fintechmagazine.com
FEBRUARY 2021
2021’S VENTURE CAPITAL CULTURE SHIFT
PERSONAL FINANCE APPS
Mambu:
CREATING FINTECH ERA INFRASTRUCTURE Eugene Danilkis, CEO and co-founder, outlines how Mambu’s pure SaaS banking platform is accommodating the needs of modern banking
TENEX
MONDIA GROUP
TAB BANK
Avoid the Top 5 Most Common Open Source Vulnerabilities Within Financial Organizations Learn what open source vulnerabilities are commonly found in financial services organizations.
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FOREWORD
I
t’s been an exciting start for fintech this
a time when tech companies become criti-
year: the rise and fall of Bitcoin’s value,
cal business partners for how financial
cashless economies are starting to take hold around the world, and investors have started to hone in on exciting startups that could lead the way in finance’s new normal.
services companies are designed and built.” Elsewhere, we explore modern trends in crowdfunding, find out why it’s so hard to keep up with cryptocurrencies’ develop-
That spirit of far-reaching innovation is
ments, and track how the COVID-19 pan-
succinctly summed up by our lead story this
demic has spurred on a culture shift with
month, TAB Bank. Committed to driving the
investors and venture capital firms.
future of open banking, Mike Palmer, COO, described the company’s digital transformation and how it is maintaining the financial wellbeing of its customers during a particularly stressful time: “When you’re dealing with people’s
If you want to experience the marvels of the fintech era first-hand, our Top 10 mobile apps list could be the perfect place for you to start. Highlighting some of the best smartphone-based financial companions currently available, you’re guaranteed
money and their financial lives, it’s emo-
to find something useful no matter which
tional,” he says. “It has a huge impact on
area of the sector you’re interested in.
everything that they do, how they live, and even how they see the world. And so doing that well, doing it right, is very important to me and the people that I work with.” Another example is Mambu. This Berlinbased startup has designed a SaaS banking platform that is laying the foundations for a new financial era: “Fintech is the age we’re living in,” states CEO and co-founder
Got a story to tell? FinTech Magazine is the perfect platform to share it and join the conversation. Find out more about featuring in our next edition by emailing: william.girling@bizclikmedia.com Will Girling Editor-In-Chief
Eugene Danilkis. “I think this decade will be f i nte c hma ga z i n e. com
03
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05
PUBLISHED BY
PRODUCTION DIRECTORS
Georgia Allen Daniela Kianicková
Joe Pallister MANAGING DIRECTOR
Lewis Vaughan
PRODUCTION MANAGERS EDITOR-IN-CHIEF
Will Girling DEPUTY EDITORS
Joanna England EDITORAL DIRECTOR
Scott Birch CREATIVE TEAM
Oscar Hathaway Sophia Forte Sophie-Ann Pinnell Hector Penrose Sam Hubbard Mimi Gunn Justin Smith
Owen Martin Philline Vicente VIDEO PRODUCTION MANAGER
Kieran Waite
EXECUTIVE ASSISTANT
Jordan Hubbard MEDIA SALES DIRECTORS
Richard Turner DIGITAL MEDIA DIRECTOR
DIGITAL VIDEO PRODUCERS
Sam Kemp Evelyn Huang Matthew Evans DIGITAL MARKETING EXECUTIVE
Evelyn Howat
Jason Westgate CHIEF OPERATIONS OFFICER
Stacy Norman PRESIDENT & CEO
Glen White
PROJECT DIRECTORS
Jake Megeary Michael Banyard fintechmagazine.com
CONTENTS
Driving the Future of Open Banking
10
Crowd pleaser:
the future of alternative financing is scale
32
40
CRYPTOCURRENCY: A NEW ERA DAWNS
48
A VC CULTURE SHIFT IS DEMOCRATISING INVESTMENT IN 2021
58
PERSONAL FINANCE MOBILE APPS
Building an ecosystem? Connect the dots. “Your journey to cloud must navigate pitfalls and opportunities that are unique to your business. We support you in imagining and delivering your cloud journey and making it run”. Eric Meistermann, Deloitte Partner in charge of AXA Group
96 TNEX
76 MSU Federal Credit Union
110 Mambu
124 Mondia Group
10
Driving the Future of Open Banking WRITTEN BY
RHYS THOMAS PRODUCED BY
MICHAEL BANYARD
FEBRUARY 2021
11
f i nt e c hma ga z in e. com
TAB BANK
Mike Palmer illustrates how digital transformation is powering TAB Bank to make major contributions to the financial well-being of its customers
T 12
ransporting vital goods to consumers and connecting businesses that are sometimes thousands of miles apart,
trucking is the lifeblood of the United States. For those who have never driven a semi-truck and trailer, the industry evokes iconic images of impressive chrome-tipped cabs, and of hardworking men and women glued from dusk till dawn to the painted lines of the nation’s highways. But the day-to-day reality is, of course, more nuanced; it is an industry brimming with unique financial complexity. How do truckers, forever on the move, receive their hard-earned paycheques? How do they access funds to fuel their trucks or acquire loans to buy their semi-trucks and trailers in the first place? And more importantly, how do they find a bank that understands them and their distinct needs?
FEBRUARY 2021
13
1998
Year founded
274
Number of employees
f i nt e c hma ga z in e. com
The Future of Alternative Payments is Here. Our mission is clear: to help non-prime consumers shop where, when, and how they want while increasing retailers’ sales. Our leading edge omni-channel solutions were developed to serve both with our lease-to-own marketplace, payment method for ecommerce, and mobile app for in-store point of sale commerce. We are proud to introduce FlexLending, in partnership with TAB Bank, which broadens our reach with consumer installment loans. When it comes to alternative payment options, we have a solution.
Financing offered is made by Transportation Alliance Bank, Inc., dba TAB Bank.
FLEXSHOPPER: FLEXIBLE PAYMENT SOLUTIONS Kelly Arduz, Vice President of Marketing, FlexShopper explores the firm’s exciting new lending product launched in partnership with TAB bank FlexShopper offers alternative payment solutions for non-prime consumers, allowing them greater freedom to shop the branded goods they need and desire, from appliances and consumer electronics to furniture and auto tires. Already a leader in lease-to-own, the firm is expanding its offering through a partnership with TAB bank, and the subsequent launch of a new lending product called FlexLending. The solution bestows a broader spectrum of US consumers with greater choice in how to finance their purchases, and helps retailers increase their sales with this core consumer base. “We’re really excited to be able to serve more consumers and partner with new retailers as a result of this collaboration,” says Kelly Arduz, Vice President of Marketing at FlexShopper. “We’ve had significant success in the lease-to-own space and sought to broaden our verticals beyond just durable goods, which in turn enables us to serve more consumers and partner with more retailers. TAB bank has expertise in originating consumer loans, and FlexShopper specializes in marketing non-prime payment solutions to consumers and retailers.”
FlexShopper is moving to meet market demand and adapt to best serve consumers, allowing them to shop how and where they choose. “Point of sale finance with retailers has been a growing industry,” Arduz says. “And through our partnership with TAB, we’ve taken advantage of a significant opportunity in the Buy Now, Pay Later (BNPL) space that ultimately benefits all parties.” FlexShopper’s partnership with TAB bank is “a synergy of expertise,” Arduz says, a symbiotic relationship combining the incisive capabilities of both organisations. “We’re coupling our abilities,” Arduz continues. “We can now solicit additional retailers and expand into states where installment loans are preferred over lease-to-own, and a customer who previously signed a lease for tires with FlexShopper can now get their car serviced or repaired through installment loans with our new product FlexLending, thanks to our partnership with TAB.”
TAB BANK
“WHEN YOU’RE DEALING WITH PEOPLE’S MONEY AND THEIR FINANCIAL LIVES, IT’S EMOTIONAL”
Founded in 1998, TAB Bank set out to answer those questions. Known in the early days as the Transportation Alliance Bank, its suite of financial services for businesses and individuals were tailored to truckers from day one, earning it an impressive reputation and loyal customer base within the industry and beyond. That the bank remains a
— Mike Palmer, Chief Operating Officer, TAB Bank
small financial organisation by definition belies the scale of its ambition and the enormous positive impact it has on the lives of its customers.
16
FEBRUARY 2021
E X E C U T I V E P R O FILE :
Michael Palmer Title: Chief Operating Officer
Company: TAB Bank
As TAB Bank’s Chief Operating Officer, Mike oversees the operational and customer support teams that assist TAB’s clients with their deposit relationships with the bank. Additionally, his teams securely process all the bank’s electronic funds transfers, apply for invoice specific payments across the factoring portfolio, and process thousands of lockbox and other checks per week. Mike is a Certified Regulatory Compliance Manager. Prior to his experience at TAB Bank, he spent 13 years at Wells Fargo, the last ten being spent in regulatory compliance roles focusing on international BSA/AML compliance as well as mortgage and consumer lending regulations. Mike holds a Bachelor of Science degrees in Finance and Marketing from Utah State University and a Master of Business Administration from Brigham Young University. He is a graduate from the Graduate School of Banking at the University of Wisconsin –Madison where he completed courses necessary to achieve the Executive Leadership Certificate from the Wisconsin School of Business.
f i nt e c hma ga z in e. com
17
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TAB BANK
20
Flanked on either side by model
Doing it right for a relatively niche
trucks in his office in Ogden, Utah
customer base such as truckers
– TAB Bank’s central and only loca-
means understanding the realities
tion – Chief Operating Officer Mike
of their lives and their financial situ-
Palmer strives everyday to uphold
ations. To highlight the point, Palmer
that original vision. “When you’re
points to the ‘guaranteed check’, a
dealing with people’s money and
form of one-off payment run by third
their financial lives, it’s emotional,”
parties that is generally used to pay
Palmer says. “It has a huge impact
truckers performing a single job for a
on everything that they do, how they
different company. TAB works with
live, and even how they see the world.
these third parties to ensure their
And so doing that well, doing it right,
customers can deposit these cheques
is very important to me and the peo-
directly into their TAB account – a
ple that I work with.”
seemingly small service that in fact
FEBRUARY 2021
“WE WILL DRIVE ENGAGEMENT WITH TAB BANK, AND CUSTOMERS WILL REALISE, ‘THIS IS WHERE I CAN REALLY LIVE MY FINANCIAL LIFE’” — Mike Palmer, Chief Operating Officer, TAB Bank
We Are TAB Bank CLICK TO WATCH
|
3:03
f i nt e c hma ga z in e. com
21
Technology services designed for banking and lending firms ValueMomentum is at the forefront of helping Banks and Lending companies in their digitalization journey across Retail & Commercial Banking, Core System modernization, and Lending lifecycle automation/optimization. We are supporting TAB Bank as a strategic partner in their Open Banking, BaaS, Integration (internal and partner ecosystem), DevOps, Analytics, Data, RPA, Development, Test Automation and Digital Banking initiatives.
Visit our website
23
has a major positive impact on the
bank is undergoing a dramatic digital
lives of its customers. “They haven’t
transformation to bring ‘EU-style’
got this guaranteed cheque having
mobile banking to its customers
around that they’ve got to wait to
across the US and expand its cus-
deposit at their hometown bank when
tomer base beyond transportation,
they get home,” Palmer says. “We can
an initiative that has been in the works
get money in their account. They can
for some time.
fuel their truck again and keep moving goods across America.”
