EyeCare Professional Magazine - Vision Expo West 2013 Show Guide by ECP Magazine

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VISIONEXPOWEST SHOW EDITION 2013

EYECAREPROFESSIONAL www.ECPmag.com

Magazine

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TITAN HARMONY Those who love clean lines, who accept nothing less than the best and who value individuality and style, will see the perfect balance in Titan Harmony. A harmony of high-tech materials with an unparalleled love for detail.

VISIT US IN SUITE 35-120 Appointments are strongly recommended. To schedule, please email concierge@us.silhouette.com

VISIT US AT VISION EXPO WEST

any style. any fit. support your vision adidas.com/eyewear

visit us at BOOTH 22095

An adidas watch and Silhouette Oktoberfest party invite will be handed out for every 16 piece optical order placed at the show. Appointments are strongly recommended. To schedule, please email concierge@us.silhouette.com

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International Vision Expo West Las Vegas 2013 EVENTS

Marchon’s VEW

AND

PARTIES

Party moves to Paris! We are very pleased to announce that Marchon’s Vision Expo West Party is moving to the Paris Hotel pool and patio area on Friday, October 4th from 9:00pm to 1:00am. The night will include cocktails, laser light show, and dancing, with a special performance by Haute Chile, one of the most renowned show bands in the nation. Admission is free and an Express Line pass or VEW Attendee badge is required to enter the party. Express Line passes will be available at the Marchon booth. The Marchon party was previously held at the Flamingo Hilton Gardens.

A&A Optical Company – Shining Moments with Marilyn

LAS VEGAS

Marchon Party

Marchon Party – New Location Friday, 9:00 pm - 1:00 am Marchon’s Vision Expo West Party is moving to the Paris hotel pool and patio area. Join us for a night of cocktails, laser light show and dancing with a special performance by Haute Chile, one of the most renowned show bands in the nation. Admission is free. Express line pass of Vision Expo West attendee badge is required to enter the party. Express line passes available at the Marchon booth. Optical Women’s Association (OWA) Networking Reception and Raffle Friday, 5:30 pm - 7:30 pm Gallileo Room 905 (Level 1), Venetian/ Palazzo Congress Center Free Admission. Advanced registration is required. Everyone welcome, including non-members.

A&A Optical Company 18042 Friday, 3:30 pm - 5:30 p.m Exclusive A-Lister Mixer: Raffle winners will be announced. Sparkle in Jimmy Crystal eyewear and accessories in a glam scene with iconic star Marilyn Monroe. Cinzia G22025 We’re the proud sponsor of the ODs on Facebook cocktail party on Friday, from 6:00 pm - 8:00 pm at Lavo Nightclub in the Palazzo! Just show your badge to get in and join us for a cocktail.

Altair 14087 Join us for cocktails at 2:00 pm on Friday, October 4. Stay for a photo op on the red carpet in the Anne Klein lounge until 5:00 pm.

25th Anniversary Free Food MS3096 All attendees can enjoy free snacks each day from 3:00 - 5:00 pm. Continuing Education Participants are invited to join us for Friday’s free lunch from 12:00 - 2:00 pm.

SANDS EXPO & CONVENTION CENTER Exhibit Hall Hours: Thursday, October 3 — 8:30 am – 6:00 pm Friday, October 4 — 8:30 am – 6:00 pm Saturday, October 5 — 8:30 am – 5:00 pm

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International Vision Expo West Las Vegas 2013 EVENTS

AND

PARTIES

P L E A S E J O I N U S F O R C O C K TA I L S T H U R S D AY, O C T O B E R 3 R D 2 : 0 0 P. M .

V I S I O N E X P O W E S T, L A S V E G A S | A LTA I R B O O T H # 1 4 0 8 7

A l t a i r E y e w e a r. c o m

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SEE THE FUTURE VIEW THE VERY LATEST DESIGNS

www.jfreyusa.com

SUITE #36-209

03-05 Oct. 2013

FROM J.F.REY

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International Vision Expo West Las Vegas 2013 BOOTH LAUNCHES & PROMOTIONS

FA L L 2 0 1 3 E Y E W E A R C O L L E C T I O N V I S I O N E X P O W E S T, L A S V E G A S | O C T O B E R 3 - 5 | A LTA I R B O O T H # 1 4 0 8 7

J O I N U S F O R A C H A M PA G N E R E C E P T I O N

FRIDAY, OCTOBER 4 AT 2PM STRIKE A POSE ON OUR RED CARPET AND ENTER FOR A CHANCE TO WIN EXCLUSIVE PRIZES

8 0 0 . 5 0 5 . 5 5 5 7 | A LTA I R E Y E W E A R . C O M

A&A Optical Company

A&A Optical Company Location: 18042 Description: Grand prize raffle winner can select either $1,000 cash or an HDTV. Other prizes: assorted sparkling Jimmy Crystal accessories. Raffle will be held on Friday. A.I.T. Industries Location: LP7079 Description: Unveiling the DR-13 Digital Refraction system, the WECO E.5 Patternless Edger, and the E.6 Patternless Edging System. ABS Inc., Smart Mirror Location: MS3036 Description: Our mobile app helps Rx patients see themselves for the first time in the eyewear selection. Also educate your clients about refractive vision disorders, AR, etc. Acuity Pro Software Location: MS5058 Description: $200 off initial license, $100 off additional license, $100 off upgrades. ADDvantage Digital Progressives Location: LP8100 Description: View a short demonstration of the Fastgrind system and win a free pair of ADDVantage HD digital progressive lenses.

adidas Eyewear Location: 22095 Description: Purchase 16 (net) pieces of optic and get an adidas watch plus an invitation to the Silhouette Oktoberfest party.

