Black Perspective 2012

The Five Most Powerful African Americans In Business:

500’s fortune

Ursula M. Burns Xerox Corporation Chairperson and CEO

Kenneth I. Chenault American Express Chairperson and CEO

Kenneth C. Frazier Merck & Co., Inc. President, CEO and Director

Rodney O’Neal Delphi Corporation CEO and President

Clarence Otis, Jr. Darden Restaurants, Inc. CEO and President

Black ceos Also Inside:

Will Online Job Search Strategies Improve Your Odds?

Could Owning A Sears Store Be In Your Future?

Going Back To School— Are HBCUs Still Relevant?

25

THE BLACK PERSPECTIVE

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PUBLISHER EqualityMagazines.com

Inside This Issue: The Five Most Powerful African Americans In Business

Of the 500 corporations on Fortune’s list of the most powerful companies in America, African Americans run five. Meet them and learn how they got to where they are today—commanding five of the largest corporations on earth.

Page 19

Click on a page number to go to that story

Page 8 The Softer Side Of Sears

Page 10 Target-ing Diversity And Inclusiveness

Page 14 Online Job Search Strategies

Sears Holdings is making a special effort to include people of color in its latest initiative to encourage entrepreneurship. Ever thought about owning a Sears store? Neither had we. But the opportunity exists and Sears is making it as easy as possible.

A passionate advocate for diversity and inclusion, Laysha Ward, Target Brands, Inc.’s president of Community Relations, offers some insights into the philosophies defining the mega-retailer’s human resource core values.

You’re reading this, so you know how crucial the Internet is to job searches these days. But, do you know the best strategies for cutting through the terabytes of online clutter to make your credentials stand out?

Departments: Page 12: News Brief Page 26: Book Shelf

managing director Jeff Palmatier DIRECTOR - MARKETING Mark Cohen EDITOR Lyndon Conrad Bell.

ART DIRECTOR Fran Sherman Webmaster Vince Ginsburg office manager: Robin Cohen black perspective is a publication of EqualityMagazines.com This publication is dedicated to informing the African-American community of job and career opportunities. Views and opinions expressed within the publication are not necessarily those of the publisher. The publisher reserves the right to reject or edit any copy, advertising, or editorial, The publisher is not responsible for any unsolicited materials.

Copyright 2012.

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p27: City of Hollywood, Fla. p27: American Pacific p30: Vanasse Hangen Brustlin, Inc. p30: Golden Corral p31: Union Pacific

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To learn more about us or to explore careers with Rehrig Pacific, visit us online.

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14

THE BLACK PERSPECTIVE

Editor’s Letter

It’s Nice To Be Recognized

Whew, we made it! Moving into 2012, pausing for just a moment to reflect on the lessons learned during 2011, we’re gratified to see the economy is in reThe Five bound, prosperity is returning, and while there’s still MosT PowerFul a ways to go before we get all the way back, at least African Americans it’s finally in sight. Yes, unemployment is still high, In Business: and yes, more people than ever (in recent memory fortune at least) are still pulling mightily to get ends close together—if not exactly meeting. Still though, things are better than they were four years ago.

Think about it; back in 2008, it looked like GM and Chrysler were destined for the scrapbooks as once proud, now defunct automakers. Our nation was waging war in two countries; Afghanistan and Iraq—mostly because of a guy who turned out to be in neither country. He was in Pakistan the whole time. Gays had to serve in the military essentially Also Inside: gagged—thanks to “Don’t Ask, Don’t Tell”. And, literWill Online Job ally millions of children had no health insurance.

Search Strategies Improve Your Odds?

No, the nation still isn’t perfect, there’s a lot yet to be done to get things back on track, and there’s still Could Owning A Sears Store Be a great deal of disagreement about the best way to In Your Future? accomplish them. Hopefully, moving into 2012, we’ll Going Back see a coalescing of ideals, enabling the acceleration To School— Are HBCUs of the progress we’ve seen over the past four years Still Relevant? toward making our country once again an example to look up to.

Speaking of disagreements, there’s considerable debate over the usefulness of the nation’s network of historically Black colleges and universities (HBCUs). One school of thought says they’ve run their course; another school of thought says HBCUs still perform a vital role. We’re of the latter opinion and you’ll see why, starting on page 16 of this issue.

You’ll also learn about a remarkable franchise opportunity, one that exists on a grander scale than you may have previously imagined. You’ll find some key tips to improve your online job search strategies, meet the five most powerful African Americans in business, and see why many Black students are doing better in school than most people realize.

Speaking of unrecognized efforts, it’s interesting how one can toil along year after year, doing all the right things while getting no recognition for your efforts. Then, one day, someone comes along and says; “Hey, that’s a very cool thing you’re doing, we like that, keep it up.”

When that happens, you find yourself reenergized to go out once again, fight the good fight, do what you know is right, and redouble your efforts to do all you can to continue to change the world for the better—even if it’s only one initiative at a time. Hopefully, by the time we get to the Spring 2013 issue of The Black Perspective, we’ll have seen some well-deserved recognition of that nature paid in national politics as well.

URSUlA M. BURnS Xerox Corporation Chairperson and CEO

KenneTH I. CHenAUlT American Express Chairperson and CEO

500’s

Black ceos

KenneTH C. FRAzIeR Merck & Co., Inc. President, CEO and Director

ROdneY O’neAl Delphi Corporation CEO and President

ClARenCe OTIS, JR. Darden Restaurants, Inc. CEO and President

Lyndon Conrad Bell Editor-in-Chief The Black Perspective

6

The Black Perspective

DIVERSITY I S

I N

O U R

C U LT U R E

At Covance, we respect, value and understand the differences of each of our employees and create a work environment that encourages, develops and leverages their diverse capabilities to achieve our business goals. Simply speaking, our vision statement is to — build competitive advantage by optimizing the impact of diverse skills, cultures, ideas and experiences of every employee around the globe.

