December 2010

December Edition

Volume 1, Issue 1

INSIGHT A monthly publication of the Planning Advisory Unit

IN THIS ISSUE:

OPRAH’S ‘NO PHONE ZONE’ CAMPAIGN

Oprah‘s No Phone Zone Campaign

1&5

KD Alegieuno (ARC)

What is Business Intelligence?

1&5

Oprah Winfrey: TV titan, talk show host,

The flying car

3

the 25 most powerful women of the century,

richest black woman in the world and one of is fighting a ‗growing dragon‘ by canvassing

Road Traffic Crash– A menace

4

And Many More

Editorial Board Publisher: Osita Chidoka Corps Marshal/Chief Executive

Editor–In-

Chief:

OC Oladele (DCC)

Editor: KD Alegieuno (ARC) Members:

against the use of phones while driving. She has dedicated her Monday‘s show to talk against the use of phones while driving.

WHAT IS BUSINESS INTELLIGENCE? (Part 1) VO Ogunnupebi (ACC)

Business Intelligence is the process of collecting, processing and analysing data to pro-

VO Ogunnupebi (ACC)

duce relevant, accu-

AR Obagbemiro (SRC)

rate and timely infor-

CB Nwokolo (ARC) DO Enakireru (ARC) 0I IKOKU (ARC)

7.6 Million Number of Cars in Nigeria Source:( PAU 2010)

mation with the aim of

formation so that de-

supporting decision

cisions on how to move

making.

an organization or indi-

In simple terms, Business Intelligence is a

vidual forward could be reached.

process in which data

Jan Herring was the

is converted to rele-

founder of Motorola

vant and accurate in-

Page 2

Newsletter Title

FROM THE EDITOR - IN—CHIEF The birth of the INSIGHT: a monthly bulletin of the Planning

Advisory

Unit

(PAU) of the Federal Road Safety Corps is akin to the type of welcome the midwife ‗inflicts‘ on a baby that refuses to cry at birth.

zations.

The

FRSC

brand

which you are part of is symbolic. Have you realized how affable the FRSC brand is?

May be you have not even thought of it, as the same organization

whose

first

Chairman is the internationally acclaimed Nobel Lauret,

INSIGHT has many mid-

Professor Wole Soyinka.

wives that would not stop

If in doubt of how vibrant

‗pinching‘ it until it braces up

and dynamic the FRSC brand

Have you ever taken time to

to become an instant suc-

is, Consider the following:

ponder on why newly born

cess.

no

The Governor in your Sector

babies are made to cry at

doubt is enormous, but we

Command is by convention a

are resolute and convinced

Road Safety Marshal. As Pa-

that your support and criti-

tron of the Special Marshals

cism would make INSIGHT

in the state, he is also a

deliver on every of its prom-

member of the larger Road

ises.

Safety family.

INSIGTH is one of the nu-

Celebrated

merous ways, the PAU would

Richard

impact on realizing the Fed-

Stephanie Okereke,

eral Road Safety Corps‘ Vi-

Wright and Segun Arinze

sion of ‗‘eradicating road

belong to the same brand.

traffic crashes and creating

Notable Nigerians that are

safe motoring environment

pace setters and award win-

in Nigeria‘‘. PAU would live

ners in their respective pro-

to its slogan of - generating

fessions such as Ali Baba,

intelligence to give direction. A direction that would

Louis Odion are distinguished

BON VOYAGE

birth? If they decide to be quiet, there is usually apprehension in the labour room.

All manners of ‗‘cruelty, including slapping the tot‘s bom bom ‘‘ is inflicted, till the shrill cry of the fragile baby is celebrated. Is it that our world is wicked and the only way to welcome the baby to this complex world, is to tell him you better get

use to the pain of your new environment? Toady, Road Traffic Crashes (RTCs) is one of the several pains in our society. Sad enough, the statistics generated from RTCs are that of real people that cut across age, gender, colour, height and status.

The

challenge,

Artists Mofe

like

Damijo, Bukky

Bisi Olatilo, Eniola Bello and

transform the FRSC into a

members of the FRSC brand.

world class organization.

Have you paused to ask your-

Giant Steps

- details of

self why these trail blazers

which would be shared with

would join the FRSC brand?

you in subsequent editions -

It properly means that even

have already been taken to

in

their

enviable

societal

launch the Corps into the

ranking they still see your

league of world class organi-

brand worth identifying with,

Page 3

INSIGHT

whereby we can collaborate

resounding success.

in eradicating the scourge

Do you know how FRSC would

of avoidable road carnages

be like in the next one hun-

in our dear country. Per-

dred years? What do you

haps you have nursed this

think would happen in Nigeria

passion to write a playlet on

when the number of automo-

road safety in Nigeria that

bile

have

appeal

population? If you are thirsty

and requires the finest art-

for answers, book a date with

ists from the industry as

INSIGHT.

cast. You now have a chance

As the French would say,

international

to do this. Probably, all you need do is, after patrol with Stephanie, discuss the details together.

equals

the

country‘s

‗‘bon voyage‘‘ as you sail with us.

Editor – in – Chief

If you are still apprehensive of how you would pass the next online promotion examinations,

then

IN-

SIGHT would be your inseparable

companion.

It

would offer invaluable materials to guarantee your

O Ikoku (ARC)

MAKE A DIFFERENCE KD Alegieuno (ARC)

This message is an excerpt from Radio Broadcast meant to challenge you:

THE FLYING CAR: The Terrafugia Transition

The Terrafugia Transition could re-define the convertible and door-to-door travel.