Anne Klein – Altair

Description: Free shipping on orders of $700 or more. Join us for a toast to the launch of the Italian brand ALeRO in the U.S.

Alpha Viana Location: 13099 Description: Order $300 and get 2 free frames, $500 and get 4 free frames, $1,000 and get 8 free frames and free shipping. American Vision USA Location: 24066 Description: Buy 36 regular priced SEELINE and ONE INFINITUM frames, get 12 free. Buy 60 regular priced SEELINE and ONE AD INFINITUM frames, get 60 free. Amphibia Sports Location: 20115 Description: See our revolutionary product that will allow your RX sunglasses to float. Our booth will have an actual frame floating in water. AROTEK Location: LP8109 Description: HCoating-MT, UV curable hard coat for all lenses, scratch resistant, tintable, AR coating compatible - $195 (regular $255). AXEL S Location: G21045 Description: Presenting new shapes of our Classic Line. Look back at the retro styles of the 70’s and 80’s.

Adlens USA Location: 20107 Description: Launching the John Lennon Collection and the latest in cutting edge eyewear technology, Adlens Adjustables. To celebrate, we will be giving away 4 tickets to a Las Vegas stage show at 3pm on Thursday and Friday at the booth. ALeRO Design Location: 20123 6 | EYECAREPROFESSIONAL

Best Image Optical

Baby Banz Location: 25074 Description: Receive 15% off of all orders over $100, or free shipping on orders of $500. Backyard Spectacles Location: 20122 Description: See our unique wall art and eyewear inspired dispensing/display tables made from luxurious hardwoods. Bates Display & Pkg Company Location: 14051 Description: 10% discount on all show orders. Orders over $10,000 will get a 20% discount. Minimum order requirement $100. Best Image Optical Location: 20017 Description: Purchase 40 frames and get 2 free frames, plus receive 20% + 10% discount for show order and all future orders for 12 months. Purchase 100 frames and get a free iPad, plus receive 20% off show order and 20% + 10% of all future orders for 12 months. BioEyes Location: G23046 Description: Preview all new rimless and semi-rimless titanium releases, with all new color combinations. Black Flys Eyewear Location: 24110 Description: 10% off any wholesale order placed during the show. BMEC (Big Men’s Eyewear Club) Location: 13026 Description: Place any size order and instantly win a casino chip. Value up to $100. BPI Brain Power Location: LP10073 Description: The BPI Digital Hot Air Frame warmer will be a show special when ordered at the booth.

Baby Banz

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GLARE CONTROL NXT® polarized lenses reduce glare created by smooth, shiny surfaces like roadways, water and snow, allowing the wearer to cut through visual noise and hear what light is truly saying.

RX READY NXT® polarized Rx lenses are the perfect solution for patients who want high performance sunlenses in wrap, drilled or grooved frames.

Contact your Carl Zeiss Vision sales representative or visit www.nxt-vision.com/zeiss for more information. USA 1-800-358-8258

100% UV PROTECTION | POLARIZED | PHOTOCHROMIC | POLARIZED+PHOTOCHROMIC | MIRRORS

Intercast Europe S.r.l. Trivex is a registered trademark of PPG Industries Ohio, Inc.

Eliminate the glare of the road. Not the thrill of driving.

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International Vision Expo West Las Vegas 2013

ClearVision Optical

Bright Display Location: 13042 Description: All show orders get a 15% discount. Also enter to win PPD-1, our most popular frame displaying package. Bruder Healthcare Company Location: MS11034 Description: Stop by for a free sample of the Bruder Eye Hydrating Compress. It is a safe and highly effective way to treat Chronic Dry Eye, MGD and Blepharitis.

Coburn Technologies

Coburn Technologies Location: LP6075 Description: Introducing a new portfolio of over a dozen diagnostic systems and products, including auto ref-keratometers, digital refractions, auto lensmeters, slit lamps and digital charts. Daily product demonstrations of our complete patient diagnostic/ refraction systems. Cocoons Location: 21065 Description: Visit us to receive your free Cocoons tote bag.

Bulbtronics Location: LP5108 Description: Place a show order for a Lens Inspection QC-X75 and get 10% off.

Compulink Business Systems Location: MS10055 Description: Pick up your free copy of Eyecare’s Guide to Implementing EHR.

Carl Zeiss Meditec Location: LP10064 Description: Purchase any ZEISS instrument and receive a discount on the VISUREF 100 Autorefractor/Keratometer.

Concept Eyewear Location: G24028 Description: Free frames with a minimum purchase of V.Design, V.Design Kids and Bovelo collections.

Cinzia Location: G22025 Description: Featuring new styles, including Scott Harris, Michael Ryen, Cinzia and db4k.