“I would say we’re right at the cusp of being able to take advantage of
TAB’s deep ties to the trucking
the investments we’ve made over the
industry stretch back more than two
last several years,” says Palmer. Led
decades, but much has changed in the
by TAB’s president Curt Queyrouze,
intervening years both in trucking and
described by Palmer as a “brilliant
the wider financial landscape. Now the
banker and futurist”, the executive f i nt e c hma ga z in e. com
Customer financing made EASY - Approvals up to $5,000 - Good credit to NO credit - ZERO down payment required - 90-Day No Interest Promotion* - Affordable monthly payments *With up to a $40 processing fee
Visit our website All loans made by Transportation Alliance Bank, Inc. dba TAB Bank, which determines qualifications for and terms of credit, excluding AK, AZ, CA, DE, ID, KS, KY, ND, NH, NM, NV, OR, PA, UT, VA, WA, and WI. Financing in these states is administered by EasyPay Finance.
team took a step back to reassess how best to organise data, how that data can enhance the customer experience, and what underlying hardware and resource investment would be vital to realising their grand vision. These are lessons TAB learned from the European Union, which Palmer believes picked up the data-driven baton from the US and ran it in the
“I’M VERY EXCITED ABOUT WHAT WE’RE GOING TO BE ABLE TO DELIVER TO THE MARKET HERE IN THE FIRST QUARTER” — Mike Palmer, Chief Operating Officer, TAB Bank
right direction. “In the United States we were famous for using data to retain and 25
control our power in the marketplace – and I don’t think that we really even did a really great job of it,” he says. “Then organisations in the European Union came through and began opening this data up, and allowing people access to it within the banking system. I think what we’ve learned in the States is that there is a way to make this work and be profitable, provide a great customer experience, and make everybody better off. “What that means is making all the information that you have directly available to customers, and giving them access to it in the way that they want. A lot of the legacy online f i nt e c hma ga z in e. com
TAB BANK
and mobile banking platforms in the United States are very inflexible,” Palmer says. Using open banking has empowered TAB to fine tune and tailor its new platform, as well as partner with market leaders to expedite the process of bringing it to market. “We’re headed to that real open platform, with functionality that even allows customers to drop and drag widgets and other useful things like that,” Palmer continues. “If I’m a 26
small business owner and I want to see all the cheques that are clearing that day, or the transactions that are going to post, I can move that to the top. Or maybe I’m a consumer, and I am always worried about my balance because I’m living paycheque to paycheque, so I want that to flash to the top of mind. That’s efficient and effective for our customers, whether they are consumers or small business, and our hope is that by introducing these new services – and more in the future – we will drive engagement with TAB Bank, and customers will realise, ‘This is where I can really live my financial life’.” FEBRUARY 2021
27
“WE’RE HEADED TO THAT REAL OPEN PLATFORM” — Mike Palmer, Chief Operating Officer, TAB Bank
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Partners have been vital to realis-
UX specialists who work to tie all these
ing TAB’s ambitions. On the backend,
things together. I’m very excited about
partners including MuleSoft and
what we’re going to be able to deliver
ValueMomentum worked with TAB’s
to the market here in the first quarter.”
internal teams to build the robust mid-
Developing this open banking plat-
layers that bridge the gap between
form will allow TAB to partner with
customers, their information and
fintechs to provide banking services to
TAB’s suite of services. On the fron-
their customers in a way fintechs want
tend, TAB leveraged Technisys’ Cyber
to. “Providing everything from a cus-
Bank platform.
tomisable customer interface to the
“These are tremendous partners
back-end core system was a goal from
that we’ve had tremendous success
the beginning,” Palmer explains. The
with,” Palmer says. “And then we have
way everything ties together allows
some very, very talented people here
partners to decide which pieces they
at TAB Bank, from developers to UI/
need to go to market.
f i nt e c hma ga z in e. com
29
TAB BANK
30
For Palmer, however, TAB Bank
and debt. He paints the picture of a
remains an organisation concerned
customer that banks with TAB Bank,
with people and making lives better.
but who took advantage of a good
Setting technology and digital trans-
car loan at a dealership in Kentucky,
formation to one side for a moment,
and whose mortgage is with a major
he says the overarching aim is to give
national lender. TAB’s new platform
customers a “more complete finan-
aims to unify all this data in order to
cial picture”, tying in all the disparate
understand each individual and begin
strands of their incomings, outgoings
offering recommendations on
FEBRUARY 2021
31
everything from insurance to mort-
is,” Mike says. “That’s really where I
gage rates or investment.
hope we are in 18 to 24 months. It’s
“We will be able to say, ‘Here are
a Herculean effort to try to get there,
some steps you can take to make your
and we’ve got a lot of work to do, but
family more secure, what your upcom-
I’m cautiously optimistic.”
ing business expenses are, make your financial picture better, and head in the right direction to get to where you want to be, wherever that f i nt e c hma ga z in e. com
FINTECH
32
FEBRUARY 2021
Crowd pleaser:
the future of alternative financing is scale WRITTEN BY
RHYS THOMAS
OFFERING ALTERNATIVE FUNDRAISING, CROWDFUNDING PLATFORMS WILL PLAY A VITAL ROLE IN FUTURE STARTUP INNOVATION – IF IT CAN DODGE THE REGULATORS 33 In 2016, UK neobank Monzo raised
Since then, the crowdfunding space
£1m in 96 seconds. Two years later, it
shows little sign of slowing down. In
raised £20m in just over two days. The
an exhaustive study into the impact of
pitch decks looked a little different
alternative financing, which comprises
to the usual Series ‘x’ round; these
crowdfunding, peer-to-peer lending
rounds were aimed at retail investors
and other less traditional avenues for
and Monzo’s own customers (33,500
raising money, researchers from The
of which plowed up to £2,000 into the
University of Cambridge concluded that
bank) through crowdfunding platforms.
this “evolving landscape” had become
The record-breaking raises made the
a cornerstone of global fundraising. Dr
digital-only bank one of the biggest
Robert Wardrop, Director, Cambridge
crowdfunding success stories of the
Centre for Alternative Finance said the
mid twenty-teens, and is today one of
segment now provides “substantial
the best-known and largest neobanks
sources of funding for consumers,
in Britain.
startups, small and medium sized
f in t e c hm a g a z in e . c o m
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35
“ We believe that you need to be a player of greater scale to serve companies and the investors who support them” — Jeff Kelisky, CEO, Seedrs
enterprises, and industrial verticals ranging from the manufacturing sector to creative industries”. In fact, the study’s latest figures show that in 2018, alternative financing facilitated $304.5bn in transaction volume. Excluding a sharp drop in activity in China, that represents an enormous 48% growth in global alternative financing compared with 2017. f in t e c hm a g a z in e . c o m
FINTECH
36
CROWDFUNDING IN A CRISIS
the new obstacles to daily life in a
Some businesses flourished in 2020,
pandemic. Digital payments providers
namely enterprises which provided
helped businesses adapt to the shift
solutions to the immediate obstacles
in online shopping; mobile banking
thrown up by the COVID-19 or could
became the best way for business
swiftly pivot to address global quaran-
owners and consumers to maintain
tine and vaccine efforts. The fintech
a grip on their finances, regardless of
sector was one such winner, starting
the status of their bricks and mortar
from a position of power. Startups
branch; and insurers began to rely
were already making advances in
more heavily on digital solutions for
financial freedom, and their platforms,
claims settlement and growth in
APIs and white label solutions met
written premiums.
FEBRUARY 2021
Crowdfunding fintechs sat neatly at the intersection, providing lifelines to businesses struggling with the new pressures of the COVID-19 pandemic, and acting as a portal for fintech startups to get up and running. “During the crisis, equity crowdfunding sites, peer-to-peer lending and invoice trading platforms have been successful in providing SMEs with funding solutions that use technology to offer speed, transparency and flexibility for financing that would otherwise not be available to them,” says Ian Duffy, CEO of Accelerated Payments. “Fintechs like these have been able to disperse funds with government schemes quicker than banks
“ [crowdfunding provides] substantial sources of funding for consumers, startups, small and medium sized enterprises, and industrial verticals ranging from the manufacturing sector to creative industries” — Dr Robert Wardrop, Director, Cambridge Centre for Alternative Finance
because they’ve automated onboarding, ID verification and instant bank account set ups.” But Duffy believes not enough is being done to businesses seek this alternate route to survival and prosperity. “Awareness among business owners of these new funding options remains low. We need to change this during this pandemic – not only for the survival of these companies, but for our economy as well,” he says. w w w.f in t e c hm a g a z in e . c o m
37
FINTECH
38
FUTURE FUNDING
enterprises looking beyond the pan-
Crowdfunding fintech Seedrs wit-
demic and to the issues of the future.
nessed record levels of investing
Danish wave energy firm Wavepoint
through its platform in 2020. A total
is on track to exceed a €2m target,
of £293m was raised in campaigns
while UK-based EV comparison plat-
throughout the year, bringing invest-
form Carverter breached its £2m
ment on the platform above £1bn
crowdfunding target with more than
since lauch. 2021 has begun in
25 days still to go.
similar fashion: currently on its platform, campaigns are underway for FEBRUARY 2021
In October 2020, Seedrs announced it would merge with rival platform
“ Awareness among business owners of these new funding options remains low” — Ian Duffy, CEO of Accelerated Payments
positioned to build on our combined strengths and create a powerful
Crowdcube with a view to creating
global private equity marketplace that
the world’s largest private equity mar-
will transform the ecosystem of equity
ketplace. Jeff Kelisky, CEO of Seedrs,
finance globally.”
is bullish about the future of crowd-
Appetite, then, is high – and although
sourced equity raises – and believes
rarely crowdfunders reach the heights
scale is necessary to push the sector
of institutional funding rounds, the
forward. “We believe that you need
opportunity to raise immediate funds
to be a player of greater scale to
in a relatively short timeframe will
serve companies and the investors
place the sector at the centre of fur-
who support them,” he said. “As
ther innovations.
we look to the future, we’ll be well
But not all will be plain sailing. Regulatory pressure threatens growth
TOP 5 BIGGEST MARKETS FOR CROWDFUNDING
in this sector, which, for the time being, remains relatively free from oversight. In a 2019 report, PWC found financial
China: $215.37bn
services and telecommunications
United States: $61bn
firms both feared increased regulation
United Kingdom: $10.4bn
could stymie growth in crowdfunding
The Netherlands: $1.8bn
and peer-to-peer lending. Of the 508
Indonesia: $1.45bn
firms surveyed across both industries, 14% of the TMTs and 10% of financial
Source: Global Alternative
service firms said this new business
Finance Market
model was most likely to be affected
Benchmarking Report
by regulation in the coming years.
