MEDIA KIT 2022
THE AUTHORITY ON TV TECHNOLOGY
About Us
THE AUTHORITY ON TV TECHNOLOGY TV is boldly changing — products, platforms, programming, people — and as the industry evolves with new choices for consumers and industry professionals, Future’s trusted industry-leading Media Entertainment Group brands remain on the cutting edge of the business of television. In 2021, we reinvested in TV Technology giving the print platform a fresh look, an abbreviated moniker and expanded our focus with new virtual events and deeper coverage of the trends defining the TV industry. Across all our platforms we reach more TV industry professionals, Tech & Engineering Emmy voters, and influencers in the video, broadcast, streaming, cable, production, post production, corporate and new media markets than any other brand. 2
tvtech 2022 Media Kit | www.tvtech.com
Our platforms: Website
2021 Digital Growth USERS: +28% YOY PAGE VIEWS: +24% YOY SESSIONS: +25% YOY
189k
148k
213k
TOTAL MONTHLY DIGITAL AUDIENCE
MONTHLY GLOBAL VISITORS
MONTHLY GLOBAL PAGE VIEWS
2021 TVTech.com monthly metrics Sources: Internal, Global Circulation, Print and digital, Nov. 2021; Google Analytics, Monthly Average, Nov. 2021,; Smartbrief newsletter data & virtual event attendance data in FY 2021
3
tvtech 2022 Media Kit | www.tvtech.com
Editorial topics for 2022 include: ● Remote Production ● Virtualized Playout/Video Over IP ● NextGen TV/ATSC 3.0 ● Streaming/OTT ● Immersive Audio ● AI/ML ● Cameras/Imaging Technology ● New Innovative Product Reviews
Our platforms: Magazine
The magazine The professional video industry’s trusted source of news analysis, trend reports, and the latest product and technology information. We reach more TV professionals and Technology & Engineering category Emmy voters in the broadcast, video streaming, cable, production, post production, corporate and new media markets than any other brands.
30k QUALIFIED CIRCULATION Source: Internal, Global Circulation, Print and digital, November 2020; Google Analytics, Monthly Average, February 2021
4
tvtech 2022 Media Kit | www.tvtech.com
Our platforms: eNewsletters
SmartBrief TV Tech’s daily newsletter curates exclusive content found only on tvtech.com. TV Tech offers two Smartbrief email newsletters: a daily (M-F) TV Tech Smartbrief and a weekly (Friday) Broadcast Engineering Extra. Our Smartbrief newsletters provide readers with the best of both worlds: Highly targeted and relevant curated content from thousands of sources, backed by the technology and editorial expertise Smartbrief can deliver.
35.4k SUBSCRIBED tvtech SmartBrief
13.7% OPEN RATE
Capture our community of television, broadcast, and streaming professionals with a customized Dedicated Send. Dedicated Sends allow you to share specific news about your products in a custom newsletter targeted to the our opted-in audience.
5
tvtech 2022 Media Kit | www.tvtech.com
Published daily M-F Source: Internal, Newsletter subscriber data, November 2021
Our platforms: eBooks
eBooks TV Tech’s popular monthly eBooks bring readers even more specialized and sponsored content. Each month we examine the latest industry trends and technologies impacting television and film production. Sponsorship of eBooks and supplements allow partners to generate valuable leads while aligning with the most important topics affecting the television industry.
