20 Best Startups in India 2020 by Business Connect

July 2020 | Rs. 299/-

THESE START-UPS ARE COMBATING COVID-19 WITH GRANTS FROM AN INDIAN BILLIONAIRE

CORONAVIRUS 6 WAYS TO STRENGTHEN YOUR IMMUNITY NATURALLY

HOW TO STOP THE

THE CORONAVIRUS IN INDIA: HOW TO PREPARE FOR THE GREAT UNKNOWN

GLOBAL ECONOMY

FROM PLUNGING INTO A DEPRESSION

7 WAYS TO GO OUT AND STAY SAFE DURING THE CORONAVIRUS PANDEMIC

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Now Hiring. Jeff Cook Real Estate welcomes industry leaders who challenge the norms and are looking to take their business to new heights.

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Editor’s Note July 2020 | Rs. 299/-

THESE START-UPS ARE COMBATING COVID-19 WITH GRANTS FROM AN INDIAN BILLIONAIRE

CORONAVIRUS 6 WAYS

TO STRENGTHEN YOUR IMMUNITY NATURALLY

THE CORONAVIRUS IN INDIA: HOW TO PREPARE FOR THE GREAT UNKNOWN

HOW TO STOP THE

GLOBAL ECONOMY

FROM PLUNGING INTO A DEPRESSION

7 WAYS TO GO OUT AND STAY SAFE DURING THE CORONAVIRUS PANDEMIC

Frame your failure as a beacon to find the way to the lucrative success

Kajal Dobhal Kajal@businessconnectindia.in

Many people lose heart when they fail a couple of times while chasing their dreams, and eventually quit on their goals. They believe not achieving success is a failure in itself. Most of the time, owing to the above premise, they blindfold themselves from perceiving the opportunities that can help in developing a new perspective towards their approach to pursue the goals. A famous quote tossed by Denis Waitley that I personally consider very inspiring says –“Failure is delay, not defeat. It is a temporary detour, not a dead end.” Simple words with great meaning indeed. We must embrace failures as a part of life, wholeheartedly. For every entrepreneur, failure of a start-up is the most dreadful dream to ever encounter. But, everyone has this choice of using their failures as the stepping stone to attain greatness in the best possible way. If someone believes that he is a failure, then I would assert that he is for sure, as believing such a notion will inevitably lead to more failures. Hence, budding entrepreneurs must treat each failure as a challenge and hone their skills as much as possible to win the next round. With this latest issue – ‘20 Best Startups in India 2020’, we set out to find the finest entrepreneurial ventures that have set benchmarks in the relevant domain by their exclusive offerings. This edition will subtly imply that if you have goals and a determination to achieve them, people will support you knowingly or unknowingly. You will get to know that Passion, Ambition, Determination, and Drive are some traits that sets a leader apart from others. I believe this issue will bestow the aspiring entrepreneurs with enough motivation to succeed, by offering them some insights into the lives of business leaders, hailing from different domains. A successful business venture is a result of developing new strategies with a touch of hard work and the dusting of a little bit of smart work as well. I hope that the diligent efforts of our team will broaden your perspective and enrich you daily, with the inspiration to scale the heights of success by applying a realistic approach. We hope you will find the article on how to go out and stay safe during the COVID-19 pandemic quite interesting. In this monthly issue, a special coverage has been offered to the ‘United Art Logistics India Private Limited’ that is a trustworthy name and a reputed organization in offering Logistics solutions. The Firm is redefining each phase in the logistics processes under the auspices of the Managing Director, Annurag Sharma. At last, I would like to offer the words of admiration to my entire team and management for their commendable efforts to bring this issue into notice. Wishing all the readers good health, I expect when you read this issue out, you’ll be left amazed by the inspiration bestowed upon you to pursue your dreams with high spirits.

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Business Head ASHISH KUMAR

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Content

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COVER STORY

UNITED ART LOGISTICS INDIA PRIVATE LIMITED

Offering the clients an unrivalled mixture of services assisting the future outlooks of your business ANNURAG SHARMA | Managing Director

E-BI INTERNATIONAL TECHNOLOGIES (INDIA) PVT. LTD.

OSK FOOD & TECHNOLOGY PRIVATE LIMITED

DR. GEORGE WANG | (CEO & President)

RAHUL HAZARIKA | Founder & CEO

SUITE HOMES

MIGUEL RODRIGUES | CEO

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TRY ME

ANSHUL KAUSHIK | Managing Director 6

MOBLOG MEDIA

DHARMENDRA SINGH | Founder

UPHUNTER SOLUTIONS INC

PARAMAGURU DEVENDRAN | COO

16 26

These Start-ups are combating COVID-19 With Grants from an Indian Billionaire

30 The Coronavirus In India: How To Prepare For The Great Unknown

36 7 Ways To Go Out And Stay Safe During The Coronavirus Pandemic

44 Coronavirus 6 ways to strengthen your Immunity naturally

How to Stop the Global Economy from Plunging into A depression 7

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

y r o t S Cover UNITED ART LOGISTICS INDIA PRIVATE LIMITED Kajal Dobhal | Business Connect

Offering the clients an unrivalled mixture of services - assisting the future outlooks of your business United Art Logistics India Private Limited (UAPL) has pioneered in the domain by offering exclusive Logistics Solutions to Art galleries, Auction Houses, Collectors, Art Fairs & Events from the pickup to installation services. The Organisation aims to offer hassle-free and customized flow of goods. Being a trustworthy name and a reputed organization, it offers Warehouses Services, Packaging Services, Movement and Unpacking of the Goods in a fastidious manner. With the safe, economical, and convenient packaging and moving services, the Company is successfully carving a niche for itself in national as well as international domain. Headquartered in New Delhi, the Indian staff of UAPL possesses over 20 years of experience in highly-valued and time-sensitive fragile logistics. The activities are managed by experienced Logistics Management that ensures a seamless global solution for all -Art events and Fairs, TV broadcasting and International Events activities as well as Cargo movement. The Company is effectively redefining each phase in the logistic processes and exclusively synchronized transport-network that ensures a decisive ambitious head start.

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ANNURAG SHARMA | Managing Director

Cover Story

Mr Sharma states that starting from scratch is never a cakewalk for a business venture. The practical experience that one comes across while conduction of a business operation from scratch offers some exclusive insights to an entrepreneur. Owing to the past experiences of working with Blue Dart, he attained the knowledge of conducting a Courier and Cargo Shipment Company, and recognized the liabilities of this arena with full dedication.

Excursion of the Managing Director- Annurag Sharma When Mr Annurag Sharma became assured to continue his studies after the schooling, he always aspired to lead a self-sustained life rather than being dependent on another person for monetary needs. In the age of 18, he got his first job by being involved in the Marketing Research sphere. After some time, he approached a company – Blue Dart Express, joining as a delivery boy at first, but ascended the hierarchical ranks with his hardworking spirits and reached the Management level effortlessly. A wave of realization hit him when Blue Dart commenced its aircraft services. He realized the need of boosting the entrepreneurial spirit in the Logistics sector. His keen and curious personality helped him learn how to reduce time in International shipments, Custom procedure and International packing of fragile items enhancing his knowledge in the relevant domain to maximize the benefit. By extracting the knowledge from this sphere, he established his business venture as one of the leading Fragile Items Packaging Company, such as fine artwork and sensitive instrument handling service provider.

CORE SERVICES OFFERED BY THE COMPANY • Exclusive-use, direct service available with a trucksized and equipment matched to meet your artwork’s needs – whether you are shipping paintings, sculptures, fabrics or other fine artwork. • Pickups and deliveries available 24/7/365 to meet your schedule or changes in your schedule. • Continuous shipment monitoring with two-way satellite communications. COMMENDABLE INSIGHTS ON BUSINESS CONDUCTION Mr Sharma has a distinct philosophy about the conduction of a business venture. According to him, there are two ways of conducting a business venture- One is to perform 11

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the task that has been proposed on your table daily and the another way is to delve more into the depth of your job and always keep an eye on the activities of your competitors. The latter way of performing a task as per the premise given above, will add value to one’s job and will make one more productive and efficient.

“Consumers are always worried about the whole procedure- when the box would be picked up or will it be delivered on time or not. The whole Logistics Industry is striving to make a difference between these two states only. A budding start-up in this arena must make sure that customer values and delight are being fulfilled accordingly. We can customize the logistics and enhance it most beneficially. But, customer satisfaction should be the priority for ensuring success in the Logistics Industry.” says the Managing Director.