Crystal Practice Management Location: MS11037 Description: Pick up a full working demo of Crystal Practice Management and a collection of training videos and documents.

Classique Eyewear Location: G24049 Description: Receive a free Amex card with your purchase order. Clearlens Location: 23111 Description: 500 pairs of silicon nosepads: $75 / bag. Place cleaning cloth order at the show to receive a discount and free shipping. ClearVision Optical Location: 16087 Description: New customers get 50% off first order, plus a $100 gift card. Place an order at the show and get a $100 gift card on the spot. Make a sales appointment and make a purchase at the show and receive our 2013 ClearVision Eco Bag.

Davesh Location: 22115 Description: The new exclusive distributor of CliC magnetic readers and Vunetics. See our new brands Hush, Blackened and Leyeonn. Diopsys Location: MS5054 Description: Purchase the Diopsys NOVA-VEP Vision Testing System with the new Diopsys NOVA-ERG Module at the reduced cost of $48,500; a discount of $2,840. DoctorsInternet.com Location: LP11109 Description: New customers signing up for our website marketing and optimization will receive 2 free months of service free plus our Review Management System Free.

Davesh

Dynamic Laboratories Location: LP8104 Description: Register to win a free deluxe HD Nosepad kit containing 1800 HD Silicone nosepads, a 24 draw organizer, screws, screwdrivers and pliers. Eagle Star Security Location: MS6048 Description: Introducing a new era of easy, affordable and accessible all-digital HD recording with FLIR SYNCHROIP NVR. Eastern States Eyewear Location: 17023 Description: All customers placing orders before 11 am will be rewarded with a VIP ESE Amex gift card. Attendees will be awarded additional Amex gift cards with purchases. ‘EM Eyewear Location: G23005 Description: Order 25 pieces and receive a free EM computer bag. Encore Vision Location: 25057 Description: Set up a new account and place a minimum opening order of $200 at the show and receive a $25 gift card. Save 15% off orders over $200. Ennco Display Group Location: 24064 Description: 10% off all display orders written during the show. Eschenbach Optik of America Location: MS12029 Description: Buy 3 SmartLux Digital video magnifiers & get 1 free on your first order. Buy 6 & get 2 free on additional orders. Essilor of America Location: LP11065 Description: Purchase a Visioffice System and choose your bonus incentive – $0 Down Payment, 1st Quarter Payment Waiver, 4 Free Client-Licenses, 3 Year Extended Warranty, or 10,000 Essilor EDGE Points.

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Fingerprints come Remove fingerprints and other annoying dirt specks with Clarity速 Lens Cleaner. Our sprays and moist towelettes offer a pH neutral formulation and effective lens cleansing. Plus they are AR friendly. At the dispensing table, Clarity helps build relationships. At home, Clarity helps prevent remakes and build loyalty every day.

800.883.6266

www.nanofilmproducts.com Home of Clarity Brand Products

Fingerprints go

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International Vision Expo West Las Vegas 2013

Hilco

Eye Designs Location: 16076 Description: 10% discount on all show orders for Eye Designs merchandising accessories, including the new graphic panels that instantly enhance your frame presentation. Eyefinity Location: 22065 Description: New customers – enjoy Eyefinity Practice Management, OfficeMate Edition and Eyefinity EHR, ExamWRITER Edition in the cloud with free hosting for 12 months. Eyemaginations Location: MS11051 Description: ECHO is the new cloud-based patient education solution that allows doctors and staff to effectively communicate with patients everywhere. Eyemed Vision Care Location: 18043 Description: Register for a chance to win an iPad2. EyeQuick Location: MS3044 Description: All show purchasers receive a $500 discount off our price. We also offer 0% financing with our 25% program. Eyequip Location: MS11033 Description: Topographer Loaner Program – Just order four of Wave’s GP lenses per month and Wave loans you a Piccolo or Scout Topographer.

ic! berlin

Fast Grind Location: LP8100 Description: Featuring a show discount on all small equipment including but not limited to Pupilometers, Digital Lensmeters, and Auto Lensmeters. All discounts range from 10% to 20% off. Fatheadz Location: 23093 Description: Get 20% off with a minimum purchase of 10. First Insight Corp Location: MS6059 Description: Save 20% off MaximEyes Cloud setup fees when you purchase MaximEyes Cloud-Based EHR and Practice Management Software at booth. Fitovers Eyewear Location: 13054 Description: Mention FitzRX the 1st day & get a $5 Starbucks gift card (1/acct). View our line of 25 styles, including our Cat Eye, kid’s sizes & 47 unique colors. Frame Displays Location: 20114 Description: Receive an additional 10% to 15% off of our every day low prices. Bring in your floor plan and you will be able to reserve 15% discount for your purchase. Freedom Scientific Location: 12034 Description: See our superior product line of

Eyes of Faith Optical Location: 24057 Description: Be one of the first 20 visitors each day to receive a free extra-large Wear & Share lab cloth. Eyevertise Location: MS4059 Description: Save up to $900 on a professional, custom website just by stopping by our booth. 10 | EYECAREPROFESSIONAL

LINDBERG

high-definition handheld, portable and desktop video magnifiers.

