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Mohammed Amin,
Senior Vice President, CEEMETA, Dell Technologies
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CHARTING THE FUTURE Dell Technologies’ Vision for Digital Transformation in CEEMETA
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EMBRACE DISRUPTION
We are at the forefront of a revolution that is set to redefine the technology landscape over the next 1-3 years. “CIO as a Service” (CaaS) is not just a concept; it’s a disruption that will unleash massive transformations, fundamentally altering the way organizations operate, and significantly enhancing efficiency and productivity.
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EDITOR’S PREFACE
THE CHANGE TO FUTURISTIC BUSINESS
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Welcome to the Future Dear Readers,
A
s we stand on the cusp of 2023 drawing to a close, our excitement for the future knows no bounds. In a world driven by technology, the possibilities are limitless, and we’re at the forefront of this electrifying journey. In this issue, we invite you to embark on an exhilarating exploration of the technological marvels that lie ahead. On the horizon, we see the GITEX 2023 technology show, scheduled for the 16th of October. It’s not just an event; it’s an experience that fuels our collective imagination. GITEX has always been where innovation takes center stage, and this year is no exception. Within these pages, we dive deep into Dell’s world, a tech giant that’s more than just hardware and software. Dell is a visionary, shaping the future of technology with insights, reviews, and a relentless commitment to progress. Their vision transcends mere products; it’s a transformation that promises to redefine how we interact with technology. In the past year, regional businesses have benefited from increased technology adoption, leading to improved efficiency, streamlined processes, and better customer experiences. Remote work solutions have also ensured business continuity. However, AI adoption presents challenges such as data privacy, workforce upskilling, and high initial costs. Balancing AI’s potential with these challenges is key for sustained success. But wait, there’s more. In the landscape of tomorrow, a revolutionary concept emerges – “ One of the most intriguing features in this month’s edition revolves around the concept of “CIO as a Service” (CaaS). It’s not just a concept; it’s a revolution that’s poised to reshape the technology landscape in the coming 1-3 years. This disruptive force will fundamentally alter the way organizations operate, opening new doors to enhanced efficiency and productivity. Our special feature story delves into the details, providing insights into how this game-changing paradigm shift will impact businesses worldwide. In the midst of all this, you’re not just a reader; you’re an integral part of this journey. The pages of this issue are an invitation. An invitation to embrace the future, to ride the wave of innovation, and to be a part of a collective vision for a brighter, smarter, and more connected world. So, let’s embark on this adventure together. The future is knocking, and we’re here to answer the call.
Ronak Samantaray ronak@gecmediagroup.com
CONTENTS OCTOBER 2023
34-40 COVER FEATURE
EMPOWERING DIGITAL TRANSFORMATION IN CEEMETA
05
EDITOR’S PAGE
09
GITEX NEWS
11-12
OPINION
14-23
EVENTS
24-32 INDUSTRY TRANSFORMATION
TOP
TRANSFORMATION CHAMPIONS 43-79 TRANSFORMATION CHAMPIONS 83-85 INDUSTRY COMMENTS
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GITEX NEWS
SURGE IN INTERNATIONAL DEMAND SPURS GITEX GLOBAL, EXPAND NORTH STAR TO TAKE OVER THE CITY OF DUBAI AT TWO MEGA VENUES
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he 43rd edition of GITEX GLOBAL will take place from 1620 October 2023, the blockbuster tech showpiece once again reaching full capacity at the Dubai World Trade Centre as it prepares to host more than 6,000 exhibitors, while Expand North Star, the world’s largest start-up event hosted by Dubai Chamber of Digital Economy, will kickoff its largest ever edition from 15-18 October 2023 at the new Dubai Harbour venue, featuring 1,800 start-ups from 100-plus countries at the Middle East’s biggest iconic superyacht hub. GITEX GLOBAL and Expand North Star will comprise a combined 41 halls spanning 2.7 million sq. ft of texhibition space – a 35 percent increase over the previous year – converging the best minds and most visionary companies to scrutinise, challenge, define, and empower the digital agendas of the world. AI innovation wave, cybersecurity and launch shows fuel unprecedented growth GITEX GLOBAL will present the year’s largest AI showcase and summit, its record growth fuelled by the AI innovation wave currently gripping the globe’s imagination, as 3,500 AI-infused exhibitors reveal how
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this next big technology shift is transforming lives, governments, business, and society. The AI boom has also added another layer of complexity to protecting digital assets and critical IP infrastructure, with the elevated GITEX Cyber Valley taking the fight directly to the dark cyber-criminal underworld, gathering leading info-sec brands and global experts at the year’s biggest cyber security showcase. Expand North Star propels Dubai to forefront of global entrepreneurship economy
Expand North Star hosted by the Dubai Chamber of Digital Economy will scale to a record size in 2023, featuring 1,800 start-ups start-up exhibitors this year to connect, inspire, and extend engagements in one of the world’s most innovative and entrepreneurial ecosystems. More than 1,000 investors from 70 countries with $1 trillion under management will also converge at the new Dubai Harbour venue, as they look to ramp up the momentum in startup investment after a year of tepid achievements.
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OPINION
4 TRUTHS OF ESG THAT WILL HELP DECISION MAKERS CRAFT THEIR STRATEGY In the Middle East, 31% of consumers prioritize ESG, surpassing the global average of 18%, while businesses grapple with ESG complexities and talent demands.
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he Middle East consumer base is increasingly dominated by a young, socially conscious subsection. According to PwC research, shoppers here base their buying decisions on environment, social and governance (ESG) issues to a greater extent than the global average. Some 31% of those in the Middle East say they consider ESG when making a purchase compared with 18% globally. ESG strategies have leapt up several places on the priority lists of regional boardrooms as regulators and employees join consumers in demanding more responsible business operations. But calling for it is one thing. Navigating its
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challenges to deliver on ESG pledges is another. In a fragile global economy, how do we choose wisely from the many potential areas for investment? And how do we solve problems of measurement to demonstrate progress? The fog on the path forward starts to clear when considering four central truths of ESG.
NO TWO JOURNEYS ARE THE SAME ESG will mean something different for each enterprise, based on the nature, maturity, and scope of operations. Legal demands, values, and customer expectations will also come into play. The business leader must then decide how to
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OPINION
CATHY MAUZAIZE,
President, EMEA ServiceNow
translate these requirements into consistent practices that reach across the organization itself and along the value chain to each partner and supplier for the optimum community impact. Where Europe may be further along in sustainability and other ESG areas, the Middle East journey is admittedly more recent given governments’ prior focus on rapid growth. But in areas such as the Arab Gulf, sustainability clauses have found their way into the government guidelines that drive national economic programs. The region’s decision makers must take care in timing their ESG forays. Invest too impulsively and the ability to deliver could be compromised.
TALENT IS VITAL The successful implementation of any great change rests on the shoulders of people. When it comes to ESG, not only will an organization’s talent be part of the change process, but today, they will also be judges as to its success. The digital natives that make up the majority of modern workforces are more invested in sustainability issues than any generation that has
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preceded them. Generation Z, while having only entered the workforce in the past decade or so, is having farreaching influence on ESG. A third of them would turn down a job offer over ESG concerns, according to research from BUPA Health. In an extraordinary shift, the current talent pool is brimming with passionate young professionals who expect their employer to align with their values. This twist has likely been driven by the fact that today’s candidate does not need to compromise on this point because they find themselves in a seller’s labor market — especially if they have strong digital skills, which are in short supply in the region. This means companies must invest in talent. This will help them retain the talent they have and help to acquire more. It is a cycle. A mature, digitalskills talent pool, nurtured appropriately, is a sound foundation for implementing sustainable, socially responsible policies that give the organization an advantage in hiring more people with digital skills.
‘CONTROL TOWERS’ ARE ADVANTAGEOUS Measuring success in ESG is difficult, to say the least. That is due in part to the problems faced by ESG managers in simply defining what success looks like to their organization. ESG classically starts by listing commitments. Perhaps an enterprise aims to be carbon neutral or net-zero by a given date, or to reduce its emissions by a certain amount per year. To deliver on these pledges is to examine all processes and determine which can
be adjusted to contribute to the end goals. A “control tower” approach allows these investigations to bear fruit more readily. With the right technology, the entire value chain from internal processes to those of suppliers and partners can be analyzed to identify what emissions occur (Scope 1, 2 or 3). Only with complete visibility from the control tower can an organization make meaningful progress. With the right information, ESG managers and other stakeholders can collaborate on which areas can be targeted for effective improvement. And they can simultaneously lay the groundwork for enhanced governance and compliance. This will be important in the face of escalating regulations around ESG, such as the requirement of the UAE Securities and Commodities Authority that companies submit regular sustainability reports.
GOALPOSTS HAVE LEGS Because ESG is now so much a part of the jurisdiction of regulators, there will continue to be rapid movement in the rulebooks. As goalposts continue to shift, the skill sets required to put the ball between them will also change. ESG stakeholders must be agile, with a plan in place to reskill and reconfigure operations at a moment’s notice. Innovation will help, and that is where nurtured talent comes in. A staff that knows the inner workings of operations and the technology that serves it will be better placed to tweak the mix and come up with a way to keep pace with the latest introductions to legislation.
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EVENTS
GRAND FINALE OF THE WORLD CIO 200 SUMMIT 2023 RISING TO NEW HEIGHTS IN TECHNOLOGY LEADERSHIP
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he World CIO 200 2023 roadshow, with its emphasis on refining leadership attributes, influence, vision, and unwavering focus, left an indelible mark on attendees. The grand finale, held over three monumental days, united technology leaders, setting a new standard for collaboration and knowledge exchange. As the eighth edition of this unparalleled gathering, orchestrated by GEC Media Group and the Global CIO Forum,
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concluded at the Marriott Hotel Boulevard in Baku, Azerbaijan, on September 17, 18 and 19, the reverberations of its theme, ‘Rise of the Power,’ continue to inspire and empower IT leaders worldwide. With a mesmerizing blend of roundtable discussions, a glamorous dinner gala, award sessions that celebrated excellence, a thrilling moto challenge, workshops, thought leader sessions and a myriad of other enlightening
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EVENTS
sessions, this event transcended expectations, shaping the future of the industry. The heart of the summit lay in its profound roundtable discussions. Eminent CIOs and tech leaders engaged in thought-provoking dialogues on critical topics like AI adoption, cybersecurity resilience, digital transformation strategies, and the evolving role of CIOs in shaping business landscapes. The summit’s elegant dinner gala provided a moment of respite and celebration. Attendees enjoyed fine dining and networking, strengthening bonds that will drive technological progress and collaboration. Attendees also witnessed an adrenalinepumping Moto Challenge, an embodiment of leadership, precision, and perseverance. This thrilling competition showcased the importance of determination in navigating the ever-changing tech landscape. Beyond these
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RISE OF THE POWER
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events, attendees were treated to an array of enriching sessions covering a wide spectrum of topics. These sessions provided invaluable insights into the latest trends, emerging technologies, and best practices. Swami Brahmaviharidas, a highly respected Spiritual and Humanitarian Leader, honored the event with his presence and introduced the remarkable book, BOTS: The Book of Titans. This publication goes beyond being a mere collection of success stories; instead, it stands as a testament to the unwavering
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commitment to excellence within the realm of information technology. These 200 CIOs have not only redefined industries and propelled technological progress but have also played a pivotal role in reshaping the global landscape. Their narratives provide a wellspring of inspiration for both present and upcoming generations of technology leaders. Esteemed keynote speakers from various industries shared their insights and vision for the future of technology, providing attendees with valuable
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EVENTS
perspectives on innovation, digital transformation, and leadership. Thought-provoking panel discussions and roundtable sessions delved into critical topics such as AI and machine learning, cybersecurity, cloud computing, and the role of CIOs in driving business success. Attendees had the opportunity to connect with peers, experts, and industry influencers, fostering partnerships and collaborations that will shape the future of technology. The event culminated in the prestigious award session, recognizing outstanding CIOs
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and technology leaders for their exceptional contributions to their organizations and the industry as a whole. The World CIO 200 Summit Grand Finale was made possible through the generous support of the sponsors. The tech sessions played a crucial role as a valuable platform for sharing knowledge, facilitating dynamic exchanges of ideas, best practices, and strategies among technology leaders representing diverse industries. Charbel Zreiby, Dell Technologies: In his presentation
titled “Breaking the Mold with Generative AI,” Charbel Zreiby, a distinguished expert at Dell Technologies, delved deep into how Generative AI is reshaping various industries by pushing the boundaries of innovation. Ali El Kontar, Founder & CEO of Zero & One: Ali El Kontar captivated the audience with his talk, “Unleashing the Art of Possibility.” He explored the limitless potential that arises when we harness the synergy of technology and creativity, shedding light on the future of innovation.
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EVENTS
Amr Elkessi, Regional Channel Manager for the Middle East at Commvault: Amr Elkessi’s session, “Redefining Data Protection,” offered valuable insights into the ever-evolving realm of data protection and how organizations can adapt to meet the challenges of the digital age. Rajesh Radhakrishnan, Entrepreneur and Director of F9 Infotech, a Cloud Visionary: Rajesh Radhakrishnan, a visionary in cloud technology, shared his perspectives on “Innovation, Elevation, and Empowerment.” His session inspired attendees to embrace innovation and seize opportunities in the everchanging tech landscape. Naveen Hemanna, Regional Head for META at Xoxoday: Naveen Hemanna delved into
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EVENTS
the strategy of “Crafting a Comprehensive Digital Rewards Strategy That Drives Results,” emphasizing the significance of employee motivation and engagement in today’s digital era. A cutting-edge workshop series designed to foster innovation and problem-solving was also held at the grand finale of The World CIO 200 Summit. The CIOs were categorised into 4 different groups on the basis of Red City, Blue City, Green City, and Yellow City. This dynamic event brought together individuals from various backgrounds and industries to tackle critical business challenges and validate groundbreaking ideas through a structured design sprint approach. Workshop serves as a platform for innovation, creativity, and collaboration, providing participants with the tools and guidance to design, prototype, and test new concepts. The event aims to ignite innovation, drive economic growth, and create a positive impact on local communities. The workshop equipped attendees with valuable templates that could be seamlessly integrated into their organizations’ workflows. These templates facilitate the validation of design ideas, minimizing risk and maximizing the value of innovative projects.
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DESIGNING SUCCESS: WINDMILL’S DESIGN THINKING WORKSHOP Windmill, a pioneer in innovation and design thinking education, recently hosted a dynamic workshop aimed at introducing newcomers to the world of innovation and Design Thinking. Titled “Design Thinking Innovation Fundamentals,” the immersive experience provided attendees with a comprehensive understanding of the core principles and methodologies of Design Thinking. The workshop delved deep into the intricacies of Design Thinking, equipping participants with valuable skills that are pivotal in today’s rapidly
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evolving business landscape. The program highlighted essential elements, including empathy, ideation, prototyping, and iteration, all of which are fundamental to successful Design Thinking practices. One of the central themes of the workshop was “usercentered design,” emphasizing the importance of empathizing with end-users to create products and solutions that truly meet their needs. Participants were encouraged to explore innovative ways to prioritize user satisfaction and harness their insights to drive product and service improvements.
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MASTERING LEADERSHIP IN THE MODERN WORLD: LITT’S INTELLIGENT LEADERSHIP WORKSHOP One of the standout workshops at the grand finale was the John Mattone’s Intelligent Leadership by LiTT that provided invaluable insights into the skills and mindset required to excel in today’s rapidly changing world of leadership. In a world characterized by volatility, uncertainty, chaos, and ambiguity, leadership has taken on a new dimension. The workshop emphasized that the skills once considered ‘newnormal’ have become essential for leaders at all levels today. These skills include managing
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teams remotely, leading and managing change effectively, and solving problems with a multiplier effect. The workshop was designed to empower leaders and emerging leaders with the necessary tools to thrive in this dynamic environment. It focused on cultivating the mindset and inner-core strength needed to not only adapt but also excel in the ever-changing world of leadership. The sponsors of the event had not only provided financial support but had actively
engaged in the summit’s mission, demonstrating a shared commitment to advancing technology leadership on a global scale. The Title partners of the event were Mindware and Dell Technologies. Moto Challenge Partners were Logitech and Microsoft. Platinum Partners include Zero&One, F9 Infotech, StorIT and Commvault. Gold Partners were Paessler, Connor, Swiss GRC, Ramco and Redington. The Knowledge Partners include GCF Academy, Litt, Windmill and Intelligent Leadership. The
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Majlis Partner was Quixy and Silver Partners were Truspeq, CloudHost, BITS, emt, Finesse, Forcespot and Claroty. The Entertainment partners were Jabra and Alpha Tech. Digital reward partner was Xoxoday and Registration partner was ITQAN. Conversational AI Partner was Twixor and AI Applications Partner was V Group Inc. and Cybersecurity Partner was Spire Solutions. Supporting partners were Acronis, HPE Aruba, HTP, +971 Cyber Security, DigitalTrack and Spade Infotech. Finally, the Global Strategic Partners were CAAS and OPX Technology. The World CIO 200 Summit Grand Finale continues to be a testament to our commitment to empowering technology leaders with the tools, knowledge, and insights they need to navigate the ever-evolving digital landscape.