Materials Due:
6
JANUARY
FEBRUARY
MARCH
APRIL
MAY
JUNE
JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DECEMBER
1/13
2/10
3/10
4/14
5/12
6/9
7/14
8/11
9/8
10/13
11/10
12/8
Camera Support
Archiving
Production Switchers
Spring Product Preview
Sports TV Production
NextGen TV Update
Cloud Solutions
KVM Switches
Remote Production (REMI)
Intercoms
Virtualized Playout
Lighting
tvtech 2022 Media Kit | www.tvtech.com
2022 Editorial Calendar
JANUARY
FEBRUARY
MARCH
APRIL
MAY
JUNE
12/17/2021
1/21
2/17
3/18
4/22
5/20
NEWS ANALYSIS/ SHOW COVERAGE
Archiving & Cloud 2022: Industry Outlook
Diversity in the Broadcast Industry; Integrated Production Systems
NAB Show Update; NAB Show Profiles in Excellence
TV Tech’s 2022 Watch List; 2022 NAB Show in Review
NextGen TV Update; Cloud-Based Production
TECHNOLOGY TRENDS
Gear on the Go; Audio Consoles
Cybersecurity
Cameras/Imaging Technology
AI/Machine Learning
Newsroom Graphics/ Virtual Sets
SPORTS VIEW/ WHAT'S ON TV
2022 Winter Olympics Preview (Feb. 4-20, Beijing)
Sports Audio
Baseball
Prompting
Intercoms
COLUMNS
Media Tech RF Technology
Media Tech Cloudspotters Journal Lighting Technology
Media Tech; Inside Audio Storage Technology; Lighting Technology
Media Tech; Inside Audio Cloudspotters Journal
Media Tech RF Technology Lighting Technology
EQUIPMENT GUIDE
User Reports: Storage & Recording Devices
User Reports: Signal Conversion/Intercoms; Cellular ENG & Satellite
User Reports: UAVs, Camera Support, Lighting & Batteries
User Reports: Video Monitors
User Reports: Transmitters & RF Equipment
JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DECEMBER
6/17
7/22
8/19
9/23
10/20
11/17
NEWS ANALYSIS/ SHOW COVERAGE
Advanced Advertising
IBC 2022 Preview (Sept. 9-13/Amsterdam) OTT Update
Election 2022; SMPTE Preview (TBD, Los Angeles)
Lenses; 4K/8K Update
Virtualized Playout
2023 International CES Preview (Jan. 5-8, Las Vegas)
TECHNOLOGY TRENDS
Advances in Lighting Technology
Multiviewers
Live Production Over IP
Content Protection/Cybersecurity
Studio Lighting
Production Switchers
SPORTS VIEW/ WHAT'S ON TV
Test & Measurement/QC
Audio Monitoring
Football
Business Management Systems
FIFA World Cup Preview (Qatar, Nov. 21-Dec. 18)
Drones
COLUMNS
Media Tech; Inside Audio Cloudspotters Journal
Media Tech Storage Technology Lighting Technology
Media Tech; Inside Audio RF Technology
Media Tech; Inside Audio Cloudspotters Journal Lighting Technology
Media Tech RF Technology
Media Tech; Inside Audio Storage Technology Lighting Technology
EQUIPMENT GUIDE
User Reports: Master Control/Routing & KVM Switchers
User Reports: Cameras & Lenses
User Reports: Audio
User Reports: Cloud Solutions
User Reports: Test Equipment & Signal Monitoring
User Reports: Editing & Graphics/Media Asset Management
Materials Due:
Materials Due:
7
tvtech 2022 Media Kit | www.tvtech.com
2022 NAB Show Preview (Las Vegas, April 23-27)
2022 Webcast Series
Sponsorship per webcast: $4,950 (Frequency discounts available) APRIL
MAY
JUNE
JULY
JULY
3/1 4/12
4/1 5/11
5/18 6/29
6/8 7/20
6/15 7/28
Content Management Strategies
NAB Show in Review
TV Production in the Cloud
NextGen TV
Audio Over IP
The cloud’s impact on production workflows has been profound. In this webcast, we’ll take a deep dive into cloud services and how such services can optimize production techniques.
We’ll take a look at the current consumer market for NextGen TV, helpful resources for broadcasters and look at how TV stations can monetize new and innovative services made possible by ATSC 3.0.
This webcast will examine how the latest advances in compression and audio over IP are helping media enterprises bring high-quality and immersive audio to the home viewer.
Sponsorship Deadline: Live Webcast: WEBCAST TOPIC
SNAPSHOT OF TOPICS COVERED
Broadcasters are looking for more effective ways to increase viewer choices through new services and expanding to new markets. We’ll look at how the industry is optimizing its content management strategies.
