Ba (hons) business management and communications course handbook 2011 12 by Emma Bushell

BA (Hons) in Business, Management and Communications

BA (Hons) Business, Management and Communications Course Handbook 2011â&#x20AC;&#x201D;2012

Awarded by:

Delivered by:

Welcome to Swindon College

Staff

General Information

Course Information

Teaching, Learning & Assessment

Programme Structure

Induction

Modules

Appendix 1: Glossary of Terms

Appendix 2: Generic Assessment Criteria

Appendix 3: Cheating

Appendix 4: Appeals & Complaints Procedure (Oxford Brookes University)

Appendix 5: Learning Resources at Oxford Brookes University

Appendix 6: Harvard Referencing

Appendix 7: Student Services & Student Union

Appendix 8: SENDA Guidelines

Appendix 9: Programme Regulations

Appendix 10: Programme Specification

Appendix 11: Learning Outcomes and Assessment Methods Matrix

Appendix 12: Assessment Schedule 2010-11

Appendix 13: Oxford Brookes Assessment Compact

Appendix 14: Forms

Appendix 15: Mitigating Circumstances

Swindon College

HE College Calendar 2011â&#x20AC;&#x201D;2012

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Contents

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Calendar 2011â&#x20AC;&#x201D;2012

Week Week Number mencing

Com-

1 2

12 September 19th September

26th September

3rd October

10th October

17th October th

24 October 31 October

7th November

14th November

21st November

28th November

12 13

5th December 12th December 19th December th

26 December 14

2rd January

9th January

16th January

23rd January

30th January

6th February 13th February

No Classes 24th October - 28th October

Half-Term

C H R I S T M A S

B R E A K

No Classes 19th December - 23rd December

C H R I S T M A S

B R E A K

No Classes 26th December - 30th December Return from Christmas Break 3 rd January

HE - Reading Week

No Classes 13th February - 17th February Monday 20th February - Staff Development Day

2nd April

E A S T E R

B R E A K

No classes 2nd April - 6 April

9th April

E A S T E R

B R E A K

No classes 9th April - 13 April

20 February

Half-Term

27 February

5th March

12th March

19th March

26th March

16 April

23rd April

30th April

7th May

Classes start 16 April

May Bank Holiday - 7th May

30 31

14 May 21st May

28th May th

4 June

Last week of classes - Yr 1 th

Spring Bank Holiday - 4 & 5 June

Swindon College

Friday 21st October - Staff Development

HE Induction Week â&#x20AC;&#x201C; Year 1 Yrs 2 & 3 begin

Last week of classes - Years 2 & 3

Welcome to Swindon College and to the BA (Hons) in Business, Management and Communications, developed by Swindon College and the Oxford Brookes University Business School. The purpose of this handbook** is to introduce you to the academic community of which you are about to become a part and to give you sufficient information about the programme structure and the systems at Swindon College and Oxford Brookes University to enable you to take control of your learning experience. The course is designed to further your knowledge of communications and of good business practice and to aid your personal development in the Business, Management and Communications area. We have also structured the course to include ongoing tutorial support as well as academic tutorials at the end of each term. You can also request meetings with any of the staff who teach you at any time so that you can be assured of support whenever you need it. We hope that you will find the course both stimulating and enjoyable and wish you every success during your stay with us. Kerry Faloona Programme Leader BA (Hons) Business, Management and Communications Swindon College

On behalf of our colleagues, may we welcome you to Swindon College. Oxford Brookes University Business School's mission is to prepare individuals and organisations to meet the challenge of a continually changing environment. We do this in many different ways, but key to our success is the development within our undergraduate programmes of skills, competences and attitudes which are of immediate value in the busy business world alongside the more traditional academic skills such as research, analysis and reasoned argument. These will serve you well in whatever direction your career takes you. In joining Swindon College, you have become part of a learning community, and it is through contact with the other members of that community, the staff and students that you will be helped to develop and grow. The staff you will meet (both teaching and support) have a wide range of experience from which you can benefit. We hope you will enjoy all aspects of your life as a student and we wish you every success as you settle in and become part of Swindon College and Oxford Brookes University

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Welcome

Prof Chris Cooper Dean of Business School Oxford Brookes University

Swindon College

** Please read this handbook in conjunction with the Swindon College Higher Education Handbook.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Staff: BA (Hons) Business, Management and Communications

MARIA WILKINSON Curriculum Area Manager Tel: 01793 498627 Email: mariawilkinson@swindon-college.ac.uk

KERRY FALOONA Programme Leader Tel: 01793 498424 Email: kerryfaloona@swindon-college.ac.uk

SALLY TAIT Oxford Brookes Liaison Manager Email: stait@brookes.ac.uk

OTHER TEACHING STAFF Steph Corless Maria Wilkinson Tracy Wilson Karen Barber Darren Cass Emir Kullar Sarah Stapleton Jack Gough

THERESA DOWDESWELL Programme Area Administrator Tel: 01793 498902 Email: theresadowdeswell@swindoncollege.ac.uk

EMMA BUSHELL Learning Advisor Tel: 01793 498293 Email: emmabushell@swindon-college.ac.uk

BRENDA WOODWARD

Swindon College

Academic Registrar Tel: 01793 498492 Email: brendawoodward@swindoncollege.ac.uk

BUSINESS & COMPUTING ADMINISTRATION

VIRTUAL LEARNING ENVIRONMENT (VLE)

The Business Administration office is based in room 303 in the Phoenix building. The telephone number is 01793 498902.

Swindon College has Learning Environment based environment is College website college.ac.uk

WORKING WHILE STUDYING

introduced a Virtual or VLE. This webaccessible from the at www.swindon-

The VLE contains valuable course information and resources and will be useful throughout your studies.

Whilst this programme is work-based you are strongly advised to ensure you have an equal balance between work and study as the workload is equivalent to doing full time final year of a degree. This will then ensure your time management allows enough time to study and produce the assignments required for each module. The module team will be able to help you in doing this should you need their support.

THE OXFORD BROOKES LIBRARY As a student of the Oxford Brookes University you are entitled to full use of the library facilities at the University and the Wheatley Campus library has subject related books for your course. For more detailed information on the Wheatley Campus library facilities please refer to Appendix 5.

STAFF-STUDENT COMMUNICATION Staff-student communication is maintained: by tutors during lectures and other class contact time. One of the selfimposed penalties of missing timetabled sessions is that you may well miss out on important information being given out;

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

BA (Hons) Business, Management and Communications General Information

through module specific information which is contained in module handbooks, which are issued at the start of each module; and by the use of e-mail by many staff to contact individual students as well as whole groups of students. You are strongly advised to learn to use the college e-mail system and to log in regularly to check for messages.

STUDENT-STAFF COMMUNICATION Two-way communication is essential. Contact details of staff members are contained in this handbook and will have been given to you at the beginning of the programme. If you need to contact a tutor, you can do so by:

Swindon College

using e-mail to contact the member of staff; and telephoning the member of staff and / or leaving a message.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

BA (Hons) Business, Management and Communications Course Information

SUMMARY DESCRIPTION OF THE PRO-

To enable students with Foundation Degrees in Business, Management & Communication or equivalent the opportunities to further develop their education in order to achieve an honours degree. To produce highly marketable graduates who can contribute immediately to an employing organisation through their application of the knowledge and practical skills gained on the programme which are grounded firmly upon a sound conceptual base and an understanding of relevant institutional frameworks. To encourage the student to develop an analytical and enquiring mind which can respond creatively to the problems and opportunities facing business now and in the future as well as those facing themselves and society at large To allow the student to exercise initiative and personal responsibility in order to develop qualities such as flexibility, adaptability and independence, which will enable them to cope in a rapidly changing economic, social and technological environment To enable the student to communicate information, ideas, problems and solutions effectively to both specialist and non-specialist audiences in a broad cultural context.

GRAMME

Business School The programme is the responsibility of the Business School, Oxford Brookes University. Award Students who successfully complete the course will receive the award of Bachelor of Arts with Honours in Business, Management and Communications. Mode of Study Full-time or Part time Credit rating The CATs rating for the programme is 120 at level 6. Validating Body The validating body is Oxford Brookes University.

EDUCATIONAL AIMS OF THE COURSE

Swindon College

The aim of the programme is to support and develop the student for a career in the areas of Business, Management and Communications, specifically those students currently in employment and wishing to continue their work-based learning studies. The programme has been developed in a way which explores aspects of each of these three strands (building on the learning achieved in the Foundation Degree in Business, Management and Communications), whilst maintaining a holistic view of business within various contexts. Local employers have had significant input in to the design of this programme, resulting in a final honours year that has a strong workbased element to its content, learning and assessment.

ACADEMIC YEAR STRUCTURE

The academic year consists of two semesters running over three college-based terms. A calendar showing term and semester dates, vacation dates, and other important dates is shown at the beginning of this handbook on page 2.

Alongside the academic strands within the programme, students will also be developing their professional, academic, research, selfawareness and transferable skills. The double module â&#x20AC;&#x2014;Self-awareness and Career Managementâ&#x20AC;&#x2DC; plays a key role in facilitating this development, with the skills also being taught, reinforced and practised within the other six modules. This continuity is designed to enhance the employability of the students upon completion of the course and compliment the academic learning taking place within each module.

WORK-BASED AND PLACEMENT LEARNING Work-based and placement learning is the central and integrating element of the programme where the academic knowledge and understanding will be reinforced by the development of vocational and transferable skills. The programme has been developed with reference to QAA Code of Practice: Section 9 â&#x20AC;&#x201C; Work-based and Placement Learning (Sept 2007). Specifically, opportunities for work-based and placement learning and as-

Specifically the programme aims are: 6

sessment have been identified within the Module Descriptions, and many of the modules on the programme involve opportunities for work-based learning assessment, including:

lined by the university, they will not involve an assessment of your work. Mentors will be given a handbook that will explain their role and responsibilities and give guidance on good mentoring practice.

LEARNING OUTCOMES

Module 1 Managing Quality and Risk Module 3 Work-based Research Project Module 5 Self-Awareness and Career Management Module 6 Contemporary Business Issues Module 7 Managing Marketing Activities

Each of the modules will have learning outcomes as set out below: Knowledge and Understanding A Business, Management and Communications graduate will be able to: Recognise the scope and functions of business in different contexts and critically evaluate the internal and external business environment in which it operates

Disciplinary and professional skills are mapped to assessment tasks in the module descriptions. Please also see sections 13 and 21 of the Programme Specification (Appendix 10).

Understand, apply and appraise a range of management concepts, practices and skills to achieve operational and strategic business objectives

The programme comprises a range of workbased tasks and activities related specifically to aspects of business, management and communications within the workplace.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

BA (HONS) BUSINESS, MANAGEMENT AND COMMUNICATIONS COURSE INFORMATION

Recognise and evaluate the importance of effective and appropriate communication methods and customer care practices (with both the internal and external customers) within a diverse global business environment

Assessment methods have also been developed to reflect these work-based requirements and include: â&#x20AC;&#x2014;Liveâ&#x20AC;&#x2DC; projects Reports Presentations Development Plan

Appreciate the integrated nature of business, management and communications and the importance of a holistic approach to business

The full range of assessment methods can be found on the Learning Outcomes and Assessment Matrix in Appendix 11.

Demonstrate a critical awareness of multifaceted business problems and provide sound, synthesised operational and strategic solutions

MENTOR SUPPORT Students will require the support of a mentor in their place of work. While you should be consulted in the selection of the mentor. Your line manager should be responsible for finding a mentor to support your learning. You may need to explain to your line manager when asking him/her to write a letter of support (See Entry Requirements) that you will need a mentor. S/He may be a colleague with whom you work closely and to whom you can turn when questions about work place issues arise or may be some one within your organisation who has experience of supporting staff undertaking work-based learning. The duties of the mentor are largely pastoral and will include facilitation of activities that will be out-

Apply robust business research methodology and techniques and understand its role in the development of ideas and thinking at the forefront of the discipline and business practice Disciplinary/Professional Skills A Business, Management and Communica7

Swindon College

Critically evaluate the role of the individual within the organisation, and the importance of self-awareness within an academic, professional and business context

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

BA (HONS) BUSINESS, MANAGEMENT AND COMMUNICATIONS COURSE INFORMATION

tions graduate will have acquired the ability to:

knowledge and capabilities equivalent to those possessed by holders of the qualifications listed above may be admitted with dispensation from the requirement to possess those qualifications.

Apply business-specific tools of research, analysis, decision-making and evaluation to a wide range of scenarios and business problems

AWARD

Effectively select, deploy and evaluate communication and management techniques within a range of organisational contexts

The BA (Hons) in Business, Management and Communications will be awarded to a student who successfully completes the modules shown in the Programme Structure and earns 120 CAT points.

Develop robust arguments for operational and strategic decisions within a range of changing business environments

CONDITIONS FOR AN AWARD The programme is designed to be completed full-time over one year or part-time over 18 months. To qualify for the award of BA (Hons) in Business, Management and Communications the student must, within three years of first registering, pass all assessed elements and fulfil the conditions of the programme. Full programme regulations can be found at Appendix 9.

Reflect on personal and professional experiences to enhance business performance and career development Transferable Skills A Business, Management and Communications graduate will have developed the following transferable skills:

COURSE STRUCTURE

Self Management

The structure of the course is module based and complies with the national requirement for Credit Accumulation and Transfer. Thus each unit, with the exception of the Induction unit, carries a credit rating.

Learning Skills Communication Teamwork

The detailed outline of the course structure is shown in a programme structure chart, outlining which modules are delivered over which terms and years on page 17.

Problem Solving Information Technology

The course consists of 4 single modules and 2 double modules which are completed fulltime over one year with a part time option over 18 months.

Swindon College

Transferable skills promoted and developed through the programme are mapped against individual modules and can be found in Appendix 11 Also see each individual module description for the Learning Outcomes relevant to that module. A matrix of all Learning Outcomes covered over the programme can be found in Appendix 11 and a matrix of Transferable Skills covered in the programme can also be found in Appendix 11.

The course consists of lectures, seminars, project work, and directed activities to promote independent learning along with workshops, and tutorials. Work-based learning is also an important part of the programme and will be linked in with core modules. Please see section 13 of the Programme Specification (Appendix 10) for more information.

DISPENSATION

INDUCTION

Exceptionally, applicants who can show that they have qualifications or experience or both that demonstrate that they have

All BA (Hons) Business, Management and Communications students will have an 8

â&#x20AC;&#x2014;Inductionâ&#x20AC;&#x2DC; period prior to commencing formal sessions.

with your personal tutor and will provide formative feedback, which is intended to improve performance and resolve issues that may be affecting your progress.

The purpose of this is to allow you the opportunity to discover more about the way in which your course is to be delivered and assessed, the facilities, and the range of activities and services available to support your study.

All tutorials are documented, resulting in an action plan addressing any issues that require future action. Copies are held by the personal tutor and yourself only. These records are confidential and may only be shared with a third party with your consent.

The Induction period will include:

At the beginning of the course you should be made aware of the tutorial programme. Individual tutorials will take place at least once a semester. Occasionally tutors may also conduct group tutorials in addition to the individual ones.

the course handbook; course structure; timetabling; student learning agreement;

Additional tutorials may also be requested by yourself or the tutor as often as is felt necessary.

meeting course staff; completing a Learning Needs Survey;

ROLES & RESPONSIBILITIES

an introduction to library services and other support services;

Our Responsibility as a College is to provide:

student Welfare; and

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

BA (HONS) BUSINESS, MANAGEMENT AND COMMUNICATIONS COURSE INFORMATION

A well planned, delivered and assessed programme of study

Health & Safety.

Experienced, supportive and approachable teaching and administrative staff

Induction is a crucial element of your course. There will be time during this period to answer any questions that you may have. Please talk to any member of staff if you need assistance.

Opportunities to develop in a safe learning environment

Students for 2010 entry will undertake a bridging programme as part of the induction process for the Managing Marketing Activities module. Your tutor will explain this in more detail during induction week.

Access to module leaders who will provide academic support

Students who have not progressed on to this programme from the Foundation Degree in Business, Management and Communications at Swindon College will have part of their Induction timetable dedicated to meeting their specific induction needs as students new to the College.

Your Responsibility as a Student is to be actively engaged throughout the programme which includes:

Access to support services for personal support on an individual basis

being fully informed about the programme requirements and regulations, being proactive and reflective in taking on responsibility for your own professional development.

TUTORIALS Tutorials are fundamental to ensuring that your progress on the course is regularly monitored and evaluated. This process of formative assessment will be undertaken

acting in a professional manner at 9

Swindon College

preparing for and attending all lectures, seminars and commitments punctually.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

BA (HONS) BUSINESS, MANAGEMENT AND COMMUNICATIONS COURSE INFORMATION

all times; has oversight of and signs your reference;

reflecting on and analysing your own practice and development through the programme through discussion and assignments;

is the named contact with your work placement mentor and ensures he/ she receives appropriate information about the tasks you should carry out as part of the programme

maintaining a Profile of Professional Development (PPD) throughout the programme and ensuring it is kept up to date;

Liaises with the Academic Registrar at Swindon College re the preparation for the annual Examination Committee.

Active involvement in group work, sometimes alongside peers as well as working independently

Personal Tutor At the start of the programme you are allocated a personal tutor at college to provide professional and pastoral support if necessary and appropriate.

completing and handing in assignments on time; undertaking the reading, research and tasks you are set outside taught sessions, and coming to those sessions fully prepared so that you are able to take an active role ensuring your best efforts for each assessment;

The role of the personal tutor is to: maintain contact with you through regular, negotiated meetings, if possible meeting you at least once a term;

taking part in reviews and providing us with honest evaluations of modules and the programme as a whole.

provide you with a reference, based on the judgments of the teaching team;

Swindon College

Programme Leader The Programme Leader has the role of academic leadership for the programme within Swindon College and:

provide support and guidance for your professional and academic growth;

coordinates academic and pastoral support for students on the programme; is the principal point of contact for you about academic matters to do with the programme;

use the Profile of Professional Development as a basis for monitoring and discussion for further development;

supervises the teaching programme; coordinates the timetable for teaching and assessment for the whole programme;

liaise with your placement mentor, who will normally be your line manager or other relevant staff, in respect of your support and progress throughout the programme, and

ensures that regular evaluations of the modules and programme are undertaken;

be available for personal advice and referral to support agencies as appropriate.

ensures the election of student representatives to the Programme Committee;

It is your responsibility to maintain contact with your personal tutor throughout the programme.

Chairs meetings of the Programme Committee once per semester;

Module Leader Each module has a module leader who is

be a channel of communication between you and the programme staff;

responsible for the delivery, assessment and evaluation of the module, in conjunction with other staff teaching on that module.

