firstly, dealers should aim to inform customers about the presence or absence of POPs in specific products whenever feasible. Secondly, they can educate customers about proper disposal methods and direct them to disposal services equipped to incinerate end-of-life furniture.

In numerous instances, furniture that is no longer needed by a business but remains functional can still serve a purpose for other employees or companies until its end of life. Dealers may consider providing additional furniture collection services when

delivering replacement furniture, enabling the reutilisation of these items as second-hand sales items or donations to charities or community initiatives. This approach not only strengthens the dealer’s relationship with the community but also prolongs the lifespan of the products, promoting sustainability.

For more information visit: https://www.gov.uk/guidance/ manage-waste-containing-persistentorganic-pollutants-pops

POPS – QUICK GLANCE GUIDE

● Upholstered furniture must not be disposed of in general waste streams

● The correct method of disposal is safe incineration by a specialist waste remover

● Legislation applies to any upholstered product that cannot be evidenced to not contain POPs

Changing with the times

In

this month’s article, Advantia’s

STEVE CARTER offers up some simple first steps on the path to sustainability and reminisces about the days when chimney sweeps were a common sight and playing football in the park was a far riskier affair

What do these three things have in common? A coalman, a chimney sweep and white dog poo.

The answer? As a kid growing up, these were all things that I would see regularly on our street, almost daily, but not anymore.

At the time they were all part of everyday life, the coalman and the chimney sweep covered from head to toe in coal dust and soot; we didn’t bat an eyelid, it was normal. The white dog poo, an occupational hazard when organising a game of football on the street.

Over time things change, evolve, move on, we live in a constant state of flux and right now we are in one of the most important periods of change that we are ever likely to be involved with and together, across the whole of our industry, can make a valuable contribution towards arresting Climate Change.

HOW DO YOU START ON YOUR OWN JOURNEY?

No doubt you will have noticed that consumers’ buying patterns are changing and we are seeing a sizeable shift towards more environmentally friendly, sustainable options across all sectors of

our industry. Make sure that your employees are fully trained up and have the confidence to talk about sustainability and maybe look to make somebody in your business the sustainability champion.

You may have also noticed the way in which tenders are structured has also changed, with a greater focus on sustainability, possibly asking you to demonstrate where you are on your own sustainability journey. This may seem a bit daunting in terms of how to structure an answer, but don’t let it be. Your dealer group is there to help you start your journey, to advise where to stick the pin in, how to go about it and certainly help you with any challenging tender responses.

There are things you can do immediately, that may seem small, but will help kick start your story. As an example, for those of you

making deliveries in your own vehicles, when was the last time that you looked at how many deliveries it takes to complete a single order? A few lines from stock, a few more that come in from the wholesaler and out that goes next day. A day later you are delivering the last line of the order that came from another supplier.

Two deliveries, one order, sound familiar? And how many times does that happen? It increases your carbon footprint and your costs. Explain to your customer that you are looking to reduce your footprint, work with them and make one delivery, they will understand, they are on a journey too.

To find out more about how Advantia could benefit your company, please contact Steve Carter in one of the following ways: https://www.advantia.co.uk

info@advantia.co.uk 02476 373738

Make sure that your employees are fully trained up and have the confidence to talk about sustainability

The big green ask: Sustainability in the spotlight

In this special green and eco focussed issue of Dealer Support, we’ve gathered industry expert insights from across the dealer community to find out what’s hot on the environmental agenda and what the next steps on the eco journey should beas envisioned by the individuals and businesses committed to forging a brighter future for both the market and the planet

Rosie Whitmore, office manager at Dynamic, emphasises transparency in the supply chain

What has been your business’ biggest eco/green/ sustainability achievement?

There are quite a few that come to mind. We have implemented energy efficient practices and technologies across our building and operations. This includes energy efficient lighting and low lux lighting meaning all lights/warehouse aisles are on standby and only lighten when approached. Another great achievement for Dynamic is partnering with the Tree Nation initiative in 2022, we have single handedly planted over 102,500 trees across the globe! Where do you think the biggest challenges lie in adopting sustainable practices? I would say, the involvement of various stakeholders in

supply chains complicates the tracking and monitoring of products’ environmental impact. To tackle sustainability concerns across the entire value chain, collaborative actions and transparent supply chains are essential to ensure all sustainable practices are being adopted. How can we use sustainability data/information to drive customer decisions?

Using sustainability data and information effectively can influence customer decisions in several ways, I believe that providing transparent information about the environmental impact of products and services allows customers to make informed decisions. This includes disclosing data on carbon emissions, water usage, waste generation and supply chain.

In ten words or less, why should people be ‘going green’?

Sustain our planet’s future, preserve resources and mitigate climate change.

Karen Casey, sales support manager and sustainability champion, Office Friendly says communication is key

What has been your business’ biggest eco/green/ sustainability achievement?

The success of our sustainable services ‘Weaver’, starting as So-Go-Eco in 2009 for Carbon Footprint management, and developing into our CSR Weaver programme since 2019, with the five pillars of Carbon Foot, Waste Management, SingleUse packaging, Sustainable products and Social Responsibility. Office Friendly’s has reached Gold this year on the Weaver programme.

What does the sustainability roadmap look like for you in 2024?

Office Friendly partner with an independent consultant which we invest significantly in to make sure the Weaver programme is fit for purpose; this year we will be looking to a new partner to take Weaver into 2025 and beyond.

As part of Office Friendlies CSR commitments, we will be looking to remove and reduce carbon and waste to hit our Gold targets and be in line with SBTI’s. Reduce,

Consumers can’t make informed choices without quality data being provided

reuse, and recycle waste so our waste to landfill is reduced to align with targets. Community engagement, fundraising and training and development will also be a focus throughout 2024.

How can we use sustainability data/information to drive customer decisions?

Promotion through good data on a website, online platforms or digital publications – for example, our Kascaid team help promote green products in digital spaces. Adding policies to your website and communicating through social media successes. Office Friendly produces a sustainable mailer to promote products and show credentials to help their customers make informed decisions.

James Morton, MD of MBM Omega, supports more robust methods of evaluation

What has been your business’ biggest sustainability achievement?

We have been on a sustainability journey for over a decade with initiatives actioned at our headquarters and rolled out to clients. In recognition of our commitment to environmental sustainability we were thrilled to win in the sustainability category at the SME Surrey Business Awards last November.