We believe that diversity is not about legal requirements, affirmative actions, quotas, or minority representation. Rather, its focus is on awareness, inclusion, respect, understanding and developing a supportive work environment for all employees regardless of age, gender, ethnic background, or sexual orientation.

Bring your unique talents to Covance. Visit www.covancecareers.com to learn more about a career with Covance and search open job opportunities.

Diversity within Covance is alive and universal. EOE

www.covancecareers.com

searsholdings Sharing The Word

Company Offering Opportunities to Own Part Of Iconic Brand Sears Holdings is sharing the word of empowerment through entrepreneurship throughout 2012 and beyond. Created to promote and honor the legacy of African-Americans, Sears’ Share the Word platform provides valuable resources and information to enhance the lives of Sears and Kmart customers. Now, in its fifth year, the program will focus on empowering AfricanAmericans by presenting opportunities for entrepreneurs through the Own a Sears Store program.

A recent study in entrepreneurship found African Americans are 50 percent more likely to start a business than any other race or ethnicity. Further, according to data released by the U.S.

8

The Black Perspective

Census Bureau in 2011, the number of Black-owned businesses increased at triple the national rate over the past five years.

“The desire and interest in owning a business is huge among African-Americans; and, in terms of sheer number, Black-owned businesses are one of the fastest growing segments of our economy,” said Alfred Edmond, Jr., senior vice president and editor-at-large of Black Enterprise Magazine.

The Own a Sears Store program presents a unique opportunity for entrepreneurs to work with one of America’s most trusted and recognized brands. Sears offers extensive training and ongoing support for retail franchise concepts includ-

ing Sears Appliance Showrooms, Sears Appliance & Hardware Stores and Sears Auto Centers.

Each franchisee is given a business model to follow, strategic insight and creative support for marketing and competitive pricing on premier brands such as Kenmore, DieHard, Maytag, Whirlpool, Samsung, Craftsman, Michelin and Goodyear.

Statistics show seven out of 10 African Americans regularly access a social media account. Share the Word is bringing the Own a Sears Store message of entrepreneurial empowerment to life through social platforms including Twitter, Facebook and LinkedIn with engagement opportunities

such as tweet-up events and sharable video content.

As the role of social media in business continues to evolve, entrepreneurs can take advantage of the opportunities presented to engage customers in real-time dialogue and personally respond to questions and comments.

Additionally, in-store materials and signage will provide a QR code which links to the Own a Sears Store homepage.

For more information on Sears Holdings Share the Word and the Own a Sears Store programs visit: http://www.kmartepk.com/ sharetheword and www. ownasearsstore.com. BP

Bringing unique talents together is what sets us apart.

At CVS Caremark, we are able to achieve market-leading business results every day because we understand and truly value the power of diversity.

Through genuine respect and by embracing everyone’s differences, abilities and complexities, we have created an all-inclusive work environment and a more innovative, creative and rewarding organization. Join us and add your unique voice, strength and character to our mission of improving lives daily.

CVS Caremark celebrates those who have served our country. We value their experience and training as leaders, innovators and team builders and see many opportunities for veterans to make a seamless transition from the military to our company.

Join our team and experience a fulfilling career at CVS Caremark. Visit us at

jobs.cvscaremark.com

CVS Caremark is an equal opportunity employer supporting a drug-free work environment.

The Black Perspective

9

LayshaWard Targeting Diversity And Inclusiveness

As a global company, Target sees the world through a diverse lens. Diversity and inclusion are part of the Target story in every store and warehouse, every global sourcing office, every vendor and community partnership, and among its senior leaders.

One such leader is Laysha Ward, president, Community Relations and Target Foundation. A passionate advocate for diversity and inclusion as core values, Ward talked with us about inclusive communities and her inspirations.

How does Target inspire an inclusive community?

LW: The most important thing any company can do is to listen, which is something we are doing very well right now. We’re listening to (Target) team members from every background, culture and preference. We’re asking what it feels like to work at Target—both the good and the challenges. We’re using that information to drive decisions to make this a more inclusive place to work—and a stronger company all around.

Further, we all have an important role to play when it comes to ensuring all kids reach their full potential, regardless of race or economic back-

10

The Black Perspective

ground. Target works with schools in need to build a pipeline of diverse talent, by inspiring learning and putting more kids on the path to high school graduation, college, and successful careers. We are on track to give $1 billion for education by the end of 2015, with an emphasis on the significant academic milestone of helping children read proficiently by the end of third grade.

What African American leaders—past or present— inspire you?

LW: I had the great fortune and deep privilege to know Coretta Scott King. It was an honor to call her my mentor and friend. She told me something I will never forget: “You have earned the right to be here. Now do what you have been called upon to do.”

Mrs. King also encouraged me to surround myself with divergent thinking, traditions and points of view to fully grow as a human being and a leader. I initially thought that was a crazy notion, but later realized the power of that life lesson.

Do you have any advice for young African-Americans leaders in the work force?

LW: I’m reading a book right now I would recommend to anyone looking to shape their career. The Power of Choice by Mike Hyter (see Book Shelf on page 26) is built around a simple premise: “Long-term career growth is the result of deliberate choices.” We all make choices every single day, so choose to be intentional about your life. Investing in yourself and others around you will pay tremendous dividends in your personal and professional well-being. Believe you’ve earned the right to be where you are and where you intend you go. Act with confidence, self-reflection, and humility. And, appreciate every step of your life’s journey.

Do you have a leadership mantra?

LW: Align your words with your actions. Be authentic, be humble, and always act with integrity. Focus on developing your team and driving for results. Be a lifelong learner. Have fun!

Click to learn more about Ms. Ward and Target’s Diversity initiatives. BP

Climbers Wanted.

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To us, “diversity” means more than “race” or “gender.”

It means developing, manufacturing and marketing life-enhancing medical technologies in several therapeutic fields.

It means cultivating a workforce that spans a variety of cultures around the globe.

And it means fostering the careers of talented individuals, whatever their background or avenues of interest.

