florence pitti guide Fashion
Pitti guide 2013 2
During Pitti, there is never enough time and trying to untangle your way through the jungle of over 1000 brands on display is no easy task. That’s why we’ve created some easy routes, allowing ease of consultation with choices to facilitate buyers in their search for both traditional and new brands. There are 10 categories, including footwear, accessories, shirts, overcoats, suits, knitwear, bags and 4 different directions to take: Classic, casual, avant-garde and new talent. Create the ideal path for yourself inside the exhibition to optimize your time at the event.
Pitti guide 2013 4
explore and find your
brand
p.8 overcoats
suits
e d r ua g nt rmal a av info al m for
shirts&co. footwear
Woman
Pitti guide 2013 5
trousers bags knitwear
accessories
Symbols Formal
Informal
Avant-guarde
New talent
Pitti guide 2013 6
informal
avant guarde shirt&co.
formal
Bagutta I pad U 2-4 Pad. Centrale -1........................................ Danolis I O6 Pad Centrale 01............................................................. Delsiena | J9 K14 Pad.Centrale Piano Terra ................................. Duedilatte | New Beats N5 Lyceum............................................ Eton | S 12 Pad. Centrale -1............................................................... Happiness | Urban Panorama 2 Cortile Arsenale................................... Sonrisa | N5-O9 Centrale -1............................................................ Truzzi | F2 Centrale +1.................................................................. Xacus | E5-7 Pad. Centrale +1.........................................................
Pitti guide 2013 7
suits
Boglioli I 21-22 Costruzioni Lorenesi Piano +1 .................................. Camo I Futuro Maschile 69 – Sala delle Nazioni ...................................... Castello D’Oro | I 2-4 Pad. Centrale -1 ............................................ D by D* Syoukey | Make 8 Pad. Centrale -1 ..................................... Eleventy | R10 Pad. Centrale -1 ........................................................ Hackett London | 1 Polveriera ....................................................... Isaia | O2, P1 Pad. Centrale -1 ........................................................... Kiton | A1-3, B2-4 Pad. Centrale +1 ................................................. Lardini | S1-3, T2-4 Pad. Centrale 1 ......................................... MP di Massimo Piombo | K2 Padiglione Centrale Piano terra .......... MSGM | Futuro Maschile 79 Sala delle Nazioni....................................... Richard Harris | B12 Padiglione Centrale Piano Terra ....................... Saks Fith Avenue | H12 Centrale Piano Terra .................................... Tombolini | S 2-6 Pad. Centrale-1 ................................................... Vitale Barberis Canonico | 1 Cortile Polveriera .............................
Pitti guide 2013 8
informal
avant guarde overcoats
formal
ADD | Iplay 1 cortile Cavaniglia ........................................................... Allegri | K1 – 5, L1-3 Centrale piano Terra........................................... Aquarama | Touch 53 Sala della Ronda .............................................. Bark | 45 Sala delle Nazioni ............................................................... Emre Erdemoglu | L’Atro Uomo 3 Sala dell’Arsenale........................ Herno | B1-3, C2 – 4, Pad. Centrale + 1 ............................................. Lanificio Cerruti dal 1881 | Area Monumentale, Sala Ottagonale..... Pirelli PZero | Iplay A3 ostruzioni Lorenensi Piano Terra ............... Sealup | E 1 Padiglione Centrale ......................................................... Tatras | Futuro Maschile 38 Sala delle Nazioni ....................................... Valstar | N3, O5 Pad. Centrale -1 ..............................................
Pitti guide 2013 9
knitwear
Annapurna | V1-3, Z1-2 Centrale -1 ............................................... Avant toi | 20 Arsenale Piano Terra .................................................... Ballantyne | Iplay stand 3 Pad. Della Ghiaia ......................................... Brunello Cucinelli | R2-6 Pad. Centrale -1 ...................................... Cruciani | W1 Pad. Centrale -1 ......................................................... Dalmine | G16 Pad. Centrale Piano Attico ........................................... Daniele Fiesoli | P16 Padiglioni Medici ............................................ Fedeli | B8-10 Pad. Centrale +1 ........................................................ Nuur | L’Altro Uomo 1-3 Arsenal Piano Terra ........................................
