2022 B2B Media Kit - Media & Entertainment (Next|TV, B&C, MCN) by Future PLC

MEDIA KIT 2022

B2B Media & Entertainment

About Us: Media & Entertainment Brands

TV is boldly changing — products, platforms, programming and leaders — and as the industry evolves with new choices for consumers and industry professionals to make Future’s industry-leading Media Entertainment Group brands remain on the cutting edge of the business of television. With 25% annual user and sessions growth in 2021 fueled by a major reinvestment in our digital platforms, new SmartBrief newsletters, vibrant virtual events and a reimagined combined monthly print publication, our coverage of the business of television has grown to more than half a million global monthly visitors! Across all our platforms we reach more TV industry professionals, Tech & Engineering Emmy voters, and video inﬂuencers in the broadcast, streaming, cable, production, post production, corporate and new media markets than any other brand. And we are growing our journalism in 2022, adding more breaking news, enterprise deep dives, feature reporting and in-depth expert analysis along with a revitalized slate of live and virtual events and award shows like the Broadcasting+Cable Hall of Fame, Wonder Women, Spring TV Week and more.

Media Entertainment Group 2022 Media Kit | www.nexttv.com

2021 Digital Growth

The digital hub - all brands 2021 Digital Growth USERS: +25% YOY PAGE VIEWS: +23% YOY SESSIONS: +24% YOY

624k TOTAL MONTHLY DIGITAL AUDIENCE ALL PLATFORMS

479k 701k MONTHLY GLOBAL VISITORS

MONTHLY GLOBAL PAGE VIEWS

2021 NEXT TV monthly metrics Sources: Internal, Global Circulation, Print and digital, Nov. 2021; Google Analytics, Monthly Average, Nov. 2021,; Smartbrief newsletter data & virtual event attendance data in FY 2021

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Our Brands: Next|TV

Next|TV is the dedicated digital hub for professionals in streaming TV and OTT and the digital hub for Broadcasting+Cable and Multichannel News and our coverage of the B2B streaming industry via Next TV with 25% digital growth YOY. Representing the current television landscape, Next|TV provides news, information, expert guest voices, and industry insights for leaders in streaming, data and technology. Next|TV also serves as the digital hub for B+C and MCN, offering users and advertisers the deﬁnitive digital TV destination with a comprehensive outlook on the television and media entertainment industries, serving the broadcast, cable, streaming and program syndication communities

Media Entertainment Group 2022 Media Kit | www.nexttv.com

479k

46k

Monthly Global Visitors

Newsletter Subscribers

Our Brands: Broadcasting+Cable 5

Broadcasting + Cable (B+C) is the most trusted name in digital TV and broadcast news, serving the broadcast, cable and program syndication communities. With 80 years of experience, B+C’s readers include executives at TV stations, TV networks, cable systems and networks, major media companies, ad agencies, streaming services and professionals in the technology and government sector related to the television industry, including Congress and the FCC.

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Our Brands: Multichannel News

Multichannel News (MCN) is the leading voice of the cable television and telecommunications industry. For more than four decades, Multichannel News has covered the business of multichannel video, a go-to resource serving executives and inﬂuencers in the TV industry. Multichannel News also produces, along with sister publication B+C, the most popular events in the industry, from Wonder Women to NYC Television Week.

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Our Platforms: Magazine

As our digital audiences have rapidly grown and migrated to digital, and as work locations in the last two years of the pandemic have shifted, we have combined our mainstay industry print platform brands, Broadcasting+Cable and Multichannel News magazines, to create a single print source of comprehensive journalism to better serve our readers in this fast-changing industry. Like we've done for decades, we'll continue to leverage our editorial expertise and proprietary technology to curate relevant news to keep our readers on top of the trends and best practices that are reshaping the future of the TV and broadcasting industries.