f in t e c hm a g a z in e . c o m
39
PAY M E N T S O L U T I O N S
40
FEBRUARY 2021
CRYPTOCURRENCY: A NEW ERA DAWNS WRITTEN BY
RHYS THOM AS
AS VALUATION OF BITCOIN SOARS TO RECORD HIGHS, AND BIG PLAYERS SUCH AS PAYPAL MAKE THEIR FIRST STEPS INTO THE MARKET, CRYPTOCURRENCY HAS COME OF AGE To chart the trajectory of cryptocurrencies over the past three months, and have accurate information for you to read once this issue of Fintech Magazine reaches your device, is an impossible task. No sooner than Bitcoin, the world’s highest priced and most traded cryptocurrency, surges beyond a new record valuation, it slumps, rallies, and climbs to new heights. Even the news sites dedicated to cryptocurrency values, initial coin offerings (ICOs) and developments in the crypto startup sector have a hard time keeping pace. Swelling numbers of self-styled cryptoinfluencers take to their social media channels to warn their followers of a coming slump, only for Bitcoin to tick upwards once more.
f i nte c hma ga z i n e. com
41
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43 From a high watermark of $19,783 in 2017, Bitcoin languished in the inter-
curiosity and into the realm of true financial opportunity.
vening years at the low thousand dollar
From a consumer perspective, that
range. But in mid-November, it left that
opportunity seems endless – in part
valuation in the shade, topping out this
driven by marketing campaigns prom-
January at a new record high of $41,973
ising attractive, if in some cases quix-
– and yet to dip below $34,000. Other
otic, potential returns. The grand vision
altcoins, such as Etherum, saw similar
of many crypto evangelists is a democ-
levels of bullish growth on the back of
ratisation of wealth management,
the headline-grabbing BTC activity,
platforms built by plucky startups and
while Elon Musk, the world’s richest
passionate visionaries, of borderless
man, tweeted his approval of the asset.
global transactions, and greater indi-
Tracking hourly trading candles, then,
vidual financial control away from the
isn’t necessary to see the bigger pic-
governance of central banks and insti-
ture: digital assets have matured
tutional regulation. In reality, however,
beyond obscurity, through frothy
the line between digital-native, f i nte c hma ga z i n e. com
PAY M E N T S O L U T I O N S
“ [CRYPTO] LEADERS ARE GOING UPSTREAM— GAINING ACCESS TO FEDERAL BANKING INFRASTRUCTURE AND BUILDING OUT NEW PAYMENTS AND ACCOUNTS PRODUCTS” — Sophie Guibaud, Chief Growth Officer, OpenPayd
world’. It’s here, creating meaningful utility and streamlined processes to ‘cash out’ from the enclosed ecosystems,
tokenised finance, and incumbent
where the biggest future developments
banks and institutes are beginning
lie – and where crypto collides with the
to blur.
big players of world finance. Take Estonia: the Baltic nation once
44
CONSUMER APPETITE GROWS
welcomed foreign crypto startups with
Cryptocurrency has proved fertile
open arms, offering easily accessible
ground for fintech startups, inspir-
operating licences and the ability to
ing competition in everything from
legally headquarter a business within its
wallets for storing digital assets, and
borders through a ‘digital license’. Last
exchanges for trading and swap-
year, however, it stripped more than
ping coin pairs, to new channels for
1,000 crypto firms of their licenses over
consumers and enterprises to realise
growing concerns surround money
value from their virtual coins in the ‘real
laundering. Around 400 crypto firms remain after the cull, but they face a tough year ahead. Veiko Tali, Secretary General of the Estonian Ministry of Finance, and Deputy Head of the government’s Anti-Money Laundering Commission, said: “A number of important regulatory changes are planned for the services of virtual currencies in order to further regulate the field.”
FEBRUARY 2021
Sophie Guibaud, OpenPayd, on Open Banking and Banking as a Platform CLICK TO WATCH
|
3:07
45 On the reverse side of the coin, PayPal
Fintechs were more than happy to
signalled its entry into the crypto market
meet demand. “COVID-19 drove signifi-
in late 2020. In the US, users will soon be
cant disruption in the asset management
able to buy, sell and hold cryptocurren-
industry,” says Simon Jones, Chief
cies within their existing accounts, a
Customer Officer, ClearBank. “On one
move analysts predict will be a milestone
hand customers pursued emerging
for opening the market up to the main-
asset classes like crypto in the pursuit
stream. Sophie Guibaud, Chief Growth
of returns as interest rates remain low.
Officer, OpenPayd says PayPal’s new
And on the other hand, they gravitated
functionality “could be a major step
towards digital native offerings that
towards mass adoption among consum-
offered better functionality and trans-
ers”, a trend that was already picking up
parency than analogue rivals.” Jones
steam under the coronavirus pandemic,
believes incumbents will fight back in
as interest rates in traditional channels
2021, “as existing asset management
virtually dried up.
and investment platforms reinvent f i nte c hma ga z i n e. com
PAY M E N T S O L U T I O N S
themselves to deliver a much more mobile-centric, real-time investment process that rivals the digital natives”.
A BIG YEAR AHEAD The coming 12 months may play as big a role in the future success of cryptocurrency as the past 12 years, the period since Bitcoin was first released. Coinbase, one of the world’s biggest exchanges, will pursue a public offering after filing with the SEC in late December. Gemini, the New York-based exchange 46
founded by the Winklevoss twins, who famously tussled with Mark Zuckerberg in the early days of Facebook, may follow suit after confirming they were “definitely considering [going public]" in a recent interview. Either would be a landmark event, testing both the appetite for crypto firms in the broader market, and as a means for investors to bet on the digital exchanges without directly entering the system. Collaboration between crypto firms and incumbent financial institutes will also shape the future landscape. Indeed, crypto exchange Kraken recently became the first US crypto company to secure a banking licence. “That could be FEBRUARY 2021
" CUSTOMERS PURSUED EMERGING ASSET CLASSES LIKE CRYPTO IN THE PURSUIT OF RETURNS AS INTEREST RATES REMAIN LOW" — Simon Jones, Chief Customer Officer, ClearBank
47
far more important,” Guibard says, than
access to federal banking infrastructure
merely wider adoption from consumers:
and building out new payments and
the implication being that closer ties to
accounts products that will help them
traditional fiat currency will remove the
address much broader markets.
barriers of the somewhat obfuscated
“Not every exchange wants to be a
closed loop of digital trades and limited
bank, so we’ll see exchanges and other
payment options.
crypto companies making more use of
“The cryptocurrency space is no longer
Banking as a Service (BaaS) integrations
just about what’s happening on the
to build better products and customer
exchanges,” Guibard continues. “Instead,
experiences, with a particular focus on fiat
the leaders are going upstream—gaining
on and off ramps and wallet management.” f i nte c hma ga z i n e. com
V E N T U R E C A P I TA L
A VC CULTURE SHIFT IS DEMOCRATISING INVESTMENT IN 2021 WRITTEN BY
WILL GIRLING
48
With insights from Telstra Ventures, Mouro Capital and angel investor Steve MacDonald, we explore the changing face of modern investment practices In 2020, venture capital (VC) firms and investors were hit by some of the most substantial and unprecedented changes they’ve had to contend with yet: widespread market uncertainty, fewer funding rounds and less face-to-face interaction with clients. The sum of all these conditions could have made quality investment difficult or even impracticable, yet digital technology and culture change have proven, once again, that the restrictions of yesteryear need not interrupt modern business.
FEBRUARY 2021
49
f in t e c hm a g a z in e . c o m
From Inspiration
to Innovation
To know more, visit us at www.capgemini.com.au/insurance or email us at capgemini.marketing.au@capgemini.com
Still, the challenge has been omni-
June 2020, 90% of surveyed execu-
present and a generally conservative
tives predicted that COVID-19 would
attitude to unique business ventures
change business norms significantly
took hold. McKinsey & Co recorded
for the next five years. Although it’s still
a significant drop in overall executive
too early to tell the long-term effects,
commitment towards innovation at
the short-term implications of this
the height of the crisis (23 percent-
prediction couldn’t ring more true.
age points (pp), down 32pp from its pre-crisis level of 55pp), a reduction
BUILDING BRIDGES WITH TECH
that it doesn’t expect to fully recover
When considering the primary fac-
until after pandemic conditions have
tors that have enabled investment
fully dissipated. Furthermore, when
activity to carry on relatively unim-
the article was originally published in
peded, the ubiquity and importance 51
f in t e c hm a g a z in e . c o m
V E N T U R E C A P I TA L
M E E T OU R CO M MEN TAT O RS
Matthew Koertge, Managing Director, Telstra Ventures “My role at Telstra Ventures includes every aspect of running our firm, including managing investments, our investment process, leading our team, working with our clients and raising capital. We started Telstra Ventures in 2011 and we are one of Australia’s largest VC firms with more than US$565m under management.”
52
Manuel Silva Martínez, General Partner, Mouro Capital “I have been investing in fintech since the late 2000s, primarily on behalf of Spanish banks. Mouro Capital is an early growth stage VC focused primarily in fintech, investing across Europe and the Americas with nearly 40 invested companies so far.”
Steve MacDonald, Angel investor and founder of MacDonald Ventures “I graduated college when few people had computers and students still went to computer labs. In 1999, when I was 28, I left my job at a publicly traded mail order pharmacy company and started my first of several healthcare software companies focused on digitising business processes and improving the customer experience, two of which sold for a combined $400m. “Prior to my last exit in 2017, I started angel investing. In 2020, with more than 100 early stage investments, I decided to formalise my ‘hobby’ by founding MacDonald Ventures.”
FEBRUARY 2021
“ A lot of VCs thought they were very well-oiled machines, but 2020 has tested that and opened a lot of eyes” — Manuel Silva Martínez, General Partner, Mouro Capital
d’etre were solid, grounded and resilient. A lot of VCs thought they were very well-oiled machines, but 2020 has
of video conferencing software can-
tested that and opened a lot of eyes.”
not be overstated. Matthew Koertge,
The shared experience of a pan-
Managing Director at Telstra Ventures,
demic, then, has served to foster a
says that, although such tech was
lot of empathy between VCs and
already being deployed at his VC firm,
their clients. The lack of travel for in-
the pandemic put its utility in sharper
person meetings has also meant that
focus. “Even with the pandemic ongo-
more online pitches with prospect
ing, we have still been able to complete
companies from around the world can
six new investments and many follow-
take place back-to-back. However,
on investments in our existing portfolio.