Take the next step in your career. Visit us at:

www.crbard.com/careers 8

THE BLACK PERSPECTIVE C. R. Bard, Inc. is an Affirmative Action/Equal Opportunity Employer

Studies Show Black Students Score Above the National Average in 3,000+ Schools African American students are driving positive academic change in some public schools nationwide, says Dr. Jawanza Kunjufu, national education consultant and author of the newly released book There Is Nothing Wrong With Black Students. In fact, Black students in more than 3,000 schools are performing well above the national average.

Kunjufu spotlights the great strides being made in public schools because he says, “This marginalized population has been the most neglected. I want all children to succeed, but I focus on the 6.75 million African-American children in regular public schools because they lack both choice and a voice.”

Kunjufu, who logs several days a week working with schools in some of the most underserved communities nationwide, says educators at the forefront of change are modeling innovative approaches, including: • Culturally relevant curriculum design and Afrocentric charter schools • Single gender classrooms and schools • Improved teacher quality • Pedagogy adapted to the learning styles of students • Strong academic leadership from principals • Block scheduling and attention to time on task.

Illustrating the goal of academic parity, Kunjufu notes there is virtually no racial gap between Black and White homeschooled students. In grades K-12, both groups scored, on average, in the 87th percentile in reading. In math, Whites scored in the 82nd percentile while Blacks scored in the 77th percentile.

Two of the great turnaround stories in African-American male education have occurred in single gender schools.

Kunjufu says Eagles Academy (New York) and Urban Prep (Chicago) are outstanding schools bringing out the full potential of this population. Eagles students consistently outperform their peers in state-wide exams. Urban Prep has the distinction of all of their graduates being accepted into four-year colleges.

African-American charter schools, notable for their use of Afrocentric curricula, have produced a 1.5 percent or greater annual increase in academic achievement. An 80 percent or higher graduation rate is the norm at these

12

The Black Perspective

Dr. Jawanza Kunjufu, says there is nothing wrong with Black students.

schools.

“When they have the same access to a quality education as their peers in private schools, home schools, and wealthy public schools, Black students are well able to overcome any challenge,” says Kunjufu.

There Is Nothing Wrong offers educational models of excellence, resources, best practices, and hope for educators who are dedicated to improving academic outcomes for Black students.

For additional information, contact 1-800-552-1991, Fax# (708) 672-0466. P.O. Box 1799, Chicago Heights, IL 60412. Website: http://www.africanamericanimages.com, Email:customersvc@africanamericanimages.com. BP

Written By Lori Michelle Ryan

Improve Your

Online Job Search Strategy Job seeking in today’s world can be overwhelming for those new to the hunt, especially college students or recent graduates. They must learn to combine traditional efforts like networking with new methods such as navigating Internet job postings and social media.

In her new book, Best Resumes for College Students and New Grads (see Bookshelf - page 26) Louise M. Kursmark offers simple steps for managing and balancing a successful online job search.

Step 1: Convert your resume into an Internet-compatible format. Your resume can be a text file for pasting into online applications, a PDF file to preserve special formatting, or an online portfolio that provides an expanded resource beyond the traditional resume.

14

The Black Perspective

Step 2: Post your resume online.

Employers and recruiters can easily view your resume on countless websites, and a few are especially helpful for students and new grads: • monster.com • careerbuilder.com • college.monster.com • wetfeet.com • collegegrad.com • campuscareercenter.com • student.fins.com • collegerecruiter.com • tenstepsforstudents.org • aftercollege.com Step 3: Build your online image.

First, establish your personal persona by thinking about who you are and what kind of image you want to present to hiring managers and recruiters.

Then do a quick Internet search to see what type of information is available

about you: Is it positive or negative? Is it relevant to your job search? Did you find nothing about you? You then can decide how to highlight and build your online image: • Create a LinkedIn profile.

• “Like” appropriate Facebook pages.

• Join a professional association relevant to your field.

• Tweet about your profession.

• Read blogs about your field, and share your opinion.

Additional information can be found in Best Resumes for College Students and New Grads. The book was published in January of 2012 and is available at major bookstores, Amazon.com and jist.com. BP

Together, we can

change the face of food

Turn your experiences into opportunities.

At CargiIl, we believe individuals with diverse perspectives and backgrounds can make our company smarter, more competitive and better prepared to meet the needs of the future. That’s why we encourage diversity in our

employees and our suppliers. Consider adding your talents to the mix, and help us change the face of food.

Learn more at Cargill.com/careers or Cargillsupplierdiversity.com

Š2011 Cargill, Incorporated

Nourishing Ideas. Nourishing People.

Still Relevant

Historically Black Colleges And Universities Serve A Vital Role Written By Claudia Royster

H

omecomings, step shows, hanging on the “Yard”, and those ever-present drum lines are all things an attendee of a Historically Black College or University (HBCU) would know about. Many HBCUs were established after the Civil War to educate newly freed slaves. Today, when African-American students can choose to attend whatever school they like, some have begun to ask the question, “Are HBCUs still relevant?”

“The reason I chose to attend an HBCU was to grasp the culture of the African-American race,” says Jazmin Johnson, a junior from Florida A&M University and a native of Jersey City, New Jersey. “I went to a very diverse high school and it was always my dream to attend a black institution.”

Like Johnson, most African-American students attend an HBCU to learn more about their own race.

Some facts about HBCUs (according to www.thinkhbcu.org): • HBCUs represent nine of the top 10 colleges graduating African-American students who go on to earn Ph.D.s.

• More than 50 percent of the nation’s African-American public school teachers and 70 percent of African-American dentists and physicians earned degrees at HBCUs. • HBCUs annually produce 44 percent of all African-American Bachelor’s degrees awarded for communications technology, 33 percent of Bachelor’s degrees awarded for engineering technology, and 43 percent of Bachelor’s degrees awarded for mathematics.

• Almost half of the membership of the Congressional Black Caucus attended an HBCU.

