April 2012 Newsletter

April 2012

Welcome to ERA Wilder Realty Dear ERA Wilder Family, We invite you to read through our quarterly newsletter to hear about all of the great things we have happening in our company. It is great to get a more in depth look at the positive service our agents and affiliates provide to continue making our company as successful as it is. In this newsletter you will gain insight on what our mortgage partners, selling agents, and even interns are doing behind the scenes to keep ERA Wilder Realty a great company.

In This Issue Colie Dyson Fundraiser 2012 Excellence Award

Colie Dyson Memorial Fundraiser Event

Melissa Richardson's Service Lynette Cauley's Service Andy Brumbaugh Presents Kelsney ERA Celebrates 40 Years Working with New American Mortgage Meet our Interns

Andy Brumbaugh Shows You Kelsney Ridge

ERA Wilder Realty will be honoring the memory of beloved realtor, Colie Dyson, with an Auction Fundraiser on Friday, April 27th. The event will take place at Lake Carolina Lake House and will begin at 6:00pm. To make a contribution to the auction, please fill out the form located at: http://db.tt/Y6xgnrTs For more information about Colie Dyson and details on the event please click here: Colie Dyson Flyer

2012 Excellence Award Winner ERA Wilder Realty has had the distinct honor of being recognized as a 2012 Platinum Excellence Award winner by the Cartus Broker Networker. ERA Wilder Realty was in the top nine percent of 425 principal brokers to earn this distinction based on 2011 performance.

This award is given to brokers based on their excellence overall working with buyers and sellers measure on the following attributes: Maintaining a high sales rate on all listings.

Demonstrating market knowledge by correctly estimating the prices at which properties will sell.

Posting a low average of total days on market for listed properties.

Understanding and fulfilling the needs of relocating employees.

Receiving top customer service ratings from both buyers and sellers.

Helping corporate clients mange and reduce expenses associated with a sale.

Helping buyers and sellers with their additional real estate needs across the country.

Build Your Future In An Award Winning Neighborhood

Listen as Andy Brumbaugh, from the Northeast office, talks about the perks of living in the wonderful neighborhood of Kelsney Ridge.

40 Years in Real Estate

ERA Realty celebrates 40 Years in Real Estate.

Take a look into ERA Realty's legacy.

Working with New American Mortgage

Melissa Richardson's Customer Experience Melissa Richardson, from ERA Wilder Realty's Sumter office, was able to make a client and her daughter happy by working diligently to make sure they got the house they wanted despite the difficulties they faced. Her client was so please that she wote a recommendation letter commending

Top Service: Chad Kurtz, New American Mortgage

Melissa on all her superb work and constant professionalism.

To View the Recommendation Letter Click Here.

Lynette Cauley's Customer Experience Lynette Cauley from our ERA Wilder Realty downtown office was able to leave her clients happy even after they had to adjust their original plans for their home. Their house had been on the market for over a year and had not sold yet, but with Lynette's help they were able to instead find a renter willing to sign a year's lease. Not only did they thank her by sending a 'Thank you' card, but they also included a gift certificate to really show their appreciation.

View the thank you note she received here

Watch as Debbie Allen, in the Northeast office, talks about her great experience working with New American Mortgage.

Agent Tip Corner Lucinda Brasington says, "Explain to the seller what happens next, all the way through to closing.

Pretty simple in theory, but a time that you must use to make them aware of everything that goes on during the marketing and sale process; and everything you could think of that might not go right!"

Meet the ERA Wilder Realty Interns

Writing That Makes Them Want to Buy The words: Features and Benefits, may seem like the same thing but when dealing with real estate marketing they have different meanings. To break it down using a simple food analogy; Features are the cake, while benefits are the icing and you don't serve one without the other. When trying to convince customers to make a purchase you need to not only tell them features but also spell out their benefits.

Watch as Simone Dozier with Marketing, Lauren Sanford with Finance and Property Management, Mike Reed with Commercial Real Estate, Tyler Anderson with Relocation and Becca Talley with Marketing and Graphic Design, talk about their experiences interning

benefits.

with ERA Wilder Realty.

To view this article Click Here

To view their videos click here

Seven Tips for New and Experienced Real Estate Agents 1. It's Not About You In real estate transactions you must always keep in mind that it is your purpose to simply help your client/customer navigate through the home buying process. Do not get emotionally attached to the transaction. Remember "It's not about me...I already have a house!"

2. Set A Schedule The beauty of what we do for a living is that there is no one telling us what to do or when to do it. The curse of what we do is that there is no one telling us what to do or when to do it. As a result of this we often become idle and don't do all that we can to generate enough income to make a living. Put yourself on a schedule to keep a constant work pace.

To view the rest of this article at its original source Continue Reading Here...

In our next newsletter

Marketing and Selling Tips Videos from ERA Wilder Realty

Our Next Issue: July 2012 For helpful tips until our next newsletter please visit: http://www.realestatecareersofsc.com/announcement.php Forward this email