What is one thing you wish your customers knew relating to green/eco?

A more robust method of evaluating a product’s eco credentials to remove risk of greenwashing. We implemented our own 3 leaf categorisation to provide an easy to use, filterable, method of product selection for end users.

How can we use sustainability data/information to drive customer decisions?

The information provided must be reliable and easy to understand. Online stores need to guide and offer a clear and formative path to product selection.

Who is your business eco champion/hero?

I am impressed with niche home furnishing businesses such as Nkuku and Tikamoon. They have an emphasis on sustainability which is a good example to us all.

Every personal eco step creates a significant positive compound effect

Paul Savill, product manager at Antalis, thinks education is the way forward

What has been your business’ biggest eco/green/sustainability achievement?

There have been so many and I’m a huge advocate of initiatives that can really help buyers and consumers. Probably our best and most impactful achievement is the delivery of the “Green star system.” Our paper, packaging and viscom products are all rated on a 1–5-star scale indicating their individual environmental/sourcing merits.

Where do you think the biggest challenges lie in adopting sustainable practices?

Undoubtedly - education, if we as suppliers do not pass on the key messages effectively how can we expect anyone to understand, absorb and pass on that knowledge? Paper and paper production can and often is unfairly regarded when environmental discussions and debates arise…I’m often frustrated to receive erroneous communications stating messages such as “this email saves trees” or to be told companies will no longer give me a paper receipt in favour of an electronic one. This messaging does the paper industry a disservice and in many cases is an inaccurate statement.

At Antalis, everyone plays their part in being an eco champion

In which areas are you seeing the big innovations in sustainable/green products?

Aside from the move away from single use plastics, there have been significant steps to produce more carbon neutral papers and to improve the recyclability of product and packaging. Consumers want to be assured that the “environmental cost of ownership” is as low as possible and making good choices is simple. Purchasers and consumers are becoming much more demanding on the subject and clear, unambiguous supporting detail is essential to support the headline messaging.

What is the most beautiful green place you’ve ever been to?

The Blue Mountains, NSW Australia, it’s an incredible place to visit.

Peter Cowan, group COO for Data

Direct says it’s time to think big picture

What does the sustainability roadmap look like for you in 2024?

We are launching an innovative new recycling programme, totally differentiating from many other providers that simply export our landfill by reusing raw materials within UK manufacturing processes unrelated to OE.

Display that you are actually making a change and influencing the future

Where do you think the biggest challenges lie in adopting sustainable practices?

Cost can be a barrier, but you have to think of the bigger picture and consequences.

What is one thing you wish your customers knew relating to green/eco?

I wish users would look deeper into the programmes they subscribe to - knowing the facts may change their decisions. How can we use sustainability information to drive customer decisions? Display that you are making a change, influencing the future, rather than just greenwashing.

Steve Carter, managing director at Advantia, thinks a change in perception is needed

What has been your business’ biggest eco/green/ sustainability achievement?

Helping our members to start their own sustainability journeys by giving them access to in-house expertise.

In which areas are you seeing the big  innovations in sustainable/green products?

Janitorial products - the natural instinct is that chemicals can’t be environmentally friendly. Manufacturers are working hard to change that perception. What small steps do you take to live more sustainably personally?

A couple of years ago, our general waste bin would have been full to the brim. There is hardly anything in it

now, it is mainly separated into the individual recycling bins, and sorting waste has become part of daily life. What is the most beautiful green place you’ve ever been to?

Barbury Castle – Hackpen Hill. Nestling on the Ridgeway, I can sit for ages on the old hillfort, looking over the top of the White Horse and out across endless miles of open countryside where the only sound is the breeze.

It isn’t a project you can start today and finish next week, its ongoing

CLICK IT CLICK IT

Dive into our latest round up of all the best bits from the Dealer Support website. From expert advice on business growth and strategy to top technology and surprising trends –get caught up on the ‘most clicked’ content from the last few weeks

Plugging the leaks in workplace water waste

Water, a precious natural resource, can often go unnoticed in terms of its consumption and wastage within workplaces. Being more eco-conscious is likely an integral part of any business plan for 2024. But with so much focus on energy efficiency and carbon output, is the risk of water waste being given adequate focus? Dealers play a crucial role in guiding customers to not only comprehend water usage in the workplace but also to implement measures aimed at significantly reducing wastage.

Read the full article: https://dealersupport.co.uk/pluggingthe-leaks-in-workplace-water-wastage/

TECHNOLOGY

Time to tackle techno anxiety

A survey conducted among more than 800 business leaders in the UK and US revealed that 94% of key decision-makers have experienced tech-anxiety in the workplace. In today’s fast-paced world, technological advancements seem to evolve at an ever-accelerating rate. This constant change can feel bewildering and overwhelming, especially for those who are not well-versed in technology. In this article, we explore the phenomenon of tech-anxiety and discuss strategies for dealers to help their teams prepare for and overcome it.

Read the full article: https://dealersupport.co.uk/ time-to-tackle-techno-anxiety/

Water consumption for businesses in office spaces averages 50 litres per employee

GREEN &ECO

SALES SUCCESS

Big ideas for tiny workspaces

In a world where space is often at a premium, optimising efficiency and comfort within confined areas has become increasingly important, particularly for remote workers. For dealers, there’s a golden opportunity to offer intelligent products and solutions that maximise small workspaces without compromising

DIVERSIFICATION

Taking workplace hygiene to the next level

functionality. Recognising the diverse requirements of individuals working in compact or “tiny office” setups presents an excellent avenue to steer customers towards beneficial products and solutions.

Read the full article: https://dealersupport.co.uk/ big-ideas-for-tiny-workspaces/

In the battle against workplace illness, dealers have consistently provided customers with the necessary products to establish clean and hygienic work environments. However, with short-term absenteeism surpassing pre-pandemic levels, what additional products can dealers offer to enhance hygiene practices even further? In this article, we dive into the products that your customers might not realise can actually help to make their workplaces more hygienic.

Read the full article: https://dealersupport. co.uk/takingworkplace-hygiene -to-the -next-level/

On average, UK employees were off work sick for 7.8 days in 2023, two days more than the prepandemic average of 5.8 days

DEALER SUCCESS

Elevate your marketing game for 2024

Mixed media, AI-driven marketing solutions and the role of industry influencers - in 2024, marketing trends are set to be heavily influenced by technology, with a strong emphasis on enhancing consumer engagement and leveraging data effectively. We explore how dealers, frequently constrained by time and resources in their marketing efforts, can quickly and simply leverage the latest trends to enhance their strategies to gain the edge in the year ahead.

