ENVIRONMENT
MARCO PIEMONTE CEO Greenden
I
t is in the nature of Greenden and its international “Green Hearts Dignity” community to intercept entrepreneurial realities such as this that we are about to present, people who make sustainability their reason for living and this is how we want to introduce you to Malga Priu Marco Piemonte CEO & Founder Greenden “Live like we were ants ... inside a pine cone” The “Puanina Tour” path is located in Ugovizza in the Municipality of Malborghetto in the province of Udine. It is a path that leads to the majestic resonant spruce trees, an extremely poetic and evocative image, a romantic and fascinating trekking, which leads to enchanted places where the magic gives rise to fantastic stories like this that I am going to tell you and in the meantime we arrived on the natural terrace of Malga Priu here as in a phrase by Nelson Mandela “nothing like in a place that has remained unchanged makes us discover how much we have changed” still here we can say with firm determination “that when nature and man decide to work together, great things happen” and still here observing the majestic pine cones “tree houses” anyone lucky enough to observe them feels within themselves how deep the bond is with the nature that surrounds us and observes us like a mother with her children and from here comes the feeling of identifying ourselves in skilled worker ants ... very able architects, able to build objects, houses in our case, that do not deface our wonderful planet. Suddenly we are ants, we feel part of their world and we perceive their valid and undeterred efforts that largely reflect what this enchanted place can awaken, after the experience of Malga Priu we will feel inside us how it is possible to build our life side by side with nature and becoming its architects, showing us how we can transform dreams into reality and revealing that the greatest success is achieved with constancy, that constancy and that desire to remain faithful to environmental sustainability as taught by “Tributsch-Della Mea family” effectual example of zero-impact habitability. Any of us in this place can examine their industriousness, sufficiently disciplined to be able to complete tasks in which we are committed or called to fulfil towards a more ethical and respectful world for the next generations. Why did I choose the title “live like we were ants ... inside a pine
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cone”? Because it is known to all of us that in the world of ants, moving a drop of water may seem like an impossible undertaking. «Yet this tiny insect does everything it can, showing us that, if we work hard, we can get what we want. “Symbol of the energy that circulates in the bowels of the earth, the ant represents our deepest resources, inner strength and tenacity. With his behaviour he teaches us that, instead of being frightened by difficulties and big goals, we should get to work with a positive spirit. As founder of the international group “green hearts dignity” I am happy to be able to give this reality the right attention through this article and I turn to you ... that you are perhaps looking for (you or the people around you) the fastest and easiest way to a more sustainable world .. to you who are neglecting some important activities in your daily routine to achieve this goal, to you who are laying good foundations, to you who are adding new cultures to your life, with each passing, cultivating them through work, hobbies and so on. I would like to ask you some questions; Are you patient through your efforts? With yourself? With the others? Are you making things more complex and difficult than they really are? Are you missing an opportunity to start new creations and attempts to get closer to the world of sustainability? The ant can teach you to make the most of your power to design and recreate life and situations from the ground up, it will show you how to work together with others for the good of all and will teach you how, if the commitment is sincere, the reward follow in any case, in time and in the most appropriate way, regardless of the circumstances. The ant represents the promise of success through commitment, trusting that, at that point, the whole world will agree to our efforts and help us “. and for this reason that I personally wanted to make a strong synaesthesia with this type of entrepreneurship and reward the coowners Cristina Della Mea and Manuel Della Mea sons of the founder of this enchanted place Renata Tributsch. Greenden Greenden’s story belongs to the power of belief, to the vision and sentiment of two passionate young entrepreneurs who, some years ago, developed a powerful yet revolutionary design idea: a new ecological Business Code “Design Dignity”, a gentle Revolution. Greenden