Media Entertainment Group 2022 Media Kit | www.nexttv.com

19.8k QUALIFIED CIRCULATION Source: Internal, Global Circulation, Print and digital, November 2020; Internal, Newsletter subscriber data, November 2020

Our Platfomrs: eNewsletters

SmartBrief THE FIRST DIGITAL BRAND TO EXCLUSIVELY COVER THE NEXT GENERATION OF TELEVISION. Next TV is the only dedicated digital resource for professionals in streaming TV and OTT. Representing the current television landscape, Next TV provides news, information and industry insights for leaders in streaming, data and technology. Next TV digitally adopts B+C and MCN, establishing the deﬁnitive digital landing zone with a comprehensive outlook on the television and media entertainment industries, serving the broadcast, cable, streaming and program syndication communities.

Media Entertainment Group 2022 Media Kit | www.nexttv.com

46k SUBSCRIBED Next|TV SmartBrief Source: Internal, Newsletter subscriber data, November 2020

Our Platforms: eNewsletters

B+C SmartBrief B+C is the leading voice of the television industry, serving the broadcast, cable and program syndication communities 3x/week.

MCN SmartBrief Multichannel News covers the business of the multichannel video marketplace. Delivered to over 30,000 professionals 2x/week.

42k

43k

SUBSCRIBED Broadcasting+Cable SmartBrief

SUBSCRIBED Multichannel News SmartBrief

Source: Internal, Newsletter subscriber data, November 2020

Media Entertainment Group 2022 Media Kit | www.nexttv.com

2022 Editorial Calendar

DECEMBER

MARCH

APRIL

MAY

SEPTEMBER

Ad Materials Due:

12/8/2021

2/14

3/24

5/11

8/22

ISSUE THEME

The Awards Issue

Wonder Women Issue

B+C Hall of Fame

The Watch List Issue

Fall TV Issue

Wonder Women of New York proﬁles

Special supplementary issue exclusively dedicated to proﬁles of the 30th anniversary B+C Hall of Fame class

Wonder Women LA, The Watch List (with TV Tech, Next TV and TVBE), 40 Under 40, Women in the Game, Upfronts/Newfronts

Sports Executive of the Year, Distributor of the Year

SPECIALS & SUPPLEMENTS

B+C Local TV Awards, Broadcaster of the Year, NAMIC Leaders & Luminaries

EVENTS

Fall TV 2021 Events: Advanced Advertising, Next TV Summit, Hispanic TV Summit and awards

NAB Show preview, potential NYC TV Week Spring preview

NATPE 2022 (Jan. 18-20)

MCN Wonder Women (March 24), Hall of Fame (April 14), NAB Show (April 23-27)

BONUS DISTRIBUTION

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Spring TV Week: Advanced Advertising & Advanced Advertising Awards, Next TV Summit 30th Annual B+C Hall of Fame gala (April 14)

Spring TV Week

Advanced Advertising Fall, Next TV Summit Fall

2022 Online Editorial Calendar

JANUARY

FEBRUARY

MARCH

APRIL

MAY

JUNE

RECURRING FEATURES

Local News, The Five Spot, ATSC 3.0 Update

MULTIMEDIA

Multicultural Perspectives, Busted Pilot

ONLINE SPECIAL REPORTS/SALUTES

State of the TV Market Pre-NATPE Conference *

Road to the Upfronts

Wonder Women of N.Y. Proﬁles

B+C Hall of Fame Proﬁles; Tech Leadership Awards; NewFronts preview

Women in the Game; Advanced Advertising Awards; Upfronts and NewFronts coverage

Wonder Women of L.A. Proﬁles; The Watch List; 40 Under 40

EVENT COVERAGE

CES, NATPE Miami

NAB Show

Spring TV 2022

JULY

AUGUST

SEPTEMBER

OCTOBER

NOVEMBER

DECEMBER

RECURRING FEATURES

Local News, The Five Spot, ATSC 3.0 Update

MULTIMEDIA

Multicultural Perspectives, Busted Pilot

ONLINE SPECIAL REPORTS/SALUTES

Emmys Phase I: The Nominations

Emmys Phase II: The Nominees; Fall Season Preview

Emmys Phase III: The Winners, Cable TV Pioneers

NAMIC's Annual Awards; Hispanic Television Awards

Fall TV 2022

SCTE Cable-Tec Expo

Diversity Week, NAMIC Annual Awards

EVENT COVERAGE

The Five Spot

A monthly Q&A that gets personal with an executive or personality of inﬂuence in the TV industry.