Read the full article: https:// dealersupport.co.uk/elevateyour-marketinggame-keytrends-for-2024/

43% of highly engaged workers receive feedback at least once per week

MANAGEMENT

The power of effective feedback and coaching

Supporting your team members to reach their full potential is not just a managerial responsibility—it’s a crucial factor in driving business success. Research consistently shows that regular, meaningful feedback is directly correlated with higher performance and retention rates among employees.

In this article, we explore the benefits of coaching and why feedback doesn’t have a ‘one size fits all’ approach.

Read the full article: https:// dealersupport.co.uk/fosteringgrowth-the-power-of-effectivefeedback-and -coaching/

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50 years in business: The future is bright for Chrisbeon

Sustainable initiatives, a focus on community engagement and a future that’s looking bright – this year, Chrisbeon are celebrating 50 years of thinking outside the box. We sat down with RICHARD HUGHES, Chrisbeon Partner, to talk about embracing the year ahead with a positive perspective

AAt a time where so often everything seems mired in doom and gloom, Chrisbeon are celebrating the successes and highlights of an overwhelmingly positive 2023. Last year saw the business upgrading and expanding parts of their furniture showroom space and celebration within the team as the business was nominated for a local business accolade, being shortlisted for the Shropshire Small Business of the Year award. It’s little wonder that Richard is feeling optimistic about the year ahead. Richard told us, “Last year was quite a good year for us – we’ve got no complaints! Turnover was up from the year before, we did quite a lot within the business, including the expansion and improvements to our furniture showroom.’ We really didn’t have many lows in 2023, so it was a good year overall.”

THINKING OUTSIDE THE BOX

Richard explained how important making time to getting involved in local community events is for both the business and team. “A lot of the ideas come from either myself or my brother Craig, who is also my business partner. It isn’t always easy because we’re always busy with the day job, we have lots of ideas but some of these plans do come a bit last minute! It’s all about standing out and giving people something to engage with. If you’re just standing there with a brochure and some boxes of product, it’s not the most engaging. You’ve got to give people something to talk about. A lot of the time people remember our name from the more fun things we do, but then hopefully they remember us again when they’re looking for products. It’s just another way to stand out from the crowd. The other thing is, we like having a bit of fun as well because otherwise business can get a bit dry and boring if

you’re not careful. So, we mix it up to keep ourselves interested and engaged as well as customers.”

Thinking outside the box when it comes to showcasing a business takes time and effort, not to mention manpower. For many dealers, finding both the time and resources to be creative as well as productive, can be a challenge. Particularly when faced with many of the economic and social obstacles currently facing small businesses. But for the Chrisbeon team, it’s all about getting out there and seeing the reality of the local landscape – that and avoiding negative media. Richard said, “I always say to people I don’t watch the news. If you watch the news, it’s just depressing. It doesn’t matter which channel you turn on – it’s all the same – doom and gloom! We do a lot of networking with local businesses in our community and when you speak to most of them in our position, they’re all pretty positive. We like to network with

like-minded businesses in our area who share that positivity because that helps us to remain positive. When it comes to all the negativity in the media, we know we can’t affect the big things like the politics, so we focus on affecting the little things that matter in our community.”

It’s all about standing out and giving people something to engage with

SUSTAINABLE FROM THE START

When it comes to the little things that matter, ensuring a positive environmental impact isn’t a new concept for Chrisbeon. Rather, it is something that has been woven into the fabric of the company since day one. In fact, Chrisbeon started out only selling preloved office furniture, with additional lines and new products being added as the business grew.

“When my dad and his cousin started the business, they started off selling used office furniture - then people started saying things like we’ll have half a dozen used office desks, but could you find us some new chairs? Then people started asking for things like files to go in the cabinets they were buying, so we diversified into stationery as well. In the early days they’d go out to sales and buy lorry loads of used desks –there’s some great photos of bright orange desks! So, we’ve always been sustainable in terms of repairing and renewing. We’ve always done it and always will.” Richard explained. “What helps with the preloved range is when our customer comes in and says I’d like to buy new desks and chairs but I’ve got these old ones which are still OK, we’re able to give them a price against their new item purchases for the old items – you’re giving them something for it, helping them find a solution for getting rid of it and keeping it in the market by selling it on again.”

While Chrisbeon is well versed in offering customers more sustainable options, Richard acknowledges that there is still progress to be made before sustainability becomes a major determinant in purchasing decisions. However, he remains optimistic, noting that trends are gradually shifting in the right direction. “It depends on the customer. Some are more switched on to the issue than others. But predominantly, it’s small to medium enterprise businesses we’re dealing with and for a lot of those, it’s still about price, especially at the minute.

If you say I’ve got this product at this price or this one that’s sustainable at this price, generally, if it does the same job, they’ll go with whichever is the cheapest option. Some products are getting there but others aren’t. I think it needs a little bit longer before everybody perhaps starts asking more about sustainability as a primary factor.”

THE JOURNEY CONTINUES

The sustainability journey for Chrisbeon, however, is far from over. Richard and the team are continuing to integrate new systems and processes into the business that can help them to better track and take control of their environmental impact. More recently, this has involved setting up codes on their internal system that will allow the business to monitor things like fuel and energy use. The data collected will be used to determine where further improvements can be made. They have also made insulation improvements within the showroom space to improve energy efficiency in the building.

“We’ve got a meeting next month regarding solar panels going on our warehouse roof - that’s something we’re looking at which would potentially help reduce our carbon footprint. We’re also looking at POPs waste, which are basically pollutants in foam and fabric - office chairs come under that. As a business, you can’t just get an old office chair and throw it a normal skip anymore, that’s not allowed. We’re trying to come up with a recycling scheme so that we can say to a customer “there you go, we’ve delivered you a new office chair, we’ll take that one away” – there is a cost to it but for the customer, it’s adding value because there’s no way of them efficiently getting rid of that waste right now.”

