Fashion Weekly Magazine Issue 34 | The Daring Issue

ISSUE 34 SEP 02, 2015

THE STYLE DOCTOR DRESSING FOR YOUR BODY SHAPE SIMPLIFIED

JENNIFER LOPEZ CHARMS IN ENDLESS JEWELRY'S N E W C A M PA I G N

S TAY I N T H E K N O W www.fashionweekly.com.au

e n i l n O FIND US ONLINE! @FASHIONWEEKLY FASHIONWEEKLY FASHION_WEEKLY_MAG FASHIONWEEKLYAU FASHIONWEEKLYMAG FASHION WEEKLY FASHION WEEKLY

Find exclusive new collection sneak peeks and backstage snippets on our Instagram: @fashion_weekly_mag

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E D I T O R ’ S

L E T T E R

be

Brave

W

elcome to our latest issue. Inside you will discover pops of colour for your workout wardrobe to the details inside your hope. Our FW pages are filled with accents to brighten up the daily grind, but we have got one theming question, "Are you brave enough?"

Dare to be different and embrace the all-woman with a nod to Running Bare's new collection which pushes the boundaries with vivid colours and bold prints. (see page 8) Are you feeling a little overwhelmed with the trends and colours for the new season?

Well, we've found a doctor to help you! Yes, The Style Doctor will take your closet from drab to fab so you can be on point all year long. (see page 12) Take a look at page 16 as Grant Withnell from Swarzkopf shares his seven hair care secrets which will have you celebrating your healthy and vibrant locks this spring.

There's always so much more to discover, so we hope you enjoy our latest bite size issue.

Until next time ...

Stacey O'Keeffe, Editor-in-Chief

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I N S I D E 04 06 08 10 12 14

Editor's Letter Fashion Alert Style Files Trend Report Fashion Weekly Talks Beauty Bites

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Beauty Diary Off The Wall Technology Tasters Interior Delights The Last Touch

C R E D I T S Editor-in-Chief | Stacey O'Keeffe stacey@fashionweekly.com.au Fashion fashion@fashionweekly.com.au Emma Clarke

Culture culture@fashionweekly.com.au Michael O'Keeffe

Graphic Designer fashion@fashionweekly.com.au Allen Hoang

Advertising advertising@fashionweekly.com.au

FA S H I O N

A L E R T

J-LO CHARMS FOR

ENDLESS JEWELRY Jennifer Lopez is looking more charming than ever in her new campaign that has been unveiled for Endless Jewelry, with the world's fastest growing jewellery brand hitting Australian shores this month. The Danish Jewellery is based on colourful leather wrap bracelets with a range of unique charm designs that allow you to express your personality. With A-List celebrity Jennifer Lopez as a designer and spokesperson for the brand, Endless is set to be a boundless success in Australia.

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“My exclusive collection with Endless Jewelry embraces the attitude of being fun and elegant at the same time. It is also about letting each woman express her personality through her jewellery. The collection will let women celebrate what is unique and beautiful about themselves,� said Jennifer Lopez.

Express your own unique style and customise your look with the Endless collection which features a wide selection of leather bracelets in single, double and triple wraps along with a beautiful range of over 600 covetable on-trend and classic charms in silver, rose gold and gold plated finishes.

Endless has collaborated with the Lopez to create her very own range of Endless charms and bracelets that will be sold in Australia under the Jennifer Lopez collection.

Endless charms retail from RRP $35 and new charm designs and bracelet colours are scheduled to be released regularly based on current fashion trends.

For more information visit www.facebook.com/endlessaustralia

1 2 1 Jennifer Lopez Collection Bracelets from $90, Charms from $50 2 Endless Jewelry Charms from $35, Bracelets from $70 3 Jennifer Lopez Collection Charms from $50, Bracelets from $90

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S T Y L E

F I L E S

A SEXY STIR Following the success of the brand's new fashion-forward direction, Running Bare SS2015 is set to cause a stir on the active wear scene with the first Spring Collection which is available instore and online now.

Running Bare Design Director Yolanda Powell said this season's collection is a stand out for Running Bare with the brand continuing to push the boundaries when it comes to fashionable active wear.

“The main objective of this range is to ensure each product has a flattering fit on the body, making women look and feel gorgeous. This season we've created a collection that is alive with vivid colours, bold prints and luxe fabrications, making anyone who wears it feel and look good,” said Ms Powell.

The Spring Collection is led by a strong line-up of eye-catching prints, bought to life with graphic textures and bursts of bright colour. The Running Bare Spring Campaign “RB FIT CLUB” was shot on and around Maroubra Beach in Sydney, to elevate the vibrancy and boldness of the collection.

“Our talent was out of this world, with Running Bare models Georgina Fowler, Annabella Barber, Zoe Cross and Monika Clarke showcasing the diversity of the range”. The Spring Summer creative line up highlights the fashion direction of the Running Bare brand, which is set to pack a punch through the elevated talent of both the models and the collection.