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DECEMBER
7/20 8/31
8/17 9/28
9/1 10/12
10/5 11/16
11/9 12/14
Remote Production
Virtualized Playout
Advanced Advertising
Advances in Content Creation
Advances in IP-Based Production
The cloud allows media enterprises to rapidly spin up new channels and manage distribution from anywhere in the world. We’ll look at how virtualized playout is currently being used and its future potential.
New technologies in measurement and interactivity, as well as the rollout of ATSC 3.0, are helping stations tailor spots to a granular level and this webcast will spotlight the latest tools and products.
Sponsorship Deadline: Live Webcast: WEBCAST TOPIC
SNAPSHOT OF TOPICS COVERED
8
What were the standouts at this year’s NAB Show? This webcast will take a deep dive into the technologies, panels and new products launched at our industry’s largest annual gathering.
Recently remote production has taken on added importance in how media enterprises plan and execute their live production strategies. We’ll examine how it’s being deployed and the tools used.
tvtech 2022 Media Kit | www.tvtech.com
This webcast will highlight the latest advances in cameras, lenses and production tools to help media companies capture, deliver and archive high-resolution content.
This webcast will explore how broadcasters are using advances in IP to upgrade their plants to increase flexibility leverage long-term cost savings.
Marketing Services
Our Approach
Our Solutions As the number one media company in the markets it serves, Future US has the editorial expertise, market knowledge, and the high-spending audiences that are the critical pillars for a successful content marketing program.
Targeted B2B Marketing Leveraging Future's leading brands and market expertise, we deliver responsive audiences. Our advanced data profile capabilities ensure precise segmentation and targeting.
Custom Online Creative Solutions Sponsored content programs run across our platforms and beyond using paid, owned, and earned media.
Trusted Content We attract an audience of in-market business decision makers, who engage with and are influenced by our expert editorial content.
10
tvtech 2022 Media Kit | www.tvtech.com
Custom Solutions
Personalized Brand Experiences
SPONSORED BLOG POSTS
VIDEO
WEBCASTS
WHITE PAPERS & EBOOKS
Click here to see our full catalog of content solutions 11
tvtech 2022 Media Kit | www.tvtech.com
INFOGRAPHICS
RESEARCH & SURVEYS
SmartSocial
Extend your campaign and reach a highly-engaged B2B audience across social media channels. GAIN EXCLUSIVE ACCESS to a closed list of qualified professionals. Our data and technology are used to match readers’ email addresses with their social media account. REACH YOUR TARGET CUSTOMERS throughout the day with your content as they browse their preferred social media platform(s). ACHIEVE TREMENDOUS ENGAGEMENT through a combination of sponsored and promoted social posts across Facebook or Twitter to influence the highest-quality viewer. AUTOMATICALLY OPTIMIZES YOUR MESSAGE to the highest-performing creative and social media placements, providing you with the best possible engagement.
12
tvtech 2022 Media Kit | www.tvtech.com
Tradeshow Amplification, Award Programs & Events
Tradeshow Amplification
Our preview newsletters, such as the NAB Sneak Peek & Must See Newsletters, and pre-show webinars give attendees the download on the show, sessions and featured products. During each show, daily newsletters are sent highlighting that day’s news. Following the shows, we recap the most important and impactful stories to come from the conference through ‘Wrap-Up’ newsletters.
Webinars 14
Preview and Daily Newsletters
For the 2022 NAB Show and all major industry shows, TV Tech provides readers crucial information that guides their attendance.
tvtech 2022 Media Kit | www.tvtech.com
Maximizing Your Trade Show Presence
Our trusted editorial content around annual trade shows highlight your brand as a thought leader on the cutting edge of the professional video industry.
Must See Product
Advertise in the Official NAB Show Daily Future, under contract with NAB, will publish the Daily again in 2022 Ask us about all the options available to fit any budget.