The last year has seen the Chrisbeon team upgrading their office showroom space

We like to network with like-minded businesses in our area who share that positivity because that helps us to remain positive

As well as the improvements to the showroom and getting out into the local community, the team has been working on a new ecommerce website due to go live soon. Retaining their familyfocus feel - there are three family members still working within the business, including Richard’s son Tom, who has been with Chrisbeon for six years - it’s clear the one thing that has not changed is the Chrisbeon drive to constantly find innovative and creative ways to seek new solutions. As the business commemorates 50 years of pioneering spirit, the team remains steadfast in their commitment to providing exceptional service while leaving a positive impact on their environment and community.

Addressing the environmental elephant in the room

With sustainability a core objective for UK businesses and a significant driver for customer behaviours, phrases like ‘zero plastic’ and ‘paperless’ have taken centre stage in discussions. But these material components have a role to play in the circular economy. We delve into the common misconceptions surrounding plastics, paper and other materials, and explore how dealers can assist customers in separating the facts from the fiction

Let’s start by addressing the elephant in the room. There is a stark contrast between idealistic visions and realistic implementations of sustainability. Championing a plastic-free world might be a noble cause, but the truth is far more complex. Many industries worldwide depend on products containing nonrecyclable components or materials that demand a far more nuanced approach to disposal management.

PREVENTING PLASTIC PANIC

For dealers, tackling concerns regarding plastic usage begins with educating customers about the diverse applications and material properties of plastics. Many products incorporating plastics contribute significantly to the circular economy by helping to reduce CO2 emissions and lower energy use. The key is to help customers to differentiate between single use plastics that end up clogging landfills and those that play a part in the sustainability roadmap.

A prime example of this comes in food packaging. Research conducted by the think-

tank Denkstatt in collaboration with leaders in food packaging shows that packaging serves as a crucial tool in mitigating food waste. Packaged foods tend to have a longer shelf life, consequently reducing the amount of food discarded. Thus, even if the packaging isn’t recycled, the environmental impact of packaged fresh goods is relatively smaller compared to unpackaged foods.

In the world of office and workplace products, there is a fine balance to be found between the use of plastic packaging and other eco-friendly alternatives. While other

packaging materials may boast more apparent environmental advantages, plastic packaging offers distinct advantages such as lower weight, precise moldability to fit the product’s specifications, and enhanced versatility meaning that plastics remain highly efficient when it comes to transport, energy and resource management.

The decomposition timeline of plastic remains a subject of ongoing debate; nevertheless, consensus among most studies suggests that it takes approximately 450 years for a plastic product to degrade. This longevity underscores the durability of plastic, and while recycling may lead to gradual deterioration of its material structure, it also presents ample opportunities for refillability, reusability and repurposing.

For resellers, leveraging this characteristic of plastic presents a pivotal avenue to engage customers in adopting more sustainable practices. For example, refillable pens and ink cartridges not only reduce waste but also extend the lifecycle of plastic products, contributing to a more environmentally conscious approach to consumption.

Leaner manufacturing processes and technical innovation, along with investments in sustainable reporting and product development

mean that the lifecycle of plastic is now easier to track. Consequently, the conversation has shifted from solely seeking ways to eliminate plastic to exploring avenues for more efficient utilisation. By better leveraging plastics, the UN estimates that plastic pollution could potentially decrease by 30% by 2040.

Engaging with customers over plastic use is something that dealers need to approach with confidence. This may involve helping customers to evaluate instances where plastic use can be minimised and identifying strategies to utilise plastic in a more environmentally friendly manner when reduction isn’t feasible.

PULP FICTION?

When it comes to paper and print, the options for making more sustainable choices may be more obvious than when it comes to plastic. Nonetheless, paper usage is not exempt from misconceptions. As our world becomes more digitized, the shift towards a paperless society seems almost inevitable rather than optional. There are, however, many arguments for using paper for numerous functions in an environmentally conscious manner.

One significant argument revolves around digital equity. It’s crucial to acknowledge

There is a stark contrast between idealistic visions and realistic implementations of sustainability

that not all consumers possess the necessary access to equipment or resources to sustain a completely paper-free lifestyle. Additionally, it’s vital to consider the additional energy consumption and disposal challenges associated with electronic items. Unlike paper, which is wholly recyclable, Waste Electrical and Electronic Equipment (WEEE) waste presents a significantly more complex scenario. When discussing paper and print with customers, dealers have a wealth of information with which to address concerns regarding usage. Notably, the current recycling rate for paper packaging within Europe stands at an impressive 82%, surpassing that of any other recycled packaging material.

Customers are likely familiar with both the Forest Stewardship Council (FSC) and the Programme for the Endorsement of Forest Certification (PEFC). When discussing paper, print and packaging, dealers play a crucial role in helping customers to see the wood for the trees. Managed forests, which supply a substantial portion of material to the paper industry, serve as integral ecosystems contributing to biodiversity and carbon sequestration. In essence, these forests are more than mere sources of future paper—they represent efficient management practices that greatly enhance our understanding and monitoring of the paper product lifecycle.

As with all aspects of the sustainability journey, the key lies in finding the right balance and optimal efficiencies – for example, leveraging double-sided print and implementing organisational policies which promote sustainable practices. Dealers play a pivotal role in this process by offering customers clear and transparent information about paper products. This empowers customers to make informed decisions regarding their product purchases and integrate relevant information into their policies and procedures.

WEEE WASTE WORRIES

When it comes to sustainability conversations, digitisation is front and centre. The shift to remote and hybrid working has resulted in an increased need for individual equipment for more workers, exacerbating the complexity of Waste Electrical and Electronic Equipment

The misconception that dealers need to tackle most urgently is the idea that sustainability has a one-size-fits-all approach

(WEEE) waste management. In this instance, the misconceptions are based less on understanding of the product’s environmental impact and more on the correct management of end-of-life products.

Resellers specialising in electronic and IT products are in a prime position to offer customers consultative guidance when it comes to managing their IT assets. For instance, they can offer recycling and refurbishment services that extend the lifecycle of products. In recent years, print and cartridge manufacturers have devoted significant resources to research and development, resulting in the introduction of managed print services (MPS) and the advancement of more sustainable manufacturing processes for their OEM products.

Proper management of electrical assets can also be bolstered through correct maintenance practices, such as using specialist cleaning products and ensuring all electrical appliances are energy efficient.

One of the biggest misconceptions when it comes to sustainable WEEE waste management is that due to the various components in electricals, particularly small appliances, recycling utilises more energy

than it is worth. While it is true that recycling WEEE items does utilise energy, the true benefit lies in reducing the complexity of manufacturing and the supply chain. Dealers play a crucial role in helping customers develop sustainable WEEE waste plans by directing them towards recycling initiatives that dismantle end-of-life products to the component level for reuse and recycling.