Martínez goes one step further and
We even made it fun by organising vir-
suggests that we could actually be
tual lunches and gin master classes
witnessing the disappearance of paro-
as a way to break the monotony of
chial investment opportunities. In this
Zoom pitches.”
new vision, there would be no separate
In addition, Manuel Silva Martínez,
‘London scene’ or ‘San Francisco
General Partner at Mouro Capital, puts
scene’, “which is great news for
forward that investment firms have
smaller ecosystems traditionally
generally undergone the same opera-
underserved by capital, but it will make
tional challenges as their portfolio
VC competition much more fierce.”
companies, including getting used to remote working, “not only making sure
BROADENING ‘INVESTMENT’
that everyone had good equipment at
There is a growing sense that modern
home, but also making sure that our
‘investment’ should mean more than
processes, culture, and our raison
just providing capital (see our profile f in t e c hm a g a z in e . c o m
53
V E N T U R E C A P I TA L
54
on CIG Capital, pg.10 to 23). Time, par-
the density and frequency of advice will
ticularly for startups, can be as valuable
need to be measured against the com-
as money in the investment cycle, and
pany’s executive experience level, the
VC recognition of this has made it
benefits of investor counsel can mani-
emblematic of a fundamental culture
fest itself in many ways:
shift. Steve MacDonald, angel investor and founder of MacDonald Ventures, states that this is an approach he has
• Instruction on understanding KPIs and OKRs
always championed, “For years VCs
• Customer introductions
have preached about taking ‘smart’
• Discussion around finance options,
money. Well, if we aren’t actively shar-
• Guidance on how to structure deals
ing our knowledge how can that money
• Critiquing new products and advis-
be ‘smart?’” While bearing in mind that FEBRUARY 2021
ing launches
“ Conversations regarding financial prudence have taken on new meaning and the entrepreneurs have been much more receptive to these hard conversations” — Steve MacDonald, Angel investor and founder of MacDonald Ventures have been much more receptive to these hard conversations.” Martínez concurs, claiming that the market has validated a “back-to-basics” approach to mentoring focused on growth and The world of investment is becoming
profitability. Interestingly, he adds that
simultaneously smaller and larger than
entrepreneurs are even demonstrat-
before, and attitudes within the sector
ing a proclivity to “share their state
are noticeably changing. MacDonald
of mind and look for comfort” from
notes two primary shifts: 1) Greater
investors. This suggests that an ele-
emphasis on real-time, data-rich com-
ment of distance may, paradoxically,
munications to enhance mentoring;
have enabled people to become closer.
and 2) A willingness to discuss ‘diffi-
Building on MacDonald’s first point,
cult’ topics. “Attention to cash flow and
Koertge adds that accelerated digi-
profitability has been a big change,”
tal transformation across the board
he suggests. “Conversations regard-
has served to ramp up the quantity
ing financial prudence have taken on
of data produced and managed
new meaning and the entrepreneurs
by enterprises. Therefore, internal f in t e c hm a g a z in e . c o m
55
V E N T U R E C A P I TA L
S TE VE M AC D O N A L D ’S 2 02 1 P R E D I CT I O N S 1. Market consolidation will continue as the previous cohort of startups reach maturity like Plaid and Credit Karma.
56
several recent investments that we otherwise would not have identified.”
READING THE MARKET “Inevitably, the volume and value of deals has been negatively impacted
2. Legacy companies’ acquisitions will accelerate.
by the pandemic, at least at the begin-
3. New niche unicorns like Robinhood and Brex will be minted.
have been signs of renewed activity in
ning,” continues Koertge. “But there recent months.” This begs the question: what kind of company makes an
4. The trillions of paper dollars will continue to be digitised.
attractive prospect in the post-COVID
5. New niche players will evolve to digitize those dollars.
part of the finance market, but it’s
6. More anti-fraud solutions will proliferate with that digitisation. 7. AI will be core to every new breakout fintech company.
environment? Technology is a core often not sufficient for differentiation between investment options. “Cool new technology doesn’t automatically guarantee a transformational impact. Telstra Ventures spends a lot of time understanding the drivers of a market, who the players are and how innovation
investment in consumer tech, AI
and technology are shaping a market.”
(artificial intelligence) and cyber-
MacDonald agrees, stating that find-
security will be essential. “Making
ing companies and/or individuals with
sense of all this new data to deliver
“deep domain expertise” cannot be
real-time, actionable insights will be
overstated. Martínez, while not refuting
a key theme in 2021. Telstra decided
this assertion, accentuates Koertge’s
a number of years ago to supple-
other point that the contemporary
ment our investment process with
market requires “contextual aware-
data science. This has resulted in
ness” of market trends, particularly with
FEBRUARY 2021
“ Making sense of all this new data to deliver real-time, actionable insights will be a key theme in 2021” — Matthew Koertge, Managing Director at Telstra Ventures
57
regards to forecasting: “Most of the
profound effect on investment’s future.
transformative power of fintech comes
With what Martínez calls the “democ-
from a combination of business model
racy of the digital plane” breaking down
reinvention, regulatory innovation and
regional barriers and broadening the
changes in market dynamics. Knowing
VC-entrepreneur relationship, the years
how to read the zeitgeist will be impor-
beyond 2021 are set to be a very excit-
tant for gaining an advantage.”
ing time. Digital transformation has set
More than any single company or
the stage and now an ongoing culture
archetype for success, the changes to
shift among VCs is guiding the industry’s
market dynamics in 2020 have had a
new direction. f in t e c hm a g a z in e . c o m
T O P 10
58
FEBRUARY 2021
PERSONAL FINANCE MOBILE APPS A wide variety of mobile finance apps are changing everyday money management. We take a look at 10 individual examples from across the spectrum WRITTEN BY
WILL GIRLING
f i nte c hma ga z i n e. com
59
T O P 10
2011
YEAR FOUNDED
Founder TYLER GRIFFIN & STEVE GORDON
Bills
TYPE OF APP
60
10
Prism
A free app, Prism helps users simplify their complicated monthly bill paying by providing a clear overview of outgoings, thereby boosting confidence and allowing for better money management. The company’s website claims that it is connected to more billing companies (11,000) than any other comparable service in the US. In addition to making an individual’s financial situation comprehensible, Prism also saves the user time by dispensing with the need to use multiple accounts or websites to track their bills. In 2018, the company partnered with BillGO, Inc to develop its concept of easier bill payments even further.
FEBRUARY 2021
09
Albert
“We’re on a mission to help millions of Americans achieve financial wellness,” says the company website. Favouring simplicity, empathy and wellness in its approach, Albert is combatting the financial straits of life than can make an unexpected $400 charge land 47% of Americans in trouble. The app allows users to automate their finances with the assistance of a human team of experts (called the Geniuses). A strong example of tech that embodies its core operating philosophy, Albert also partners with some of the world’s largest financial institutions to ensure quality, security and encryption.
2015
YEAR FOUNDED
CEO
YINON RAVID
Personal finance automator TYPE OF APP
f i nte c hma ga z i n e. com
61
UNIFY
Identity Verification and eKYC
Introducing the Jumio KYX Platform
Customers, users, patients, employees … whoever the “X” is in your business, Jumio helps you know, then trust.
jumio.com/kyx
2016
YEAR FOUNDED
CEO
SHACHAR BIALICK
08
Curve
Payment aggregator TYPE OF APP
The self-proclaimed ‘one card to rule them all’, Curve’s mobile app allows users to consolidate multiple payment cards (credit and debit) into a single, easily managed location. Currently used by more than 1.5 million people in the UK, the company announced a prominent partnership with Samsung and Mastercard in August 2020 to enhance customer purchasing power even further. Styling itself as the Netflix or Spotify of the fintech world, the company also offers favourable exchange rates on foreign currencies when travelling, 1% instant cashback from selected retailers and technical support in over 210 countries. It also features ‘payment reversal’ capabilities for situations where users pay with the wrong card and need to redirect a debit accordingly. f i nte c hma ga z i n e. com
63
T O P 10
07
Venmo
A mobile payments subsidiary of PayPal, Venmo provides a seamless P2P (peer-to-peer) transaction experience, either as a standalone app or as an integrated feature on third-party apps. Currently used by over 60 million people, the app’s ability to make bill, dinner or activity cost splitting easy is well-reputed, as are its personalisation capabilities and intuitive design. An app that understands the potential for modern finance to be fun, relatable and simple, Venmo is a next-gen app that could continue to point out the direction of devicebased payments for the next 10 years to come. 64
2009
YEAR FOUNDED
CEO
DAN SCHULMAN
Social payments TYPE OF APP
FEBRUARY 2021
2012
YEAR FOUNDED
CEO
BRIAN ARMSTRONG
Digital currency exchange TYPE OF APP
06
65
Coinbase
No list of financial mobile apps could forgo the exciting cryptocurrency market, and Coinbase is one of its earliest pioneers. Founded in 2012 to provide a safe and easy method for consumers to access Bitcoin, the company now has a presence in over 100 countries, more than 35 million users and holds $25bn in tradable assets. The app itself is available on both iOS and Android. From this central point, users are able to manage their portfolio, control the rate of their crypto investment (staggered across days, weeks and months if desired), and store their funds in a secure virtual vault with timedelayed withdrawals.
f i nte c hma ga z i n e. com
Driving insurers
digital future into a
At Cognizant, we’ve invested in the end-to-end capabilities needed to help insurance organizations not just do digital, but be digital. We partner with our clients to unlock new value and through the power of digital technologies and new ways of working, we help them evolve into more competitive, progressive versions of themselves. Learn more at Cognizant.com
Copyright © 2019 Cognizant
05
PrimaryBid
Available on both iOS and Android, PrimaryBid’s app offers users a tech-based platform for investing in public companies. An official partner of the London Stock Exchange, the company seamlessly connects investors with equity placings offered at a discounted market place. So far it has completed 100 deals, each with an order book between £500k and £10m. In October 2020, PrimaryBid successfully closed a $50m Series B funding round. Reflecting on the impact that COVID-19 has had on the investment market, Anand Sambasivan, CEO, considered the continuing success of PrimaryBid to be reflective of its inventive approach: “Our technology has allowed thousands of retail investors to participate on equal terms with institutional investors, unlocking a large and important source of liquidity and long-term share ownership for corporate issuers.”
2015
YEAR FOUNDED
CEO
ANAND SAMBASIVAN
Investment TYPE OF APP
f i nte c hma ga z i n e. com
67
T O P 10
04
Acorns
The Acorns saving app is available in three versions at different monthly costs: Lite ($1), Personal ($3) and Family ($5). As one might expect, Lite is a bare-bones offering that allows the user to invest spare change and gain bonus investments; Personal adds a retirement account with added tax incentives and a checking account; finally, Family adds an easy-to-open ‘Early’ investment account for children. Backed by top-tier investors and advisors such as PayPal, Bain Capital, 68
and BlackRock, and even two Nobel Prize laureate economists, Acorns is gaining industry recognition as a truly modern saving.
2012
YEAR FOUNDED
CEO
NOAH KERNER
Saving TYPE OF APP
FEBRUARY 2021
2009
YEAR FOUNDED
CEO JAY SHAH
03
Wealth management TYPE OF APP
69
Personal Capital
Personal Capital’s business model puts the app user at the centre. Empowering customers with wealth management, cash management and long-term financial planning tools, its ultimate goal is to make each process better, more logical and personal. Canadian retirement record keeping firm Empowerment Retirement announced in July 2020 that it would be purchasing the company for $825m. As of 30 September 2020, Personal Capital manages over $18bn assets for over 25,000 investment clients in all 50 US states, as well as more than 2.7 million individuals.