Swindon College. effective use of available resources for the programme;

The module leader:

standard of professional understanding, competence and approach achieved by the students, and feedback from staff involved in the programme;

liaises with the HE Development Unit to prepare and provide students with a module handbook; Updates the handbook reading lists and content and is responsible for ensuring that the HE Development Unit is informed of updates

evaluation of teaching and learning by staff involved in the programme and by students; and

organises the teaching of the module;

comparison with other institutions through the examinations process.

arranges the assessment of the module and ensures the assessment procedures for the module are completed in accordance with the course requirements; and

The programme is subject to a variety of quality assurance procedures, including: informal and formal module and programme evaluations by staff and students; and

is available to you for consultation about the content of the module and related assignment(s) and any problems you may encounter.

the Annual Review of the programme in the Business School, in line with University quality assurance procedures.

The Liaison Manager The Liaison Manager is the person at Oxford Brookes University appointed to liaise with Swindon College on the day-to-day operation of the degree. This person ensures that the provisions of the collaborative partnership with Swindon College are in full conformity with the Universityâ&#x20AC;&#x2DC;s requirements for quality assurance and assessment and with the Quality Assurance Agency Code of Practice on Collaborative Provision.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

BA (HONS) BUSINESS, MANAGEMENT AND COMMUNICATIONS COURSE INFORMATION

PROGRAMME COMMITTEE The Programme Committee will meet once a semester at Swindon College. The membership will include the Programme Leader (Chair), Module Leaders, other associated Swindon College staff, the Oxford Brookes Liaison Manager or nominee, and at least one student representative from each year of the programme.

PROGRAMME MANAGEMENT Quality Assurance of the programme is addressed in a number of ways. Indications of quality include the:

Responsibilities The Programme Committees will:

structure, coherence and content of the programme; use of a range of approaches to teaching, learning and assessment; nature of the partnership between the University and Swindon College;

monitor and review the academic standard and quality of the student experience, review the programme evaluation forms submitted by students at the end of each module, initiate any necessary actions and communicate such actions to the student representative or to the stu-

quality of the staff involved in the programme; professional learning environment and support for students provided by 11

Swindon College

provide a forum for the discussion of staff and student views about the programme, review the material, delivery, structure and tutor requirements;

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

BA (HONS) BUSINESS, MANAGEMENT AND COMMUNICATIONS COURSE INFORMATION

dents concerned as appropriate;

Constructive suggestions on how to improve modules are always welcomed by the Programme Committee, so please participate as fully as possible in the evaluation process. Your views are important and are taken into account when planning and revising modules. Views and recommendations from the programme committee and the external examiner are fed into an Annual Review, which is written and discussed each autumn.

make recommendations to Oxford Brookesâ&#x20AC;&#x2DC; Liaison Manager with respect to any changes affecting the programme structure, learning outcomes, assessment methods, Student Handbook or Operations Manual; act upon other necessary changes resulting from annual reviews, programme evaluation forms and previous recommendations from the Programme Committee;

Programme Annual Review Swindon College is required to submit an annual review to Oxford Brookes University at the end of each academic year and to report on how the programme has run. This review includes an analysis of the module evaluations which includes student feedback, module leader reports and a report from the external examiner.

prepare for the Annual Review of the programme, conducted by Oxford Brookes University; and meetings will be minuted and sent to all attendees and the School Liaison Manager. Programme Committee Meetings will be quorate as long as at least two Swindon College staff including the Programme Leader and one University nominated staff member are present.

The annual review is used by Oxford Brookes University to ensure that the programme is meeting your needs as a student and is being delivered to an acceptable standard.

Evaluating the Programme Both Swindon College and Oxford Brookes University feel that studentsâ&#x20AC;&#x2DC; views and comments on the content and delivery of the programme are very important. You will be asked to evaluate each module at the end of the teaching session either through questionnaires, group discussions or other appropriate methods. Student evaluations are then analysed and the Module Leader is required to report to the Programme Committee on both the positive and negative feedback on the way the module has been run.

Swindon College

Throughout the programme the process of evaluation will involve tutors, and students reflecting on and analysing processes, procedures and outcomes. Evaluations will form the basis for programme development. Your views are gathered, collated and presented by module leaders to the programme leader, external examiner and programme committee. Your elected student representative will sit on the programme committee and represent your views. 12

A key aspect of this programme is to provide a framework to support your reflections on practice. You will be encouraged to reflect on your own experience and to examine this critically in the light of models of good practice and academic research.

give you the opportunity to acquire practical experience in a range of activities relevant to your role in the Business environment from empirical research to presenting your findings; and

Teaching and learning methods will model appropriate techniques used in the classroom and will be practical and interactive and will include whole class, group and individual experience.

encourage you to engage in critical reflection. You will be asked to reflect on new knowledge and understanding and on your own learning experiences.

The work-based nature of this programme means that much of the teaching, learning and assessment is centred on or around the workplace. Students are actively encouraged to discuss in class their personal workplace experiences to contextualise the theoretical and conceptual ideas introduced within the learning environment. Any company information disclosed by any party is therefore confidential and must be treated as such.

TEACHING AND LEARNING METHODS Throughout the programme, you will be given opportunities to: participate in lectures, seminars and workshops which will develop your knowledge and understanding of issues related to your role in the business environment; work in groups to examine and discuss issues;

The work-based nature of this programme means that much of the teaching, learning and assessment is centred on or around the workplace. Students are actively encouraged to discuss in class their personal workplace experience to contextualise the theoretical and conceptual ideas introduced within the learning environment. Any company information disclosed by any party is therefore confidential and must be treated as such.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Teaching, Learning & Assessment

compile portfolios; and undertake projects to benefit your employers and your own professional development. Please see section 13 of the Programme Specification (Appendix 10) for more details on teaching and learning.

TEACHING AND LEARNING STRATEGIES

RATIONALE FOR ASSESSMENT

Throughout the programme, teaching and learning strategies adopted by tutors will acknowledge and encourage a range of learning styles. The programme aims to provide a balance between provision of information and opportunities to assimilate actively, apply, question, debate and reflect critically. Teaching and learning strategies will: introduce you to and encourage you to engage in new areas of knowledge. You will also be given the opportunity to broaden and deepen your existing knowledge;

record each student's achievement in relation to the specified outcomes; identify to students, areas where further development of knowledge, understanding or skill are needed.

encourage you to engage in critical analysis of concepts, theories and practise and to test your analysis against received understandings and practices;

A table of the generic assessment criteria is shown in Appendix 2.

Swindon College

Information on Assessment The rationale for, and pattern of assessment are based on the aims, learning outcomes and rationale of the programme. Thus assessment is concerned particularly with the development and demonstration of your knowledge and understanding and your academic development as a student. The assessment process will:

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

TEACHING, LEARNING & ASSESSMENT

Methods of Assessment A variety of methods of assessment will be used within the programme, including coursework assignments, examinations and presentations. Some modules consist of more than one method of assessment. An indicative matrix of assessment methods across modules can be found in Appendix 11.

Late Submission is the failure to hand in assessed work by the set (or agreed extension) date/time. Work submitted after the approved deadline will be penalised and the grade awarded will be Fail (0%). Word Count Each assignment is given a maximum word count plus or minus 10%. The penalties for exceeding the word count will be provided by the Module Leader at the start of the module.

Coursework Assignments Coursework assignments are an important element in the assessment of the modules which is highly valued by students for the feedback it gives them on their work. Some assignments are to be completed individually, others are group assignments. Feedback is normally provided by the Module Leader on the assignment cover sheet which should be attached to your work before submission.

Examinations and Time Constrained Assignments Examinations assess the understanding and the consolidation of the programme material. Details of your examinations will be provided to you by your programme leader during induction along with assignment hand in dates and times and lengths of any module examinations.

If team coursework is included in any of the modules, an explanation of how marks will be allocated to the team and each individual member of the team, and also if there is any penalty for students who do not contribute appropriately to the team coursework will be provided by the Module Leader at the start of the module.

Student Conduct in Examinations Students are advised to read and understand the Examination rules which apply during any examination session. You must remain silent at all times when you are in the examination area, unless you are permitted to speak by an invigilator;

Coursework Submission Deadlines Submission deadlines for each assignment will be given. If you are unable to meet an assignment deadline and mitigating circumstances apply, a request may be made to the Module Leader for an extension of up to one week. Requests for an extension to a submission deadline must be made before the submission date on the Extension Request form. See Appendix 13.

You must not attempt to communicate with another student by any means; Any materials which are not permitted in the examination area, mobile phones and other personal belongings should be placed outside the examination area in a safe place;

Swindon College

Any request for an extension of more than one week should be addressed to the Course Leader, with supporting evidence, for consideration. You may not normally receive more than one extension per assignment. A copy of the request for extension must be sent to the Academic Registrar at Swindon College.

Watch alarms must be switched off; and You should ensure that you are seated at the correct desk and have the correct examination paper. Module Pass Mark The pass mark for all modules is 40%. If a module has more than one assessment, the marks awarded for each element of assessment are added together for the overall module mark. For example, if a module has an assessment weighting of 50% examination and 50% coursework assignment and the marks awarded are 28 out of 50 and 22 out

For more detailed information on the procedure for requesting an extension, along with the main criteria under which extensions are normally granted covering medical and other extenuating circumstances speak to your Course Leader.

Release of Assessment Marks All marks are provisional until they have been approved by the Oxford Brookes University Examination Committee. Exam Boards are normally held twice a year in January and June with a Referral Exam Board held in August, and confirmed marks will normally be released to students 2 weeks after the Examination Committee. All assessed elements will be graded on the basis of Appendix 2: Generic Assessment Criteria

of 50 respectively, the overall module mark awarded is 50%. If a module has more than one element of assessment, to obtain a Pass, a minimum of 30% must be obtained in each element of the assessment and result in an overall module mark of no less than 40%. Resits/Resubmissions If the overall module mark you are awarded is between 30% and 39% you will be eligible for one resit or resubmission attempt. You will be informed of the resit examination or resubmission schedule by the Programme Leader but this will normally be before the start of the next academic year. If the resit / resubmission attempt is passed, you will be awarded an overall maximum mark of 40% and given a P grade. If you fail the resit / resubmission attempt you will be required to retake the module with retake fees applied. Only one resit or resubmission attempt is allowed for each piece of assessment for each module. You are allowed a resit or resubmission attempt in a maximum of two modules per academic year.

Grade A

Mark 70% or more

Grade B+

Mark 60-69%

Grade B

Mark 50-59%

Grade C

Mark 41-49%

Grade D

Mark of 40%

Grade R

Mark of 30-39%

Grade F

Mark of 0-29%

When an R (refer) mark is given, the student is entitled to a resit or resubmission. When a resit or resubmission assessment is taken, the grades that can be awarded will be a Grade Pass with a mark of 40% or a Grade Fail, with a mark of 39% or less.

Retaking a Module If you are required to retake a module you will have to register to take the entire module again and a payment will be required. Retaking a module means you will have to attend all lectures and seminars and submit all elements of assessment. You are allowed two retake attempts per module (a total of 3 attempts in all).

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

TEACHING, LEARNING & ASSESSMENT

When an F (fail) mark is given, the student is not entitled to a resit or resubmission. The student must retake the module and is eligible for the full range of assessment grades for the module.

Quality Assurance of Assessments Each module is assessed by the module leader. Assignment briefs and examination papers are reviewed by academic staff at Oxford Brookes University and the External Examiner before appropriate and comparable to assessments taken by students studying at Oxford Brookes University. When assessments are completed, they are marked, presented to an internal Exam Board and internally moderated by academic staff at Swindon College. They then go to the Programme Exam Board in July.

REFERRAL, FAILURE AND REEXAMINATION A candidate who has been referred in any assessed component may be re-assessed on one occasion only. Referral will not apply to coursework failed because of late submission.

A sample of scripts is reviewed by academic staff at Oxford Brookes University and may also be sent to the External Examiner, to ensure the marking is at the appropriate level, consistent and comparable to that undertaken at Oxford Brookes University

A candidate who reaches a position from which it is not possible to satisfy the conditions for the award of the degree will be so informed and must leave the programme. Such a student will receive a transcript 15

Swindon College

Where a candidate is deemed to be in danger of failing in any part of the programme, the Programme Leader will appropriately inform him / her in writing.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

TEACHING, LEARNING & ASSESSMENT

showing all the elements passed or for which credit has been accorded.

deadline you will not only need to demonstrate that you were affected by mitigating circumstances but you will need to provide evidence that you were unable to submit your claim by the deadline. So don‘t delay if you wish to claim mitigating circumstances!

CHEATING Please see Appendix 3 for information on plagiarism and other forms of cheating.

What if I miss a deadline without mitigating circumstances?

REFERENCING

If you miss an assessment deadline or an exam without approval for valid mitigating circumstances you will receive zero for that assessment. You must not miss deadlines!

The BA (Hons) in Business, Management and Communications requires you to reference using the Harvard Referencing System. See Appendix 6.

If mitigating circumstances are approved, what will happen?

MITIGATING CIRCUMSTANCES

If your claim for mitigating circumstances is approved then you will be granted an extension to your submission deadline of up to four weeks or allowed to re-sit your examination (or, in certain situations only, an entire module). The University does not increase marks on the basis of mitigating circumstances. This is because the University wants you to demonstrate your full potential in assessments – if it is agreed you were affected by mitigating circumstances then we will give you an extension or a re-sit so you can demonstrate your potential unaffected by such circumstances.

The University has approved a new way in which circumstances that may have affected your performance in an assessment will be considered – these are called ‗mitigating circumstances‘. The new regulations are designed to make the process easier to understand, be more transparent, and to help you appreciate the way in which the University is able respond to your mitigating circumstances. What are mitigating circumstances? Mitigating circumstances are circumstances which were beyond your control and which could not be reasonably accommodated by you and which seriously impaired your performance in assessment. All three parts of this definition must be met for the University to agree you were affected by mitigating circumstances. For example, these circumstances could be medical or personal. In all cases you will be required to provide satisfactory documentary evidence to support your claim – if you fail to supply satisfactory documentary evidence your request will be turned down. The only exception is for very short extensions to an assessment deadline (up to one week), where you may be allowed to self-certify your difficulties if there is a valid reason why you cannot provide evidence.

Where can I find out more? Mitigating Circumstances Forms can be found on your PIP. You can view the regulations on-line at: http://www.brookes.ac.uk/services/asd/ registry/sas/mit circs.html

DISABILITY If a candidate is unable, through disability, to be assessed by the normal methods, examiners may vary the methods as appropriate and in accordance with the University‘s policy on the matter, bearing in mind the objectives of the programme and the need to assess the student on equal terms with other students.

Swindon College

When should I submit my evidence of mitigating circumstances?

INTERMISSION AND EXTENSION

In all cases, you should submit your claim and your evidence as soon as possible and in any case always before an assessment deadline or exam. If you miss a

Exceptionally, and subject to the approval of the Chair of the Examination Committee, a candidate may be permitted to suspend 16

Semester One

Module Title 1. Managing Quality and Risk

Semester Two

Full-time programme (1 year)

Module Title 6. Contemporary Business Issues 7. Managing Marketing Activities

2. Communication, Culture & Language

Credit value

Module Title 3. Work-based Project / 15 4. Dissertation (Part One) 5. Self-Awareness and Career 15 Management (Part One) Total Credit Value for Semester One

Credit value

Module Title 3. Work-based Project / 4. Dissertation (Part Two) 5. Self-Awareness and Career Management (Part Two)

15 15

Total Credit Value for Semester Two

Credit value 0 0 30 Credit value 30 30 90

Semester Two

Semester One

Part-time programme (18 months)

Credit value

Module Title 1. Managing Quality and Risk

3. Work-based Project / 4. Dissertation (Part One)

5. Self-Awareness and Career Management (Part One)

Total Credit Value for Semester One Module Title 3. Work-based Project / 4. Dissertation (Part Two)

15 Credit value 0

5. Self-Awareness and Career Management (Part Two)

6. Contemporary Business Issues

7. Managing Marketing Activities

15 Total Credit Value for Semester Two

Module Title 3. Work-based Project / 4. Dissertation (Part Three) 2. Communication, Culture and Language

60 Credit value 30 15

Total Credit Value for Semester Three

Swindon College

Semester Three

BA (Hons) Business, Management and Communications 2010-11 Course Handbook

Programme Structure

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Induction

CONTENT

understand the assessment and feedback procedures; have identified any student support and requirements and signed a Learning Agreement as a commitment to the programme of study;

The induction is designed to welcome and introduce students to (or re-familiarise returning students with) the staff, facilities and resources of the College and to familiarise students with College policies and course structure. It is also used to ensure that the registration of each student includes all necessary information for each student file in order to identify any student support requirements.

be introduced to a Personal Tutor to oversee academic, pastoral and personal development; and Have had the opportunity to visit the Oxford Brookes University Business School to participate in aspects of the University‘s Induction programme.

The academic calendar and programme timetable will be distributed to students. Collegewide services (including accommodation, counselling, etc.) are introduced and a number of social events including the ‗Freshers Fair‘ will take place.

TEACHING AND LEARNING EXPERIENCE

Students for 2010 entry will undertake a bridging programme as part of the induction process for the Managing Marketing Activities module. The tutor will go into more detail during induction.

Induction will be delivered through presentations, lectures, workshops, seminars and tutorials. Students will work independently and in groups, focussing on the skills necessary to develop and increase professionalism. A ‗Student Handbook‘ relating to the course will be given to each student for future reference.

AIM To register and enrol students on their programme of study and develop in them:

ACADEMIC SCREENING All students will be screened during induction in order to identify any particular additional Learning Support needs that they may require whilst on their programme of study. This will form a starting-point for the individual student record and continuous discussion for learning agreement and needs.

an awareness of College policies, course structure and content‘ an appreciation and commitment to their programme of study; an understanding of College and programme-specific resources (including Library and Learning Resources, Student Guidance, Support for Learning, Student Union, etc.); and a knowledge of personal responsibilities and a feeling of ownership and belonging.

LEARNING OUTCOMES On completion, the students will:

Swindon College

be conversant with College-wide and course-specific roles, expectations and responsibilities; have participated in a range of presentations, workshops and seminars; 18

Key elements of this module are: Defining quality and its importance (developments, specifications, conformance and customer perceptions) Diagnosing quality problems and steps to achieving conformance Approaches to quality improvement (e.g. Total Quality Management (TQM), ‗breakthrough‘ improvement) and systems and procedures to support quality improvement Quality monitoring and controlling process (e.g. Statistical Process Control (SPC), Six Sigma) and improvement tools Defining risk (and the distinction between hazard, risk and risk management) Identifying potential causes of failure and Failure Mode and Effect Analysis (FMEA) Preventing failure (mistake-proofing and maintenance) Mitigating the effects of failure and recovery Risk assessment tools and techniques (including analysis of legal, Corporate Social Responsibility, ethical, health and safety, financial, international, innovation and other possible risk scenarios) The interrelationship between quality and risk (e.g. failure in quality processes creating risk) The role and responsibility of the individual Embedding philosophies, processes and practice within the culture of an organisation (and potential barriers)

NOTIONAL LEARNING TIME Seminars & Workshops

24 hours

Weekly prep/reading

48 hours

Coursework preparation

78 hours

MODULE DESCRIPTION The aim of the module is to provide an overview of the principles and practice of managing quality and risk. Students will explore the regulatory and legal frameworks associated with quality and risk and examine examples of organisational best practice within a range of contexts. Students will gain an understanding that quality and risk management are central to an organisation and underpin all aspects of its work. The module therefore provides a basis of knowledge and understanding which can be applied to all modules within the programme. In addition to organisational quality and risk issues, this module recognises the relevance of core principles to the individual, and explores issues such as personal ethos and ethics. Specific links can therefore be made with the module ‗Self Awareness and Career Development‘.