16

The Black Perspective

Still, many African-American college students choose a traditional college or university over an HBCU. Jonathan Wellington, a senior at Montclair State University in New Jersey says, “I think HBCUs are no better than any other higher learning institution. At a traditional college, I think you’re exposed to different walks of people that come from various backgrounds—given a chance to attend an HBCU, I probably wouldn’t for the prime reason that the ‘real world’ isn’t compiled of people of one ethnicity or race so I don’t want to be exposed to just one.”

That said, HBCUs are still alive and very relevant.

As places of higher learning, HBCUs offer African-American students a sense of “self ” and pride. Students are able to see other students like themselves striving for the same common goal. Further, students develop a love for their HBCU that isn’t common in traditional schools.

Johnson says, “Our love for the school (FAMU) I think is the greatest love, I don’t think a traditional school can top us. It is kind of like black love and black love to me is the greatest love ever. Black love and school pride are a great combination and the greatest aspect of my HBCU.” BP

Top 25 HBCUs In order to be on the list, a school must be designated currently by the U.S. Department of Education as an Historically Black College or University (HBCU). To qualify for the U.S. News ranking, an HBCU also must be an undergraduate baccalaureate-granting institution that enrolls primarily first year, first-time students and must be a school that is currently part of the 2012 Best Colleges rankings.

Rank Name, location for Black Students —Tuition Totalhttp://www.infoplease.com/ipa/A0771723. student population 2010 Acceptance rate Freshman retention rate Read more: Top 25Colleges Infoplease.com 1

Spelman College, Atlanta, Ga.

$23,254

2,177

39%

88%

2

Howard University, Washington, D.C.

$19,741

10,594

54%

84%

3

Morehouse College, Atlanta, Ga.

$23,792

2,579

64%

83%

4

Hampton University, Hampton, Va.

$18,798

5,254

56%

78%

5

Fisk University, Nashville, Tenn.

$17,952

n.a.

48%

77%

5

Tuskegee University, Tuskegee, Ala.

$17,840

2,946

64%

68%

5

Xavier University, New Orleans, La.

$17,900

3,391

69%

72%

8

Claflin University, Orangeburg, S.C.

$13,965

1,920

35%

70%

9

Dillard University, New Orleans, La.

$14,530

1,187

48%

67%

10 Florida A&M University, Tallahassee, Fla.

in-state: $5,161, out-of-state: $17,102

13,284

61%

82%

11 N.Carolina Central University, Durham, N.C .

in-state: $4,801, out-of-state: $15,374

8,645

61%

74%

11 N. Carolina A&T State University, Greensboro, N.C. in-state: $4,668, out-of-state: $14,302

10,795

61%

74%

13

$17,368

1,331

25%

66%

14 Elizabeth City State University, Elizabeth City, N.C.

in-state: $4,151, out-of-state: $13,894

3,307

67%

77%

15

in-state: $6,731, out-of-state: $14,310

3,757

41%

64%

in-state: $9,258, out-of-state: $18,170

4,362

84%

64%

$18,911

3,941

69%

65%

Johnson C. Smith University, Charlotte, N.C.

Delaware State University, Dover, Del.

16

South Carolina State University, Orangeburg, S.C.

17 Clark Atlanta University, Atlanta, Ga. 18

Alabama A&M University, Normal, Ala.

n.a.

5,814

51%

70%

18

Bennett College, Greensboro, N.C.

$16,794

780

57%

70%

18

Morgan State University, Baltimore, Md.

in-state: $6,928, out-of-state: $16,134

7,805

50%

67%

in-state: $6,088, out-of-state: $18,616

8,930

65%

66%

$10,210

918

34%

72%

6,333

62%

74%

in-state: $9,984, out-of-state: $14,950

2,361

31%

71%

n.a.

3,682

34%

65%

18

Tennessee State University, Nashville, Tenn.

18 Tougaloo College, Tougaloo, Miss.

18

Winston-Salem State University, Winston-Salem, N.C. in-state: $5,654, out-of-state: $14,767

24

Lincoln University, Lincoln University, Pa.

25 Alcorn State University, Alcorn State, Miss.

The Black Perspective

17

Distinguished HBCU Alumni Those who feel HBCUs are somehow inferior need only look at a list of the distinguished Americans who call an HBCU their alma mater. The roster reads like a partial Who’s-Who of influential African Americans.

earl c. graves

marva collins

ed bradley

Business Earl G. Graves, publisher, Black Enterprise: Morgan State Reginald Lewis, late CEO of TLC/ Beatrice: Virginia State

david satcher

Education Marva Collins, founder of Chicago’s Westside Preparatory School: Clark Atlanta Ruth J. Simmons, Brown University president: Dillard University Entertainment Ed Bradley: Cheyney State Wanda Sykes: Hampton Keenan Ivory Wayans: Tuskeegee.

Oprah Winfrey: Tennessee State Law Thurgood Marshall: Lincoln University and Howard College of Law

yolanda adams

nikki giovanni

ronald mcnair

althea gibson

Azie taylor Morton

18

The Black Perspective

Music Yolanda Adams: Tennessee State Erykah Badu: Grambling Sean “P.Diddy” Combs: Howard Common: Florida A&M Branford Marsalis: Southern Reuben Studdard, American Idol winner: Alabama A&M Science Ronald Mc Nair, astronaut: North Carolina A&T

thurgood marshall

Literature Ralph Ellison: Tuskegee Nikki Giovanni: Fisk Alex Haley: Alcorn State Langston Hughes: Lincoln Toni Morrison: Howard Alice Walker: Spelman

Medicine David Satcher, former U.S. Surgeon General: Morehouse Dr. LaSalle D. Laffall, Jr., president of the American Cancer Society: Florida A&M and Howard University College of Medicine.

Sports Althea Gibson: Florida A&M Steve McNair: Alcorn State Earl “the Pearl” Monroe: Winston-Salem Walter Payton: Jackson State Jerry Rice: Mississippi Valley Politics Jesse L. Jackson, Jr.: North Carolina A&T Barbara Jordan: Texas Southern Vernon Jordan: Howard Dr. Martin Luther King Jr.: Morehouse Kweisi Mfume: Morgan Former U.S. Treasurer, Azie Taylor Morton: Huston-Tillotson University

office

corner

500’s fortune

Black ceos The Most Powerful African Americans In Business written by Lyndon Conrad Bell.