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T O P 10
72
02 FEBRUARY 2021
2006
YEAR FOUNDED
CEO
SASAN GOODARZI
Budget tracker & planner TYPE OF APP
73
Intuit Mint Originally created by internet entrepreneur Aaron Patzer, Mint was subsequently bought by software company Intuit in 2009 for a reported $170m. Capable of connecting with practically every US-based financial institution linked to the internet, Mint automatically updates and sorts user information for enhanced visibility. The app was developed to give users a simplified method of tracking and planning their budget by integrating accounts, bills and balances and providing unlimited credit score checks. Mint’s software can generate alerts for upcoming bills in order to help with timely payments and is free for new users to get started. f i nte c hma ga z i n e. com
T O P 10
01 M1 Finance
Part of a disruptive trend in fintech (‘super apps’) that originated in Asia and is subsequently gaining traction in the US, M1 Finance’s diverse offering covers portfolio balancing, reinvestment and spend man74
agement on one integrated platform. “Before M1, people were forced to use a mix of brokers, money apps, and banks to manage all aspects of their finances. Not only is that time consuming, but it can also lead to worse financial outcomes overall,” Brian Barnes, CEO and Founder, told us. “We want to be the super app for money, the one app that any investor needs for all of their investing, saving, spending and borrowing.” The company has enjoyed a highly successful 2020, including 100% AUM growth ($1bn to $2bn) and a $45m Series C funding round. We look forward to tracking M1’s progress throughout 2021 as it continues to redefine Western attitudes to mobile finance apps. FEBRUARY 2021
Introduction to M1 Finance CLICK TO WATCH
|
12:30
75
2015
CEO
YEAR FOUNDED
BRIAN BARNES
Super app TYPE OF APP
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76
Experimenting With Technology in The Lab at MSUFCU WRITTEN BY
PADDY SMITH
FEBRUARY 2021
PRODUCED BY
GLEN WHITE
77
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MSU FEDERAL CREDIT UNION
MSU Federal Credit Union has launched The Lab at MSUFCU, a testing program for rapid development of technology solutions. But it’s so much more
F
or Michigan State University Federal Credit Union (MSUFCU), The Lab at MSUFCU is a testing ground for future
technologies and a representation of how traditional finance houses are keeping in step with fintechs. MSUFCU’s venture into an incubator format for proving new technologies goes beyond stuffing a 78
bunch of engineers into a room and hoping they’ll create the next unicorn. In fact, it supports startups who can offer technology partnerships and brings the most successful ones to pilot stage, while training its own team to work with the new technology. MSUFCU gets to test the product, the partnership and its own team on a journey that goes from inception to implementation. But The Lab was not born overnight. “The Lab is a combination of years of organic innovation formalized into a place to experiment with different fintechs and innovative companies and talk about those experiments, and get our members involved early on,” says Ben Maxim, assistant vice president of digital strategy and innovation at MSUFCU.
FEBRUARY 2021
79
f i nt e c hma ga z in e. com
MSU FEDERAL CREDIT UNION
“ The Lab is a combination of years of organic innovation formalized into a place to experiment with different fintechs and innovative companies and talk about those experiments, and get our members involved early on” — Ben Maxim, Assistant Vice President of Digital Strategy and Innovation at MSUFCU
The idea is that the process is “without fear” and to ensure that, unlike previously, potential partners do not feel pressure to present products that are “fully polished”.
80
“What we’re doing with The Lab is finding fintechs that offer niche services that make sense for a small portion of our membership. We try them out in a small pilot for a couple of months to experiment with and test it from our business perspective, looking at the ROI of what that relationship could be,” adds Maxim. It also acts as a training ground for employees. “We have some of our experts from IT, including our development team. We have our UX team that helps us build out the prototypes, but then we pull in people identified as forward-thinking in their areas, those who are also looking for FEBRUARY 2021
an opportunity to share their experi-
Not only are employees brought
ences. We have people from our call
into The Lab to contribute ideas and
center from our branch network, from
encourage innovation, they also vote
our accounting team, and several
on which projects should make it to
other departments. The combination
the pilot stage.
of diverse experience helps us look
The desire to innovate, Maxim
at the different solutions holistically.
admits, has been driven by a change in
“We’re also looking to gather and
member behavior. Where once people
nurture employee ideas as well. We
came to the university and felt it made
have an internal program within The
sense to “check out the branch near
Lab called CU Innovate where we
campus”, the rise of fintech super-
solicit ideas from our employees,”
stars, such as Chime or PayPal, has
said Maxim.
introduced competition, and the large 81
E X E C U T I V E P R O FILE :
Ben Maxim Title: Assistant Vice President of Digital Strategy and Innovation Company: Michigan State University Federal Credit Union (MSUFCU) Benjamin Maxim joined MSU Federal Credit Union in 2007 and currently serves as Assistant Vice President of Digital Strategy and Innovation. He is responsible for assessing emerging business trends and technologies, facilitating innovation throughout the Credit Union, and providing strategic direction for existing and future digital channels. Maxim began work initially as a Web Developer and in 2014, he became E-Commerce Manager before moving into roles including Assistant Vice President of Programming and Development and Assistant Vice President of Software Development. He earned a bachelor’s degree from Michigan State University. f i nt e c hma ga z in e. com
Preventing Online Fraud Dynamic CVV2 for Credit, Debit, and Prepaid Cards Start preventing the majority of online Card Not Present fraud, today. Keyno is dynamic security that can be easily added to all Visa cards. Keyno provides a dynamic CVV2 (CVVkeyTM) on your phone that replaces the static CVV2 on your card.The dynamic CVV2 validates on VisaNet during the transaction and is compatible with your existing card processing. • Delivers CNP fraud reduction & increases card usage • Requires only a simple one-time sign up form • Dynamic CVV2 validates seamlessly on VisaNet, worldwide • Works on already-issued cards • Compelling business case; ROI in 1-2 months
LEARN MORE
Keyno: Advanced Fraud Prevention for Digital Finance Ben Maxim, Assistant Vice President at MSUFCU, outlines why his company chose Keyno’s dynamic CVVkeyTM product to bolster online security While fraudsters have been working overtime during the COVID-19 pandemic developing new and more aggressive ways to hack online merchants and customers, Keyno was collaborating with Visa and perfecting its CVVkey technology. This innovation replaces the static three-digit security code on the back of a credit card with a continually changing code delivered to cardholders’ smartphones, similar to Google Authenticator. Keyno’s solution is not only easy to implement, it’s also risk-free for banks and credit unions. CVVkey is available as a standalone branded/white-label mobile app, or as a software development kit (SDK) plug-in to a credit union/bank’s mobile app. Michigan State University Federal Credit Union (MSUFCU), which recently launched its own innovation center, The Lab at MSUFCU, is the first financial institution to trial Keyno’s fraud prevention solution. Knowing Keyno is collaborating with Visa, Ben Maxim, Assistant Vice President of Digital Strategy and Innovation, moved forward with a pilot, offering CVVkey to an initial group of 1,000 MSUFCU members. The results are very promising. Maxim says MSUFCU plans to widen the pilot, especially since members who were not part of the initial group are asking if they can participate. “I’m very proud that MSUFCU is the first financial institution to step up and address the growing problem of digital payment fraud with a truly innovative technology that credit unions, banks,
merchants and cardholders can all easily implement and use,” says Maxim. “We think dynamic security codes represent our best bet to drastically reduce CNP fraud, and we’re very encouraged by the results thus far. Keyno’s CVVkey is an effective technology that we can offer to our members quickly, at a time when preventing online fraud is so critically important. We hope other credit unions and banks embrace Keyno’s technology as well. Keyno is simply an excellent company to work with.” Adds Maxim: “We see this as an exciting opportunity for both our employees and members to be part of a payments innovation. We want to be on the front end of technology, and it’s important for us to be ahead of the game when it comes to fighting fraud. Every dollar lost to fraud is a dollar less we can spend on improving our programs and helping our members.”
MSU FEDERAL CREDIT UNION
MSU Federal Credit Union: Inspiring Hope CLICK TO WATCH
|
1:44
84 national banks (themselves heavily
“We have a couple projects in the
investing in fintech companies and
works that will target people while
developers) promote customer loyalty
they’re still in school, providing educa-
from parent to child.
tion and other related topics, and how
“We’re trying to compete with that
to ensure you have a solid financial
and help consumers understand
footing coming out of school. We want
what we offer them and how we can
to have offerings that are available to
set them up for successful financial
everyone, then also personalize them
futures,” says Maxim.
so they do hit those markets.”
Currently under pilot are Keyno, a
Maxim started in this role at
fraud prevention tool, Pocketnest™,
MSUFCU in January 2020, after 12
a financial wellness dashboard, and
years on the software development
ChangEd, for paying off student
team for the credit union and set out
loans early through a transaction
reading. He read a book by Eric Ries
round up feature.
called The Startup Way, which along
FEBRUARY 2021
with Ries’ The Lean Startup, is core
up being any opportunity – or ROI –
reading for the Silicon Valley set. He
that comes from it.
was captivated by the idea of entre-
“So we’re either getting something
preneurship within organizations, then
out of it or we’re showing ourselves
following the process of getting buy-in
that this isn’t the right thing to do
from internal stakeholders, raising
because our members don’t want it or
funds, recruiting a team and so on.
the ROI is just not there,” added Maxim.
“A lot of [The Lab] is modelled on the
The program has transformed the
principles in those books and really
speed of testing dramatically. POP/io,
trying to avoid what’s been coined as
a video banking company, had been
‘innovation theatre’ where you spend
lurking near MSUFCU’s project board
the money on some fancy room or
for 18 months before being thrust into
fancy building and then come up with
The Lab. “We were up and running in
all these ideas but there doesn’t end
five weeks,” says Maxim.
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85
MSU FEDERAL CREDIT UNION
“ So we’re either getting something out of it or we’re showing ourselves that this isn’t the right thing to do because our members don’t want it or the ROI is just not there” 86
— Ben Maxim, Assistant Vice President of Digital Strategy and Innovation at MSUFCU Tim Mielak, MSUFCU’s chief informa-
With advances in the complexity of
tion security officer, has also enjoyed
attacks being met by increasing lay-
the organization’s newfound agility. “The
ers of security, is it becoming easier
Lab has really caused us to look at our
to fend off threats, or much harder?
security review process. A traditional,
“It’s getting harder in new ways,” says
classic security review process is really
Mielak, “and easier in the old ways.”
a gate, so we’ve had to develop over the
“It’s the new avenues of security that
past year in anticipation of doing this sort
are going to start challenging us. And
of innovation. We started to build out
I’ll give you a great example which
security systems that could rapidly adapt
is artificial intelligence. AI is the buz-
to the requirements of an innovation
zword. That’s true for products, but
lab.” The new process allows projects to
it’s also true for security. Imagine a
move quickly through the security proto-
future in, let’s say, five years where
cols “without being reckless”.
security is entirely based on artificial
FEBRUARY 2021
87
intelligentence bots combating each
time making sure that we’ve properly
other and trying to outmaneuver
calibrated our security program to the
one another. That’s technology we
threats that we actually face, anywhere
haven’t even really dreamed of yet.
from run of the mill phishing all the way
It’s more conceptual. We have to
up to nation state threat actors.”
embrace it, as a security department, along the same lines as The Lab.
