CREATIVE ADVERTISING MA Build your capabilities as a strategically minded art director or copywriter. You’ll learn in an environment replicating a full-service advertising agency, where you’ll develop the creativity and key skills to forge a successful advertising career. Working in copywriter and art director creative teams, you’ll create advertising from your very first week, taking on projects based on real agency briefs. On top of developing an understanding of strategy and conception, you’ll also learn the vital skills essential to any advertising role - like IT training, negotiation and presenting ideas.
Location: Duration: Direct line:
Falmouth Campus 1 year full-time 01326 213730
Modules □□ □□ □□ □□ □□ □□ □□
Introduction to Creative Advertising Introduction to Studio Practice Concept Development & Folio Outline Business & Applied Technology Behavioural/Cultural Studies Essay Integrated Portfolio & Website Reconstruction
Assessment A ssessment at the end of each study block C ombination of visual, verbal and written assignments F inal, external assessment takes place in September
Why study here? Creative Advertising MA is a founder member of the D&AD university network, offering the chance to exhibit your work at the New Blood competition Take part in London Study Week at the heart of the creative advertising industry, including workshops and placements at top international agencies Forge links with the world’s best advertising agencies
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Entry requirements We welcome applications from those with relevant equivalent Level 6 qualifications, or relevant equivalent experience, and a demonstrable interest in their subject. We also welcome applications from prospective students who do not necessarily hold conventional higher education entry qualifications.
falmouth.ac.uk/study/postgraduate/creative-advertising
