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Hellenic Association of Brewers “Breweries Open to the Public” Initiative

The Hellenic Association of Brewers and the Ministry of Tourism recently announced the “Breweries Open to the Public” Badge, which aims to connect the Greek beer production with hospitality, through an organized, institutional framework. Beer tourism, included in the national actions to promote the tourist product, is expected to increase the number of visitors and the extroversion of the breweries, while

Hapo

USA is the next big market

The expansion of the promotion program of Greek fish farming in the USA, with a €1 million investment was agreed during the 18th General Assembly of the Hellenic Aquaculture Producers Organization (HAPO). The financial report for 2022, and the budget of 2023 were also presented, followed by the annual HAPO new year’s event which took place earlier this February. www.fishfromgreece.com

Mediterranean Shipping COMPANY

MSC BRINGS Controlled Atmosphere Technology TO Greece

MSC is the first and only shipping company to offer Controlled Atmosphere technology for the Greek market. Controlled Atmosphere technologies extend the shelf life of delicate fruit and vegetables by regulating the concentrations of oxygen, carbon dioxide and nitrogen, as well as the temperature and humidity of containers during transport. Humidity sensors and controls prevent mould or dehydration, while vent settings ensure fresh air circulation. MSC knows that bringing precious, perishable goods from farm to destination in perfect condition-while preserving taste, freshness, texture and aroma-requires speed flexibility and temperature control technology. The company’s Greek customers ship all kind of fruits and vegetables from Piraeus and Thessaloniki, and MSC’s world-leading reefer fleet is equipped with the right technology to keep the cargo in perfect condition. www.msc.com/solutions/reefer-cargo (grc-info@msc.com) promoting beer culture in Greece. The breweries are already receiving many requests, both from individuals and organized agencies and companies in the tourism sector, for brewery visits and beer tastings. This initiative will give a boost to breweries across the country to become visitors’ attractions, showcasing their facilities and products. www.ellinikienosizithopoion.gr

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