Candidate Information Pack
Major Donor Manager Royal Society for the Protection of Birds •
Location : Sandy, Bedfordshire Any criteria relating to personal qualities or circumstances must be essential and Salary £27,000 - £35,000 directly: related to the job, and must be applied equally to all groups irrespective o
in partnership with
Candidate Information Pack Major Donor Manager, Royal Society for the Protection of Birds
Background Information
Who we are and what we do e RSPB exists to give nature a home. We help our birds, other wildlife and natural places survive and thrive. On our doorstep are woods and farmland, moors and marshes, cliffs and mountains. ey are home to an astonishing array of precious but threatened wildlife. Every species is unique, but they are all connected to one another. And every one of them needs a home to survive. Sadly, many of our best loved and most iconic species can’t find a welcome home here anymore. It’s our job to change this. A country that’s not home to skylarks and puffins, red squirrels and hedgehogs is not a country any of us want to live in. To protect our threatened birds and other wildlife, we need to protect the places where they live. If we are taking care of nature, we are taking care of ourselves and future generations.
2
Candidate Information Pack Major Donor Manager, Royal Society for the Protection of Birds
Background Information
3
Candidate Information Pack Major Donor Manager, Royal Society for the Protection of Birds
Background Information
e Royal Society for the Protection of Birds (RSPB): •
Was formed in 1889 to counter the barbaric trade in bird plumes for women’s hats
•
Has since grown into a world-leading wildlife conservation organization and now speaks out for all birds and wildlife, tackling the problems which threaten our environment
•
Has over a million members, including more than 200,00 youth members
•
Has more than 2,000 active staff members and almost 18,000 volunteers, who donate more than a million hours of their time – that’s the equivalent of 600 full-time staff
•
Has a NET income available for charitable purposes of £89.3 million
•
Has more than 200 nature reserves covering 143,7800 hectares and home to 80% of our rarest or most threatened bird species
•
Has a UK headquarters, three national offices and eight regional offices
•
Has a network of over 150 local groups and more than 150 youth groups
•
Has an impressive global reach, with active projects and capacity building programmes in 26 countries and 8 UK Overseas Territories
•
Is the UK partner and leading player, in Birdlife International
•
Is the largest charity mail order operation in the UK, and also has the UK’s most successful charity credit card
Volunteers Volunteers founded the RSPB 125 years ago and remain a vitally important part of the organization today; there are approximately nine volunteers for every paid member of staff. Our volunteers bring a unique range of skills and qualities to the RSPB, help stretch our scarce resources and keep us in touch with grass roots. 4
Candidate Information Pack Major Donor Manager, Royal Society for the Protection of Birds
Background Information
Our Strategy Our vision: A world richer in nature Imagine this. Wild birds and other wildlife will no longer be declining. Nature is restored, enriching and sustaining the lives of people as a result. Such a world would guarantee that future generations have clean air and water, a stable climate, abundant and diverse wildlife, and a robust, diverse and sustainable economy. Our long-term purpose: saving nature We believe that: •
ere is a moral imperative to save nature
•
Nature is crucial for peoples quality of life and the planets life support systems
•
Birds are an integral part of the web of life
•
We are well placed to stand up for birds and all nature
•
e challenge is great, we must work with others to succeed
•
We need growing popular support
Our Mission By 2020… Our work is both urgent and important and we need to act now to make a difference. e worlds governments have committed to halting biodiversity loss by 2020 and we will challenge them, as well as businesses, civil society and ourselves, to take the steps necessary to reach this goal, and then go further. e Fundraising and Communications Directorate e Fundraising and Communications directorate (F&C) has changed its structure and is changing its ways of working to fulfil our mission to lead and shape RSPB strategy to grow support and to achieve our 2015/16 goals to: •
engage 2 million ‘active’ RSPB supporters
•
grow income by 30%
•
provide half a million extra ‘connection to nature’ experiences for children.