Award Programs
Each year, TV Tech recognizes the industry leaders at the cutting edge of broadcast & video technology.
The Best of Show/Best in Market awards honor outstanding new products exhibited at the NAB Show. Winners are selected by a panel of engineers and industry experts, and winners are selected based on innovation, feature set, cost efficiency and performance in serving the industry.
15
tvtech 2022 Media Kit | www.tvtech.com
TV Tech's Product Innovation Awards recognizes excellence in new products that serve the TV/pro video industries. Winners are selected by a panel of professional users and evaluation criteria include innovation in concept and design, creative use of technology, price:value, and suitability for use in TV/pro video.
The Technology Leadership Awards honor executives and tech leaders in broadcasting and content production. The Awards are presented at The Technology Leadership Summit.
Events 16
Industry-Leading Summits & Awards Shows
tvtech 2022 Media Kit | www.tvtech.com
Events
Be part of one of the industry’s premier events as we honor the 30th anniversary of pioneers, innovators, stars and shows who have helped build the industry. Some 800 decision makers in the streaming, broadcast, cable TV and other media industries attend each year, and our upcoming class will join the list of over 350 members in our Hall of Fame Honor Roll. Past honorees include Oprah Winfrey, Bob Iger, Byron Allen, Ted Koppel, Brian Roberts, Diane Sawyer, Alex Trebek, and many more. New York, NY | April 2022
17
tvtech 2022 Media Kit | www.tvtech.com
Events
March 24, 2022
Spring 2022
Fall 2022
For 23 years the Multichannel News Wonder Women awards have recognized exceptional women in media who have attained leadership roles and continue to blaze the trail for the next generation of women leaders in the industry. We are proud to host the 2022 MCN Wonder Women awards and bring the industry together to highlight the significance of women in leadership roles across broadcasting and streaming and light the path for an upcoming generation. www.mcnwonderwomen.com | #MCNWW2021 18
tvtech 2022 Media Kit | www.tvtech.com
Events
June 6, 2022
Spring TV returns to Los Angeles in 2022 featuring four summits, Advanced Advertising Summit, Next|TV Summit, ATSC 3.0 and the FAST Summit. Brought to you by leading titles in Media and Entertainment, Next|TV, Broadcasting + Cable, Multichannel News and TV Tech. Spring TV will bring together innovators and thought leaders to share insights on the trends and developments taking place in the fast-paced television industry. This virtual series is designed to help industry professionals gain new perspectives — delivering clear and actionable insights to advance careers and companies. www.latvweekevents.com | #LATVWEEK
19
tvtech 2022 Media Kit | www.tvtech.com
Events
September 26, 2022
Fall TV provides a one-of-kind destination designed to give TV professionals the whole picture of the latest developments and trends in the fast-moving media and entertainment arena. The events share new perspectives through an exciting multitrack program that lets professionals across a multitude of disciplines share real-world successes, experiences and thought leadership. 2021: 1900+ REGISTRATIONS www.nyctvweek.com | #NYCTVWeek
20
tvtech 2022 Media Kit | www.tvtech.com
Webinars
Hosted by TV Tech contributor and industry tech expert, Wes Simpson, along with invited guests, we distill what technology leaders in broadcast and digital media companies need to know about important topics in each 20–30 minute event webcast.
TV Tech Talk, a custom quarterly event series, covers the technologies shaping the future of television.
21
tvtech 2022 Media Kit | www.tvtech.com
Sponsors receive brand recognition in all promotions and during the video, along with thought-leadership opportunities such as product demonstrations, Q+As with the host, and supplied video.
Audience Reach
Audience Demographics
Who We Serve Serving TV technology industry decision-makers — from C-suite executives, hands-on engineers and technicians, product manufacturers, to a range of consultants and influencers - of the video industry as the authoritative source on emerging hardware and software, changes in platforms, advertising and tv programming.