Pitti guide 2013 10
informal
avant guarde trousers
formal
Berwich | V 22 Centrale -1 .............................................................. Carhartt | urban Panorama Stand 2 Magazzino 2 .................................. D21 | Iplay stand 1 Sala della Volta ...................................................... G-star Raw | Iplay 1 Teatrino Lorenese ........................................... Haikure | L’altro Uomo 20 sala del’Arsenale ......................................... Heaven Two | A6 B11 Padiglione Centrale Piano terra ..................... PT Pantaloni Torino | D4-5 Pad. Centrale +1 ............................... Re-Hash | Q 14-16 Centrale -1 ..................................................... Resolute | L’Altro Uomo 116 Arsenale +1 .......................................... Roy Rogers | Urban Panorama st 3-4 Magazzino 2 ............................ Sartoria Tramarossa | R16 Centrale -1 ....................................... White Siviglia | 1 Giardino del Glicine .............................................
Pitti guide 2013 11
footwear
Adidas by Tom Dixon | Iplay A5 Costruzioni Lorenesi - Piano Terra ......... D.A.T.E. | l’Altro Uomo 26 Arsenale Piano terra ..................................... Dami | Q13 pad. Centrale -1 ....................................................... Doucal’s | O4 Pad. Centrale -1 ......................................................... Henderson | Futuro Maschile 65 Sala delle Nazioni .............................. Moreschi | stand D9 Centrale +1 ................................................. Noah Waxman *handmade in usa* | Make 32 Pad. Centrale -1 .......... Raparo | Futuro Maschile 28 Sala delle Nazioni ...................................... Testoni | G18 Pad. Centrale +1 .................................................... Y.O.U. footwear | Touch 47 Sala della Ronda .................................. Yuketen | 39 Sala della Ronda ..........................................................
Pitti guide 2013 12
informal
avant guarde Bags
formal
An Italian Theory + Azzurra Gronchi | B/22 Pad.Centrale Piano Terra................................................................................... Araldi | S 16 Padiglione Centrale -1 .................................................. Campomaggi | 33 Arsenale Pianto Terra ........................................ Giancarlo Petriglia | Pop up stores W5 Pad. Centrale -1 ................ Orciani | Futuro Maschile 20 Sala delle Nazioni .................................... Oro Bianco | G7 Pad. Centrale + 1 ................................................... Pierre Louis Mascia | 16 Sala delle Nazioni ................................... Serapian Milano | P6-Q5 Pad. Centrale -1 ................................... Stefano Mano | Make 21 Pad. Centrale -1 ........................................
Pitti guide 2013 13
accessories
Altea | D1-3 Padiglione Centrale +1 ................................................ Anthime Mouley | E10 Pad. Centrale +1 ........................................ Anthony Peto | L’altro Uomo 32 Arsenale Piano terra ........................ Barbisio | G4 Pad. Centrale +1 .......................................................... Borsalino | 5-6 Costruzioni Lorenesi +1 ............................................ Bresciani | 11 Pad. Centrale Piano Terra ............................................ Conservatoire International de Lunettes | Pop Up stores b15 Pad. Centrale...................................................................................... Cor Sine Labe Doli | My Factory F33 Lyceum Piano Terra .................. Etnia Barcelona | l’Altro Uomo 105 Arsenale +1 .............................. Gallo | A5 B6 Pad. Centrale +1 .......................................................... Nanni | L’Altro Uomo 6 Arsenale Piano Terra .................................. Stetson | D14 Pad. Centrale Piano Terra ............................................. Story Loris | K16 Pad. Centrale P. Terra ............................................. Superduper Hats | Touch 38 Sala della ronda ............................
Pitti guide 2013 14
informal
avantguarde woman
formal
arena strozzi Carlo Contrada | Pad b16 Damir Doma | A7 B10 DKaprol | D 16 D-Side | A8 Giòsa | Arena Strozzi Jeffrey Campbell | A6 Kallistè | B18 Lanre Da Silva Ajayi | B1-2 Monkeyglasses | A26 N°21 di Alessandro Dell’Acqua | B14 Story Loris | A16 The Artistylist | A29
Pitti guide 2013 15
events
18th june PRPS from 3 p.m. to 7 p.m. Palazzo Gianfigliazzi Bonaparte Lungarno Corsini 4
Il rosso nella moda Mostra Red Bull e Biblioteca della Moda
MSMG from 5.30 p.m. to 7.30 p.m. Alcatraz - Stazione Leopolda Viale F.lli Rossetti 5
20th june Kolor
every day from 9 a.m. to 6 p.m. Lounge La Mode Illustrèe Costruzioni Lorenesi
8.30 p.m. by invitation only Sferisterio delle Cascine Via del Fosso Macinante 11
19th june
Stella Jean
Aquazzura from 7 p.m. to 9 p.m. Palazzo Corsini Lurgarno Corsini 10
Damir Doma 8.30 p.m. by invitation only Palazzo Corsini al Prato, Giardino Via della Scala 115
12 a.m. by invitation only Dogana Via Valfonda 25