Local News

A monthly market-by-market deep dive into the people and trends driving the local news business at stations and cable networks across the U.S.

Multicultural Perspectives

This regular series of interviews shines a spotlight on celebrities and persons of color making signiﬁcant and groundbreaking contributions in entertainment. Past interview subjects include Branford Marsalis, Sheryl Lee Ralph, Bryant Gumbel, Wendy Williams and Stephen A. Smith.

Media Entertainment Group 2022 Media Kit | www.nexttv.com

ATSC 3.0 Update

A regular series of articles tracking the rollout of Next Generation TV, a gamechanging new standard offers ultra HD pictures and improved sound quality while enabling mobile reception and interactive features.

Executive of the Year, Broadcaster of the Year, Local TV Awards

Busted Pilot podcast

Content director Kent Gibbons and senior content producer Michael Malone talk about what's happening on the programming scene across broadcast, cable and streaming.

Emmy Awards coverage

Follow the road to the Emmy Awards as we handicap who’s likely to be nominated and who’ll take home the trophies.

Marketing Services

Our Approach

Our Solutions As the number one media company in the markets it serves, Future US has the editorial expertise, market knowledge

Targeted B2B Marketing Leveraging Future's leading brands and market expertise, we deliver responsive audiences. Our advanced data proﬁle capabilities ensure precise segmentation and targeting.

and the high-spending audiences that are the critical pillars for a successful content marketing program.

Custom Online Creative Solutions Sponsored content programs run across our platforms and beyond using paid, owned, and earned media.

Trusted Custom Content We attract an audience of in-market business decision makers, who engage with and are inﬂuenced by our expert editorial content.

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Custom Solutions

Personalized Brand Experiences

SPONSORED BLOG POSTS

VIDEO

WEBINARS

WHITE PAPERS & EBOOKS

Click here to see our full catalog of content solutions 14

Media Entertainment Group 2022 Media Kit | www.nexttv.com

INFOGRAPHICS

RESEARCH & SURVEYS

SmartSocial

Extend your campaign and reach a highly-engaged B2B audience across social media channels. GAIN EXCLUSIVE ACCESS to a closed list of qualiﬁed professionals. Our data and technology are used to match readers’ email addresses with their social media account. REACH YOUR TARGET CUSTOMERS throughout the day with your content as they browse their preferred social media platform(s). ACHIEVE TREMENDOUS ENGAGEMENT through a combination of sponsored and promoted social posts across Facebook or Twitter to inﬂuence the highest-quality viewer. AUTOMATICALLY OPTIMIZES YOUR MESSAGE to the highest-performing creative and social media placements, providing you with the best possible engagement.

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Tradeshow Ampliﬁcation, Award Programs & Events

Tradeshow Ampliﬁcation

Preview and Daily eNewsletters

For the NAB Show and all major industry shows, Broadcasting+Cable and Multichannel News provide readers crucial information that guides their attendance. Our preview newsletters, such as the NAB Sneak Peek & Must See Newsletters, and pre-show webinars give attendees the download on the show, sessions and featured products. During each show, daily newsletters are sent highlighting that day’s news. Following the shows, we recap the most important and impactful stories to come from the conference through ‘Wrap Up’ newsletters.

Our trusted editorial content around annual trade shows highlight your brand as a thought leader on the cutting edge of the television industry.

