Ailsa Hymers DE1136 GAP

little adventures

by Ailsa Hymers

“It’s the rainy days that pave our ways”

The Story > They say in life it’s the little things that count, those days we didn’t always deem important in our childhood, were actually the days that enabled our growth. They provide an oppportunity to spend quality time with the family, while building your little ones confidence, imagination and appreciation for the world we live in.

These little adventures make big memories... but even bigger dreams, as children learn possibilities are endless and the future is bright.

Muse > . . . y c a m t mee

meet mom & dad...

Muse

Macy Age 9

Personality: Inquisitive, Compassionate, Hopeful, Cheeky, Optomistic Interests: Camping with the family, cartwheels on the beach, jumping on sandcastles & riding bikes with her friends Hopes & Goals: Macy wants to be a marine biologist to help all the sea creatures

Consumer Profile Alexis & Jason Age 30

Wants good quality fabrics that last Likes simplicity of choosing trendy outfits quickly, i.e T-Shirt & Jeans Mon wants to dress daughter similar to herself, stylish yet comfortable

Colour Inspiration

SEW ON PATCHES

Trend Research > OTT EMBROIDERY

DENIM

FLORAL EMBROIDERY

Denim Development POSSIBLE PLACEMENT ON JACKETS

POSSIBLE PLACEMENT ON JEANS

Hand drawn embroidery

Logo Development >

Fabrics

Embroided Denim

Combed Cotton for T-shirts, Dresses & Tops

Waterproof Sandwhich PUL for outerwear.

(Bodywarmers & Anoraks)

Distressed Denim

Bleached & Dyed Denim For Denim Jackets & Jeans

Fine Knit for leggings

little adventures...

Look 1 > Sitting Around The Camp Fire

Look 2 >

Walks Along The Beach

Stretch Fabric Straps For Ease & Comfort

elasticated waist band

Look 3 >

Bike Rides Along The River

References >

Gap Logos & Hardware via Gap Own Websites www.gap.com / www.gap.co.uk Concept Images & Trend Research Barefoot Blonde by Amber Fillerup Clark. (2017). Isla Mujeres - Barefoot Blonde by Amber Fillerup Clark. [online] Available at: http://www.barefootblonde.com/2016/02/isla-mujeres/ [Accessed 14 Feb. 2017].

Bloglovin’. (2017). Photo (Modern Girls & Old Fashioned Men). [online] Available at: https://www.bloglovin.com/ blogs/modern-girls-old-fashioned-men-3146297/photo-4299800429 [Accessed 14 Feb. 2017].

Clothing, A. (2017). Lil’ Dresses. [online] Arnhem Clothing. Available at: https://arnhem.co/collections/lil-dresses [Accessed 14 Feb. 2017].

Desiretoinspire.net. (2017). Est Issue 10 - desire to inspire - desiretoinspire.net. [online] Available at: http://www. desiretoinspire.net/blog/2013/7/29/est-issue-10.html [Accessed 14 Feb. 2017].

Juneberryphoto.blogspot.co.uk. (2017). La Couture Amore {Children’s Commercial Photographer}. [online] Available at: http://juneberryphoto.blogspot.co.uk/2011/06/la-couture-amore-childrens-commercial.html [Accessed 14 Feb. 2017].

Krentcil, F. (2017). Jessica Alba Talks Eco Living and Swapping Shoes. [online] ELLE. Available at: http://www.elle. com/fashion/news/a15260/jessica-alba-book-the-honest-life/?click=news [Accessed 14 Feb. 2017].

MICKEY’S GIRL. (2017). [online] Available at: http://mickeysgirl.tumblr.com/post/122359413283/friendshipgoals-so-cute [Accessed 14 Feb. 2017].

Modern Girls & Old Fashioned Men. (2017). Modern Girls & Old Fashioned Men. [online] Available at: http://dailydoseofstuf.tumblr.com/post/128804031181 [Accessed 14 Feb. 2017].

Ryleeandcru.com. (2017). Rylee & Cru lookbook. [online] Available at: http://www.ryleeandcru.com/lookbook/ [Accessed 14 Feb. 2017].