Food by Phone Newsletter April 2013

Page 1

APRIL 2013

DEALS ON WHEELS F O O D B Y P H O N E ’ S M O N T H LY N E W S L E T T E R

SPECIAL SONGKRAN PROMOTIONS Take A Seat

Saladee

Lovely Wines

Get a FREE portion of Moo Stay [159-06] with every order over 599 THB

Get a FREE portion of Coco Ball [184-59] with every order over 599 THB

This month only Special Price of 650 THB for Romania Sparkling Wine “Zarea”

Masatomi Patisserie

Olivie Cafe

Great American Rib

Buy 1 Small Box (8 pcs.) and get 1 Macaron for FREE! Buy 1 Big Box (16 pcs.) and get 3 Macarons for FREE!

Receive a FREE Deep Fried Praws with Pink Patato Paste with every order over 499 THB

American Classic Combo: order a Classic Burger and receive a FREE side order of Macaroni & Cheese

Great American RiB

Indian Host

Krua Rommai

Get 6 Buffalo Wings for FREE with every order over 599 THB

Receive Seekh Kebab (Chicken or Vegetable) for FREE with every order over 499 THB

Get a FREE portion of Stir-Fried Bitter Gourd With Egg with every order over 599 THB

FEATURED RESTAURANT Angel City Diner

railway dining car wasno longer fit for service, they were used to create a diner at a (stationary) location near a train station or along the side of the tracks.

The American diner is an icon of both the country’s social and culinary heritage. To

Because they were portable, the original diners

understand what this kind of restaurant is about

were narrow as they had to be transported

we first need to explore its origins. Initially they

down roads or railway tracks. Their interiors

were horse drawn wagons equipped to sell food.

reflected their narrow and elongated shape with

At the beginning of the 20th century they became

a service counter and floor mounted stools domi-

stationary and were often fabricated of steel in

nating the interior along with a preparation area

one area and shipped to where the purchaser

against the back wall behind the counter.

wanted to establish a restaurant. Sometimes when a Today most people think of a diner as a 1950’s fast food restaurant with stainless steel panels, porcelain enamel, glass blocks, terrazzo floors, Formica and lots of neon sign trim. The Angel City Diner is modelled on a 1950’s diner and has all the necessary style elements. CONTINUED ON PAGE 2 >>

MONTHLY COMPETITION

2 winners will receive complimentary vouchers at Angel City Diner worth 500 THB each! Just go to foodbyphone.com and answer a few simple questions.

LAST MONTH’S WINNERS Tara Pacheco & Paul Hamon won kok complimentary vouchers from Bang each! Burger Company worth 500 THB

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FEATURED RESTAURANT Angel City Diner Diners almost invariably serve Americanstyle food such as hamburgers, french fries, club sandwiches, and other simple fare. Much of the food is grilled, as early diners were based around a grill. There is often an emphasis on breakfast foods such as eggs (including omelette’s), waffles, pancakes, and French toast. Some diners serve these “breakfast foods” throughout the business day. Many diners have transparent display cases in or behind the counter for the desserts. It is common with new diners to have the desserts displayed in rotating pie cases.

For groups seated in the booths its not always easy to get up and walk over to the

It’s amazing how authentically the Angel

Juke Box to select a favourite tune. That is

City Diner has created a 1950’s feel. The dé-

why each booth has a wallette, simply put a THB 5

cor is a perfect fit, with a black and white che-

coin in the slot, select two tracks and they will be

quered floor, turquoise walls, sculpted bronze

placed in the queue to be played on the Juke Box.

ceiling and seating in booths covered with maroon and white striped vinyl. Walking in there is a senses of wow, just as if walking onto the film set of Grease. They understand the DNA of the true blue 50’s era American dinner, it must serve delicious tasting honest American food to the sounds of classic Rock n’Roll while seated in a family size booth. A soda fountain and an open kitchen are a must. Angel City Diner The Prime 11, Sukhumvit soi 11, Klongtoey-nua, Wattana, Bangkok, Thailand 10110 Phone: 0-2651-3313 www.angelcitydiner.com www.facebook.com/AngelCityDiner

its played. The Rock-Ola Manufacturing Corporation founded in 1927 was a top maker of jukeboxes. A no expense spared a genuine imported from the States with 1000’s of tracks

Visa, MasterCard and Amex at no extra charge

Price per person without drinks THB 350 FBP partner since

also the music and the means by which

multi coloured, brightly lit Rock-Ola Bubbler was

Open 24 hours a day Credit cards

Not only must the food be authentic but

2013

from 50’s and 60’s music by artists ranging from Elvis to Chuck Berry and Roy Orbison and on to Fats Domino.