Must See Products

custom video 17

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Maximizing Your Trade Show Presence

webinars

Events 18

Industry-Leading Summits & Awards Shows

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Events

Be part of one of the industry’s premier events as we honor the 30th anniversary of pioneers, innovators, stars and shows who have helped build the industry. Some 800 decision makers in the streaming, broadcast, cable TV and other media industries attend each year, and our upcoming class will join the list of over 350 members in our Hall of Fame Honor Roll. Past honorees include Oprah Winfrey, Bob Iger, Byron Allen, Ted Koppel, Brian Roberts, Diane Sawyer, Alex Trebek, and many more. New York, NY | April 2022

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Events

March 24, 2022

Spring 2022

Fall 2022

The Multichannel News Wonder Women awards recognize exceptional women in media who have attained leadership roles and continue to blaze the trail for the next generation of women leaders in the industry. We are proud to host the MCN Wonder Women awards and bring the industry together to highlight the signiﬁcance of women in leadership roles across broadcasting and streaming and light the path for an upcoming generation. www.mcnwonderwomen.com | #MCNWW2022

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Events

June 6, 2022

Spring TV returns to Los Angeles in 2022 featuring four summits, Advanced Advertising Summit, Next|TV Summit, ATSC 3.0 and the FAST Summit. Brought to you by leading titles in Media and Entertainment, Next|TV, Broadcasting + Cable, Multichannel News, and TV Tech. Spring TV will bring together innovators and thought leaders to share insights on the trends and developments taking place in the fast-paced television industry. This event series is designed to help industry professionals gain new perspectives — delivering clear and actionable insights to advance careers and companies. www.latvweekevents.com | #LATVWEEK

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Events

September 26, 2022

Fall TV provides a one-of-kind destination designed to give TV professionals the whole picture of the latest developments and trends in the fast-moving media and entertainment arena. The events share new perspectives through an exciting multitrack program that lets professionals across a multitude of disciplines share real-world successes, experiences and thought leadership. 2021: 1900+ REGISTRATIONS www.nyctvweek.com | #NYCTVWeek 22

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Audience Reach

Audience Demographics

27.7% TV AFFILIATE & INDEPENDENT (3,871)

10.7%

ADVERTISER/AGENCY (1,491)

TV NETWORK (1,393)

8.6%

PROGRAMMING & SERVICES (1,198)

3.5%

CABLE NETWORK (495)

3.2%

MFG OF RADIO/ TV/CABLE (442)

8.5%

CABLE TV OPERATION/MSO/ CABLE MSO HEADQUARTERS (1,183)

5.9%

NEW MEDIA/OTT INTERNET TV/ INTERNET VIDEO/STREAMING (822)

3.3%

RADIO STATION/ NETWORK (456)

3.2%

GOVERNMENT/ TRADE (444)

0.7%

TELEPHONE COMPANY (101)

0.6%

SOURCE: INTERNAL

10%

Media Entertainment Group 2022 Media Kit | www.nexttv.com

FINANCIAL INSTITUTIONS (80)

0.5%

ADVERTISING REP FIRM (75)

13.9%

OTHERS ALLIED TO THE FIELD (1,949)

Audience Demographics

Who We Serve Serving TV industry executives and inﬂuencers - the movers and shakers of the TV industry as the authoritative source on emerging technologies, changes in advertising and tv programming.

