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Digital Placement Brochure

SMART, WISE & AGILE PROFILING

A Solution by ELEMENT94 Media Solutions Pvt. Ltd.

Digital Placement Brochure It is no longer about dispatch and forget; it is about ongoing conversations.

Dramatic shift in business dynamics in recent times have significantly impacted the work life of a corporate recruiter. Today they can no longer be found at their work desks but you find them constantly on the move meeting people, evaluating talent for fitment and building relationships that will last them life time.

And in the process their attention span has gone down while their expectations have gone up. As an academic institution, this means new ways of interaction and need for innovation in meeting these expectations.

You must...

P Grab the attention of recruiters while they are on the move P Make them spend more time on the information that you want to showcase To achieve your objectives what you need is a method to engage rather than broadcast. The engagement must be enriching and effective in letting recruiter to identify the right candidate based upon their needs (e.g. Desired Soft Skills, Qualification criteria, Work Experience etc) in real-time. Ability to share Information about the identified candidates with their business heads with a single click can further add to their interest levels.

For those who believe in the enormous opportunity being created by Interconnected Age, Digital Placement Brochure represents exciting engagements with the recruiter, by overcoming the constraints of print placement brochure at a minimum cost.

FEATURES of Digital Placement Brochure An interactive, live and engaging alternative to static PDF's Online Digital Placement Brochure is an engagement engine which allows you to give all the relevant & factual information about the Institution, pedagogy, curriculum, etc. on the go. It showcases “Student Profiles� with professionally shot photographs, detailed resumes, project reports, case studies, etc. It offers enhanced engagement levels through integrated videos of Directors, Dean, VC, and events.

It enables two way communications and provides flexibility to recruiters to engage with placement cell while on the move. SWAP Digital Placement Brochure engine offers you an Innovative Online Brochure using technologies from Multimedia, Search, Video, Real-time analytics, Interaction Tracking, Personalization, and Messaging.

SWAP Online Digital Placement Brochure provides you the following features:

CUSTOMIZATION Concept driven design conveys the message to recruiters as per Institute branding and requirements P A well designed representation of Institute and student information with personalized navigation icons, backgrounds and institutes branding P Videos logs of Student, Faculty and Events

P Slideshows and image galleries to present information in a visual form P Clear and accessible navigation using a drop down menu

REAL TIME TRACKING AND ANALYTICS Integrated analytics engine helps you to understand the recruiter's behavior more closely and take effective decisions P Facility to track every time brochure is viewed by the recruiter

P Auto complied Placement Metrics

SIMPLIFIED MANAGEMENT Integrated tools make life simpler for management of placement activities P Application for sending invitations to recruiter(s) to browse student profiles P Application to auto generate batch statistics (Placement status, by faculty, by industry, by salary brackets, by branch etc)

P Module to manage multiple Campus through single interface P Facility for TPOs to send placement brochure with a single click.

INNOVATIVE TECHNOLOGIES Cutting edge technologies deliver an engaging experience to the recruitment teams as they identify right candidates P Integrated Search allows recruiters to effectively pick the right candidate based on their specific needs, in real time P Uninterrupted viewing of the content while video gets streamed in the background

P A range of interactive features such as videos, audio files, location maps, Interactive Charts with Drill down & Drill Up facilities etc P Integration of live links back to your website

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Benefits of Digital Placement Brochure The most environmental-friendly way to communicate with your recruiters Cost Savings Placement brochures are free. Online Digital brochure eliminates both postage and print costs

Wider Reach Our brochure allows you to increase your reach – you can now send unlimited copies free of cost instantly to recruiters across the country

Unique Design Our design experts' help you build concept driven design enriched with Institute branding, purpose driven messaging and personalization

Last Minute Updates Now you don't have to worry about the last minute changes. Our brochure gives you flexibility to edit, add or remove pages at the last minute also. You can even send in updates in response to the recruiters need without re-printing any material.