5
Candidate Information Pack Major Donor Manager, Royal Society for the Protection of Birds
Background Information
High Value Fundraising Department î ˘e department will drive income growth through grants, trusts, major donors, corporate partners and major RSPB fundraising, commercial, income generating, high profile events and ‘corporate’ events. We will give colleagues the resources and support to carry out more work to achieve our ambitions. We will maximise income by ensuring we have the right combination of ambitious projects and programmes and by aligning a multitude of high value income sources to significant RSPB projects. Our Cultural Values Our cultural values are the way we work with each other and partners: Bold We speak out honestly for what we believe in, aiming higher and pushing further for growth. We seek to provide innovative, fun and sociable ways for people to get involved. Focused We identify where birds and wildlife are most under threat, then act decisively and with commitment to save them and deliver tangible results. Supportive We support each other and our sector partners in order to flourish, and make sure our supporters receive reward and recognition for their contribution. Together We work together for the biggest possible impact across the RSPB and with partners across the UK and globally.
6
Candidate Information Pack Major Donor Manager, Royal Society for the Protection of Birds
Duties & responsibilities of the role
Overall Purpose is is a key face to face income and relationship development role. e post holder will increase major donor income through building an effective major donor programme for a portfolio of major donors and prospects, developing systematic relationships and managing the process of solicitation and stewardship. e post holder will also be required to bring new funding and support to the RSPB, in line with RSPB strategy and objectives. e post holder will be expected to achieve financial and donor development targets
Specific Duties and Responsibilities •
Working with Major Donor Development Manager and the Major Donor team to create and implement plans to maximise long-term income from Major Donors
•
To implement solicitation strategies to secure private gi support. e Major Donor Manager will encourage prospective donors to consider making a gi to the RSPB and, when appropriate, personally to solicit major gis.
•
Take personal responsibility for meeting and exceeding objectives and income targets reviewed and managed monthly.
•
Attend events and meetings with contacts, sometimes out of normal office hours.
•
Ensure accurate and up to date records of contact and giving and monitoring of agreed targets and progress, complying with data protection law.
•
Influence and build effective relationships with Major Donors and prospects to grow significant financial support. is includes understanding donors’ wishes and aspirations and identifying potentially fruitful linkages with key priority projects with the aim of securing a major gi, using prospect research when available.
•
Ensure strong and effective management of relationships including quality and relevant communications and engagement opportunities.
•
Identify new potential Major Donors and prospects to fill the prospect pipeline, including use of contacts’ networks, recruiting and working with donors and high-level volunteers who can assist with prospect identification and solicitation.
•
Work with a defined group or RSPB directorates, departments or regions to ensure an effective flow of project information to the Major Donor Team.
7
Candidate Information Pack Major Donor Manager, Royal Society for the Protection of Birds
Duties & responsibilities of the role
•
Contribute to and develop compelling funding proposals and promotional materials to inform and inspire contacts.
•
Support new initiatives and events to engage with Major Donors.
•
Develop strong working relationships with key internal colleagues and stakeholders.
•
Plan cross cutting donor relationships with other fundraisers, for example where individuals also pay a role in a business or charitable trust.
•
Encourage gis in kind from Major Donors and their contacts.
Generic Duties Work closely with F&C colleagues, other Lodge teams and Regional and Country colleagues to meet the RSPB’s aims and objectives. Contribute to: •
Team strategy and objective setting.
•
Department strategy and objective setting
Budgeting and Financial Performance Participate in budgeting and financial management as required. Planning •
Ensure that plans within the remit of the role are set and delivered on time and within budget.
•
Contribute toward departmental and cross functional project plans as required.
•
Contribute to plans for cross-functional projects, in a way that complements the broader plan.
•
Ensure all planning makes effective and efficient use of available resources.
Communication •
Communicate regularly with key internal stakeholders and teams, as specified above, to ensure a close and productive working relationship.
•
Ensure that communications reflect and promote RSPB brand, culture, values, style and standards.
•
Liaise with colleagues to ensure relevant objectives and plans are mutually shared, clearly understood and positively supported, taking account of local feedback and sensitivities.
