The Storming CBD Market in Europe CBD or Cannabidiol and is the second most prevalent of the ac ve ingredients to exist with Cannabis (Marijuana) and is a deriva ve of the Hemp plant, which serves as part of the family which also includes the Marijuana plant. While there are over a hundred extracts of the plant, CBD is medically proven to not cause the side effect of becoming ‘high’ within its users, and therefore indicates that there is little to no risk of abuse or any health consequences through its usage. This relies on purchasing from safe suppliers such as Europe’s leading supplier Labocan, and because of this availability CBD is seeing an incredible drive in demand as it becomes one 68 europeanbusinessmagazine.com
of the fastest growing markets in the con nent. By Ma hew Meehan This rapid accelera on in the market has been driven across this year due to the ability of infusing the CBD into a wide range of product categories across mul ple sectors, from pharmaceu cals to cosme cs, nutraceu cals, sports therapy, medical treatments and more due to its perceived health benefits- such as high levels of Omega 3 and 6 which play a vital role in the crea on of inflamma on regula ng hormones, as well as organ func ons with the improved contrac on and relaxaon of the arteries. This has elevated the product to become synonymous with the need and usage of natural
and effec ve care that takes away the exis ng s gma surrounding the current use of Marijuana, which exists as a well-documented drug seen in some loca ons as an illegal substance. However, adop on has been improved thanks to the ever-growing legalisaon and decriminaliza on efforts of Marijuana where with it now no longer being necessary to sell it through a black market supply chain, there is now legal purchase and growth where the use of CBD products through respected brands such as Labocan is causing great expansion in the marketEurope itself is expected to see over 400% market growth over the next 4 years alone.
