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CONTEMPORARY FASHION COMMUNICATION RESEARCH
CHRISTOPHER SHANNON CHRISTOPHER SHANNON IS AN ENGLISH FASHION DESIGNER SPECIALISING IN MENSWEAR. GRADUATING FROM CENTRAL SAINT MARTINS, SHANNON WAS AWARDED A PLACE ON SCHEDULE AT LONDON FASHION WEEK AT THE TOPMAN-SPONSORED MAN SHOW. SHANNON IS KNOWN FOR HIS STRONG LINK TO HIS HERITAGE IN NORTHERN CULTURE, ORIGINALLY ORIGINATING FROM LIVERPOOL HIMSELF. HE HAS REWORKED SHELL SUITS AND SPORTS PIECES IN NEW FABRICATIONS, WITH A NOD TO NORTHERN STYLE AND MARKET STALL BOOTLEGGING, INCORPORATING REVERSIBLE ELEMENTS: SOMETHING HE DESCRIBES AS ‘REFINED SCALLYISM’.