“When we came up with this concept we focused on three time zones in our 24 hour operation,” says Executive Chef Matt Rubens. “They are breakfast, daytime dining for families and pre and post clubbing. Sukhumvit Soi 11 was an obvious choice.”


FEATURED RESTAURANT ANGEL CITY DINER “When I was putting the menu together,” he says, “I wanted dishes from east to the west coast of the United States. Our beef and cheeses are all imported from Australia, to ensure a truly authentic American flavour our policy is to work with high quality ingredients and sell our food at an affordable price. Likewise to ensure we keep that commitment, our corned beef and pastrami is made in house. “ I started with the diner’s Monte Christo sandwich, an American take on the French Croque Monsieur, a grilled ham and cheese sandwich. The American variation uses French toast with an additional filling of turkey and and Swiss cheese. The French is more savoury this is more sweet with a garnish of cinnamon apple jam. I also tried a Reuben, a homemade corned beef melted Swiss cheese and a horseradish heavy Russian dressing served on toasted rye bread and served hot. Burgers are their best selling food item. The Angel burger is made with a 200gm Australian Angus patty, ground to the same recipe for all Eclipse outlets to ensure authenticity. Its topped with bacon, blue cheese, caramelised onions,tomato and mayo with melted cheddar and Swiss cheese. They also have a Thai menu were the taste is authentic for local customers and the rest of the menu is to satisfy the American palette.


personality of the month

Jean-Sebastian Cardeau

Born in the Ivory Coast. He spent time growing up in Sengal before the family relocated back to Marseilles, France. Later Jean-Sebastian Cardeau graduated in drumming and percussion from the Musicians Institute in Hollywood, California. Few mothers would regard being a punk rock drummer as being a real job. It was little surprise when Jean-Sebastian’s suggested he found a job that would pay the bills. Not an unreasonable request so despite having never boiled and egg he decided to enrol at Le Cordon Bleu in Paris. He was heavily tattooed with punk hair and multiple body piercing, not exactly their normal student profile, but then on the positive side he was clearly highly creative. Giving him the benefit of doubt the administration felt he should at least be given a chance, while at the same time feeling he wouldn’t last the first month. In his first week he asked his instructor how to peel an onion and what type of knives should he buy. He was a quick learner, after two years he was in the top three in his class, the only French student, and the only one with zero previous cooking experience. From not exactly the best start he graduated as a diploma student. This obliged the school to get him placement in some very nice restaurants. The problem was he just didn’t like the vibe of a formal restaurant kitchen. He found he was much more comfortable working in pastry shops. Fate took him to Holland to focus the music side of his career, to do some studio work and perform in some concerts. That, of course, didn’t occupy all of his time so he contacted a culinary placement agency. He got a week’s work in an up-scale retirement home where he was far from impressed by the menu he was asked to cook. He came up with his own menu that was within the budget. It proved so popular that for the first time residents asked for a second helpings. In many ways he is a bit of a misfit a chef, not in the way he cooks, that’s flawless, but rather in the way in which he works. He doesn’t like to delegate and hates waiters due to their lack of professionalism, in his eyes they are a barrier between him and his customers. Having first visited Thailand seven years ago he discovered that in general he feels comfortable with the country and the people. Three months ago he came up with the business model of cooking two or three simple French dishes just for home delivery. The model works for him as he can cook the food he likes: simply cooked quality food where the customer can taste the true taste of the protein ingredient. He finds the quality of chicken and pork in Thailand is excellent. On his balcony he has a rotisserie that can cook up to 12 chickens at a time. He roasts, then seasons them with just a little salt, pepper and butter. Local potatoes he finds taste bitter; his solution is to boil them first to purge that taste, dice them and then fry them in butter. When roasting his pork its essential the meat isn’t in direct contact with the meat tray, so he sits the on a bed of sliced onions. “First thing in the morning I roast four chickens,” he says.”When I sell them, I roast another four which takes an hour and half. I only sell chickens roasted fresh that day. I want to offer my customers good French food, made with quality ingredients, cooked in simple way.”