UNIQUE SOLUTIONS FOR INDIVIDUAL NEEDS

Essentially, the misconception that dealers need to tackle most urgently is the idea that sustainability has a one-size-fits-all approach. Navigating the intricacies of sustainability in material usage and waste management demands informed decisions and collaborative efforts between dealers and customers to foster environmentally responsible practices and dispel misconceptions. By understanding customers’ unique needs and business functions, dealers can assist in identifying solutions that extend beyond buzzword terms, adopting a big picture approach to circularity. It’s not solely about helping customers to reduce; rather, it’s about assessing what they use and how they use it.

BOOKS FOR YOUR NOTES

Notebooks, planners and diaries

As human beings, our thoughts are our most powerful tool. They come and go, passing us by in milliseconds. The trick is to become conscious of them, hold on to them and allow them to unfold.

SIGEL RE-UP

The sustainable way to take notes: no trees are felled during the manufacture of Re-Up. Instead, the paper is made of coffee husks and cotton scraps. Next level recycling and upcycling.

100% recycled materials, vegan

SIGEL CONCEPTUM

SIGEL LINESCAPE

This is where colour comes into play. Mustardyellow accents paired with practical features and an unmistakable design. Linescape stands for note-taking at its most individual.

FSC-certified vegan

Enjoy all the advantages of Conceptum in the form of a cleverly designed business book that takes making notes to the next level – a wide range of features, a unique design and top quality for use in the professional sphere.

FSC- & PEFC-certified vegan

SIGEL JOLIE

For ladies only?

Not at all! The Jolie notebooks and diaries with their high-quality cover finishes and numerous features have long since won the hearts of a large fan base.

FSC-certified, vegan

The power of preloved products

or small businesses, particularly those in the process of expansion or startup, outfitting workspaces can pose significant cost challenges. This financial constraint may limit their choices, hindering their ability to cultivate work environments that reflect their brand style and identity. Businesses looking to rejuvenate the work environment while remaining cost-conscious are increasingly turning to preloved and refurbished products in a bid to not only save money but contribute to circular economy practices by reusing unwanted products.

FPreloved products have gained significant traction across various industries, particularly in the tech and IT sectors, where refurbished

Amidst tight budget constraints, businesses are increasingly turning to preloved products for outfitting workspaces. This trend, driven by growing demand for environmentally conscious and budget-friendly options, presents dealers with opportunities to boost sales and assist in crafting functional and sustainable work environments

technology has long served as a budget-friendly alternative option. The allure for customers lies in the opportunity to attain a highend workspace design without exceeding budgetary constraints. This is particularly relevant now, as more organisations embrace remote working practices, necessitating purchases that cater to both individual and organisational requirements.

OFFERING ASSURANCE

For dealers, embracing the preloved revolution presents both opportunities and obstacles. To effectively navigate these, it is crucial to comprehend the underlying motivations behind purchasing decisions. Initially, it’s essential to address the misconceptions surrounding preloved products, whether that

be a refurbished printer, preloved office desk or anything in between.

Customers may feel reluctant to purchase preloved because they feel they will be getting a lower quality product or that reliability might be compromised. To address these apprehensions, dealers should provide reassurance through transparent return and guarantee policies tailored specifically for preloved items. These policies need to be clearly communicated in the information provided about any preloved products offered for sale. Additionally, dealers should emphasize the durability and longevity of preloved items to instil confidence in customers regarding their quality and performance.

For dealers diversifying into the market

of used office products, highlighting the advantages of opting for preloved items is essential. From a sustainability standpoint, choosing used office furniture is an effective means of reducing carbon footprint. Additionally, preloved options provide businesses with the chance to discover distinctive and one-of-a-kind pieces of furniture that can add character to the office space. With a diverse selection of styles, periods, and finishes available, businesses can curate an office environment that authentically embodies their brand identity and values.

CROSS-SELLING OPPORTUNITIES

Incorporating preloved office furniture and products into their offerings enables dealers to explore cross-selling opportunities, which can in turn enhance sales of new products. For instance, by providing preloved office furniture options, dealers assist customers in minimising expenditure on furniture, thereby freeing up budgets for other workplace essentials such as desktop organisers, storage solutions, stationery and filing systems. This approach not only benefits customers by offering costeffective solutions but also allows dealers to expand their product portfolio and drive

Incorporating preloved office furniture and products into their offerings enables dealers to explore cross-selling opportunities

overall sales growth.

When it comes to incorporating preloved products into the workspace, certain product lines are proving more popular with workers. At the forefront of sought-after used items are ergonomic office chairs, valued for their comfort and functionality. Following closely are desks, especially those crafted from hardwood, aligning with current trends favouring highquality, natural materials. Additionally, filing cabinets, conference tables, and shelving units rank prominently among the most searched-for items, reflecting the demand for practical and versatile furnishings in the workplace.

BOOSTING SALES VALUE

Expanding into preloved products not only enables dealers to boost sales value by assisting customers in maximising their budgets, but it also underscores a dedication to operating within the principles of the circular economy and minimising landfill

waste. Furthermore, it positions dealers as reliable authorities in both the acquisition and disposal of unwanted products, providing customers with a cost-effective alternative to expensive disposal costs.

There can be little doubt that in an era marked by heightened financial strain and stringent cost considerations, the adoption of preloved and refurbished products in workspaces is undeniably on the rise, particularly among small enterprises. Dealers who embrace this trend stand to gain from increased sales prospects and bolstered customer trust, as they cater to the growing demand for environmentally conscious and budget-friendly options.

Instead of viewing preloved options as potential detractors from new sales, dealers should perceive them as avenues to provide added value and present alternative solutions that can be seamlessly complemented by additional new products.

The dealers guide to sustainable funding and initiatives

You’ve taken the first steps on the road to sustainability but now you’re at a crossroads. For dealers, striking a balance between the expense of making eco-friendly changes and maintaining environmental objectives poses a significant challenge. We’ve provided a whistlestop tour of some initiatives that can help you get on the greener path

For both dealers and customers, implementing changes to drive a more sustainable future can be a complex challenge, with one of the biggest obstacles being cost. Ensuring that investments in sustainable practices, processes or products deliver tangible value and enhance business operations is paramount.

