Title: D&AD -- GBH ARE 12 Board: 1 of 4 Duration: 1 week Ellis Thynne OUGD301 e-thynne0912.blogspot.com
THE PROBLEM
THE SOLUTION
D&AD are hosting an event for the design company gbh. The event will be held at the Rosebowl Lecture Theatre in Leeds and will revolve around a talk by designers from the gbh company and also celebrates their 12th birthday. The talk is third in a range of lectures hosted in the north of england. Promotional material needs to be designed to advertise the event in leeds. Also, for the event its self, there needs to be decoration for the venue and anything else deemed necessary to make those attending feel welcome and enjoy the event to the fullest.
A range of materials to promote the event before hand and during will include: Email design, posters around leeds, magazine page, tickets, road signage to direct cars/people on foot, banners outside before/during event, yellow carpet, ballooins, inside banners, sign-in method for ticket holders, showcase of gbh work on the walls, signage inside the building (toilets, lecture room etc.)
Title: D&AD -- GBH ARE 12 Board: 2 of 4 Duration: 1 week Ellis Thynne OUGD301 e-thynne0912.blogspot.com
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PROMOTION 1. Magazine advertisement layout 2. E-mail design 3. Online banner design
Title: D&AD -- GBH ARE 12 Board: 1 of 3 Duration: 1 week Ellis Thynne OUGD301 e-thynne0912.blogspot.com
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“EY UP LOVE”
GBH
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PROMOTION & TICKET DESIGN 1. Poster to feature around the Leeds ares 2. Signage to direct people travelling by car/foot to the event on the day 3&4. Design on pencil to be scanned onto the system when you arrive to show you have arrived. (The pencil is the ticket and is needed for entree).
Title: D&AD -- GBH ARE 12 Board: 1 of 3 Duration: 1 week Ellis Thynne OUGD301 e-thynne0912.blogspot.com
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1. Outside of the Rosebowl on the day of the event Banner inviting guests inside Yellow and black balloons relating to the D&AD brand colours ad celebrating GBH’s 12th birthday. Yellow carpet for guests to walk down into the lecture theatre.
2. Entrace to the Rosebowl carpark on the day of the event Banner inviting guests inside Yellow and black balloons relating to the D&AD brand colours and celebrating GBH’s 12th birthday. Yellow signage realting to the branding of the event to show people they have arrived.
3. Inside the Rosebowl on the day of the event Yellow and black balloons relating to the D&AD brand colours and celebrating GBH’s 12th birthday. Signageto show people where to go inside. Computers set up to scan the customers tickets and vliadate them. GBH work posted around the atrium.