RELATIONSHIP TO OTHER MODULES Prerequisites: Co-requisites: Level and Status: Level 6 single honours

CONTENT

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Module 1: Managing Quality and Risk

TEACHING AND LEARNING EXPERIENCES

Managing quality and risk are critical to the work of any contemporary organisation. This module explores both the distinction between the two concepts and their interrelationship. It explores regulatory and legal compliance requirements, the importance of embedding concepts and practices within the culture of an organisation, and the individual‘s role and responsibilities in relation to quality and risk management. Students will explore a range of assessment, analysis and evaluation processes, leading to the development of appropriate audit tools which can be applied to their workplace as part of the assessment on this module.

Swindon College

Key content within this module will be delivered and discussed via lectures and workshops. Case studies and practical examples will be used to demonstrate the range and scope of quality and risk management considerations and processes within a range of organisational (and individual) contexts. Practitioners will be invited to speak to students and also join the assessment panel to provide feedback on individual student presentations (see section 8. Assessment).

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 1: MANAGING QUALITY AND RISK

LEARNING OUTCOMES 1.

Knowledge and Understanding

Having completed this module successfully, students will be able to: Learning Outcomes 1.1 1.2 1.3 1.4 1.5 1.6

Understand and evaluate the significance of quality and risk management to stakeholders Recognise the range and scope of quality processes and standards Critically evaluate quality processes Recognise the nature and scope of organisational risk Assess low and high-level risk, and improve risk management processes Understand and allocate organisational and personal responsibilities in ensuring quality and managing risk

Taught

Practised

Assessed



Professional Skills

Having completed this module successfully, students will be able to: Learning Outcomes 2.1 2.2 2.3

Promote professionalism and an ethical approach to quality and risk management Select and apply appropriate research methods and analysis tools to improve quality and risk management processes Understand the importance of quality and risk management to stakeholders

Taught

Practised

Assessed



3. Transferable Skills Having completed this module successfully, students will be able to: Learning Outcomes Self-management

3.2

Learning Skills

3.3

Communication

3.4

Teamwork

3.5

Problem Solving

3.6

Information Technology

   

Swindon College

3.1

Taught

Practised

     

Assessed

  

Useful Websites www.quality-foundation.co.uk www.bqf.org.uk www.asq.org www.theirm.org

ASSESSMENT Coursework: 70% Exam: 30% Students will be assessed via an individual presentation and report (70%), and a midmodule examination (30%).

VALIDATION HISTORY

Coursework: Individual Presentation and Report (70%) Students must conduct a Quality and Risk Audit on their place of work (or alternative organisation) and present their findings (1015mins) to a panel of at least one practitioner and academics. Students must submit an accompanying report of 2,500 words. (Assessed learning outcomes: 1.1,1.3-1.5, 2.1 -2.3, 3.3, 3.5, 3.6)

First validated May 2010

Examination (30%) The format is that of a 2 hour unseen, short answer examination. (Assessed learning outcomes: 1.1, 1.2, 1.4, 1.6, 2.3)

INDICATIVE READING

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 1: MANAGING QUALITY AND RISK

Core Texts Sadgrove, K. (2005) Complete Guide to Business Risk Management. 2nd Edition. London: Gower Publishing Limited Slack, N., Chambers, S. & Johnston, R. (2009) Operations Management. 6th Edition. London: Financial Times Prentice Hall Further reading Berstein, P. (1998) Against the Gods: The Remarkable Story of Risk. London: John Wiley and Sons Gaister, L. (2003) Providing Quality in the pubic sector: a practical approach to improving public services. Maidenhead: Open University Press Johnston, R. and Clark, G. (2008) Service Operations Management: Improving Service Delivery. 3rd Ed. Harlow: Financial Times Prentice Hall Kelemen, M.L. (2002) Managing Quality. London: Sage. Swindon College

Office of Government Commerce (2007) Management of Risk: Guidance for Practitioners. The Stationery Office

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Module 2: Communication, Culture and Language

NOTIONAL LEARNING TIME Seminars & workshops

Communication theory Modes of communication and their appropriate use to achieve an objective in global business Use of appropriate language Communication formats: text-based, visual, synchronous, asynchronous e.g. business reports, emails, networks etc

24 hours

Weekly Preparation and Reading 48 hours Vital Group Task

30 hours

Coursework preparation

48 hours

MODULE DESCRIPTION This module aims to equip students to communicate effectively as managers in a global environment, highlighting the importance of intercultural communication and language. The module explores the use of verbal and written communication in an international context using a variety of supporting technologies and formats. It will include the opportunity for students to develop their digital literacies and team working skills through collaboration in virtual teams and students will be encouraged to recognise the diversity of their peer group and demonstrate appropriate and effective inclusive communication. Students will be able to critically evaluate the relationship between communication, culture and language and appreciate the implications of these areas for organisations in terms of their overall performance.

RELATIONSHIP TO OTHER MODULES Prerequisites Customer Communications (FdA Business, Management and Communications, level 4), or equivalent. Co-requisites None Level and status Level 6 single module

Swindon College

CONTENT This module provides students with the opportunity to explore the interrelationship between communication, culture and language, and their impact on business relationships and performance. Students will participate in a number of interactive learning activities, including an assessed virtual team project. Key elements of this module are: The Communication Process: 22

Culture and communication in an international/global context: Cultural profiles: contribution of theories to cultural understanding and self-awareness Awareness of intercultural issues in the communication process including use of language and gesture Barriers to effective communication Assertiveness and listening skills Communication and team work in diverse groups: Developing trust and group coherence Evaluating task and process objectives Monitoring Decision-Making Performance Managing roles and conflict within groups Language adaptability Negotiation skills On-line collaboration

TEACHING AND LEARNING EXPERIENCES This module offers students a wide range of interactive learning experiences, such as role plays and group discussions. Key content will be delivered through lectures and seminars. The international context of modern business communication will be illustrated through the learning and assessment activities â&#x20AC;&#x201C; particularly the scenario-based collaborative online team project via the Virtual Learning Environment.

LEARNING OUTCOMES 1.

Knowledge and Understanding

Having completed this module successfully, students will be able to: Learning Outcomes 1.1 1.2 1.3

1.4

Analyse the relationship between language, communication and culture and how this impacts on organisations Consider intercultural issues in their communications Critically evaluate the intercultural communication process and identify barriers to communication in international, national and local business relations Demonstrate a critical understanding of the various communicative styles

Taught

Practised

Assessed



Professional Skills

Having completed this module successfully, students will be able to: Learning Outcomes 2.1

Engage in appropriate and accurate communications in diverse groups

2.2

Demonstrate familiarity with the vocabulary and techniques of inter-organisational and international communication Prepare communication materials that demonstrate an appreciation of language and culture for differing audiences

2.3

Taught

Practised

Assessed



BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 2: COMMUNICATION, CULTURE AND LANGUAGE

Transferable Skills

Having completed this module successfully, students will be able to:

3.1

Self-management

3.2

Learning Skills

3.3

Communication

3.4

Teamwork

3.5 3.6

Problem Solving Information Technology

Taught

Practised

     

Assessed

    

Swindon College

Learning Outcomes

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 2: COMMUNICATION, CULTURE AND LANGUAGE

Samovar, L .A. et al. (2006) Intercultural Communication: A Reader, Thomson Wadsworth

ASSESSMENT Coursework: 100% There are two parts to the coursework assessment for this module:

VALIDATION HISTORY

Assessment 1: Collaborative Team Project: 40% (20% virtual presentation and 20% online individual contribution). Students will work in a small group to complete a project which will involve on-line collaboration in a simulated multinational context and include an evaluation of the group processes required for successful achievement of business objectives within a â&#x20AC;&#x2014;globalâ&#x20AC;&#x2DC; community. (Assessed Learning Outcomes 1.2, 1.3,, 1.4, 2.1-2.3, 3.1, 3.3-3.6)

First validated May 2010

Assessment 2: Individual Essay 60% Students will produce an essay (2,000 words) which critically evaluates the relationship between communication, culture and language based on a given case study. (Assessed Learning Outcomes 1.1, 1.3, 1.4, 3.3)

INDICATIVE READING Core Texts Beamer, I. & Varner, I. (2008) Intercultural Communication in the Global Workplace (4th Edition) New York: McGraw Hill Further reading Browaeys, M-J. & Price, R. (2008) Understanding cross-cultural management. Essex: Pearson Education Comfort. J. & Franklin, P. (2008) The mindful international manager: competencies for working effectively across cultures. York: York Associates International Gibson, R.(2002), Intercultural Communications, Oxford, OUP

Business

Guirdham, M. (2005) Communicating across cultures at work Basingstoke: Palgrave Macmillan

Swindon College

Guirdham, M. (2002) Interactive Behaviour at Work Pearson Education: Essex Lumsden, G. & Lumsden, D. ((2004) Communicating in groups and teams: sharing leadership (4th Ediiton) California: Wadsworth/ Thomas Learning

NOTIONAL LEARNING TIME

Coursework: 100%

N/A

Students will be required to produce: a work-based research project plan– assessed `proceedable/not yet proceedable‘

MODULE DESCRIPTION The work-based research project is an individual extended study of a topic selected with appropriate guidance from the module leader and workplace mentor in any suitable area of the student's workplace related to the subject area of Business, Management and Communications. The module allows students to demonstrate project management techniques and skills in researching, analysing, critically evaluating and presenting information. Workplace mentors will be invited to the end of module project presentation to receive the findings of the research, including an account of the organisational impact of the project and how it has contributed to the personal and professional development of the student.

a 6,000-8,000 word project on an agreed topic of the student‘s choice (80%). Assessed learning outcomes: 1.1-1.4, 2.1-2.3, 3.3, 3.5. a 10-15 minute presentation on the outcomes and impact of the research project (to include individual reflection) (20%) Assessed learning outcomes: 1.3, 1.4, 2.4, 2.5, 3.1, 3.2, 3.6

INDICATIVE READING Core Texts Saunders, M., Lewis, P., and Thronhill, A. (2009) Research Methods for Business Students. 5th Edition. Harlow: FT/Prentice Hall

RELATIONSHIP TO OTHER MODULES

Co-requisites: None

Texts and other secondary data sources on the business/management/communications topic selected by the student which might include newspaper reports on specific industries/companies, company reports and `inhouse‘ company journals.

Level and Status: Level 6 double Honours

VALIDATION HISTORY

Prerequisites: Research Skills (FdA Business, Management & Communications, level 5), or equivalent.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Module 3: Work-based Research Project (Option 1)

First validated May 2010

TEACHING AND LEARNING EXPERIENCES ‗Work-based Research Project‘ students will join ‗Dissertation‘ students for the first five weeks of this module to embark on a series of research methods sessions tailored to level 6 learning requirements. These sessions are also designed to support students initially in developing their project proposals.

Swindon College

Students will then work independently to conduct their research, but have the opportunity to join together with the dissertation students to share their learning experiences and preliminary findings mid-point through the module. (i.e. there are no scheduled sessions with the students as a group). Students will be allocated a Work-based Research Project supervisor and will be required to meet with them as detailed in the module handbook.

ASSESSMENT 25

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 3: WORK-BASED RESEARCH PROJECT (OPTION 1)

LEARNING OUTCOMES 1. Knowledge and Understanding Having completed this module successfully, students will be able to: Learning Outcomes 1.1

1.2 1.3

1.4

Demonstrate a systematic and detailed understanding of key aspects of a specific field of knowledge within the discipline of Business, Management and Communications some of which is at, or informed by, the forefront of the discipline Select and deploy appropriate techniques of analysis and enquiry Demonstrate a conceptual understanding that enables the student to devise and sustain arguments and/or solve workplace problems, describe and comment upon particular aspects of current research or practice, or equivalent advanced scholarship in the discipline Demonstrate an appreciation of the uncertainty, ambiguity and limits of knowledge

Taught

Practised

Assessed



2. Professional Skills Having completed this module successfully, students will be able to: Learning Outcomes 2.1

2.2 2.3

2.4 2.5

Evaluate and select suitable approaches for the collection of material relevant to the workbased project topic through secondary research or a combination of secondary and primary research Source and select appropriate academic and commercial published literature Synthesise and critically evaluate arguments, abstract concepts and data (that may be incomplete), to arrive at substantiated conclusions Present complex information (verbally and written) to a varied audience Reflect on their contribution to organisational performance and their own career development

Taught

Practised

Assessed



3. Transferable Skills Having completed this module successfully, students will be able to:

Swindon College

Learning Outcomes 3.1

Self-management

3.2

Learning Skills

3.3

Communication

3.4

Teamwork

3.5

Problem Solving

3.6

Information Technology 26

Taught

Practised

Assessed

  



 

`proceedable/not yet proceedable‘

NOTIONAL LEARNING TIME N/A

an 8,000-10,000 word dissertation on an agreed topic of the student‘s choice (100%). (Assessed learning outcomes: all).

MODULE DESCRIPTION The Dissertation module requires students to conduct an individual extended study of a topic selected with appropriate guidance from the module leader in any suitable area of the student's course in Business, Management and Communications.

INDICATIVE READING Core Texts Saunders, M., Lewis, P., and Thronhill, A. (2009) Research Methods for Business Students. 5th Edition. Harlow: FT/Prentice Hall

RELATIONSHIP TO OTHER MODULES

Prerequisites: Research Skills (FdA Business, Management and Communications, level 5) ,or equivalent. Co-requisites: None

VALIDATION HISTORY

Level and Status: Level 6 double Honours

First validation May 2010

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Module 4: Dissertation (Option 2)

CONTENT N/A

TEACHING AND LEARNING EXPERIENCES ‗Dissertation‘ students will join ‗Work-based Research Project‘ students for the first five weeks of this module to embark on a series of research methods sessions tailored to level 6 learning requirements. These sessions are also designed to support students initially in developing their project proposals. Students will then work independently to conduct their research but have the opportunity to join together with the work based learning students to share their learning experience and preliminary findings mid-point through the module (i.e. there are no scheduled sessions with the students as a group). Students will be allocated a dissertation supervisor and will be required to meet with them as detailed in the module handbook.

Coursework:

Swindon College

ASSESSMENT 100%

Students will be required to produce: a dissertation plan – assessed 27

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 4: DISSERTATION (OPTION 2)

LEARNING OUTCOMES 1.

Knowledge and Understanding

Having completed this module successfully, students will be able to: Learning Outcomes 1.1

1.2 1.3

1.4

Demonstrate a systematic and detailed understanding of key aspects of a specific field of knowledge within the discipline of Business, Management and Communications some of which is at, or informed by, the forefront of the discipline Select and deploy appropriate techniques of analysis and enquiry Demonstrate a conceptual understanding that enables the student to: devise and sustain arguments and/or solve problems; describe and comment upon particular aspects of current research, or equivalent advanced scholarship, in the discipline Demonstrate an appreciation of the uncertainty, ambiguity and limits of knowledge

Taught

Practised

Assessed



Professional Skills

Having completed this module successfully, students will be able to: Learning Outcomes 2.1

2.2 2.3

Evaluate and select suitable approaches for the collection of material relevant to the specific topic through secondary research or a combination of secondary and primary research Source and select appropriate academic and commercial published literature Synthesise and critically evaluate arguments, abstract concepts and data (that may be incomplete), to arrive at substantiated conclusions

Taught

Practised

Assessed



Transferable Skills

Having completed this module successfully, students will be able to:

Swindon College

Learning Outcomes 3.1

Self-management

3.2

Learning Skills

3.3

Communication

3.4

Teamwork

3.5

Problem Solving

3.6

Information Technology 28

Taught

Practised

Assessed

  



individual and organisational performance. Transferable skills are explored in detail on this module, and students will have the opportunity to critically evaluate their current skillsset and action plan accordingly. PDP design and development will feature throughout this module.

NOTIONAL LEARNING TIME Seminars & Workshops

48 hours

Weekly prep/reading

48 hours

Coursework preparation

204 hours

The key elements of this module are:

MODULE DESCRIPTION

Preparing students for level 6 learning (expectations, skills and transition) Academic self reflection, engaging with feedback and action planning The challenges of the modern job market (internal and external opportunities) Boundaryless/protean career theory Assessments of values, personality, skills and preferences (and how they link with work performance and career choice) The importance of transferable skills (including practical skills developments) Preparation for future employment (including CV updates, application writing, and interview techniques) PDP and career planning

This double module is an extension of the â&#x20AC;&#x2014;Personal Developmentâ&#x20AC;&#x2DC; module and is designed to prepare students for level 6 study and allow students to reflect critically on the qualities and competencies required to progress within their organisation and/or obtain future graduate employment. Students will also be encouraged to evaluate their own quality of work and the levels of team and organisational contribution. The first weeks of this module will focus on academic literacies and the skills required to succeed at level 6. The module then moves towards work performance, and career development and planning activities. Self-reflection and self-awareness are key features of this module, and students are required to assess their own skills against those required for aspirational positions. Students will also develop their self-awareness in terms of their ability to work with others and respond to a range of challenges and different levels of organisational and task responsibilities.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Module 5: Self-Awareness and Career Management

TEACHING AND LEARNING EXPERIENCES Students will experience a range of teaching and learning techniques on this module including lectures, seminars, videos, discussions, role-plays and individual tutorials. Students will also participate in a number of reflective activities (including psychometric tests and skills audits) to help develop academic, work performance and career development action plans.

RELATIONSHIP TO OTHER MODULES Prerequisites Personal Development (FdA Business, Management and Communications, level 4), or equivalent. Co-requisites: None Level and status: Level 6 double honours

CONTENT

Swindon College

This module is designed to develop selfawareness through critical reflection and evaluation, with a view to positively impacting academic and work performance and the attainment of future career positions. Links are made between these areas, such as exploring ways in which to apply theory and academic learning to the workplace and improve 29

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 5: SELF-AWARENESS AND CAREER MANAGEMENT

LEARNING OUTCOMES 1.