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INDUSTRY TRANSFORMATION
EMBRACE DISRUPTION We are at the forefront of a revolution that is set to redefine the technology landscape over the next 1-3 years. “CIO as a Service” (CaaS) is not just a concept; it’s a disruption that will unleash massive transformations, fundamentally altering the way organizations operate, and significantly enhancing efficiency and productivity.
I
n today’s fast-paced digital landscape, the role of the Chief Information Officer (CIO) has evolved into a strategic linchpin for organizations seeking to thrive in a technology-driven world. This cover story delves into the transformative concept of “CIO as a Service” (CaaS), a paradigm shift that reimagines leadership in the digital age. It offers organizations the agility and expertise of seasoned CIOs without the constraints of traditional employment, enabling them to navigate the complexities of digital transformation with finesse. This innovative approach empowers businesses to leverage technology as a catalyst for growth, resilience, and
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competitive advantage.
ENTERPRISE? SME? STARTUP? – GO WORRY FREE, YOU GOT A CIO! Once reserved for only the largest enterprises, having a Chief Information Officer (CIO) has traditionally been a luxury that many smaller businesses could not afford. However, the digital transformation wave sweeping across industries has made the expertise of a CIO more vital than ever. Enter CaaS, a game-changing innovation that democratizes access to high-level technology leadership. CaaS providers are redefining the role of the CIO by offering a flexible, scalable, and cost-effective solution that caters to businesses of all sizes.
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INDUSTRY TRANSFORMATION The primary role of a CIO is to provide strategic direction and leadership for the organization’s IT initiatives. The CaaS model allows businesses to tap into this expertise to align IT with overall business goals, define technology roadmaps, and make informed decisions. CaaS can also include vendor management, where the CIO helps evaluate and select technology vendors, negotiate contracts, and ensure that the organization receives value from its technology investments. CaaS offers organizations the opportunity to leverage the expertise of a CIO without the long-term commitment and cost associated with hiring a full-time executive. It enables businesses to access strategic IT leadership, make informed technology decisions, and drive digital transformation initiatives.
DR. MOHAMED HAMED CTO / CIO Egypt
CaaS is a revolutionary tech platform created for the industry and I have been fortunate to witness its unravelling. CaaS has been a game-changer in Digital Translation of Chemical process industry. As the CIO of a company at the forefront of innovation in life sciences Staying agile and technologically competitive is paramount. The ability to tap into the expertise and strategic guidance of experienced CIOs on-demand has not only enhanced our technology initiatives but has also allowed us to navigate the complex intersection of technology and life sciences with confidence. CaaS has become an integral part of our strategy, ensuring that we remain at the cutting edge of technology while focusing on our core mission of advancing healthcare solutions. I wholeheartedly endorse CaaS as a transformative approach to technology leadership.
ALLAUDDIN MOHAMAD Global Head -IT India
EFFECTIVE BUSINESS WITH CAAS THE GENESIS OF CAAS CAN BE ATTRIBUTED TO SEVERAL KEY DRIVERS
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AGILITY IN LEADERSHIP
In the digital era, organizations require agile leadership that can quickly respond to technological advancements, market shifts, and disruptive forces. CaaS offers the flexibility to engage CIO expertise as needed, aligning leadership with the pace of change.
SPECIALIZED EXPERTISE
The complexities of modern technology necessitate specialized knowledge. CaaS providers often bring a diverse range of industry expertise, ensuring that organizations have access to the right skills for their specific challenges.
COSTEFFECTIVENESS
Employing a full-time CIO can pose budgetary challenges for smaller enterprises or those experiencing fluctuating technology demands. CaaS presents a financially prudent alternative, granting organizations access to CIO-level expertise without the enduring burden of a permanent payroll commitment.
INNOVATION
It acts as a catalyst for digital transformation and technological excellence. CaaS promotes innovation by infusing organizations with the latest technology trends, strategies, and best practices.
RISK MITIGATION
Finally, CaaS can mitigate risks associated with leadership turnover or knowledge gaps. Organizations no longer rely on a single in-house CIO but can tap into our network of experts, called the CaaS SME’s.
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IN DOING SO, IT ADDRESSES SEVERAL CRITICAL DRIVERS OF CHANGE AND CIOS COME ON BOARD IN DIFFERENT ROLES INTERIM CIO An expert to take the reign of your IT until your permanent CIO takes charge
PROJECT CIO A CIO hired specifically for a project and who will be responsible for executing the project end-to-endcharge
CONSULTANT CIOO A consultant CIO develops a strategic plan and IT roadmap to guide your future initiatives
MENTOR CIO These CIOs are hired for providing direction and sharing deep knowledge of associations and vendors in order to develop effective and far-reaching technology leadership skills.
PLATFORM
DIRECT –ACCESS, MANAGE AND USE FEATURES IN 8 SIMPLE STEPS A ONE STOP WORKFORCE SOLUTION REGISTER & POST Register as buyer Upload or type in work description Upload or type in talent requirements
FIND
01
HANDOVER Project Handover to client and processing of payment on CaaS platform
Platform delivers matches by skill to task Rankordered selection
02
08
RECEIVE
03 COMPLETE & APPROVE Expert indicates completion of milestone on platform Buyer approves milestone completion
07 06
COMMENCE The contracted r commences work on the project based. on fixed milestones.
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04 05
Request and receive proposals from interested experts
CONTRACT ONLINE Finalize Outcomes Negotiate payments Engage and Contract
COMMERCIAL AND COMPLIANCE Buyer and Contracter agree on the service compliance
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INDUSTRY TRANSFORMATION
TS. SAIFUL BAKHTIAR OSMAN Head of IT - Shared Services
CaaS represents a true cross-border partnership that all CIOs had long waited for. The concept of from CIOs to CIOs would best describe this CaaS establishment. Companies in any country could reach out to CaaS for assistance and advisory, and they can tap on the huge accumulation of experience years that CaaS could provide via its members. CaaS has an almost unlimited pool of talents from diverse backgrounds and specializations. You can trust CaaS to deliver the projects, and you can be assured the accuracy of all the market intelligence reports published. CIOs come from every corner of the world to participate as a single unit to ensure the best outcome delivered by CaaS.
Malaysia CaaS reimagines the role of the CIO, positioning it as a service-oriented offering rather than a static executive position. It enables organizations to tap into the wealth of knowledge, experience, and strategic acumen possessed by seasoned CIOs without the burdens of recruitment, onboarding, or long-term employment commitments. CIOs! Be your own boss and step out of the rat race with CaaS. Leverage your free time to monetize your expertise and break free from the traditional grind, kickstarting your entrepreneurial journey with minimal risk. Establish your personal brand and expand your horizons beyond borders.
THE EMERGENCE The Genesis of CaaS- CIO as a Service: Revolutionizing Leadership in the Digital Age In the wake of the digital revolution, the role of the Chief Information Officer (CIO) has become indispensable. These technology visionaries are entrusted with steering organizations through the ever-evolving digital landscape, harnessing innovation, and ensuring operational excellence. However, securing a seasoned CIO’s expertise has traditionally
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been a resource-intensive endeavour, limiting access for many organizations. The concept of CIO as a Service (CaaS) emerged as a groundbreaking solution to bridge this gap. It originated from a collective recognition that while the need for top-tier technology leadership was universal, the traditional model of employing full-time CIOs was often impractical for various reasons, including budget constraints and the evolving nature of technology challenges. CaaS reimagines the role of the CIO, positioning it as a service-oriented offering rather than a static executive position. It enables organizations to tap into the wealth of knowledge, experience, and strategic acumen possessed by seasoned CIOs without the burdens of recruitment, onboarding, or long-term employment commitments.
THE CAAS OFFERING The genesis of CaaS marks a paradigm shift in leadership, transforming the traditional CIO role into an adaptable, serviceoriented model. It empowers organizations of all sizes to navigate the complexities of the digital age with confidence, knowing that they have access
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SHAUKAT ALI KHAN
CaaS - ‘CIO as a Service’ is a revolutionary platform that has been established by renowned industry stalwarts and tech role models at a Global Technology Event. The CaaS model, in my opinion, can truly transform an organization. The ability to tap into the expertise and experience of a subject matter expert “on-demand” for Aga Khan University has been a tremendous boost for our technology strategy. It’s a smart, cost-effective way to ensure that your technology initiatives are aligned with your business goals. I highly recommend CaaS to any organization looking to stay ahead in the digital age.
Global CIO Pakistan
to top-tier technology leadership precisely when they need it. The primary role of a CIO is to provide strategic direction and leadership for the organization’s IT initiatives. The CaaS model allows businesses to tap into this expertise to align IT with overall business goals, define technology roadmaps, and make informed decisions. CaaS provides scalability,
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allowing organizations to adjust the level of CIO support based on their current needs. Whether it’s a short-term project or longterm strategic planning, organizations can scale up or down their engagement as required A CaaS engagement often involves assessing the organization’s existing technology infrastructure,
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INDUSTRY TRANSFORMATION
PATRICK DOLINY Retired CIO USA
CaaS, with its dynamic capability to summon the wisdom and strategic prowess of seasoned CIOs on-demand, has catalyzed not only our technological endeavors but also our journey through the intricate nexus of Technology, Transformation and Innovation. In an era where innovation transcends borders, CaaS has become a cornerstone of our global strategy. It empowers us to not only stay on the razor’s edge of technology but also to harmonize our vision with the worldwide innovation arena. By embracing CaaS, we are resolute in our commitment to drive forward some cutting edge niche solutions that can impact organizational effectiveness and also empower communities globally. I wholeheartedly endorse CaaS as a transformative vanguard of technology leadership, transcending geographic boundaries to usher in a new era of innovation even within the Information Security Industry as well. It is, without a doubt, a beacon guiding organizations towards unparalleled digital excellence and global impact.
from its technology investments. As CaaS continues to gain momentum, it offers organizations an unparalleled advantage in staying at the forefront of technological innovation, achieving sustainable growth, and thriving in a dynamic and competitive landscape. OF THE CIO, FOR THE CIO, BY THE CIO With CaaS, you can hire CIOs based on projects, duration, resource,mission-critical and various other parameters CaaS offers businesses an agile, cost-efficient, and expertdriven alternative. It transcends the boundaries of conventional leadership by positioning the CIO role as a service-oriented offering. THE TECH MARKETPLACE DISRUPTION At the heart of CaaS platform lies a unique and dynamic ecosystem where CIOs wield the power to rank and evaluate products and solutions. Choosing the right tech partners is crucial for organizational success, and the CaaS marketplace is designed to simplify this complex process. This also sets a level the playing field, allowing startups and established players alike to showcase their offerings based on merit and quality rather
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than just marketing budgets. This democratization promotes innovation and competition. CaaS platform offers the following Key benefits: Expert Insights: Access reviews and rankings from fellow CIOs who have firsthand experience with various tech vendors, helping you make informed choices. Comprehensive Vendor Profiles: Dive deep into vendor profiles, explore their offerings, and evaluate their track record to find the perfect fit for your unique needs. Direct Feedback Loop: Vendors gain direct access to CIO feedback, enabling them to refine their products and services to meet the evolving needs of the market. Data-Driven Decision-Making: Leverage data analytics and trends to stay ahead of the curve and identify emerging technologies that align with your strategic goals. Market Insights: Vendors can tap into valuable market insights, helping them stay ahead of trends and anticipate customer demands. Cost-Effective Marketing: By showcasing their strengths in a focused environment, vendors can reduce marketing expenses and reach an engaged audience of decision-makers.
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INDUSTRY TRANSFORMATION
MANOJ SAXENA Chairman Singapore
When there are so many software, products and services it is very hard for any CIO to spend time and resources to understand the challenges ahead and choose the best “fit for purpose” technology solution. As former CIO of APAC and META for Ingram micro and holding several technology leadership roles, I did face similar challenges time and again. Having a global neutral platform like CaaS which is “lead by the CIOs …. for the CIOS” keeps the c-suite engagement going for trusted advisors who have” been there and done it”, sharing best practices and learning from mistakes. The learning from the neutral CIOs network such as IAMCAAS comes very handy to make you feel at ease that the technology investments are made in the right direction to be “future ready”. I am excited to lead, build and leverage the best practices from my fellow CIOs globally on Sustainability, ESG, Green and Circular economy for IAMCAAS to contribute to the United Nations 2030 goals and building a Sustainable triple bottom line of “People, Planet and Product with a purpose” for organisations embarking on this journey.
UNLEASHING THE UNRIVALLED POTENTIAL OF CAAS AS THE DYNAMIC CATALYST FOR ORGANIZATIONAL TRANSFORMATION Harnessing the power of experienced Chief Information Officers (CIOs) through CIO as a Service (CaaS) represents a paradigm shift in leadership. This innovative approach empowers organizations to leverage the strategic vision and technological acumen of seasoned CIOs without incurring the substantial cost and resource burdens associated with traditional C-suite roles. Under the transformative banner of CIO as a Service (CaaS), organizations are presented with an unparalleled opportunity for dynamic change and progress. CaaS stands as the catalyst for this transformation, enabling businesses to tap into the visionary leadership of seasoned Chief Information Officers (CIOs) without shouldering the heavy financial and resource burdens typically associated with traditional C-suite roles.
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This approach represents a profound shift in organizational strategy and efficiency, placing experienced CIOs at the helm to steer the ship of innovation and strategy. The advantages are numerous and impactful: Strategic Vision ensures technology investments align seamlessly with overarching business goals, Operational Efficiency streamlines decisionmaking processes, Innovation flourishes with fresh insights and best practices, Risk Mitigation safeguards against disruptions in the complex tech landscape, Scalability provides adaptability to evolving needs, and perhaps most significantly, Cost-Efficiency maximizes financial flexibility. Ultimately, CaaS empowers organizations to navigate the dynamic digital landscape with agility, driving transformative change, enhancing competitiveness, and embracing a future where technology and innovation reign supreme.
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INDUSTRY TRANSFORMATION
RESEARCH STAYING AHEAD OF THE CURVE WITH MARKET-DRIVEN INTELLIGENCE Research as a Service (RAAS) is the dedicated research arm of I am CaaS, a pioneering organization at the forefront of innovation in the rapidly evolving business landscape. RAAS stands as a beacon of expertise and resourcefulness, offering specialized research services that play a pivotal role in driving innovation, staying ahead of industry trends, and addressing complex challenges.
RAAS’S DIVERSE BUSINESS MODELS: RAAS is a versatile entity that works through various business models to meet the unique needs of its clients and partners: Direct with End Customers: RAAS collaborates directly with end customers to understand their
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specific requirements, gather insights, and provide tailored research solutions that drive informed decision-making. Working with Partners: RAAS partners with organizations to identify the precise needs of their end customers regarding any product or service. This collaborative approach ensures that solutions are aligned with market demand. Working with Major Principles: RAAS collaborates with major industry players to analyze market sentiments, develop go-to-market (GTM) strategies, and collect valuable feedback on products and services. This helps in refining offerings and staying competitive. Working with Distributors: RAAS
assists distributors in gauging the market penetration of specific products or services. This information aids in optimizing distribution strategies and ensuring maximum market reach. RaaS embodies a commitment to excellence, customercentricity, and innovative research methodologies. Its ability to adapt to diverse business models and its focus on the core building blocks of its journey make it a vital partner for organizations seeking to thrive in the ever-evolving business landscape. Through its comprehensive research methodology, RAAS empowers its clients and partners with strategic intelligence that is invaluable in navigating the complexities of today’s digital world.
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INDUSTRY TRANSFORMATION
L.E.A.P UNLOCKING CHANGE MANAGEMENT WITH PEOPLE, CULTURE, HR TRANSFORMATION CAAS L.E.A.P (LEADERSHIP EXCELLENCE AND ADVANCEMENT PROGRAM) With CaaS L.E.A.P you can now easily discover the next generation of leaders and igniting transformative human capital strategies. With innovation at our core, L.E.A.P has embraced Design Thinking and Agile Methodology, enabling us to collaborate seamlessly with business visionaries and stakeholders, perpetually addressing their evolving talent needs and pioneering solutions for the challenges of today and tomorrow. As your trusted partners, the platform is dedicated to selecting leaders who don’t just meet expectations but redefine success, delivering exceptional returns on your investment.