Go Green Online Digital Placement Brochure gives freedom from paper usage and thus makes the engagement process highly environmental friendly while delivering the similar experience as physical brochure

Why SWAP now?

Print

SWAP

INR 2,00,000

INR 1,75,000

Cost of 2000 dispatches Assumption: Courier Charges Rs 30 Per Brochure

INR 60,000

Nil

Cost of not reaching the right addressee Assumption: 5% brochure do not reach intended addressee

INR 13,000

Nil

30,000 mins

120 Mins

INR 50,000

INR 200

2 days

Instant

Cost Saving Cost of producing 2000 brochures Assumption: Approx 52 Pages, Size A4, Rs 100 Per Brochure

Time Saving Time involved in sending 2000 brochure Assumption: 15 min per brochure for Physical Copy Cost of time spend in preparing brochure for dispatch Assumption: Rs 100 per hour spent Time needed to reach the recruitment team

Features & Benefits Concept driven design as per Institute's requirements Information presentation in visual form Videos logs Integrated Search to identify right candidate in real time Live links to your website Interactive Charts Auto generates Batch statistics Facility to track every time brochure is viewed Placement Metrics Last Minutes updates Green: Saves Paper (Environment Friendly)

About SWAP

Smart, Wise & Agile Profiling Today's corporate world needs talent that understands the industry nuances, is able to thrive in adverse situations and can navigate their path through a maze of challenges thrown by structure and situations in the corporate world.

The Indian Higher Education system has so far been focusing in making the students exceptional in the technical and functional skills as was the need of the industry between 1975 -2000. While the expectation of the industry has been galloping at a breakneck speed the large scale Indian education system has been falling behind in meeting the new norm of the global corporate citizen.

In order to realign to the needs of the industry, educational institutions must start a dialogue with the industry leaders to understand their needs in details.

With the globalization each industry sector has evolved their own complex working mechanism and hence the space for generic skills have shrunk drastically.

Leaders in education sector must listen to the needs of globally competing Indian conglomerates and then analyze them to understand the pattern for skill development.

One of the most critical requirement which has been talked by industry leaders across sectors is employability skills. But they mean different things to people in different sectors. We must develop our own mechanism to assess the skills and competencies of our students and then benchmark them against the required levels.

Sustainable talent development needs a method to bridge the gap between the current levels and benchmark levels. Having done all this it is a must that when you talk to the corporate managers and present your students for absorption among their ranks you must do it in a distinctive way.

SWAP gives you a set of tools that helps educational institutions to nurture talent for the needs of today's industry with ease, and with efficient application of time and money.

SOLUTION 4 Position your student as global executives with local knowledge

SOLUTION 3 Prepare your students better to meet the benchmark levels

SOLUTION 1 Present your students in a unique distinctive way.

SOLUTION 2 Understand the current skill levels of the student in a holistic fashion

SWAP Solutions

element

About

ELEMENT94 ELEMENT94 Media Solutions Pvt. Ltd. was established in the year 2006 with a focus of using technology to address the challenges of educational institutes by deploying innovative solutions. The single biggest challenge currently Indian Higher Education Sector continues to tackle is in the process of Talent Development and Talent Deployment which suffers from lack of tools, avenues and resources that can fulfill the demands of globally competitive Indian industry.

The expectation gap between industry and academia have grown to threatening levels in last couple of decades and is impacting the employment levels and satisfaction levels of students and their manager with the jobs that they are assigned after being absorbed in the industry.

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There has never been such a demand for developing “Industry Ready� engineering and management talent who can start contributing to company operations within first month driving overall competitiveness of the Indian companies in the global economy.

We at ELEMENT94 bring innovative solutions backed up with tools and platforms that can enable institutes and students to prepare and position themselves as globally competitive talent. Our solutions are focused on transforming the way institutes position themselves among students and corporate sector, prepares the students for the industry deployment and profiles the students for individual learning. In the first 5 years of our operations, we have built strategic relationships with many leading educational institutes across India.

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