Knowledge and Understanding

Having completed this module successfully, students will be able to: Learning Outcomes 1.1

1.2

Analyse the links between the changing external and internal environments, skills requirements and career development implications/ opportunities Critically evaluate the importance of high selfawareness and the techniques used to build an effective approach to one's own development

Taught

Practised

Assessed



Professional Skills

Having completed this module successfully, students will be able to: Learning Outcomes 2.1

2.2

2.3

2.4 2.5

Apply appropriate tools of research, reflection, analysis and evaluation to the academic and career development process Demonstrate an awareness of their ability to work with others and respond to a range of challenges and different levels of organisational and task responsibilities Demonstrate competency in a range of transferable skills relevant to their workplace and future career aspirations Use and practice appropriate communication techniques required for successful appointment via the recruitment process Create a personal development plan (PDP) following self-reflection and analysis of employer skills and competencies requirements

Taught

Practised

Assessed



Transferable Skills

Having completed this module successfully, students will be able to:

Swindon College

Learning Outcomes 3.1

Self-management

3.2

Learning Skills

3.3

Communication

3.4

Teamwork

3.5

Problem Solving

3.6

Information Technology

Taught

Practised

Assessed

  



 

chute - A Practical Manual for Job-Hunters and Career-Changers. London: Ten Speed Press

ASSESSMENT Coursework:

100%

There are five parts to the coursework assessment for this module:

Cottrell, S. (2005) Critical Thinking Skills: Developing Effective Analysis and Argument. London: Palgrave MacMillan

Assessment 1: 10% Students will be required to conduct a 500 word ‗academic audit‘ using the process of self reflection and evaluation of level 4 and 5 coursework feedback. (Assessed learning outcomes: 1.2, 2.1, 3.1, 3.2)

Eggert, M. (2007) The Perfect CV. London: Random House Books Harrington, B. & Hall, D. (2007) Career Management and Work-Life Integration: Using Self-Assessment to Navigate Contemporary Careers. London: Sage Publications

Assessment 2: 15% Having undertaken a range of self assessment and reflection activities, students will be required to analyse the job opportunities and constraints within their chosen field of work/ job position. This will be presented in a 1,000 word report. (Assessed learning outcomes: 1.1, 2.1, 3.5)

McMillan, K. & Wevers, J. (2009) Smarter Study Skills Companion. 2nd Edition. London: Prentice Hall Yeung, R. (2003) The Ultimate Career Success Workbook: Tests and Exercises to Assess Your Skills and Potential!. London: Kogan Page Ltd.

Assessment 3: 25% Students must conduct a transferable skills audit with an accompanying action plan (1,000 words). (Assessed learning outcomes: 1.2, 2.1, 2.3, 3.2, 3.5)

VALIDATION HISTORY

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 5: SELF-AWARENESS AND CAREER MANAGEMENT

First validated May 2010 Assessment 4: 20% Students must participate in a mock recruitment process exercise for a researched position (internal or external to their place of work). This would include updating and tailoring a CV, writing a letter of application, and participating in a simulated interview. (Assessed learning outcomes: 2.4, 3.1-3.3, 3.6) Assessment 5: 30% Students must submit an e-portfolio to include skills audits, psychometric test results and PDP activities. (Assessed learning outcomes:1.2, 2.1, 2.2, 2.5, 3.1-3.3, 3.5, 3.6)

INDICATIVE READING Core Texts Cameron, S. (2005) The Business Student’s Handbook: Learning Skills for Study and Employment. 3rd Edition. London: Financial Times Prentice Hall

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Pedler, M., Burgoyne, J. & Boydell, T. (2006). A Manager’s Guide to Self Development. 5th Edition. London: McGraw-Hill Professionals Further reading Bolles, R,N. (2010) What Color is your Para31

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Module 6: Contemporary Business Issues

problems relevant to their place of work and make judgements concerning their business implications.

NOTIONAL LEARNING TIME Seminars & Workshops

24 hours

Weekly prep/reading

48 hours

Coursework preparation

78 hours

Key elements of the module are: Recognising a range of contemporary business issues within a global context and understanding their impact on business and individual performance Exploring decision-making competences and processes within operational and strategic contexts Understanding the importance of change and change management

MODULE DESCRIPTION This module builds on the learning gained from the level 5 module ‗Strategic Management‘ and provides students with the opportunity to explore in depth a range of real-life business issues and possible solutions. Contemporary issues such as social corporate responsibility, developments in social media and changes in the external environment will be explored during the early stages of this module. Current business news stories, case studies and sector developments will be discussed in class. Internally-based issues will also be explored, for example the impact of changes in resource capabilities, organisational restructures and cultural change. Students will be required to analyse these types of contemporary business issues and will have the opportunity to relate them to their place of work as part of the assessment for this module. Both operational and strategic level solutions will be required, with a focus on implementation considerations and change management.

TEACHING AND LEARNING EXPERIENCES Key content within the first half of this module will be delivered and discussed via lecture/ seminars. Current business news stories and case studies will provide a range of real-life examples from which students can apply learning. The second half of this module will be seminar and discussion-based. Students will be required to identify and research a range of business issues and problems relevant to their place of work and informally present their findings to stimulate group discussion.

RELATIONSHIP TO OTHER MODULES Prerequisites Strategic Management (FdA Business, Management and Communications, level 5), or equivalent . Co-requisites None Level and status Level 6 Single Honours

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CONTENT The first half of this module will focus on exploring many of the key (internal and external) challenges facing modern business. These will be explored in relation to corporate strategy, decision-making and operational implications. The second half of the module will focus on ‗student-determined‘ business issues. Students will be required to research and analyse a range of current issues or business 32

LEARNING OUTCOMES 1.

Knowledge and Understanding

Having completed this module successfully, students will be able to: Learning Outcomes 1.1 1.2 1.3 1.4 1.5

Use appropriate analytical frameworks to analyse a range of internal and external business issues Understand and respond to the individual, operational and strategic impact of a range of contemporary business issues Evaluate appropriate decision-making processes to provide a range of business solutions Understand the importance of change and the impact of change management on individual and business performance Apply tools of research, analysis, argument and evaluation to a range of contemporary business issues

Taught

Practised

Assessed



Professional Skills

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 6: CONTEMPORARY BUSINESS ISSUES

Having completed this module successfully, students will be able to: Learning Outcomes 2.1 2.2 2.3

Identify key business issues and use appropriate frameworks to analyse a range of business problems Make operational and strategic decisions to provide solutions to business problems Synthesise and integrate information to provide business solutions

Taught

Practised

Assessed



Transferable Skills

Having completed this module successfully, students will be able to:

3.1

Self-management

3.2

Learning Skills

3.3

Communication

3.4

Teamwork

3.5

Problem Solving

Taught

Practised

Assessed



  



 Swindon College

Learning Outcomes

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 6: CONTEMPORARY BUSINESS ISSUES

ASSESSMENT Coursework: 100% Exam: 0% There are two parts to the coursework assessment for this module: Assessment 1: 30% Students will be required to identify two key business issues relevant to their place of work, or an organisation of their choice. They will have to analyse the potential impact of each issue on a strategic, operational and individual level, and present their findings in a 1,500 word report. (Assessed learning outcomes: 1.1, 1.2, 1.5, 2.1, 3.3) Assessment 2: 70% Focusing on one of the key issues discussed within Assessment 1, students will be required to make judgements and decisions with a view to providing appropriate business solutions. Implementation decisions (and associated change management) will also form a key part of this assessment. Students will be required to present their findings in a 2,000 word report. (Assessed learning outcomes: 1.3, 1.4, 1.5, 2.2, 2.3, 3.3, 3.5)

INDICATIVE READING Core Text Johnson, G., Scholes, K. & Whittington. R (2008) Exploring Corporate Strategy 8th Edition. Harlow: FT/Prentice Hall Further reading Coulter, M. (2008) Strategic Management in Action 4th Edition. New Jersey: Pearson Education

JOURNAL PUBLICATIONS International Journal of Management Review Industrial and Corporate Change Strategic Management Journal British Journal of Management Harvard Business Review

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Students should also be reading on a regular basis the Business News pages of the broadsheet press, and the Economist.

VALIDATION HISTORY First validated May 2010 34

The key elements of this module are: Developing a market-led customer focus Market forces, the marketing environment and key business drivers Consumer insights (needs and expectations) and marketing psychology The identification of a plausible competitive advantage and basis for competing How to prioritise target markets and target the ‗right‘ customers Managing portfolios of brands, product groups and target markets The creation of a fully differentiated brand positioning Brand strength and brand equity: managing for value creation Marketing planning Managing and implementing effective marketing strategies Benchmarking performance Ethical decision-making and Corporate Social Responsibility in marketing

NOTIONAL LEARNING TIME Seminars & Workshops

24 hours

Weekly prep/reading

48 hours

Coursework preparation

78 hours

MODULE DESCRIPTION This module builds on the knowledge gained in ‗Marketing Communications‘ and adopts a wider, more holistic view of marketing. It focuses on the range of marketing operations and activities that organisations within a variety of contexts undertake, and explores the strategic marketing tools available to achieve customer (and other stakeholder) satisfaction. Marketing is complex. It involves an assessment of opportunities and the selection of which options to pursue; the creation of an associated target market strategy; development of a competitive advantage and basis for competing; the communication of a compelling proposition and brand positioning; the execution of appropriate marketing programmes; and the management of this implementation with appropriate resources, controls and benchmarks. All of these aspects of marketing will be covered, in a manner which integrates key models, concepts and tools with a ‗live‘ practical marketing project.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Module 7: Managing Marketing Activities

TEACHING AND LEARNING EXPERIENCES Key content will be delivered through lecture and seminar sessions. Students will be encouraged to share their own workplace (and consumer) experiences of marketing activities during focussed workshop discussions.

RELATIONSHIP TO OTHER MODULES

A key feature of this module is the ‗live‘ marketing project. As students are introduced to different marketing concepts and theories, they will be participating in and developing a ‗live‘ marketing project. In teams, students will be responding to a ‗client brief‘ with a view to providing practical marketing solutions.

Prerequisites: Marketing Communications (FdA Business, Management and Communications, level 5), or equivalent. Co-requisites: None Level and status: Level 6 single honours

CONTENT

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A range of marketing topics will be examined in order to explore their linkages as deployed in reality by marketing professionals and will look at both product and services marketing. The module aims to bring together leading theory and best practice, and provides students with the opportunity to explore marketing via a ‗live‘ practical project. 35

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 7: MANAGING MARKETING ACTIVITIES

LEARNING OUTCOMES 1.

Knowledge and Understanding

Having completed this module successfully, students will be able to: Learning Outcomes 1.1 1.2 1.3 1.4

Recognise and respond to the need to be customer focused Analyse the marketing environment and prioritise market opportunities Understand the integrated and holistic nature of delivering customer satisfaction through a range of marketing activities Propose and evaluate innovative marketing models and strategies to contemporary marketing situations

Taught

Practised

Assessed



Professional Skills

Having completed this module successfully, students will be able to: Learning Outcomes 2.1 2.2 2.3 2.4

Construct robust arguments for a proposed marketing approach Develop alternative operational courses of action in marketing scenarios Construct and write succinct and practicable marketing plans Be aware of techniques to overcome obstacles to successful implementation of marketing plans

Taught

Practised

Assessed



Transferable Skills

Having completed this module successfully, students will be able to: Learning Outcomes Self-management

3.2

Learning Skills

3.3

Communication

3.4

Teamwork

3.5

Problem Solving

3.6

Information Technology

  

Swindon College

3.1

Taught

Practised

     

Assessed

   

for Marketing Planning. (7th ed.) McGraw Hill Education

ASSESSMENT Coursework: 70% Exam: 30%

JOURNAL PUBLICATIONS

Students will be assessed via the ‗live‘ marketing project coursework (70%), and by an end of module examination (30%).

European Journal of Marketing Journal of Consumer Marketing Marketing Intelligence and Planning Journal of Marketing Management Journal of Marketing

Coursework: ‗Live‘ Marketing Project (70%) In teams, students will be working towards providing marketing solutions to a ‗client brief‘. Through a number of staged team tasks, students will be required to assess market opportunities, select appropriate options to pursue, create a target market strategy and brand position, and develop a marketing plan. The team project (2,500 words) complies with Oxford Brookes University Business School‘s groupwork policy. Marks will be available for individual contribution. (Assessed learning outcomes: 1.1-1.4, 2.12.3, 3.1, 3.3-3.5)

Students should also read trade journals, such as Marketing and Marketing Week.

VALIDATION HISTORY First validated May 2010

Examination (30%) The format is that of a 2 hour long answer examination. Students will be required to answer one compulsory question which relates to their ‗live‘ project and the management of marketing programmes. Students will then have the opportunity to choose an additional question from a list of four. (Assessed learning outcomes: 1.1, 1.3, 1.4, 2.4)

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

MODULE 7: MANAGING MARKETING ACTIVITIES

INDICATIVE READING Core Text Brassington, F. and Pettitt, S. (2006) Principles of Marketing. 4th ed. Harlow: Financial Times Prentice Hall Further reading Dibb, S., Simkin, L., Pride, W. M. and Ferrell, O. C. (2006) Marketing: Concepts and Strategies. 5th ed. Boston: Houghton Mifflin Burk Wood, M. (2007) Essential Guide to Marketing Planning. Harlow: Financial Times Prentice Hall Dibb, S., Simkin,L. (2008) Marketing Planning A Workbook for Marketing Managers. London Cengage Learning Swindon College

Groucutt, J., Leadley, P. and Forsyth, P. (2004) Marketing: Essential Principles, New Realities. London: Kogan Page Lehmann, D. and Winer, R. (2008) Analysis 37

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 1: Glossary of Terms

Assessment – The method by which work is valued via a numerical marking system Brief – A written description of assignment which forms an assessable part of the programme. Contains deadlines, specifications, learning outcomes etc. CAT – Credit Accumulation Transfer. Each single module at Brookes carries 15 CAT points. On this programme, you will accumulate 120 CAT points at undergraduate level 4, 120 CAT points at undergraduate level 5 and 120 CAT points at undergraduate level 6. Classification – The level at which a degree is awarded (e.g. 2.1). Contact Time – Allocated on time-tabled sessions with a specific member of staff. Course Tutor – in charge of the organisation and design of the programme. Criteria – The judgmental subdivisions by which the assessment takes place and standards are set. Curriculum Area Manager – Responsible to Senior Management for the overall running of the Higher Education within the Business & Computing Programme Area. Also in charge of the Curriculum Design, Content and Organisation of the Department / Faculty. Deadline – The final date for completion of project work. Examination Board – Consists of Internal and External Examiners, plus University appointed representatives, whose role is to determine passes, failures and classifications. Extension – In exceptional circumstances an extension may be negotiated in relation to a deadline, supported by evidence provided by the student.

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External Examiners – Appointed by the validating university to ensure academic standards are maintained on their behalf. Graduation – The point at which the students‘ degree is officially recognised through a traditional graduation ceremony. Induction – Non-assessable introduction to the Pastoral and Academic elements of the programme. 38

Learning Outcomes – These are specified on the brief and relate to education expectations upon completion of coursework. Module (Single) – a discrete, self-contained unit of study with its own learning outcomes, prerequisites (if any), syllabus and scheme of assessment. It usually lasts one semester and one module carries 15 CAT credits. A single module normally requires 150 hours of student study time for its successful completion. Module (Double) – a module where the academic content is twice that of a single module and for which twice the credit is given. Module Credit – A single module in your degree is worth 15 credits and is standardised at 150 hours of study, including taught time and independent study. A double module doubles the credits and the study time, and a triple module triples the credits and study time. Personal Tutor – The Personal Tutor is the member of the academic staff allocated to you who is available to provide academic and professional support and guidance during your programme, and who will help you monitor your progress. Presentation – Often student-led displays of work or research supported by verbal commentary. Project – Assignment given to students requiring an appropriate outcome within a specified deadline. Research – Primary (first hand) or secondary (from others) information / data which is used to inform the production of text or artefacts. Resit – offered where the initial outcome is between 30% and 39% for a particular module. A resit involves only the resubmission of coursework and/or resitting the examination. A maximum of 40P is awarded at reassessment. A pass at resit counts as if the module is taken only once and does not in itself lead to the student being deemed to have entered another semester. A module not passed at resit is deemed a fail. Retake – where a student re-registers for a module after having previously been given a Fail grade or not passed the resit. The student is expected to attend all classes and to take all of the assessments involved as any other stu-

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 1: GLOSSARY OF TERMS

dent of the module. All marks awarded will be recorded by the module counts as 1 module credit each time it is taken when calculating the total of modules taken for an Honours degree. Students who pass a module are not allowed to retake it. Seminar – Interactive discussion around a specific topic in order to clarify the topic by means of verbal interchange with supportive materials. Supplementary Assessment – Students may be required to undertake additional assessment / coursework as an alternative to failure when the overall performance of the student justifies such a decision. Support Staff – Including learning support and administrative, give additional help and advice on academic and non-academic matters. Studentship – Skills associated with successful activity within an educational context. These include evidence of personal commitment to study in the form of: Timekeeping, attendance and the student‘s contribution to the culture of learning. Transferable Skills – Those qualities additional to subject – specific skills, which allow the students to operate successfully in the commercial, cultural or continuing education context.

Swindon College

Tutorial – (Individual or Group) in which tutors offer help and advice to students.

Analysis and Critical Judgement Innovative thinking and analysis concerning the key issues and theories. Insightful and inventive reflections Relevant aspects of essay title are addressed critically and analytically. Ideas are clearly informed by critical consideration of sources. Impressive ability to compare and contrast a range of ideas Addresses relevant aspects of subject in a reflective way. Ideas clearly informed by consideration of a range of evidence and research. Ability to compare and contrast a range of relevant ideas. Relevant aspects of the subject are addressed but are not considered in detail. Ideas are informed by evidence of some critical analysis. Adequate attempts at consideration of the subject. Attempts at analysis are limited by descriptive writing.

Is marked by descriptive writing; demonstrates very limited critical consideration of the subject.

Is marked by descriptive writing and no critical consideration of the elements of the subject.

Content and Understanding

Original interpretation and critical engagement with a comprehensive range of relevant literature. This is used to explore ideas and arguments in depth

Excellent knowledge and understanding of the assignment title demonstrating excellent engagement and discourse with literature and theory

Very good knowledge and understanding of the of the assignment title demonstrating very good engagement and discourse with literature and theory

Sound knowledge and understanding of the assignment title demonstrating sound knowledge engagement and discourse with literature and theory .

Adequate knowledge and understanding of the of the assignment title demonstrating adequate engagement and discourse with literature and theory

Inadequate knowledge and understanding of the of the assignment title demonstrating inadequate engagement and discourse with literature and theory

Seriously inadequate knowledge & understanding of the of the assignment title demonstrating seriously inadequate engagement and discourse with literature and theory

A 80+

A 70-79%

B+ 60-69%

B 50-59%

C 40-49%

R 30-39%

F 0-29% Retake module

Swindon College

Strong rationale, meticulous planning with a very clear focus. A coherent argument rigorously pursued. Clear, articulate and justified line of argument throughout and ability to express views with intellectual rigour.