The colossal giants in the relevant field encounter a lot of lapses in this domain, as they are submerged in the system-oriented operations. The Key Official shares his personal experience of working with a megacorp that was inefficient in providing the adequate information to its consumer base. Contrary to this, small corporations simply divide the whole procedure into three divisions which is an effective way of offering a better experience to the consumer base. The Managing Director says that theoretical knowledge will not yield you with better results if you cannot imply it in your practical life. “It is great to be a process-driven company but the management must ensure that such processes are defined or cut-down in a manner to escalate the performance of the employees. These solutions should contribute to the betterment of the Company rather than putting pressure on the employees.” says Mr Sharma. Usually, the Company seeks financial services from in-house Accountant, Chartered Accountant and a Company Secretary who constantly strive to make the Organization flourish well from every aspect. BUSINESS MANAGEMENT WHILE BEING QUARANTINED When questioned about the tactics ensuring the appropriate business management in the nationwide lockdown, the Managing Director states that all the team members are connected via social media platforms to each other, and it has been instructed to the adept team of the Organisation to dedicate a significant amount of the time from their daily routine for the better conduction of the business operations. The team considers this sort of business management better than the previous work culture, as now all the operations are heavily relying upon the digital procedures saving the time and energy significantly. In terms of shipment coordination, the pressure has been lessened that has resulted in better harmony than ever before. The Company is also ensuring preventive measures regarding the safety of the forefront workers during the COVID-19 outbreak. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

SELF-SUSTAINING BUSINESS MODEL The activities of the Organization are self- sustainable and they do not rely upon the funds proposed by the stakeholders for running the business operations. In India, the Organisation is flourishing pretty well while depending upon the self-sustained business model that need not to be funded from the investors. The Key Official has never considered borrowing any amount of sum from the banks, as the Company has survived the odds on its own. But, pinpointing the future outlooks, Mr Sharma conveyed that if the Organization expands its reach to the international market then it is willing to seek the investors and stakeholders for global conduction of the business.

“The key point is that if you conceive a financially sustainable idea,

then you shouldn’t be in search of fundraising tactics. I would like to be associated with the people who would have something innovative to add to my business venture rather than adjoining the Company in regard to the monetary policy. As of now, we are quite happy with the way our venture is scaling the heights of growth. We will not be trading the shares of the Company just to earn the money, which is a strict policy constituted by us. But, we welcome the experts who are willing to offer the innovative solutions to the Organization, wholeheartedly. Says Mr Sharma.

“

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stimulus for acknowledging the responsibility towards society. Offering help in the best possible way to the underprivileged section of the society is a usual practice that is performed from their end regularly.

CLIENTELE The operational activities of the Company deals with the things that need to be taken care on behalf of an individual. The colossal clientele of the Organization includes the Celebrities, Politicians, Top- Notch Blue Chip Company, Leading Indian Companies, privileged NRIs and Corporates, etc.

INSPIRING THE WORKFORCE In order to ensure the functioning of a business venture in a coordinated manner, one must pay immense attention to the workforce. Motivated and joyous workforce is the backbone of any successful business venture. The Organisation makes it certain that the employees are always helped at the time of need, paid well, adequately supported to make them feel secure and consider their problems on a serious note with the intention to erode such complications.

The secret mantra that is tossed by the Key Official for ensuring client’s contentment is ‘Good pickup and Excellent delivery.’ The Company makes it certain to perform according to the customer requirements. Each process is thoroughly customized as per their Standard Operational Products that bestow their consumer base with an exclusive experience. They render the tailormade services that are conducted as per the customer’s aspiration. The satisfaction of their clients is a must for the management from every aspect and for this, the skilful team members keep juggling their minds constantly.

SYNCHRONISING WITH THE TECHNICAL ADVANCEMENTS Like any other major giant, UAPL has also spent a prodigious sum of money on the technological advancements to evolve as the trendsetter in their respective domain. The adept team of the Organisation is continuously engaged in developing a self-developed and cost-efficient solution.

ACKNOWLEDGING THE CSR The Company has recognized its Corporate Social Responsibility amidst the global pandemic and ensured to sanitize the buildings and premises near the workstation all by itself. They have distributed Masks, Sanitizers and Food Items to those in need. The Managing Director says that something like COVID-19 shouldn’t be the only

As per the Key Official, no organization is left with a choice but to add the latest technology in their business conduction mechanism. No matter how antique the strategies and tactics are, without the technological advancements nothing will yield to a start-up. ACHIEVEMENTS AND ACCOLADES ATTAINED BY FAR Mr Annurag Sharma reveals that the major achievement that has been acquired by the Company is ‘Zero Service Failure’. He claims that in his last 15 years of the entrepreneurial venture, not even a single customer could claim that the damage was made to the delivered products from the company’s end. Maintaining the same level of dedicated efforts for such a long time is not an easy task. No legal claim in regard to the shipment procedure has been filed against Company by far. The adored clients of the Company have never been disappointed concerning the pickups and deliveries of the items and absolutely trust them for their exclusive logistics services. For the team of UAPL, this is a major accomplishment on which they are gratified. The Key Official says that they have exceptionally performed better than their peers, even amidst the alarming situation put forth by the global pandemic subsequently followed by nationwide Lockdown. When other companies in the relevant domain are waiting to unlock their containers from the major ports, UAPL has assured on-time delivery to its precious clients effortlessly.

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PERCEPTION TOWARDS SUCCESS The Key Official says, “A successful business venture means a journey that leads you to immense profit, making the competition irrelevant. If a person offers such a level of products or services that are incomparable from every aspect, then a business is said to be a surging success. It is generally acquired by the mix and match of the technology, and a person must be well-versed to make good use of such opportunities.”

WORDS OF WISDOM FROM THE DESK OF THE MANAGING DIRECTOR

“Life is an unpredictable game and nothing much could be planned about it. Unexpected circumstances keep encircling us all the time and we should embrace these for our betterment only. One must always respect and love the people associated to oneself and live a life of the king size. Be it your family, friend, parents, employees, etc, all play a significant role in your life, and one need to acknowledge this premise properly for living a calm and content life. A person should recognize his responsibility as a citizen as well and contribute in this sphere from every possible mean, for the betterment of the nation.”

-Mr. Annurag Sharma

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BCM Review

These Start-ups are combating COVID-19 With Grants from an Indian Billionaire We are looking to develop a battery-based portable version for the food delivery segment and cabinets for restaurants and food outlets,”said Singhal, Log 9’s CEO“Direct exposure to UVC light is harmful, hence we have ensured no light can leak out of the box during operation. Medicines are also not recommended for disinfection since there is a possibility that it might alter the drug composition. As per Forbes.

Nothing is more expansive than a missed opportunity As this pandemic started spreading all over the country, Suhani Mohan Mumbai based entrepreneur saw a dire shortage of face masks. The Cofounder and CEO of Saral Designs, which develops ultra-thins Sanitary pad making machines that make high quality and affordable sanity pads, quickly reset one of her machines to make disposable face masks. The 30-year-old entrepreneur is also manufacturing mask making machines. Suhani Mohan and her co-founder Kartik Mehta knew, that they cannot do it alone and needed help so they emailed an Indian auto billionaire Anand Mahindra, who gave quick response to their email and connected them to the Mahindra’s engineers. Those engineers helped the due with procuring parts, fabrication, and assembling. Mask making machine was ready within 100 hours. This start-up has made a million masks till now. These masks are designed with nonwoven polypropylene and were sold to hospitals at a low price. The company has manufactured a fully automated machine, that can produce 80 masks in a minute and is looking forward to producing a million masks in a month. The upgraded machine has cost 55,000 dollars that were provided by an Indian billionaire Harsh Mariwala’s Innovate 2 Beat COVID initiative. He made an announcement of the initiative in March 2020 through his Marico Innovation Foundation. Mariwala foundation and ATE Chandra Foundation (Founded by Amit Chandra the chairman and MD of Bain Capital Private Equity) has come together to make this initiative possible, and to offer a total grant value of RS 2.5 crores: Mariwala contributed 15 million and while Chandra contributed 10 million rupees with the reaming 100,000 dollars by Bill &amp; Melinda Gates Foundation. Mariwala believes that any crisis creates many new ideas. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

The companies are selected by the board led by an Indian scientist Dr. Raghunath Anant, who is a former director of General of the Council of Scientific and Industrial Research. The focus is one backing homegrown start-ups which can grow fast as soon as possible. Mariwala explained that his role is to scale up the start-ups, obtain regulatory approvals, and assist in distribution and Brading. One of the third companies Saral is in the PPE (Personal Protective Equipment) segment. Some awardees start-ups in the ventilator segment will be proclaimed in the upcoming week or so. The second start-up is supported by Mariwala, the company called Log 9 materials from Bangalore, the company recently has got about $100,000 from the Innovate2BeatCOVID grant to develop a Unique multifocal UVL (Ultra Violet Light) disinfection chamber called as Corona Ovens that can sanitize anything within 10 min. The chamber size is similar to microwave that comes in 20 L, 30 L, and 40 L- with the help of it, you can sanitize shops, and home including masks, cell phones. With the help of the A33 L version, you can sanitize your groceries and eight N95 Mask. The Corona Ovens price has between $140 and $ 190 and has already sold 1200 units-online. Now the log9 is coming with the Indian Institute of Science in Bangalore to lunch new variants. For the safety and intensity, the ovens have been tested in IISc labs.