35% 26% 19%
CORPORATE OWERS & C SUITE / ENGINEERING VP / CHIEF / DIRECTOR
ENGINEERING MGMT & OPERATIONS MCR TEAMS
Source: Publisher statements & internal demographics research
23
tvtech 2022 Media Kit | www.tvtech.com
PRODUCTION & NEWS DIRECTOR / GENERAL MANAGER / MANAGER / SYSTEMS MANAGER
Our QUalified & ENgaged Audience Demographics
39% TV AFFILIATE & NETWORK & CABLE INDUSTRIES (13084)
25% 14%
LOCAL AFFILIATE TV STATION (7568)
NETWORK/CABLE TV OPERATION/MSO/ CABLE MSO HEADQUARTERS (3540)
20% 10%
PRODUCTION & POST PRODUCTION & SERVICES (6,000)
SATELLITE / TELECOM / MFG DEALER & DISTRIBUTOR (3020)
19%
SYSTEMS INTEGRATION & TECHNICAL CONSULTANTS (5433)
8%
GOVERNMENT/ EDUCATIONAL (2712)
Source: Publisher statements & internal demographics research
24
tvtech 2022 Media Kit | www.tvtech.com
Rates & Specifications
Print Advertising Specifications & Rates 26
tvtech
tvtech 2022 Media Kit | www.tvtech.com
1x
3x
6x
9x
12x
Full Page Spread
$14,625
$14,333
$13,894
$13,455
$13,163
Full Page
$7,500
$7,350
$7,125
$6,900
$6,750
2/3 Page
$6,750
$6,630
$6,450
$6,270
$6,150
1/2 Page
$6,000
$5,880
$5,700
$5,520
$5,400
1/3 Page
$3,750
$3,675
$3,563
$3,450
$3,375
1/4 Page
$3,500
$3,440
$3,350
$3,260
$3,200
Front Cover Strip
$6,000
$5,800
$5,700
$5,520
$5,000
Cover 2
$12,750
Cover 3
$11,250
Cover 4
$13,500
Print Advertising Specifications
General Specifications Printing method: Web Offset; Binding: Saddle Stitch Ink: SWOP standard and four-color process, Line Screen: 133 lines per inch Material Specifications PDF Format: Advertisers are encouraged to submit PDF and PDF/X1-A files provided that they are prepared for press-optimized printing in CMYK with fonts embedded. Please email your print-ready .pdf to the production manager. If the ad is larger than 25mb, please send by file transfer link or contact production manager for further information. Other Accepted File Types: Hi-res print-ready, .eps, .tif, or .jpeg. Photo Elements: 300 dpi, actual size; CMYK color model; .tif or .eps format; no JPEG compression. Line Art/Text: 600 dpi minimum; CMYK color model; .eps or .tif format with color preview. In Photoshop, black text should be created in black channel only to avoid registration problems. Color Tone Values: To avoid over-saturation of ink, the total combined value of CMYK colors should not exceed 300% (i.e. C=100, M=100, Y=50, K=50). Any one color with a required value over 85% should be made solid. Color Mode: Ads should be converted to CMYK prior to submission as color shifts may occur. Ads received in RGB color will be converted to CMYK.
27
Additional Charges Inserts: Information available upon request. Guaranteed Position: 10% additional. Publisher will attempt to honor non paid position requests but assumes no responsibility for failure to do so. Premium cover positions are available at 12x frequency only. Cover insertions may be combined with other insertions for frequency discounts on non premium insertions. No further discounting is available for cover positions. Combined Frequency Discounts Advertisers are eligible for combined frequency discounts when advertising in other Future publications. To qualify for a common rate basis, advertisers with multiple products or divisions must submit a master contract in advance of advertising placements. Contact your advertising representative for details. Advertising Deadlines Please refer to the editorial calendar for advertising deadlines. Contact production manager with any extension requests. Note: Please label your advertising materials with the magazine name and issue date in which they are scheduled to appear.
Production Contacts
Fonts: When submitting application files, include screen and printer fonts. On illustrations it is recommended to convert text to outline, however outline text cannot be altered.