APPROACH: RIGOR, ZEAL & SUCCESS CaaS navigates the intricate landscape of talent acquisition and organizational development through specialized industry practice groups. Each practice group is expertly helmed by a seasoned Global Practice Partner, supported by adept research
CONCLUSION
teams and dedicated engagement managers who meticulously execute every bespoke search. Our comprehensive service portfolio comprises: Engaged Executive Search: Navigators in the quest for exceptional executive talent, poised to drive your organization’s strategic vision forward. Strategic Business Advisory: Visionary advisors offer invaluable insights and strategic counsel to conquer complex business terrains. Inclusive Leadership Search: Championing diversity and inclusivity, CaaS empowers organizations to embrace balanced and thriving leadership ecosystems. Market Research & People Insights: Our data-driven approach empowers you with actionable intelligence, enabling informed decision-making. National Workforce Integration: We facilitate workforce localization and nationalization, empowering your global expansion with local expertise. CIO, CTO, CDO, CISO Services:
Elevate your organization’s leadership with our expert placements at the highest echelons. Executive Leadership Coaching: We nurture leadership excellence through personalized coaching and development programs. The CaaS commitment is unwavering: when you partner with CaaS, you embark on a journey with a dedicated team of partners, practitioners, and research virtuosos who are resolute in exceeding your expectations. The platform exclusively assigns leaders with deep-rooted industry experience to spearhead your assignments, ensuring a profound understanding of your unique challenges and opportunities. It delves deep into the heart of your organization, immersing ourselves in your culture, values, and distinctive dynamics. The Platform’s collaboration extends to boards, stakeholders, and hiring managers, enabling it to unravel the essence of each assignment’s requirements and your organization’s DNA.
PAVING THE WAY FOR DISRUPTION
In the rapidly changing world of technology, we find ourselves on the brink of a remarkable transformation, and at the heart of this revolution stands the concept of CIO as a Service (CaaS). As we cast our gaze into the technology industry in the coming 1-3 years, we witness a vision taking shape—one where CaaS is not merely a solution but a driving force behind innovation and efficiency. Those visionary organizations that wholeheartedly embrace CaaS today are destined to lead the way through this swiftly changing landscape, charting a course with unwavering agility and foresight. They become the pioneers, not just surviving, but thriving, and setting the standard for a future where technology and innovation reign supreme. In this vision, lies the full realization of CaaS’s potential, reshaping industries and propelling businesses to unprecedented heights. As CaaS embarks on this journey, we are reminded of the words of Steve Jobs: ‘Innovation distinguishes between a leader and a follower.’ The future belongs to those who dare to innovate, and in CaaS, it finds the catalyst for transformation that will define the leaders of tomorrow. The world is standing at the cusp of a digital frontier, where CaaS is not just a service but a symbol of relentless pursuit of excellence and unyielding commitment to shaping the future of technology and leadership. Email: Hello@iamcaas.com
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Website : www.iamcaas.com
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DELL TECHNOLOGIES
EMPOWERING DIGITAL TRANSFORMATION IN CEEMETA Dell Technologies is leading the charge in digital transformation, serving as a trusted technology partner to organisations in their quest for innovation.
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ace of technological advancement is nothing short of breathtaking, companies that stand out in the technology industry are those that not only provide cuttingedge solutions but also act as trusted partners in their clients’ digital transformation journeys. Dell Technologies is one such company that has consistently demonstrated its commitment to enabling organizations in the CEEMETA (Central, Eastern Europe, Middle East, and Turkey, and Africa) region to achieve their digital transformation goals. In an exclusive interview with Mohammed Amin, Senior Vice President of CEEMETA at Dell Technologies, we delve deep into the company’s unique value proposition, its strategies for overcoming digital transformation
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challenges, its readiness to embrace emerging technologies, and the exciting innovations it is showcasing at GITEX 2023. The insights of Mohammed Amin, Senior Vice President, CEEMETA, Dell Technologies provide valuable perspectives on how Dell Technologies is not merely a technology provider but a trusted partner dedicated to helping its clients navigate the complexities of the digital age.
DELL TECHNOLOGIES’ UNIQUE VALUE PROPOSITION At the heart of Dell Technologies’ mission lies a relentless commitment to assisting its customers in accomplishing their transformation initiatives within today’s fast-evolving business landscape. Amin underscores the company’s
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MOHAMMED AMIN,
Senior Vice President, CEEMETA, Dell Technologies
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unique positioning, allowing clients to harness its competitive advantages and benefit from its track record of delivering on commitments across diverse environments. But what truly sets Dell Technologies apart is its ability to address a wide spectrum of customer needs, spanning from personal computers (PCs) to core data centers, cloud computing, and edge computing. It’s not merely about providing technology solutions; it’s about creating deep customer insights and fostering innovation in every facet of the business. Reflecting on the company’s recent achievements, Amin proudly highlights Dell Technologies’ extraordinary second-quarter financial results, which were announced on August 31. These results included revenue of $22.9 billion, marking a remarkable 10% sequential growth and a 13% year-overyear increase. Such achievements signify Dell’s exceptional adaptability to the ever-evolving
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market landscape. In specific business segments, the Infrastructure Solutions Group delivered Q2 revenue of $8.5 billion, reflecting an impressive 11% sequential growth and an 11% year-overyear increase. Notable drivers of this growth included the increasing demand for AIoptimized servers, leading midrange storage solutions such as PowerStore, and the company’s proprietary softwaredefined storage solution, PowerFlex. Similarly, the Client Solutions Group reported Q2 revenue of $12.9 billion, showcasing an 8% sequential growth despite a 16% year-over-year decline. This growth was driven by strong execution and an improving AI-led demand environment that spanned across the entire portfolio, from PCs to infrastructure. Specifically, the surge in AI demand propelled server results, while commercial PCs experienced
robust sequential growth. There was also an increased demand for workstations, primarily utilized for running complex AI workloads locally. The notable success of Dell Technologies reflects its ability to leverage insights from all corners of the business to cultivate innovation that runs deep within its portfolio. The company consistently focuses on delivering outcomes that align with customer needs, and this customer-centric approach has been pivotal in its journey to becoming a technology industry leader.
OVERCOMING DIGITAL TRANSFORMATION CHALLENGES Digital transformation is a critical imperative for organizations in today’s technology-driven world. However, this transformative journey often comes with its own set of formidable challenges. These challenges can range from dealing with legacy systems that are ill-suited for the digital age to
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facing cultural resistance within organizations. Additionally, the absence of a clear digital strategy and roadmap can further complicate the transformation process. Within the CEEMETA region, many organizations have demonstrated remarkable progress in realizing their digital transformation goals, often surpassing their global counterparts. According to the Dell Technologies Digital Transformation Index, a staggering 90% of organizations in the United Arab Emirates (UAE) and Saudi Arabia have accelerated at least some of their digital transformation programs. This acceleration has outpaced the global benchmark of 80%. These transformative initiatives within the region have encompassed a wide array of objectives, including the automation of operations, optimization of employee productivity, and the transformation of customer engagement. The ultimate goal has been to attain enhanced business agility, unlock new competitive advantages, and drive revenue growth. A notable observation made by Amin is the predominant role played by the C-suite in driving innovation and digital transformation within organizations. Currently, innovation predominantly emanates from top-level executives, including CEOs and CIOs, as well as department heads. This top-down approach to innovation stands in contrast to the potential for innovation to permeate all levels of an organization. Amin emphasizes that innovation should be regarded as a collective responsibility, with all employees encouraged to contribute their
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ideas and insights. Furthermore, fostering a culture where learning through failure is not only accepted but actively encouraged is instrumental in nurturing innovation. Despite the prevalent belief among organizations in the UAE (87%) and KSA (93%) that they possess a vibrant culture of innovation, research indicates a significant ‘innovation gap’ between perception and realization. To bridge this gap and promote innovation more effectively, businesses must invest in priming their people, processes, and technology for innovation. A successful digital transformation often necessitates a harmonious blend of technological advancements, workforce development, and process enhancements. Providing a structured framework for innovation can significantly improve outcomes. Overcoming these obstacles requires meticulous planning, robust leadership, investment in skill development, and an unwavering commitment to adapt and evolve as the digital landscape continues to undergo rapid
transformations. With a forward-looking commitment to embracing technology, the CEEMETA region finds itself on the brink of significant technology shifts. These shifts are underscored by ambitious growth roadmaps, the emergence of new technologies, and a collective drive to foster knowledge-based economies through digital transformation. As a trusted advisor to its customers, Dell Technologies stands in a prime position to support regional businesses in thriving amid the challenges and opportunities presented by the digital future.
TECHNOLOGY-INDUCED TRANSFORMATION OF THE WORKFORCE In recent years, the approach to work has undergone a profound transformation, further accelerated by the era of hybrid work. A growing number of organizations are embracing seamless and collaborative solutions to empower their workforce in today’s ‘doanything-from-anywhere’ economy. To seamlessly
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integrate technology into a hybrid workspace, it is essential to address the evolving needs of new work models. Dell Technologies’ mission has always been to create technologies that drive human progress. According to Amin, progress doesn’t occur spontaneously; rather, it is the result of the concerted efforts of people. Dell’s strategy revolves around empowering its customers to collaborate, innovate, and adapt to the shifts that are impacting workplace productivity. The company collaborates closely with its customers to craft a modern workspace that is rooted in inspired user experiences, enabling them to work not just out of necessity but out of choice. Amin points to a significant finding from the Dell Technologies Breakthrough Study, which highlights that 73% of surveyed employees believe that their business needs to provide the necessary tools and infrastructure to facilitate flexible work environments. In this role as digital advocates, Dell Technologies plays a pivotal role in leveraging its profound technological expertise to empower teams and enable them to harness the opportunities presented by the contemporary work environment. Dell Technologies firmly believes that innovation thrives at the intersection of people and technology. Before embarking on new digital transformation projects, organizations must evaluate their workforce’s readiness and ensure clarity regarding the next stages of implementation. A successful transformation journey necessitates a holistic examination of people, technology, and processes.
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Technology serves as an enabler of human capacity, and by placing people at the forefront, organizations can establish a symbiotic human-machine partnership that unleashes the innovator within each employee. To bring about this partnership successfully, leaders must possess an understanding of their workforce’s attitudes and mindsets toward technology and change. Furthermore, they must plan to address any resistance, insecurity, or uncertainty that may arise during the transformation process. Today presents an opportune moment for decision-makers to explore new technologies that can drive result-driven changes within their organizations. Embracing a future-ready infrastructure empowers new talent, enhances the employee experience, and fosters a culture of innovation. Dell Technologies stands ready to guide its customers on this transformative journey, supporting them in navigating the complexities of the evolving digital landscape.
marketing, and customer experiences by delivering immersive and interactive solutions. As these technologies continue to evolve, organizations that embrace and adapt to these changes stand to gain a significant advantage in terms of personalized customer engagement and operational efficiency. At Dell Technologies, a central tenet of the company’s approach is assisting its customers in embracing and benefiting from these technological advancements. The company plays a pivotal role as a trusted
RESHAPING INDUSTRIES WITH EMERGING TECHNOLOGIES Emerging technologies such as artificial intelligence (AI), robotics, augmented and virtual reality (AR/VR), and digital experiences are reshaping industries across the globe. These innovations are fundamentally altering the way businesses operate and offering new avenues for improving efficiency, engaging customers, and enhancing competitiveness. AI, for instance, has emerged as a transformative force that automates tasks, facilitates predictive analytics, and enhances decision-making processes. AR and VR are revolutionizing training,
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digital transformation advisor, offering a comprehensive spectrum of capabilities that encompass strategy development, consultative services, and solutions deployment. Over the past few years, organizations across the CEEMETA region have embraced technology-driven innovations to adapt to new realities, explore novel business models, and stimulate growth. With its extensive regional presence, Dell Technologies serves as a go-to partner for a wide array of industries, providing top-tier
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solutions that cater to diverse IT strategies and infrastructure requirements. Whether safeguarding critical data and applications or enabling remote workforces, Dell offers stateof-the-art solutions tailored to meet the unique needs of its customers. In the realm of AI, Dell Technologies has positioned itself as a clear leader, offering the world’s broadest Generative AI infrastructure portfolio. This portfolio spans from cloud computing to client devices, offering an integrated solution that is unparalleled in the
industry. Dell Technologies provides customers with AI solutions and expertise that unlock the full potential of AI, automate intelligent decisions, and pave the way for the future. The Dell GenAI Solutions, for instance, constitute a comprehensive suite of offerings encompassing IT infrastructure, PCs, and professional services. These solutions simplify the adoption of full-stack Generative AI with large language models (LLM), meeting organizations at any stage of their GenAI journey. As a testament to its
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commitment to AI innovation, Dell Technologies recently announced an expansion of its Dell Generative AI Solutions portfolio. This expansion seeks to empower businesses to transform their operations at every step of their GenAI journeys. A notable addition is the Dell Validated Design for Generative AI with NVIDIA for Model Customization, which offers pre-trained models capable of extracting intelligence from data without requiring organizations to build models from scratch. These AI solutions leverage the robust infrastructure offered by Dell Technologies, including the industry-leading Dell PowerEdge XE9680, renowned for its exceptional AI capabilities. Additionally, organizations can select from a range of NVIDIA Tensor Core GPUs and NVIDIA AI Enterprise software, which provide essential frameworks, pre-trained models, and development tools such as the NVIDIA NeMo framework. Moreover, Dell Technologies couples its powerful compute capabilities with versatile storage solutions, including Dell PowerScale and Dell ObjectScale. These solutions enable organizations to seamlessly feed models with diverse data types, providing a versatile and validated infrastructure design for AI. To further empower organizations in their GenAI journeys, Dell Technologies augments its offerings with an array of professional services. These services encompass Data Preparation Services, which ensure that organizations possess clean, accurate data sets in the right format to facilitate smooth AI projects. Additionally, Dell Implementation Services
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expedite the establishment of operational GenAI platforms for inferencing and model customization, reducing time to value. For organizations seeking ongoing support, Dell Managed Services ensures the smooth operation of the full NVIDIA-based GenAI solution, enhancing operational efficiency and allowing customers to focus on developing their proprietary GenAI use cases. Education Services offered by Dell Technologies equip customers with the critical skills required to bridge the GenAI capabilities gap.
SHOWCASING INNOVATION AT GITEX 2023 As a testament to its commitment to innovation and its dedication to the CEEMETA region, Dell Technologies is set to showcase a range of exciting products and services at GITEX Global 2023. These offerings exemplify the company’s strategy to deliver fully integrated technologies that empower businesses to accelerate their transformation journey. The focus at GITEX 2023 revolves around addressing the ‘big five’ unsolved challenges that hinder business growth and productivity. These challenges encompass the future of work, multi-cloud environments, AI, edge computing, and cybersecurity. Dell Technologies offers an end-to-end portfolio of solutions that provides businesses in the region with insights into new growth opportunities. This comprehensive range includes best-in-class infrastructure solutions such as GenAI, data management, security, APEX, multi-cloud solutions, servers, and data storage solutions. This multifaceted approach aims to empower businesses to thrive in the digital economy.
In addition to its offerings for the broader technology landscape, Dell Technologies is poised to showcase a Sustainability Workspace, an AI Hologram, and Digital Cities in Virtual Reality. These innovative exhibits underscore Dell’s commitment to sustainability and its role in shaping the cities of the future. Furthermore, the company will highlight tailored solutions for specific industry verticals, including telecommunications, healthcare, financial services, and energy. The portfolio encompasses hardware solutions such as desktop PCs, monitors, peripherals, rugged products, and software offerings, including endpoint security. GITEX Global 2023 provides Dell Technologies with an unparalleled platform to actively engage with customers, partners, and decision-makers in the CEEMETA region. It allows the company to navigate the rapidly evolving business landscape alongside its valued stakeholders and further its role as a central enabler of growth and transformation. In conclusion, Dell Technologies’ unwavering commitment to empowering digital transformation in the CEEMETA region shines through in its unique value proposition, its strategies for overcoming digital transformation challenges, its readiness to embrace emerging technologies, and its exciting innovations showcased at GITEX 2023. Mohammed Amin’s insights offer a compelling perspective on how Dell Technologies serves as a trusted partner in navigating the complexities of the digital age, enabling businesses to thrive in today’s dynamic and everevolving landscape.
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COVER STORY
EXPERT ADVICE
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TRANSFORMATION CHAMPIONS
AspenTech AVEVA Cloud Box Technologies Cloudera Endava Gulf Business Machines
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TRANSFORMATION CHAMPIONS
IFS Injazat Liferay ManageEngine NETSCOUT
Twenty plus enterprises come together to share their views on the dynamics of business and digital transformation.
Omnix International Tech Mahindra Veritas Technologies Vertiv
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ASPENTECH
DRIVING DECARBONISATION THROUGH DIGITALISATION A “born-digital” strategy will help automate the engineering execution processes and equip low-carbon assets such as green hydrogen.
