39_European_Business_Magazine_Autumn_2020

Page 96

Why now is the time to

A

s we emerge from the coronavirus-induced economic lockdown, it is vital to consider what comes next for business. In the UK, the Office for Budget Responsibility estimates that government’s life-saving interventions to prop up the country through the crisis could cost over £100bn. Meanwhile, the European Union has predicted that a recession of “historic propor ons” will happen this year. What this means is that fiat currencies linked to sovereign governments are going to become very expensive. Someone has to pay for the mountain of debt being racked up by governments, and that will potentially mean higher taxes, or higher infla on which erodes the value of wages and savings. Larger companies may be able to raise capital through tradi onal measures, but it is going to become more expensive. And what about pubs, independent restaurants, and local football clubs? These places are o en cornerstones for communi es, and they are likely to be hammered by a recession. They cannot issue equity on the stock market -- it is prohibi vely expensive. 96 europeanbusinessmagazine.com

As the economy reopens, what role could crypto play in helping these businesses access capital and get back on their feet? Perhaps now is the me to normalise a prac ce called tokenisa on. Many will already be aware of cryptocurrencies like Bitcoin and Ethereum. These digital coins are gradually becoming more accepted around the world, and the current crisis is likely to accelerate their wider adop on -especially as many may fear physical coins and paper money could transmit the coronavirus. Poli cians from the US to China are discussing creating digital equivalents to their currencies, as they are easier and cheaper to distribute, and prevent fraud. Meanwhile, regulators are becoming more understanding and accep ng of crypto, as technology provides more robust protec on and oversight. Even leading financial institutions, from Fidelity to Goldman Sachs, are taking cryptocurrency seriously. Cryptocurrencies are effectively tokens that represent a store of value and can be exchanged. But while a cryptocurrency is traded publicly,

crypto tokens can be created privately, and for specific purposes. Tokenisa on is the process of taking an asset, and dividing ownership of the asset into several cryptographic tokens. Much like a share certificate or loan note represents that the holder owns equity in a company or a stake of a debt, so too can tokens represent frac onal ownership of an asset. The difference is that it is a much cheaper and more efficient process than tradi onal share ownership. Selling shares in a business o en requires dealing with an investment bank and financial ins tu ons, as well as paying for a registrar to handle and distribute share cer ficates. It is a high-cost and complex process. In contrast, because crypto token exchanges are recorded onto a blockchain, it is more decentralised, democratised, and low-cost. After the Covid-19 crisis, private ins tuons looking to liquidate their assets should consider issuing tokens as a cheaper and more direct approach to raising capital. This is not uncharted territory. The beer chain BrewDog has raised


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Articles inside

Ai In Banking Hype Or Revolu on

12min
pages 98-104

Why Now Is The Time To Tokenize The World

4min
pages 96-97

How To Build Up Partnerships - Remotely

24min
pages 89-95

Lessons In Leadership From The Best In The Business Lloyd Salmons, Co-Founder, Peptalk

21min
pages 80-85

European Business Talks With With Nick Morley

11min
pages 72-75

How The Union Is S fl ing Economic Development And Why Europe Will Never Flourish Under The Eu

7min
pages 78-79

Leveling The Field: How The Rule Of Law And A Free Press Are Crucial In Interna onal Business

10min
pages 86-88

Substack: Independent Wri ng Has Never Been So Easy

4min
pages 70-71

The Storming Cbd Market In Europe

7min
pages 68-69

The Clock Is Tik Toking Why The Use Of Apps Like Tik Tok Are Necessary In Modern Business

6min
pages 66-67

How Joe Biden Will Aff ect European Business

13min
pages 62-65

Unlocking The Power Of Data-Driven Linear Tv For Business Success

4min
pages 60-61

Morocco: A New Genera on Of Civil Servants Paving The Way For Industry 2.0

13min
pages 52-57

Would Uk Businesses Gain In Eu Reloca on

3min
pages 58-59

European Business Magazine Talks To Lamia Tazi

9min
pages 49-51

European Business Talks Exclusively To Mr Mohammed Benchaaboun

14min
pages 44-48

Morocco Bridging The Gap

5min
pages 42-43

Morocco s Moment: Supply Chains Reimagined

4min
pages 40-41

Morocco Building Back Be er

7min
pages 38-39

Latest News

32min
pages 11-21

Leadership In An Uncertain World: Why C-Levels Need To Con nually Ques on

14min
pages 32-35

Portugal Fintech: Capital Raising Of Startups Increased To €276M

3min
pages 28-29

Blockchain: Its Rela onship With Cryptocurrency And Beyond

6min
pages 22-23

Global Debt At Risk Of “Qualita ve Change

5min
pages 30-31

Relentless Cyber Threats Calls For Omnipresent Protec on

5min
pages 26-27

Why Is Big Data So Important

6min
pages 24-25

Covid 19 And The European Pharma Industry

7min
pages 36-37
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