Log 9 Materials is a nanotech company, founded by Akshay Singhal, Kartik Hejela and Pankaj Sharma in 2015. These all have graduated from IIT Roorkee. The trio began manufacturing the product on March 24, the day India went into a nationwide lockdown and shipped their first oven on April 11. At the moment, the company produces 120 units per day. The oven has been developed and deployed larger variants for airport use to sanitize trolley, escalator handles, and many others. The third one start-up called Crea Worldwide has got funding $ 55,000 for the initiative, the company makes personal protective kits for healthcare workers, dentists, and the police force. The PPE Kits include a face shield, breathable hydrophobic polyester, parka and coveralls, use non-laminated fabrics. A kit can be used up to 12 hours even in Indiaâ&#x20AC;&#x2122;s searing summer heat. The Founder of Crea Upkar Sharma was in the business of making military defense gear, without wasting time, he moved to make PPE gear. His first kit was ready in less than a week and now makes 1,300 kits in a day. He has said that they would make 4000 to 4500 kits per day. 17

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Clay Consulting

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Clinics On Cloud

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Founder & CEO

E-BI International Technologies (India) Pvt Ltd

Dr. George Wang / Durga Prasad

CEO & President / Director India Operations

Ecozen

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ElasticRun

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Engenext Software Solutions

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Lollypop

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MedMarvel Software Solutions

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Moblog Media

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Mudrakwik Fintech

Swapnil Madiyar

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Obelisk Power

Kanishk Rathore

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Osk Food & Technology Pvt. Ltd.

Rahul Hazarika

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Pharmarack

Amit Backliwal

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SAEL Energy Solutions

Saji Phillip

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Sciffer Analytics

Chandni Priya

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Suite Homes Pvt Ltd

Yash Bhakare & Miguel Rodrigues

Head of Expansion India & CEO

ThinkTag

Somdatta Acharyya

Founder & Director

Try Me

Anshul Kaushik

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United Art Logistics Pvt. Ltd

Annurag Sharma

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Uphunter Solutions Inc

Paramaguru Devendran, Shankar Sree & Casey Romero

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E-BI International Technologies (India) Pvt Ltd A trusted partner in offering the excellence in design, engineering and contract manufacturing solutions

Indranil Roy | Business Connect

DR. GEORGE WANG

(CEO & President)

Hyderabad in India to cater to their global customers’/ suppliers’ requirements from the manufacturers of the country.

Numerous businesses rely upon contract manufacturing solution providers, as they assist such companies in cost savings; allowing them to maximize their resources. There is a plethora of such service providers across the globe, out of which only a few are well-reckoned to be offering the finest solutions to their consumer base. One such eminent player in this domain is E-BI International Inc. that offers end-to-end solutions to its valued consumer base. Recently, they have entered the Indian markets intending to offer their exclusive solutions to the budding business ventures.

KEEPING ABREAST OF THE MARKET TRENDS It has been estimated that India will be the future manufacturing hub for the world and its operations will become the key operating centre for future worldwide solutions. So, considering this possibility, the Company aspires to establish itself in the Indian market prevalently. E-BI ensures to keep pace with the latest technologies to fulfil the customers/supplier’s expectations. The internal GSCM operation software system enables the customers/suppliers to securely access the critical supply management information 24/7 in real-time.

E-BI is a trusted international, leading design engineering and contract manufacturing solution provider, headquartered in Portland Oregon, USA. The Firm offers turn-key solutions from design, development to contract manufacturing and supply chain management for the consumer as well as commercial products with the process such as castings, polymers, software, electronics, precision metal parts, forging components, packaging industries and logistics for the last 20 years. It is a USA based organization serving in the countries like the USA, Canada, China, Singapore, Australia, Vietnam, Europe, Mid East and Africa. Lately, the Firm has established its wholly own subsidiary – ‘E-B1 International Technologies (India) Pvt Ltd’ at www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

WHAT IS IT THAT THEY ARE DOING RIGHT? E-BI is a star factory alliance organization that offers a wide variety of products utilizing best fit sub-contractors, across the globe. The clientele of the Company involves metal castings, machining, plastics, rubber, medical equipment in a wide variety of industries such as consumer electronics, internet products, control systems, hardware and houseware, construction equipmentserving around 6,000 B to B clients globally. Its business 20

segments are diversified and are not dependent on one arena only. The adept project team of the Company well- acknowledges the fact that by comprehending the requirements, creating a unique specialized component model is quite effortless. They are efficient to offer contract manufacturing solutions using the best source at the competitive price without compromising the quality and delivery. Not only this much makes them stand out of the crowd, but they also acknowledge their responsibility to offer support after the sale to the consumer as well. SAILING THROUGH THE CHALLENGES- INCORPORATING ‘PCPC’ RULE No Business venture in the world is untouched with the challenges that come across their way. E-BI also had its fair shares of struggles at the time of its inception. The most challenging task the Key Officials had to conduct was to establish a great team around the world to deliver customized products as a third party. The positive attitude of the Key Official towards each challenge encountered by his business venture, helped the team to sail through multiple adversities. The Team of E-BI always kept itself motivated by following the PCPC (Proactive, Corporative, Positive, and Creative) rule. This is the ‘secret mantra’ that has been well- incorporated in the work culture of the organization that keeps the team spirits high at difficult times. Recognizing the upcoming challenges, the Key Official says that the world is headed towards the tough terranean with all the geo, political technologies and COVID- 19 impacts. The time is quite alarming but the whole world is reframing itself gradually, and tons of new opportunities are emerging daily. The Company will resonate with the upcoming favourable circumstances accordingly. ACKNOWLEDGING THE SIGNIFICANCE OF R&D Today, keeping harmony with the latest market trends and developing innovative solutions is a must to ensure the growth of a business venture. E-BI well acknowledges the significance of knowing this arena. Owing to this, the R&D centre of the Company located in USA is well equipped with new technology tools. From there, they are trying to offer the best possible solutions to their customers/suppliers. Delivering excellence in the multiple segments like castings, polymers, software, electronics, precision metal parts, forging components, packaging industries and logistics, they have ensured an edge over their peers as they are limited to only one or two business modules. ABOUT THE KEY OFFICIALS Dr George Wang- The CEO & President Dr George attained his PhD in Electronics Physics at optics with laser and optics technology specialities from Tsinghua University in 1989. He pioneered in the domain of fibre optic sensors for semiconductor manufacturing process control. Being a scientist and staff engineer, he developed a series of products and new technologies at Lam Research, IDT, Advanced Energy, and AT&T. Having 10 patents in the USA and China, he has published several papers at international technology conferences and journals. In 1999, Dr George established E-B1 International, Inc, in Beaverton, Oregon, that provides engineering and contract manufacturing 21

DURGA PRASAD

(Director - India Operations ) solutions for brand name companies across the globe. Under his auspices, the Company has won the awards- Top 100 fast-growing companies by Portland Business Journals, and INC Magazine. Mr Durga Prasad- Director of Indian Operations Mr Durga Prasad is the director of Indian operations for E-B1 International Technologies (India) Pvt. Ltd. Being a metallurgical engineer, he possesses more than 25 years of experience in different metallurgical industries and worked with the best MNC organizations as a Head of Indian Operations. He has been associated with E-BI International since October 2019 and incorporated the organization at Hyderabad, to expand the operations in design, development, contract manufacturing and supply management to cater their global customers. WORDS TO CONVEY TO THE ENTREPRENEURIAL WORLD The Key Officials would like to tell the budding entrepreneurs that comprehending the market requirements will do the things in favour of one’s venture and help them chisel a unique business model that can be able to deliver excellently. One must learn what the customers want, not what one feels to offer to them. An entrepreneur must possess enough experience to convince its customers to get satisfied with the offerings. “We understand our clients’ requirements and feel their vision is our mission. Our team ensured involvement in all aspects and save the customer’s time and resources effectively. One must learn to enjoy one’s success in the happiness of the clients.” said the Key officials. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

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OSK FOOD & TECHNOLOGY PRIVATE LIMITED Ashwathy Nair | Business Connect HOW IT STARTED Rahul Hazarika says, “One day I thought of ordering a burger and then I realized there isn’t a platform where I can go and order food. Amidst of hustle and bustle of the traffic in the city, I reached the burger joint, and there I had to park my vehicle almost a kilometer away and walk all the way to stand in the longest queue ever to have my burger. And there an idea clicked, which said instead of a customer to travel all the way to have food how about if I could take an entire restaurant to the customer’s doorstep and in this way, I started One-Stop Kitchen. I learned cooking from YouTube and started selling those items online. Slowly our orders were increased and therefore we launched our mobile application.”

t’s so easy for us in metropolitan and other progressive cities to think about a food item and get it in minutes at our doorstep. A few years back, we were getting pizzas only, but with a radical monopoly of digitization and technology, we can get a myriad of delicious cuisines of our choice. But, in the Tier 2 cities where there are very limited access to ordering food online, so the people need to go out and purchase under any circumstance. Rahul Hazarika is a savior for the people in Assam as he launched an app-based virtual kitchen out of Guwahati, on 4th April 2017. He started its services via social media followed by a mobile application for its users. Hitting the crescendo, One-Stop Kitchen is currently one of the leading cloud kitchens in the city. Offering taste-lingering food, the One-stop kitchen has expertise and specialization in Indian meals and Fusion foods. Currently operating from Two kitchens, their Primary kitchen is located in Beltola Tiniali and are planning for expansion both inside as well as other parts of the region. Incubated by The Assam Startup Nest an initiative by IIM Calcutta and Assam government. OSK Food & Technology became the first ever food tech startup from the region to be VC Funded. With the Onset of the investment and launching of new verticals and kitchens, the Estimated Valuation is expected to increase by 4 X/ Four Folds by the end of the year. The Apart from One Stop Kitchen, they have another brand called House of Biryani that specializes in different kinds of Biriyanis and HealthyCo which focuses on providing Personalized Healthy Meals at customer’s doorstep. OSK Food and Technology Pvt. Ltd. has two more brands coming up. They are DabbaCo and OSK+. The former focuses on end to end Corporate Meals and the latter focuses on delivering essentials at the doorstep. Lastly they are working on a very interesting concept where customers can avail the restaurant like services right at their home.

