CURATED MAGAZINE
BY EXCLUSIVE RESORTS
2015 Media Kit
C
WHO WE ARE There are vacations. Then there are experiences. Exclusive Resorts orchestrates travel experiences that are once-in-a lifetime, every time. For more than a decade, we have been the private destination club for discriminating travelers who want every holiday to be effortless, memorable, and luxurious. Today, Exclusive Resorts provides its Club travelers the best the world has to offer: a $1 billion dollar portfolio controlled by Exclusive Resorts featuring more than 350 multi-million dollar vacation homes across 75 destinations worldwide; curated journeys with exotic adventures spanning seven continents; privileged access to world-class VIP events; exclusive alliances with award-winning resort partners; and a collection of exclusive benefits and privileges with elite travel and luxury lifestyle brands.
C
ELEVATED EDITORIAL Introducing CURATED Magazine. Delivering once-in-a-lifetime travel experiences, Exclusive Resorts and its biannual custom publication offer a unique, qualified demographic of discriminating and savvy travelers and consumers. Capturing an authentic experience of what the premiere destination club embraces, elegantly executed editorial gives reason to pause. Written by globetrotting travel authorities and brought to life with stunning photography, CURATED chronicles thoughtful, only-at-Exclusive-Resorts moments. Whether in search of the best dive master on Little Cayman, the finest Alain Ducasse dish in Europe, or first tracks in Aspen, an exclusive coterie of editors, writers, and photographers offer insider access to travel, real estate, style, dining, art, fine wines, and philanthropy--entrÊe to bucket list bragging rights. The premiere issue of CURATED celebrates Exclusive Resort’s 10-year anniversary and its $1B, 350+ multi-million vacation homes across 75 global destinations.
C
AUTHENTIC TRAVEL AUTHENTIC CONTENT CURATED... { IN FOCUS } Leica Akademie “Destinations in Focus” weekend from the Peninsula Papagayo, Costa Rica
{ FATHOM } Board Monocle’s yacht, “Sea Legend,” and set sail to the British Virgin Islands
{ ARBITERS OF ADVENTURE } Abercrombie & Kent CEO Geoffrey Kent divulges trends in travel adventure; A Day in the Life of Jack Nicklaus; A South African Sojourn with Christo Brand; Chris Davenport gives the inside track on where to cat-ski next
{ BESPOKE } Of-the-Moment Travel Accessories + Haute Style, Auto and Beauty; The Masters of Miraval; Property Hunting with Power Brokers; Jung Lee’s Top 5 Tips for Destination Dinner Parties
{ CULTURED } TOP TOQUE Celebrity Chef Alain Ducasse on the Art of French Fare VINE ART Wine Trends and Sommelier Spotlights by Leading Oenophiles GLOBAL GALLERY Behind the Scenes at Art Basel Miami Beach
{ FEATURES } RHAPSODY IN REAL DEL MAR BREAKING THE ICE Antarctica, Rediscovered IN HAUTE PURSUIT A Sophisticated ‘60s Vibe of Plaid and Leathers Dresses Up Southern California BLIND DATE Bottle Shock in Napa, California THE WINDY CITY IN WINTER? Chicago Heats up During the Big Chill
+
EXPLORE Exclusive Resort’s 2015 Journeys EXPERIENCE New Exclusive Resorts Destinations & Residences A R B I T E R S O F A DV E N T U R E | L E I C A L U X U R Y | I N H A U T E P U R S U I T
SOUTH AFRICAN SOJOURN GLOBE TROT TO THE PHINDA PRIVATE GAME RESERVE
C
MULTI-PLATFORM CURATED will be offered as an online magazine and digital environment that will include savvy and interactive video content. With six digital issues slated per each print edition, CURATED partners will benefit from an added-value online presence, with the ability to change and evolve their digital branding with rich media in leaderboard (728x90) and half page (300x600) creative, in addition to exclusive tracking capability and dedicated section takeovers. This mobile web platform will allow readers to experience galleries, videos, and articles online and right on the page. Whether en route to an Exclusive Resorts destination, or in room, CURATED’s print, digital, and social presence will provide insider access and elevated content across all Exclusive Resorts channels.