The car is designed by a team of MIT aeronautics engineers, including Terrafugia co-founders: Carl Dietrich and his wife Anna

The first models will be delivered next year. True, with its wings retracted like football goalposts, the Transition, whose 100-horsepower engine gets it 35 m.p.g. on terra firma, isn't going to be a match for an Italian sports car. But extend the vehicle's

Mracek Dietrich.

gull wings — and you are re-

―The rear-propeller-

port — and the rear-propeller-

powered Transition can fly two passengers

quested to do this at an airpowered Transition can fly two passengers about 500 miles at

about 500 miles at a

a cruising speed of 105 m.p.h.

cruising speed of 105

After you land, you will not be

m.p.h‖

For every book, there is an AUTHOR, For every poem, there is a POET, For every product, there is a MANUFACTURER, For every creature, there is a CREATOR, And for every PRODUCT, there is a PURPOSE. The heights attained by great men were not as a result of sudden flight but while their contemporaries were sleeping or perhaps having a nice time, they kept toiling in the dark'' Behind every road Safety Officer/Marshal is a SOLUTION PROVIDER. Get up and make a difference this Yuletide period by helping to stop the carnage on our roads! Just make a difference!

heading to the rental counter.

The Transition is a street-legal, airworthy, airbag-and-parachuteequipped flying car that at $200,000 is priced less than a Lamborghini.

(Culled from Time.com)

Volume 1, Issue 1

Page 4

OPRAH’S ‘NO PHONE ZONE’ CAMPAIGN Cont from pg 1 The ‗No Phone Zone‘ cam-

―No Phone Zones‖. More than

most populous black nation to bear

paign implores fans to

200,000 people have already

the ugly mark of high rate of mor-

pledge not to use cell

signed the No Phone Zone

tality resulting from road traffic

pledge, including a list of more

crashes.

phones while driving.

"My biggest hope for the No Phone Zone campaign is that it becomes mandatory that no one uses their phone in the car or texts while driving—just as seat belts are mandatory, just as

than 60 celebrities such as Sandra Bullock, Tina Fey, Shaun White, Morgan Freeman, Sir Elton John, Jerry Seinfeld, the cast of TV's Glee, country music's Lady Antebellum and

driving while drunk is con-

―200,000 people have

sidered absolutely taboo,

already signed the No

I'm hoping that this be-

Phone Zone pledge‖

comes not just law, but second nature for all of us,"

ence.

As a national call to action, all viewers and rally participants will be asked to take the No Phone Zone pledge by going to www.Oprah.com/ No Phone Zone or by texting NPZ to 30644. By making the pledge, drivers will agree to make their cars

by all to give the country the desired medicine to make it well. One of such ways is by adopting the ‗No Phone Zone‘ ideology. We as officers and men of FRSC should champion this great cause by advocating the adoption of ‘No Phone Zones‘ in our vehicles and sharing this message with our friends and family. It will go a long way to mak-

the black American multi millionaire told her audi-

A Unified attempt must be made

ing the giant of Africa fit enough Queen Rania of Jordan, among

to live up to its name.

others. Oprah is lucky; she is not fighting the dragon alone.

She has behind her dozens of giants. She is fast winning the dragon.

Nigeria is one giant with so many dragons to fight but a healthy child is far better prepared for a war than a sick giant. We must not make the

ROAD TRAFFIC CRASHES A MENACE...

(...RAVAGING FAMILIES, SOCIETY AND THE NATION CB Nwokolo (ARC)

Approximately, 1.3 million

Status Report on Road Safety- WHO

people die each year on the

2009).

world‘s roads, and between 20 and 50 million sustain non-fatal injuries.

(The Global

To be continued in the next edition

RTONE)

400 Average number of RTC fatalities in Nigeria every month Source: (PAU 2010)

THE FIRST CAR INVENTED KD Alegieuno (ARC)

In 1687, Father Ferdinand Verbiest, a Catholic priest invented the first car in the world as it was powered by steam and only 15-inches. The car was built for the Chinese Emperor, Chien Lung. However, the first self propelled car with the capacity to carry three persons was built by Nicholas Joseph Cugnot in 1769. culled from www.firstcarnow.com

WHAT IS BUSINESS INTELLIGENCE? (Part 1) cont from pg 1 (Cont on pg 5)

Corporation‘s Intelligence Unit.

He was an analyst with the CIA before joining Motorola.

Business Intelligence can be applied to both organisations and individual life.

sible for defining, owning

ward in order to make life

and implementing the or-

better for the individual. It

ganisation‘s business intel-

may involve analysing how

ligence strategy.

much we spend on transpor-

In an individual‘s life, Business Intelligence activities include the analysis of everyday occurrences and

tation, feeding and accommodation to determine how much is left for savings.

The better we manage our daily expenses, the more we

In an organization, Business In-

one‘s progress in achieving

telligence is constituted as a

desired life goals and using

unit which is a team of dedi-

the result to make deci-

(To be continued in next edi-

cated analysts who are respon-

sions on the next way for-

tion)

can save.

QUOTABLE QUOTES 1. Better a thousand time careful than once dead.

2. Safety means first aid to the uninjured 3. Prepare and prevent, don't repair and repent 4. Chance takers are accident makers.

5. It's better to crash into a nap than to nap into a crash.

6.There is no safety in numbers, or in anything else.

7.Accidents hurt - safety doesn't.

Pl a n ni n g

A d vi s o r y

Federal Road Safety Corps RSHQ, Wuse Zone 7, Abuja, Nigeria Phone: +234 8077201236, +234 7036136152 E-mail: insight@frsc.gov.ng

U n it

-Converting data into intelligence for making evidence based decision -Conducting global monitoring and benchmarking -Conducting surveys and internal consulting for departments and Corps offices -Offering technical assistance and coaching to departments and Corps offices

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