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WALKING WITH THE LATEST TRENDS For carving a niche in the market, it is indispensable to walk with the latest. The Market is currently Price-Sensitive and OSK’s price ranges are a bit higher because of the impeccable quality and nature of the food they serve along with its finest packaging. So, the challenge is to convey the value of the product to the customers through continuous marketing activities using social media. The market has also witnessed an abrupt escalation in the number of players present i.e. now, they compete with 1000 brands as compared to 300 from which they used to compete during their initial days. They do have a first-mover advantage in this space, and hence they use this opportunity to introduce new dishes with a cyclic menu pro-

In terms of Corporate Clients, they are currently limited to bulk orders for conferences and events. They have repeat orders as they channelize their need and deliver. They monitor breakfast and lunch requirements for the same events along with a co-branding opportunity. Thus, OSK Food offers flexibility and apt pricing according to the requirement. Some of their clients include the Government of Assam, IIM-CIP, Sony India, Axom Motors (Mercedes), Benelli and Harley Davidson Showrooms, Bundl Technologies, etc. RESEARCH AND DEVELOPMENT For knowing the core of the market, R&D is instrumental. And, for OSK Food and Technology the process is executed by its founder, Rahul Hazarika. Through a plethora of trending web content on food and TV shows, he discovers innovative ideas to experiment. At OSK Food and Technology Pvt. Ltd., they have a few advisors (industry experts) onboard that are curating the menu for the top new verticals. It’s essential to have a cyclic menu to be at the top of the game as the taste changes every season here in Assam. Rahul says, “When it comes to the Market and Strategies, I leave it to my Managing Partner Abhilash, who has a 3-year experience in the Field of Market Intelligence and Research in a premier MNC firm. Our key contributor to growth is R&D.” FEATHERS IN THE CAP The Company has shown a remarkable performance because of which it has been accredited with a plethora of accolades and achievements. RAHUL HAZARIKA Founder & CEO

prietary to themselves, which cannot be easily replicated. The current need for the market is healthy food and they have a brand coming up in the same space called HealthyCo. to capture the opportunity. QUALITY AND TASTE CREATE A DIFFERENCE For serving the clientele in a better way, it is pivotal to cater to its requirements. When it comes to food, the Taste and Quality speaks the most rather than the people involved. They have a lot of repeat customers when it comes to one-time orders on delivery platforms such as Swiggy and Zomato. They have a 59% retention rate in the last 3 months. This is due to the value they deliver along with the Food. Biodegradable boxes, wooden spoons and forks also mean that the consumer is significantly contributing a lot to the plastic reduction in the industry. They have reduced plastic usage in the firm by 50%. They are also the few ones that deliver fusion foods at the doorstep.

In 2017, they launched an app on the android platform. In 2018, they launched a campaign “Big Sale Day” and clocked traction of around 250 in a single day. They were recognized by ‘Guwahati Food Awards’ for setting a benchmark through Innovation. Within the same year, they launched their app on the iOS platform. In 2019, they are awarded as the ‘Best cloud kitchen’ in the city, incubated by Assam Start-up Nest (An initiative by IIM-C and Assam government). In 2020, they were awarded as the Best cloud kitchen in the city. FUTURE PROSPECTS With the help of the first round of funding they are focusing on building their core team, which is going to play a significant role in shaping the future of the company. They plan to scale in other parts of the region and beyond. They have learned from their mistake and using that experience to grow rapidly. They are working on different partnership models as well. Besides this they strongly believe in giving back to the ecosystem, therefore some of their plans involve becoming completely plastic-free and generating as much employment as possible for women. 23

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THE CORONAVIRUS IN INDIA: HOW TO

PREPARE FOR THE GREAT UNKNOWN BCM Review

Mark Taiwan once said, “I’ve had a lot of worries in my life, most of which never happened.” This thought I have been keeping in mind for a quite few years when I realized that too much worrying about something that probably doesn’t matter in my cases and never going to happen. In January I heard that a virus is spreading all across the world from China. At the moment I took simply just because of this thought. But On March 25, 2020, Indian prime minster Modi announced that India is going to be completely lockdown for 21 days. At the moment, this thought blew up. I never knew in such kind of incident is going to happen. Later, I started drawing a big picture in my mind how our lives and cities are going to look like. I’m sure most of you have pictured it as well.

Since at the moment, we are unknown and don’t know how long this virus will be around us, so I have made a few checklists to stay productive while not being fully active.

Stay Informed

The COVID 19 pandemic is making our life miserable these days, we have been instructed by the government to stay home as much as possible and keep washing hands and many more. In such a situation, there are a lot of fake news are being viral via Social media, and most people don’t know what are the truths about it. To get rid of misconception, you have to update yourself so that you can act accordingly. Here you can believe in some genuine websites. If you are looking COVID 19 pandemic related news or new update, you should check out the WHO (World Health Organization) website.

Stay healthy

The more important thing to do is stay healthy. Gyms are closed and there are very few grocery stores are running at the moment. I would highly recommend you make some exercise environment at home. You can do exercise on your terrace or in your own room. Since every junk food shops and restaurants are shut down, people are cooking foods themselves at home, which is great for our health. But don’t fall into the trap of drinking all night and sleeping all day.

Get Medical Help If You Need It

If you are sick or feeling unwell, I would suggest you make a call to your family doctor or near the hospital. Tell them about your symptoms, also, you can inform doctors via mobile phone about your neighborhood illness (in case they are not going to doctor). We should lead by example in our leadership to aid our societies to return to a wealthy and healthy state. The advantage to community and overall business would be fruitful eventually. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

Maintain Your Finance

Economists have been doing math since they have heard that the whole world is locked down. People have been told that the whole market will be close except for essential business. I know this is more important to prevent the virus. But the most important thing you have to consider how long your saving balance will put food on your table and pay your bills without revenue coming in. This is about deficiency control, new revenue streams, and communication. Weather, you have a business that is still running or your revenue stream is shut down for a limited period of time. You have to keep updating your customers and employees about when you are going to potentially be up and open again, and what are you providing if you are still running, and start figuring out ways to monetize things your business or brand can provide that might you never even thought before.

Be Grateful

seeing such kind of situation, it is easy to have fear and uncertainty around us, which can let us fall down the rabbit hole of depression and negativity. With every single day that passes, it will be another missed opportunity, so donâ&#x20AC;&#x2122;t miss it and be grateful, just do what you like to do by staying home because the day is coming closer and once again we will back to our normal life and all of us being able to pursue our endurance again. Positively change your perspective about this situation and look at it as a productive vacation. Be grateful for what you have instead of fretting about what we donâ&#x20AC;&#x2122;t.

Help The Community

as we all are in quarantine and we are missing things out, but there are a lot of people who are doing much worse in this situation. In spite of lockdown, a lot of people are returning home from metropolitan towns because they donâ&#x20AC;&#x2122;t have enough food and essential things to live life. So, if you can help them in any way, we strongly suggest you do so. In this way, you can make lockdown successful. Although, there are a lot of NGOs and social activists are helping those people now. Recently, I watched a video where an IAS officer was distributing foods among the homeless and daily wage people. However, that is not enough for such kind of population we all have to contribute ourselves to help others.

Keep Fighting The Good Fight currently, we all are in a very challenging time and we want to get out of this situation. At the time all we can do is follow the above steps. Also, keeping in mind those five points that keep you safe from the virus.

One more important thing, be thankful to those doctors who are working so hard to recover coronavirus patients. 27

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MOBLOG MEDIA HELPING BRANDS TO REACH THEIR PINNACLE Indranil Roy | Business Connect Digital Marketing is certainly, the foremost choice for good brand presence in the market. The whole world is connected via digital platforms, making it easy for brands to capture the eye of its consumers. Digital marketing utilizes the internet and online-based platforms to create brand awareness to the extent that people recognize its significance. A content marketing survey in India has indicated that 89% of B2B marketers are investing in digital marketing to increase their brand’s reach and sales. MOBLOG Media is a digital marketing firm built under Shaurya Enterprises Solutions to provide their clients with a marketing framework that increases their sales, audience engagement and customer retention, eventually creating the desired brand presence. The company commenced its operations in the year 2016 at Pune, India has become a trending name with a coveted client base.