Thorough data and evidence collection and interpretation. Evidence clearly presented. Ethical issues fully considered

Evidence of extensive enquiry into subject and thorough research into a wide range of relevant sources.,

Lack of clear argument; views are not supported. Thinking is seriously confused or illogical; meaning is not at all clear.

Poorly organised, lacks coherent argument; views are not supported adequately. Thinking confused or illogical; meaning is unclear.

Reflects insufficient reading of appropriate sources, and/or lack of use of school experience.

Reflects no reading of appropriate sources. Inadequate range of evidence used.

Attempts to organise points, with some supporting evidence, but argument is weak or unclear

Evidence of some use of appropriate written sources and school experience to inform investigation into subject. Reflects limited use of these.

Evidence of appropriate investigation Demonstrates ability to organinto subject: research into a satisfac- ise argument, with evidence to tory range of relevant sources and support points. some school experiences: may lack depth of interpretation.

Evidence of independent enquiry into Presents a clear, coherent subject: research into a good range and justified line of argument of relevant sources, and use of throughout. school based experience.

Organisation and Argument

Research and Resources

Written in an inappropriate register, with extensive use of spoken language, inaccurate grammar, and/ or repeated errors of punctuation or spelling. Poor visual presentation. Inaccurate referencing.

Attempts use of formal register but includes spoken language features, e.g. colloquialisms, informal expression. Errors of grammar, punctuation or spelling. Adequate visual presentation. Some inaccuracies of referencing.

Use of appropriate formal register with few, if any, instances of spoken language. Few, minor errors of grammar, punctuation or spelling. Good visual presentation Mostly accurate referencing

Written in appropriate register throughout, with accurate grammar, punctuation and spelling Very good visual presentation. Accurate referencing

Well written, with assured, appropriate style and accurate grammar, punctuation and spelling. Excellent visual presentation. Accurate referencing

Well written, with assured individual voice, appropriate style and accurate grammar, punctuation and spelling. Excellent visual presentation. Accurate referencing.

Written English & Presentation 10%

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 2: Generic Assessment Criteria

OXFORD BROOKES UNIVERSITY

MODULE TUTOR: ……………………….STUDENT NUMBER: ……… Group: Module:

Date for submission:

Title: Feedback sheet continued: Additional comments, including areas for development: NOTE: Action taken as a result of these comments MUST be indicated on your next assignment feedback sheet

Aspects of written English and presentation requiring attention (ticked): ( Refer also to notes on text.) Grammar

Sentence structures Incomplete sentences Subject-verb agreement

Referral to Personal Tutor

Punctuation

Apostrophe Punctuation of sentences Capital letters

Suggested action:

Style

Spoken language: use of ‗you‘ informal expressions colloquialisms contractions ‗Wordy‘ sentences

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 2: GENERIC ASSESSMENT CRITERIA

Proof-read carefully.

Read work aloud to develop awareness of sentence structure and punctuation.

Spelling

Embedding quotations Page numbers for quotations Referencing in essay Referencing in bibliography

Refer to section on Harvard referencing in Course Handbook.

Seek advice from Upgrade. Swindon College

Referencing

Refer to materials and textbooks for How Language Works module.

Swindon College

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 3: Cheating

All assessments are intended to determine the skills, abilities, understanding and knowledge of each of the individual students undertaking the assessment. Cheating is defined as obtaining or attempting to obtain an unfair academic advantage. Cheating or assisting someone else to cheat (including attempting to assist someone else to cheat) may be subject to disciplinary action in accordance with the University's Disciplinary Procedure. The University takes this issue very seriously and students have been expelled or had their degrees withheld for cheating in assessments. If you are having difficulty with your work it is important to seek help from your tutor rather than be tempted to use unfair means to gain marks. Do not risk losing your degree and all the work you have done.

Collusion – except where written instructions specify that work for assessment may be produced jointly and submitted as the work of more than one student, you must not collude with others to produce a piece of work jointly, copy or share another student's work or lend your work to another student in the reasonable knowledge that some or all of it will be copied. Duplication – submitting work for assessment that is the same as, or broadly similar to, work submitted earlier for academic credit, without acknowledgement of the previous submission. Falsification – the invention of data, its alteration, its copying from any other source, or otherwise obtaining it by unfair means, or inventing quotations and/or references.

The University defines a number of different forms of cheating, although any form of cheating is strictly forbidden not only those listed below. These are: Submitting other people's work as your own – either with or without their knowledge. This includes copying in examinations; using notes or unauthorised materials in examinations; submitting work you have paid for as your own; impersonation – taking an assessment on behalf of or pretending to be another student, or allowing another person to take an assessment on your behalf or pretend to be you. Plagiarism – taking or using another person's thoughts, writings or inventions as your own. To avoid plagiarism you must make sure that quotations from whatever source are clearly identified and attributed at the point where they occur in the text of your work by using one of the standard conventions for referencing. The Library has a leaflet about how to reference your work correctly and your tutor can also help you. It is not enough just to list sources in a bibliography at the end of your essay or dissertation if you do not acknowledge the actual quotations in the text. Neither is it acceptable to change some of the words or the order of sentences if, by failing to acknowledge the source properly, you give the impression that it is your own work.

Custom Writing Services – this includes the use of any service which produces custom materials for a fee or other benefit. The University may consider any request placed with any form of custom writing service to be a form of cheating, whatever use is then made of the material produced, and therefore to be an offence under the Student Conduct Regulations. This extends to include any request for any piece of work (either formative or summative assessment or work which is not linked to any form of assessment or creditbearing element of your programme) including, but not limited to, essays and dissertations (including outlines and guides), reports, exam notes, proposals, posters, presentations, the editing or improvement of existing work, statistical services and computing services including programme and code development. Matthew Andrews Academic Registrar June 2011

Students studying at partner institutions who are enrolled at Oxford Brookes University under the terms of a franchise agreement and who wish to take out a complaint or an appeal will normally do so under the complaints/appeals procedures of the franchise partner. it is only when the complaint/appeals procedures at the franchise partner institutions have been exhausted may students then refer to the committee stage at Oxford Brookes procedures except when appeals based on mitigating circumstances are heard by the franchise partner in which case the decision of the franchise partner will be final. Appeals may only proceed to the University committee stage on the grounds of an administrative error, procedural irregularity or on the grounds that the decision reached by the franchise partner was a decision that no fair or reasonable person or body could have reached. The decision on the application of these criteria will be taken by the Academic Registrar‘s Office at Oxford Brookes University.

College, we will do everything possible to resolve your complaint. The College has a formal complaints procedure, which you may use to bring a problem to our attention. We will acknowledge and provide an initial response to your complaint within five working days of its receipt. In the first instance, please tell your Tutor, the Head of Curriculum or Advice and Guidance, who will do their best to resolve the problem. There may be times when you feel it would be more appropriate to use the Formal College Complaints Procedure. The Complaints Procedure and Forms are available from Advice and Guidance. We will do our best to resolve your complaint effectively, fairly and as quickly as possible. If your complaint is not resolved by the college Complaints procedures, you have the right, in the case of academic disputes, to appeal to the appropriate awarding body. Details can also be found on the website www.swindon-college.ac.uk Choose About Us/ Charter and Policies.

Information about the University’s appeals procedures can be accessed at http:// www.brookes.ac.uk/regulations/ acadc213.html And about complaints at http://www.brookes.ac.uk/regulations/ scp.htm

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 4: Appeals & Complaints Procedure Oxford Brookes

THE COLLEGE’S PROCEDURES We aim to provide opportunities for you to comment on your programme of study and the services offered by the College. We aim to respond quickly to any problems. You can do this by: Taking part in surveys which ask your opinions Taking part in course review meetings or making your views known to the student representatives Taking part in the Students‘ Union Executive Committee Meetings

Swindon College

Accessing the College complaints procedure, which will include clear information on how to complain If, for whatever reason, you are unhappy with any aspect of the service(s) you receive at the 43

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 5: Learning Resources at Oxford Brookes University

Vacation term

LIBRARY SERVICES Oxford Brookes University Library consists of four campus libraries: Headington Library (Gipsy Lane Campus), Wheatley Library and Harcourt Hill Library. As a Business student your main campus library will be the Wheatley Library, but of course, you will also be able to use any of the other site libraries. This brief introduction will explain about some of the services that the Wheatley Library offers. The Wheatley Library supports the work of the Business School and holds a significant collection of material in Business, Management and Communications. The Library staff are friendly and assistance can always be obtained from the Enquiry Desk or Subject Librarian‘s Office. If you require detailed help it is possible to book an appointment with your subject librarian.

Monday to Friday

9.00 – 17.00

Saturday and Sunday

Closed

FINDING INFORMATION IN THE LIBRARY – THE LIBRARY CATALOGUE The Library Catalogue is the key to finding out which books and journals (and other materials) are available in the Library. It can be accessed on the Internet. Not only will the Catalogue tell you which books are available at which Library site (down to where they are shelved), it will also allow you to reserve books for collection at the Brookes Library site of your choice, renew books that you have out on loan, check on whether you have incurred any fines and book items in the Short Loan Collection.

BORROWING BOOKS LIBRARY CONTACT DETAILS The Wheatley Library Wheatley Campus Oxford OX33 1HX Tel:

01865 485869(for general enquiries) 01865 483133 (for renewals 24 hr answerphone available) 01865 485851 (for subject enquiries speak Neil Vaughan, the Senior Subject Librarian)

Fax:

01865 485750

E-mail: businesslibrarians@brookes.ac.uk Web: http://www.brookes.ac.uk/services/ library

OPENING HOURS

The majority of the books held in the Library are available for loan. You can borrow 10 books from the Main Library collection at one time. Most of the books are loaned for two weeks at a time, but there is an increasing number of books that can be borrowed for only one week at a time (this applies to the most popular books, and includes many that are on reading lists). You are able to renew books that you have borrowed, by telephone, over the internet or in person (assuming that no-one else has reserved the book).

OVERDUE BOOKS AND FINES If you do not return your books on time, the Library does charge a fine (25p per item per day). To help you avoid incurring large fines the Library will send you notification that a book is overdue by e-mail using your Brookes e-mail account. For this reason it is important that you remember to check your Brookes email on a regular basis.

Swindon College

Term-time Monday to Thursday

9.00 – 21.00

Friday

9.00 – 18.00

Saturday and Sunday

10.00 – 16.00

SHORT LOAN COLLECTION Books that are very popular are placed in the Short Loan Collection, which is located behind the Library Counter. You are allowed to borrow 2 books at a time (in addition to your main library allowance of 10) from this collection. When you need a book from this Collection, as at the Library Counter giving the shelfmark of the book (which you will find on the Library 44

Catalogue). All books in the Short Loan Collection are available for a limited period of either 3 or 24 hours. 3 hour books are issued for slots between 10.00 – 13.00, 13.00 – 16.00, 16.00 – 10.00 the next morning. Slots can be booked using the Catalogue, so if you need to borrow a short loan book overnight, you simply reserve it for 16.00 on the day that you need it. Please make sure that you can return the book on time, though, as fines for overdue short loan books are 50p for every half hour!

INTER-LIBRARY LOANS

OBTAINING JOURNAL ARTICLES

STUDYING IN THE LIBRARY

The Library is not just about books. It has a large collection of journals too. During your studies you may be asked to consult journal articles. While browsing the journals is an enjoyable experience, it is also timeconsuming. To save you time, the Library subscribes to a number of online journal indexes, the most relevant of which is Business Source Complete on-line Database. This Database give you a mixture of whole text and part text of articles and these can also provide an abstract that will help you decide whether the article is worth reading. For guidance on how to use this and other journal databases contact your Subject Librarian.

If you want to study quietly in the Library then we do have Quiet Study Areas for this purpose.

If you need a book or a journal article and the Library does not have a copy, then you can use the Library‘s Inter-Library Loan service. For a charge of £2 we will obtain the book or article on your behalf from another Library (usually the British Library). A journal article usually takes about one week to reach you, and takes the form of a photocopy that you can keep. A book can take longer to obtain, up to 6 weeks, so please allow plenty of time when planning such requests.

If you need access to a computer and the Internet, then the Library has a large Training Room where students can work (when the room is not being used for training purposes), and a small room with 6 networked PCs. If you need to watch a video/DVD, listen to a tape or review a CD-ROM from the SEC, then this can be accommodated. See a member of staff.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 5: LEARNING RESOURCES AT OXFORD BROOKES

HELPING YOU STUDY Using the Library for the first time can be a daunting experience, but we are here to help, and indeed we will continue to help you right up to graduate. Early on in your studies you will be given an opportunity to attend a ‗Library Induction Session.‘ During this session you will be shown around the Library and be introduced to some of the tools that will help you find information relevant to your studies, including the Library Catalogue and the British Education Index.

PHOTOCOPYING The Library has 3 self-service photocopiers. To pay for your photocopying you will be directed to buy a card from one of the 3 machines in the Photocopy Room. This is a rechargeable card that initially costs £1 and contains 8 credits (1 credit = 1 A4 sheet). To recharge the card with more credits you use either the coin or note recharging machine (also in the Photocopy Room) to add more credits to the card. As a guide, currently £1 gives you 19 credits, though the smaller the coinage you use the more expensive the credits. If you do not have time to do your own photocopying, the Library offers a Photocopying Service. Using the relevant form you can request a photocopy of one article from a journal issue, or one chapter of a book (up to 20 pages) to be photocopies for you. The Library charges £2 per request, and will post the article to your door if you so wish.

Business-subject help can be accessed at http://www.brookes.ac.uk/library/ business.html#guides

Swindon College

After the induction session, your tutors may arrange further formal sessions for more advanced information finding skills. Even if they do not, you will always be able to contact your Subject Librarian for further help. The Subject Librarians for Business can be contacted by e-mail on businesslibrarians@brookes.ac.uk , or in person in the Subject Librarians Office.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 5: LEARNING RESOURCES AT OXFORD BROOKES

FURTHER INFORMATION

GETTING HELP

More information about everything in this brief guide can be obtained from your Subject Librarian, from the Library website at http:// www.brookes.ac.uk/services/library, or from a large array of detailed guides available in print form from the Library, or in electronic form from the website.

The Help Desk Staff will be able to solve your problems or direct you to specialist advice. There is Help Desk support at each campus. Instructions and detailed guides are available free of charge from the Help Desks. They are also available on-line from Computer Services Web pages.

COMPUTER ACCOUNTS A wide range of computing facilities are available to all students. Students are automatically assigned a computer account on enrolment and will have access to all Computer Services facilities within 24 hours including email and the worldwide web. http://www.brookes.ac.uk/services/cs

WHEATLEY CAMPUS There are a large number of computers available at the campus for students to use. Please contact the library for details.

PRINTING Printing services are available from all PCs. As well as laser printers in all PC rooms there are central printers including colour printers up to A1 paper size. Initially there is a free allocation for printing, after which students pay for their printing in advance at Computer Services Reception or at the Library.

ELECTRONIC COMMUNICATION All students have access to e-mail and the Internet free of charge. Students can use email at any time for communicating with staff and students as well as family and friends offsite. Many library resources can also be accessed from the computer rooms.

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SOFTWARE There is a comprehensive range of Windows based software. These cover word processing, spreadsheets, statistics, CAD, graphing, drawing, presentations, project management, desk-top publishing and programming.

thors in your own written work is called citing or referencing. You should cite your sources in two ways. Firstly, within your piece of written work you will need to cite your sources using the author‘s last name and date of publication. Secondly at the end of your piece of work, you must provide a list of all the authors, giving full details of what their work is called and where it was published.

This guide tells you how to cite (commonly called ‗referencing‘) the most common sources of information you use in your coursework. You will probably have cited the sources of information you used in your school work, but not as comprehensively as expected at University. This guide is a shortened version of the School‘s full citing and referencing guide which you will be able to find on your programme/field website. However, this shorter introduction to referencing should contain sufficient guidance for your first year assignments and also help explain why referencing is considered such an important skill. Why is accurate referencing important? Whenever you produce academic work (as well as business reports for your employer) you will be asked to provide references for your ideas. You will find this easier to do if you understand why it is seen as so important in British universities. Referencing is essential because it:

Citing your sources in the text of your coursework You need to cite (reference) your sources within the text of your coursework. You need to cite the source EVERY time you use information from a source (including diagrams, pictures as well as text). If you are basing a whole paragraph on the ideas of a particular source the citation should be placed at the beginning of the discussion; it is not then necessary to repeat the citation in every sentence. However, if you start a new paragraph (even if referring to the same author), or if you refer to a different source within a paragraph and then return to your original source you must cite the original source again. If you simply remember the guideline that the point of referencing is to allow the reader to identify the sources for your ideas easily, you should find that it becomes obvious when a reference is needed. It is also helpful to try to notice when you are reading how authors of books or articles reference their ideas.

Allows you to show that you have completed the recommended reading and/or tried to find information independently Enables other people to identify and find the sources you have referred to quickly and easily Helps you to provide evidence to support facts, claims and the arguments you make in your work Acknowledges the sources you have used so that you avoid unintentional plagiarism.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 6: Oxford Brookes University Business School Referencing Guide

There are a number of different ways to reference academic work. You will, for example, notice considerable differences in the way quotations and references are presented in different books and journals. However, the Business School has adopted the Harvard System and you should use this system consistently in all your work.

During the course of your reading for your assignment, you might use material that has been helpful for reading around the subject, but which you do not make specific reference to in your own work. It is useful to acknowledge this material. Under the heading Bibliography list all these items again alphabetically by author, regardless of whether it is a book or a journal and include this list separately after the reference list. The bibliography should look exactly the same as the reference list does. In your first year we would normally expect your assignments to have a reference list but not nec-

CITING YOUR SOURES (REFERENCING) What is a source? In academic writing anything you use from books, articles, magazines, newspapers, the internet, lectures and so on is called a source. Citing Your Sources When preparing a piece of written work, you will need to use other peoples‘ ideas, theories or data, and you will want to refer to these in your own work. Making reference to other au47

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The reference list and bibliography The Reference List is headed References, and provides information about the sources you have referred to in your writing ALPHABETICALLY by the last names of the authors (or originators). This is placed at the end of your written work so that your readers can identify what is your work and what is that of other people, and so that they can get hold of those pieces of published work to read, should they wish to do so.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 6: HARVARD REFERENCING

How do you reference a source? You should provide a reference for a source by putting the author‘s (or authors‘) surname (s) and the year of publication in the text where it is most relevant. Note that initials are not used in a reference in the text.

Government Publications Available data may vary for these, but where possible include the following: Government Department/Institute. Subdivision of department/institute (if known). (Year) Title of Document. (Name of chairperson, if it is a committee). Place of publication: Publisher.