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ifficult-to-decarbonise companies like refining, petrochemicals, fertilisers, mineral processing, and steel, are major energy users and face challenges in progressing towards the net-zero goal. However, bringing in energy efficiency is the obvious low-hanging fruit, which can help reduce asset emissions by 20%. But what are the other strategies these companies can embrace? A global survey conducted by AspenTech in 2022 suggests that the “crowd-sourced” answer consists of three key elements: green hydrogen, carbon capture and storage, and electrification via renewables, in that order. To propel these initiatives to a scale that can significantly impact these companies, the integration of digitalisation, or a “born digital” approach must be part of the strategy. The unique challenge confronting assetintensive companies, often labelled as “hard to decarbonise,” stems from their substantial energy consumption and their heavy reliance on extremely high-temperature energy sources to ensure successful operations. Heat transfer and high temperatures involved in key refining units, ethylene crackers, iron smelters, and high electricity consumption by aluminium refining and electric-arc steel processes exemplify the challenge. These processes are characterised by high volumes and low margins, resulting in a demand for “green premium” for carbon reduction that must be overcome. It is essential to recognise that energy-inefficient methods offer only short-term viability, often driven by government incentives. The key to success lies in achieving scalability and enhancing the operational economics of carbon abatement and carbon avoidance processes.
GREEN HYDROGEN Solar power provides a cost-effective and
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efficient means of producing green hydrogen. This strategy can also contribute to decarbonising fertiliser production, indirectly impacting food production. However, challenges include the capital and operating expenses of hydrogen electrolysers and the additional costs of integrating significant battery storage into the system. Operating costs are affected by the variable nature of solar and wind production, leading to low load factors, or average utilisation of the electrolyser and ammonia conversion units. Digitalisation plays a crucial role in scaling up the hydrogen economy. Probability-based models at the system level help project sponsors navigate the multitude of options for designing desired hydrogen systems, ensuring investor confidence and certainty. Accurate electrochemical models are essential for enhancing and optimising designs for renewables connected to the electrolysis process. Optimisation systems, supported by predictive AI, aim to maximise load factors and minimise the operational impacts of renewable power variability.
RENEWABLE ELECTRICITY The shift towards electrification is an opportunity for organisations across sectors including chemicals, mining, conventional and green energy, plus power generation and distribution. However, there are challenges standing in the way. Grids must not only be expanded, but modernised, to adapt quickly to support distributed renewable power and power storage. More organisations are now decarbonising assets to achieve carbon abatement pledges and utilising electrification as part of that strategy. Forward-thinking organisations are already exploring renewable solutions, such as energy storage technology, direct air carbon capture, optimisation of wind and solar farms, hydrogen fuel cells, and distributed generation
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TRANSFORMATION CHAMPIONS
RON BECK,
Senior Director, AspenTech.
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Industries like refining, petrochemicals, and steel face hurdles in achieving net-zero emissions, making energy efficiency a vital starting point. Organisations need to integrate the use of green hydrogen, carbon capture and storage, and renewable electrification, as part of their strategy. Both carbon capture and carbon removal via direct air capture face a significant techno-economic challenge. Solar power offers an efficient path to produce green hydrogen, benefiting fertilizer and food production. Digitalization plays a pivotal role in scaling the hydrogen economy, optimizing renewables, and ensuring reliability amid renewable power fluctuations.
and distribution. With the proliferation of distributed renewable power sources, grids must become more digitally enabled to dynamically manage the variability of both supply and demand, ensuring 100% availability as grids begin operating in a bidirectional mode. The primary goal is to ensure complete network reliability. It is crucial that data integrated into both generation and storage
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solutions become part of an intelligent system to predict load, demand, and power routing efficiently. Additionally, digital upgrades are essential to support new pricing and revenue models for electricity, promoting pricebased utilisation during surplus supply periods and eliminating existing barriers to the expansion of distributed generation and storage nodes while enhancing cybersecurity.
MOVING FORWARD The global march to net zero carbon emissions is gathering pace, with more countries and companies committing to stringent targets and objectives. Green hydrogen, carbon capture, and digital grid resilience are only several of the strategies that the industry will need to employ. It is also evident that the effective use of digitalisation will be strategic for the winning entrants in the low-carbon economy.
To achieve the required scope and scale of change, a borndigital strategy will be absolutely essential. It will help automate the engineering execution processes and equip low-carbon assets such as green hydrogen with the systems needed to operate them reliably, safely and optimally at scale. Assets designed to operate with low carbon intensity, along with associated carbon removal assets, will increasingly require intelligent measurement and automation at the “edge.” This necessitates highly adaptable and flexible data infrastructure to connect these data sources to modelling, optimisation, monitoring, and decision support systems. Asset-intensive industries will need to have a continuous carbon-intensity improvement programme, just as they have continuous quality and safety improvement programmes.
Carbon Capture Utilisation Carbon capture, recognised by the UN, IEA, and industry, is critical for achieving net-zero emissions. Both carbon capture and carbon removal via direct air capture face a significant techno-economic challenge. While these technologies have demonstrated their technological feasibility and effectiveness, their long-term economic viability remains a hurdle. Key challenges for carbon capture include improving the efficiency of both the capture process and solvent or catalyst recharge, necessitating ongoing and rapid innovation and technology scaling. In the case of carbon removal through direct air capture, optimising the integration of renewable power sources with the mechanical components, such as fans used for air circulation, and the chemical capture process represents a significant challenge.
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AVEVA
TRANSFORMING INDUSTRIES FOR THE CONNECTED FUTURE Industrial software is empowering businesses to thrive in the digital era, optimising sustainability, profitability, and operational efficiency.
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ackling the trilemma of balancing energy security, affordability, and meeting net-zero commitments, represents a major challenge confronting all industries. The UAE is at the forefront of adopting Artificial Intelligence or AI, big data, and other emerging technologies to reduce carbon emissions and expedite the transformation of enterprises towards sustainability. This underscores the pivotal role of digital technologies in equipping industries with information and insights. Collaborating with a trusted technology partner well-versed in their sector, organisations can reap the benefits of tailor-made solutions that facilitate optimisation at scale and seamless collaboration within their extended ecosystem. Examples of technology-driven advantages, to which AVEVA industrial software contributes significantly, include enhancing sustainability and profitability across engineering and operations while maximising asset production and supply chain capabilities.
BEST PRACTICES Industrial organisations grapple with managing increasing market complexity, fluctuating energy prices, disruptive technology, government regulations, net-zero commitments, and an evergrowing demand for highly skilled operators. Moreover, the convergence of assets with connected devices, and by extension, the data amassed for each of these assets, necessitates digital solutions to consolidate disparate data sources. Enterprises are also under pressure to swiftly onboard data and automation solutions to meet climate targets. Built on advanced technologies such as cloud, AI, and digital twin, AVEVA’s solutions support business transformation as organisations adapt to evolving market
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conditions, enabling them to enhance performance, create more value, and decarbonise their operations. To achieve this, a new operational paradigm must be embraced, one that broadens the capabilities of connected workers and empowers them to make quicker, more informed decisions that optimise operational safety, sustainability, and agility. AVEVA furnishes connected workers with seamless collaboration, access to timely information, and enhanced visualisation and insights. Operating and optimising systems for greater reliability through AI, Machine Learning or ML, and digital twin technology can bolster security and efficiency as enterprises undergo digital transformation.
CLOUD DYNAMICS Cloud platforms have the potential to expedite time-to-value, enhance real-time collaboration, and reduce costs. Remote teams can collaborate swiftly, breaking down organisational silos and enabling transparent, real-time decision-making within a shared environment. Furthermore, the combination of digital twin technology, a cloud-first approach, and asset performance management technology elevates plant efficiency and performance optimisation. Finally, cloud platforms play a pivotal role in enabling businesses to scale in response to changing business conditions.
SUSTAINABILITY DYNAMICS Regional enterprises must establish a clear sustainability strategy with tangible goals and rely on data-driven technologies to measure their environmental performance. Reliable real-time data overlaid with AI and predictive analytics are essential for identifying ways to reduce carbon emissions while improving efficiency, circularity,
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FIVE-YEAR FORECAST
SUE QUENSE,
Chief Commercial Officer, AVEVA.
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Industries are facing a major challenge in terms of harmonising energy security, affordability, and their net-zero commitments. Partnering with tech experts allows tailored solutions, enhancing sustainability, profitability, and supply chain efficiency through industrial software. Digital solutions like cloud, AI, and digital twins can help organisations manage market complexity, energy price fluctuations, and skilled labour demands. AVEVA empowers connected workers with collaboration, real-time data, and AI, ensuring faster, informed decisions and operational optimisation. Data-driven sustainability strategies using AI and predictive analytics can reduce carbon emissions and promote responsible resource use.
traceability, and resilience. AVEVA’s customers leverage its software to achieve this, thereby reducing the environmental impact throughout the entire life cycle of their industrial assets. This underscores the company’s commitment to promoting the responsible use of the world’s resources.
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One of the most significant developments will be what AVEVA terms the connected industrial economy, which entails the safe and efficient sharing of industrial data beyond an organisation’s four walls. The emerging hydrogen industry serves as a prime example, as creating a clean hydrogen economy necessitates coordination across multiple factors: renewable power generation, hydrogen production, electrical grid management, pipeline network distribution, and consumer management. In this new landscape, the industry will seamlessly integrate with end-user elements such as homes, buildings, and electric vehicles. All stakeholders will connect to share data and ensure the entire energy value chain operates smoothly and reliably toward achieving net-zero emissions. AVEVA supports this emerging industry, from expediting the engineering
and design of new facilities and infrastructure to enhancing the reliability of an exceedingly complex supply chain. AI will increasingly find application in business processes and become more prevalent in the consumer market. Indeed, AI’s capacity to outperform humans in repetitive tasks will expand, allowing human workers to transition to roles where they oversee the output, decisions, and information generated by AI systems. The workforce and their skill sets will inevitably evolve. In terms of devices, AR and VR headsets will become more compact and comfortable to wear, paving the way for broader usage in both office and on-site settings. On the connectivity front, technologies like Skynet, 6G, and future solutions will enable even greater remote access to data. The workforce will also witness the emergence of more metaverse-like industrial spaces, enabling work within 3D versions of digital twins.
AI Dynamics AI is poised to continue driving significant advancements in industries, from operational efficiency to environmental responsibility, and will be a key element of the industrial landscape in the coming years. Along with technologies like cloud and digital twin, which support business transformation, AI can enable organisations to enhance performance, create value, and decarbonise their operations. It also empowers connected workers by providing seamless collaboration, access to real-time information, and enhanced visualisation and insights, facilitating quicker and more informed decision-making.
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CLOUD BOX TECHNOLOGIES
HARNESSING DIGITAL TECHNOLOGIES FOR BUSINESS SUCCESS Businesses must leverage technology to automate tasks, expedite processes, and facilitate communication to drive efficiency and productivity.
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egional firms have reaped various benefits from technology adoption and transformation, including heightened efficiency, enhanced customer experiences, increased sales, cost reduction, improved security, better decision-making, and increased innovation. Businesses leverage technology to automate tasks, expedite processes, and facilitate communication, resulting in improved efficiency and productivity. Additionally, technology is instrumental in delivering personalised customer experiences, expanding market reach, data-driven decisionmaking, innovation, operational enhancements, geographical expansion, cybersecurity, and revenue growth. However, regional businesses often encounter challenges related to technology adoption, which can vary based on factors such as industry, location, and the specific technology in question. Challenges may include financial constraints for technology investments, a shortage of skilled IT professionals, and inadequate digital infrastructure, particularly slow or unreliable Internet access. Cyberthreats are a concern for organisations of all sizes, but regional firms may lack the resources and expertise needed to effectively protect their data and systems. Unique environmental challenges, such as weather disruptions affecting technology infrastructure, can also impact regional businesses.
BEST PRACTICES Embracing best practices is essential for regional firms seeking to maximise the benefits of these
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initiatives. To achieve this, organisations must move away from the traditional, hierarchical approach to a more agile and collaborative approach. Employees must be given the freedom to experiment with new ideas and take risks. The firm must foster an innovative culture in which people are encouraged to come up with fresh ideas and solutions. This may be accomplished through offering chances for training and growth, as well as recognising creativity. To achieve its business objectives, the firm must invest in the appropriate digital technology. Investing in cloud computing, big data analytics, and artificial intelligence, AI might be examples of this. The company must be willing to adapt to change. This entails being open to new ideas and methods of operation. Furthermore, senior executives must demonstrate adaptability in the face of constant change in the digital landscape. Given the everevolving nature of the digital world, regional senior executives must be prepared to pivot their strategies and tactics as required. Resilience is a critical trait for senior executives, considering that digital transformation can be complex and challenging; their ability to persevere through obstacles is paramount.
CLOUD DYNAMICS Cloud systems offer regional businesses advantages such as cost savings, scalability, flexibility, security, and compliance. Cloud platforms enable cost-effective IT infrastructure management, with pay-as-you-go models that align expenses with resource usage. Scalability
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BIJU UNNI,
Vice President, Cloud Box Technologies.
allows businesses to adjust resources as needed, making it suitable for seasonal demand fluctuations or evolving operations. Flexibility in managing IT environments benefits businesses undergoing continual changes. However, cloud adoption presents challenges, including data security and compliance concerns, vendor lock-in risks, data sovereignty issues, and complexity in selecting and migrating to cloud providers. Data breaches and security vulnerabilities are potential risks in cloud environments. Ensuring compliance with regional regulations and ensuring data sovereignty can be complex. Organisations should carefully assess these aspects before selecting a cloud provider to avoid potential complications.
AI DYNAMICS AI offers regional businesses advantages such as improved decision-making, task automation, personalised customer experiences, enhanced productivity, and the development of new products and services. AI platforms analyse
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extensive data to inform smarter decisions, automate tasks to free up human resources for more critical tasks, and identify costsaving opportunities to enhance efficiency. However, AI adoption presents challenges, including data availability, technical expertise, costs, bias mitigation, and compliance with regulations. AI systems require substantial data for learning and operation, which organisations may need to collect and cleanse. Implementation and maintenance costs of AI systems can be significant, requiring a careful cost-benefit analysis. Additionally, businesses must ensure that AI deployments comply with relevant regional regulations.
SUSTAINABILITY DYNAMICS Switching to renewable energy
sources like solar and wind power can efficiently reduce carbon emissions. Regional businesses can enhance energy efficiency by adopting energy-efficient lighting, appliances, and building weatherisation. Additionally, reducing waste through recycling, composting, and minimising packaging can contribute to sustainability efforts. Encouraging sustainable mobility by promoting public transportation, walking, and cycling, and offsetting employees’ business travel emissions with carbon offsets can further sustainability goals. Investing in projects that reduce greenhouse gas emissions, such as tree planting and renewable energy initiatives, allows regional enterprises to offset their emissions and promote environmental responsibility.
Five-year forecast Over the next five years, AI’s influence on organisations will continue to grow, with applications including task automation, improved decision-making, and personalised customer experiences. Blockchain technology, known for its secure and transparent transaction recording, will find applications across industries like banking, healthcare, and supply chain management. The advent of 5G, the next-gen cellular network, will enable high-speed, low-latency applications such as augmented and virtual reality. The Internet of Things (IoT) will continue to expand, with billions of connected devices in use across industries like manufacturing, healthcare, and transportation. As organisations increasingly rely on technology, cybersecurity will become even more critical. Businesses must invest in robust cybersecurity measures to safeguard their data and systems against evolving cyberthreats.
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CLOUDERA
ENABLING DIGITAL TRANSFORMATION IN THE MIDDLE EAST Continuous monitoring and assessment of technology investments are critical to ensure alignment with evolving market dynamics and customer needs.
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he adoption of cloud technology has brought significant benefits to businesses in the Middle East over the past year. According to a study by Cloudera, 71% of companies have migrated data to the public cloud in the last 12 months, and 92% of regional IT decision-makers plan to move more data to the cloud in the next three years. Their primary objectives include enhancing data accessibility, optimising data storage and backup, and reducing costs. However, there are several challenges when adapting to evolving technology and macroenvironmental shifts. Firstly, legacy systems pose integration challenges, hindering agility. Data silos and quality issues impede effective data analytics, limiting actionable insights. Acquiring and retaining Artificial Intelligence or AI and data analytics talent is challenging, leading to skills shortages. Furthermore, compliance with evolving data privacy regulations adds complexity to data management, and geopolitical uncertainties can influence decisions regarding cloud infrastructure. Finally, there is the risk of overinvestment in AI and analytics without a clear return on investment. Enterprises must formulate effective strategies, invest in training, and establish robust data governance practices to address these challenges effectively.