8
Candidate Information Pack Major Donor Manager, Royal Society for the Protection of Birds
Duties & responsibilities of the role
One Team for Nature •
Assume positive intent in others and work as one team in order to deliver the RSPB’s strategy.
•
Work closely with colleagues in the department across the full range of departmental priorities and sharing workloads and duties as required.
•
Contribute to team meetings and ensuring regular communication with other departmental teams..
•
Maintain open channels with colleagues external to F&C in order to obtain the best possible outcomes for the RSPB.
General Duties •
To undertake any other activities reasonably requested in line with responsibilities/role by line manager and/or other senior RSPB management.
•
To work in accordance with the RSPB’s policies and procedures and those of external regulators or professional bodies and ensure they are adhered to by all members of the team.
•
Carry out job responsibilities in an environmentally aware manner, ensuring as little damage to the environment as possible. Our aim is to ensure all resources are utilised effectively and efficiently. You will be expected to apply ‘sound value for money’ principles in undertaking purchasing or supply of goods and services.
RSPB volunteers are a major resource and make a vital contribution to the RSPB’s aim to take action for the conservation of wild birds and the environment. You will be expected to encourage, develop and support volunteer involvement in our work.
9
Candidate Information Pack Major Donor Manager, Royal Society for the Protection of Birds
Person Specification
Criteria Overview
e post holder must have the interpersonal ability and poise to network with high level contacts to secure major donations by building long standing relationships, understanding donor interests and presenting the RSPB’s work in ways which inspire gis which allow donors to have a major impact
Qualifications
Educated to degree level or equivalent
Abilities and Skills
An ability to ask for, or arrange for others to ask for, significant gis Track record in attracting significant funds through systematic client/donor/relationship management programmes Excellent interpersonal skills – a persuasive communicator both face to face and written. Confident in communicating at all levels High standard of written and spoken English Good listening skills. Ability to motivate and inspire a variety of individuals and groups, both formally and informally. Strong negotiation skills and the ability to network and influence at the highest level Ability to plan, prioritise and manage workload and to work to deadlines
Experience and Knowledge
Successfully managed and developed major donor relationships leading to significant income for at least three years. To have worked in charity or business sector with public contact and relationship management, representing the organization at different levels Demonstrable success in management of long term professional relationships. Successful in achieving financial targets. Interest in nature conservation issues and practice and ability to master a brief quickly Public Speaking/Presenting face to face Planning and Project management Understanding of motivations to give Awareness of the importance of confidentiality and data protection
Other
Self motivated with a desire to succeed Confident approach to asking for (financial) support Flexible approach – a positive attitude to changing circumstances and willingness to adapt. Willingness to share thoughts and ideas and learn from others. Willingness to travel and stay away from home when required.
Any criteria relating to personal qualities or circumstances must be essential and directly related to the job, and must be applied equally to all groups irrespective of age, sex, race, age, nationality, creed, disability, membership or non-membership of a trade union.
10
Candidate Information Pack Major Donor Manager, Royal Society for the Protection of Birds
How to Apply
in partnership with
Please apply by submitting a copy of your Curriculum Vitae (CV) and a covering letter highlighting your suitability for the position, no later than Tuesday 15th July 2014, by email to: stephen.perrett@execucare.com
î ˘ere are few things more frustrating than applying for a role and not receiving a reply. We respond to every application, whether successful or not.
We are always happy to receive feedback on our service at feedback@execucare.com
Execucare is an equal opportunities employer and is committed to opposing all forms of discrimination in the workplace.
Execucare Ltd is acting as an employment business in relation to this vacancy.
11
Candidate Information Pack Major Donor Manager, Royal Society for the Protection of Birds
Execucare Australia 2 Fermoy Avenue Bayview Sydney 2104 Australia (61) 426 588206
Execucare New Zealand Level 1 97 Cuba Mall Wellington 6142 New Zealand (64) 4385 1904
Execucare UK 71-75 Shelton Street London WC2H 9JQ United Kingdom (44) 20 7470 8865
Execucare USA 200 North Larchmont Boulevard Los Angeles 90004-3707 USA (1) 323 4606202
12