DHARMENDRA SINGH Founder

A BRIEF PICTURE MOBLOG Media is integrated with all the marketing tools that individualise the marketing algorithm with quality and success for each of its clients. They analyze the voids and opportunities in their client’s business and propose a comprehensive report that includes a project plan with timelines and cost analysis. By working parallelly with their clients, whether they are at the initial level or wish to redevelop their framework they help them sail to their desired success. Their wide array of marketing solutions include social media marketing (Facebook, LinkedIn and YouTube), Search Engine Marketing, White Hat SEO, Content Marketing, Brand Creation, Brand Promotion, Responsive Web Designing and Hosting, Leads Generation, Leads Nurturing and E-commerce Marketing. SETTING THE STAGE MOBLOG Media was brought to the spotlight by Mr. Dharmendra Singh. His drive to devise a digital marketing agency started, during his period of employment. Working as a Sales Person in the B2B marketplace, he found that agencies were providing businesses with the same marketing strategies that weren’t helpful and often led the business off its desired track. These were some of the loopholes, which laid down the foundation of MOBLOG Media. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

Over the years, they have worked with a single focus – “Help business to achieve their marketing goals”. They have incorporated all key ingredients such as Knowledge, Technologies, Market trends, Customization, ROI, Transparency and Trust that helps them cater to clients from all over the world and has helped 100+ clients in achieving their digital marketing goals. The company works with firms of all size and shapes and has categorized its solutions into weekly, monthly, quarterly and half-yearly, concerning budget and trust issues. CHALLENGES THAT PAVED THE PATH TO GROW Today, MOBLOG Media is termed as a noteworthy Digital Brander, Customer Experience Designer, Demand Generator and Product Innovator. They are nurturing a multilingual client base that includes Startups, SMEs, Schools, Individual Innovators, Spa & Wellness Centre, Builders & Real Estate Agents, E-commerce, Export Oriented Companies, Finance Management, Manufacturers, and Travel management.

“

At MOBLOG MEDIA we are constantly trying to adapt with the latest trends and patterns, as it directly relates to how the clients and other firms respond in the market.

“

– MR. SINGH

However, the journey to the current stature was quite uneven. During the first six months of its inception, it was difficult for the company to make clients realize the benefits of social media marketing, as people believed it to be an arena of leisure and not business prospects. Hence, the company initiated free ‘Facebook marketing’, for a week and the success brought further business opportunities, from the same sphere. Another challenge they had to face was gaining trust. For a good brand presence, every organization aims to look for agencies with good experience and market presence. Since they were new, it was difficult for them to gain people’s trust; but, with qualified merchandise and successful business outcomes, MOBLOG Media has become a one-stop-shop of complete marketing solutions.

incorporated strong leaders, who have devised a path for its subordinates to succeed to leadership levels. Their workplace culture revolves around leadership–both existing and rising. The departmental leaders monitor their employees and ideal candidates are put on a fast track for leadership positions of their own. This strong and efficient corporate structure has proved to be their USP for employees’ stability.

ENSURING AN OPTIMUM QUALITY STANDARD MOBLOG Media has been growing and evolving as a successful business model for the last few years. The prime factor behind this is the quality and standard of products and services. To maintain this standard, MOBLOG Media has focused on ensuring the alignment between departmental objectives and company to churn out good results. By monitoring its annual, quarterly and monthly objectives during Management Review meetings they have ensured the uncompromising standards in every unit of service. Further, by staying abreast of the market trends, MOBLOG Media has provided cuttingedge services to clients, helping it widen its client base.

Apart from this, the company accommodates their employees with contemporary tech-advancements, helping them reduce stress factors. Moreover, they have trained their employes about the internet and appropriate vocabulary to ensure efficiency and smooth internal and external communication. Further, to maintain enthusiasm, they quarterly perform recreational activities.

A STATE-OF-THE-ART INFRASTRUCTURE The age of digitization has brought the whole world to our doorstep and with a simple press of a button, typing a few keystrokes, or by swiping a touchpad people can have access to anything and everything. On the organisational level, technology is a prime benefactor for growth and is essential to keep pace with. MOBLOG Media has comprehended to this by designing an inhouse tool which oversees operations and deadlines along with customer relations through monthly reports. In addition to this, the company has devised an e-suit package that ushers solution to the academic arena, with respect to research and innovation.

GOALS FOR THE COMING YEARS “We aspire to become a trustworthy organization for Our existing and expected clients as well as our employees” – Says Mr. Singh MOBLOG Media has completed 4 years of successful business and nourished a huge clientele. Ahead in the road, MOBLOG Media aims to sustain as the preferable choice for digital marketing solutions, and an advisable career choice. With its discrete marketing framework, it is aiming to handhold avant-garde solutions and grow roots in semi-urban cities of India and offshore markets. Their e-Suite package research power play service has contributed to revenue and portrays a progressive growth in the future.

A DEXTEROUS WORKFORCE MOBLOG Media is sustaining with 4 years of efficient business in the industry. The cornerstone of this progress has been a team of dedicated associates and ardent leadership. From the beginning, MOBLOG Media has 29

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CARANAVIRUS PANDEMIC BCM Review

Over two months later India enforced a strict nationwide lockdown to contain the spread of coronavirus, but now the government of India is allowing most businesses and services to resume. People are returning from their jobs and starting to trickle out of their homes. During the lockdown, expertsâ&#x20AC;&#x2122; guidance has been followed well: As much as possible, stay home and avoid social gathering. In the new reality, with a vaccine likely still months or years away, some experts have said that a new approach is needed to implement among the people to stay safe amid this pandemic.

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So, if you are considering hanging out with friends outside (keep it to a small group). If you are going to eat at a restaurant, look for outdoor seating. Prefer morning walk instead of going gym. Many experts believe that policymaker can take advantage

It would be great for people to stay home all the time, but we all know that isn’t possible. So now question is, what can we do to minimize the harm to ourselves and others if and when we choose to go out? In a short answer, Wash your hands. Do not touch the face. Wear a mask and maintains distance from people (you don’t live with) at least 6 feet. For those of you who have a chronic health issue, or are 65 years old or more, you should take all these precautions very seriously.

“It’s a good year for outdoor dining and outdoor shopping and outdoor all kinds of activities.” According to Mark McClellan, (who formerly lead both CMS and FDA) from VOX The one exception, of course, is your lovely home. As long as you and your family stay at home, it’s safe, if no one inside is sick.

Now a lot of people will say that short answers we have heard a million times, So we are going to discuss seven points, which may help you minimize risk while you going out.

Experts have recommended to people to do things outdoors, that doesn’t mean it is totally safe. Being around people who don’t live with you can create some problems during this pandemic.

1) Stick to the outdoors Experts have given a piece of advice for those who decide to go out: people who can do something out of their house instead of indoors, they should prefer it outdoors. At the time people prefer cooking in their yard, which is good for them. You should consider it as well.

However, during this pandemic, doing outdoor activities could safer (outside of your home). For some, that’s a reprieve that makes all the other necessities for social distancing a little more bearable. As we all know that spending time outdoors could be beneficial for all of us on its own.

This pandemic spread through airborne droplets – that land on the surface, afterward they pick up with their hands. Outdoor alleviate these vectors of spread in many different ways.

2) Follow good hygiene practices

first, the open-air won’t let airborne droplets to reach other people.

We have been getting constantly message from a health authority that “keep washing your hands” and “Do not touch your face.” If you are going to very frequently venture far outside your home. So do consider seriously it doesn’t matter how old are you.

second, it would be easier to keep a distance from others as compared to inside.

Many reports indicate that the COVID-19 could survive on a different surface for an hour or days at a time. If you touch those surfaces, then touch your faces – soon you may get infected. By now there are a lot of guidance available on the internet about how to avoid touching our face and wash our hands. If you haven’t seen yet, go and check out, I’m sure those tutorials would be helpful.

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AS per CDC, before eating or after using restroom “Hand should be washed with soap and water for at least 20 seconds.” Also do not forget to back of your hand, finger, thumbs, and your wrists. If you cannot access soap and water, use hand sanitizer with more than 60% ethanol or 70% isopropanol. Yes, these hygiene practices work, and we are hearing over and over again. If you would like to minimize risk to yourself, then you should follow this hygiene practice.

3) Wear a mask

PREVENTION

In light of data about how coronavirus spread, along with proof of widespread coronavirus illness is communities all over the country, many institutions and organizations (CDC, WHO) agree that every individual should wear a mask when they go out. You can wear mask surgical mask, N95 mask if you have one, also cloth one would be good if you can’t access it. CDC (The central for Disease control and prevention) recommends that “In public settings where other social distancing measures are difficult to maintain (e.g., grocery stores and pharmacies), especially in areas of significant community-based transmission.” Mask can stop transmission from the wearer to other people, especially from those who are infected but not showing symptoms at all. If you put the mask on face properly, you’re less likely to get infected from virus-containing droplets. Mask also likely gives some safety to you by creating a physical barrier from droplet from other people in front of our mouth and nose. However, the research is not enough, but there are few suggestive pieces of evidence: As long as you wear masks properly, the report shows that it reduces disease transmission overall. While many other experts hypothesize that masks are playing a very crucial role in this pandemic. Most countries are not allowing N95 for the general public because of shortage. It would be difficult to buy. But you can use a cloth mask which can make at home. If you want to learn how to make a Mask at home, then check out the CDC tutorial. As you know the country has allowed a maximum of 50 people at the wedding function or any other function. If you are hoisting event (which is not but it is going to happen) – offer masks to those who are attending the ceremony. When you wear a mask, don’t fidget with it like touching your face, and avoid taking it off until you return home. Throw away disposable masks once you use it, if you have reusable mask then wash after use them. Also, do not forget to wash your hand before and after taking off the mask. One more important thing, it is common to have a little harder time breathing while putting a mask on face for long hours. But you know discomfort is much better than not getting sick of the virus, so Do not take off the mask in the middle of somewhere.