The Black Perspective

19

T

raditionally considered the 500 largest companies in the United States, the Fortune 500 is frequently used as a yardstick for measuring the health and success of the American economy. If those companies are doing well, one school of thought considers the country as a whole is doing well too.

A lot of people have heard the adage “What’s good for General Motors is good for America.” However, that same lot of people aren’t aware the saying arose from a misquote. In 1953, President Dwight David Eisenhower nominated GM’s then-CEO Charles Wilson to the post of secretary of defense in his cabinet. During Wilson’s Congressional confirmation hearings, when asked if—as secretary of defense—he could make a decision adverse to the interests of General Motors, Wilson answered he could, but then added he could not conceive of such a situation; “Because for years I thought what was good for the country was good for General Motors and vice versa.”

While it is debatable whether that can be said of General Motors specifically today, it can, still quite accurately be said what’s good for the Fortune 500 as a whole is good for the American economy. And, if what’s good for the American economy is also good for the Fortune 500, it would seen to beg the question; Given an African-American President Of The United States, why aren’t there more African-American CEOs running Fortune 500 companies?

As of this writing, (March, 2012) only eleven African Americans have ever occupied the top position at one of the Fortune 500 corporations. Franklin Delano Raines was the first Black person to shatter that CEO-ling when he accepted the top spot at Fannie Mae, America’s largest home mortgage lender in 1999.

Ursula Burns became America’s first Black Fortune 500 female CEO when she assumed the reins at Xerox some ten years later in 2009. Burns went on to become chairperson of that storied corporation in 2010. Her Xerox appointment also marked another first for corporate America; Burns—succeeding Anne Mulcahy—was the first female chief executive to replace another female chief executive at a Fortune 500 company.

Today five Fortune 500 CEOs are Black, they are:

20

The Black Perspective

Ursula M. Burns Xerox Corporation Chairperson and CEO Burns earned her bachelor’s degree in mechanical engineering from Polytechnic Institute of NYU and her master’s degree in mechanical engineering from Columbia University. She joined Xerox in 1980, as a mechanical engineering summer intern. Named chief executive officer in July 2009, she made the largest acquisition in Xerox history, the $6.4 billion purchase of Affiliated Computer Services, catapulting the company’s presence into the $500 billion business services market.

Kenneth I. Chenault American Express Chairperson and CEO Chenault earned his bachelor’s degree in history from Bowdoin College and his juris doctorate from Harvard Law School. He joined American Express in 1981, as its director of strategic planning. In 1989, he was named president of American Express’ Consumer Card Group. In 1997, Chenault was named president and chief operating officer of the company. In 2001, Chenault was named CEO of American Express.

Kenneth C. Frazier Merck & Co., Inc. President, CEO and Director Frazier earned his bachelor’s degree from The Pennsylvania State University and holds a J.D. from Harvard Law School. He joined Merck in 1992 as vice president, general counsel and secretary of the Astra Merck Group. In December 1999, he became senior vice president and general counsel. Frazier was named CEO and a member of the board of directors on January 1, 2011, and became chairman of Merck’s board on December 1, 2011.

Rodney O’Neal Delphi Corporation CEO and President O’Neal earned his bachelor’s degree from Kettering University (formerly General Motors Institute) and his master’s degree from Stanford University. He joined General Motors in 1975, and held a number of engineering and manufacturing positions in Ohio, Portugal, and Canada. O’Neal was elected president of Delphi Interior Systems in November 1998, named president and chief operating officer in 2005, after the company was spun off of GM, and was named Delphi’s chief executive officer in January of 2007.

Clarence Otis, Jr. Darden Restaurants, Inc. CEO and President Otis earned his bachelor’s degree, magna cum laude, from Williams College in Williamstown, Mass., and his juris doctorate degree from Stanford Law School. He joined Darden in 1995, as vice president and treasurer. Otis has served as chief executive officer of Darden Restaurants since November 2004, and chairman of Darden’s Board of Directors since November 2005. Darden owns and operates Red Lobster, Olive Garden, LongHorn Steakhouse, The Capital Grille, Bahama Breeze, Seasons 52, and Eddie V’s restaurants. BP

The Black Perspective

21

anything you can imagine

Imagine the possibilities Visit www.Employers.Universe.jobs or call (866) 268-6206 toll-free to learn more Š 2011 DirectEmployers Association, Inc., a nonprofit consortium of leading global employers

When you are launching your next career search— moving from the military to the private sector— it helps to have someone in your corner who knows the way...

L-3 Communications is a $15 billion company with more than 62,000 employees worldwide. We are the sixth-largest Department of Defense (DoD) contractor; eighth-largest Federal information technology prime contractor, and the eighthlargest Department of Homeland Security (DHS) contractor.

With more than 2,600 employees throughout the world, our Global Security & Engineering Solutions (GS&ES) division provides a broad range of technical, analytical, operational, and security services and products. We present a diversified business base that focuses on DoD, DHS, DoS, and other Federal civilian agencies, State and local governments, international, and commercial security customers.

Our vision is to provide the best value for our customers by investing in and evolving our products. To reach this goal we need creative and innovative thinkers. Every individual in our company brings to the table a unique background and perspective, a unique set of abilities. Those differences are assets and resources that will determine our success. To compete and win in this industry we continually strive to create an environment where everyone is a valued member of the team with the opportunity to maximize his or her personal contribution. The possibilities are limitless when different ideas, backgrounds and ways of getting the job done are present. We want you to be a part of our varied workforce.

GS&ES’s strong commitment to workforce diversity encourages inclusion of all people by maintaining a work environment supported by policies and procedures that foster a nondiscriminatory workplace. Equal Employment Opportunity and Affirmative Action principles and policies are demonstrated in the practice of L-3 GS&ES’s values and are incorporated into the daily operations of the company in every personnel decision and action.

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THE BLACK PERSPECTIVE

Book Shelf Become a Franchise Owner!