C
OUR MEMBERS YOUR CUSTOMERS • 4200 Exclusive Resorts Members • 30,000 in-residence guests (non-members) annually • 300,000 affluent prospects • Average net worth: $3M • Average annual HHI: $500,000-$1M • Average age: 45-55 • Members w/ children: 90% (aged 0-18, 60%) • Average Value of primary residence: $3M • Members in financial field: 50% • Members who are retired: 20% • High net worth feeder markets: Houston, Dallas, New York, Calgary, Los Angeles, Chicago, Austin, San Francisco, Atlanta, Toronto, Newport Beach, Las Vegas, Denver, Scottsdale, San Diego, Miami, Washington DC. • Vacations with parties of 6 or more: 38% • Average vacation nights: 4 • Average number of travel days purchased annually with Exclusive Resorts: 23 • Average spent on-site during 7-night stay: $10,000+ (not including transportation or cost of accommodation.) • 50% of Exclusive Resorts members own multiple residences—some purchased directly from Exclusive Resorts. • At 90%, Exclusive Resorts member satisfaction remains above traditional hotel industry averages
C
GLOBAL PARTNERS CURATED and Exclusive Resorts partners with the finest luxury brands in auto, aviation, fashion, travel, and dining. THE COMPANY YOU’LL KEEP • • • • • • • •
Delta Private Jets & Delta Airlines Avis Chairman’s Club Leica Camera Barneys New York Alain Ducasse Destination Cellars Jung Lee, Event Design Abercrombie & Kent
• PGA Tour + • • • • • • • •
ELITE PRIVATE CLUBS & RESORTS The Ritz-Carlton Destination Club Inspirato with American Express Fairmont Banyan Tree Viceroy Esperanza Montage Rosewood
• • • • • • •
Timbers Resorts Trump International Hotel & Tower Miraval Resort & Spa Grand Wailea Pelican Hill The Eden Club The World, Residences at Sea and more
LIKE-MINDED BRAND AFFILIATION with Exclusive Resorts, a sophisticated community with a 10-year legacy of providing its members with a distinctive lifestyle anchored by once-in-a-lifetime experiences ACCESS TO EXCLUSIVE RESORTS’ INDUSTRY LEADERS, MEMBERS AND PARTNERS like majority owner Steve Case and CEO Philippe Bourguignon, former chairman andCEO of Euro Disney OPPORTUNITY to create co-branded travel product and member events
C
YOU’RE ON THE LIST A SNAPSHOT OF VIP EVENTS Closed to the public simply doesn’t apply. Behind the scenes and inside the velvet rope, each year Exclusive members enjoy VIP access to top international affairs. Exclusive Resorts selects a variety of the most prestigious events and elevates the experience to a whole new level. Not just access, but royal treatment. The VIP section—plus backstage. A guided tour—after hours. And of course, the most luxurious accommodations to share with friends and family. CURATED will be distributed at our members-only events during: • The Masters • Milan Fashion Week • New York Fashion Week • Super Bowl • Destinations in Focus weekends with Leica Camera • The Kentucky Derby • US Open California Wine Tours • Wimbledon • Jazz Aspen Snowmass • Locked In with Barneys New York • Annual Big Game Fishing Tournament • Flying Aces in Las Vegas • Kids Take Spring Break at Walt Disney World® Resort
C
GLOBAL FOOTPRINT NEW DESTINATIONS
As the fundamental shift in consumer behavior from an owning to sharing mentality continues to gain momentum in the real estate sector, so have membership sales within Exclusive Resorts. The Club, which celebrates its 10th anniversary this year, is reporting a steady rise in memberships welcoming more than 500 new Club users resulting in 192,000 days sold over the last two years. To date, the Club boasts more than 4,200 members (more than $1 billion sold in memberships) and has delivered over 187,000 vacations - 21,104 of which were taken in 2013. NEW 2014 DESTINATIONS • Sonoma, CA • Newport Beach, CA • Rome, Italy • Monocle Yacht (cruises in the Caribbean) • Sun Valley, ID • Miami, FL • Caribbean Villas Collection • Steamboat, CO
2015 EUROPEAN VILLA COLLECTION • Corfu, Greece • Dalmatian Coast, Croatia • Algarve, Portugal • Amalfi Coast, Italy • Cote d’Azur, France
C
DISTRIBUTION+CIRCULATION With 30,000 copies printed and distributed bi-annually, CURATED will be found in
350 properties, which host more than 30,000 houseguests annually in 75 worldwide destinations (with 13 new properties available in 2014/15). It will be distributed to its 4200 active members, a percentage of its 300,000 prospects, and will be displayed at annual global events. CURATED will have an estimated readership of 150,000 .
C
CALENDAR + RATES ISSUE
SPACE CLOSE
MATERIAL CLOSE
AT DESTINATION
Winter 2015
November 20
December 1
January 20
Summer 2015
April 27
May 11
June 22
FULL PAGE
$12,000
SPREAD
$22,750
COVER 4
COVER 2
Back Cover 35% premium
Inside Front Cover 25% premium
Inside Back Cover 15% premium
$16,200
$15,000
$13,800
COVER 3
C
NON-BLEED ADS Ad Full Page Spread
Size Trim Width x Height 10” x 12” Create as two Single Pages
BLEED ADS Ad Size
Trim
Bleed
Full Page Spread
Width x Height Width x Height 10” x 12” 10.25” x 12.25” Create as two Single Pages
MATERIAL REQUIREMENTS PDF/X-1a format is the required file format for submission. BLEED ADS Create document size to trim dimension, then pull 1/8” bleed on all four sides to fulfill bleed dimension. All important design and type elements must be within live area. DIGITAL FILE REQUIREMENTS For PDF please adhere to the following rules. 1.
All images must be high resolution (300 dpi) and in CMYK mode. Note that enlarging an image with a resolution of 300 over 135% in the page layout file will lower the resolution.
2. Spread ads, keep all art/copy at least .375” away from the gutter on both sides. 3. All spot colors should be converted to 4 color process (CMYK).
Live Area Width x Height 9” x 11”
PROOF REQUIREMENTS Client-supplied contract proof is required to guarantee color. Acceptable contract proofs include: Epson Contract Proof, IRIS, Kodak Approval, Digital Match Print, Progressive Press Proof, Fuji Pictro, Fuji Final Proof. A color bar should be included on the proof. Visit www.swop.org for more information. A contract proof is recommended. The publisher and printer will not accept responsibility when contract proofs are not submitted. CONTACT Erin Haraway Global Sales Director
Jan Frolic Canadian Sales
c. 404.433.2544
c. 647.203.5171
e. eharaway@curated-mag.com
e. jan@magnetwork.com
Kristy North Farrey U.S. Sales c. 312.909.9298 e. kristy@curated-mag.com