4) Stay away from the crowded area Many markets are going to open up, again we are going to see the crowd in the market. Throughout this pandemic, people are being instructed to maintain a distance of at least 6 feet from others. So, stay away from the crowd. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

In the South Korea call center, 44% of employees on one floor have got infected by coronaviruses, the analysis of the seating report shows how easily COVID 19 spread in the offices. In March, 97 out of 811 employees tested positive at a Seoul call center. Of the sick workers, 94 sat on the same floor – the building’s 11th – and 79 were in the same section. The article published in the Journal of Emerging Infectious Disease. Prolonged and close contact could be risky for people. A jogger passing by you for two to 5 seconds isn’t created risk. But if you are within 6 feet of others for a longer time – especially for hours. It could be dangerous for any one of us.

“The two variables we worry about is that distance from another person who might be sick and the time spends with them.” Says Crystal Watson, senior scholar at the Johns Hopkins center for Healthy Security, from citizen Cartwright. This principle applies to the outdoors, too. As we have discussed outdoor, it is safer than indoors, despite it, it still a good idea to avoid packed parks or beaches. Anyone who doesn’t live together, they shouldn’t stay together for long in any setting. So, if you are planning to go out for food, do consider to skip the packed restaurant. If you are going to the park or beaches, find an area where very few (2 to 3) people around. Hosting party, don’t invite too many during this pandemic, also avoid hugging and handshaking.

5) Avoid share surface It could be possible that people can get coronavirus by touching a surface or object that has the virus on it if you want to minimize that risk, try to avoid share surface as much as possible. So even if you are planning to go outdoors, try not to touch anything which has been touched by different kinds of people, like swings, bench, swings, slides – at the very least, wipe them out before using them. If you are entering in the building -where you don’t live or using public transport, try to minimize how much of the space you touch.

Now people are going back to their own office, but during this pandemic, try not to share food, drink, and many others. That doesn’t mean you have to be fearful about food or getting various things delivered to you.

6) Do not go outside from home over and over again. Whether, you are going out for food or work, or you are leaving home because you can’t stand the sight of your apartment anymore, one way to reduce risk is to space out all trips. With each venture outside, you are creating risk for yourself during this pandemic, that’s why it said “Stay home and Stay Safe.” So, it isn’t a good idea to be going out of the store or mall over and over again or even every day, when you go to the store buy as much as you can afford and carry in one go. Don’t buy stuff for 6 months or a year, one month would be enough. Since you are going out to the store and mall every day, it is impossible to keep the physical distance. Reading this article, that doesn’t mean every single is going follow the rule perfectly and some time we forget something at stores which have to go back. But remember spaced out trips outside the home would be great.

7) If you are in a particularly at-risk group, take extra precautions. As per CDC’s current available information, Chronic conditions like asthma, diabetes, liver issue, and obesity. Having one of these appears to heighten the risk of complications and death due to COVID – 19. People who are 60 or more are at higher risk too. In such a kind of people need to be extra careful and strict for themselves. One-way experts describe: If you fall into one of these chronic conditions, have to follow the same rules, but take this on the next level like if normal people washing their hands 5 times, those people should wash their hands 10 times. If others are maintaining distance 6 feet, those in at-risk should try 10 feet. Many Expert believes that older people should stay at home as much as possible, in the way they can protect themselves. What we have discussed, nobody is going to follow perfectly because some of the tips may not be possible for them. But better you can do it, the lower the risk would be. 33

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Offering exclusive co-living solutions by adding value to the Community Avishek Singh | Business Connect Aiming to fill the gap in the market for high-quality rental accommodation, Suite Homes offers a co-living solution combining sophisticated European design with a truly enjoyable customer experience. With the objective of tackling the shortage of affordable high-quality accommodation, the Company ensures to make their customers’ lives effortless.

the rental market. This is where Suite Homes comes in to fill the gap, “We offer mid-level to luxury living at a great value. We’re passionate about creating a real sense of community. We don’t want people to just share an apartment, we want them to enjoy the company of likeminded individuals and all the benefits of living as an enriching community.”

Suite Homes’ rental offering comes with transparent pricing and all-inclusive bills, as well as regular cleaning and free events. Most of the rooms availed by them are private suites for maximum comfort and privacy. Alongside this, fully tech-enabled platform offered by the Firm allows all bookings and payments to be managed online, providing maximum convenience to customers.

CATERING TO INTERNATIONAL LIFESTYLE TRENDS Committed to catering to the needs of young professionals, ex-pats, creatives and freelancers with a cosmopolitan outlook, the team of Suite Homes provides a bespoke co-living solution. They always keep up with the latest international market trends and all their spaces are designed with that in mind . “We do not offer any lowerend options to our clients as we aim to create brand that appeals to clients, by offering exceptional services with high quality.”

Citing the shortage of economical accommodation, especially for professionals and ex-pats, the Firm’s management team states that tech and business hubs such as Pune and Mumbai are under a lot of pressure in

“We distinguish ourselves from our competitors through the quality of our offering, our technology and our community. Suite Homes provides customers with real value for money and transparent pricing.” says Miguel Rodrigues, CEO of Suite Homes. HIGH QUALITY SERVICES & MODERN DESIGN All the rental apartments offered by the Company are of a very high standard and come with modern designs. The customers can effortlessly manage their personal information and payments via the convenient app, which also gives them access to community events and entertainment offerings. The Head of Expansion, Yash Bhakare states that they are carving a sense of community among Millenial Entrepreneurs, Tech- Nomads and ambitious Self- starters. As an international enterprise with business activities in world-class startup hubs Suite Homes is bringing the value of its international network to the community in India. The Company is committed to giving back to the local community. All the Furnishing and decorative elements are procured from the local producers instead of big, established players. STAYING POSITIVE IN LIGHT OF CHALLENGES Being a budding entrepreneur is a challenge in itself. To make your business venture a success, one must learn to persevere. It’s important to stay focused and to not give up. A strong business plan is key to getting investors and stakeholders onboard. Tasks like attaining the necessary

MIGUEL RODRIGUES CEO

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

licenses can take longer than expected, deliveries may be delayed - it’s therefore important for Company founders to stay flexible. You have to work around these challenges and stay positive”, stresses Miguel Rodrigues. DEFINING YOUR TARGET GROUP “The Company is catering to various kinds of customers, including working Millenials and entrepreneurs, seeking professionally serviced accommodation and a community-living experience. And as Pune is the education hub of India, we expect university students to use our services as well. Also, our high-quality luxury offerings appeal to demanding business executives, who may be in the city on short-term projects but also for longer periods.”Says Yash Bhakare. KEEPING CUSTOMERS HAPPY The team of Suite Homes relies on consistently high quality, customer’sfeedback and a hassle-free experience to retain customers and keep them happy. Their offerings are planned with great attention to detail and designed to provide high value for money. They provide an outstanding European minimalist design concept in the rental accommodation, which appeals greatly to the customers in India. Suite Homes brings the principles of hospitality into the shared apartment market, with great customer service being at the core of its operations. This is supported by their innovative technology, which provides their partners and customers with the tools they need to ensure a seamless customer experience and to maximize convenience. KEEPING ABREAST WITH THE TECHNOLOGICAL ADVANCEMENTS Suite Homes continuously enhances and updates their technology to make certain that they can conduct the business operations efficiently, whilst providing their customers with exclusive services. In addition to its app, they will soon launch a cuttingedge platform to support the management of all of its properties. The new software will also include additional features for its customers and an event organization platform.

He bore the entrepreneurial spirit from a very young age and conducted his very first business venture at the age of 18. As an astute business professional and a serial entrepreneur, Miguel attains the credit for painting the big picture that Suite Homes envisions for the betterment of society, and transforming it into reality. YASH BHAKARE- HEAD OF EXPANSION Yash had a budding entrepreneurial aspiration to work in Real Estate from a very young age, owing to his grandfather. His family had close connections with the respective people in the industry, and now, he takes his interest to the next level by being the Head of Expansion – India, for Suite Homes. With good industry connections, Yash specialises in obtaining the right deals with the right partners while ensuring the Company’s vision being implemented in India. He is liable for transferring the business ethos of Suite Homes across continents and bringing the same values, from continental Europe, all the way to India. With a strong entrepreneurial spirit, Yash envisions a thriving community of motivated individuals and partners, throughout India that takes knowledge and experience sharing to the next level alongside bringing a wave of joyfulness and convenience to the city-living experience

In the short-term, the Company aims to expand their offerings in the Pune and Mumbai region, and to establish the Suite Homes brand in the Indian market effectively. They are on the verge of launching an annual membership model that offers access to exclusive events as well as discounts on their international properties and local coworking facilities. Addressing the future prospects of the Company, Yash Bhakare says, “We believe that the market bears an enormous potential for us to further grow and expand our services as the demand for quality accommodation is growing on a daily basis.” ABOUT THE KEY OFFICIALS Miguel Rodrigues- The CEO Miguel has acquired more than 15 years of experience in International Hospitality and Property. Being the CEO of Suite Homes and My Berlin Property, he supervises business development, brand & design, and sales as well as managing all relationships with international investors. Miguel is a seasoned executive with extensive experience in developing businesses. He also held various management roles at major international companies. 35

Yash Bhakare | Head of Expansion- India www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

0ST RT P BEST

IN INDIA 2020

Helps you create succinct, impactful and appealing videos to gain customer’s attention Kajal Dobhal | Business Connect ALL BUSINESSES, BIG OR SMALL, HAVE THESE 3 COMMON OBJECTIVES: 1. To drive more traffic 2. To help your customers buy more number of products 3. To help your customers to purchase regularly If given a secret to meet all of these, all of us would grab it without a second thought. It’s video marketing, and it works remarkably well.

