25 10 16 25 OCTOBER 2016, JURYS INN, HINCKLEY ISLAND
supplier information
W H AT I S D S L I V E ?
Dealer Support LIVE is an event aimed specifically at the independent UK dealer, with a focus on providing delegates with the knowledge they need for a successful future – no fluff, no puff – just tangible, relevant information. The event will be an interactive learning experience. We know better than most just how busy dealers are and, with this in mind, Dealer Support LIVE is a fast-paced event that promises to be the best possible use of their time. Delegates want to cut through the formality and get down to business. They want a vision of their future business and therefore need insight from industry leaders. They have had enough of being told ‘why’ they need to change and now want to know ‘How’ to make the necessary changes.
matthew.moore@intelligentmedia.co.uk | 020 3794 8555 |
dealersupportlive.co.uk
S TA N D I N G O U T F R O M T H E C R O W D
Dealer Support LIVE is all about delivering quality content in the right environment, connecting a group of knowledgethirsty independent dealers together with forward-thinking experts, service providers and market-leading suppliers to promote discussion and forge meaningful relationships. With a long history in publishing dealer-focused editorial for dealers, we are well placed to offer first rate content for the day. We are on a mission to give dealers the knowledge they
need to implement new ways of working and diversify into new categories. Through their success the channel will thrive. So, it’s in everyone’s interest to offer a day of inspiration and valuable information – think of it as a one-day MBA for dealers. Our focus is on quality over quantity, helping to bring dealers and resellers into an uncrowded event space where they can network, learn and build relationships with strategic supplier partners.
matthew.moore@intelligentmedia.co.uk | 020 3794 8555 |
dealersupportlive.co.uk
WHY IS DEALER SUPPORT LIVE GOING TO BE DIFFERENT?
• The strategy for the event is small scale, intimate and relationship-driven • We are targeting 200 delegates and we aim to get them • Our event will attract both directors/owners and sales teams thanks to lots of focused, relevant content • We are targeting all UK dealers • We are an independent organisation with the aim of championing the success of dealers and providing inspiring business solutions - we’re taking our decades of experience into the event • The content of our day is absolutely key to its success, and to ensure that the event offers delegates valuable learning and insight, the majority of our content is delivered by totally independent experts and leaders in their respective fields
matthew.moore@intelligentmedia.co.uk | 020 3794 8555 |
dealersupportlive.co.uk
Q U I C K FA C T S
• W e will have a maximum of 30 exhibitor sponsor stands on the day and, with circa 200 delegates, you can imagine there’s plenty of time for discussion and doing business • We will have six key partners • The key partners will deliver or sponsor one of the seminar topics on the day – this means they present to a group of delegates who have signed up for the topic, as well as having the stand presence and marketing exposure. It’s a very strategic approach that has proved extremely fruitful for suppliers in our education and health events • Delegate tickets will be paid for, meaning those attending have shown a clear desire to be part of our schedule and have bought into the day • The association with Dealer Support magazine means the event marketing via the magazine is seen by our 5,200 strong readership – so the sooner an exhibitor signs up the more exposure their brand gets.
matthew.moore@intelligentmedia.co.uk | 020 3794 8555 |
dealersupportlive.co.uk
W H Y G E T I N V O LV E D ?
The value of our event is definitely quality over quantity. We are keen to ensure that the day offers value to both our delegate and event partners by: 1. Ensuring delegates learn lots through plenty of targeted and inspirational content 2. Opportunities to engage with key industry figures to discuss the future of their business and the direction of the industry 3. Designating periods throughout the day to visit the exhibition and network with the service providers in the main event space exhibition 4. A capped number of exhibitors and sponsors, so that delegates don’t feel overwhelmed and exhibitors and sponsors are able to interact with the audience without the usual bun fight for attention!
matthew.moore@intelligentmedia.co.uk | 020 3794 8555 |
dealersupportlive.co.uk
W H AT ’ S I N A D AY ? A LIVE VERSION OF THE MAGAZINE. Dealer Support LIVE offers an interactive version of our market leading magazine, covering all aspect of a dealer’s business. Visitors will be presented with tangible information that they can take back to their business and actually use to their advantage. We recognise no two delegates are the same, so we work hard to offer a variety of learning platforms on the day, ensuring delegates can really build a day’s schedule that meets their specific needs.
