2025 Strategy We have a lot of work to do in the coming few years across a diversity of different areas, and we have identified a handful of headline goals to spearhead our three year sustainability strategy and focus our efforts on the biggest priorities.
IMPROVE LIFE THROUGH TRAVEL, IN THE PLACES WE VISIT, FOR THE PEOPLE WE MEET, ON THE PLANE T WE EXPLORE PEOPLE
PLACES + PLANET
Start producing an integrated annual sustainability report (including Foundation activity)
OUR OFFICES
Collaborate cross sector to improve tourism impact, and lead change within parent group
Develop and implement a proactive ED&I policy
Establish a Destination Community Council
OUR TRIPS
BECOME NATURE NET POSITIVE BY 2024 Including our biodiversity regeneration, carbon reduction and waste reduction goals FIND OUT MORE:
Measurably increase employment and income generation opportunities through tourism for disadvantaged, underrepresented and hard-to-reach communities OUR GIVING
SEE OUR NATURE NET POSITIVE PLAN
Triple donor income to the Foundation
Late last year, we became the first Tour Operator to make a Nature Net Positive commitment, the lead goal in our Sustainability Strategy 2025. In 2020, we were one of the first travel companies to declare a climate emergency, and at the beginning of 2021, we published our first climate action plan – spearheaded by our commitment to halve our carbon footprint by 2030, to compensate for all trip and flight emissions, and to rewild 100 square metres per passenger (through our partnership with Rewilding Europe – see page 19). However, our 44
2025 STRATEG Y
increasing awareness of the biodiversity crisis we face – inextricably linked to the climate emergency – fuelled a desire to go further in our efforts to support the regeneration of nature. Our customers agree, identifying the protection of biodiversity and wildlife as the number one sustainable travel issue they feel we should address, in both our 2019 and 2021 customer surveys. On the right hand page, are the targets we have set ourselves in order to further reduce our negative impact on nature and – importantly – support the regeneration of biodiversity, through our adventures and our Foundation.