Are you looking to create succinct, impactful and appealing videos to gain customer’s attention? Meet the team of Tryme ( Stumoh technologies ).

Among various strategies available to attract customers’ attention, a very popular model is video marketing. It is used by businesses to grow customer reach percentage, enhance sales, and upgrade customer engagement levels. Besides increasing product awareness, it also assists businesses to establish its distinctive identity.

Tryme is an excellent platform for creating and sharing informative videos. This application enables sellers & service providers to make a descriptive video of their products and services to market them among their target customers. This will facilitate the buyers in quick decision making & closing the deal fast. The users will just have to enter the right keyword like Electrician/Lawyer/ Doctor/Salon/Mechanic/South Indian restaurant near me and TRYME displays the results as short videos by the corresponding service providers, which they have made using their phone camera without using any filters (no videos can be uploaded, only recorded) to keep it real.

According to a research report by Grey Sky Films, more than 76% of professional marketers have reported positive impact with video and as high as 90% of users believe that product videos are key aspects while decision making. Organizations worldwide utilize the powers of video marketing to enhance brand value and improve conversion rates.

“For Businesses, we are the single most platform which enables businesses to put up their story in front of their customers. We give them the authority to share whatever they like with their audience. For users, it’s easy to choose from various service providers by watching their videos”. Says the managing director Mr. Anshul Kaushik | Managing Director during the conversation with Business Connect. A QUICK OVERVIEW OF THIS INNOVATIVE SYSTEM Tryme: Technical Specification

Google Maps The app automatically detects your location and shows the best results for your search and helps users to make quick decisions.

User-Friendly An easy to use app where businesses can advertise and express themselves using short videos. Customers love online video because it gives them the most amount of information in the shortest amount of time. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

24/7 Support Find what you need 24x 7- search and find businesses that serve you 24 x 7 or help you out in odd hours. 36

technology standard to ensure our app and business model functions seamlessly to give enriching experience to all users. What gives you an edge over your peers and how your company is different from others in the same arena? We are a complete video-based platform. Tryme helps service providers and sellers to create videos of their services and products, it helps them to share their work experience with customers and gives them the recognition they deserve. Who remembers an electrician or a plumber who helped you 2-3 years ago? For users, Tryme helps people to select the most trusted, the most talented person to do the job. Plans and Subscriptions Create a Video for free or choose from the available plans and create longer videos of 30 seconds or 60 depending on your style and need. Chat with Business The inbuilt chat tool helps in connecting users with businesses. Get any info and ask questions on the go. Payment Control Pay as you go if you have selected paid subscriptions, no big commitments. Choose a 1-month plan to start. Want to know more about this promising company? We had a conversation with the Managing Director to bring you some exclusive insights on how they work, what they believe in and the inspiration behind the innovation. Here’s a quick glimpse. MD & Marketing head- Mr. Anshul Kaushik is a pharmacy graduate having 10+ years of experience in sales & marketing in organizations like RJ corp and Apollo group. He is an entrepreneur willing to bring a change in people’s life by empowering anyone skilled. What inspired you to start your venture? I think getting inspiration is not a one-time thing. You can not get inspired within one day, with one person or through one success story. It is a series of events and circumstances which move you towards a positive feeling about something being right. After clearing my 12th exams all I wanted was to start a business but that time my family pushed me for higher studies and It took me 10 years after my graduation to take up this challenge. So here I am in 2020 with my first venture. I always feel good when I help others and sometimes when I can’t it feels like something is missing. Tryme is one step as a company in helping those who are skilled but are not recognized. How have you adapted yourself to the latest needs of the market? During the process of bringing our Idea of Tryme into reality, we met several entrepreneurs who have succeeded or failed in businesses to understand the market science, also we conducted a city survey that helped us to understand the needs of both service providers and customers. We at Tryme have chosen the best of 37

What message do you want to give to other startups in the entrepreneurial world? Every idea is good if the execution is correct. Most of the startups come up with great ideas but they do not make an impact because of slow or bad execution. How is the government supporting innovative startups to move ahead? The Government of India has been supportive of startups. Our startup is recognized by DIPP and it has many benefits attached to it. Have you identified a unique opportunity that others don’t see in your startup? My startup idea started when I was a small kid and I used to see these Signboards above all the shops from the window of my school bus every day. I used to read them completely one by one and that made me feel confident. It was a time when there were no cell phones or the Internet. Now my Startup gives everyone a chance to create their own advertisement and show it to the entire nation. Having a signboard in 2020 is not sufficient, you need to adapt to the changing business strategies. Becoming popular, an icon in society is a dream for all and I am trying to fulfill this dream of those who have their skillset as a talent. How do you see the future of the Company, and what plans do you want to achieve soon? We at Tryme believe that video marketing is the next big thing that will change the entire ecosystem of the service and retail industry. The online business is limited to those who are in metro’s and is moving at a slow scale compared to other online ventures. In the service industry, there are very few players and we see high potential in them too. Tryme, on the other hand, is free to use apps that help people grow irrespective of age, gender, education, etc. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

6 Ways to Strengthen Your Immunity

Naturally

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The Coronavirus outbreak has brought a nightmare for all of us. People around the world are suffering. This major threat is testing humankind and its survival potential. The number of cases is rising every single hour even minute across the world. Since there isnâ&#x20AC;&#x2122;t any medicine available to cure this pandemic, the concern about health has taken the center stage. There are a lot of studies have found out that strong immunity in the body can fight against any infection. So, if you want to boost your bodyâ&#x20AC;&#x2122;s natural defenses, then this article may help you. HERE ARE 6 TIPS TO BOOST THE IMMUNITY SYSTEM #1 GET ENOUGH SLEEP People who do business or work somewhere, they feel so much stress out, which causes them poor sleeping quality. Not sleeping well is linked to a bigger susceptibility to sickness. According to healthline.com, people who sleep less than 6 hours every night they get caught by cold than those sleep well 6 hours or more. Having an adequate amount of rest may strengthen your natural immunity. you may have noticed that doctor gives suggestions to their patients rest more and sleep so that your immunity system can heal your illness. An adult should sleep 6 to 7 hours per day. While teen requires 8 to 10 hours. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

If you have trouble not sleep well, then you must be watching TV, or spending time with a mobile phone a lot. Try limiting screen time for an hour before going to sleep. Blue light (come from smartphone, TV, computer) may interrupt our circadian rhythm or our body wake-sleep cycle. One more hygiene tip, choose a dark room to sleep. #2 EAT MORE WHOLE PLANT FOODS Fruits, Vegetables, nuts, and seeds contain a rich amount of nutrients and antioxidants that may offer you a higher hand against harmful pathogens. Having antioxidants in foods can reduce inflammation by preventing unstable compounds knowns as free radicals, which make inflammation when they create in our body in a high level. Fruits and vegetables have several different nutrients like Vitamin, minerals, fiber, and many more, which can decrease the duration of the common cold. Here are some vegetables and fruits you should take like Broccoli, Red Bell pepper, Citrus Fruits like lemon, orange, tangerines, and others. #3 EAT MORE HEALTHY FATS Olive oil and salmon such kind of healthy fat can develop your bodyâ&#x20AC;&#x2122;s immune response to pathogens by improving inflammation. Olive oil is very anti-inflammatory, can a lesser risk of chronic diseases such as type 2, diabetes, and many more. Foods like those found anti-inflammatory properties can aid your body fight against harmful bacteria, and viruses. Omega-3 fatty acid which found in salmon and chia seeds help you as well. #4 EAT MORE FERMENTED FOODS Kefir, Tempeh, natto, Kombucha, Miso, Kimchi, Probiotic Yogurt and many others are fermented foods which are rich in good bacteria known as probiotics, it can populate your digestive tract. As per healthline. com, Gut health and immunity are deeply likened. Fermented food and probiotics may support immunity by aiding it recognize and target harmful pathogens. #5 LIMIT ADDED SUGARS According to WHO, around 1.9 billion adults (18 or more) are obese. Having an unhealthy amount of sugar in the body can increase your weight over the time you face an obesity issue. Obesity increases your risk of getting sick. It means it better to consume a healthy amount of sugars. Restarting sugar intake can eliminate inflammation and aid weight loss, thus lesser your risk of chronic health conditions such as type 2 diabetes, heart disease, and many more. These issues can make weak your immune system. You should add l2 tablespoon (less than 5% of daily calories) regularly. #6 DO EXERCISE Exercise is more crucial for our body which can burn our unwanted and makes us feel fresh. It can aid you to flush harmful bacteria out of the lungs and airways. It decreases the chance of catching flu, a cold, and many others. Since we are in self insolation, we can do physical exercise without equipment. Like moving body, cardio workout, many others. Also, if you have a pool or garden on your flour, you do moderate exercise like swimming, jumping, jogging, and many others. These physical activities can decrease inflammation and improve immune cells as well. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