MSUFCU is also embracing digital transformation. “It’s one of our main
“We have to embrace innovation,
focuses right now, coming out of
outside-the-box thinking, and secu-
COVID,” says Maxim, “and as part
rity to try and not just support those
of that we had our business analyst
efforts for our members, but also make
team go through each of our business
sure we stay one step ahead of the
domains and share their ideas for how
threat actors who are evolving in their
we can improve procedures and pro-
own right. And so, we spend a lot of
cesses that were manual. We are also f i nt e c hma ga z in e. com
The Art of the Nudge Larky turns mobile banking apps into real-time conversions Gregg Hammerman started Larky based on an epiphany: why shouldn’t the organizations we engage with regularly be able to communicate with us at just the right moment? He recognized that consumer expectations and behavior have evolved, driven not only by the shift to doing things remotely, but also by the strategies of companies that have mastered the digital space— Spotify, Netflix, Amazon. These platforms provide added value through features like end-of-year reports, movie recommendations based on your watch history, and “like” purchase suggestions, deepening the customer relationship. They sync with your life outside of their platforms. Larky has taken this idea of blending into a user’s everyday life and run with it. Their functionality easily integrates with mobile banking apps to engage with users at different touch points throughout their day. Using lock screen notifications, Larky can guide people to offers, promotions, local events, and information relevant to their unique needs in that moment. MSU Federal Credit Union identified a powerful way to use
Larky’s technology to engage with their members: “We have a loyalty program where we work with local merchants who will give you a discount if you use a MSUFCU debit/credit card. Larky helps us remind people to take advantage of those.” —Ben Maxim, Assistant VP of Digital Strategy & Innovation, MSUFCU People have a lot of options when it comes to banking, and it’s hard to stand out. Larky works with a diverse selection of community financial institutions to help them showcase the unique services they provide. Maxim recognizes the potential for their partnership to expand and innovate, helping them stand apart from the competition: “Beyond the geolocation and personalization, we’re working with Larky to figure out credit card fraud detection and prevention. Future possibilities are out there. They have an established product, which is great, but what else can we do with them? For one, we’re looking into gamification of different interactions within our digital accounts. Larky is fully open to that, and I look forward to where we might go.”
MSU FEDERAL CREDIT UNION
“ Imagine a future in, let’s say, five years where security is entirely based on artificial intelligentence bots combating each other and trying to outmaneuver one another” — Tim Mielak, MSUFCU’s Chief Information Security Officer
90
FEBRUARY 2021
looking at how we can improve efficiencies through automation or custom AI solutions from the front line all the way to the back office. We’re also really trying to improve our digital presence.” The credit union is keenly aware that almost a third of its members live too far away to make regular in-person visits to a branch, notwithstanding another pandemic lockdown or other unforeseen event. “People have adapted to interacting with us digitally, and they don’t come through the traditional channels with the same frequency as previously. We don’t see as many in the branch every Friday to deposit their paychecks, because they do it with eDeposit; we don’t have as many people calling in to check balances because they do that on the mobile app, and they can get text message alerts,” said Maxim. This is the bedrock from which MSUFCU hopes to accelerate using The Lab. And that initiative has proven a testing ground not only for technologies but also for partnerships, such as with the fraud prevention tool Keyno. Maxim explains, “They’ve been working on a product for a couple of years f i nt e c hma ga z in e. com
91
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MSU FEDERAL CREDIT UNION
94
“ People have adapted to interacting with us digitally, and they don’t come through the traditional channels with the same frequency as previously” — Ben Maxim, Assistant Vice President of Digital Strategy and Innovation at MSUFCU FEBRUARY 2021
and have made some traction, and they were looking for a first client. We had a call and I instantly knew that this was something we wanted to explore. Keyno is one of our first pilots as part of The Lab. They had a ready-made pilot program set up where they had the technology built, but they needed some actual cardholders to try it with.” As testing rolls out to more cardholders, and the fourth quarter crunch for big ticket purchases comes along, MSUFCU is “already looking at how it can reduce fraud
become certified Boost.ai trainers. We were able to build out the content and train the model in 10 days and then test it with a group of 60 individuals.” User satisfaction reached almost 100% over the ensuing four weeks. Through the pilot, we determined we could automate approximately 2,000 employee-toemployee interactions each month. “We decided this was a company we wanted to move forward with and we’re currently scaling that out. We’re learning AI. Yes, there’s technology involved, but a lot of it has to do with the content, the training, business flow, and business process.” as a way to gain back some of the
The Lab, which only officially launched
revenue we lost during the first few
in autumn 2020, is already creating
months of COVID, and set us up
alchemical results for MSUFCU. As the
moving forward in terms of revenue.”
credit union looks to 2021 and beyond, it
Boost.ai is another key partner, ena-
can look forward to seeing the reaction.
bling the credit union’s chatbot to take over simple inquiries while MSUFCU employees help members with more complex inquiries. “With the virtual assistant, you get more consistent answers across the board,” says Maxim. “We did a pilot with Boost.ai and we asked individuals from our team with no experience to f i nt e c hma ga z in e. com
95
Enjoy your life
96
TNEX TRAILBLAZES NEW DIGITAL BANKING SECTOR
WRITTEN BY
DOMINIC ELLIS
FEBRUARY 2021
PRODUCED BY
MICHAEL BANYARD
97
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TNEX
Bryan Carroll, CEO TNEX, explains how Vietnam’s first digital bank will connect 40 million ‘unbanked’ consumers with numerable small merchants
I
t speaks volumes about Bryan Carroll’s desire to break from banking convention that the first people he recruited for the
launch of TNEX – Vietnam’s first digital-only bank – were not financial or technology experts, but a psychologist and sociologist. By truly understanding customers’ needs, behaviours and emotions, 98
he feels that TNEX is in a unique position in the market to deliver services, products and features that better match their lifestyle needs and aspirations. TNEX has a clear mission “to provide inclusive, secure, free and innovative financial and lifestyle solutions for every individual and small and microenterprise in both urban and rural areas.” A quick click on the feature-rich TNEX website, which floats through “space”, endorses this against-the-grain approach and seems appropriate for a company which wants to take digital banking into a new “universe”. TNEX targets two customer cohorts; lower income consumers and micro merchants, both of which are primarily under/unbanked. The TNEX-Consumer app allows customers access to offers and products that match their daily lifestyle and financial needs e.g. FEBRUARY 2021
99
“TNEX came out of inclusion. We believe that every person in Vietnam has the right to banking, to support their lifestyle, and every merchant has a right to leverage digital commerce to grow their business” — Bryan Carroll, CEO TNEX
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TNEX
TNEX Story CLICK TO WATCH
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2:08
100 payments, savings, buying food, chatting,
with its customers, even going as far
entertainment etc. These are
as the design of its own set of emojis
delivered via an online marketplace or
to better reflect customer emo-
ecosystem which is supported by the
tions; payments are gamified – ‘fired’ by
fully digital bank. TNEX-Merchant app
rockets.
allows merchants to post real-time, targeted offers to TNEX consumers. It is clear that every aspect of customer
The consumer app has ‘Planets’ which customers can visit to browse and purchase products such as clothing, food,
experience is critical to TNEX. For exam-
education and travel. These products
ple, when designing its consumer app,
are placed on the planets by merchants
it did not approach a traditional
through the TNEX Merchant App.
development partner. They engaged
The whole ecosystem is fueled by ‘TNEX
with a successful gaming company out
Energy’, a loyalty currency which incen-
of Ho Chi Minh City. Every small detail
tivises a vibrant flow of interactions
has been co-designed face-to-face
and commerce between consumers
FEBRUARY 2021
and merchants. TNEX QR provides a closed-loop payment scheme, removing the current cost to consumers and merchants when making and receiving digital payments. The TNEX proposition principally targets 58 million under/unbanked consumers and the plethora of four million small merchants across the Asian country. The target is to have three million customers and 200,000 merchants by 2023. “The idea came to me while I was eating at a street stall and I saw consumers and merchants, but they
“ Our CX team is the largest and data science, the second largest. Our smallest is operations, the second smallest is IT. We inverted the pyramid and have no end of the day” — Bryan Carroll, CEO TNEX
101
weren’t connected digitally,” he said. “It was this interaction or ecosystem of the unbanked meeting the unbanked that got me thinking. “Our objective, fundamentally, came out of inclusion. We believe that every person in Vietnam has the right to banking, to support their lifestyle, and every merchant has a right to leverage digital commerce to grow their business.” While sponsored by Maritime Bank (MSB), TNEX is a stand-alone entity, given MSB’s focus on more affluent consumers and large SMEs and Corporate segments. f i nt e c hma ga z in e. com
TNEX
DI GITAL- S AVVY V IETNAM
“Our goal is to be to be profitable by June 2023 and to pay back the investment by February 2024. Of course we
• 140 million active phone subscriptions
would like to hit profitability sooner but
• 61 million internet users
Our operating costs are low and control-
• 70% internet penetration
lable and we can scale easily. Right now
• The average consumer on digital media six hours and 30 minutes every day
we have 108 staff known as ‘TNEXers’,
• The government is in the process of testing 5G 102
I believe that these dates are prudent.
growing to 131 by July 2021.” The current version of the platform delivers two top-line propositions, B2C and B2B . With regards to B2C and reverting to the central theme of connecting retailers and customers, Carroll states that “most micro-merchants know how to succeed in the physical business world but not the digital one”. “TNEX gives them the tools, knowledge and real-time data to remove most of the barriers which are preventing micro-merchants from joining in the Vietnamese Digital Revolution.” For free, TNEX gives every merchant a website, cash management capabilities, qualified, targeted campaign management and inventory management. TNEX-QR allows them to make and accept digital payments. They can even chat in real-time (TNEX Chat) with their current and potential customers.
FEBRUARY 2021
“TNEX helps merchants to grow their
advanced technology, data science,
business online with effective real-time
robots and automation which will ensure
targeted offers, using our ML and AI
products and costs to serve are, on aver-
capabilities. These may be offers to
age, 97% cheaper than traditional banks.
previous customers, anyone who is
“Most banks are trying to optimise ana-
within a kilometer of the store or to any-
logue processes and existing business
body who is likely to be interested,
models, whereas we are concentrating
based on insights provided by TNEX
on a new business model for a largely
deep analytics capabilities.”
underserved segment, leveraging a
TNEX is committed to providing ‘free
digital-only experience. Key to our suc-
everyday banking’ and a branch-less
cess is that we have zero technical debt.
and personalised, data-driven experi-
All our technology is new and is the most
ence. Carroll believes that TNEX is using
advanced digital technology available,” 103
E X E C U T I V E P R O FILE :
Bryan Carroll Title: CEO
Location: Vietnam
As well as being CEO of Vietnam’s first Digital Only SME and Consumer lifestyle banking platform – TNEX, Bryan sits on the board of two fintech firms: Xtremepush, based in Ireland, and adprov.io, based in the US. Bryan is a highly experienced practitioner in the areas of Digital Banking, Data Science, Digital Marketing, Information Security and Technology Architecture. Before joining MSB he held senior roles with many Banks, Fintechs and Venture Capital companies across Europe, Middle East, Asia and North America, including Rabobank International, Alfa-Bank Russia, Bank of Ireland, Royal Bank of Scotland and National Bank of Abu Dhabi. f i nt e c hma ga z in e. com
Mambu - the only true SaaS cloud banking platform.