By gaining insights into funding options and ongoing initiatives aimed at facilitating sustainable changes, dealers can not only integrate these within their own operations but also act as valuable advisors to customers seeking similar paths.

These opportunities are available nationwide across the UK. Dealers can also investigate potential options through local and regional programs. Nevertheless, the following avenues represent excellent initial steps for securing funding or better managing expenses related to environmental investment.

HELP TO GO DIGITAL

Project Gigabit represents a £5 billion government initiative aimed at addressing connectivity challenges in hard-to-reach areas with limited digital infrastructure. Eligible businesses can seek grants of up to £4,500 to facilitate the adoption of gigabit-capable connections. For dealers, this initiative provides a platform to engage in discussions with customers grappling with connectivity issues in their area. It offers an opportunity to discuss the project and initiate dialogue regarding audio-visual and digital products that could cater to their requirement for enhanced connectivity.

HELP TO GO ELECTRIC

The Workplace Charging Scheme assists businesses in offsetting the costs associated with installing up to 40 electric vehicle charge point sockets at their locations. Under this scheme, up to 75% of

the total expenses for purchasing and installing EV charge points, including VAT, are covered, with a maximum cap of £350 per socket. Applicants are limited to a total of 40 sockets across all sites, and installations must be conducted by an installer authorized by the Office for Zero Emission Vehicles.

HELP TO FINANCE

Various loan schemes offered by high street banks aim to facilitate investments in sustainable solutions for businesses. One such example is the Green SME Fund provided by HSBC. This scheme targets UK SMEs with an annual turnover of up to £25 million. Loans start from £1,000 with a maximum potential loan amount of £300,000. Upon demonstrating how the funding contributed to reducing carbon emissions, businesses become eligible for a 1% cashback on the loan amount – provided 90% of the loan proceeds align with one of the categories outlined in HSBC’s Green SME Fund Eligibility Guide. This scheme represents just one among several available options. It is advisable for dealers considering securing finance in the near future to explore various schemes offered by different financial institutions.

HELP TO HEAT

The Boiler Upgrade Scheme (BUS) is aimed at promoting the decarbonization of heat within buildings by offering upfront capital grants. These grants are designed to facilitate the installation of heat pumps and biomass boilers in both residential and non-domestic buildings across England and Wales. With a total grant funding of £450 million available, the scheme is active until 2025. Grants can cover up to £7,500 towards the cost and installation of an air source heat pump, as well as £7,500 towards the cost and installation of a ground source heat pump, including water source heat pumps. To qualify you must own the building, suggesting that dealers leasing or renting offices may

Investing time in researching these options can yield valuable opportunities for dealers

want to engage in discussions with the property owner regarding the scheme. For dealers, there’s also an opportunity to inform customers, especially those who work from home, about the initiative, potentially aiding them in reducing their energy consumption.

In addition to the nationwide schemes highlighted above, numerous programs and resources are accessible through local councils, charities, and regional groups. Investing time in researching these options can yield valuable opportunities for dealers. Not only does this enable them to enhance their own eco-credentials, but it also fosters meaningful dialogue with customers regarding their environmental objectives and challenges. Such discussions can serve as a platform for dealers to explore potential solutions further, strengthening relationships and driving progress towards sustainability goals.

In conclusion, navigating the path towards sustainability demands careful consideration and strategic decision-making, particularly for dealers facing the challenge of balancing ecofriendly changes with financial constraints. However, with the array of initiatives outlined above, from digital connectivity to electric vehicle infrastructure, financing options and heating solutions, there are ample opportunities to advance environmental objectives while enhancing business operations. By leveraging these initiatives and acting as advisors to customers, dealers can play a pivotal role in driving forward the transition towards a greener future, ultimately benefiting both their businesses and the broader community.

Leveraging digital solutions for a sustainable future

In today’s environmentally conscious landscape, businesses are actively seeking ways to reduce their environmental footprint while maintaining efficiency and cost-effectiveness. Digital technologies such as scanners and screens are becoming increasingly pivotal in these efforts

In the current age of eco-sensitivity, most businesses are seeking opportunities to improve their environmental footprint by reducing resource consumption. While cost and efficiency continue to be key benefits of digital technology such as scanners and screens, organisations are now recognising the role these products play in their sustainability strategies. Embracing digital solutions is crucial in this effort,

streamlining processes while minimising paper usage and printing costs. Dealers serve as essential guides to meeting these goals, directing customers towards the appropriate products - and success hinges on prioritising comprehensive product packages that not only deliver on efficiency but also align with sustainability objectives.

Amidst a myriad of options in the scanning technology market, it’s essential for dealers to understand their customers’ specific needs. Precise knowledge of individual requirements is pivotal in ensuring that IT assets serve as effective

tools in sustainability strategies. For example, highlighting products that allow seamless integration with cloud accounts, enabling instant sharing of documents across the globe to reduce the need for duplication.

BROADENING KNOWLEDGE

Beyond the immediate benefits of reduced paper usage and cost savings, scanning technology offers organisations a multitude of opportunities to advance sustainability goals on a broader scale. For example, by educating customers about software upgrades, dealers can assist in prolonging

the product’s lifecycle and ensuring its continued usefulness.

An additional, less apparent benefit of digital technology lies in its capacity to minimize space needs. As businesses require less storage space for archived documents, they can operate from smaller premises, resulting in decreased energy usage, lower water consumption and reduced general waste production. Furthermore, it’s crucial for dealers to support customers in understanding how to access environmental data from their digital products, empowering them to measure metrics such as energy consumption.

It’s crucial for dealers to support customers in understanding how to access environmental data

When assisting businesses in leveraging digital technology for sustainability, dealers can build trust and foster stronger relationships by providing guidance to ensure seamless integration with traditional processes. For instance, when paper usage cannot be completely eliminated, dealers can suggest print managed services and sustainable alternatives.

SUPPORTING STARTUPS

For new startups and emerging businesses, dealers have a prime opportunity to work with customers to understand their unique requirements, enabling them to provide tailored guidance on the most efficient and suitable software packages. By gaining a better understanding of the business purpose and planned activities, dealers can establish themselves as trusted advisors in constructing a comprehensive digital document management system. This entails gathering details such as the frequency and volume of documentation scanning required, allowing dealers to not only see cost savings but also measure environmental impact and carbon reduction.