Joel Libava John Wiley & Sons Become a Franchise Owner! informs would-be franchise owners of the joys and perils of purchasing a franchise.

Authored by a trusted, feisty, tell-it-how-it-is independent franchise industry insider, this book offers straightforward, step-by-step tips and advice on how to properly (and carefully) research and select a franchise business.

26

The Black Perspective

Best Resumes for College Students and New Grads: Jump-Start Your Career!

Louise M. Kursmark – Jist Works Best Resumes for College Students and New Grads includes descriptions of the skills and attributes valued in the workplace, answers to common questions, expert advice that is relevant in today’s hiring market, and features a showcase of high-quality resumes and cover letters prepared by professional resume writers, all written for college students or new graduates.

The Power of Choice: Embracing Efficacy to Drive Your Career Michael Hyter Global Novations

There Is Nothing Wrong with Black Students Dr. Jawanza Kunjufu African American Images

Professionals who perceive themselves or are perceived by others to be different often feel something prevents them from achieving the same career success as their colleagues. In The Power of Choice, Michael Hyter draws on his experience as an African-American in corporate America and the principles of Efficacy to show professionals how to boost their competence and confidence and achieve their aspirations.

Refuting common ideas about the racial achievement gap, There Is Nothing Wrong with Black Students posits the gap stems from the limited effectiveness of the schools they attend.

With a focus on what principals and teachers can do, this instructive resource explores ways schools can change in order to better serve the needs of these students with a passionate and comprehensive education. BP

BUSINESS NEWS

ltl.upsfreight.com/aboutus/careers.aspx UPS Freight is an Equal Opportunity Employer M/F/D/V

left many workers disgruntled, frustrated and ready to move on as soon as the market improves. Year-end bonuses may notisensure loyalty of allless unhappy UPS Freight one ofthe the largest than truckload carriers in the U.S. andtooffers workers, but they could help entice some stay both LTL and truckload job opportunities. aboard,” said Challenger.

For Current Opportunities Visit: ltl.upsfreight.com/aboutus/careers.aspx UPS Freight is anresource Equal Opportunity Employer M/F/D/V While the human executives surveyed did not provide details on the amount of bonus checks, John Challenger said some companies may choose to be creative when it comes to year-end rewards.

JACOBS is creating the world of tomorrow as one of the largest providers of architecture, engineering, construction, and other professional technical services. Jacobs Technology, a whollyowned subsidiary of Jacobs Engineering, is a worldwide leader in providing advanced engineering and technical services for government and industry.

“In some respects, it truly is the thought that counts. Employees want to be recognized for their

e

contribution to the company. It doesn’t have to be a Wall Street sized bonus check. Many workers would be happy with a $100 gift certificate to a local restaurant or store. Many would probably be happy with a couple of extra days of paid vacation at the

www.jacobstechnology.com

3

end of the year. Many are simply happy to have a job

y

in this economy,” said Challenger.

JACOBS is creating the world of tomorrow as one of the largest providers of architecture, engineering, construction, and other “Of course, those who are just happy to have a job professional technical services. Jacobs Technology, a whollyare usually the first ones seekingisgreener pastures owned subsidiary of Jacobs Engineering, a worldwide leader at in providing advanced engineering and technical services for the first sign of improvement. Companies understand government and industry.

this and it is why nearly two-thirds of them are finding

Vanasse Hangen Brustlin, Inc.

a way toTransportation give bonuses this www.jacobstechnology.com year,” |he concluded.

HT | Land Developement Environmental Services 26

Consistently named among the “Best Civil Engineering Firms to THE Work For” by CE News magazine, VHB is committed to providing a BLACK PERSPECTIVE challenging, dynamic and rewarding work environment. Our staff enjoys opportunities to grow professionally and work on interesting projects. Our dynamic, people-centric organization focuses on our culture of collaboration, personal development, and developing lasting relationships both inside and outside of our firm.

VHB is proud to be an Equal Opportunity/Affirmative Action Employer.

VHB ensures non discrimination in all programs and activities in accordance with Title VI and Title VII of the Civil Rights Act of 1964.

VHB participates in the E-verify employment authorization program.

10

FOR INFORMATION ON COMMISSIONED AND CIVILIAN CAREER OPPORTUNITIES, VISIT: www.slmpd.org/hr/index.htm www.vhb.com | Offices located throughout the east coast

THE BLACK PERSPECTIVE K PERSPECTIVE 4 Should you have additional questions concerning employment opportunities you may call 314-444-5615.

A WORLD OF OPPORTUNITY We are the world’s largest ASME Authorized Inspection Agency. Although we are best known for our services as an AIA, we’ve leveraged experience gained over more than 136 years of operation to become an industry leader in a variety of engineering services fields.

Job opportunities are currently available at HSB Global Standards. Please visit our website for more information on current openings.

www.hsbglobalstandards.com An Equal Opportunity Employer

The Black Perspective

27

Spring 2012 Calendar of Diversity Events and Conferences

March 20 - 5 Steps to Creating a Marketing Plan.

Springfield, Virginia. Presented by the Community Business Partnership. 703/768-1440. E-mail: Sonja@cbponline.org.

Website: www.cbponline.org.

March 21-22 - Winnepeg Opportunity Fair.

Venue to be determined, Winnipeg, Manitoba, Canada.

Presented by the Canadian Aboriginal and Minority Business Council.

416/941-0004.

E-mail: dtomarelli@camsc.ca.

Website: www.camsc.ca.

March 22 Finding Your Funding.

Philadelphia, Pennsylvania.

Presented by the Women’s Business Development Center.

215/790-9232.

Website: www.womensbdc.org

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The Black Perspective

March 22 - GLAAACC 19th Annual Economic Awards Dinner.

JW Marriott Los Angeles at L.A. Live, Los Angeles, California. Presented by the Greater Los Angeles African American Chamber of Commerce. 310/216-4722. E-mail: events@tbakergroup.com.

Website: www.glaaacc.com.

