fist to apply
"lead user process"
3Ms Medical-Surgical Markets Division revolutionary approach to treating infection important products are initially thought of and even prototyped by users rather than manufacturers.
IDENTIFY LEAD USERS AND LEARN FROM THEM
Role of users is to provide information and then use that information to create new product ideas.
Track down especially promising lead users and adapt their ideas to the business's needs.
Learn about the project -researching the literature -interviewing experts in the field
when a business is stagnating they have to come up with a team to come up with a