Lebanon 16

RETAIL BANKING SUMMIT IN LEBANON 26 JULY 2016

BEIRUT

#EfmaBeirut16

B

anks in the region are looking for opportunities to reach out to the customers in the more innovative and profitable ways.

However as they search for new business, they are faced with a climate of economic uncertainty, political instability and increased competition from the more nimble players.

Whereas, the current year poses numerous challenges for the banks, it also points to an exciting new era. Technology and competition will present new opportunities to the banks to offer more compelling solutions and services to their customers.

In its second year after the successful first run in 2015, Retail Banking Summit in Lebanon will bring together key decision makers in the retail banking industry in the country and from across the region.

The participants will debate and identify the most pressing challenges faced by the industry in the areas of digitisation, distribution, mobile and payments and the emerging role of fintechs.

The discussion will be around: Digitisation and the future of retail banking: perspectives from agile leaders on how to prepare for new reality Distribution: transforming the touch-points and interactions Mobile and Payments: catching up with new paradigms and cashing in on new revenue streams

Najib Anwar Choucair Executive Director Bank du Liban Lebanon Elias Aractingi General Manager Blom Bank Lebanon Philippe El Hajj Deputy General Manager Fransabank Lebanon Randa Bdeir Group Head E-Payment Solutions & Card Services Bank Audi Lebanon Michele Cherenti Deputy General Manager CrĂŠdit Libanais Lebanon Anthony Ussher Head of E-Banking CrĂŠdit Libanais Lebanon Ziad Fatayer Assistant General Manager Chief of Retail Banking Egyptian Arabland Bank Jordan Ramzi Saboury Country Manager Lebanon & Iraq Visa (Middle East) Lebanon

RETAIL BANKING SUMMIT IN LEBANON About us www.efma.com/lebanon16

#EfmaBeirut16 About Efma

1

Efma is a not-profit otganisation formed in 1971 by bankers and insurers to encourage their colleagues to share experiences, promote the best practices of their institution, and collaborate through alliances and partnerships. Efma brings together more than 3,300 retail financial services companies from over 130 countries.

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With a membership base consisting of almost a third of all largest retail banks worldwide, Efma has proven to be a valuable resource for the global industry, as it offers the retail financial service community exclusive access to a wide array of resources, databases, studies, articles, news feeds and publications.

True to its vocation, Efma has recently developed an Innovation portal which aims to identify and award the most innovative projects in the retail financial services arena.

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Efma also provides numerous networking opportunities via working groups, webinars and international meetings. Each year, Efma holds a series of stimulating conferences worldwide. These events attract a wide selection of international speakers from financial institutions willing to exchange views with the financial community.

Leading industry experts from many different disciplines are also invited to present their reports published in partnership with Efma.

It is with great pleasure that we announce the second edition of Efma’s ‘Retail Banking Summit in Lebanon’. After having successfully met the challenge of becoming the benchmark event for retail banks in Lebanon, in 2015, this summit will be held on 26 July 2016, in Beirut.

The event will bring together top retail financial industry experts from Lebanon and across the region to discuss, present and debate best practices and the most pressing challenges to be faced in the areas of digitization, mobile payments and distribution,in a context of fintech momentum in the banking arena. The one day programme will also feature dialogue sessions and presentations from expert panelists and speakers,along with opportunities for discussion and networking.

Please feel free to forward this brochure to any of your colleagues who might be interested in the event. To find out more, visit www.efma.com/lebanon16 orcontact my colleague Fahim, fahim@efma.com.

We look forward to welcoming you in Beirut.

Best regards, Vincent Bastid CEO Efma

RETAIL BANKING SUMMIT IN LEBANON Programme www.efma.com/lebanon16

#EfmaBeirut16

Tuesday 26 July 2016 8.45 9.30

Welcome coffee and registration Conference Introduction Fahim uz Zaman General Manager Middle East Efma

Leadership

10.00

Dialogue session: Future of retail banking, digitization and preparing for the new reality perspectives from agile leaders Building a next generation bank to keep up with the new competition Creating a winning customer centric strategy Commitment to digital as a core value within the organizational culture Engaging and cooperating with new technology entrants to achieve sustainability Developing top driven digital culture

Najib Anwar Choucair Executive Director Head of Banking Department Banque du Liban Lebanon Elias Aractingi Deputy General Manager - Retail Banking BLOM Bank Lebanon Michele Cherenti Deputy General Manager CrĂŠdit Libanais Lebanon