March 22-23 - 27th Annual SFMSDC Business Expo.

Broward County Convention Center, Fort Lauderdale, Florida.

Presented by the Southern Florida Minority Supplier Development Council. 305/762-6151.

Website: www.sfmsdc.org.

March 27 - 5 Steps to Creating a Finance Plan.

Springfield, Virginia. Presented by the Community Business Partnership. 703/768-1440. E-mail: Sonja@cbponline.org.

Website: www.cbponline.org.

March 29 - Procurement Fair and Vendor Fair.

UC Irvine Student Center Pacific Ballroom, Irvine, California. Presented by the University of California Small Business Program.

949/824-5942.

E-mail: mtdavis@uci.edu.

Website: www.uci.edu.

April 17 - Alliance South Small Business Procurement Fair.

Georgia International Convention Center, Atlanta, Georgia.

Presented by ShoWorks, Inc. 509/838-8755 or 877/421-8476.

E-mail: cdoerr@showorksinc.com.

Website: www.allianceforbiz.com.

April 4 - Networking Connection Luncheon. Omni Hotel, Houston, Texas. Presented by the Houston Minority Supplier Development Council. 713/271-7805. E-mail: constance.jones@hmsdc.org.

Website: www.hmsdc.org.

April 24-27 - ISDIP Inaugural Conference.

Gran Melia Puerto Rico Resort, San Juan, Puerto Rico. Presented by the International Society of Diversity and Inclusion Professionals. 919/443-2429.

Website: http://diversityandinclusionprofessionals.org.

April 5 - Minimize Your Business Risk.

Springfield, Virginia. Presented by the Community Business Partnership. 703/768-1440. E-mail: Sonja@cbponline.org.

Website: www.cbponline.org.

April 10-11 - CAMSC Diversity Procurement Fair.

Westin Harbourcastle Hotel, Toronto, Canada. Presented by the Canadian Aboriginal and Minority Business Council. 416/941-0004.

E-mail: dtomarelli@camsc.ca.

Website: www.camsc.ca.

April 11-13 - 45th Annual Chicago Business Opportunity Fair (CBOF 45).

Navy Pier, Chicago, Illinois.

Presented by the Chicago Minority Supplier Development Council.

Website: www.cmsdc.org.

April 12-13 - NMSDC Minority Business Program Managers’ Seminar.

Atlanta, Georgia. Hosted by United Parcel Service. 212/944-2430. Email: regionalseminar@nmsdc.org.

Website: www.nmsdc.org.

April 16 - Spotlight on Construction.

Atlantic City Convention Center, Atlanta, Georgia. Presented by ShoWorks, Inc. 509/838-8755 or 877/421-8476. E-mail: cdoerr@showorksinc.com.

Website: www.allianceforbiz.com.

April 25 - The Government Cost Proposal Process.

Student Union Building, University of Las Vegas, Las Vegas, Nevada.

Presented by RGFCC. For more information or to register, call 888/389-1230.

Website: www.rgfcc.com.

April 25-26 - Minority Business Summit & Business Expo.

Venue to be determined. Presented by the Georgia Minority Supplier Development Council.

404/589-4929.

E-mail: loreneg@gmsdc.org.

Website: www.gmsdc.org.

April 26 - Indirect Costs, Rates and Financial Strategy.

Student Union Building, University of Las Vegas, Las Vegas, Nevada.

Presented by RGFCC. For more information or to register, call 888/389-1230.

Website: www.rgfcc.com.

April 26-28 - Retailer One on One Deal-Making Event & Orlando Franchise Show.

Royal Pacific Resort, Orlando, Florida. Presented by Real Property Specialists. 407/812-8000 ext.

121. E-mail: Julia@realpropertyspecialists.com.

Website: www.orlandofranchiseshow.com.

April 29-30 - The 50th Annual Northwest Foodservice Show.

Washington State Convention Center, Seattle, Washington.

Presented by Washington Restaurant Association and the Oregon Restaurant & Lodging Association.

800/645-7350.

Website: www.nwfoodserviceshow. com.

April 29-May 2 - 84th Annual AAAE Conference & Exposition.

Phoenix Convention Center, Phoenix, Arizona. Presented by the Association of American Airport Executives.

703/824-0504 ext. 174.

E-mail: brian.snyder@aaae.org.

Website: www.aaae.org.

April 30-May 3 - FMI 2012.

Dallas Convention Center, Dallas, Texas. Presented by the Food Marketing Institute. 770/576-4971.

E-mail: fmi@naylor.com.

Website: www.fmi2012.com.

May 6-9 - ISM’s 97th Annual International Supply Management Conference and Education Exhibit.

Baltimore, Maryland. Presented by the Institute for Supply Management. 800/888-6276.

Fax: 480/752-6276.

Website: www.ism.ws.

May 6-9 - 26th International Conference on Business Incubation.

Sheraton Atlanta Hotel, Atlanta, Georgia. Presented by the National Business Incubation Association. 740/593-4331. E-mail: education@nbia.org.

Website: www.nbia.org.

May 21-23 - American Small Business Summit.

Omni Shoreham Hotel, Washington, District of Columbia.

Presented by the U.S. Chamber of Commerce. 202/778-2429. E-mail: summit@uschamber.com.

Website: www.uschambersummit. net.

May 6-11 - Building a High-Performing Minority Business.

Tuck School of Business, Dartmouth College, Hanover, New Hampshire. Presented by the Tuck Executive Education. 603/6463740. E-mail: paula.e.graves@ tuck.dartmouth.edu.

Website: www.tuck.dartmouth.edu/ exec/minority.

May 22 - 16th Annual Science Forum and Supplier Fair.

The Jet Propulsion Laboratory, Pasadena, California.

Presented by the JPL Business Opportunities Office. E-mail: maryhelen.ruiz@jpl.nasa.gov.

Website: http://acquisition.jpl.nasa. gov/boo/

May 10 - Small Business Expo.

Penn Plaza Pavilion, New York City, New York. Presented by The Small Business Expo.

212/404-2345.

E-mail: info@theshowproducers. com.