When MSB chose Mambu to launch their digital-only bank TNEX, we worked closely together to bring their vision to life. Driven by customer behaviour, TNEX was built to support the lifestyle, needs and dreams of Vietnam’s dynamic and digitally adept population. Li TNEX, we believe that no single vendor Like can innovate on every front as well as a healthy ecosystem of vendors that each focus on their area of expertise. Mambu’s platform enabled TNEX to adopt a composable architecture, picking out best-for-purpose tools and services and avoiding vendor lock-in. On Mambu, TNEX was able to roll out a suite of innovative financial offerings within weeks, rather than the months or years that it would have taken using traditional core banking technology or a custom in-house platform. To find out how Mambu can help your business take a digital leap get in touch helloapac@mambu.com. helloapac@mambu.
mambu.com
Mambu - the only true SaaS cloud banking platform.
Mambu: the engine of TNEX’s digital-only bank When MSB chose Mambu to launch their digital-only bank TNEX, we worked closely together to bring their vision to life. Driven by customer behaviour, TNEX was built to support the lifestyle, needs and dreams of Vietnam’s dynamic and digitally adept population.
Myles Bertrand, MD of Mambu APAC, and Bryan Carroll, CEO of TNEX, describe how Li TNEX, we believe that no single vendor Like can innovate on every front as well as a healthy the partnership could yield a transformative ecosystem of vendors that each focus on their area of expertise. Mambu’s platform enabled banking experience
TNEX to adopt a composable architecture, picking out best-for-purpose tools and services and avoiding vendor lock-in.
“I think one of the most important aspects On Mambu, TNEX was able to roll out a suite of Mambu is that we want to be different. of innovative financial offerings within weeks, than the months or years that it would We want to make sure we bring rather a very have taken using traditional core banking technology or a custom in-house platform. customer-centric view of what we do and To find out how Mambu can help your how we tackle things,” states Myles Bertrand, business take a digital leap get in touch hello@mambu. hello@mambu.com. Managing Director of Mambu APAC. Providing the financial sector with an innovative SaaS (software as a service) banking platform, one of its closest customers in the region has been TNEX, one of Vietnam’s first digital-only bank offerings. “One of the key points is that it’s not just about technology. Fundamentally, it’s about culture and there’s no point in building phenomenal company values within your organisation if your partners don’t mirror them. Mambu’s product is all about putting the customer first, but, more importantly to me, it’s there for us when we need it. Mambu cares. Mambu goes the extra mile,” explains Bryan Carroll, CEO of TNEX.
Incorporating elements of behavioural psychology, user experience, Big Data, artificial intelligence (AI) and more, Mambu demonstrates very clearly that embracing digital isn’t restricted simply to technology, mambu.com but rather involves investing in a new way of operating as a business. “We use this analogy that we’re an engine and that our customer gets to build whatever car they want around us,” says Bertrand. However the solution is not only configurable but also iterative: if the client decides to pivot from their original idea, Mambu facilitates this while still remaining the immutable ‘engine’ of the project.
Culture and technology are, for Mambu, inextricably linked. Always receptive to feedback from its customers and the wider market, the company strives to stay abreast of trends and keep its development in line with them. Carroll relates that this open attitude has been particularly useful for helping TNEX navigate different regulatory environments and carry out its ‘first principles’ approach to design. “Mambu does what it says on the tin, and the team genuinely cares about my challenges and is willing to work with me.”
Concluding, Bertrand reiterates that, as TNEX continues to develop what it hopes to be one of Asia’s best banking experiences, Mambu will ensure it plays a vital part. “The fact that we can support someone like Bryan, who basically wants to do something really different and be a game changer, is super exciting for my team and for us as a business.”
www.mambu.com
TNEX
“ I fundamentally believe that banking can be a force for good. Our business model is created on lifetime value not quick profit” — Bryan Carroll, CEO TNEX
106
FEBRUARY 2021
he said. “The profile of our team reflects our proposition. The TNEX Customer Experience team (CX) is the largest and Data Science, the second largest. Our smallest is Operations, and the second smallest is IT. We have inverted the traditional bank staffing pyramid of being heavy in the back-office and light in the front-office. “Customers want a personalised, almost humanised experience”, he adds. “Banking needs to evolve to meet this challenge; to become embedded in peoples’ everyday lives, rather than passively co-existing without lifestyle context. Data Science, AI and ML are a big part of this evolution, allowing us to personalise our services. But Data Science brings value throughout our bank. It allows us to better protect our customers, gain their trust and service their needs at key moments.” He believes Vietnam is ready for digital banking and foresees few barriers, given the penetration of mobile phones, the high expense of running physical branches and the rising cost of managing cash. “The Vietnamese regulator (SBV) is very progressive and is actively pushing f i nt e c hma ga z in e. com
107
TNEX
108
“ At this time the vast majority of traditional banks don’t want my customers as they cannot profitably serve their needs with their current technology debt and traditional operating models”
the digital agenda in a society where 80% of its citizens prefer to use cash,” he said. Carroll extended a “big thank you” to several key partners, including Mambu, AWS, TopeBox and iConnect101. “All of our partners have been amazing. Thanks to the foundations that the Mambu core has given us we could integrate very quickly with all of our partners. Our success has undoubtedly been made possible by working hand-in-hand
— Bryan Carroll, CEO TNEX
with these partners. They really understood what we are trying to do, bought into our mission and values; they really cared about our success.
FEBRUARY 2021
109 “TNEX is a fully open API’ed platform.
customers as they cannot profitably
Over the last few weeks, we have been
serve their needs with their current
progressing discussions with partners
technology debt and traditional oper-
about allowing them to leverage our
ating models.
capabilities and to further develop
“Most traditional banks are at the early
their business models. The conversa-
stages of digital transformation. It is an
tions on our B2B product-set, Banking
expensive and complex process, so I
as a Service, Ecosystem as a Service,
think we have about two years head-
Payments As A Service and Data
start on the competition.”
Science are really getting exciting.” For now, as a trailblazer, Carroll doesn’t see any rivals emerging soon. “I really don’t see competitors biting at our heels just now. We are the first to do it. At this time, the vast majority of traditional banks don’t want my f i nt e c hma ga z in e. com
110
FEBRUARY 2021
Creating Infrastructure for the Fintech Era WRITTEN BY
WILL GIRLING PRODUCED BY
GLEN WHITE
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111
MAMBU
Eugene Danilkis, CEO and co-founder, describes how Mambu’s pure SaaS banking platform is accommodating the evolving needs of modern banking
A
t first consideration, banking may seem like an unlikely focus point for the transformative potential of lean and agile
digital technology. Images of cumbersome vaults, 112
grand buildings and long-standing heritage colour the industry’s popular perception. However, whereas once rigid endurance was the measure of a bank’s success, now, particularly in the COVID19-affected world, the core distinguisher of quality in a leading organisation centres on change and the ability to adapt to it. Launched in 2011, Mambu was created in order to facilitate this operational shift for banking clients using a combination of future-ready tech and a visionary cultural philosophy. “I always had a passion for combining my interest in technology with something a little bit more broad,” explains Eugene Danilkis, CEO and cofounder. “I wanted to figure out the way people interact with technology and how that information could be employed to design a great user
FEBRUARY 2021
113
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MAMBU
“ Real value lies in a mindset of always learning and always changing, and that goes for individuals as well as the business” — Eugene Danilkis, CEO and co-founder, Mambu 114 E X E C U T I V E P R O FILE :
Eugene Danilkis Title: CEO and co-founder
Company: Mambu
Industry: Financial Services Location: Germany Eugene Danilkis is the co-founder & CEO of Mambu. With a background in technology design, degrees in Human-Computer Interaction and Computer Science, Eugene is the driving force behind Mambu’s vision. Eugene started his career as a programmer developing mission-critical software for the International Space Station. At Mambu, he now leads an international team that is helping banks and lenders, both greenfield and traditional, to shape the next generation of financial services around the world. Eugene combines his background in technology and design with an entrepreneurial approach, using technology to find simple solutions to some of the banking sector’s complex challenges.
115 experience, injecting technology in the
financial products and digital experi-
right parts of the journey.” A computer
ences would have a massive impact.”
science major and genuinely passion-
What resulted was Mambu: the
ate about how technology interacts
world’s leading cloud native banking
with people, Danilkis gained experi-
platform, designed to lay the tech
ence first as a programmer and then
infrastructure required for organi-
as a team lead. It was while working
sations operating in the modern era.
in an interdisciplinary programme at
Enabling clients to own and focus
Carnegie Mellon University combining
on the customer experience aspect
tech design, business and psychol-
of their business instead of the techni-
ogy that he determined the value
cal, the company offers a unique
a Software-as-a-Service (SaaS) plat-
opportunity for banks to upgrade
form could have in the finance sector.
rapidly. “You can configure the plat-
“We realised that giving organisations
form without having to get developers
anywhere in the world a platform
to customise the application, as you
upon which they can build and create
would with a lot of legacy systems,” f i nt e c hma ga z in e. com
MAMBU
116
“ Effectively, our clients don’t need to invest massive amounts into the projects upfront; they pay for the service as they go, with the option to pay varied amounts for different elements” — Eugene Danilkis, CEO and co-founder, Mambu FEBRUARY 2021
A decade of changing banking CLICK TO WATCH
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4:38
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MAMBU
118
“ I wanted to figure out the way people interact with technology and how that information could be employed to design a great user experience” — Eugene Danilkis, CEO and co-founder, Mambu
FEBRUARY 2021
Mambu in 2020 - CEO and Co-Founder, Eugene Danilkis CLICK TO WATCH
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119
says Danilkis. “That has a tremendous
the projects upfront; they pay for the
benefit on the business side; it means
service as they go, with the option to pay
if you want to, let’s say, change how
varied amounts for different elements.”
your financial products behave, or how
Because Mambu is able to offer
you capture customer data, you don’t
banks the opportunity to add their own
need to go into the nitty gritty of the
customer-facing value, it substantially
code.” Because Mambu maintains and
accelerates product time-to-market
manages the platform, the ease of
and enables greater resource allocation
delivery is akin to a subscription ser-
agility. However, despite these benefits,
vice, one where continuous streams
Danilkis relates that the initial chal-
of updates are layered in such a way
lenge of the company was overcoming
that doesn’t disrupt the end-user’s
scepticism levelled at cloud, itself
business. “Effectively, our clients don’t
a new technology at the time. “Working
need to invest massive amounts into
with banks and banking regulators, we f i nt e c hma ga z in e. com
MAMBU
120
explained that there was actually
technology ecosystem. That experi-
a reduced risk by running the platform
ence enables us to determine the
in a public cloud environment versus
best way to use tools, the best way
a local data centre,” he says. “That
to integrate systems, and the best way
process was quite transformative
to manage change.” Change is a con-
for Mambu as a company, because
cept so integral to Mambu that it has
it really opened up the market where,
become one of the company’s core
initially, no-one was active in the cloud.”
cultural tenets. Aware that modern
Helping financial institutions realise
finance is evolving on a continual basis,
that ecosystems of resources could
Danilkis emphasises that flexibility
fundamentally be stronger than a siloed
needs to permeate every aspect. He
approach, Danilkis is proud that Mambu
continues, “Real value lies in a mindset
was among the first to start challeng-
of always learning and always chang-
ing the industry’s perception of what
ing, and that goes for individuals as
cloud could do.