friezeframes Location: G24001 Description: Receive two free frames with an order of 20 or more pieces of friezeframes and anvifrieze. Fusion Eyewear Location: G23005 Description: Get a free frame with every 25 frames ordered from the new Iyoko Inyake collection. Get a free computer bag with every 25 frames ordered from the Em collection. Global Optique Location: 21057 Description: Buy prime product at $9.95 each (min. 50 PCs). Buy 50 PCs from the Premium Product and receive 25 PCs free. GP Specialists Location: MS12031 Description: There will be demonstrations throughout the day on the selection, fitting and analysis of a proper iSight scleral lens fit. GPN Location: MS4044 Description: Stop by for a short demonstration of GPN’s Success Business Services & enter to win frames valued at $10K retail. Join GPN’s Mentoring Program and receive frames valued at $5K retail. GUESS Location: 16053 Description: GUESS Eyewear is proud to announce its partnership with Susan G. Komen, unveiling a limited edition collection of women’s frames. Hilco Location: LP12109 Description: View our Leader Rx swim goggle with SV polycarbonate lenses. Premium performance and maximum protection.

Freedom Scientific

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International Vision Expo West Las Vegas 2013

Marco Ophthalmic

HOYA Location: LP6087 Description: Stop by the HOYA booth to win an iPad, daily drawings will be held. Icare, USA Location: MS4036 Description: See a live demonstration and find out about our special pricing and payment plan. We will make it easy to buy an Icare tonometer. ic! berlin Location: The Suites Description: We are launching eight new models in 4 new colors: electric! violet, electric!

Match Eyewear

light blue, electric! turquoise and electric! magenta.

iCoat Company Location: 20051 Description: Giveaways include t-shirts, lens cleaner and microfiber cleaning cloths, water bottles, PD rulers, pens and post-it note pads. Innova Systems Location: MS5049 Description: Introducing Innova Systemsâ&#x20AC;&#x2122; Rabin Cone Contrast System for eye disease detection and monitoring. 10% discount on any product purchased at the show.

MEI

Innovations Location: MS4080 Description: Receive $500 off Innovations Basic, Innovations Standard, and Innovations Freeform orders when placed with Ocuco. This includes upgrades to Innovations Standard and Innovations Freeform. Inspiring Practices Location: MS3047 Description: Add your custom biography video to your website for only $199 when you subscribe to Inspiring Practices Reception Room Media during the show.

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International Vision Expo West Las Vegas 2013

REM Eyewear

Internet Matrix Location: 22110 Description: Check out our live demos and a chance to win raffles and prizes. Iota Location: 25086 Description: Buy 12 frames and get 2 free. Buy 24 frames and get 5 free. Buy 50 frames and get 12 free. Iyoko Inyake Location: G23005 Description: Receive a free frame with every 25 pieces ordered from the new collection. JEE VICE Location: G24017 Description: Buy 12 frames get 1 frame free, + 5% discount. Buy 24 frames get 3 frames free, + 10% discount. Buy 36 frames get 5 frames free, + 15% discount. J.F. Rey Location: Suite 209 Description: 200 new styles, with new technique, new concept, and a new pattern like “tweed.” Also launching the vintage and reasonably priced collection – Vincent Kaes. Jimmy Crystal New York Location: 18042 Description: Stop by for your free sparkling Jimmy Crystal lanyard. Kenmark Group Location: 16031 Description: Stop by and enter to win a custom Kensie scooter. KleerSpex Group Location: 25055 Description: See our new 2.5 gallon dispenser and try out KleerSpex Professional Lens Cleaner. This higher capacity dispenser will help save the environment as well as save your company money. L & L Optical Location: 3052 Description: Introducing the new Ultem and 12 | EYECAREPROFESSIONAL

Reptile Polarized Sunglasses

TR90 frames with 10% show discount.

LINDBERG Location: The Suites Description: See our newest Strip 9800 frames styles. Lipotriad Eye Vitamins Location: MS2046 Description: Giving away 3 iPad Mini’s at the show. Drop your card in the box located at our booth to win. Live Eyewear Location: 21065 Description: See the new Cocoons STYLE LINE. We’ll be offering exclusive show specials on this exciting new fit-over sunglass frame. Local Eye Site Location: MS2068 Description: We’re offering free 30-Day Job Postings to first-time users, and discounts of up to 50% off Job Slot Package Deals to everyone else. Mainhattan Eyewear Location: G21011 Description: Come see our cool, new proprietary rubber paint finish. Marco Ophthalmic Location: MS8031 Description: The new automated ARK series are multimodality autorefractors/autokeratometers at their core. They are equipped with the latest technology and offer the most accurate, measurements possible. Match Eyewear Location: 13115 Description: Launching the AV Studio collection. Also exciting show specials including multiple ‘Gift with Purchase’ promotions like Adrienne Vittadini travel bags and the hottest electronic items. Max Eyewear Location: 22113 Description: Special offer of $1.99 for our customers.