Website: www.thesmallbusinessexpo.com.

May 20-26 - 2012 National Small Business Week.

Venue to be announced, Washington, D.C. Presented by the U.S. Small Business Administration.

Website: www.sba.gov.

May 23-25 - 29th Annual EEI Supplier Diversity Conference.

The Hyatt Grand Champions, Palm Desert, California.

Presented by the Edison Electric Institute. 202/508-5549.

E-mail: dmatthews@eei.org.

Website: www.eei.org/diversity.

June 2012 June 2-5 - TIA 2012.

Gaylord Texan Hotel & Convention Center, Dallas, Texas. Presented by the Telecommunications Industry Association. 703/907-7002.

E-mail: mmelsop@tiaonline.org.

Website: http://tia2012.org.

June 5-7 - TIA 2012.

Gaylord Texan, Grapevine, Texas.

Presented by the Telecommunications Industry Association.

E-mail: tia2012@tiaonline.org.

Website: www.tiaonline.org.

June 9-12 - 2012 AMAC/FAA Airport Business Diversity Conference.

St. Louis Convention Center and Renaissance Grand Hotel, St. Louis, Missouri. Presented by the Airport Minority Advisory Council and the Federal Aviation Administration. 703/417-2622.

Fax: 703/417-2620. E-mail: Sonya.

Shackleford@amac-org.com.

Website: www.amac-org.com.

June 14-15 - NMSDC Minority Business Program Managers’ Seminar.

Atlanta, Georgia. Hosted by Chevron Corporation and Pacific Gas and Electric Company. 212/9442430. E-mail: regionalseminar@nmsdc.org.

Website: www.nmsdc.org.

June 15-17 - International Franchise Expo.

Javits Center, New York City, New York. Presented by MFV Expositions. 201/226-1130.

Website: www.ifeinfo.com.

The Black Perspective

29

African-American Professional Organizations National Medical Association Professional society representing the interests of physicians of African descent and the patients they serve. www.nmanet.org

Black Culinarian Alliance Committing itself towards the unification of African Americans in the hospitality industry. www.blackculinarians.com

National Bar Association Represents the interests of African-American attorneys in the United States. www.nationalbar.org

Organization of Black Designers - (OBD) Nonprofit association dedicated to addressing the unique needs of African-American design professionals. www.core77.com/OBD

UNITY: Journalists of Color, Inc. Strategic alliance of journalists of color acting as a force for positive change in a fast-changing global news industry. www.unityjournalists.org Black Caucus of the American Library Association Promotes the development of library and information services for people of African descent.www.bcala.org

“The 2011 budget proposal

National Organization of Minority Architects (NOMA) continues the department’s dir.yahoo.com/.../Professional/National_Organization_of_Minority_Architects__NOMA_

keen focus on improving the quality, access and value of mental health care provided to Veterans,” Vanasse Hangen Brustlin, Inc.

Shinseki said.

Transportation | Land Developement | Environmental Services Consistently named among the “Best Civil Engineering Firms to Work For” by CE News magazine, VHB is committed to providing a VA is requesting $54.3 billion in advance challenging, dynamic and rewarding work environment. Our staff enjoys opportunities to grow professionally work on interesting Our appropriations for 2012 forand health care, projects. an increase dynamic, people-centric organization focuses on our culture of collaboration, of $2.8 personal billion over the 2011 lasting enacted amount. development, and developing relationships both inside and outside of our firm.

BDPA Philadelphia Black Data Processing Associates; organization of information technology professionals. www.bdpaphilly.org Houston Lawyers Association

An affiliate for chapter of the National Bar Association, founded to adBuilding the Future dress the needs of Black lawyers and the Black community.

www.houstonlawyers.org $1.15 billion requested for major construction for 2011

includes funding for medical facilities in New Orleans; South Jersey Medical Association African-American health professionals organization practicing the

Palo Alto, Calif.; Alameda, Calif.; and Omaha, 3 Denver; healing arts in Southern New Jersey. www.southjerseymedical.com Neb. Also budgeted for 2011 are major expansions Black Broadcasters and improvements to Alliance the national cemeteries in

Primarily comprised of African-American broadcasters, who represent

the interests ofGap, both employees owners in the broadcast comIndiantown Pa.; LosandAngeles; and Tahoma, munications industry.

Wash., and new burial access policies that will provide www.thebba.org

A WORLD OF OPPORTUNITY

a burial option to an additional National Association of Black 500,000 Veterans and Accountants, Inc. enhance service in urban areas. dir.yahoo.com/.../Professional/National_Association_of_Black_Accountants__Inc_

We are the world’s largest ASME Authorized Inspection Agency. Although construction in 2011 fund a wide variety ofas an wewould are best known for our services AIA, we’ve leveraged experience gained improvements at VA facilities. VE over more than 136 years of operation to become an industry leader in a variety of engineering services fields.

A requested budget of $468 million for minor

Planned initiatives in 2012 include better leveraging VHB is proud to be an Equal Opportunity/Affirmative Action Employer. acquisitions and contracting, enhancing the use of

Job opportunities are currently available at HSB Global Standards. Please visit our website for more information on current openings.

VHB ensures non discrimination in all programs and activities in accordance

Title VI and Title VII of the Civil Rights Act of 1964. VA’s relationship referralwith agreements, strengthening VHB participates in the E-verify employment authorization program.

with the Defense Department, and expanding the use of medical technology.

An Equal Opportunity Employer

www.vhb.com | Offices located throughout the east coast

Preserving National Shrines

4

www.hsbglobalstandards.com

THE BLACK PERSPECTIVE

“VA remains steadfastly committed to providing

to a dignified and respectful burial for Veterans 30 access The Black Perspective

Opportunity doesn’t always knock.

Sometimes, it sounds a horn.

To see the wide range of challenging and meaningful career opportunities available right now at North America’s premier railroad, visit www.unionpacific.jobs.

Union Pacific Railroad Careers @UPRailroadJobs

An Equal Opportunity and Affirmative Action Employer