Citing a single author The author and the date of publication are provided but slightly differently depending on whether the reference is part of the sentence.

Department of Health and Social Services (1980) Inequalities in Health: Report of a research working group. (Chairman: Sir Douglas Black). London: DHSS.

Seymour (2005) discusses learning emotion rules in service organisations. Or some commentators suggest that, in service organisations, it is necessary to learn emotion rules (Seymour, 2005), while others believe this is not the case.

Newspapers If it is a news article and does not attribute an author, the newspaper name is used in the text and instead of the author in the reference list.

Note the comma after Seymour in the second example.

The Guardian (2005) ‗Lottery for breast cancer help‘. The Guardian. 21 March, p. 10.

Citing More Than One Author If there are two authors, the names of both should be given in the text and in the reference list. If there are more than two authors, the name of the first author only should be given, followed by the abbreviation et al. (meaning ‗and others‘ in Latin). the et al.

Websites NOTE: For journal articles and reports retrieved from library databases such as EMERALD or BUSINESS SOURCE COMPLETE, you do not need to include the full web address if your reference provides all the standard information relevant for the print-version of the article or report.

essarily a bibliography.

O‘Donovan, B., Price, M. and Rust, C. (2004) ‗Know what I mean? Enhancing student understanding of assessment standards and criteria‘, Teaching in Higher Education, Vol. 9, No. 3, pp. 325-336.

For websites, in addition to the usual information (such as name of author, date, title, and name of journal/newspaper if there is one) you also need to include: Retrieved from: + the full web address [Accessed + date of access]

Citing two authors in the text: (Farquhar and Panther, 2008)

Sometimes the word ‗retrieved‘ is used instead of ‗accessed‘. Both are equally correct. You should also include the phrase [Online] as shown below. Note that square brackets are used with web references.

Citing more than two authors: O‘Donovan et al. (2004) showed that tacit knowledge…

For webpages which are not from a newspaper or journal, the title is shown in italics, as shown in the two examples below.

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Note that et al. is in italics and is followed by a full stop because it is an abbreviation. In your reference list, however, you will list all the authors who compose the et al.

For printed material, if you use a quotation, you include a page number in your reference. For webpages, there are no ‗page numbers‘. If you use a quotation from a webpage, please give as much information as possible so that the reader can find the quotation; for example, you could mention the section of the webpage containing the quotation.

O‘Donovan, B., Price, M. and Rust, C. (2004) ‗Know what I mean? Enhancing student understanding of assessment standards and criteria‘, Teaching in Higher Education, Vol. 9, No. 3, pp. 325-336. 48

Datamonitor Report

If a Web page does not appear to have an individual author, use the corporate author (e.g. BBC). If there is no corporate author, use the title. The following examples have corporate authors.

The Datamonitor report on Organic food in the UK would be: Datamonitor (2006) ‗Organic food in the United Kingdom‘, Datamonitor industry profile Reference 0183-0853, December 2006.

Library & Information Services (2003) Electronic Resources: finding resources by subject [Online]. Nottingham: The Nottingham Trent University. Retrieved from: ht tp:// www. nt u.ac. uk/ LLR/ e_resources/ index.html [Accessed 3 July 2003].

Finally, although correctly citing your sources requires effort and attention to detail – it is not really that difficult – you just have to follow the rules!

Tesco Plc (2002) Annual report and financial statements 2002 [Online]. Tesco PLC. Retrieved from: http://81.201.142.254/ presentResults/results2001_2/Prelims/Report/ odfs/Tesco_Report2002.pdf [Accessed 30 June 2003]. If you cannot find the organisation responsible for the site, firstly consider whether it is wise to use information if you‘re not sure who is responsible for it, but if you must, use the first few words of the title page of the website and publication date.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 6: HARVARD REFERENCING

Do NOT use the full web address in the citation in the body of the text. Instead, use (author, date); for example: (BBC, 2004) (Greenpeace, 2006). Database Examples Reports from databases such as Mintel and Thomson Gale Investext Plus are usually available in print as well as electronically. It is important to provide all relevant information (such as the date of the report) so that another person could find the report. Mintel (2004) ‗City breaks in the UK‘. Mintel Leisure Intelligence - UK - April. Stockbroker Report

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Shiret, T. (2006) Marks and Spencer Group plc. Company Report., Credit Suisse – Europe, 16th November 2006.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 7: Student Services and Student Union

STUDENT SERVICES Jim Pye is the mature students‘ officer at Student Services and he offers a range of advice and counselling services. He has particular expertise in developing students‘ writing skills. He is based at the Headington site and can be contacted on (01865) 484657, e-mail jkpye@brookes.ac.uk.

STUDENTS’ UNION As an enrolled Oxford Brookes student you are a full member of Oxford Brookes Students‘ Union (OBSU). You may also be a member of Swindon College Students‘ Union. Oxford Brookes Students‘ Union seeks to enhance the student experience by providing representation, welfare services, recreation facilities and opportunities for student development within the Union, the University and the local community. Your rights as a full member are defined in the OBSU Constitution which can be found on the OBSU website (www.thesu.com). The OBSU Equal Opportunities policy (part of the Constitution) recognised that some activities of the Union are geographically restricted andt hat it may not be possible to deliver all services to students in their place of study. Where that is the case, the Union will deliver services through alternative means and / or will work to ensure that reasonable provision is made elsewhere for the students. OBSU will work with the students‘ union at your stie of study to support you. If you have any questions, you can contact the Deputy President: Welfare and Education on 01865 484790 or obsu.education@brookes.ac.uk.

Swindon College

STUDENTS’ UNION AT SWINDON COLLEGE The aim of the Student / Staff Council is to represent the interests of students at Swindon Collect in dealing with the College and other bodies and to encourage social, cultural and sporting activities for all students. All students are entitled to receive a free NUS card, which enables students to receive discounts at shops and other outlets and many other services. Simply go to the Union office with a passport size photography and College receipt card. 50

The Faculty of Business promotes an inclusive learning environment in which individuals are valued and supported in achieving their full potential. The Faculty endeavours to meet its duties under the Equality Act 2010 to eliminate unfair discrimination and promote equality of opportunity and good relations among members of the university community.

free and is here for you to discuss anything you wish. Our counsellors are welcoming and understanding and will help you to deal with your difficulties at your own pace. There is a daily lunch-time drop-in at the counselling rooms when you can arrange for regular appointments.

For the university statement on Equal Opportunity and Diversity please see http://www.brookes.ac.uk/services/hr/eod/ statement.html The University and the College will give full and fair consideration to applicants with disabilities. They will ensure that promotional material about courses and programmes includes positive written information about students with disabilities in line with the Policy on Equal Opportunities for Students. SWINDON COLLEGE Swindon College welcomes applications from students with learning difficulties and/or disabilities. The College is committed to making continuous improvements to the service it offers. The College will, wherever reasonably possible, adjust the teaching programme to meet the needs of students. If you need assistance, please contact the Support for Learning team on 01793 498343 (a minicom is available on 01793 498452) or ask reception to make an appointment for you. If you require any information in an alternative format. e.g. large print, please contact Student Services who will endeavour to help you. In addition to screening for learning difficulties such as dyslexia, all students are entitled to:

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 8: SENDA Guidelines

A confidential interview to talk about how the College might be of help to you Respect for gender and cultural identity A negotiated support programme Regular assessment of progress Appropriate access to all aspects of the curriculum Support by appropriately qualified staff Access to services provided by the College

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Support for Learning can be contacted on 01793 498343 (Minicom users 01793498452).

STUDENT COUNSELLING SERVICE Our on-site confidential counselling service is 51

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 9: Programme Regulations

Oxford Brookes University Regulations for the BA (Hons) in Business, Management and Communications Authority These regulations are made under Oxford Brookes University‘s Regulations and Academic Regulations and are validated with the programme leading to the award of BA (Hons) Business, Management and Communications. Oxford Brookes University's Academic Regulations apply and, in the event of a conflict of regulation and unless the Academic Board itself has specifically approved the variant regulation before its introduction, Oxford Brookes University‘s general Academic Regulations take precedence. These regulations are based on the principles of credit accumulation and transfer. Each module is credit rated and each award carries specified credit. There is a glossary at the end. These regulations should be interpreted using the Glossary, which is included at the end of these regulations. In cases of dispute these regulations shall be interpreted by Oxford Brookes University‘s Academic Board in accordance with Oxford Brookes University's Academic Regulations. Conditions for Admission Entrants to the Programme should possess the following: Admissions criteria Students must have completed an appropriate Programme to be eligible to apply for the final year entry to the BA (Hons) Business, Management and Communications. These include: A Foundation Degree in Business, Management and Communications awarded by Oxford Brookes University, successfully gaining 240 credits and usually a 55% grade average A Foundation Degree in Business, Management and Communications or related disciplines in Business, successfully gaining 240 credits and usually a 55% grade average, subject to individual credit rating by Oxford Brookes University. Please also note that: Students who have completed 240 credits at levels 4 and 5 (usually achieving a 55% grade average) at another institution within or outside the UK may be considered, subject to individual credit rating by Oxford Brookes University. Entrants to the programme should normally possess a current role in an appropriate workplace setting and a line manager‘s letter of support and recommendation. English language requirements Applicants whose first language is not English, must also demonstrate that their level of English is acceptable by achieving a score in a recognised test such as: British Council IELTS: normally minimum level 6.0 overall with a minimum of 6.0 in the reading and writing components; TOEFL minimum score of 550 paper-based or 213 computer based or 80 internet -based.

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Dispensation Exceptionally, applicants who can show that they have qualifications or experience or both that demonstrate that they have knowledge and capabilities equivalent to those possessed by holders of the qualifications listed above may be admitted with dispensation from the requirement to possess those qualifications. This must be approved by Oxford Brookes University. Duration of the Programme of Study The programme is designed to be completed in a minimum of one academic year when taken in the full-time mode of study and a minimum of three semesters when taken in the part-time mode of study. To qualify for the award the Student must fulfil the conditions within a maximum of 3 years from initial registration. 52

Examination Committee The Academic Enhancement and Standards Committee will appoint an Examination Committee each year on behalf of the Academic Board. Its constitution is as follows: a) the Chair being the Dean of Oxford Brookes University Business School, or nominee b) Key postholder(s) from Swindon College, including the Programme Leader and HE Coordinator c) each internal examiner (Module Leader) whose Module results are being considered d) at least one External Examiner (without whom no award can be made) e) the Liaison Manager or nominee and f) if the University requests, a representative from the Academic Registry. Other relevant persons may attend the meeting of the Examination Committee but such attendees are not members of the Committee and must not participate in decision-making. The Examination Committee will be held twice each year. Duties and Powers of the Examination Committee The Examination Committee is responsible for maintaining the academic standard of the BA (Hons) Business, Management and Communication programme and, in particular, for the following. Publishing a calendar of assessment deadlines and other appropriate matters at the beginning of each academic year. Setting and marking such coursework and assessments as may contribute to the entitlement to progress from year to year, or to qualifying for the award, and the conduct of viva voce examinations. Compiling results and communicating them to the Academic Board, which shall have no power to alter them, save as provided for in the Regulations for the Review of and Appeals against a Decision of the Examination Committee. Consider applications for credit and where appropriate awarding such credit.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 9: PROGRAMME REGULATIONS

Proceedings of the Examination Committee The Examination Committee shall establish its own standing orders including provision for the taking of decisions between regular meetings and reporting them to the next regular meeting and, as required by the Academic Board under Oxford Brookes Universityâ&#x20AC;&#x2DC;s Academic Regulations, make suitable arrangements for recording its decisions and the factors taken into account in reaching them. These records shall normally remain confidential. Duties and Powers of the External Examiner The duties and powers of the external examiner will be in accordance with their rights and responsibilities as laid down for the time being by the Academic Regulations of Oxford Brookes University. Schedule of Assessments This is detailed in the current Student Handbook.

Degree without Honours Any student wishing to be a candidate for a Degree without Honours must register for the award before or during the semester in which he or she expects to complete the Programme requirements. The Degree without Honours is not available to students intending to complete an Honours Degree. It is only available as a final, exit award. i. To obtain a BA Degree without Honours a student must, within 3 years, pass at least six advanced acceptable module credits (4 if progressing from the Oxford Brookes University Foundation Degree Business, Management and Communications). ii. A Degree without Honours award carries 120 credits at level 4 and 180 credits at levels 53

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Registration A student must be registered for the following award in order to be considered by the Examination Committee: BA (Hons) Business, Management and Communications.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 9: PROGRAMME REGULATIONS

5/6. Honours Degree A student is assumed to be a candidate for an award with Honours unless he or she registers for another award. The award shall be conferred by the Examination Committee at its meeting after the student first satisfies the minimum requirements. To obtain an Honours Degree a student must fulfil the specific Programme requirements. i. Compulsory Element of an Honours Degree To obtain an Honours Degree the student must pass the module credits designated as part of the Compulsory Element of an Honours Degree. ii. Programme Requirements To obtain a BA Honours Degree a student must, within 3 years, pass at least eight advanced acceptable module credits (or equivalent). iii. Classification The class of Honours Degree shall be decided in accordance with Schedule 1 below on the average of the marks obtained in the best 8 (or equivalent) advanced acceptable module credits, which carry the highest marks. The marks for the best four module credits of the Compulsory Element of an Honours Degree will always be included in the average. Class of Honours

Minimum Average

First

70%

Upper Second

60%

Lower Second

50%

Third

40%

Schedule 1

In addition, where a student has achieved an average between 49.5% and 50% OR 59% and 60% OR 68% and 70% AND achieved 4 credits in the higher class over those semesters in which the last 8 (or equivalent) graded acceptable credits occur, the next higher class of degree will be awarded. iv. An Honours Degree award carries 120 credits at level 4 and 240 credits at levels 5/6. Mitigating Circumstances The University defines mitigating circumstances as: Mitigating circumstances are circumstances which are beyond the control of the student and which could not be reasonably accommodated by the student and which seriously impair performance in assessment. Claims by students for mitigating circumstances will be considered using the Universityâ&#x20AC;&#x2DC;s agreed procedures as detailed in the Academic Regulations. Grades As an indication of student progress and, in the case of pass grades, for inclusion in the final transcript, the Examination Committee shall award grades for modules according to the following scheme:

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%age Mark A B+ B C D R DC MS

MC DF

F P FR

Resit. Entitled to re-assessment by submission of coursework, and/or by class-based test without retaking the module Medical Resit. Entitled to re-assessment by submission of coursework only without retaking the module. All the marks obtained will be awarded. An Ungraded pass on medical grounds. The Classification will be taken over fewer modules but only a maximum of 4 such grades may be used towards meeting the requirements of the award. A grade showing that medical or other evidence has been submitted and that the Examination Committee will review the grade in the light of other performance. The final grade will be awarded after review and will either be determined by the mark originally awarded or be a higher grade if so determined by the Committee. Fail. Not entitled to re-assessment without retaking the module Pass at re-assessment

Fail at re-assessment. (Where the marks at the initial assessment and at re-assessment differ the higher mark will be awarded) Disciplinary referral

Fail without resit

iii.

iv.

0-39 Ungraded

0-100

0-29 40 maximum awardable 0-39 Ungraded Ungraded

Module Pass Mark The pass mark for all modules is 40%. If a module has more than one assessment, the marks awarded for each element of assessment are added together for the overall module mark. For example, if a module has an assessment weighting of 50% examination and 50% coursework assignment and the marks awarded are 28 out of 50 and 22 out of 50 respectively, the overall module mark awarded is 50%. If a module has more than one element of assessment, to obtain a Pass, a minimum of 30% must be obtained in each element of the assessment and result in an overall module mark of no less than 40%. Resits and Re-submissions If the overall module mark a student is awarded is between 30% and 39% they will be eligible for one resit examination or re-submission of an assignment or both. Re-assessment replaces in entirety the original assessment and carries the full weight of the moduleâ&#x20AC;&#x2DC;s assessment value. If the resit or re-submission attempt is passed, a student will be awarded an overall maximum mark of 40% and given a P grade. If a student fails the resit attempt students will be required to retake the module. Retaking a Module If a student is awarded between 0% and 30% they are not eligible for a resit attempt and they will be required to retake the module. A student will have to register to take the entire module again and attend all lectures and seminars and submit all elements of assessment. A fee is levied for retaking modules. A student can retake a module a maximum of 2 times (a total of 3 attempts in all). Where a student is referred for re-examination in a module that includes assessment of 55

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ii.

Pass Grades

70-100 60-69 50-59 41-49 40 30-39

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 9: PROGRAMME REGULATIONS

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 9: PROGRAMME REGULATIONS

coursework, the Examination Committee shall specify which pieces of assessable work will be re-examined and the submission and examination dates. The student will retain the marks for those parts which he or she is not re-examined vi. A student awarded one of the resit grades or deferred medical grades should be entitled to reassessment only once in each module and only at the specific times as agreed annually by the Examination Committee. vii. At a re-assessment only grades P (40%) or FR shall be awarded, except for Medical Resits where full marks will be given. Progression i. The Examination Committee may require a student to withdraw who does not pass at least three module credits in any two successive semesters of study. ii.

A student may be required to withdraw from a module, which has prerequisite modules if she/he did not achieve at least 30% on the assessment of each prerequisite.

iii. A student may be required to withdraw from a module, if she/he did not pass any prerequisite modules. iv. A student who has failed to satisfy a specific programme requirement which is normally taken during a particular semester or stage of the course, may be required by the Examination Committee to satisfy that requirement before proceeding in this programme. v. A student who has not satisfactorily completed, after taking 3 times, a module may be required to withdraw from the course. vi. Any module once passed cannot be retaken. Only the mark achieved when the module is first passed will be counted. Award Title The title of the degree awarded to a successful candidate will be BA (Hons) Business, Management and Communications. Certification Upon successful completion of the programme, a certificate is awarded by Oxford Brookes University showing the title of the award, the classification, the words â&#x20AC;&#x2014;in association with Swindon Collegeâ&#x20AC;&#x2DC; and the College logo. Transcripts Upon completion of studies or when officially withdrawing from the programme, the student will receive a transcript stating (a) the award, if any, made; (b) the modules for which assessment has been attempted and the marks and grades obtained; (c) the name of Swindon College and (d) the language of instruction and assessment. Plagiarism and Collusion Candidates must ensure that coursework submitted for assessment in fulfilment of course requirements is genuinely their own and is not plagiarised (borrowed, without specific acknowledgement, or stolen from other published or unpublished work).