Revolution Eyewear

MaximEyes Cloud Based EHR Location: MS6059 Description: Free MaximEyes Cloud t-shirt, mouse pad, or flash drive when you demo MaximEyes Cloud-Based EHR and Practice Management Software. McCray Optical Location: LP9108 Description: Come see how to make clip-ons yourself to custom match frame shapes. McGee Group Location: 19031 Description: Receive an Amex gift card with qualifying show orders. Purchase any 20 frames and receive a $50 gift card. Purchase any 36 frames and receive a $100 gift card. MEI Location: LP6103 Description: See EzFit, our new compact edger – now milling technology for all. Modern Optical International Location: 13026 Description: Place any size order and instantly win a casino chip. Value up to $100. MONOQOOL Location: G21011 Description: Pushing the limits with the spiral helix hinge. Mopro Location: 25073 Description: Normally the pricing structure is $1,399 down and $199 a month. During the show, $1,200 off of the start up fee. Mountain Computer Systems Location: MS5051 Description: Releasing Visions- the next generation in affordable EMR’s. My Vision Express Location: MS4053 Description: Free demo of the latest version of My Vision Express Practice Management & EHR Software.

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The way we use our eyes has changed. That’s why we changed the way we make lenses. iD LifeStyle 2 provides stable vision at all times... Especially when using tablets and smart phones... The base measurement parameters have been adjusted to match today’s modern frame design and the wearer’s lifestyle. Remember, your patients depend on you... The Eye care professional...To make sense of all the technology and help them decide which lens is right for their lifestyle.

For more information on iD LifeStyle 2™ contact your HOYA territory manager.

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International Vision Expo West Las Vegas 2013

Rudy Project

National Academy of Opticianry Location: 25113 Description: All NAO members or anyone who purchases something will receive a free pass to Club Vision Lounge. Enjoy breakfast, lunch, and a nice place to sit. Nordic Naturals Location: MS9048 Description: 20% off show orders. NSL Analytical Services Location: LP9117 Description: NSL has developed specialized testing for AR coatings and evaluations for coatings with the ESWT suite of tests. OCULUS Inc., USA Location: MS8053 Description: See the Keratograph 5M topographer, and enter the raffle to win an iPad mini. OcuScience Location: MS2049 Description: Buy a case (12 units) of Ultra Dry Eye TG, Ultra Macular or MacuSafe and save 50% off the regular wholesale price. OCuSOFT Location: MS10049 Description: Receive a free tote bag with purchase. Save 10% or more on select items. Odyssey Medical Location: S5057 Description: Stop by for show specials on our complete line of dry eye products. Oliver Peoples Location: The Suites Description: See the new Colline and Artie style from our 2014 Campaign. ONOS Polarized Performance Sunglasses Location: 21122 Description: Buy 12 pair and get a free display.

14 | EYECAREPROFESSIONAL

Signet Armorlite

OOH LA-LA DE PARIS Location: G21024 Description: Receive 15% off your show order if paid in full by credit card at the time the product is ready to ship. ONO Optical Co Location: 13111 Description: 20% off wholesale price list and free shipping for all show orders. Ophthalmic Instruments Location: MS12049 Description: Instant rebate on M&S Smart System 20/20 and several Topcon items. Optek International Location: LP11079 Description: Offering a special show discount on the purchase of an Optek Oasis MAX Surfacing System. Optelec Location: MS12030 Description: Receive a $30 voucher towards a future order for all show orders $75 and over. Mention “Map My Show EyeSee” to receive 15% off certain on-site orders. Optical Works Corp. Location: LP10079 Description: Receive discounted pricing on various pieces of equipment. Opticaldisplays.com Location: 18049 Description: Receive a 10% discount on all show orders including the new Synergy Pro Rod Display System. Optimetrics Location: LP5066 Description: Axis TSRK-1000 AutoRef/Keratometer - $5,995 special with 0% financing available for approved customers. Small and very accurate.

Spectacle Eyeworks

Optisource International Location: LP13079 Description: Mention code OPT20 to received 20% off any OptiPet order over $100. These hand painted originals are sure to win over patients both young and old. OptiUSA Location: 24107 Description: Register at our booth and receive a free frame. Optivision Location: LP8105 Description: Freeform/digital & conventional surfacing & edging, online Rx order entry & remote tracing for any size wholesale or retail optical lab. Optylux Group Location: G24032 Description: Purchase 8 frames, choose 1 additional free. Purchase 15 frames, choose 2 additional free. Purchase 25 frames to become an Optylux VIP Partner. Ovvo Optics Location: G23033 Description: Buy 15 get 1 free and 6-piece custom display. Buy 24 get 2 free and 12-piece custom display. Buy 30 get 3 free and 16 or 24-piece custom display. OWP USA Location: G22037 Description: Purchase 24 frames at the show and receive 15% off. Purchase 24 sunglasses and receive 10% off. Presenta Nova Location: 25079 Description: With our eye catching LED shelvings, your frames will be always in the focus and perfectly illuminated. Private Label Optical Location: 24112 Description: Presenting our new collection of Carlo Bellini titanium frames.

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We Bring More to Your World AllerganOptometry.com

OPTOMETRY JUMPSTART™

National and Regional Meeting Support

Dedicated Sales Team

Teaching and Residency Support

Practice Management Resources

The Allergan Commitment to Optometry Is Stronger Than Ever. With new programs designed to benefit doctors at every phase of their career, there are more ways for us to work together than ever before. Visit AllerganOptometry.com to access a world of possibilities for your practice.

