little adventures by Ailsa Hymers
“It’s the rainy days that pave our ways”
The Story > They say in life it’s the little things that count, those days we didn’t always deem important in our childhood, were actually the days that enabled our growth. They provide an oppportunity to spend quality time with the family, while building your little ones confidence, imagination and appreciation for the world we live in. These little adventures make big memories... but even bigger dreams, as children learn possibilities are endless and the future is bright.
Muse > . . . y c a m t mee
meet mom & dad...
Muse
Macy Age 9
Personality: Inquisitive, Compassionate, Hopeful, Cheeky, Optomistic Interests: Camping with the family, cartwheels on the beach, jumping on sandcastles & riding bikes with her friends Hopes & Goals: Macy wants to be a marine biologist to help all the sea creatures
Consumer Profile Alexis & Jason Age 30
Wants good quality fabrics that last Likes simplicity of choosing trendy outfits quickly, i.e T-Shirt & Jeans Mon wants to dress daughter similar to herself, stylish yet comfortable
Colour Inspiration
SEW ON PATCHES
Trend Research > OTT EMBROIDERY
DENIM
FLORAL EMBROIDERY
Denim Development POSSIBLE PLACEMENT ON JACKETS
POSSIBLE PLACEMENT ON JEANS
Hand drawn embroidery
Logo Development >
Fabrics
Embroided Denim
Combed Cotton for T-shirts, Dresses & Tops
Waterproof Sandwhich PUL for outerwear. (Bodywarmers & Anoraks)
Distressed Denim
Bleached & Dyed Denim For Denim Jackets & Jeans
Fine Knit for leggings
little adventures...
Look 1 > Sitting Around The Camp Fire
Look 2 >
Walks Along The Beach
Stretch Fabric Straps For Ease & Comfort
elasticated waist band
Look 3 >
Bike Rides Along The River
References >
Gap Logos & Hardware via Gap Own Websites www.gap.com / www.gap.co.uk Concept Images & Trend Research Barefoot Blonde by Amber Fillerup Clark. (2017). Isla Mujeres - Barefoot Blonde by Amber Fillerup Clark. [online] Available at: http://www.barefootblonde.com/2016/02/isla-mujeres/ [Accessed 14 Feb. 2017]. Bloglovin’. (2017). Photo (Modern Girls & Old Fashioned Men). [online] Available at: https://www.bloglovin.com/ blogs/modern-girls-old-fashioned-men-3146297/photo-4299800429 [Accessed 14 Feb. 2017]. Clothing, A. (2017). Lil’ Dresses. [online] Arnhem Clothing. Available at: https://arnhem.co/collections/lil-dresses [Accessed 14 Feb. 2017]. Desiretoinspire.net. (2017). Est Issue 10 - desire to inspire - desiretoinspire.net. [online] Available at: http://www. desiretoinspire.net/blog/2013/7/29/est-issue-10.html [Accessed 14 Feb. 2017]. Juneberryphoto.blogspot.co.uk. (2017). La Couture Amore {Children’s Commercial Photographer}. [online] Available at: http://juneberryphoto.blogspot.co.uk/2011/06/la-couture-amore-childrens-commercial.html [Accessed 14 Feb. 2017]. Krentcil, F. (2017). Jessica Alba Talks Eco Living and Swapping Shoes. [online] ELLE. Available at: http://www.elle. com/fashion/news/a15260/jessica-alba-book-the-honest-life/?click=news [Accessed 14 Feb. 2017]. MICKEY’S GIRL. (2017). [online] Available at: http://mickeysgirl.tumblr.com/post/122359413283/friendshipgoals-so-cute [Accessed 14 Feb. 2017]. Modern Girls & Old Fashioned Men. (2017). Modern Girls & Old Fashioned Men. [online] Available at: http://dailydoseofstuf.tumblr.com/post/128804031181 [Accessed 14 Feb. 2017]. Ryleeandcru.com. (2017). Rylee & Cru lookbook. [online] Available at: http://www.ryleeandcru.com/lookbook/ [Accessed 14 Feb. 2017].