30% 28% 15%

ENGINEERING VP / CHIEF / DIRECTOR / MANAGER / TECHNICIAN

Media Entertainment Group 2022 Media Kit | www.nexttv.com

CHAIRMAN / OWNER / PRESIDENT / PARTNER / EXECUTIVE

DIRECTOR / GENERAL MANAGER / MANAGER / SYSTEMS MANAGER

Rates & Speciﬁcations

Print Advertising Speciﬁcations & Rates 27

Broadcasting+Cable Multichannel News

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Rates

Full Page

$15,000

Full Page Spread

$29,250

Cover 2

$25,500

Cover 3

$22,500

Cover 4

$27,000

Inside Front Cover Spread Cover 2/Page 3

$46,500

First Spread

$33,500

Center Spread

$32,000

Front Cover Gatefold

$55,000

All Cover Position

$80,000

Hard Cover

$50,000

Hard Cover + Inside Hard Cover

$65,000

Hard Cover + Inside Hard Cover Spread

$75,000

Hard Cover Gatefold

$80,000

Print Advertising Speciﬁcations

General Specifications Printing method: Web Offset; Binding: Saddle Stitch Ink: SWOP standard and four-color process, Line Screen: 133 lines per inch Material Specifications PDF Format: Advertisers are encouraged to submit PDF and PDF/X1-A files provided that they are prepared for press-optimized printing in CMYK with fonts embedded. Please email your print-ready .pdf to the production manager. If the ad is larger than 25mb, please send by file transfer link or contact production manager for further information. Other Accepted File Types: Hi-res print-ready, .eps, .tif, or .jpeg. Photo Elements: 300 dpi, actual size; CMYK color model; .tif or .eps format; no JPEG compression. Line Art/Text: 600 dpi minimum; CMYK color model; .eps or .tif format with color preview. In Photoshop, black text should be created in black channel only to avoid registration problems. Color Tone Values: To avoid over-saturation of ink, the total combined value of CMYK colors should not exceed 300% (i.e. C=100, M=100, Y=50, K=50). Any one color with a required value over 85% should be made solid. Color Mode: Ads should be converted to CMYK prior to submission as color shifts may occur. Ads received in RGB color will be converted to CMYK.

Additional Charges Inserts: Information available upon request. Guaranteed Position: 10% additional. Publisher will attempt to honor non paid position requests but assumes no responsibility for failure to do so. Premium cover positions are available at 12x frequency only. Cover insertions may be combined with other insertions for frequency discounts on non premium insertions. No further discounting is available for cover positions. Combined Frequency Discounts Advertisers are eligible for combined frequency discounts when advertising in other Future publications. To qualify for a common rate basis, advertisers with multiple products or divisions must submit a master contract in advance of advertising placements. Contact your advertising representative for details. Advertising Deadlines Please refer to the editorial calendar for advertising deadlines. Contact production manager with any extension requests. Note: Please label your advertising materials with the magazine name and issue date in which they are scheduled to appear.

Production Contacts

Fonts: When submitting application ﬁles, include screen and printer fonts. On illustrations it is recommended to convert text to outline, however outline text cannot be altered.

Heather Tatrow, Production Manager heather.tatrow@futurenet.com

Lettering: Reproduce all reverse lettering with a minimum of colors. Type smaller than 8 point with ﬁne serifs should be avoided.

Nicole Schilling, Production Manager nicole.schilling@futurenet.com

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Website Display Advertising Rates

High Impact Units

Big Top

Ad Size (pixels) Large expanded 1000x350 Large collapsed 1000x90 Medium expanded 700x350 Medium collapsed 700x90

Ad Description

500x375 (min) 1800x450 (max) - responsive Ad Size (pixels)

$10,000

Big Top (Add-on to HPTO)

+$1,500 Rates

20% Article Page Roadblock (Daily)

$2,500

40% Article Page Roadblock

$5,000

100% Article Page Roadblock

$12,500

20% Article Page Roadblock (Weekly)

$10,000

Billboard

970 x 250

Super Leaderboard

970 x 90

40% Article Page Roadblock

$20,000

Leaderboard

728 x 90

100% Article Page Roadblock

$60,000

DMPU/Half Page

300 x 600

Mini-Scroller (Add-on to Article Page Roadblock)

+$1,500

MPU

300 x 250

**Weekends count as one day of inventory ***Homepage takeovers on Next TV include B+C and MCN

Sticky Bottom

728 x 90; 970 x 90

In Content Leaderboard

728 x 90; 970 x 90

Mobile Header

320 x 100; 300 x 250; 320 x 50 320 x 50

Mobile Leaderboard Mobile MPU

Rates

Homepage Takeover + Skin (1 Day)

