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MARKETING DESK
Aug- Sept 2021 – Marketing Desk
We are quite excited about the new season that is slowly creeping in as we bid adieu to the frosty temperatures. With it, we embrace a new promise that comes with the sunny weather, blossoming of flowers and renewed greenery.
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Though the past months have come with their challenges, the country has seen us come together to get vaccinated and hopefully achieve herd immunity. This is a timely intervention, in keeping with August, our traditional Heroes month. In the August issue, we are bringing together the entire Edgars community our customers - to do good in the locales we find ourselves. It’s ‘Pay it Forward’ month and you are all invited!
On the social scene of course, we’ve seen a myriad of fashionistas and creatives show off their various interpretations of style. Who, for instance, could forget the cocktail of color that was ‘Music According to Percussion’ at Zimfest 2021? In this vein, we are excited to unveil the latest spring trends that you may want to keep a look out for instore, online and on our whatsapp shopping platforms.
This spring, allow the shopping bug define your essence. Indeed life has been quite the roller coaster and there’s been a limit to the places we can go and who we can see or interact with. As such, our look maybe the perfect call-out to defining your statement. An assertion of freedom, a hope for better days and above all, the social glue that strengthens our vibrant culture.
It will also be a good time to reflect on those we’ve lost and our kin who’ve been affected by the pandemic. In celebrating lives led, we are presented with a timely footnote to pause and contemplate how we can make the most of every minute that we are gifted with life. Cherishing family, savoring good food and most of all, splurging on our favorite, uplifting fashion.
We once again invite you to explore our exclusive world of fashion and beauty in the next pages. In understanding that everyone, no matter the circumstances or background - makes an effort to ornament their lives, we’ve curated the best of our offering, just for you. Stimulate your senses, ignite your imagination and indulge yourself.
With love from Edgars