BEST PRACTICES To effectively leverage digital technologies, regional enterprises should adopt best practices in organisational transformation. Firstly, they
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should cultivate a culture of innovation and adaptability, encouraging employees to embrace change. Creating cross-functional teams that collaborate on technology adoption initiatives can help break down silos and enhance agility. Prioritising data-driven decision-making requires investments in data literacy training. Additionally, having a clear digital strategy aligned with business goals is crucial. Leaders must lead by example and support risk-taking. It is essential to integrate cybersecurity awareness and proactive measures into the organisation’s culture. Lastly, continuous monitoring and assessment of technology investments are necessary to ensure alignment with evolving market dynamics and customer needs. Successful top executives leading digital transformations in the region need a diverse skill set. They should possess a strategic vision that aligns technology with business goals and strong leadership abilities to drive cultural change. Besides, digital literacy is essential for understanding the complexities of cloud computing, data analytics, AI, and the Internet of Things, IoT. Data management expertise ensures efficient data utilisation, while cybersecurity knowledge safeguards data and IoT assets. Similarly, collaboration skills are vital for building partnerships and cross-functional teams. Adaptability and a customer-centric approach drive seamless adoption and enhance customer experiences.
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AI DYNAMICS
KARIM AZAR,
Regional Vice President of Middle East & Turkey, Cloudera.
The adoption of AI platforms presents significant benefits, including increased operational efficiency through automation, data-driven decision-making, and improved customer experiences that can confer a competitive edge. However, challenges include substantial upfront investments, the need for more AI talent, and concerns regarding data privacy. Implementing AI necessitates seamless integration with existing systems and potential employee resistance to change. Ethical considerations and regulatory compliance must also be addressed. Successful AI adoption demands a strategic approach, investment in talent development, and the establishment of ethical frameworks.
SUSTAINABILITY DYNAMICS Numerous enterprises are
prioritising sustainability, aligning with regional government initiatives. The strategies include adopting renewables like solar and wind energy and decreasing fossil fuel dependence. Other methods involve deploying energy-efficient solutions like LED lighting and smart building systems. It also includes encouraging remote work to reduce commuting and office space usage, establishing telecommuting guidelines, and emphasising video conferencing to minimise travel. Robust recycling and waste reduction efforts are essential, along with active participation in carbon offset projects. Regular environmental impact assessments and transparent reporting are vital for tracking progress and driving ongoing enhancements.
CLOUD DYNAMICS Cloud platforms offer cost savings by reducing infrastructure and maintenance costs, providing scalability for resource efficiency, and offering remote access for flexibility. In the next 1-3 years, 86% of EMEA firms plan to migrate more data to the cloud, driven by improved data accessibility at 48%, efficient storage at 44%, and cost reduction at 38%. Cloud services also enhance data backup and disaster recovery for business continuity. Nonetheless, challenges include data security, compliance, and reliance on third-party providers. Integrating with existing systems can be complex, posing downtime risks. Managing expenses and concerns about vendor lock-in remain ongoing. Successful cloud adoption requires strategic planning and robust security measures.
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Five-year forecast Considering the region’s rapid technological advancements, several significant technology and business disruptions are likely to reshape industries. These include the widespread deployment of 5G networks, accelerating IoT and enabling real-time connectivity on a massive scale. AI and machine learning will further automate tasks, transforming healthcare, finance, and logistics industries. Renewable energy technologies will disrupt traditional energy sources, leading to a more sustainable future. Also, Blockchain and decentralised finance may revolutionise the financial sector. Moreover, the metaverse and augmented reality could redefine digital experiences and commerce, marking just the beginning.
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ENDAVA
ELEVATING INNOVATION THROUGH A PRODUCT-CENTRIC APPROACH To accelerate innovation, businesses must embrace a structure where the concept of “product” takes centre stage in all its decision-making processes.
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n 2023, a fascinating alignment emerges between technology’s ever-evolving cycle and the economic challenges weighing on businesses. Organisations are keen to adopt the latest digital innovations, yet they are wisely cautious about embracing technology for its own sake. Instead, their investments are tightly linked to two crucial business objectives: gaining a competitive edge to boost profitability and elevating the quality and convenience of customer experiences. The range and depth of digital acceleration initiatives undertaken by enterprises in the region are remarkably diverse. Some are embarking on complete technology overhauls, transitioning from monolithic deployments of 15 to 20 years ago to containerised and cloud-based scalable solutions. Others are refreshing their digital channels, and leveraging current and future technologies to gain a competitive edge. Some are even venturing into the creation of digital-only Neo Banks. While all of these have technical solutions that can be deployed to address them, the crux lies in precisely defining the problem domain and understanding what the business seeks to rectify. The pain points often stem from organisations addressing symptoms or immediate issues without delving into the root causes, leading to short-term solutions that do not address the underlying problems.
BEST PRACTICES To accelerate innovation, UAE organisations must embrace a corporate structure where the concept of “product” takes centre stage in all decision-making processes. Product-centricity is a departure from the age-old customer-first
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philosophy. Experiences for customers and employees are undeniably important, but they are, to a large extent, built on the product and cannot exist without it. This shift to a “product-centric” approach places product development at the forefront of the value chain. It ensures that shortcomings are identified and addressed early, preventing costly rework. In this environment, the Chief Product Officer gains a seat at the decision-making table and assumes responsibility for innovation. Their role shifts from mere execution to bridging the gap between the boardroom’s vision and a backlog of incremental innovations that the company can successfully deliver. It is essential to note that in a product-centric setup, technology alone does not hold all the answers. Technology is just one of the five pillars of a superior product organisation, alongside people, processes, leadership, and organisation.
CLOUD DYNAMICS The cloud offers tremendous potential, but its suitability varies based on context. For some firms, the cloud is a panacea, providing agility, scalability, and alignment with current technology trends. This also keeps the board members happy that they are current and innovating in the right way. Startups, for instance, benefit from the quick and costeffective deployment and scaling it offers. However, for other organisations, it may make more sense to be on-premise in their own datacentre due to data sovereignty issues or cost scaling issues where cloud costs have spiralled out of control. Besides, cost considerations have led to the emergence of DevSecFINOps, where financial
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DAVID BOAST,
General Manager – UAE, Endava.
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Businesses are prioritising tech investments that enhance competitiveness and elevate customer experiences, avoiding tech for its sake. Enterprises in the region are diversifying digital projects, from tech transformations to digital Neo Banks, adapting to various needs. Organisations in the UAE are shifting towards a product-centric approach, placing product development at the core of all innovation. The cloud offers agility, but context matters; startups benefit, but others consider onpremise options for cost control and data sovereignty. Success of AI hinges on user access and acceptance, requiring a balance of innovation, isolation from the value chain, and alignment with the purpose.
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planning becomes an integral part of the software development lifecycle. It ensures that decisions are not only technically sound but also financially prudent. Avoiding indiscriminate cloud adoption in favour of understanding why and when it makes sense is crucial to maintaining technology fitness for purpose.
AI DYNAMICS While at this point, new benefits of AI are being touted every other day, the reality is that for organisations to see a positive impact, their AI projects must be ones that the target user group, be it employees or end customers, has access to and uses frequently. There usually is a long and arduous way to reaching that goal. The first obstacles may appear at the start of an AI initiative,
as such endeavours are usually innovative ways of performing well-established business processes. Such changes are often met with reticence or even plainly rejected by the people involved. Things get even more complicated when intrapreneurs must face confirmation bias and overconfidence bias from experienced business stakeholders. Robert Nardelli, CEO at Home Depot, famously stated that “there is a fine line between entrepreneurship and insubordination”. Therefore, innovative initiatives such as AI need a certain degree of isolation from the organisational value chain as well as a clear link to the organisation’s purpose. Striking this balance is an art which ultimately determines the success of an AI project.
Five-year forecast 2023 brings significant disruptions driven by economic and environmental changes. Political instability and the rise of localism and protectionism push for rapid innovation to meet regulatory demands. The acceleration of environmental impacts is also playing into a need for all companies globally to do their bit and use technology wisely for the greater good, not just to hit profit or revenue targets. Technologically, AI will continue to disrupt, challenge, and, in some cases, replace labour-intensive work. However, this is expected to create new and more meaningful jobs for humans rather than spelling disaster. With the use cases for quantum drawing closer, firms must grasp the associated risks and opportunities to remain competitive and build this into their roadmaps as the technology goes mainstream.
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GULF BUSINESS MACHINES
NAVIGATING TECH INNOVATION CHALLENGES AND SUSTAINABILITY Businesses must leverage emerging technologies to drive innovation, collaboration, upskilling, and sustainability for future success.
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n an increasingly competitive landscape, businesses in the region are harnessing emerging technologies such as Artificial Intelligence or AI, Machine Learning or ML, cloud computing, and advanced cybersecurity. These technologies empower them to innovate and provide enhanced customer experiences while leveraging data for informed decisionmaking, thereby propelling the region’s technological progress. However, despite these advancements, the digital skills gap remains a significant concern for businesses, especially concerning the adoption of advanced technologies. This challenge becomes even more pronounced in the realm of emerging technologies, where the identification and retention of skilled talent can prove exceptionally challenging. Moreover, the heightened adoption of technology has expanded the threat landscape for cybersecurity attacks. In the absence of comprehensive end-to-end cybersecurity measures, organisations may find themselves grappling with the increasing scope and sophistication of these evolving threats. Furthermore, compliance with forthcoming laws and regulations in our rapidly evolving industry necessitates substantial resources and presents a unique set of challenges. As technology continues to evolve, staying ahead of regulatory requirements while maintaining operational efficiency becomes a complex yet crucial task.
technologies. It stimulates creativity and cultivates a mindset that embraces change rather than resisting it. This is vital in a rapidly evolving digital landscape. Additionally, facilitating collaboration among diverse teams is imperative. It breaks down silos, encourages knowledge sharing, and promotes the exchange of ideas. Effective team collaboration creates fertile ground for digital technologies to thrive, with diverse skill sets and perspectives driving innovation. Furthermore, upskilling employees is essential in the digital era. Continuous learning and development ensure that the workforce remains proficient in harnessing evolving technologies, ultimately contributing to the success of digital transformation initiatives. The transformation of traditional enterprises into digital leaders necessitates more than just technological expertise. It requires strategic acumen, a deep understanding of digital technologies, proficiency in change management, and the capacity to make data-driven decisions. Embracing these qualities and skills empowers leaders to drive meaningful digital transformation. To ensure long-term success, regional top executives in the digital age must combine agility, innovation, and a commitment to enhancing collaboration and cybersecurity expertise. This multifaceted skill set equips them to effectively navigate the dynamic IT landscape, fostering business growth and securing a competitive edge.
BEST PRACTICES Fostering an innovation culture in enterprises is crucial, particularly when adopting digital
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CLOUD DYNAMICS Regional enterprises benefit from cloud platform
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TRANSFORMATION CHAMPIONS
MIKE WESTON,
CEO, Gulf Business Machines.
a shortage of AI talent. Some businesses may find Integrating AI into existing systems to be a complex tax that may be costly and require substantial resources. Additionally, high-quality data is crucial for AI, and businesses may not have this on hand. Despite the challenges, AI can markedly enhance operational efficiency, fuel data-driven insights for better decisionmaking, deliver personalised customer experiences, yield cost savings through automation, and provide a competitive edge in a dynamic market. Thorough planning of AI implementations aligned to specific business goals can help ensure success.
FIVE-YEAR FORECAST The next five years are poised for significant technology and business transformation. adoption with cost savings, scalability, workforce mobility, rapid innovation, and improved business continuity. Cloud services can offer flexible, payas-you-go models, enabling resource scaling, remote access to data, faster application development, and robust disaster recovery options. The deployment of cloud solutions, however, comes with its own challenges, including security concerns, data privacy compliance, vendor lock-in risks, cost management, and cloudrelated skill gaps. Effective cloud adoption necessitates strategic planning and the development of a comprehensive cloud strategy to maximise benefits while mitigating challenges.
AI DYNAMICS AI platform adoption holds significant promise and challenges for regional enterprises. AI adoption can prove to be challenging with
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Key trends include AI and ML continuing to revolutionise a multitude of sectors, enabling businesses to optimise operations and create novel customer engagement strategies, especially with the recent advancements and maturity of Generative AI. The emergence of quantum computing will also gain pace and disrupt various businesses with its exponentially increased computational power. There will also be a rise in sustainable technologies, with reduced carbon footprints and lower energy costs for businesses. These trends require strategic technology readiness, as embracing innovations in AI, quantum computing, and sustainable tech will be pivotal for businesses seeking to thrive in the evolving landscape.
Sustainability dynamics When assessing digital transformation investments, it is vital to prioritise energy-efficient tech solutions, explore renewable energy sources, and align digital infrastructure with carbon reduction goals. Equally important is evaluating product lifecycles, productivity, and potential for reusability and recycling to minimise environmental impact. Also, environmental audits and carbon offset programmes can effectively manage emissions. Cultivating a corporate culture focused on sustainability ensures its integration throughout the organisation, encouraging employees to adopt sustainable practices, and fostering a holistic and behavioural approach to sustainability. Lastly, fostering collaborative efforts within the IT ecosystem can establish ambitious benchmarks for significant societal impact while maintaining stringent standards, ensuring a sustainable and responsible approach to digital transformation.
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IFS
EMBRACING TECHNOLOGY FOR BUSINESS RESILIENCE AND ESG Regional enterprises are harnessing digital transformation, cloud, AI, and integrating ESG to navigate complexity and bolster business resilience.
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mbracing digital transformation is essential for staying competitive in today’s rapidly evolving business landscape. Regional enterprises must prioritise agility, customer-centricity, and data-driven decision-making to successfully leverage digital adoption. They must also consider migrating to cloud-based infrastructure and services as it can help gain scalability, flexibility, and cost-efficiency. Cloud computing can also facilitate remote work and collaboration. IFS enables enterprises to plan, manage, and optimise critical asset availability, service delivery, and workforce productivity by combining deep industry and functional strength with intelligent and autonomous capabilities in a single product, the IFS Cloud. Executives play a pivotal role in guiding their organisation through the complexities of digital transformation; ultimately, they are the transformation agents of any business. For top executives to have an impact on their digital enterprises, they need to start by having a vision and strategy with a focused effort on leading with innovation. Strong communication skills are essential in obtaining board support and in articulating the overall value being created. In line with the current needs, it is also imperative that they are conscious of sustainability needs and must be aware of the impact on the environment. Having a very strong focus on regulatory compliance and being ethically and socially responsible are also important considerations in today’s world.
concerns, complex integration systems, legacy infrastructure investments, and the need for effective cost management. Operating industryspecific regional enterprises is becoming more complex as they rapidly evolve and require specialised solutions. IFS helps organisations stay ahead of the curve by offering a comprehensive, flexible, and industry-specific solution. The company allows organisations to be agile and adaptive, and respond quickly and effectively in a sustainable way to changing conditions with IFS Cloud, which is an integrated enterprise platform. The solution leverages automation, artificial intelligence, and machine learning to optimise processes and decisions across people, assets, and services. This empowers regional enterprises to achieve growth, deliver successful outcomes, and pivot quickly as needs arise.
AI DYNAMICS AI-powered optimisation can provide tangible benefits to all areas of business operations. For example, using AI-backed sustainability applications will help enterprises in emissions monitoring and reporting, predictive maintenance, supply chain tracking, and making decisions aligned with their sustainability goals. With tremendous volumes of data that need to be stored, sorted, and analysed, enterprises are faced with the challenge of managing this data before implementing AI into the system. This highlights the challenge of the skills and talent shortage, which is vital in making technological changes within organisations.
CLOUD DYNAMICS Adopting cloud platforms offers significant benefits in terms of cost savings, scalability, and accessibility. However, these benefits must be weighed against challenges such as data privacy
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FIVE-YEAR FORECAST Disruptions will continue to be commonplace, so regional enterprises need to be ready for them. The level of supply chain disruption
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TRANSFORMATION CHAMPIONS
HODA MANSOUR,
Chief Operating Officer, APJ and MEA, IFS.
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Digital transformation is crucial for competitiveness, emphasising agility and data-driven decisions. Cloud adoption offers scalability but requires managing data and addressing privacy concerns. Executives drive digital transformation with a vision, innovation, and sustainability in mind. AI optimisation benefits sustainability, but organisations must address data management challenges. Building supply chain resiliency is vital in a world of disruptions, and IFS Cloud can help. ESG integration in digital strategies aids emissions tracking and resource efficiency, reducing carbon footprint.
enterprises face has never been higher. Recent examples include inflation, skilled labour shortages, the energy crisis, geopolitical unrest, a pandemic, natural disasters, and the Suez Canal blockage. These events were unforeseen and have proved that building resiliency into the supply chain is essential to keep the business
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running. Organisations are now looking to strike a delicate balance between building supply chain resiliency and maximising every opportunity to increase efficiency. To help enable this, IFS Cloud has some key capabilities that make a real difference in resiliency and efficiency, specifically across transport, warehouse, and sales order management.