Many businesses currently use diverse WEEE waste disposal services through their provider, but there’s an opportunity for dealers to enhance service value and bolster business sustainability strategies further.

For instance, they can offer transparent information about how waste is separated at a component level and provide sustainability information related to the supply chain. This not only helps businesses manage their

electrical waste effectively but also enables them to measure environmental impact. Additionally, it bolsters enduring sales relationships where products can be replaced or upgraded as needed, fostering long-term partnerships with customers.

As businesses increasingly prioritise sustainability, dealers play a crucial role in guiding them towards digital solutions that not only improve efficiency but also align with environmental objectives. By understanding their customers’ specific needs and offering comprehensive product packages, dealers can support organisations in reducing resource consumption, minimising paper usage, and advancing their sustainability goals. Furthermore, by providing ongoing support and education, dealers can showcase a commitment to sustainability that extends well beyond initial sale, ultimately contributing to a more sustainable future for businesses and the planet.

SCANNING SUSTAINABILITY: FACTS AND STATISTICS

● On average, office documents are copied or printed almost 20 times

● Almost half of printed documents are unusable due to errors and mistakes

● Most documents are no longer required within 48 hours

● On average, 20% of documents are misplaced or incorrectly filed

Informed Choices: Navigating the Compatible Cartridge Landscape

In the second installment of our two-part series, we delve deeper into the evolving landscape of print, focusing on how compatible and re-manufactured cartridges can offer substantial sustainability benefits to businesses striving to enhance their eco-credentials

Although cost remains a key factor in purchasing decisions, with the eco agenda ever higher on the list of priorities, businesses are looking to bolster their green initiatives and portray themselves as leaders in sustainability. Each year, countless empty ink and toner cartridges are discarded, either ending up in landfills or being burned. Switching to compatible cartridges offers a straightforward and economical solution to minimise waste, decrease material consumption and foster a more environmentally sustainable workplace.

Dealers play a crucial role in ensuring that customers are well-informed about the environmental advantages of compatible cartridges. This should include providing

expert guidance that not only emphasises the recyclability of compatible cartridges after customer use but also underscores their superior sustainability across the entire supply chain.

SAFEGUARDING

FUTURE RESOURCES

Compatibles provide more than just recyclability and refillability; they also demand fewer energy and resources for remanufacturing. Embracing compatibles thereby not only diminishes the energy and resources consumed in printing practices but also in manufacturing processes. Compared to traditional cartridges, the production of compatible cartridges consumes significantly fewer non-renewable resources.

For example, remanufacturer Jet Tec, are based in the UK, and combine technical

expertise with a short supply chain resulting in reduced transport, a smaller carbon footprint, and the chance to partner with a company that backs both the UK economy and environment. Dealers can emphasise the eco-friendly benefits of purchasing compatibles, such as reducing reliance on non-renewable resources and diverting millions of cartridges from landfills, by providing accessible product information and advising customers on manufacturing processes.

ADDING VALUE

Assisting customers with comprehension of the advantages of both compatibles and remanufacturing is crucial for gaining buy-in. Nick Brooks, commercial manager of CTS Toner Supplies says, “New build compatibles (NBCs) are increasingly using environmentally friendly components,

Compatible cartridges often provide customers with options to continue using printers even after they have been discontinued

do not suffer from supply of empties concerns and are increasingly being produced on automated production lines, which regulates quality. CTS produce zero landfill on all cartridges returned – be they OEM, remanufactured or compatible –with, on average, 98% going into reused or repurposed products and 2% being incinerated and recovered into energy.”

In short, transitioning to compatibles not only offers clients high-quality products but also reduces waste and enhances their reputation for embracing and advocating green practices.

In addition, dealers should guide customers towards services that add value to their purchases, simplifying the transition to greener practices. For instance, incorporating detailed information about cartridge recycling into product descriptions and websites can prove beneficial. This can be particularly useful to organisations with a high number of employees who are working from home, as it enables the dissemination

of recycling information down to individual employees, ensuring cartridges are diverted from household waste and disposed of in the most efficient manner.

PROLONGING THE LIFE CYCLE OF PRODUCTS

Furthermore, compatible and remanufactured cartridges frequently offer cost savings, environmental advantages, and afford customers a broader selection and availability. Compatible cartridges work with various printer models, allowing businesses, who often use a variety of printers, to utilise the same cartridges across multiple models. This reduces the wastage of backstock supplies if a business decides to change or upgrade their printers.

Additionally, compatible cartridges often provide customers with options to continue using printers even after they have been discontinued or the original manufacturer has ceased producing OEMs. This enables customers to prolong the life

cycle of their printers.

Adopting the use of compatible cartridges is a simple solution for customers who are seeking a way to find the balance between cost efficiency and aligning with the growing imperative for businesses to prioritise environmental sustainability. By embracing these alternatives, organisations can significantly reduce waste, decrease material consumption and minimise their carbon footprint, all while extending the life cycle of their printing equipment.

By offering informed guidance and access to comprehensive product information, dealers can empower customers to make environmentally conscious choices that not only benefit their bottom line but also contribute to a greener future. As businesses increasingly seek to position themselves as leaders in sustainability, the adoption of compatible and remanufactured cartridges emerges as a tangible and impactful step towards achieving these aspirations.

Who is the ecoconscious worker?

Approaching sustainability from an organisational point of view can often be clear cut, with specific goals and objectives. In this article, we put a lens over the individual to examine what reports say eco-conscious workers seek in environmentally friendly products, shedding light on their preferences and priorities

THE GENERATION GAP

Millennials lead the charge in adopting sustainable practices, with 67% embracing modest or significant changes. Whereas individuals aged 60 and above are less inclined to adopt sustainable practices and products at 59%. Customers aged 30 or under are more prone to have encountered or been swayed by brands’ messaging regarding sustainability.

LOCATION, LOCATION, LOCATION

When it comes to making sustainable purchases for the work environment, 80% of customers say they are willing to pay more for products that are produced locally.

BLOCKS AND OBSTACLES

According to a study by NielsenIQ, global consumers cite cost (41%), access (35%) and lack of clarity around sustainability information (26%) as the biggest barriers to making more sustainable purchasing choices.