Heather Tatrow, Production Manager heather.tatrow@futurenet.com
Lettering: Reproduce all reverse lettering with a minimum of colors. Type smaller than 8 point with fine serifs should be avoided.
Nicole Schilling, Production Manager nicole.schilling@futurenet.com
tvtech 2022 Media Kit | www.tvtech.com
Website Display Advertising Specifications & Rates
Ad Description Billboard
970 x 250
Super Leaderboard
970 x 90
Leaderboard
728 x 90
DMPU/Half Page
300 x 600
MPU
300 x 250
Rates (CPM) 0 - 25,000
25,000 50,000
50,000 100,000
100,000 250,000
ROS - Standard Units
$65
$62
$60
$57
ROS + Big Top
$91
$86
$84
$80
Impressions
Sticky Bottom
728 x 90; 970 x 90
Big Top
$98
$93
$90
$86
In Content Leaderboard
728 x 90; 970 x 90
ROS + Mobile Big Top
$91
$86
$84
$80
Mobile Big Top
$98
$93
$90
$86
ROS + Interscroller
$91
$86
$84
$80
Interscroller
$98
$93
$90
$86
ROS + Desktop Miniscroller
$91
$86
$84
$80
Desktop Miniscroller
$98
$93
$90
$86
Mobile Header Mobile Leaderboard Mobile MPU High Impact Units
Big Top
Interscroller Desktop Miniscroller
28
Ad Size (pixels)
tvtech 2022 Media Kit | www.tvtech.com
320 x 100; 300 x 250; 320 x 50 320 x 50 300 x 250 Ad Size (pixels) Large expanded 1000x350 Large collapsed 1000x90 Medium expanded 700x350 Medium collapsed 700x90 Call for specifications 500x375 (min) 1800x450 (max) - responsive
Website Display Advertising Specifications
General Specifications ● All creative must be approved and tested before a campaign can begin. ● Creative must be received by Traffic & Campaign Management 4 business days before the campaign launch date. ● When submitting rich media, an alternate .gif/.jpg is required ● Expandable or “Out of Banner” Rich Media creative must be click initiated ● Expandable or “Out of Banner” Rich Media creative must no larger than twice the banner size ● Audio ads must be user initiated and are subject to editorial approval ● Web Mechanical Specifications ● Supplied materials should be no more than 530 pixels wide by no more than 72 pixels deep. GIF or JPEG formats are accepted, as are animated GIFS (which must be less than 24 kilobytes in size). A URL for hot link must be specified. Changes & Cancellations All creative materials must be received at least five business days prior to the launch of the campaign. Include with artwork: Referring URL and alt text. If creative is delayed, Future reserves the right to extend the campaign and date by same number of days creative was delayed. Rejecting Creative Future a reserves the right to reject any creative that does not follow our specifications.
Third-Party Tag Policy Future will accept and traffic up to 3 tags per placement, per campaign. Banner Policy Banners may not at any point during the campaign have additional creative that extends beyond the designated banner area unless approved by Future and specified in the contract. This includes but is not limited to rollovers, surveys, non-user-initiated daughter windows and DHTML elements. Approval will be determined on a case-by-case basis. All beyond-the-banner creative requires 5 days of lead time to be approved. All ad placements should launch a new browser window when clicked.