This season the RB campaign was championed through a stellar creative team, including renowned photographer Justin Ridler and fashion stylist, Peter Simon Phillips, who did an incredible job of bringing the collection to life. The RB FIT CLUB theme of the Spring Campaign highlights the tongue and cheek nature of the brand, with “Five Rules of Fit Club” that are sure to see you work up a sweat, in style (naturally!).

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#runningbareSS2015

Visit www.runningbare.com.au #runningbare @RunningBare83

T R E N D

R E P O R T

THE SOUND OF STYLE This season references everything music from disco to new wave punk.

Get into the groove.

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1 Alexander Mcqueen Leather Jacket, $4999 2 David Jones Hoop Earrings, $29.95

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3 Oroton Frieze Clutch Light, $325 4 M.A.C Matte Lipstick Russian Red, $36 5 Victoria Beckham Cotton Matelasse Single-Pocket Shift, $1099 6 Shu Uemura Partial Flare Lashes, $25 7 Articles of Society Cindy Girlfriend Jean, $119

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FA S H I O N

W E E K LY

TA L K S

Style Rut

SOLUTION

Stop self-diagnosing with your wardrobe worries, and turn to the experts!

Let us be honest, we are all fashion lovers but sometimes it can all be a bit much.

Trends come and go, seasonal colours and prints are in then out, styles are here then there and it can simply get exhausting. But it's not just 'what's in' that you need to know about, it's about figuring out what actually works for you.

Dressing for your body shape, size, colouring, age and lifestyle are all important factors in creating a wardrobe and style that reflects who you truly are.

And that's why we want to introduce you to The Style Doctor, the online fashion and style expert that will have you embracing your body shape and finding clothing that will fit you perfectly.

The Style Doctor was established by Australian fashion designer, celebrity and personal fashion stylist Kash O'Hara. This diverse offering is the first online, Australian-based fashion stylist expert; providing instant advice tailored to each individual on what women should be wearing and infusing new life to their current wardrobe.

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Image credit: Getty Images 2015

Image credit: Getty Images 2015

The Style Doctor believes that style can be taught and looking fabulous is not a matter of their size, shape or colouring. This user friendly service is where style is fostered; introducing women to new concepts of style and direction.

The quick online Style Survey will give experts an insight into what clothing will suit the individual. By collecting information on one's shape, chest size, lifestyle, hair and eye colour and skin tone, The Style Doctor can properly diagnose the treatment for each style woes.

The Style Doctor service extends beyond what you can imagine, with a team of style experts with both national and international experience, on hand offering online Style Surveys and one-on-one styling and shopping sessions, The Style Doctor caters to everyone's style needs. “Whether you are styling your new wardrobe, getting ready for an event or looking to refresh your image The Style Doctor will give you the answers and the confidence you need, by dressing in a way that will ultimately flatter your body shape," said Founder Kash O'Hara.

With one-on-one workshops, corporate workshops, personal styling and colour analysis services available, The Style Doctor has you covered.

For further information, please visit www.thestyledoctor.com.au

B E A U T Y

B I T E S

Win

THE NEW VS SASSOON DIAMOND RADIANCE COLLECTION Three new tools designed with breakthrough diamond radiance technology to help you achieve salon styling at home easily and expertly!

Available 1st October, 2015 Prize pack includes the VS Sassoon Diamond Shine Straightener for perfectly straight, high shine, smooth hair in just one pass.

For more information on VS Sassoon, please visit www.vssassoon.com.au Stockists: 1800 650 263.

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Poker straight is back for summer and this tool will help you achieve the look in minutes! VS Sassoon's new Diamond Shine Straightener uses breakthrough Diamond Radiance Technology to achieve extraordinary results. Plates are 50% smoother & 20% harder than standard ceramic ones, providing diamond like luxuriously smooth perfection each time. Designed with Ionic Technology for reduced frizz and static electricity, you will achieve more shine, longer lasting results and a frizz free promise with this extraordinary tool.

You can also win the new VS SASSOON DIAMOND WAVES a spiral barreled waver that creates longer lasting glamorous and totally on trend loose waves and the VS SASSOON DIAMOND BRILLIANCE dryer. Equipped with high ionic conditioning technology this powerful 2100 watts long life AC motor dryer eliminates static and allows you to style faster with less heat damage whilst trapping moisture to reduce frizzies by up to 75%.

RRP

$69.95

RRP

$129.95

RRP

$59.95 *independent labs test results versus industry standard ceramic coating. Results may vary on production.

B E A U T Y

D I A RY

Luscious

LOCKS

Gorgeous hair has never been so achievable thanks to a few insider tips from the best of the best. Swarzkopf National Technical Educator Grant Withnell has seven hair care secrets to share with you for healthy, vibrant hair this season.