SUSTAINABILITY DYNAMICS Over 90% of the world’s GDP is now covered by net zero commitments. ESG should be
built into the company’s digital strategy to facilitate ESG data and disclosure, and resource efficiency, which can help organisations reduce their carbon footprint. IFS has learned from customers that emissions reporting is a top ESG priority and the first step towards helping customers with ESG disclosures is by conducting emission calculations. The IFS Cloud Emissions Tracker initially allows for Scope 1 and Scope 2 emissions calculations of a company’s carbon footprint to help customers manage their climate impact.
Best practices Enterprises can enhance their competitiveness and adaptability by emphasising agility, customer-centricity, and data-driven decisionmaking. Additionally, migrating to cloud-based infrastructure offers scalability, flexibility, and cost-efficiency, while enabling remote work and collaboration. Secondly, executives play a pivotal role in guiding their organisations through digital transformation. They should begin by establishing a clear vision and strategy, leading with innovation. Strong communication skills, a focus on sustainability, ethical responsibility, and regulatory compliance are crucial for obtaining board support and articulating the value created. Lastly, enterprises should embrace technology like AI, leveraging it to optimise operations, such as emissions monitoring, predictive maintenance, and supply chain tracking. They must also prioritise data management before implementing AI, addressing skills and talent shortages. Building supply chain resiliency is essential to navigate disruptions effectively, and adopting integrated solutions like IFS Cloud can make a significant difference in achieving resiliency and efficiency. Finally, integrating ESG into the digital strategy is essential to reduce carbon footprints and meet sustainability goals.
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INJAZAT
GUIDING CULTURAL SHIFT IN NEXT-GEN DIGITAL ENTERPRISES Embracing a digital-first approach may seem appealing, but leaders must first inspire change and align digital efforts with broader business goals.
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or the region, 2023 marks the year of the digital economy. Initiatives such as Saudi Vision 2030 and the UAE Digital Strategy 2025 have spurred significant investments, with a total of $74 Billion expected by 2026. Digitalisation has streamlined processes, increased consumer engagement, and facilitated remote work. Furthermore, technology has played a critical role in adapting to pandemicrelated challenges, ensuring business continuity and resilience. Enterprises have transitioned from a product-centric approach to one that is more customer-focused, leading to increased competitiveness, agility, and innovation across various industries in the Middle East. From a broader perspective, enterprises face potential spikes in spending and substantial disruptions in business operations if they fail to adapt to technological advancements correctly. Legacy systems, which are outdated software or systems, still plague many enterprises, making integration of Artificial Intelligence, AI, systems complex and time-consuming, necessitating significant investments to ensure seamless compatibility. Moreover, privacy and security concerns loom large, demanding robust cybersecurity measures. This is where Injazat’s Hybrid Digital Infrastructure, for example, shines by offering multi-cloud solutions that promote security, cost-efficiency, and a smooth transition from legacy systems. Culture is a pivotal aspect that often eludes enterprises embarking on a transformation journey. Digital transformation is not merely about adopting new technology or redesigning
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products; when not managed properly, it can introduce additional risks. A comprehensive and collaborative effort is required to shift the culture towards understanding, embracing, and advancing digital transformation. Addressing these challenges necessitates a strategic approach that encompasses workforce development, nurturing a digital-first culture, and taking a proactive stance on cybersecurity and innovation.
Cloud platforms help reduce infrastructure expenditure, expanding business by enhancing scalability and improving their flexibility
BEST PRACTICES A successful digital transformation journey involves all stakeholders, including customers, partners, and employees. Leadership and culture are critical, requiring top management to foster an innovative, digitally-ready organisation that encourages agility and continuous learning. Agile methodologies and cross-functional teams
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ALI NIMER,
Chief Commercial Officer, Injazat.
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The Middle East is witnessing significant investments in digitalisation, driven by regional initiatives, with $74 billion expected by 2026. Enterprises face potential disruptions due to legacy systems but can thrive with comprehensive digital transformation. Embracing digital transformation requires a cultural shift and proactive cybersecurity measures. Success involves stakeholder engagement, agile methodologies, technological infrastructure, and alignment with business goals. Effective cloud adoption offers cost savings, scalability, flexibility, and access to cutting-edge technologies like AI. The Middle East experiences rapid AI growth but faces challenges in talent shortage, data privacy, and regulation.
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enable adaptability to changing market conditions, making them highly valuable. A robust technological infrastructure, including cloud computing and cybersecurity measures, is essential. Implementing these changes collectively positions regional firms to thrive in the digital era, fostering innovation, increasing competitiveness, and ensuring long-term success. While embracing a digitalfirst approach may seem appealing, leaders must first inspire change and align digital efforts with broader business goals. This entails evaluating existing processes and carefully selecting beneficial technologies. Other essential qualities include prioritising customer-centricity, promoting cross-functional collaboration, understanding global market dynamics, staying up to date with current regulations, effective communication, risk management, and upholding ethical standards. Embracing and adopting
new technologies is crucial to gaining a first-mover advantage, as exemplified by AI, where organisations that hesitate may miss out on its vast potential. These skills empower leaders to navigate the digital landscape, drive innovation, and lead their enterprises toward successful digitalisation.
CLOUD DYNAMICS Despite the promise of the Middle East’s cloud adoption journey, many firms are yet to fully realise the potential of this game-changing technology. Cloud platforms enable regional firms to save money by reducing infrastructure expenditure, expanding their business through enhanced scalability, and improving their flexibility when it comes to working remotely, making them increasingly in demand and necessary for enterprises. Focusing on essential business objectives, rather than managing complex infrastructure becomes easier with an effective cloud platform. Additionally, they
Five-year forecast Artificial Intelligence has more than just its foot in the door; it is rapidly gaining momentum that’s spanning across several industries. It also marks the wake of digital transformation, trickling into several technological crevices, thus creating room for positive disruptions in the next five years. One such predicted breakthrough is Unsupervised Machine Learning or UML, which unlike traditional Machine Learning can provide unlimited and accurate predictions without a human bias. The scope will expand into edge computing, robotics, hyperautomation, and the evolution of 5G networks.
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One such strategy employed and offered is hybrid multi-cloud solutions, that allow enhanced security, flexibility, scalability, and agility, in line with the UAE’s Information Assurance Standards.
AI DYNAMICS
Promoting remote work and online communication reduces commuting emissions, while smart city solutions contribute to sustainable ecosystems
make it simple to access cuttingedge technologies like AI and data analytics. However, Injazat focuses on advising enterprises to carefully design their cloud adoption strategy first. One must have the capability to securely extract value from the data, no matter where it resides. Moreover, mitigating cloud risks while maintaining privacy and security is critical to enjoying all the benefits of cloud adoption. This is why it is critical to build a thorough cloud adoption strategy to optimise the benefits of cloud computing.
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The Middle East boasts over a thousand AI-based businesses, with investment in AI projected to reach $3 Billion in 2023, accounting for nearly 2% of global AI spending, according to a recent IDC report. Various applications, such as automated customer service agents, IT automation, and threat intelligence systems, are driving AI spending in the region. However, a shortage of trained professionals hampers harnessing the technology’s full potential. Upskilling is imperative for businesses aiming to democratise data science. Given the evolving regulations in AI, data privacy and ethical considerations are significant challenges for some firms. The UAE is rigorously dedicated to becoming a world leader in AI by 2031 and issued a landmark federal data protection law, which provides clarity regarding the collection, processing, review, and transfer of data, but much of the challenge lies in the implementation. The UAE is particularly determined to employ the right legal environment to adopt and support innovative AI endeavours. This ensures the country’s adaptation to rapid changes in regulatory frameworks and mitigation of the risks that AI may bring along. The UAE is also keen on proliferating its cyberwarfare capabilities, given that cybersecurity is the need of the hour. Ultimately, as more attention
is paid to these challenges and the technology becomes more widely used, AI regulation should become more effective, and firms that are willing to embrace a transformative AIenabled culture, are more likely to generate genuine financial benefit and growth.
SUSTAINABILITY DYNAMICS Regional businesses today have started heavily focusing on ESG or Environmental, Social, and Governance transformation, much like they did with digital transformation. Technology is instrumental in reducing carbon footprints by enabling innovative solutions. By leveraging data analytics, the Internet of Things sensor, and energy management systems, companies can monitor and optimise energy consumption in real-time. Promoting remote work and online communication tools reduces commuting emissions, while smart city solutions contribute to sustainable ecosystems. Assessing current systems and employing technology to drive efficiency improvements is crucial, whether through large-scale cloud migration or subtle process enhancements. Using or developing apps and methods to track sustainability efforts can enable organisations to take control of ESG targets and drive effective change. Injazat’s sustainable solutions, like AiFlux, developed in partnership with Lamprell Energy, reduce waste and enhance safety during heavy asset fabrication and management in challenging environments. Achieving net-zero targets will take time, but with the right tools and technology, businesses have a chance to create a more sustainable world.
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LIFERAY
POWERING GROWTH THROUGH INTEGRATED DIGITAL APPROACHES Addressing technology challenges requires inclusive strategies that encompass user-centric design, security resilience, and scalable infrastructures.
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egional businesses across various industries have leveraged technology adoption and transformation to drive growth, improve operational efficiency, and enhance customer engagement. In the region, accessing government services like utilities and business-related paperwork has undergone a commendable ‘digital only’ revamp, greatly benefiting businesses from a digital experience perspective. Liferay DXP’s transformative capabilities have empowered them to streamline operations, enhance customer experiences, and adapt swiftly to changing technological landscapes, ensuring they stay competitive in today’s digital business environment. Inconsistent and non-tailored user experiences pose significant challenges for regional enterprises as they strive to develop customised solutions aligned with their business objectives, ultimately enhancing customer experiences. Additionally, enterprises grapple with legacy systems that hinder agility, navigate evolving security threats, address talent shortages, manage compliance complexities, and ensure scalability for growth initiatives. These pain points underscore the complexities faced by regional enterprises in adopting technology and adapting to the macro environment. Overcoming these challenges requires comprehensive strategies that encompass user-centric design, security resilience, and scalable technology infrastructures.
BEST PRACTICES The successful adoption of digital technologies by regional enterprises necessitates several organisational changes. It involves leveraging
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digital technologies to improve processes, enhance customer experiences, and discover new possibilities. Beyond mere digitisation, this transformation requires changes to traditional business models. To achieve this, organisations must cultivate a digital-first culture, upskill their workforce, and restructure internal processes.
For a successful adoption of digital technologies, businesses must cultivate a digitalfirst culture, upskill the workforce, and restructure internal processes
Additionally, creating agile and collaborative work environments accelerates digital adoption. Clear leadership and governance structures dedicated to digital transformation are essential. In today’s era of channel-agnostic and digital customers, having a digital-savvy skillset and capacity is a prerequisite for staying competitive and meeting evolving customer expectations. To successfully transform traditional brickand-mortar enterprises into digital entities, senior executives need a skill set that transcends traditional boundaries. They must foster
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orchestrate across functions, break down silos, and reshape organisational structures will be pivotal in driving effective digital transformation initiatives.
to customers in Qatar following the launch of Google Cloud in the country. It will likely be available in Saudi Arabia and Kuwait soon.
SUSTAINABILITY DYNAMICS CLOUD DYNAMICS
MOUSSALAM DALATI,
General Manager, MEA, Liferay.
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Regional businesses leverage technology for growth, efficiency, and enhanced customer engagement. ‘Digital only’ government services boost regional business digital experiences. Liferay DXP empowers streamlined operations and adaptability for competitiveness. Challenges include inconsistent user experiences, legacy systems, and talent shortages. Cloud adoption, AI, and sustainability will shape the region’s digital landscape in the next five years.
collaboration across silos, break down rigid organisational structures, and implement collaborative methods such as Centres of Excellence. Also, leaders should possess a deep understanding of customercentric business models and processes, emphasising the need for agility and adaptability in a rapidly evolving digital landscape. The ability to
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The adoption of cloud platforms by enterprises offers a range of benefits, including flexibility, reliability, and cost savings compared to on-premises solutions. Cloud solutions are increasingly becoming the preferred choice for a wide spectrum of applications and workloads, providing a competitive edge in today’s customer-centric business landscape. However, a key challenge is the availability of cloud infrastructure from major providers. Liferay continues to witness rising demand for its cloudpowered solutions to re-engineer digital journeys. Entities are migrating to the cloud to stay competitive and deliver seamless experiences via Liferay’s DXPas-a-service and Liferay’s Experience Cloud, now available
Enterprises today are increasingly conscious of the environmental impact of their digital transformation processes. They are actively investing in projects aimed at mitigating carbon emissions. This involves optimising their digital infrastructure for efficiency, scaling resources efficiently, and minimising energy consumption. Adopting sustainable design practices in digital experiences ensures that systems are not only resource-efficient but also environmentally friendly. Furthermore, businesses are harnessing data-driven insights to analyse and reduce their environmental footprint. Enterprises need to align their digital strategies with ecoconscious objectives, making a meaningful contribution to a greener and more sustainable future.
Five-year forecast Over the next few years, the most significant disruptions will likely revolve around the evolution of cloud technology in the region. Scalability and seamless integration with ever-expanding technologies such as Artificial Intelligence, AI, will be paramount. The ability to adapt to new technological and business disruptions will rely on having a robust yet versatile platform. Enterprises equipped with platforms that can facilitate evolution alongside changing dynamics will remain at the forefront of innovation and agility in an ever-evolving digital landscape.
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MANAGEENGINE
REAPING BENEFITS OF TECHNOLOGY DESPITE THE ODDS Businesses in the UAE are benefitting from technologies, like the cloud, but face two key hurdles, talent retention and Internet connectivity quality.
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egional businesses, such as those in the UAE, have benefited by adopting technology that helped streamline operations and reduce overhead costs. The scope for conducting business has widened in the marketplace through the use of online platforms that generate more sales and revenue. Businesses can serve customers better through personalised customer engagements that embrace new technology. Utilising technology for data-driven decision-making is also beneficial. Finding, developing, and keeping talent is essential to the success of any operation, but regional enterprises today struggle to retain their skilled employees. Adding to this, even small organisations need to invest in technology upgrades to mitigate the growing risk of cyberattacks. However, growing competition for skilled personnel, combined with the uncertainty of the global economy, often makes it challenging for regional enterprises to adjust to their business environment. Other limitations include restricted access to high-speed Internet, which affects the utilisation of cloud services and hinders digitalisation efforts.
BEST PRACTICES The process of digital transformation begins with understanding what needs to happen to bring about these changes. It starts with a leader who must have a good understanding of digital transformation. The leader should be able to foster a culture of innovation, adaptability, and digital literacy within the company to encourage a productive work environment among employees. This can be supported by proper training and
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an investment in upskilling to develop employee capabilities in the long term. The organisation should focus on implementing a customercentric approach that meets or exceeds the expectations of the customers. Any top executive must have a solid understanding of digital technologies, which include cloud computing, the Internet of Things or IoT, Artificial Intelligence or AI, and data analytics. This knowledge should be supported by devising a clear and compelling digital transformation strategy. In a data-centric world, it should be a priority for executives to know how to use data to make informed decisions, optimise processes, and identify new business opportunities. Developing networking skills and building strong partnerships with tech companies can accelerate business efforts. Executives should monitor emerging technologies and explore how to adopt them into their strategies.
CLOUD DYNAMICS The adoption of cloud platforms gives organisations the flexibility to innovate and launch new services as well as the ability to scale up or down based on business needs. Cloud platforms provide the opportunity to access your business from anywhere with an Internet connection, enabling the business to facilitate remote work and tap into global talent pools. These platforms can also be customised so that organisations can reduce infrastructure costs by paying only for the resources they use. The enabler for cloud platforms is also its biggest challenge: Internet connectivity. Having
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TRANSFORMATION CHAMPIONS
SUJOY BANERJEE,
Associate Director, ManageEngine.
reliable Internet bandwidth is crucial for cloud adoption. Data privacy and regional compliance requirements for the cloud can also be a challenge for regional enterprises. While cloud providers invest heavily in security, organisations should also take responsibility for securing data and applications on the cloud. The shortage of skilled professionals to manage and optimise cloud resources is also a challenge.
AI DYNAMICS
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Businesses in UAE are reaping benefits from tech adoption leading to streamlining of operations and increasing online presence. Lack of skilled personnel and uncertain global economy make it challenging for regional enterprises to adjust to their business environment. Data privacy, quality of the Internet, and regional compliance requirements for the cloud can be challenging for regional enterprises. AI automates tasks and improves efficiency, but implementation costs and talent shortages persist. Sustainability involves employee education, energy audits, and ecoconscious partnerships.
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The adoption of AI platforms has helped automate repetitive and time-consuming tasks, improving operational efficiency and reducing the time, effort, and money spent on these tasks. AI-powered chatbots and virtual assistants enhance customer service by providing 24X7 support. With its predictive capabilities, AI has been effective in detecting and predicting equipment failures and maintenance needs, reducing downtime and saving on maintenance costs. The biggest challenge for
regional enterprises is developing and implementing AI solutions, as they can be expensive, which can be a barrier for small enterprises. Integrating AI platforms into existing IT infrastructure is not an easy process. AI is in demand, and there is a shortage of skilled AI professionals in the UAE, making it difficult for businesses to find and retain such talent.