SEMINARS It’s clear from everyday contact with dealers and the results of our event survey that there are numerous challenges facing dealers at the moment. Even after honing all of the issues down to the most commonly talked about topics it is going to be a fast-moving day with lots to fit it in. Dealers can choose seminars from the differently themed streams. EXHIBITION An intimate, small scale exhibition with hand-picked manufacturers and service providers will run in the main event space throughout the day. This will be a buzzy, interactive area that offers delegates an opportunity to chat to and learn from the small number of supplier partners. We only invite a small number of key specialists to our event, who we know can deliver the products, services and advice our delegates can benefit from. OPEN Q&A In the early afternoon there will be an open Q&A session with a panel of key industry faces. It was the highlight of last year’s event with a good number of forthright and tricky questions being asked of the panel.
matthew.moore@intelligentmedia.co.uk | 020 3794 8555 |
dealersupportlive.co.uk
OPPORTUNITIES FOR SUPPLIERS
We have three partner packages, all of which offer you the opportunity to speak directly to our delegates in a focused environment. The aim is to align your brand with Dealer Support LIVE and the magazine, in a partnership that firmly presents your organisation as a strategic player and the go-to brand for your service or product specialism. In addition to the activity incorporated in the various packages, all suppliers will get the benefit of being part of the extensive marketing program that will run in Dealer Support in our July, August and September issues and on
dealersupport.co.uk and as part of the post-event thoughtleadership articles and supplement. This offers you marketing activity not only to the delegates attending the event, but also to the 5,200-strong Dealer Support readership, which adds an additional tier of marketing all as part of your package cost.
N.B. Partner opportunities will be booked on a firstcome-first-served basis.
matthew.moore@intelligentmedia.co.uk | 020 3794 8555 |
dealersupportlive.co.uk
PA C K A G E S KEY PARTNER SPONSOR
EXHIBITOR PARTNER PACKAGE
OTHER OPPORTUNITIES
ON THE DAY • Supplier Partner stand • Seminar sponsorship: • present or introduce the presenter of the seminar(session may run more than once) • company branding • content selection (in conjunction with the Dealer Support editorial team) • Distribution of marketing literature at the event and during your seminar. • 6 free delegate tickets for dealers you would like to invite.
ON THE DAY • Supplier Partner stand • 4 free delegate tickets for dealers you would like to invite.
We are always keen to partner with likeminded suppliers and our aim is to offer tailored packages to suit individual supplier objectives. The partner options are designed to offer a guideline of what’s available, however we’re really happy to tweak and amend your package to suit your objectives – so get in touch to discuss a more personalised option!
£5 +v ,50 at 0
DEALER SUPPORT MARKETING • 1 x Sponsored blog on the Dealer Support website – your message, linked to the topic being presented on the day. • Social Media – Twitter Feed Box on Dealer Support website for #DSLive tweets. • 1 x Sponsored story in the Dealer Support Weekly Newsletter e-mail. • 1 x A4 Page Advert in a pre-event issue of Dealer Support • 1/2 Page Advertorial in DS Live review in Dealer Support magazine (November 2016).
• • •
DEALER SUPPORT MARKETING • Social Media – Twitter Feed Box on Dealer Support website for #DSLive tweets. • 1 x Sponsored story in the Dealer Support Weekly Newsletter e-mail.
• • •
£2 +v ,75 at 0
DEALER SUPPORT LIVE MARKETING • Logos in all Dealer Support Live 2016 pre-event and postevent delegate advertising in print and on digital media in a “key partner” format. • Company details, bios and logo on the supplier page of Dealer Support Live website as “key partner” format.
DEALER SUPPORT LIVE MARKETING • Logos in all Dealer Support Live 2016 preevent and post-event delegate advertising in print and on digital media in a “exhibitor partner” format. • Company details, bios and logo on the supplier page of Dealer Support Live website as “exhibitor partner” format.
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Distribution of marketing literature on the day Sponsorship of catering points, networking drinks, registration area Additional print and digital marketing before and after the event Delegate name badge sponsorship Delegate pack bag branding Competitions and incentives promoted and announced throughout the day Subsidised delegate ticket promotions pre-event
CONTACT US matthew.moore@intelligentmedia.co.uk 020 3794 8555
dealersupportlive.co.uk
matthew.moore@intelligentmedia.co.uk | 020 3794 8555 |
N.B. Partner opportunities will be booked on a first-come-first-served basis.
dealersupportlive.co.uk