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International Vision Expo West Las Vegas 2013

Velvet

PSI Location: LP4087 Description: Get a free sample of Backside Lens Cushions. Also up to 50% off on surfacing and finishing supplies and equipment. Quantel Medical Location: MS2052 Description: See our portable ultrasonic biomicroscope for imaging the eye from cornea to lens. Quikeyes Location: MS2047 Description: Save $500 on QuikEyes Meaningful Use Version at the show. Quiksilver Location: 18042 Description: Free frames or instant Visa cards with minimum frame purchase. R&R Eyewear Imports Location: 24077 Description: Buy 12 Bellagio frames, get 1 free. ReadeREST Location: LP11068 Description: Order any 54 Pieces (display included if desired) and save 20%. REM Eyewear Location: 13043 Description: Launching a Converse collection of limited edition styles designed with a retro mindset. Reptile Polarized Sunglasses Location: G22032 Description: Get a free iPad with purchase of Reptile’s technologically advanced polarized sunglasses. Get a free Kindle Fire with minimum purchase. Revolution Eyewear Location: G21037 Description: Celebrating our 20th Anniversary by launching Robert Graham Eyewear. Seven ophthalmic and ten sun in the first collection. 16 | EYECAREPROFESSIONAL

Vera Bradley

RGSF Distribution Location: 23091 Description: 15% discount when you pay at the show using our secure merchant terminal. Also, purchase 25 units or more and get a 15% discount. Ronit Furst Hand Painted Eyewear Location: G21028 Description: Buy 12 frames, get 1 additional frame free. Buy 20 frames, get 2 additional frames free. Buy 26 frames, get 3 additional frames free. Rudy Project Location: 20005 Description: Launching the new Proflow & Agon sunglasses. Rye & Lye Location: G23046 Description: Preview all new Rye & Lye releases with unique materials. Rysurg Location: MS2062 Description: Purchase a $1,200 BlephEx Starter Pack for $699 during the show. Santinelli International Location: LP11087 Description: Stop by for our all-new catalog and an Optical Supply Savings Pass for 15% off your purchase of $100 or more. Learn about our exciting new products during “lightning round” demonstrations. Schneider Optical Machines Location: LP5095 Description: Unveiling our newest coating solution from the EBC series – the EBC 900. Shamir Insight Location: LP6099 Description: Learn about Shamir’s newest designs, Shamir Computer & Shamir Workspace. Signet Armorlite Location: LP7065

Viva International Group

Description: Spin and Win! Learn about KODAK Unique HD Lens and KODAK Lens Intelligent Dispensing Software and take your turn spinning the wheel to win a prize.

Silhouette Location: Suite #35-120 Description: View our dynamic new collections and a complimentary style consultation. Learn business building concepts, and see how our innovative online tools can assist your practice. Sophia Loren Eyewear Location: 18031 Description: Buy any 8 Sophia Loren frames and receive a free Leopard print hand bag. Spectacle Eyeworks Location: G21004 Description: Purchase 24 frames and receive two frames at no-charge. (excluding Wood Horn, Assoluto Eyewear and Benner Eyewear) Sperry Top-Sider Location: 16043 Description: Order 18 pieces or more, receive a complimentary Nautical Alphabet Scarf. Spy Optic Location: 16112 Description: Buy 10 get 1 free, buy 20 get 3 free, buy 30 get 5 free. Stereo Optical Location: LP11064 Description: 15% off all equipment (not including Optometry Equipment). 20% off Optecs and Stereotests. Sunairess Eyewear Location: G24009 Description: Buy any 15 frames from the OptiLuxe collection and receive a 24 carat GoldenLuxe frame. SynergEyes Location: MS7058 Description: Introducing UltraHealth, the hybrid contact lens for irregular corneas with a high-Dk silicone hydrogel skirt and hyper-Dk GP.

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[ The alternative photochromic ]

Value • Reliable • Quality

www.ShoreLens247.com 1.888.547.4802

www.corning.com/ophthalmic

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International Vision Expo West Las Vegas 2013

Wiley X – Static

TC Charton Location: G24043 Description: Open an account of the ALEXANDRA PENG collection with 5 or more pieces and receive a $50 Amex gift card. Tomey Corp Location: MS8047 Description: Buy either a specular microscope or autorefractor/keratometer/topographer and receive a small electric table free. Transitions Optical Location: LP7087 Description: Get your ticket for daily drawings, for a chance to win a trial pair of Transitions Optical’s latest product technology. TravelFlo Location: LP6102 Description: Learn more about our rewards program, and enter for your chance to win an iPad Mini. TruForm Optics Location: MS9051 Description: Register for the free diagnostic trial set and pick up your complimentary gift. Tura Location: 16042 Description: We’re giving away an amazing exotic vacation package or a $2,500 spending spree & a selection of technology items. Velvet Location: G24005 Description: View our collection and get a complimentary Vegas Red Carpet photo taken. Vera Bradley Location: 19031 Description: With any Vera Bradley order, you will be entered to win a Vera Bradley Travel Set. Two winners will be chosen each day at 4 pm. Via Spiga Eyewear Location: 18031

18 | EYECAREPROFESSIONAL

Younger Optics

Description: Free tumbler with the purchase of any 6 frames. Free $20 Starbucks gift card with the purchase of any 10 frames.