PARAMAGURU DEVENDRAN COO

CASEY ROMERO CEO

SHANKAR SREE

CSO

UPHUNTER SOLUTIONS INC

FACILITATING TECHNOLOGICALLY COMPETENT EMPLOYEES Avishek Singh | Business Connect In this era of constant transition, technology plays a crucial role. Technology is the platform that creates a dynamic portrait of any organization. However, technology is of no use if not operated properly. With the development in digital technology, The 21st century has seen the rise of cloud-based advancements such as Big Data Analytics, IoT, and much more. To operate these platforms companies require individuals who can ensure competency practically. Uphunter Solutions Inc. is one such firm in the USA, which delivers the choicest employees for the IT-sphere.

on the areas of cloud-based technology, mainly Mulesoft, SAP, Oracle, Anaplan and Pega. COMPETENT LEADERS IN THE PANEL The company is led by - Mr. Paramaguru Devendran (Dev) (COO), Shankar Sree (CSO) and Casey Romero (CEO). Mr. Dev was born and brought up in Trichy, Tamilnadu, is a well-versed leader, with 15 years of exposure in SAP as an SAP Data Lead and served to several clients in the US. Apart from Uphunter Solutions, he is also the co-founder of Proxima Centauri solutions, an IT Staffing firm. He is a very passionate leader who aims at handholding people, especially women, with a breakthrough career. For his approach towards helping women find good jobs, he was honoured with a Doctorate in Social work - Women Empowerment, in 2019.

A COMPREHENSIVE PICTURE Uphunter Solutions Inc. is a technology-focused staffing firm that source talents from the IT arena to many foreign countries like US, UK, Europe, India and Australia. Uphunter Solutions, was established in Houston, Texas, USA. The company is fortified with an adept workforce, whose knowledge, skills and combined experience helps the company fathom the needs of its clients and provide the best talents to elevate their growth. Uphunter focuses www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

Shankar Sree: He was born and brought up in Mysore and he moved to London for work 10 years back and has garnered 17+ years of experience in the IT industry, working in various environments in vivid roles and locations. 42

Along with Dev, he is also the co-founder of Uphunter Solutions and Proxima Centauri. Shankar possesses an ardent interest in environmental protection and children’s education. As an entrepreneur and individual, he wills to make a difference by empowering children’s education in society.

most competent candidates and advanced resources to satisfy clients. Another USP that keeps them competent is their strong leadership and industrial expertise. Every one of them has garnered enormous technical and functional expertise and mentored 100’s of people around the globe. Their strong leadership and understanding of market demand help them source the right candidate.

Casey Romeo: She was born and brought up in Texas, U.S. and has incurred over a decade of experience in the healthcare industry. Known for her leadership and management skills, she has played an instrumental role in co-founding Uphunter Solutions. The persona is well acquainted with working in various designations and has closely worked with executive leadership in the health care arena, putting an impact in the daily lives of patients and families. She shows a positive enthusiasm towards nurturing people to live and work at the foremost potential.

AN INDOMITABLE WORKFORCE “ We are the source of freedom and aliveness for people across the globe through IT Staffing solutions”, this is the possibility of our company says the leadership team. Employees are the true reflection of a company. Uphunter has incorporated a well-nourished workforce, where every individual holds a noteworthy journey in the industry and has built the muscle to perform on their accountabilities very effectively. To ensure the sustainability of this team, the upper echelons keep them grooming and mentoring. This helps in the employees stay competent all the time and handle any kind of circumstances. The company maintains an open communication channel and integrity with its employees, acknowledging their efforts and empowering them parallelly.

LAYING DOWN THE FOUNDATION The idea of conceiving Uphunter dates back to a very tragic story faced by Mr. Dev. During his professional period in Houston, he once met a single mother, whose husband was in prison. She had no source of income to take care of herself or her toddler at home. “She was worried about how both of them are going to survive without any income. I felt pity all I offered to her was my empathy and listening”. Mr. Dev asserts regretfully. The following month he again met her near a bus stand and she said she had no home and had no money to care for her child and she was struggling to find a job. The encounter formed an air of melancholy around him and haunted him for the entire week as he couldn’t help her. This incident laid down the idea of creating a firm that provides Jobs for single moms and homemakers who wanted to restart the career.

A PROGRESSIVE PLAN FOR THE FUTURE Within a year of its establishment, Uphunter has acquired an incremental position in the industry. By the end of 2021, they are aiming to grow employment by 200% and furnish jobs for more than 200 people. By the end of 2023, they wish to facilitate jobs to more than 1000 candidates and ensure a $15 Million yearly revenue. By Dec 2026, they are looking forward to becoming a big company that lives up to the trust of providing efficient jobs in foreign countries.

Mr. Devendran had also endured many unconventional challenges that further made him bring Uphunter in the spotlight. Around 2017, he lost his contracting job and was in the void. He was drenched of hope and self-esteem. However, in a few years, he was able to see the light at the end of the tunnel after creating Uphunter with his associates; but at that point, he had no idea of the outcome and how it’ll be accountable for several people’s paycheck and impacting several people life. “Many times we had the conversation of Giving up and quitting; but, whenever we had this conversation to our surprise, some good deals open up,” says Mr. Dev. Soon after its inception, Uphunter Solutions has seen progressive growth and has acquired a multinational clientele from verticals like Oil and Gas, pharmaceuticals, Healthcare, Media, Automotive, Banking and Finance, which proves their sustainability.

In addition to employment, the company is also aiming for sponsorship for children’s primary education. By 2023, they are aiming to sponsor 300 children in the region and further raise it to 10,000 by Dec 2026, in the developing nations. Furthermore, they are looking forward to providing quality food, for unprivileged children - 1000 children every day by 2023 and 3000 by 2026. ENLIGHTENMENT FOR ASPIRERS • “Relationship building is the mantra for success and there is no replacement to it. • Team and teamwork can cause powerful results. Without a strong team, you cannot play big games in life. • Always focus on the Context of your company rather than focusing on the contents or operations, as it is the key to your success. • Even in dearth conditions, have faith that your life can take a progressive turn. Just stay committed to your actions. • Try to find a good mentor on the way, having a good mentor is a cornerstone of success”. - Mr. Devendran

STAYING AHEAD OF THE CURVE “Integrity”, “Aliveness”, “Generosity”, “Perseverance” and “Fun”, these are elements, helping Uphunter stay ahead of their peers. They pay attention to every single need of their clients and ensure a sustainable partnership. The company has a strong R&D team that proffers an in-depth analysis of the market to churn out the 43

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

How to Stop the Global Economy from Plunging into A depression It is a bit surprising that the world economy is in recession. By the way, it is informed by the IMF as increasing less than 2% a year. Global depression, it is characterized by fall out in potential GDP exceeding 10% more than one major economy and ending for one or two or more. This specter a lot of governments are trying to stave off. The US and Europe are moving faster and throwing the best rescores on it than they have done in the past to respond to the global financial crisis. The question, are they going to succeed? The answer can find better by knowing what is stand between the present recession and more catastrophic depression.

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www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

Due to this pandemic, people are fearful or unable to go out and spend. As a conscience, product demands are very low, which is why a lot of businesses are in jeopardy, their revenues are taking last breath. Many companies will have no option to accept fired their employees or even shut down.

The present situation can turn into depression If the business gets shut down and layoffs spread unchecked, changing a temporary dip into a complete fall down of demand that disrupts the economy. In such cases, companies and employees both will suffer drastically.

At the time government must make effective policies to support the business sector so that start-ups can gradually come on the right track. They have to start with the rollover of loans, suspension of payments of interest, rent and other fees and cutting taxes.

The most important thing, the government need to find a way to help a portion of salaries so that companies donâ&#x20AC;&#x2122;t have to ask their worker to leave their job. It could break the link between the beginning fall out in demand and a highly destructive economy-wide crash. Focusing only on small businesses may create problems because big organizations are key customers for a lot of small companies, if the big business goes down, small businesses will shut down with them. At the time, big organizations and small start-ups need help equally.

Time is passing out and many peopleâ&#x20AC;&#x2122;s jobs are in danger. On March 26, 2020, The US Department of Labor reported that 3.28 million have lost their jobs. As per the European trade Union, one million people have lost their job due to this pandemic.

No doubt today governments are throwing a big amount of money, but the result will depend upon how, when and where the money is spent. Once again helping small and large start-ups are the only way to get rid of the recession.

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

RNI No. : DELENG/2018/76695

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

20 Best Startups in India 2020

Articles inside