Bitesized Best Bits
We have a successful formula that makes us stand out in a crowded market – and offer you the best possible exposure to key purchasing decision-makers
A captive audience We are passionate about editorial. Our in-house editorial team work very hard to ensure the content is all original, engaging, targeted and informative for our readers. ‘Very simply we write the best editorial possible, to ensure it will get read and any advertising will be seen by default’.
Editorial vs advertising We limit our advertising to a maximum of 30% in any given issue, to prevent our content from being swallowed up amongst pages and pages of adverts. It also means your advertising message isn’t lost.
Reputation & goodwill We were often the first and only publication specifically targeting our audience - targetting new and evolving roles which builds an enviable good will with between us and our readers. In short we are a trusted source with a proven track record.
Long term relationships We have a business retention rate with our clients of more than 85% we are known to work hard for both advertiser and reader and to offer true value to a client’s marketing plans. It helps we offer a varied portfolio for them to select from.
Circulation We have a larger circulation than most of our counterparts and ensure all our readers are key decision makers and targetted audiences in their sector. We only ever refer to ‘circulation' not 'readership’- so you always know you are getting an honest number.