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Quotations should be clearly identified and attributed, using the Oxford Brookes University Business School reference guide. Assessed work should not be produced jointly unless the written instructions specify this. Such co-operation is cheating and any commonality of text is plagiarism. Intermission Exceptionally, and subject to the approval of the Chair of the Examination Committee, a Student may be permitted to suspend registration for a determined period. Normally this period should not be so long as to require exceptional extension to the latest date for qualification of the award. 56

Disability If a student is unable, through disability, to be assessed by the normal methods, examiners may vary the methods as appropriate and in accordance with Oxford Brookes University's procedure on the matter, bearing in mind the objectives of the programme and the need to assess the student on equal terms with other students. Failure A Student who reaches a position from which it is not possible to satisfy the conditions for the award of BA (Hons) Business, Management and Communications will be so informed and will have to leave the Programme. Such a Student will receive a transcript showing all the elements taken or for which credit has been has been accorded. Reviews of and Appeals against Examination Committee Decisions Appeals and Complaints for Franchised Arrangements 1. Students studying at partner institutions who are enrolled at Oxford Brookes University under the terms of a franchise agreement and who wish to take out a complaint or an appeal will normally do so under the complaints/appeals procedures of the franchise partner. 2. It is only when the complaint/appeals procedures at the franchise partner institution have been exhausted may students then refer to the committee stage of Oxford Brookes procedures except when appeals based on mitigating circumstances are heard by the franchise partner in which case the decision of the franchise partner will be final. 3. Appeals may only proceed to the University committee stage on the grounds of an administrative error, procedural irregularity or on the grounds that the decision reached by the franchise partner was a decision that no fair or reasonable person or body could have reached. The decision on the application of these criteria will be taken by the Academic Registrar‘s Office at Oxford Brookes University.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 9: PROGRAMME REGULATIONS

Information about the University‘s appeals procedures can be accessed at http:// www.brookes.ac.uk/regulations/acadc213.html! and about complaints at http:// www.brookes.ac.uk/regulations/scp.htm The College‘s procedures are outlined in Appendix 4.

Swindon College’s complaints procedures We aim to provide OPPORTUNITIES for you to comment on your programme of study and the services offered by the College. We aim to respond quickly to any problems. You can do this by: Taking part in surveys which ask your opinions · Taking part in Student Staff Liaison Committees or making your views known to the student representatives Accessing the College complaints procedure, which will include clear information on how to complain 57

Swindon College

It should be noted that there are only four grounds for appeal: A student may request that an assessment decision is reviewed on the ground that their performance in an assignment or an examination was adversely affected by illness or other factors previously unknown to the Examination Committee or that such previously unknown factors prevented the submission of the assignment or attendance at the examination; or The assessment was not conducted in accordance with the regulations for the programme; or The judgement of an examiner or examiners was improperly affected by personal bias; or There was a material administrative error or some other material irregularity in the conduct of the assessment, such that the assessment decision would have been different had the error or irregularity not occurred.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 9: PROGRAMME REGULATIONS

If, for whatever reason, you are unhappy with any aspect of the service(s) you receive at the College, we will do everything possible to resolve your complaint. The College has a formal complaints procedure, which you may use to bring a problem to our attention. We will acknowledge and provide an initial response to your complaint within five working days of its receipt. In the first instance, please tell your Programme Leader, Programme Area Manager or Student Services, who will do their best to resolve the problem. There may be times when you feel it would be more appropriate to use the Formal College Complaints Procedure. The Complaints Procedure and Forms are available from Student Services. We will do our best to resolve your complaint effectively, fairly and as quickly as possible. The College Complaint Form can also be found at http://www.swindon-college.ac.uk/img/affiliates/100305/downloads/ Student_Complaint_Form.doc If your complaint is not resolved by the College Complaints procedures, you have the right, in the case of academic disputes, to appeal to Oxford Brookes University. Information about the Universityâ&#x20AC;&#x2DC;s complaints procedures is at http://www.brookes.ac.uk/regulations/scp.htm Details can also be found on the website http://www.swindon-college.ac.uk/Choose About Us/ Charter and Policies Glossary of Terms A Programme consists of the modules taken by a student over one or more semesters Taken : A student will be deemed to have taken a module if he or she has registered for it and not officially withdrawn by the end of Week 2 of the semester in which the assessment takes place. Exemption : Students may be granted an exemption from a module when learning equivalent to that shown by passing the module has been achieved. Such a module does not have to be taken to satisfy the requirements of an award. If a formal exemption grade is awarded such a module does not count towards any award requirements. A Resit is offered where the initial outcome is between 30% and 39% for a particular module. A resit involves only the resitting a class-based test. A re-submission involves only the resubmission of coursework. Only one resit or resubmission attempt is allowed for each piece of assessment for each module. A maximum of 40P is awarded at reassessment. A module not passed at resit/re-submission is deemed a fail. Students are allowed a resit or resubmission attempt in a maximum of two modules per academic year A Retake is where a student re-registers for a module, for which a fee is payable, after having previously been given a Fail grade or not passed the resit/re-submission. The student is expected to attend all classes and to take all of the assessments involved as any other student of the module. All the marks awarded will be recorded. You are allowed two retake attempts per module.

Swindon College

Modules A Single Module is a discrete unit of study, usually lasting one semester, in which one module credit is earned and which carries 15 credits (7.5 ECTS credits) at a particular level. A single module would normally require a total of 150 hours of student study time for its successful completion. A Double Module is one for which the academic content is twice that of a single module i.e. 30 credits (15 ECTS credits) and for which twice the credit is given. A double module would normally require a total of 300 hours of student study time for its successful completion. An Advanced Module is one normally taken in the final part of the course, and represents ap58

proximately one-eighth of the effort of a full-time Honours candidate (including private study) in one year. A single module carries 15 credits at level 6. An Acceptable Module is a module that has been specified (listed) as part of a programme in addition to compulsory modules. The learning outcomes achieved will be appropriate for the aims of the award. The marks obtained may be used in the determination of Honours classification. A Compulsory Module is one that must be passed. A Prerequisite Module is one in which a minimum of 30% must normally be obtained before taking a subsequent specified module. A Project/Dissertation is a detailed study of a topic of particular interest to the student, usually carried out over two semesters and assessed in their last semester. A project will usually involve some original research either in the laboratory or in the field whilst a dissertation will usually involve library based research. The word length for a double project or dissertation is 8,000 -10,000 words or equivalent. A Synoptic Module is an end of course broad based study using the theoretical methods from a range of acceptable modules within a specific field. It is compulsory for Honours in some fields instead of or in addition to a project or dissertation module.

Swindon College

An Honours Component Module is one taken towards the end of an Honours Degree programme where students are able to demonstrate a systematic understanding of key aspects of their field of study and an ability to manage their learning. Successful students will be able to critically evaluate arguments and have the skills necessary for decision-making in complex and unpredictable contexts.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 9: PROGRAMME REGULATIONS

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 10: Programme Specification

1. Awarding body: Oxford Brookes University 2. Teaching institution: Swindon College 3. Programme Accredited/approved by: Not applicable 4. Final and intermediate awards: BA (Hons) Business, Management and Communications BA Business, Management and Communications (non-Honours degree) (final, exit award only) 5. Programme title: BA Hons Business, Management and Communications Final Year Top-up Work-based Learning Degree (level 6) UCAS code JACS code: N200 Management Studies 8. Lead School: The Business School, Oxford Brookes University 9. Language of study English 10. Date of production of specification: May 2010 11. Programme aims: The aim of the programme is to support and develop the student for a career in the areas of Business, Management and Communications, specifically those students currently in employment and wishing to continue their work-based learning studies. The programme has been developed in a way which explores aspects of each of these three strands (building on the learning achieved in the Foundation Degree in Business, Management and Communications), whilst maintaining a holistic view of business within various contexts. Local employers have had significant input in to the design of this programme, resulting in a final honours year that has a strong work-based element to its content, learning and assessment.

Swindon College

Alongside the academic strands within the programme, students will also be developing their professional, academic, research, self-awareness and transferable skills. The double module â&#x20AC;&#x2014;Self-awareness and Career Managementâ&#x20AC;&#x2DC; plays a key role in facilitating this development, with the skills also being taught, reinforced and practised within the other six modules. This continuity is designed to enhance the employability of the students upon completion of the course and compliment the academic learning taking place within each module. In accordance with QAA guidelines the overall educational aims of the programme are to study organisations, their management and the changing external environment in which they operate. Organisations include a wide range of different types, e.g. private, public and not-for-profit, together with a variety of sizes and structures. The programme prepares students for a career in Business, Management and Communications; and is designed to enhance lifelong learning skills and personal development to contribute to society at large. Specifically the programme aims are: 60

To enable students with Foundation Degrees in Business, Management & Communications or equivalent (subject to credit rating) the opportunity to further develop their work-based education in order to achieve an honours degree. To produce highly marketable graduates who can contribute immediately to an employing organisation through their application of the knowledge and practical skills gained on the programme which are grounded firmly upon a sound conceptual base and an understanding of relevant institutional frameworks. To encourage the student to develop an analytical and enquiring mind which can respond creatively to the problems and opportunities facing business now and in the future as well as those facing themselves and society at large To allow the student to exercise initiative and personal responsibility in order to develop qualities such as flexibility, adaptability and independence, which will enable them to cope in a rapidly changing economic, social and technological environment To enable the student to communicate information, ideas, problems and solutions effectively to both specialist and non-specialist audiences in a broad cultural context. 12. Programme learning outcomes: A. Knowledge & Understanding A Business, Management and Communications graduate will be able to: A1. Recognise the scope and functions of business in different contexts and critically evaluate the internal and external business environment in which it operates A2. Understand, apply and appraise a range of management concepts, practices and skills to achieve operational and strategic business objectives A3. Recognise and evaluate the importance of effective and appropriate communication methods and customer care practices (with both the internal and external customers) within a diverse global business environment A4. Appreciate the integrated nature of business, management and communications and the importance of a holistic approach to business A5. Demonstrate a critical awareness of multifaceted business problems and provide sound, synthesised operational and strategic solutions A6. Critically evaluate the role of the individual within the organisation, and the importance of self-awareness within an academic, professional and business context A7. Apply robust business research methodology and techniques and understand its role in the development of ideas and thinking at the forefront of the discipline and business practice

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 10: PROGRAMME SPECIFICATION

B. Disciplinary/Professional Skills A Business, Management and Communications graduate will have acquired the ability to:

C. Transferable Skills A Business, Management and Communications graduate will have developed the following transferable skills: C1 Self Management C2 Learning Skills 61

Swindon College

B1. Apply business-specific tools of research, critical analysis, decision-making and evaluation to a wide range of real and simulated scenarios and business problems B2. Effectively select, deploy and evaluate communication and management techniques within a range of organisational contexts B3. Develop robust arguments for operational and strategic decisions within a range of changing business environments B4. Reflect on personal and professional experiences to enhance business performance and career development

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 10: PROGRAMME SPECIFICATION

C3 C4 C5 C6

Communication Teamwork Problem Solving Information Technology

Transferable skills promoted and developed through the programme are mapped against individual modules and can be found in Appendix 11. 13. Teaching, Learning and Assessment Methods used to enable outcomes to be achieved and demonstrated Students on the programme will be given the opportunity to experience of range of teaching, learning and assessment methods and activities, designed to motivate and engender deep learning. The initial sessions in the module ‗Self-awareness and Career Development‘ in Semester One have been designed to prepare students for the transition from level 5 to level 6 learning and reinforces the importance of independent learning skills and engaging with assessment feedback prior to and during the programme. The module also provides students with an opportunity to reflect on their academic development and performance throughout the programme as part of their PDP activities. Given the work-based nature of the programme, practical examples, case studies and opportunities for workplace assessment necessarily feature highly. ‗Contemporary Business Issues‘ and ‗Managing Quality and Risk‘ for example require students to bring workplace examples to the teaching and learning environment to generate group discussion and enhance learning. ‗Managing Marketing Activities‘, ‗Contemporary Business Issues‘, ‗Managing Quality and Risk‘, and ‗Work-based Research Project‘ provide students with the opportunity to use their place of work as the coursework assessment vehicle – allowing students to recognise the relationship between theory and practice and develop professional and transferable skills alongside academic learning. The programme also utilises the many strong, local employer links Swindon College has established and developed over many years. The module ‗Managing Quality and Risk‘ for example features Guest Practitioner Speakers to bring the content to life and demonstrate the relevance and importance of the module content within a real business context. Local employers will also form part of the panel membership for the ‗Work-based Research Project‘ presentations - providing feedback (not formally assessing) to enhance the learning experience for the student.

Swindon College

Whilst this is a work-based programme, the assessment also features a variety of methods to ensure that the full learning outcomes are achieved. These include essays, examinations, presentations and virtual learning assessment activities (please see Assessment Matrix Appendix 11). Where group assessment features in a specific module, the task(s) comply with Oxford Brookes University Business School‘s Groupwork Policy, whereby marks will be made available for individual contribution where necessary. In terms of teaching and learning methods, classroom activities include the use of case studies, videos, guest speakers, role-plays, interactive group problem-solving, discussions, peer to peer (formative) feedback and one-to-one tutorial sessions. E-learning opportunities include the use of the Virtual Learning Environment as an information hub for module materials and as a discussion and project work area for the assessment on the module ‗Communication, Culture and Language‘. Swindon College already has extensive experience of using the VLE on Business-related programmes. Students regularly use the discussion areas and interactive elements of module-specific sites. The college is planning to further develop its use by setting up student forums and other community building facilities. Any student new to Swindon College for this programme will be shown how to access and utilise the VLE to fully support their studies. Students 62

are also required to develop and e-portfolio as part of their PDP activities on ‗Selfawareness and Career Management. 14. Linking Teaching with Research Scholarly activity undertaken by the Business School and Swindon College is introduced within programme modules at appropriate points. The ‗Dissertation‘ and ‗Workbased Research Project‘ modules in particular provide staff with the opportunity to share their expertise with students during one to one tutorials. Students will be encouraged to access, read and use international research in the field of business, management and communications. Case study examples and lecturer own research will also be used as appropriate throughout the programme. Core texts include those which have been written by Oxford Brookes University Business School academic staff. . Links with the Oxford Brookes University Business School academic team (including research active staff) will also be utilised during the delivery of the programme. 15. Internationalisation of Curriculum The programme requires students to explore business, management and communications within a range of contexts and this necessarily includes the global and international business environment. The module ‗Communication, Culture and Language‘ in particular has a strong intercultural and international context, with students being required to explore communication within a simulated online ‗global business community‘.

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 10: PROGRAMME SPECIFICATION

Where possible, modules will draw on research and practice developed internationally. International and global examples will be used in the teaching, learning and assessment of the programme whenever appropriate. International, European and UK students will be encouraged to share individual experiences of business and employment and will therefore provide an additional perspective to the concepts, theories and practices included within the programme. 16. Reference Points used to inform programme outcomes The learning outcomes reflect the QAA Benchmark Statement for General Business and Management programmes (www.qaa.ac.uk). They are also underpinned by a broad, analytical and integrated study of business and management as highlighted in the QAA Benchmark Statement (p. 3, Section 3.1), and the development of a range of skills and techniques relevant to a business and management context (p. 3, Section 4). The programme also conforms to Oxford Brookes University's regulations for undergraduate programmes and to the Framework for Higher Education Qualifications (FHEQ) level descriptors for Honours (Level 6).

‗3.2 Graduates will be able to demonstrate relevant knowledge and understanding of organisations, the external environment in which they operate and how they are managed. There is likely to be an emphasis upon understanding and responding to change and the consideration of the future of organisations and the external environment in which they operate.‘ These areas feature within programme‘s aims, and the learning outcomes on modules such as ‗Contemporary Business Issues‘, ‗Self-awareness and Career Management‘, and ‗Managing Marketing Activities‘. They will also be achieved throughout the programme by a comparison of principles of business and management contained within the taught syllabus to workplace scenarios upon which students will be basing their studies and on which they will be assessed. 63

Swindon College

The benchmark statement precepts have been built in throughout the programme. Examples of some of these are given below:

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 10: PROGRAMME SPECIFICATION

Sections 3.4 – 3.6 define and specify ‗organisations, ‗external environment‘ and ‗management‘. These specific benchmark requirements for knowledge and understanding of these areas (and the interrelationship between them) are met again through through ‗Contemporary Business Issues‘, ‗Self-awareness and Career Management‘, and ‗Managing Marketing Activities‘, and also ‗Managing Quality and Risk‘ and ‗Communication, Culture and Language‘. Article 3.7 of the benchmarks lays emphasis on knowledge and understanding in the following key areas: markets, customers, people, finance, operations, information systems, communications and information technology, business policy and strategy. Aspects of all of these areas are studied throughout the programme. The final area of knowledge and understanding cited in 3.7, ‗contemporary and pervasive issues‘ will be achieved through the module ‗Contemporary Business Issues‘ and via the introduction of topical and work-related examples throughout the programme and workplace assessments. In the benchmark section on skills (4.1), the following aspects are highlighted (not in any particular priority order): . ‗Effective problem solving and decision making using appropriate quantitative and qualitative skills including identifying, formulating and solving business problems. The ability to create, evaluate and assess a range of options together with the capacity to apply ideas and knowledge to a range of situations‘. These will be met through a number of assessments throughout the programme and particularly via the ‗Work-based Research Project‘. ‗The use of models of business problems and phenomena‘, will be met in modules such as ‗Contemporary Business Issues‘, ‗Managing Marketing Activities‘, ‗Managing Quality and Risk‘ and ‗Work-based Research Project‘. ‗Effective self-management in terms of time, planning and behaviour, motivation, selfstarting, individual initiative and enterprise‘ will be met in modules such as ‗Selfawareness and Career Management‘, ‗Dissertation‘ and ‗Work-based Research Project‘. ‗Abilities to conduct research into business and management issues, either individually or as part of a team for projects/dissertations/presentations. This requires familiarity with a range of business data, research source and methodologies‘. This will be met in a number of modules, but most notably in the ‗Dissertation‘ and ‗Work-based Research Project‘ modules. ‗Learning to learn and developing an appetite for learning; reflective, adaptive and collaborative learning‘. This can be seen on modules such as ‗Self-awareness and Career Management‘ and ‗Communication, Culture and Language‘.