SUSTAINABILITY DYNAMICS Every business has a responsibility to ensure a sustainable future going forward. The first step is educating employees regarding the importance of reducing the carbon footprint by involving them in sustainability initiatives. Conducting regular energy and waste audits to identify energy waste areas and setting goals by implementing recycling programmes contributes to reducing the carbon footprint. Organisations should also consider working with suppliers and partners who prioritise sustainability and reduce their carbon footprint.
Five-year forecast As the pace of innovation and change in the tech industry is rapid and often unpredictable, forecasting business disruptions can be challenging. However, several trends and emerging technologies that are likely to have a major impact on various industries in the coming years are AI and Machine Learning. Edge computing and cybersecurity are expected to maintain their prominence. The focus on renewable energy and sustainability is also projected to be more significant in the coming years.
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NETSCOUT
SECURING ENTERPRISES IN AN EVOLVING TECH-DRIVEN LANDSCAPE Cybersecurity must be central to the digital transformation initiatives of an organisation, with dedicated teams and a culture of security awareness.
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egional businesses have experienced substantial benefits as a result of their adoption of technology, with cybersecurity advancements playing a pivotal role in their success. These technological advances have not only bolstered their threat detection and response capabilities but have also greatly enhanced data protection. Moreover, they have provided the means for these businesses to securely adapt to remote work, thus strengthening their resilience against everevolving cyber threats. The landscape of technology adoption presents regional enterprises with a myriad of difficult challenges. Chief among these is the escalating cybersecurity threat facing digital operations. The rapid expansion of the attack surface, largely attributed to the prevalence of hybrid work arrangements, has accentuated vulnerabilities that demand immediate attention. Additionally, the evolving landscape of data privacy regulations necessitates continuous compliance efforts, often requiring significant allocation of resources. Safeguarding the security of digital transformation projects remains paramount, calling for robust measures to mitigate threats effectively. Meanwhile, maintaining network visibility and bridging the talent gap in cybersecurity are pressing concerns, demanding proactive solutions to ensure seamless technology adoption in the everevolving macro environment.
BEST PRACTICES For regional enterprises embarking on a
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successful journey of digital transformation, it is imperative to introduce critical organisational changes. Foremost among these is the need for cybersecurity to assume a central role within their transformation strategy. This entails the creation of dedicated cybersecurity teams, well-versed in the latest threats and countermeasures. Furthermore, fostering a culture of security awareness that permeates the entire organisation is essential, empowering every employee to be vigilant. Security integration should extend comprehensively across all operational facets. Moreover, the synergy between IT and security teams is indispensable; collaboration ensures proactive measures against evolving threats, promoting a holistic approach to cybersecurity that aligns seamlessly with digital transformation objectives. For regional top executives to effectively steer their enterprises into the digital era, a specific skill set is paramount. They must cultivate a profound comprehension of cybersecurity, encompassing risk assessment, mitigation strategies, and crisis management. It is imperative that they seamlessly integrate cybersecurity into the organisation’s digital transformation agenda, recognising its critical role across all business units. Proficiency in risk management ensures informed decision-making, while expertise in cybersecurity governance guarantees robust policies and practices are in place. Moreover, the ability to respond swiftly and decisively during crises is vital, given the dynamic nature of the evolving threat landscape, allowing regional
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GAURAV MOHAN,
VP, SAARC & ME, NETSCOUT.
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Technology adoption empowers regional businesses, enhancing threat detection and data protection. For effective security, the leadership must have a grasp of cybersecurity, risk assessment, mitigation strategies, and crisis management. Cloud adoption offers scalability but demands robust security strategies and access controls. AI-driven cybersecurity presents advanced threat detection but also requires talent and awareness. Regional enterprises must prepare for technology disruptions with investments in cyber resilience.
executives to safeguard their enterprises while pursuing digital excellence.
CLOUD DYNAMICS The adoption of cloud platforms by regional enterprises presents a dual-sided scenario. On one hand, it brings forth scalability and agility, enabling businesses to swiftly adapt to evolving needs and market demands. However, this transition is not without its challenges,
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particularly in the realm of cybersecurity. Safeguarding cloud environments against cyber threats, preserving data privacy within shared infrastructure, and ensuring compliance with an ever-changing regulatory landscape all pose significant challenges. To realise the benefits of cloud adoption while minimising security risks, organisations must implement robust cloud security strategies, employ effective threat detection systems, and establish stringent access control mechanisms.
AI DYNAMICS The adoption of Artificial Intelligence, AI in cybersecurity provides regional enterprises with advanced threat detection and automation capabilities. However, the accelerated growth
of generative AI in cybersecurity also poses some challenges. Training and deploying AI models require significant computational resources and expertise. Moreover, malicious actors can also use generative AI to create sophisticated attacks that evade traditional defences. To prepare for and counter these threats, organisations should deploy advanced AIdriven security solutions to counteract AI-generated threats. Top cybersecurity talent with expertise in AI, along with robust AI-driven security solutions, are also crucial to harness AI’s potential while safeguarding against emerging threats. Moreover, raising awareness about the potential risks of AI-generated content among employees, individuals, and policymakers is crucial.
Five-year forecast Over the next five years, regional enterprises must anticipate significant technology and business disruptions catalysed by emerging technologies such as 5G, edge computing, and the Internet of Things. These innovations promise vast opportunities for operational enhancement and real-time data processing but, concurrently, broaden the scope for sophisticated cyberattacks. This requires strategic investments in advanced threat detection, incident response capabilities, and comprehensive cyber resilience strategies. To protect crucial assets and ensure uninterrupted operations amidst potential disruptions, regional enterprises must prioritise cybersecurity, recognising that the expanding attack surfaces mandate proactive measures to counteract evolving cyber threats effectively.
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OMNIX INTERNATIONAL
MITIGATING TECH ADOPTION CHALLENGES FOR SUSTAINABLE GROWTH Successful technology adoption requires managing business complexities on the go while remaining in step with ever-changing regulations.
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egional businesses have harnessed the power of technology adoption and transformation to enhance their operational efficiency, expand their digital presence for broader customer outreach, and optimise remote work capabilities. Technology has been a catalyst for innovation, increased agility, and improved competitiveness, positioning these businesses for sustained growth in a constantly evolving global market. However, regional enterprises encounter a multitude of challenges when it comes to adopting technology and adapting to the macro environment. These challenges encompass cybersecurity risks, data privacy concerns, slow returns on investment, departmental silos, changing customer demands, and sustainability requirements. Often, substantial investments in IT infrastructure are required, and a shortage of digital skills within the workforce presents a significant hurdle. Keeping pace with rapidly evolving technology and continually adjusting strategies can be daunting. Successful technology adoption requires adeptly managing these complexities while remaining in step with ever-changing regulations, making it a multifaceted endeavour for regional enterprises.
business objectives ensures focused efforts. Cultivating a culture of innovation and digital proficiency among employees through training and skill-enhancement opportunities is crucial. Additionally, appointing a Digital Officer or a similar leadership role can drive digital initiatives. Breaking down silos between departments to encourage cross-functional collaboration is also essential. Safeguarding digital assets requires robust cybersecurity measures and data governance frameworks. These adaptations empower organisations to harness digital technologies and maintain competitiveness. For regional top executives, proficiency in strategic thinking is essential to align their digital journey with corporate goals. A deep understanding of emerging technologies like Artificial Intelligence or AI, the Internet of Things or IoT, and blockchain is pivotal in the transformation journey. Proficiency in leadership and change management is imperative for steering widespread digital adoption. Expertise in data analytics, digital marketing, and cybersecurity is advantageous for capitalising on digital tools and preserving digital assets. Lastly, a customer-centric approach and the capability to cultivate a culture of innovation and digital literacy among staff are essential for long-term digital transformation success.
BEST PRACTICES To effectively embrace digital technologies, regional enterprises must undergo organisational transformations. First and foremost, establishing clear digital strategies aligned with overall
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CLOUD DYNAMICS Embracing cloud platforms offers regional enterprises various benefits, including cost savings through reduced infrastructure expenses,
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WALID GOMAA,
CEO, Omnix International.
improved customer service with enhanced uptime, scalability for business growth, and enhanced accessibility for remote work arrangements. Cloud platforms also facilitate data backup and recovery, thereby enhancing overall business resilience. Nonetheless, challenges include concerns revolving around data security, navigating complex regulatory compliance requirements, a shortage of certified individuals, and potential latency issues. Migration complexities and vendor lock-in can also pose challenges to adopting cloud platforms within enterprises. AI dynamics Regional enterprises are reaping the rewards of adopting AI platforms, such as enhanced operational efficiency, datadriven decision-making, accelerated innovation, faster business processes, and more personalised customer interactions. AI optimises tasks, leading to cost reduction, increased profitability, and heightened productivity. However, persistent challenges include the need for significant
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AI investments and talent recruitment. There are also major challenges regarding concerns about data privacy and ethical considerations. A pivotal technical obstacle lies in securing high-quality, dependable, and pertinent data. Complex regulatory compliance and cultural shift requirements within organisations during AI integration further amplify these difficulties.
FIVE-YEAR FORECAST Over the next five years, AI and Machine Learning advancements are poised to bring transformation in numerous fields, including healthcare, finance, and the public sector. This transformation will entail improved operations,
automation, innovation, and enriched customer experiences. Additionally, 5G network adoption is set to revolutionise connectivity, fostering swifter data transfer and catalysing the proliferation of IoT applications. Hyperautomation will grow, and DeFi and blockchain technologies will continue to challenge traditional finance systems. The energy sector will undergo restructuring through renewable energy and sustainability-driven innovations. Furthermore, organisations will refine hybrid work policies, driving advancements in modern workplace technologies. Metaverse and augmented reality will redefine entertainment, remote work, communication, and commerce.
Sustainability dynamics Regional enterprises can implement multiple measures to reduce their carbon footprint. They can start by prioritising energy efficiency through equipment modernisation, incorporating LED lighting, and fine-tuning heating and cooling systems. The integration of IoT sensors and monitoring software solutions can further enhance sustainability efforts. Embracing a hybrid work environment and employing modern workplace solutions can advance sustainability objectives. Furthermore, adopting modern datacentres equipped with energyefficient hardware and cooling systems can significantly reduce energy consumption. Organisations can explore the integration of full-stack AI-powered observability tools, impacting energy usage by optimising the allocation of IT infrastructure resources to applications throughout their ecosystem. These measures collectively contribute to a more sustainable and eco-friendly operational landscape for regional enterprises.
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TECH MAHINDRA
PAVING THE WAY FOR DEEP TECH ADOPTION IN BUSINESS To reap its benefits, IT teams must ensure that AI systems comply with relevant laws and regulations, as well as the organisation’s internal policies.
Integrating technology within a corporate setting presents a myriad of challenges for IT teams. One such challenge is the absence of well-defined business goals, which can result in AI or Artificial Intelligence efforts falling short. Another obstacle lies in harmonising technology projects with the organisation’s overarching strategy. A third is a limited comprehension of the potential and constraints of technology such as AI, which can lead to impractical expectations and implementation setbacks. Additionally, IT teams bear the responsibility of guaranteeing that technological systems adhere to pertinent legal and regulatory frameworks, as well as the company’s internal protocols. Navigating these challenges is pivotal for the fruitful deployment of AI tools in an enterprise environment.
BEST PRACTICES An organisation’s readiness to embrace an increasingly digital future hinges on several critical people factors: nurturing the next generation of skills, bridging the talent supplydemand gap, and safeguarding both individual and collective adaptability. By harnessing human adaptability to reskill and upskill the workforce, organisations can simultaneously enhance both human capabilities and technological advancement. Organisations must grasp that even the most brilliant innovations remain irrelevant without the requisite skills to wield them effectively. Likewise, the most exceptional human minds may falter without synergising with technology. Therefore, leaders should prioritise investing in people who can harness technology’s potential
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before investing in the technology itself. In the process of upskilling and reskilling, organisations must not overlook fostering creativity. As digital technologies automate many routine tasks, skills like ‘creative thinking’ become increasingly invaluable and should be considered foundational in the evolving workforce landscape.
By harnessing human adaptability to reskill the workforce, organisations can enhance both human capabilities and technological advancement
Top-level executives must carefully assess, and empower a tailored technology-driven growth strategy. Amidst the relentless technological advancements, they should remain focused, shifting from functional to strategic leadership. The Key qualities for top executives in the
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RAM RAMACHANDRAN,
Senior VP & Head – MEA, Tech Mahindra.
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Well-defined business goals are crucial for AI initiatives; lacking clarity can lead to implementation challenges and unmet expectations. Top executives must reimagine technology’s role, revamp delivery methods, and future-proof infrastructure, acting as change catalysts. AI is disrupting sectors like healthcare, finance, and retail, enhancing diagnostics, preventing fraud, and personalising customer experiences. While green tech will drive innovation, cloud computing, AI, IoT, and cybersecurity will shape digital operations. E-commerce, online services, and remote work persist, reshaping retail and workplace interactions in the evolving digital landscape.
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digital age include reimagining technology’s role, revamping technology delivery methods, and future-proofing the foundational infrastructure. In essence, they should serve as catalysts of change, propelling the digital transformation landscape forward. Senior leaders must acknowledge the everaccelerating pace of change and champion it for businesses to survive and prosper. They must safeguard the organisation’s digital assets, instigate change, and foster a culture that engages both employees and customers.
AI DYNAMICS Many AI-based companies in the region have already started to make an impact across industries like healthcare, finance, retail, oil and gas. AI is disrupting the healthcare sector by providing AI-powered diagnostic tools. In the finance industry, AI is leveraged to detect and prevent fraud, automate compliance processes, and improve customer service. The technology is also making online and in-store shopping more personalised for customers, helping retailers optimise marketing and inventory management. In the Oil and gas industry, AI is helping significantly to improve efficiency and safety, optimise production, and reduce costs. However, when deploying AI tools in an enterprise environment CIOs and IT teams
might face some challenges. Lack of clear business objectives can lead to failure in any AI project. An incomplete understanding of the capabilities and limitations of AI can lead to unrealistic expectations and deployment failures. Also, the IT teams must ensure that AI systems comply with relevant laws and regulations, as well as the organisation’s internal policies.
FIVE-YEAR FORECAST In the next five years’ sustainability and green tech will drive responsible innovation. Digital transformation will continue to shape technology and business distribution significantly. Cloud computing will consolidate its role as the backbone of digital operations, enabling flexible and scalable solutions. Artificial intelligence and machine learning will power data-driven decision-making across industries, enhancing efficiency and personalisation. The Internet of Things will expand, connecting more devices. This will lead to smarter homes, cities, and industries. Cybersecurity will remain paramount as digital threats evolve. Additionally, e-commerce and online services will continue to thrive, reshaping traditional retail and customer experiences. Remote work and virtual collaboration will persist, altering workplace dynamics.
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VERITAS TECHNOLOGIES
NAVIGATING THE DIGITAL TRANSFORMATION JOURNEY Organisations must develop a clear digital strategy aligned with their business objectives to maximise their return on technology investments.
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he adoption of cloud services has enabled regional organisations to benefit from flexible and scalable resources, reduced IT costs, remote collaboration, and improved data accessibility and security. Automation has helped streamline operations, reducing manual tasks and errors that can overburden staff and organisations are abandoning point solutions in favour of autonomous data management platforms, where the solutions use Artificial Intelligence or AI and Machine Learning or ML to selfprovision, self-optimise and self-heal. These technologies support increasingly heterogeneous environments, equipping businesses to be agile and adaptive without putting pressure on human resources. Data analytics is also helping to drive technology adoption and business transformation. By collecting and analysing data, businesses are gaining valuable insights into their operations and customers. This information enables organisations to make better decisions about how to use technology to improve their business.
AI DYNAMICS Generative AI tools, such as ChatGPT, support a wide variety of purposes, such as writing code, drawing insights from research text, or creating marketing materials such as website copy and product brochures. These services can be accessed through APIs, allowing organisations to integrate their capabilities into their apps, products and inhouse services based on their particular needs. AI platforms can also be used to develop new products and services, improve existing products and services, and personalise offerings for
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individual customers. This enables businesses to differentiate themselves from their competitors and attract new customers. More broadly, AI has the power to transform consumer experiences, help governments make more informed decisions, accelerate scientific discovery, improve the delivery of more personalised healthcare services, and so much more. Interestingly, AI is advancing at a rate that is faster than many organisations can keep up with. AI applications need to be highly data-intensive, creating the need for enterprises to manage them efficiently and responsibly. Ensuring the secure and compliant use of AI data, and safeguarding against cost risks and cybersecurity threats can become overwhelming to those who do not have the right platform in place to help them safely harness new technologies. To unlock the full potential of these AI and drive immense growth and innovation, an organisation must dovetail its AI strategy with that of its data management strategy. Besides, Several ethical considerations need to be addressed when using AI. For example, from a data privacy perspective, businesses need to ensure that AI systems are fair and unbiased so that they do not violate the privacy of individuals.