Villa Eyewear Location: G23046 Description: Come see the lightest and minimalist titanium frames for Blackfin Zero. Vision Systems Location: LP10109 Description: $2,500 instant rebate on all Patternless Edgers purchased on the show floor. Featured brands include, Santinelli, Optronics, Essilor, Gerber, and Briot. 25% deposit required. VisionPro Location: MS2050 Description: Stop by for a personalized one-on-one demo of VisionPro Point of Sale & Practice Management Software. Viva International Group Location: 16053 Description: Unveiling a limited edition GUESS collection of women’s frames to support Komen’s mission to end breast cancer. Vivid Eyewear Location: 19017 Description: With a minimum purchase order receive a free Vivid Tee. Volk Optical Location: MS10056 Description: A free multiple lens case is available with the purchase of any Volk lens. Also, 10% discount on all Volk lenses. Walman Optical Location: MS6033 Description: Order 12 frames from Callaway, London Fog, Wildflower and Stepper Eyewear Collections and receive a $100 Amex gift card. Westgroupe Location: 18023 Description: Test your skills in our wind

Zyloware

tunnel. Try to grab as many coupons and prizes as you can or win the grand prize for $5,000. Win an instant prize by getting spotted wearing your KLIIK THIS button.

West Optical Manufactory Company Location: 20033 Description: Launching SUPERB, a high-end brand with trendy and sophisticated design. Wiley X Eyewear Location: 21073 Description: Select from a variety of qualifying show specials and earn free products and displays. X-IDE Location: G23046 Description: Preview all the new releases for fall/winter 2013. Younger Optics Location: LP5077 Description: Enter the daily sweepstakes for a free iPad Mini. NuPolar App users get a special thank you gift at the booth. Zeavision Location: MS4057 EyePromise is guaranteed to increase MPOD (Macular Pigment Optical Density). ZEISS Multimedia Location: 16115 Description: Try out the new ZEISS cinemizer OLED wearable 3D display monitor and enter to win a set of your own. Zyloware Location: 18031 Description: Earn real casino chips, great discounts and giveaways. Also, check out our three newest release collections MaxStudio.com, Via Spiga and Red Lotus Eyewear.

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Save time and money! Purchase your ticket online: www.opti.de/en/tickets

Find it all at a glance: www.opti.de

View whatâ&#x20AC;&#x2122;s coming up. Encounter the inspiration. Learn how to maximize your success: at opti 2014 the entire optical sector will meet again to bring the future to the forefront. Come and experience the dynamic flair that only this distinctive trade show can pull off!

January 10 - 12, 2014

Contact U.S. Office Francesca Novak Phone 646.437.1016 fnovak@munich-tradefairs.com

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E YEWEAR TRENDS FOR FALL 2013 MENâ&#x20AC;&#x2122;S TRENDS FOR FALL 2013 Traditional masculine profiles are given fresh twists this season, with naturally vibrant pigments, outdoorsy patterns and studly accents. As such dashing elements make major statements this fall, charming gents, minimalist men and lively guys alike will have quite the selection of specs and sunnies to choose from.

Dolabany Eyewear (Lazar)

Leader (Commander)

SPY (Alcatraz)

Von Zipper (Mayfield)

Dsquared 2 (DQ105)

Jonathan Paul Eyewear (Nowie)

Original Penguin (The Landry)

Sperry Top Sider (Falmouth)

Charmed Artist Classical shapes rooted in the old-school era collide with rustic and true-wood finishes, not to mention an equally earthen color palette, for refined rugged appeal.

Effortless Intrigue Simplicity meets versatility with streamlined silhouettes in subdued, yet illustrious, grays, blues and greens with understated detailing.

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Wavefront Optimized RefraXion Because it’s Time for Better We all know that ‘time is money’, but do you know how to ‘buy more time’?

OPD-Scan III wavefront system measures >20 diagnostics – and how cleanly light passes through the optical path. In less than 1 minute, Wavefront Optimized refraction can discern which patients will/will not require a full refraction to achieve 20/20.

you do.

TRS-5100 rapidly completes the required refraction with digital speed and accuracy.

Know who’s sitting in your chair in less than 1 minute: • Harvest more accurate data in less time • Understand each patient’s full optical pathway • Determine refractions needing minimal correction to achieve 20/20 • Save 5-7 minutes per patient • See an additional 3+ patients each day • Give every patient more quality time • Increase optical revenue up to 30+% • Validate Rx changes and increase patient satisfaction • Optimize cataract and refractive outcomes to 20/happy • Enjoy more patient loyalty Now that’s outstanding return on investment. It’s about time!

XFRACTION: WAVEFRONT OPTIMIZED REFRAXION

VEW • MS8031 800.874.5274

www.marco.com *Data based on national averages.

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EYEWEAR TRENDS FOR FALL 2013 WOMENâ&#x20AC;&#x2122;S TRENDS FOR FALL 2013 This fall, eyewear-loving ladies should be on the lookout for timelessly mod silhouettes, abstract prints and alluring details, as well as earthy, yet elegant, hues. Whether youâ&#x20AC;&#x2122;re excited by retro influences, awe-inspired shapes and colors, or sophisticated beauty, there's an array of musthave styles at the fashion forefront.