The Chef who cooks on his terms



RECOMMENDED DISHES TRY SOMETHING NEW TODAY

183-02 Grilled Style Beef Noodle Well done Beef 350 THB

187-3 Lui Suan - Healthy Hair & Smart Brain Fresh Spring roll - Enriched in:Omega 3,6,9 nourishing brain and nervous system,enhance vital energy force, help bright and smart brain, restore memory, increase hair growth, icrease bone density, revitalize endocrine system to produce more hormones for wellness and sexology. 180 THB

176-38 Salted Egg Dried Oysters & Barbecued Pork Congee

56-29

220 THB

156-35 NZ Fish Bites

240 THB

Bhatti Da Kebab The house specialty: Chef’s Secret Recipe for chicken marinated overnight and cooked in Tandoor. 375 THB

133-34 Pastitsio Baked Macaroni & Minced Meat Pie

184-43 Spaghetti Japanese Taste With Young Shoot 220 THB

192-55

Pizza Sarda Italian sausgae, salami, rocket,chopped porcini mushroom, sundried tomato, tomato basil, mozzarella and pecorino 420 THB

57-91 Surf N’ Turf Fillet Mignon with 2 King prawns. All steaks are served with your choice of a small Caesar salad or mixed green salad, plus jumbo onion rings, baked potato, fresh asparagus & sautÈed mushrooms. 290 THB

1,100 THB


What to do in Bangkok When?

13th-15th April

What?

Songkran

Description

More info?

While the popular image of Songkran is fighting with water it is actually Buddhist New Year and has religious significance. It is customary for residents to visit the wat or Buddhist temples to pay their respects to Buddha. They also pour water on the face of Buddha statues to cleanse them gently and to show respect for their elders. This year the government declared a National Holiday 13-17 April. During this period all forms of transport are full booked. If you dont have seats confirmed forget about travelling out of the capital unless you are driving.

Everywhere!

28th April, 1pm-5pm

Multi-Language Love Songs Vers2 Tickets THB 800 -2,500 from Thai Ticket Major www.thaiticketmajor.com

An afternoon listening to great love songs sung in many different languages by Thai pop star Boy B Pongpan.

The Grand Hall, Thamasart University

30th April, 8pm

Toe Live in Bangkok

Their Bangkok debut in 2011, sharing stage with Mogwai and Moderndog gave strong impact to every audience by their truly dynamic, energetic yet beautiful ensemble. In 2012, they successfully toured South East Asia and Europe , now released as a documentary DVD “toe / 8days DVD”.

Scala Theatre, Siam Square Tickets THB 800.

7th May - 9th June

Phantom of the Opera Tickets THB 1,500- 5,500. Tuesday - Friday 7.30pm, Saturday & Sunday 2pm & 7.30pm

Live theatre of this quality is a rare treat in Bangkok, The longest running musical on Broadway recently celebrated its 25th Anniversary. Here it will be performed by a talented international cast. This is a once in a life time opportunity for those who haven’t managed to catch the show in London or New York.

Esplanade Shopping Center, Ratchadapisek Road, Dindang Bangkok 10400


PPi

Professional Portfolio International

Bespoke International Banking

● Available in Sterling, US dollars AU dollars and Euro.

● Make payments to other accounts or to third parties.

● Interest is calculated on the daily cleared balance and added on a quarterly basis, either to the same account or to a seperate income account if required.

● Minimum balance requirement is only £3, 000 (if the average credit balance maintained over any quarterly interest period amounts to less than this amount, then an account maintenance charge may be applied).

● 24/7 internet banking. ● Statements will be mailed to you on a quarterly basis.

● Extremely competitive charges.

For more information please contact :

Jason Marsh Senior Adviser

+6681 278 9425 j a s o n . m a r s h @ p p i - a d v i s o r y. c o m w w w.p p i - adv i s or y.c o m

Professional

Portfolio International (PPI)

209/1 K Tower, Tower B, 19th Fl. Unit 4, Sukhumvit 21 Rd.(Asoke) Klongtoey Nua Wattana, Bangkok 10110, Thailand


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