Run of Site

Interscroller Desktop Miniscroller

High Impact Units

300 x 250

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Sections

Rates

Section Takeover (Daily)

$2,500

Section Takeover (Weekly)

$10,000

Video

Rates

Pre-Roll (Weekly)

$5,000

Video Carousel Unit (Weekly)

$5,000

Teaser/Trailer (Weekly)

$5,000

Website Display Advertising Speciﬁcations

General Specifications ● All creative must be approved and tested before a campaign can begin. ● Creative must be received by Traffic & Campaign Management 4 business days before the campaign launch date. ● When submitting rich media, an alternate .gif/.jpg is required ● Expandable or “Out of Banner” Rich Media creative must be click initiated ● Expandable or “Out of Banner” Rich Media creative must no larger than twice the banner size ● Audio ads must be user initiated and are subject to editorial approval ● Web Mechanical Specifications ● Supplied materials should be no more than 530 pixels wide by no more than 72 pixels deep. GIF or JPEG formats are accepted, as are animated GIFS (which must be less than 24 kilobytes in size). A URL for hot link must be specified. Changes & Cancellations All creative materials must be received at least five business days prior to the launch of the campaign. Include with artwork: Referring URL and alt text. If creative is delayed, Future reserves the right to extend the campaign and date by same number of days creative was delayed. Rejecting Creative Future a reserves the right to reject any creative that does not follow our specifications.

Third-party Tag Policy Future will accept and trafﬁc up to 3 tags per placement, per campaign. Banner Policy Banners may not at any point during the campaign have additional creative that extends beyond the designated banner area unless approved by Future and speciﬁed in the contract. This includes but is not limited to rollovers, surveys, non-user-initiated daughter windows and DHTML elements. Approval will be determined on a case-by-case basis. All beyond-the-banner creative requires 5 days of lead time to be approved. All ad placements should launch a new browser window when clicked.

Files accepted File Size Loop/Time Media Types Accepted Audio Accepted 3rd Party Served

Accepted Ad Formats

Initial Load

Media Entertainment Group 2022 Media Kit | www.nexttv.com

50KB - 100KB 3 loop/15 sec All Rich Media User Enabled Audio Streams Only Yes

Rich Media

Lead Time

.jpg, .gif, 3rd party tags, click through URL, HTML5 creatives

3rd party tags 5 days 2MB

eNewsletter Speciﬁcations & Rates

Available Units

Billboard Exclusive placement atop the brief for maximum visibility. Ensures your brand is associated with the most relevant news to your target audience. Scalable on all device types and sizes. 970x250 Rectangle-Text Native content that is seamlessly integrated with the newsletter. Incorporate both images and text to provide multiple opportunities for reader engagement. Optimal lead generation tool for promoting original content. Ad Image, Headline, Ad Copy, and Click through URL Above-the-Fold For the highest visibility and impact, own the Billboard, News 1 with a Half-Page unit*, Rectangle-Text or a Medium Rectangle units. *Half-Page unit is only available with the Above-the-Fold takeover. 600x300 Video-Text Supercharge engagement by using a combination of video and text to drive both video views and website trafﬁc. User experience for video varies by email client. The Video-Text ad seamlessly delivers the best possible content experience based on where subscribers open. Medium Rectangle High-impact units, ideal for visual content and product promotion. Own expanded real estate, and maximum share-of-screen, in a SmartBrief publication. 300x250

Media Entertainment Group 2022 Media Kit | www.nexttv.com

Broadcasting+ Cable

Multichannel News

Next|TV

Exclusive Takeover - 1-Day

$4,500

Above-the-Fold Takeover

$1,500

Dedicated Send

$5,000

$10,000

Billboard

$1,000