FORWARDER Move it Like... Carl Day, Imorex

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MOVE IT LIKE...

W

hen it comes to warehousing and storage in the freight forwarding industry, there is no better figure to guide you in the right direction

than Carl Day at Imorex. His useful insights into the evergrowing sector is exactly what you and your company need.

CARL DAY

CEO OF IMOREX


MOVE IT LIKE...

YEARS IN INDUSTRY

32

EMPLOYEES

100+

SPECIALISM

Food & beverages SITES

18 group sites globally including USA (3), Europe (13) and Asia (2) MODES

Air, road

MAIN TRADE ROUTES

Asia, Russia CSA, Europe, USA, India AWARDS

BIFA European Supply Chain award 2005 & 2006, IFW Supply Chain Excellence Award 2004 & 2006, German Enterprise Awards 4PL Control Tower 2017, International European Award - Award for Quality 2015, International Transport award 2016

CARL DAY

CEO OF IMOREX


CARL SAYS... I joined...Seawing International in 1996. This is where I turned poacher from gamekeeper

W

hen it comes to warehousing and storage in the freight forwarding industry, there is no better figure to guide you in the right direction than Carl Day at Imorex. His useful insights into the ever-growing sector is exactly what you and your company need.


MOVE IT LIKE... Q A

What experience do you personally have within the freight forwarding and logistics industry? Originally coming from a shipping background (short sea and deep sea) I became more involved in the freight

CARL SAYS... My original career path was focused on joining the Metropolitan Police... I fell into the industry very unexpectedly.

Q A

How do you deal with new customs regulations for stored cargo? We pride ourselves on our ability to maintain knowledge of developments within customs formalities to ensure we are always at the fore front of our customer’s needs.

forwarding and logistics industry when I joined former client

Therefore we are active members in many forums of our

Seawing International in 1996. This is where I turned poacher

industry, to not only educate ourselves but to infl uence

from gamekeeper. It was a very steep learning curve, gaining

developments as they occur.

a greater understanding of the need for added value and service than I had previously. During that time the growth of technology within the forwarding environment expanded rapidly and many forwarders that didn’t embrace these technical developments got left behind and many faulted when the financial crisis occurred years later. Forwarders that can remain lean in terms of resource but flexible in terms of service provision were able to grow their business and ride the wave of financial crisis.

Q A

Q A

How have you seen the warehousing and storage sector develop over the last few years? Both warehousing and forwarding seems to continue in a cycle driven by customer demand. Greater visibility, flexibility and competitiveness are a key aspect of those demands, there for our industry must deliver continuous improvement and embrace technology to meet with customer needs.

How did you end up in the forwarding industry? My original career path was focused on joining the Metropolitan Police. However, by pure chance a close friend of mine who was working in the forwarding/shipping industry needed some help due to heavy workload. From there I fell into the industry very unexpectedly.

Q A

Does a lack of space ever have you worried when it comes to WHSE? We regularly review our contingency plans in order to ensure that our capacity is in line with our forecast volumes of activity, however this is very reliant on good two-way communication lines with our clients to empower us to address potential peaks when they are on the horizon.


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What specialised services do companies tend to go for now? In recent years’ service excellence, connectivity and visibility in order to empower our clients to meet their own client’s needs are the most important developments of recent

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How have your distribution methods changed over the years? Capacity sharing with other specialized providers in partnership has been one of the most fundamental changes over recent years, and I for see these

times. This is demonstrated with the growth of online activity,

collaborative skills sharing development becoming

where direct delivery is surpassing retail deliveries.

more paramount.


MOVE IT LIKE... Q A

How has technology impacted the way you work within freight forwarding? Technology has been one of the biggest changes and continues to be a main driver of forwarding development. Clients now expect online access, with greater EDI connectivity between their systems and of their service providers, combined with the demand for real time traceability will continue to drive forwarders to develop such technology.

Q A

Have you had to deal with more complex freight types in the warehousing sector over the last few years? The basics of warehousing and forwarding remains the same, although clients do like to complicate processes in their drive to reduce costs. We continue to build our business on the principal of keeping it simple.

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What advice can you offer a company looking for the best warehousing and storage facilities for their needs? Our industry has a wide spectrum of capabilities, therefor it is best that the client understands what his true needs are opposed to his wishes, to ďŹ nd the best solution to their requirements. Once these objectives have been established then companies such as Imorex are able to provide the correct solutions for the client to peruse.

CARL SAYS... We continue to build our business on the principal of keeping it simple.

Q A


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Do you have any specialised distribution methods? All our service offerings are bespoke to each client’s needs, we don’t believe in one size fi ts all, as each client has different needs to their supply chain. Our expertise in customs formalities, warehousing including BRC standard, ERTS and specialist cargo handling enables us the ingredients to bespoke most solutions competitively.

Q A

How can companies benefit from using the services you offer at Procurus Group? Imorex for example have been services for 47 years and have continued to grow a loyal customer base, so we feel that with our forward thinking and innovative approaches to solutions, clients will find that we surpass their needs.

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Are there any crucial factors that all freight forwarders should consider when shipping goods by air or sea? Cargo integrity and security are of paramount importance to any client, this is incorporated within the AEO standards, which all forwarders should adopting as their basic standard.

What economic factors can people expect when shipping with Procurus Group? Imorex pride ourselves on our ability to provide service excellence at a competitive price and we are happy to be bench marked against anyone else service as our track record has proven numerous times against our competitors.


team@forwardermagazine.com

Freight Media Ltd

+44 (0)1454 628 771

Unit 8 Apex Court

@forwardermag

Almondsbury Business Park

www.forwardermagazine.com

Bristol BS32 4JT


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