1. Now that winter is over, it's time for some summer fun! You can achieve a subtle change in your look but lightening your natural hair colour, but please avoid heavy bleaching. Schwarzkopf Nordic Blonde Lightening Spray gradually lightens hair by working with the sun. The unique heat activated formula with caring Argan Oil lightens hair up to Âź of a shade per application for a subtle summer glow.

2. If you are wanting to speed up hair growth to ensure long locks for the summer season, a healthy diet and plenty of water not only benefits the body but does wonders for promoting healthy, long hair.

3. Summer season is party season so to ensure you always have beautiful, voluminous hair my favourite product for styling flat hair is Schwarzkopf Extra Care Volume Powder, which you apply to the roots when stying to create long lasting volume.

4. Do not tie hair up when it's wet - as hair dries it shrinks and therefore pulls more tightly on the hairline.

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5. If you tend to get oily roots try using dry shampoo instead of washing your hair everyday. Washing your hair stimulates the sebaceous glands so it produces more sebum which lubricates your scalp. Using dry shampoo prevents having to do this all the time, there is no harm in using dry shampoo a couple of days in a row if you need to, however, after that things can look a little untidy.

6. We all love tousled, summer waves but seawater can be pretty harsh on hair. After a swim in the ocean, salt crystals may form in your hair causing it to look dull and feel dry. To get that look without diving into the ocean, use Schwarzkopf Taft Full On Sea Salt Spray to get that beachy look without the crunch!

7. The beauty-must have this summer is the latest innovation from Schwarzkopf – Extra Care BB Cream.

Providing 11 benefits in 1 including softness, shine, frizz control, deep nourishment and repair; this is THE beach bag essential for any girl on the go this summer!

www.schwarzkopf.com.au

Cover Image & Image Right: Getty Images

rokk ebony's Off the Wall collection was created to inspire a feeling of motivation which pushes the boundaries of hair and fashion. It prompts both hairdressers and clients take their looks to a more daring place.

This is a collection of contrasts, such as dishevelled hair (“The Shag�) set against street glam fashion (embellished denim) which was inspired from an eclectic soup of ideas including Stevie Nicks' distinctive texture in the Fleetwood Mac 70s, Brutalist architecture and underground Berlin.

A plucky individualism of freedom to express through hair and dress is at its crux. An arrogant beauty celebrates unpretentious rawness and an effortless street style. But real style, it is.

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CREDITS HAIR ROKK EBONY CREATIVE TEAM SALON ROKK EBONY PHOTOGRAPHER ELIZABETH KINNAIRD STYLIST MELISSA NIXON MAKE UP SARAH BAXTER WWW.ROKKEBONY.COM.AU

T E C H N O L O G Y

TA S T E R S

C A F É PAY CafePay to Change the Way You Drink Coffee

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t's revolutionary, it's convenient and it's filling the gap for the world's second largest commodity ... coffee.

Simply put, a brilliant mind has thought to deliver our favourite drink in a faster and more efficient way.

Let us introduce you to CafePay, a revolutionary world first that allows users to pay for their coffee with their CafePay™ enabled frank green SmartCup™ or CafePay™ SmartBand and enjoy a host of other benefits.

Imagine the ability to go completely cash free; ordering your coffee from your smartphone, paying for it with a simple swipe of your eco-friendly reusable frank green SmartCup™. You can also retrofit your existing reusable cup with a CafePay SmartBand. The CafePay™ app can even allow customers to gift coffees to friends or donate to causes 'just because'.

CafePay is simply the smartest way to pay at a café.

Designed with the coffee lover in mind, CafePay is set to launch in more than 100 cafes nationally.

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CafePay has no fees for customers and is free to download from the Google Play and App Store.

“What we're creating is the ability to go cash-free – you can easily load credit onto your account. It's for friends to send one another a coffee 'just because'.

For people to build loyalty with their local café and be rewarded for going back. For the ease with which cafes can notify customers of special offers and discounts via the CafePay™ app, all whilst being sustainable and good to the planet.”

- Benjamin Young, the founder and owner of CafePay.

For more information, please visit www.cafepay.com.

I N T E R I O R

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D E L I G H T S

he time is now to update your home with colour and playful details. Find your aesthetic of beauty and brighten up your living space with accents that pop.

Image Credits: The Photo Diner

Cover Photo Freedom Occasional Chairs

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2 Satellite Basket 29cm in Lobster, $19.95 3 Little House Lantern 25cm in Jade, $34.95 4 Kite Vessel 33cm in Yellow, $34.95 5 Surf Stripe Cushion 45x45cm in Multi, $29.95

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6 Eccentric Floor Light in Indigo, $349

Available from Freedom www.freedom.com.au

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T H E

L A S T

S AY

SHOE STRUT This season's new statement calls for a strut in your step.

Add a touch of sexy tassels to your ankles and you'll be dancing deep into the night proving that heel height never hinders.

CAMILLA AND MARC Anouk Heel, $599 from David Jones www.davidjones.com.au

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S T Y L E . C U LT U R E . L I V I N G .

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ISSUE 34 SEP 02, 2015