SUSTAINABILITY DYNAMICS While datacentres are critical components for all businesses in the digital age, their rapid expansion has led to a significant environmental impact. Datacentre operations consume vast amounts of energy, primarily produced using fossil fuels, which further contributes to greenhouse gas emissions and climate change. Datacentres are pumping out around 2% of all global carbon emissions, which is about the same
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RAMZI ITANI,
Regional Director, Middle East, Veritas Technologies.
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Cloud services offer flexibility, cost reduction, remote collaboration, data accessibility, and security improvements for organisations in the UAE. Businesses are moving from point solutions to autonomous data management platforms, utilising AI and ML for self-provisioning, optimisation, and error reduction. Data analysis provides insights for better technology utilisation, enhancing business operations and decisionmaking. Generative AI tools enable various applications, from coding to content creation, but managing AI data securely is crucial. Reducing dark data lessens the carbon footprint and the cost while enhancing the organisation’s reputation as an eco-conscious company.
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as the airline industry. And, by 2030, datacentres are expected to use as much as 8% of all electricity on the planet. More attention needs to be given to the environmental impact of ‘dark’ data, which is defined as data that organisations do not even know exists. Indeed, previous Veritas research discovered that 52% of all data stored by organisations in 2020 was considered ‘dark’, and storing it resulted in 6.4 million tonnes of CO2 unnecessarily pumped into the atmosphere. Having the ability to be able to effectively identify and delete redundant, obsolete, and trivial
data is a positive step forward but requires having the right technology and processes in place to identify and locate such data and take the necessary steps to remove it regularly. Reducing the amount of dark data businesses hold not only minimises their carbon footprint but also reduces costs and enhances their reputation as environmentally conscious entities.
FIVE-YEAR FORECAST AI and ML technologies are set to remain at the forefront of technological innovation in the next five years. They will
Cloud dynamics There are significant benefits of cloud adoption, including the ability to provide flexible and scalable resources, reduce IT costs, enable remote collaboration, and improve data accessibility and security. The biggest challenge organisations face when it comes to cloud adoption is understanding their responsibility in maintaining control, visibility, and protection of data that sits in the cloud. Most cloud service providers or CSPs operate on a ‘shared responsibility’ model. Put simply, CSPs are responsible for the resiliency of the cloud, but organisations are accountable for resiliency in the cloud. That means businesses must take ownership of their data, its security, consistency, accuracy, and backup, along with workload architecture and failure management. Another major challenge enterprises contend with is consistently managing and protecting all of their data across their on-premises, cloud and edge environments. With modern organisations now spreading data across hybrid and multi-cloud environments, a holistic approach to security is imperative. With the right data management platform, businesses can seamlessly extend the same level of protection to data across their entire IT estate.
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continue to transform industries through automation and data analytics that will streamline operations and open doors to new possibilities. With cybersecurity threats increasing in frequency and sophistication, heightening resiliency against attacks with AI-driven threat detection and encryption solutions will be a game-changer for many. Automation will play a key role in driving agility and innovation while reducing pressure on IT teams. Other emerging trends include edge computing, quantum computing, and continued advances in AI and robotics technologies.
frequency and sophistication and international data protection laws become more stringent, ransomware attacks are more damaging to businesses than ever before. Organisations need to remain on the front foot with data protection and cybersecurity resiliency measures to maintain compliance. Balancing budget constraints with investing in the best-inclass talent and technology is also a major challenge for many organisations. Implementing technologies that can create efficiencies to ensure talent is focused on innovation projects is imperative for any successful organisation.
CHALLENGES While technology is changing the way businesses work, organisations are grappling with pain points like urgent digital transformation, a surge in cybercrime, talent shortages, an evolving regulatory landscape, and budget constraints. Balancing innovation pressure with managing cyberthreats and regulatory compliance amid changing business needs is a major challenge. One such scenario occurred during the COVID-19 pandemic when organisations rushed to migrate their data to the cloud to enable remote workforces to maintain productivity, only to later encounter problems around cost, security, and compliance that they needed to address retroactively. Veritas research revealed that to plug the security gaps created by hurriedly deploying new technologies, the average UAE organisation would need to spend an additional $2.52 Million and hire 34 new members of IT staff. As cyberthreats grow in
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AI platforms can be used to develop new products, improve existing services, and personalise offerings for individual customers BEST PRACTICES Organisations must develop a clear digital strategy aligned with their business objectives to maximise their return on technology investments. This strategy should prioritise a customer-centric approach and promote agility in the workforce. Encouraging continuous learning and adaptability among employees will help to foster a culture where innovation is embraced. To transform a regional enterprise into a digital enterprise, top executives require a combination of technical, strategic, and leadership skills.
Executives should have a fundamental understanding of digital technologies, including cloud, AI and IoT to make informed decisions regarding technology investments. They must also be aware of external risks to their business, such as cyberthreats, talent shortages, and evolving international regulations, ensuring they have the measures in place to address them. Using this knowledge to create a clear and forward-thinking digital strategy aligned with the organisation’s goals is crucial. Executives must be able to set a vision for digital transformation and communicate it with stakeholders effectively. As the digital landscape evolves rapidly, they must also foster a culture of cross-functional collaboration, be open to new ideas, remain flexible in their approach, and be willing to pivot strategies when necessary. Enterprises should also invest in adaptable cloud IT infrastructures to scale and integrate new technologies seamlessly. Simultaneously, prioritising robust data protection and cybersecurity measures, as well as implementing clear policies and training to safeguard digital assets and customer data across new and existing technologies is vital. A cultural shift toward digital readiness and security consciousness will be pivotal in successfully leveraging digital technologies. And finally, driving crossfunctional collaboration among departments to align technology roadmaps with data strategies and business needs will ensure that technology advances augment, rather than compromise, the organisation’s future success.
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Accelerate Intelligent Outcomes Everywhere with AI to Win We are witnessing the rise of artificial intelligence (AI) at an unprecedented pace and scale, with a market forecast to reach the $500 billion mark in 2023*. Dell Technologies and NVIDIA have the AI-optimized end-to-end solutions to help you adapt to the enormous change being driven by increasing amounts of data, advancing technological capabilities and the large-scale adoption of connected devices.
Illuminate the opportunity Identify, curate and activate high-value data Enable effective data access, scale and control across your organization from edge to core to cloud to create measurable value Put AI to work anywhere in any way Power your choice of AI workloads with modern IT infrastructure that supports on-premises, cloud or hybrid environments with protection across boundaries Achieve success at any scale AI-optimize your business with AI solutions and analytics at any scale to match growing data and as your use cases change *IDC Forecasts Companies to Increase Spend on AI Solutions by 19.6% in 2022. IDC, Feb 2022.
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TRANSFORMATION CHAMPIONS
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FOSTERING DIGITAL-FIRST APPROACH FOR BUSINESS TRANSFORMATION To harness the benefits of evolving technologies, organisations must drive a mindset shift at all levels, cultivating a culture of innovation and agility.
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igital transformation has played a pivotal role in the UAE’s strategic initiatives, dating back to 2001. The country has been at the forefront of global efforts to achieve continuous digital transformation, setting a remarkable example for the world to follow. Throughout the past year, regional businesses have reaped substantial benefits from their embrace of technology adoption and transformation. These advantages span enhanced operational efficiency, improved customer engagement, streamlined processes, and increased agility. Technology has empowered businesses to navigate shifting market conditions, embrace digital platforms, and harness data-driven insights for informed decision-making. Furthermore, it has facilitated remote work arrangements, ensuring business continuity even in the face of unprecedented challenges. In sum, technology adoption has strategically positioned UAE businesses for growth and resilience within an ever-expanding digital landscape. Yet, despite the growing ubiquity of cloud technology, many regional enterprises remain cautious about fully embracing it, especially for critical infrastructure, citing security concerns as a primary deterrent. Technology adoption often necessitates substantial investments, which are sometimes viewed as additional expenses. While the UAE boasts a robust digital infrastructure, the integration and implementation of advanced technologies such as cloud computing, the Internet of Things, IoT and Artificial Intelligence, AI progress at a measured pace. Additionally, the region contends with fierce competition and
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grapples with a shortage of tech talent, further complicating the tech adoption landscape. Trust and security concerns rank among the foremost challenges faced by regional enterprises. The risk of data breaches looms large when sensitive data is entrusted to third-party providers. Organisations also grapple with the complexities of complying with data protection policies. Moreover, cloud adoption introduces several security challenges, which, in turn, result in migration complexities.
BEST PRACTICES To fully harness the benefits of digital technologies, regional enterprises must drive significant organisational changes. A digitalfirst mindset should permeate every level of the organisation, fostering a culture of innovation and agility. Appointing a Chief Digital Officer or dedicated digital leaders can provide strategic direction. Moreover, investments in digital skills development, the establishment of cross-functional teams, the restructuring and empowerment of the IT department, and the adoption of agile methodologies are indispensable. Cybersecurity measures, adherence to regulatory standards, and a steadfast commitment to sustainability should underpin digital strategies. For regional top executives steering enterprises toward digital transformation, adaptability and fluidity are key to capitalising on technologies like cloud computing. Proficiency in understanding emerging technologies, including AI, is nonnegotiable. Strong leadership qualities, a strategic vision, and the ability to drive cultural change
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TRANSFORMATION CHAMPIONS
TASSOS PEPPAS,
Regional Director – Middle East, Turkey and Central Asia, Vertiv.
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The adoption of technology has helped businesses in the UAE improve operational efficiency, increase agility, and become more resilient. Enterprises are cautious of cloud technology in critical infrastructure due to concerns about security and the lack of talent in the region. Security concerns require robust cybersecurity to protect data amid emerging tech adoption’s potential vulnerabilities. Embracing digital transformation mandates a cultural shift, agility, innovation, and strong leadership. While AI holds tremendous potential for regional enterprises, its spectrum of benefits remains largely untapped in the Middle East.
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toward digital readiness are essential. Top executives must also exhibit effective communication skills to align teams with the digital transformation agenda. Additionally, a keen awareness of cybersecurity and data privacy issues is imperative for safely and responsibly navigating the everevolving digital landscape.
AI DYNAMICS The adoption of AI platforms by regional enterprises holds immense potential. AI has the capacity to drive efficiency, automate processes, and enhance decision-making. It opens new avenues for innovation and competitiveness. However, these benefits are often not fully realised due to limited understanding and early-stage adoption. AI adoption carries the risk of rendering several jobs obsolete as it evolves, necessitating upskilling and workforce adjustments. In the Middle East, AI is still in its developmental stages, which poses implementation challenges. The full spectrum of benefits
remains largely untapped, and further exploration of its applications is needed.
SUSTAINABILITY DYNAMICS Measuring the carbon footprint resulting from business activities should be the initial step for most enterprises. A growing number of organisations are transitioning to renewable energy sources. By adopting advanced tech infrastructure, optimising datacentres through efficient solutions, and implementing AI-driven management, energy efficiency can be enhanced, resulting in a reduced carbon footprint. Additionally, transitioning to cloud-based services can minimise the need for onpremises hardware, further mitigating emissions. Regular sustainability audits, the establishment of emission reduction targets, and investments in renewable and alternative energy sources should be integral components of a comprehensive strategy to achieve a more sustainable business footprint.
Five-year forecast Over the next five years, the most significant technology and business disruptions are expected to centre around the widespread adoption of AI, poised to revolutionise various industries. Cloud computing will continue to play a pivotal role. These disruptions will reshape business models, customer experiences, and workforce dynamics, with AI-driven automation, personalised cloud services, and data-driven decision-making at the forefront of innovation.
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INDUSTRY COMMENTS
FOLLOWING WELL-TRODDEN PATH TO CLOUD While it is true that one of the main benefits of cloud services is the ability to fail quickly without incurring huge cost or time overruns, you really do not want your cloud initiative to fail due to poor change management.
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ompanies are in a race to achieve new digital capabilities as ongoing economic disruption and a changing business landscape drive the need for rapid innovation. African organisations are accelerating their adoption of cloud solutions to drive greater efficiency, scale into new markets, and meet changing customer demands. Gartner predicts that worldwide spending on public cloud services will grow 20.7% to reach $591.8-billion in 2023, outpacing the 18.8% growth forecast for 2022.
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However, moving to cloud environments requires effective change management to ensure digital transformation initiatives reach their objectives. There is palpable excitement around cloud services in African markets, but there are still questions around how to effectively migrate and how to orchestrate multiple cloud solutions once the migration is complete. And while it is true that one of the main benefits of cloud services is the ability to fail quickly without incurring huge cost or time overruns, you really do not want your cloud initiative to fail due
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CAMERON BEVERIDGE,
Regional Director Southern Africa at SAP
You really do not want your cloud initiative to fail due to poor change management.
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to poor change management. Studies have highlighted the importance of effective change management to the success of digital transformation initiatives. McKinsey data indicates that less than a third of digital transformation initiatives succeed worldwide. This is partly due to poor change management, of which barely a third, 34% are clear successes. Brent Flint, Head of Enterprise Applications at Dimension Data, believes part of the answer to effective change management during cloud transformation projects rests on an effective methodology. Migrating core business processes from on-premises environments to the cloud requires a proven methodology to accelerate the transition and reduce associated risks. A repeatable methodology that incorporates automation to ensure aspects such as data integrity, for example, can ease data migration and speed up the time-to-value. Companies that successfully leverage the insight, skills and experience of partner organisations can reduce risk and enhance the impact and business outcomes of their transformation efforts. Companies are realising that cloud adoption is not a onceoff event: it requires nearcontinuous refinement and evolution to deliver business
value. This makes the role of expert partners, who have developed experience with specific use cases of cloud technologies and can guide organisations in their adoption of cloud solutions, critical to their success. Understanding how and where the journey to the cloud should start remains among the biggest obstacles to the digital transformation efforts of African organisations. Lauren Wortmann, Vice President, Applications at Dimension Data, says “There is still some resistance to the cloud among organisations limiting the success of cloud transformation projects.” Cloud adoption is a businesscritical activity, but the optimal starting point is not always clear. Many organisations and their IT teams also acknowledge that the shift to cloud is coming, but there is internal resistance due to fear about how it will affect the business and existing IT skills. The most crucial factor when developing a cloud strategy is defining a clear business case for cloud adoption. “Cloud is not just about cost efficiency,” says Wortmann. It is about modernising the business and its core processes, unlocking new opportunities, enhancing capabilities, and achieving broader digital transformation. For this to
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Migrating core business processes from on-premises environments to the cloud requires a proven methodology to reduce associated risks.
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be successful, there needs to be massive buy-in from the business at every layer, from the boardroom to the IT department and every end-user. The era of large on-premises deployments was typified by big winners and big losers, but the new era of cloud has changed the dynamic entirely. In the old days, if you defined the scope of the project correctly upfront and quoted accurately, you could deliver a successful implementation that delivered new capabilities and was profitable to the technology provider and their implementation partner. The era of cloud requires a change of mindset. Today, technology vendors and partner organisations need to strive for near-continuous innovation, with KPIs around unlocking additional business value from existing technologies built into managed services contracts. It puts the onus on partners to unlock features and benefits from software, with the goal of ongoing value generation. Wortmann adds that companies should be smart when choosing how they start their cloud journey. Aspects such as Human Capital Management are perfect starting points for cloud adoption, with solutions like SAP SuccessFactors offering a high-value, low-risk way to assess how cloud migration plays out in the organisation. Larger, more critical business processes such as core finance, sales and logistics carry high degrees of risk due to fears of disruption and business continuity in the event of downtime. Flint believes one of the keys to successful cloud adoption is simplification. “Organisations should collaborate with their
partners to understand their application landscape and identify opportunities for simplification.” Reducing customisation can also keep things simple while driving costs down. Partners need to avoid customisation to limit technical debt and achieve quicker time to value. Adopting best-practice standards for core business processes opens the door to incremental innovation which can suit cloud-first companies better. SAP’s Beveridge says this requires a change in mindset to how digital transformation initiatives are approached, both by customers and partners. The most successful technology partners will be the ones that develop strong commercial models that meet customers’ expectations of what value digital transformation projects should deliver. However, there is no blueprint for how this should work. Organisations should work closely with technology providers and implementation partners to develop strong business use cases and change management programmes to ensure each initiative delivers business value and unlocks new capabilities, efficiencies, and opportunities for growth. SAP introduced RISE with SAP in 2021 to help companies get started with SAP cloud solutions, accelerate cloud adoption, and simplify the process of shifting core business processes to cloud environments. Companies undertaking digital transformation initiatives that could benefit from RISE need to ensure their implementation partners are accredited and have the skills capacity to support the project throughout.
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