UNDERSTANDING THE HOME WORKER LANDSCAPE

Younger workers remain the least likely to work exclusively from home, comprising only 6%. Conversely, individuals aged 34 to 44 years exhibit the lowest tendency towards commuting, with a rate of 48%. Those in the highest income bracket, possessing a degree or higher education, and employed in professional occupations are more inclined towards fully remote or hybrid working arrangements. Additionally, parents with dependent children show a higher prevalence of hybrid working setups compared to those without dependents, with 31% of parents opting for such arrangements, in contrast to 26% of non-parents.

WHAT ARE THE TOP TRENDING PRODUCTS?

Among homeworkers who enjoy a higher level of autonomy in selecting their workplace products, certain trends are emerging as the most sought-after for the year 2024. These include:

Energy-efficient LED lights and bulbs

Refillable items like pens, ink cartridges and recyclable planners

Recycled paper goods such as post-it notes, notepads and printer paper

Sustainable furniture crafted from recycled and eco-friendly materials like reclaimed woods, recycled plastics, and natural elements

Over half of customers chose to repair/refill an item instead of replacing

Solar-powered laptop bags that facilitate recharging while on the go

61% of home workers opted for products with eco-friendly packaging

MANUFACTURING EXAMPLES

In

STATIONERY SUPPLIES:

An example of sustainable stationery comes from eco-eco, with their high quality, cost-conscious filing and organisation products. The company holds Planet Mark certification which recognises outstanding achievements in sustainable practices.

the last 12 months, 61% of customers reduced purchases of new goods

To meet the growing demand for eco-conscious products for homeworkers, manufacturers are increasingly offering products that translate easily from the shared to the individual workspace. Some of the top ways to help customers integrate sustainable products into their home working environments are:

PRINT AND PAPER:

CLEANING AND MAINTENANCE:

While Tork Essity provides an array of hygiene and cleaning systems tailored for shared spaces, individual homeworkers have access to options such as hand sanitizers and cleaning solutions. Those aiming to embrace more sustainable hygiene practices should seek out products certified with green cleaning credentials.

Navigator provides two convenient options for remote and hybrid workers: a home pack and an on-the-go pack, both boasting FSC and EcoLabel certifications. Their FSC® and PEFC forest management certifications underscore their dedication to environmental stewardship, ensuring that all wood used in pulp production originates from responsibly managed sources.

PACKAGING:

Antalis provides an example of eco-friendly packaging through their Green Star System. This system assesses packaging based on quantifiable criteria like recycled materials, biosourced materials, and technical recyclability. The Green Card system furnishes sustainability data vetted and approved by certified environmental specialists.

User searches for information on plastics recycling has grown

60%

Since 2019, online searches for sustainable goods have risen 71% globally

Over 40% of customers opted to pay more for products with a longer life

HOW TO SHARE ENVIRONMENTAL INFORMATION

As home workers increasingly prioritise eco-friendly options in their purchasing decisions, it’s crucial to understand where they seek information and how dealers can effectively engage with them regarding environmentally conscious choices.

● Establish trust. For many customers, but particularly younger demographics, sustainability stood out as a key factor influencing purchasing decisions with 30% more likely to spend money with companies who have a high level of transparency

Almost 50% of customers said they would avoid single-use plastic

● Organisational priorities. Reports indicate that eco conscious workers are more likely to purchase from businesses whose organisational priorities include conservation, reducing waste, ethical human resource practices and reducing plastic use

● Aligning values. In a survey conducted by Deloitte, 88% of respondents indicated their desire for brands to assist them in leading more environmentally friendly and ethical lifestyles.

In conclusion, the rise of eco-conscious workers underscores a notable trend towards sustainability in the home workplace. As emphasis on environmentally friendly products and practices continues to grow, dealers stand poised to address the evolving needs of individual workers by providing sustainable solutions. By grasping the preferences and priorities of ecoconscious workers, dealers can play a pivotal role in facilitating the integration of sustainable practices into both shared and individual workspaces.

Hybrid workers and Facilities Managers now the dominant shopper in the channel with decline of traditional office admin/PA

Getting started in Corporate Social Responsibility

TAMBER CULBERT, Content marketing executive, Yü Energy, offers insights and tips to dealers looking to improve their green credentials and develop sustainable business practices

he term Corporate Social Responsibility (CSR) refers to a business model first adopted in 1953 as a way of helping businesses be more socially and environmentally conscious, conducting themselves in a way that benefits the wider community. CSR initiatives not only help the wider community, they also provide business benefits.

By behaving in more socially responsible ways, you create a positive image for your business. According to a Vericast study, 52% of consumers said it is important for them to buy from companies with values that match their own.

Good CSR can also make your business a more desirable place to work, and many people are now factoring CSR into their decision when choosing a place of work. As the emphasis on CSR becomes greater and holds more weight in a customer’s decision on where to shop, introducing these initiatives is a great way to future-proof your business.

HOW CAN YOU DO YOUR BIT?

When looking to boost your CSR, it is important to take a holistic approach, looking at all areas of CSR and factoring in

all elements of your operations. A great place to start tackling environmental impact is by looking at the way you power your business. By switching to renewable energy, you can cut your carbon footprint in half. Cutting down energy usage is another effective way to boost environmental responsibility - start by carrying out an energy audit to find areas where you can make changes.

When choosing partnerships, look for certifications to prove that they are adhering to laws and regulations surrounding ethical and sustainable practice. You should also extend your ethical practices to your employee policies, for example, offering a liveable wage and other benefits.

A popular way of engaging in

philanthropic activities is to get involved in charity work, for example, partnering with a charity and raising money through internal activities. You should also consider offering employer-supported volunteering (ESV) to employees if they wish to take paid time off work to participate in charity fundraising.

Economic responsibility can feed into other aspects of CSR and combines your business values with financial decisions and may involve prioritising ethics over profits and spending more money on ethically sourced products such as recycled packaging materials.

There’s no one-size-fits-all when it comes to CSR, so it’s important to find what works for you, so your business can help create a brighter future.

CSR CAN BE SPLIT INTO FOUR CATEGORIES:

Environmental responsibility - operating in the most environmentally friendly way possible, for example, reducing energy consumption and other harmful emission-producing practices.

Ethical responsibility - operating in a fair manner, treating employees, suppliers and customers ethically such as introducing a ‘living wage’ for employees and ensuring products purchased are from ethical suppliers.

Philanthropic responsibility - actively benefiting the community through their actions, such as charitable donations and raising awareness for good causes. Economic responsibility - making financial decisions with the intention of benefiting the wider society, rather than just operating with profits in mind.

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