Swindon College

Finally, 4.2 of the benchmark sets out a requirement to address issues at the European and international levels, especially if specific emphasis has been placed on them in the programme. This relates in particular to ‗Communication, Culture and Language‘ and ‗Contemporary Business Issues‘. It is also recognized that students will be from organisations that are by definition already operating in an international environment, the impact of which cannot be excluded on their research for assignment and assessment regimes. 17. Programme structure and requirements: To obtain a BA Honours Degree a student must, within 3 years, pass at least eight advanced acceptable module credits (or 120 credits). 64

Semester One

Module Title 1. Managing Quality and Risk

Semester Two

Full-time programme (1 year)

Module Title 6. Contemporary Business Issues 7. Managing Marketing Activities

2. Communication, Culture & Language

Credit value

Module Title 3. Work-based Project / 15 4. Dissertation (Part One) 5. Self-Awareness and Career 15 Management (Part One) Total Credit Value for Semester One

Credit value 15 15

Module Title 3. Work-based Project / 4. Dissertation (Part Two) 5. Self-Awareness and Career Management (Part Two)

Total Credit Value for Semester Two

Credit value 0 0 30 Credit value 30 30 90

Credit value 15

Module Title 1. Managing Quality and Risk 3. Work-based Project / 4. Dissertation (Part One)

5. Self-Awareness and Career Management (Part One)

Total Credit Value for Semester One Module Title 3. Work-based Project / 4. Dissertation (Part Two)

Credit value 0

5. Self-Awareness and Career Management (Part Two)

6. Contemporary Business Issues

7. Managing Marketing Activities

15 Total Credit Value for Semester Two

Semester Three

Module Title 3. Work-based Project / 4. Dissertation (Part Three) 2. Communication, Culture and Language Total Credit Value for Semester Three

60 Credit value 30 15 45

The programme is designed to be completed in a minimum of one academic year when taken in the full-time mode of study and a minimum of three semesters when taken in the part-time mode of study. Programme prerequisites Module 2: Communication, Culture and Language (prerequisite: Customer Communications â&#x20AC;&#x201C; FdA Business, Management and Communications, level 4) Module 3: Dissertation (prerequisite: Research Skills â&#x20AC;&#x201C; FdA Business, Management 65

Swindon College

Semester Two

Semester One

Part-time programme (18 months)

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 10: PROGRAMME SPECIFICATION

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 10: PROGRAMME SPECIFICATION

and Communications, level 5) Module 4: Work-based Research Project (prerequisite: Research Skills - FdA Business, Management and Communications, level 5) Module 5: Self-awareness and Career Management (prerequisite: Personal Development – FdA Business, Management and Communications, level 4) Module 6: Contemporary Business Issues (prerequisite: Strategic Management – FdA Business, Management and Communications, level 5) Module 7: Managing Marketing Activities (prerequisite: Marketing Communications – FdA Business, Management and Communications, level 5) 18. Admission criteria: Students must have completed an appropriate Programme to be eligible to apply for the final year entry to the BA (Hons) Business, Management and Communications. These include: A Foundation Degree in Business, Management and Communications awarded by Oxford Brookes University, successfully gaining 240 credits and usually a 55% grade average A Foundation Degree in Business, Management and Communications or related disciplines in Business, successfully gaining 240 credits and usually a 55% grade average, subject to individual credit rating by Oxford Brookes University. Please also note that: Students who have completed 240 credits at levels 4 and 5 (usually achieving a 55% grade average) at another institution within or outside the UK may be considered, subject to individual credit rating by Oxford Brookes University. Entrants to the programme should normally possess a current role in an appropriate workplace setting and a line manager‘s letter of support and recommendation. 19. Indicators of quality: The Oxford Brookes University BA (Hons) Business and Management programme received EPAS accreditation from the European Foundation for Management Development (EFMD) in May 2006. The Quality Assurance Agency (QAA) Institutional Audit awarded the Business and Management suite of programmes the rating of Broad Confidence (the highest available) in the April 2005 audit cycle. The UK Quality Assurance Agency Collaborative Provision Audit in April 2006 awarded the University the rating of Broad Confidence for the quality of the management of its collaborative programmes. The Oxford Brookes University Business School currently hosts two Centres of Excellence in Teaching and Learning. The School has also become the hub for two Higher Education Academy national subject centres for Business, Management, Accounting and Finance and for Hospitality, Leisure, Sport and Tourism.

Swindon College

Swindon College underwent the Quality Assurance Agency‘s Integrated Quality Enhancement Review in May 2009: ―As a result of its investigations, the Summative review team (the team) considers that there can be confidence in the College‘s management of its responsibilities, as set out in its partnership agreement(s), for the standards of the awards it offers on behalf of its awarding bodies. The team also considers that there can be confidence in the College‘s management of its responsibilities, as set out in its partnership agreements, for the quality of learning opportunities it offers. The team considers that reliance can be placed on the accuracy and completeness of the information that the College is respon66

sible for publishing about itself and the programmes it delivers.â&#x20AC;&#x2013; 20. Assessment regulations This programme conforms to the University's regulations for Undergraduate Programmes. Full assessment regulations are stated in the student handbook. 21. Work-based Learning As this is a work-based level 6 honours programme, many of the teaching, learning and assessment activities provide students with the opportunity to draw on their experience at work and carry out research into business, management and communications at their workplace. Please also refer to Section 13. Assessment opportunities related directly to a studentâ&#x20AC;&#x2DC;s place of employment can be found on the following modules:

Swindon College

Module 1: Managing Quality and Risk (coursework element 70%) Module 3: Work-based Research Project (coursework 100%) Module 5: Self-awareness and Career Management (coursework assessments 2 and 5 45%) Module 6: Contemporary Business Issues (coursework 100%) Module 7: Managing Marketing Activities (coursework element 70% and compulsory examination question)

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 10: PROGRAMME SPECIFICATION

Assessment Methods Statement Swindon College & the Business School at Oxford Brookes University promotes a variety of assessment methods on all its programmes. The matrix below shows where this occurs on the BA (Hons) Business, Management and Communications over Level 6 modules of the programme. A range of 15 assessment methods are deployed on the programme from case study analysis to undertaking role play simulations. The main aim is to have a mix both within each unit (see below) and across the programme both at level 6 (see full matrix). The design and form of the assessment activities reflect the progression of knowledge and understanding developed within the programme. The word count of written assignments progressively increases, and candidates will be expected to display both practical capability and clear evidence of analysis and evaluation in their work submitted. Please see module descriptions for further assessment details.

 



Per. Dev plan



Simulations

Examination



Action Plans

Business Report



Briefing/proposal

Student workplace

Audit

Virtual Team task

Group report

Ind. presentation

Electronic portfolio



1.1 Understand and evaluate the significance of quality and risk management to stakeholders 1.2 Recognise the range and scope of quality processes and standards 1.3 Critically evaluate quality processes 1.4 Recognise the nature and scope of organisational risk 1.5 Assess low and high-level risk and improve risk management processes 1.6 Understand and allocate organisational and personal responsibilities in ensuring quality and managing risk 1.1 Analyse the relationship between language, communication and culture and how this impacts organisations 1.2 Consider intercultural issues in their communications 1.3 Critically evaluate the intercultural communication process and identify barriers to communication in international, national and local business relations 1.4 Demonstrate a critical understanding of the various communicative styles

Swindon College

2: Communication, Culture and Language

Essay Fundam

Assessment Methods

Dissertation

Learning Outcomes: Knowledge and Understanding

‗Live‘ Group Project

Module

1: Managing Quality and Risk

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 11: Learning Outcomes & Assessment Methods Matrix



Per. Dev plan



Simulations



Action Plans



Briefing/proposal



Examination

Business Report 

Audit



Virtual Team task



Group report



Ind. presentation

Electronic portfolio

Student workplace



 



Swindon College

3: Work-Based Project 4: Dissertation 5: Self-awareness and Career Management

1.1 Demonstrate a systematic and detailed understanding of key aspects of a specific field of knowledge within the discipline of Business, Management and Communications some of which is at, or informed by, the forefront of the discipline; 1.2 Select and deploy appropriate techniques of analysis and enquiry 1.3 Demonstrate a conceptual understanding that enables the student to devise and sustain arguments and/or solve workplace problems‘ describe and comment upon particular aspects of current research or practice, or equivalent advanced scholarship in the discipline. 1.4 Demonstrate an appreciation of the uncertainty, ambiguity and limits of knowledge. 1.1 Demonstrate a systematic and detailed understanding of key aspects of a specific field of knowledge within the discipline of Business, Management and Communications some of which is at, or informed by, the forefront of the discipline 1.2 Select and deploy appropriate techniques of analysis and enquiry 1.3 Demonstrate a conceptual understanding that enables the student to: devise and sustain arguments and/or solve problems; describe and comment upon particular aspects of current research, or equivalent advanced scholarship, in the discipline 1.4 Demonstrate an appreciation of the uncertainty, ambiguity and limits of knowledge. 1.1 Analyse the links between the changing external and internal environments, skills requirements and career development implications/opportunities 1.2 Critically evaluate the importance of high self-awareness and the techniques used to build an effective approach to one's own development

Essay Fundam

Assessment Methods

Dissertation

Learning Outcomes: Knowledge and Understanding

‗Live‘ Group Project

Module

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 11: LEARNING OUTCOMES AND ASSESSMENT METHODS MATRIX



1.1 Recognise and respond to the need to be customer focused



1.2 Analyse the marketing environment and prioritise market opportunities 1.3 Understand the integrated and holistic nature of delivering customer satisfaction through a range of marketing activities 1.4 Propose and evaluate innovative marketing models and strategies to contemporary marketing situations.



Per. Dev plan



Simulations



Action Plans

Briefing/proposal

Business Report

Audit



Virtual Team task



Group report

1.2 Understand and respond to the individual, operational and strategic impact of a range of contemporary business issues 1.3. Evaluate appropriate decisionmaking processes to provide a range of business solutions 1.4 Understand the importance of change and the impact of change management on individual and business performance 1.5 Apply tools of research, analysis, argument and evaluation to a range of contemporary business issues

Ind. presentation



Essay Fundam



Dissertation

Student workplace

6: Contemporary Business Issues 7. Managing Marketing Activities

1.1 Use appropriate analytical frameworks to analyse a range of internal and external business issues

Examination

Assessment Methods

Electronic portfolio

Learning Outcomes: Knowledge and Understanding

‗Live‘ Group Project

Module

Swindon College

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 11: LEARNING OUTCOMES AND ASSESSMENT METHODS MATRIX

Swindon College

 



E. Problem Solving   

  



A. Self Management

B. Learning skills   

  



7: Managing Marketing Activities

5: Self-awareness and Career Management 6 Contemporary Business Issues

Transferable Skills



C. Communication 

D. Teamwork 

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

F. Information Technology 4: Dissertation

2; Communication, Culture and Language 3: Work-based Project

1; Managing Quality and Risk

APPENDIX 11: LEARNING OUTCOMES AND ASSESSMENT METHODS MATRIX

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 12: Assessment Schedule 2011-12

Semester 1 module 1 module 2 module 3 module 4 module5 Week 1 Hand out 2 3 4 5 6 7 Exam 8 9 Results 10 11 12 13 Hand in 14 15 Feedback

Hand out Hand out Hand out Hand out

Hand in Feedback Hand in Hand in Feedback

Hand in

Feedback Feedback Hand in Feedback

Hand in

Semester 2 Module 6 Module 7 module 3 module 4 module 5 Week Hand out Feedback

Hand in Feedback

Hand in

Hand in Exam

Hand in Feedback Feedback Feedback

Feedback

Swindon College

1 Hand out 2 3 4 5 6 7 8 Hand in 9 10 Feedback 11 12 13 Hand in 14 15 Feedback

Semester 1 PT Week module 1 1 Hand out 2 3 4 5 6 7 Exam 8 9 Results 10 11 12 13 Hand in 14 15 Feedback

Semester 3 PT module 3 module 4 module5 Hand out Hand out Hand out

Hand in Feedback Hand in Feedback

Hand in Feedback

Hand in

Week module 2 module 3 module 4 1 Hand out 2 3 4 5 6 7 8 Hand in 9 10 Feedback 11 Hand in Hand in 12 13 Hand in 14 Feedback Feedback 15 Feedback

Semester 2 PT Module 7 module 3 module 4 module 5 Hand out Feedback

Hand in Feedback

Hand in Exam

Hand in Feedback

Feedback

Swindon College

Week Module 6 1 Hand out 2 3 4 5 6 7 8 Hand in 9 10 Feedback 11 12 13 Hand in 14 15 Feedback

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

APPENDIX 12: ASSESSMENT SCHEDULE 2011-12

Swindon College

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 13: Oxford Brookes Assessment Compact

[*assessment encompasses all judgements made about the work of a student and/or their skills, abilities and progress, and the associated provision of feedback] 1. There are five fundamental tenets behind this compact, namely that: 1.1 Effective assessment is central to learning 1.2 To be effective the relational nature of the assessment and feedback process needs to be emphasised, particularly in terms of the need for active dialogue between students and staff 1.3 To be effective, assessment must be recognised as a joint responsibility between staff and students 1.4 The ability to assess, the work of both self and others, is an essential skill for all graduates 1.5 For the above tenets to be met in full, students and staff need to be â&#x20AC;&#x2014;assessment literateâ&#x20AC;&#x2DC; and actively participate in disciplinary communities of assessment practice. 2. The University will therefore ensure that: 2.1 Assessment is central to the curriculum, and there should be no distinct boundary between assessment, teaching and learning. All academic staff will therefore be encouraged to regard assessment as a fundamental and integral part of programme design, and one that is intended to shape and develop learning, as much as to judge and measure it. 2.2 Assessment is designed at programme level, to integrate module assessment and ensure that assessment shapes learning in a coherent and holistic fashion, consistent with the aims and learning outcomes of the programme so that identified knowledge, skills and qualities can be developed and recognised, and validly assessed, whilst recognising progressive levels of attainment and different modes of study. 2.3 The relationship between learning outcomes and assessment tasks is made explicit. In addition, clear assessment criteria should be provided whenever possible, and always when the assessment contributes to marks, grades, or decisions about progression. Assessment judgements must focus on the achievement of the learning outcomes against the assessment criteria, and this achievement authenticated as the studentâ&#x20AC;&#x2DC;s own. 2.4 Every effort is taken to ensure that there is no bias in the type of assessment task, or method chosen, or the criteria applied, that would unfairly disadvantage any student. 2.5 Students are given supportive, constructive and timely feedback as an essential part of their learning. Such feedback will enable students to build on their positive achievements and have a clear sense of what they need to do to improve, with subsequent opportunities provided to act on the feedback and to put the advice given into practice. 2.6 Programmes include activities (e.g. marking exercises, self and peer-assessment, etc.) specifically designed to involve students in assessment, to encourage dialogue between students and their tutors, and students and their peers, and to develop their abilities to make their own informed judgements (assessment literacy). 2.7 Programmes produce assessment schedules of summative assessment, and make every effort to avoid the concentration of assessment deadlines. 2.8 Academic staff are provided with staff development in assessment literacy, and awareness of new ideas and techniques 2.9 Disciplinary communities of assessment practice are developed through, for example, regular peer discussion and student involvement. 2.10 Institutional values and policies consistently support this compact, and adequate resources are provided. 3. Students will be expected to take responsibility for their own learning through: 3.1 Actively engaging with assessment tasks, including carefully reading the guidance provided, spending sufficient time on the task, ensuring their work is authentic and their own (whether individual or groupwork), and by handing work in on time. 3.2 Actively engaging in activities designed to develop assessment literacy, including taking the initiative when appropriate (e.g. asking for clarification or advice). 3.3 Actively engaging with, and acting on, feedback provided. 3.4 Actively engaging in the development of assessment policy at course and programme level through the established processes and student representative system. 74

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 14: Forms

The following forms may be utilised during your studies:

Swindon College

Mitigating Circumstances procedures Mitigating Circumstances forms

BA (Hons) Business, Management and Communications 2011-12 Course Handbook

Appendix 15: Regulations for the consideration of mitigating circumstances

the consideration of mitigating circumstances All students enrolled for Oxford Brookes University awards are governed by University regulations which can be found at: http://www.brookes.ac.uk/uniregulations/current/acadregulations/specific/ b5consideration_of_mitigating_circumstances.pdf Section 5.3 of the above regulations describes the way in which evidence is submitted and by whom the evidence is considered, and allowance determined and so on. For students at Swindon College the responsibilities are as follows:

Evidence Submitted To…

Evidence Considered By…

Allowance Outcome Determined Relayed By… By…

Evidence SelfHeld By… certification accepted?

During study Module (to extend a Leader deadline by up to 1 week)

Module Leader

Module Academic Yes Leader: Registrar verbal and confirmed by e-mail or letter

During study HE Coordi(for extennator sions of more than 1 week up to 4 weeks)

MCP Subgroup (at least two people drawn from the MCP)

Academic Academic No (see 4) Registrar Registrar

By the MCP HE Coordideadline nator

MCP

Exam Com- Academic Academic No (see 4) mittee Registrar Registrar

After an Ex- HE Coordiamination nator Committee (late submissions)

HE Coordinator then MCP Chair

Chair on Academic Academic No (see 4) behalf of the Registrar Registrar Exam Committee

Section 5.4 of the above regulations describes the composition of the Mitigating Circumstances Panel. For students at Swindon College the MCP is made up as follows: HE Coordinator (Chair) Academic Registrar (Secretary) Programme Leader Business Programme Leader Support for Learning & Education Programme Leader Art & Design Programme Leader Early Years UK & International Partnerships Development Manager (Oxford Brookes)

Swindon College

Sub-Group HE Coordinator Academic Registrar (Secretary) Programme Leader

In all other respects, the standard regulations apply. 76

Application for Consideration of Mitigating Circumstances Full name: ……………………………………………………………………………… Student Number: ……………………………………………………………………… Year of Study: …………………………………………………………………………. Modules/Assessment affected by Mitigating Circumstances Module Code

Module Name

Assessment

Details of Mitigating Circumstances Please provide a description of the mitigating circumstances that may have affected your performance in the above modules, including the time period over which these circumstances occurred. Please state which assessment has been affected and what extension you require.

What are mitigating circumstances? Mitigating circumstances are significantly disruptive or unexpected events which are beyond your control but which might affect your academic performance. If you experience difficulties that you think have affected, or might affect, your ability to complete coursework or to take examinations it is your responsibility to advise your School as soon as possible. Such events might include: suffering a serious illness or injury; the death or critical illness of a close family member; a significant family crisis leading to acute stress; absence arising from such things as jury service or maternity, paternity or adoption leave. Events or circumstances that would not normally be considered grounds for consideration of mitigating circumstances include:

holidays or other events that were planned or could reasonably have been expected; assessments that are scheduled close together or on the same day; misreading the timetable for examinations or otherwise misunderstanding the requirements for assessment; inadequate planning or time management; failure, loss or theft of a computer or other equipment, including inability to print off work for whatever reason; consequences of paid employment; exam stress or panic attacks not supported by medical evidence; Supporting Documentation Please list all the documentation provided in support of your claim. Documentation should be stapled to this form. Medical claims should be supported by a medical note, other claims should be supported by appropriated documentation (for example police reports, insurance reports).

Signature of Student: …………………………….. Date: ………………………. Recommendation of Module Leader: Module Code

Module Name

Old Deadline

New Deadline

Signature of Module Leader: ………………………………………………………… Date:……………………………………………………………………………………..

On behalf of the Mitigating Circumstances Committee Only I recommend that the following action be taken in respect of this claim:

Signature of Senior Tutor/Chair: …………………………………………………… Date: ……………………………………………………………………………………