Cazal (866)

Lanvin (VLN572S)

Lisa Loeb (Hot Minute)

MIUMIU (MU53OS)

Ana Hickmann (AH9146)

Carmen Marc Valvo (Valentina)

Catherine Deneuve (CD323)

Jimmy Choo (Mindy)

Sheer Impulse Daring designs rule the show, with over-the-top glam embellishments, a captivating palette and unexpectedly striking profiles paving the path to seductive sass.

Timeless Treasures Channeling fashion icon Jackie O, archetypal silhouettes are revisited and infused with the added fervor of contemporary finishes, majestic adornments and romantic pigments.

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Best Free Things to Do in Vegas The Aquarium at the Silverton: Located within the cozy Silverton Hotel, a 117,000-gallon saltwater aquarium provides entertainment on a scale one can enjoy only in Las Vegas.

Marjorie Barrick Museum: With displays of Western culture, desert life and the history of ancient Mexico, the Marjorie Barrick Museum of Natural History is both educational and vibrant.

Conservatory at Bellagio: Crafted by a team of 100 horticulturalists, the Bellagio’s conservatory features elegant, elaborate arrangements of plants and flowers in its bright, airy atrium.

P3 Studio at the Cosmopolitan: Featuring contemporary artists from around the world, creating interactive installations as part of an innovative artist-in-residence program.

Ethel M Chocolate Factory: Located seven miles from the Strip, its free admission entices us to the factory, through which many a visitor goes for a behind-the-scenes look at the candy-making (and tasting) process.

The Sirens of TI: Part muse, part temptress, part pirate, watch as the Sirens of TI battle a band of pirates in Sirens’ Cove, located at the front entrance of the popular hotel and casino.

Fall of Atlantis at Caesars: No civilization put on a greater spectacle than ancient Rome, and now you have a chance to witness the glory for yourself.

Streetmosphere: The Grand Canal Shoppes at the Venetian adds a little ‘Streetmosphere’ to the shopping experience. Sunset Stampede: Take a symphonic journey through the Wild West at Sam’s Town.

Fountains of Bellagio: Every evening, a water and music show plays again and again in the spectacular fountains filling the quarter-mile-long lake in front of the Bellagio.

Volcano: at The Mirage Every hour after dusk, the Mirage volcano explodes forth for crowds of curious Strip onlookers.

Fremont Street Experience: The Fremont Street Experience will have you dancing in the street with its $70 million light canopy and 540,000-watt sound system.

Welcome to Las Vegas sign: Guests can park their cars right next to Las Vegas’ 50-year-old iconic sign and take plenty of memorable photos.

M&M’s World: This may be the most delicious attraction in Vegas. And judging by its scores of visitors, M&M’s World must be doing something right.

Wildlife Habitat at the Flamingo: The Flamingo’s brilliant neon sign is undoubtedly one of the most recognizable on the Strip. And visitors can take a closer look at the creatures who inspired the bright display at the hotel-casino’s very own wildlife habitat.

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PLEASE STOP BY THESE SELECT EXHIBITORS ABS Inc, Smart Mirror . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . MS3036 Adlens USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20107 Allergan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . MS10035 Baby Banz Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25074 Best Image Optical Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20017 Clariti Eyewear. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16111 ClearVision Optical Co Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16087 Coburn Technologies Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . LP6075 Eyevertise . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . MS4059 Eyewear Designs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18017 Fatheadz . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23093 Fitovers Eyewear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13054 Frame Displays . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20114 HILCO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . LP12109 HOYA VISION CARE. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . LP6087 ic! berlin america. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . The Suites JEE VICE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . G24017 JF REY Eyewear Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . The Suites K-Mars Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24072 LINDBERG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . The Suites Marco Ophthalmic Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . MS8031 Marcolin Eyewear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22051 Match Eyewear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13115 My Vision Express . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . MS4053 Optisource International Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . LP13079 Revolution EHR . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . MS6052 Revolution Eyewear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . G24013 Rudy Project/XX2i Optics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20005 Seiko Optical Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18053 Signet Armorlite Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . LP7065 SILHOUETTE. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Suite 35-120 Solution Reach. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . MS3065 Spectacle Eyeworks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . G21004 Vision Systems Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . LP10109 Younger Optics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . LP5077

Publisher/Editor

Advertising and Sales

Jeff Smith

Production/Graphics Manager

(215) 355–6444 • (800) 914–4322 lgrande@ecpmag.com

Bruce S. Drob

Editorial Offices

Director, Advertising Sales

111 E. Pennsylvania Blvd. Feasterville, PA 19053 (215) 355–7019 • Fax (215) 355–7618 www.ecpmag.com jeff@ecpmag.com

Lynnette Grande Opinions expressed in editorial submissions contributed to EyeCare Professional Magazine are those of the individual writers exclusively and do not necessarily reflect the opinions of EyeCare Professional Magazine, its staff, its advertisers, or its readership. EyeCare Professional Magazine assume no responsibility toward independently contributed editorial submissions or any typographical errors, mistakes, misprints, or missing information within advertising copy.

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