11.15

Coffee break and networking

Distribution

11.45

Transforming the distribution channels in Lebanese context

Philippe El Hajj General Manager, Head of retail banking Fransabank Lebanon

12.05

Dialogue session: Transforming the touch-points and interactions Reinventing the branch for the new world Rewarding customer loyalty and profitable channel behavior Leveraging technology to engage customer and change his channel usage behavior Improving customer experience through optimum channel strategy

Philippe El Hajj Deputy General Manager, Head of retail banking Fransabank Lebanon Ziad Fatayer Assistent General Manager - Chief of Retail Banking Egyptian Arabland Bank Jordan

12.55

Coffee break and networking

RETAIL BANKING SUMMIT IN LEBANON Programme www.efma.com/lebanon16

#EfmaBeirut16

Tuesday 26 July 2016 Mobile and Payments

13.25

Dialogue session: Catching up with new paradigms and cashing in on new revenue streams Moving payments to mobile: lessons from the “on-demand generation�

Viability of introducing mobile wallets in the local context Right regulatory framework for growth in mobile payments What are the key issues in mobile and cyber security in the new world of mobile and connected devices?

Financial technology disruptors: Collaborate or compete?

Randa Bdeir Group Head of E-Payment Solutions & Card Services Bank Audi Lebanon Ramzi Saboury Country Manager - Lebanon & Iraq Visa Middle East Anthony Ussher Deputy General Manager E-Banking Division Credit Libanais Lebanon

14.45

Vote of thanks

14.50

Lunch

16.00

End of the event

RETAIL BANKING SUMMIT IN LEBANON REGISTRATION FORM www.efma.com/lebanon16

#EfmaBeirut16 26 July 2016

ATTENDEE’S INFORMATION

O Mrs. O Ms O Mr. / First name . . . . . . . . . . . . . . . . . . . . . . . . . . . Last name . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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Institution . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . VAT ID number . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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Twitter account @ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Assistant’s information (or person in charge of the registration) First name . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Last name . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Tel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . email . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

PRACTICAL INFORMATION DATES The conference will begin with a welcome coffee on Tuesday 26 July at 8.15 a.m.

This is a one-day conference and will end around 16.00 pm.

LOCATION Four Seasons Hotel Beirut 1418 Avenue Professor Wafic Sinno Avenue 2020-4107 Minet El Hosn Beirut Lebanon Tel: 961 (1) 761000 Fax. 961 (1) 761100 http://www.fourseasons.com/beirut

LANGUAGES All sessions will be held in English.

REGISTRATION The registration fee covers participation in the conference, documents, lunch and coffee breaks. Registration fees must be paid in full prior to the event. Efma reserves the right to refuse entry to any delegate who has not paid his or her invoice prior to the event. We welcome late-bookers, but credit card information must be provided.

REGISTRATION FEE

CANCELLATION All cancellations must be received in writing. A 20% cancellation fee will be charged for all cancellations received on or before Tuesday 12 July 2016. The full fee will be charged for cancellations made after that date, as well as to delegates who are unable to attend on the day, unless a substitute delegate is provided. Substitutions are accepted at any time.

Social networks

0 for Efma Premium Pass holders - www.efma.com/premiumpass € € 0* for Efma members and associate members € 750 for representatives of non-member institutions

@Efma_news

LinkedIn Efma channel

Efma flickr

Efma app

VAT excluded. All registrations are strictly individual. *Note that each Efma member has been allocated up to 5 free passes.

PAYMENT By bank transfer to Efma Sarl bank account IBAN: FR 76 1027 8060 4700 0208 2420 111 BIC: CMCIFR2A Crédit Mutuel CCM PARIS 17 ETOILE, 30 Avenue Niel, F- 75017 Paris By credit card: MasterCard Visa American Express

Card n° Expiry date DATE

SIGNATURE

Please send this registration form by email at registration@efma.com or fax +33 147 42 56 76 Efma l 10 Boulevard Haussmann l 75009 Paris l France l Tel: + 33 1 47 42 52 72 l Fax: + 33 1 47 42 56 76 l www.efma.com APE: 8230Z l VAT ID: FR 38 313 062 788 l Efma sarl company with registered capital of EUR 15,000 l RC Paris 313 062 788 In accordance with Article 27 of the law on the processing of personal data of 6.1.78, the information which you are requested to provide is necessary to enable us to process your registration and is intended for Efma’s services. You may access this information and request that it be rectified if necessary.