GorkyNow!
a proposal by:
technopolitanstudio. in collaboration with:
Gorky Now is a cross platform user-generated application (app) which not only communicates past, present and future information, but also instantaniously commuicates planned and spontaneous events within the park and supports a wide range of interactions between users.
GORKY NOW! by technopolitan studio
GORKY PARK
+
ITS USERS
=
THIS MUCH ACTIVITY
GORKY NOW! by technopolitan studio
GORKY PARK
+
ITS USERS
+
THIS MUCH ACTIVITY
GORKY NOW! by technopolitan studio
LOCAL BUSINESSES
More.......
GORKY PARK
PARK CLUBS
PARK USERS
visibility + interactions + Services + activities
GORKY NOW! by technopolitan studio
Three integrated elements.......
= GORKY NOW
+ App
i
Live map
+ Delivery
GORKY NOW! by technopolitan studio
T H E
A P P
PARK
Inputs
LOCAL BUSINESSES
PARK CLUBS
STATIC & DYNAMIC INFORMATION eg: historical information on monuments, large park events
LIVE MAP
STATIC & DYNAMIC INFORMATION eg: description, offers,etc..
EVENTS
GORKY NOW!
PARK USERS
“BLEEPS” SUGGESTIONS APP
GORKY NOW! by technopolitan studio
GORKY NOW!
STATS USER INFORMATION
ORDERS VISIBILITY
LOCAL BUSINESSES
BOOKINGS FEEDBACKS VISIBILITY
PARK CLUBS
INFORMATION EVENTS APP
PARK
PARK USERS
Outputs
LIVE MAP
GORKY NOW! by technopolitan studio
Create an ‘event’ Park Events are registered and approved by the park. Events are posted onto a live map & feature on the park calender Events are kept on the calender and appear weekly/daily/monthly. EXAMPLES OF ‘EVENTS’ INCLUDE: FOOTBALL CLUBS-DANCE CLUBS- HISTORY CLUBS
GORKY NOW! by technopolitan studio
Create a ‘bleep’ Bleeps are free, spontaneous activities created by users for other park users Bleeps are posted ontoa live map & feed Bleep expire over 24hr period EXAMPLES OF POSSIBLE ‘BLEEPS’ INCLUDE: SET UP A FOOTBALL GAME - ASK FOR A RUNNING PARTNER - SET UP A LUNCH GROUP
i
I N T E R A C T I V E M A P
GORKY NOW! by technopolitan studio
Traditional Static Map = Facebook? words of mouth? Google ?
this is a normal information map where information is static
but how can you know about the events in the park...
...and what about all the spontaneous activities that happen NOW !
GORKY NOW! by technopolitan studio
Gorky Now Live Map =
solution: a user-generated map to show all events and activities!
everyone can input the map...
and share !
GORKY NOW! by technopolitan studio
D E L I V E R Y S Y S T E M
Integrated Park Services & Delivery System....... PARK USERS
DELIVERY IDEA
EVENT
Equipment
Facilities
Furniture
Food & Drink
SERVICES GORKY NOW! by technopolitan studio
U S E R S C E N A R I O S
Scenario A Activate 1 A registered club sets up an event by entering a description, location, price and time
GORKY NOW! by technopolitan studio
2 They choose from a list of equipeament to hire and submit the event. After validation by the Park, the event is then added to the Gorky Now Map accessible from the App, the web and in the information pavilion. The equipement is delivered to the location before the yoga class
3 Users register/book and share the event with their social networks
4
5
6
4 Users earn badges and get special offer for each events attended
GORKY NOW! by technopolitan studio
Scenario B Innovate 1 A group of friends wants to play a football match but are missing 5 players.
2 They send a bleep indicating their location and a short description of the match
3 They would like to rent some football equipments to be delivered
GORKY NOW! by technopolitan studio
4 Ten peope turned up for the football match, but only the first five will be playing — too bad for the others! The bleep disappears from the map after only 1 hour — you have to be quick!
5
GORKY NOW! by technopolitan studio
5 After the match they decide to order some takeaway food to be delivered where they are playing.
GORKY NOW! by technopolitan studio
Scenario C Explore 1 A park user decides to have a walk in the park and selects a preferred theme from a list: “Sculptures in the park�.
GORKY NOW! by technopolitan studio
2 The itinerary of the walk is generated automatically to fit the desired duration of the walk
GORKY NOW! by technopolitan studio
3 In front of each monument, the user can read the official description
4 Or even submit his own comments/text about the monument, adding to the layers of information
GORKY NOW! by technopolitan studio
5 Users can earn some special badges and get access to offers
GORKY NOW! by technopolitan studio
Scenario D Stimulate 1 Vendors can stimulate their sales by giving people special offers, specifically targeting people at certain location or in certain period of time
GORKY NOW! by technopolitan studio
2 Special offers may also encourage people to order in groups rather than individually
GORKY NOW! by technopolitan studio
> I M P L E M E N T A T I O N
GORKY NOW! by technopolitan studio
GORKY NOW! by technopolitan studio
GORKY NOW! by technopolitan studio
GORKY NOW! by technopolitan studio
GORKY NOW! by technopolitan studio
GORKY NOW! by technopolitan studio
GORKY NOW! by technopolitan studio
GORKY NOW! by technopolitan studio
GORKY NOW! by technopolitan studio
GORKY NOW! by technopolitan studio
GORKY NOW! by technopolitan studio
GORKY NOW! by technopolitan studio