Files accepted File Size Loop/Time Media Types Accepted Audio Accepted 3rd Party Served
Accepted Ad Formats
Initial Load
tvtech 2022 Media Kit | www.tvtech.com
50KB - 100KB 3 loop/15 sec All Rich Media User Enabled Audio Streams Only Yes
Rich Media
Lead Time
29
.jpg, .gif, 3rd party tags, click through URL, HTML5 creatives
Third-party tags 5 days 2MB
eNewsletter Specifications & Rates
Available Units
Billboard Exclusive placement atop the brief for maximum visibility. Ensures your brand is associated with the most relevant news to your target audience. Scalable on all device types and sizes. 970x250 Rectangle-Text Native content that is seamlessly integrated with the newsletter. Incorporate both images and text to provide multiple opportunities for reader engagement. Optimal lead generation tool for promoting original content. Ad Image, Headline, Ad Copy, and Click through URL Above-the-Fold For the highest visibility and impact, own the Billboard, News 1 with a Half-Page unit*, Rectangle-Text or a Medium Rectangle units. *Half-Page unit is only available with the Above-the-Fold takeover. 600x300 Video-Text Supercharge engagement by using a combination of video and text to drive both video views and website traffic. User experience for video varies by email client. The Video-Text ad seamlessly delivers the best possible content experience based on where subscribers open. Medium Rectangle High-impact units, ideal for visual content and product promotion. Own expanded real estate, and maximum share-of-screen, in a SmartBrief publication. 300x250
30
Rates
For full specifications and examples click here.
tvtech 2022 Media Kit | www.tvtech.com
Above the Fold Takeover
$1,500
Billboard
$800
Dedicated Send
$3,995
Featured Content
$800
News 1
$800
News 2
$800
News 3
$700
News 4
$650
News 5
$600
Special Report
$3,995
Spotlight
$3,995
News 1 Video-Text
$900
eNewsletter Specifications
NEWSLETTER. ● All ad creatives must be site-served. SmartBrief can accept 3rd party clicktags and impression trackers (standard tags only). ● Animation is not supported by all email clients. When using animation, include branding and call-to-action on first frame. ● Javascript is not supported in email. AD MATERIALS ARE DUE 3 FULL BUSINESS DAYS PRIOR TO THE SEND DATE. DEDICATED SEND. Required Deliverables 1. HTML Code 2. Subject Line 3. Preheader Text (Optional) Email Advertising Guidelines 1. Test your HTML code for errors with an HTML validator prior to submitting to SmartBrief. 2. Visit the Guide to CSS Support in Email: campaignmonitor.com/css. NOTE: HTML is due 10 full business days in advance of the send date, and compatibility issues may delay the send. Subject Line & Preheader ● 50 characters max recommended for subject line and preheader ● Avoid these terms: "New", "Free", "Special." ● Do not use all CAPS or exclamation points! (These phrases, fonts and punctuation may cause your email to get marked as spam).
31
tvtech 2022 Media Kit | www.tvtech.com
DEDICATED SEND HTML CODE. Design ● Limit the design width to no more than 650px. ● Design with tables and nested tables (relevant code should begin with the <table> tag and end with the </table> tag). ● Use six-digit hex codes for colors. ● Code links on one line: <a href="URL" >linked text</a> ● Use inline styling. Except for media queries, SmartBrief only incorporates code between the body tags into our template. ● Media queries should be in style tags in the head element. SmartBrief can only accept media queries that have a Class or an ID. Images ● Use JPEGs or GIFs. ● Use absolute URL and image paths (images, links, etc.). Images and files must be hosted by client. ● Use image width and height attributes and values to preserve layout structure when images are disabled. Do Not ● Do not use dynamic scripts (Javascript) or any form elements (checkbox, radio button, input field). ● Do not use background images, image mapping, or animated GIFs. ● Do not embed Flash or any other type of video.
Contact Us 32
VP/Market Expert Adam Goldstein
Editorial Tom Butts
Advertising Andi Tureson
VP/Market Leader, AV & Pro Audio adam.goldstein@futurenet.com +1 917 922 9872
Content Director tom.butts@futurenet.com
andi.tureson@futurenet.com
Advertising Kyle Walkenhorst
Advertising John Casey
Advertising Raffaella Calabrese
kyle.walkenhorst@futurenet.com
john.casey@futurenet.com +1 330 352 0409
Europe | Middle East | Africa raffaella.calabrese@futurenet.com +39 320 891 1938
Advertising Zahra Majma
Advertising Janis Crowley
Advertising Debbie Rosenthal
zahra.majma@futurenet.com
janis.crowley@futurenet.com
debbie.rosenthal@futurenet.com
tvtech 2022 Media Kit | www.tvtech.com