well as the business. Our leadership
This focus on relationships extends
team doesn’t go into conversations
from the macroscopic to the more
assuming that we’re right; just because
specific. Mambu prides itself on
you’re a leader at Mambu, that doesn’t
a highly customer-centric approach;
mean you’re automatically more right
involving business analysts, solutions
than anyone else.”
engineers and product managers at
Danilkis states that the company’s
an early stage, it is able to quickly and
philosophy of flexibility coupled with
accurately determine the needs of
its advanced tech capacities meant
its clients and their customers. “This
that, when the COVID-19 pandemic
includes giving best-practice advice
struck, operations managed to continue
based on the hundreds of projects
relatively unabated. By maintaining
we’ve participated in around the world
an open office for those unable to
at technical level, as well as introduc-
work from home while also supplying
ing them to relevant partners in our
equipment and offering flexibility
FEBRUARY 2021
THE 1 0 P RI N CI P L E S OF COMPO SAB L E B AN K I NG
Introduced in Mambu’s complete guide, these points capture the essence of the concept succinctly for organisations intent on discovering what composable banking can do for them: 1. Ecosystems beat pre-integrated suites 2. Start with a composable platform
121
3. Think ‘cloud-first’ 4. Every component is self-contained 5. Everything must be exposed via open APIs 6. Building new connectors must be simple and straightforward 7. Scaling should be elastic and occur horizontally 8. Continuous delivery is better than over-sized updates 9. The flexibility of the software must be reflected in the commercials 10. Self-service developer experience is essential.
f i nt e c hma ga z in e. com
MAMBU
122
to employees who wanted to work
He explains: “It effectively means that,
remotely, Mambu was able to focus
to really thrive in the current era, where
on helping those struggling with the
new technologies are coming onto the
logistics of the pandemic instead.
market and changing the conditions,
“We noticed that some customers
you have to be able to look for technolo-
were struggling and we identified
gies and solutions, either at a technical
several capabilities that they (banks)
level or business level, and combine
could offer their clients to provide
them rapidly to create value for your
a degree of flexibility on their payment
customer.” Focusing on building for the
terms, such as payment holidays or
future and ensuring competitiveness
payment rescheduling. Everything’s
in the long-term instead of simply
becoming much more digital, so
conforming to current trends, compos-
I think that’s accelerating a lot of
able banking eliminates rigid vendor
different initiatives.”
architectures and prioritises dynamic
Indeed, one key digital concept of
ecosystems that can develop opti-
which Mambu is an ardent proponent
mised solutions fast. “It’s essentially
is ‘composable banking’ - something
the philosophy that ecosystems will
Danilkis believes could be the ultimate
beat monolithic systems every time,”
solution for creating truly agile banking.
Danilkis summarises.
FEBRUARY 2021
Undeterred by COVID-19, Danilkis is confident that 2021 will be an exciting year for banking and particularly for Mambu. With new product launches and exciting initiatives on the horizon, he anticipates that the company will be
“ Fintech is the era that we’re living in” — Eugene Danilkis, CEO and co-founder, Mambu
able to expand deeper into the markets
tech companies become critical busi-
it currently serves and prepare for launc-
ness partners for how financial services
hing exciting new services. However,
companies are designed and built.” In
it is the change happening within the
this vision of the future, tech companies
industry itself that excites Danilkis the
will be part of a rapidly evolving, self-
most: a new, digitally-augmented vision
improving ecosystem that creates
of finance is emerging, one which places
a platform for building better banking for
Mambu at the epicentre of modern bank-
everyone. With its pioneering approach
ing. Not regarding fintech merely as an
well-suited to the post-COVID-19 new
industry, he declares that it could actually
dynamic, Mambu is sure to occupy
be considered more of an era, “Fintech
a prominent place in that vision.
is the age we’re living in,” he concludes. “I think this decade will be a time when f i nt e c hma ga z in e. com
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Connecting Markets Through Digital Experiences WRITTEN BY
RHYS THOMAS
PRODUCED BY
MICHAEL BANYARD f i nt e c hma ga z in e. com
MONDIA GROUP
We hear how collaboration, people and data are the keys to unlocking global ecommerce in emerging markets
F
rom Dubai, Brad Whittfield, Group Chief Financial Officer at Mondia Group, oversees a global network of regional offices span-
ning Europe, the Middle East and Africa. Today, however, he has been packing his suitcase. Later this week he will fly to Europe to spend some time with the Mondia teams and to meet with Mondia’s countless valued partners. The irony of heading a 126
company that prides itself on connecting disparate parts of the planet through technology, while himself flying 3,500 miles for an in-person meeting, isn’t lost on Whittfield; genuine relationships are paramount to success. Mondia helps companies connect with their customers through digital experiences. It provides the technology platform, the acquisition and engagement know-how and the extensive content catalogue – through its long term partnerships with the likes of Warner Bros and Universal. Essentially Mondia manages the end-to-end user journey. It underpins its digital content business with Mondia Pay, a flexible, direct carrier billing infrastructure which allows customers to pay through their phone bill - a fintech innovation driving current growth into new markets and sectors. FEBRUARY 2021
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MONDIA GROUP
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“You must have a top-down data-driven mindset and fundamentally make all decisions based on it” — Brad Whittfield, CFO, Mondia FEBRUARY 2021
A technology business by definition, Whittfield says Mondia is a “very unique company” at heart. Its approach stems from an internal culture of collaboration and innovation – despite the team being spread across many countries around the world. “Our platform and product teams are based in Germany and Spain. We have a development and delivery hub of almost a hundred people based in Cairo,” Whittfield says. “We have offices in the UAE, Egypt across Europe and throughout Africa. So we have a really diverse group and we invest a lot into creating a one
team environment, having everyone
and that’s why we really do create teams
engaged in our products and services,
that are purposely located everywhere.”
and having everyone engaged in our
Through this international network,
core values: customer-centricity, inno-
Mondia serves some of the world’s big-
vation, collaboration.”
gest telecoms operators, including O2,
Having people “on the ground” with
Etisalat, Orange, Telefonica, and Vod-
insight into regional dynamics and user
afone alongside a host of other B2B
behaviour is key, says Whittfield. “If I
customers. Mondia’s products and
were sitting in Dubai, I wouldn’t neces-
services empower these operators to
sarily get a sense of what’s happening
engage their users through digital
in Africa. I wouldn’t be able to comment,
experiences, but its ambitions go far
so we have to have that sense of engage-
beyond that. Whittfield and the execu-
ment and collaboration, no matter what,
tive team firmly believe in extending 129
E X E C U T I V E P R O FILE :
Brad Whittfield Title: Group CFO
Company: Mondia Group
Brad Whittfield joined Mondia in 2019 as Group CFO and Executive Board Member. He has nearly two decades of international finance experience, with specialisms in rapid growth, funding and IPOs. He spent 10 years in Mergers and Acquisitions at the Big 4 consultancies based in London and the Middle East, and was recently recognised as an industry leader, voted a Top 10 CFO of 2020 from Industry Era, and winning acclaim as Best Emerging Global Finance Leader 2020 by Acquisition International.
f i nt e c hma ga z in e. com
MONDIA GROUP
their internal culture of collaboration to partners and, indeed, other startups and tech services. “We’ve got a lot of longstanding relationships, but we really challenge ourselves,” he says. “We do not want to relax and sit on the fact that we’ve got these longstanding relationships. We want to be their true innovation partner. What do our customers want next? As an executive team, we ask ourselves this every day. “With technology nowadays, it’s not necessary - and probably not advisable to build everything yourself,” he continues. “There are a lot of companies out there doing awesome work. It’s about creating this ecosystem where you can provide a suite of technologies and services.” One recent such partnership is with mobile communications giant Vodacom Group, an agreement spanning five countries across Africa, a continent where much of Mondia’s immediate growth plans lie. Though individual countries are at different stages along the path, much of Africa and the broader MENA region can be characterised by a stark dichotomy: high tech literacy and adoption, coupled with a population that FEBRUARY 2021
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“We invest a lot into creating a one team environment, having everyone engaged in our products and services, and having everyone engaged our core values” — Brad Whittfield, CFO, Mondia f i nt e c hma ga z in e. com
MONDIA GROUP
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Mondia Introduction Video CLICK TO WATCH
FEBRUARY 2021
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3:36
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“ As telcos are heavily regulated, direct carrier billing is rightly perceived to be an extremely safe way of payment”
is grossly underserved by traditional finance institutes. It is here that Mondia is innovating. “In the last few years, we’ve really grown a presence in the MENA region and now our focus is to digitalise Africa” Whittfield says. “We see Africa as a huge opportunity, not only for the B2B business, and our digital content, but also for our direct carrier billing platform, Mondia Pay.” “In emerging mar-
— Brad Whittfield, CFO, Mondia
kets, many people don’t have bank accounts, but they’ve got two mobile phones. That’s how they participate in f i nt e c hma ga z in e. com
MONDIA GROUP
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FEBRUARY 2021
digital commerce. Our transaction volumes are more than doubling every year – which is extremely exciting.” Mondia’s direct carrier billing also expands beyond the walled garden of its own services, extending to Spotify, Deezer and other market-leading streaming and download services. The possibilities are endless; users in the future can pay for physical goods through Mondia Pay; they might visit a restaurant, enjoy their meal, and at the end of the evening charge the whole thing to their phone bill. For many, it has unlocked access to the global ecommerce market, says Whittfield, and “from a user’s perspective, it’s a very simple experience and journey”. Cultural perceptions also play a vital role in advancing Mondia Pay across the territory, an insight gleaned only thanks to Mondia’s emphasis on regional teams and localised, tailored services. “As telcos are heavily regulated, direct carrier billing is rightly perceived to be an extremely safe way of payment,” Whittfield says. “Particularly in the Middle East and Africa region, where security and safety is such an important part of the perception of paying online” f i nt e c hma ga z in e. com
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MONDIA GROUP
60
Countries globally
300
Number of emloyees
14
Office Locations
136
“ What do our customers want next? As an executive team, we ask ourselves this every day” — Brad Whittfield, CFO, Mondia FEBRUARY 2021
Underpinning Mondia’s push to “digitalise Africa” and other underserved regions is data. “You must have a top-down data-driven mindset and fundamentally make all decisions based on it,” Whittfields explains. “You really ask the data questions, and you can see the data providing the answer and user stories: we made this experience, this is how people reacted, and this is how you can see it in the data.”
90mn Monthly visits
80mn
Monthly pieces of content
900mn Payments processed monthly
Mondia invested heavily into its data
busi-nesses that didn’t acknowledge
strategy over a number of years and
the importance of data five years
the company is “really starting to feel
ago are now scrambling and are at
that benefit”.
a real competitive disadvantage.”
“When you have this data-first mind-set, you make much quicker and much better decisions. For me, it is less about the actual technology and more about the effective use of that technology and ability to collect, extract and interpret meaningful data.” says Whittfield. “The tech f i nt e c hma ga z in e. com
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