DEALER SUPPORT OCTOBER 2021

Page 16

INDUSTRY

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Workplace of the future As employees return to the workplace, many office managers are considering reconfiguring the office floor, and this provides new selling opportunities for dealers.

H

ybrid working is set to become the ‘new

solo, they will most likely do that at home, as they won’t

normal’ for many previously office-based

need to be in the office for it.

employees, even as workplaces are

However, for when employees are in the office, such as for

increasingly opening up, which means that

face-to-face collaboration or brainstorming sessions, the office

office spaces will need to change as they

environment needs to be optimised for that. “For instance,

will be used in different ways compared to the past. “Employees aren’t going to go into the office just to sit at a desk and answer their emails anymore, they will go for a purpose – such as to collaborate with colleagues,” says Simon

there can be breakout areas, floor-to-ceiling whiteboards and more space for people to socially distance but still work together on projects,” says Simon. “Then there is this hybrid middle ground. For example,

Williams, North Europe shopper marketing lead – office,

you might be in the office but still need to do video calls with

education and e-commerce channels at 3M.

customers or colleagues who aren’t in the office so you need

Simon adds that for periods where employees can work

[16] OCTOBER 2021

www.dealersupport.co.uk

space where you can have a quiet call away from others, so we


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