media kit
W
Welcome . welcome
W is for WEEKEND W is for Women W is for wellbeing W is for wit W is for winners 2
W
...
welcome
B
ath Weekend magazine is a 48-page weekly magazine free with the Bath Chronicle and is aimed primarily, though not exclusively, at women aged between 35 and 60. It’s big, it’s bold and it’s Bath. We don’t know of another weekly newspaper that offers its readers a glossy magazine. Just as Bath offers something you can’t find anywhere else so does the Bath Chronicle. Celebrity interviews, fashion and beauty sections add glamour, while our columnist Erica Pease celebrates the diversity of our incredible independent shopping scene. We sample delights served up by the hundreds of restaurants in the city and our wine expert adds a splash of red, white or rose. Apart from looking absolutely amazing and having local, engaging content the magazine provides the ideal collaboration between editorial and advertising. The ambition is to sell the features we write and also provide an opportunity for the many small independent business in the city to find their voice. Since September we have introduced many exciting commercial platforms including Ask the Experts, Best Little Shops in Bath and You are Fabulous – all of which are paid for platforms and give the many independent businesses in Bath the chance to display their individuality in an impactful and affordable way. We are also using the magazine to provide added value for some of our bigger and long-term customers. For example we are in the process of introducing a Dream Homes section for some of our estate agents, which consists of six pages on interior and exterior shots of some of the fabulous houses for sale in the city. Just like our website and our newspaper the magazine goes from strength to strength.
"
We aim to celebrale all the besl things about Bath - the wonderful arls scene, our amazing independenl shops and, of course, the fanlaslic people thal make our city so unique. We love being righl al lhe hearl of life in beauliful Bath. lisa evans, editor
"
3
W
Who... audience
can you reach?
Reading Bath Weekend are...
◆ High income people successfully combining jobs and families. ◆ People who live in larger detached or semi-detached properties either in edge of towns or in semirural locations. Many are employed in managerial and professional occupations, and have at least 2 cars per household. ◆ Frequent users of the internet, generally for shopping and keeping up with news, and for them the weekend is a leisure day when they can relax and catch up with the world around them. They are technologically literate with modern media such as tablets, smart phones, DAB radio, and online streaming services playing a significant part of their lives.
Our readers enjoy... ◆ More typical leisure activities might include golf, gardening, walking, dining out, antiques and theatre. ◆ Whilst they buy goods online, they tend to prefer the local shops and independent retailers that offer the homespun approach that is so successful in our region.
4
W
audience the numbers
456,106
monthly unique visitors
meet the W panel... A group of Bath's most influential women who help us make sure W is giving readers what they want Here, meet three of them...
225,613
combined reach (print & online)
2,894,220 monthly page views
26,625
daily unique browsers: Source: JICREG 2015 & Adobe Omniture 2015
ONLINE DEMOGRAPHIC PROFILE: MALE: 56% FEMALE: 44% ABC1: 60% AGED 30+: 72%
Lynsay Redwood
lizzie heffer
zita alves
Until recently, Lynsay and her husband owned and ran the AppleTree Guest House in Bath. Her husband, Les Redwood, is currently working for the Bath Bid and they have two young children.
Lizzie is an expert in marketing and all things Bath. Working at Bath firm Thrings, she has ten years’ experience in professional services, marketing and business development.
Zita is a personal trainer and runs Zest Bootcamp in Bath. She says: "I am passionate about helping people to improve their health and happiness via a variety of methods including nutrition, fitness, lifestyle and more.
Source: Visual DNA 2015
5
W
What... CONTENT
is W about?
beautiful pages, great reads W
W
Pied a Terre Black Mesh Sheer Panel Top, £49, and Pleated Skirt, £79, Jolly's, Milsom Street or www.houseoffraser.co.uk
stripe
tease
Sandals, £75, Dune, Union Street
W
promise
W
ABOVE: Mint Green Ankle Strap Heels, £24.99, New Look, Bath, or www.newlook.com LEFT: Floozie by Frost French sandals, £20, Debenhams, SouthGate or www.debenhams.com
cover story
cover story
Clean Bandit has had a crazy year, from releasing their debut album and selling more singles than One Direction to winning a Grammy Award. Ahead of their performance at Bathfest, Lisa Evans spoke to the band’s cellist Grace Chatto and bassist Jack Patterson to find out why the poshest band in pop can’t wait to perform in Bath. ➻
fashion
fashion
eastern
W
W
W loves
Putney bag, £179, Radley, Old Bond Street, or www.radley. org.uk
W
W
cover story
cover story
the
off the scales
LEFT: Miss Selfridge white and black bardot top, £18, Debenhams, SouthGate or www.missselfridge.com BELOW: Woven Tee, £28, Next, SouthGate or www.next.co.uk RIGHT: Cilla Denim Spot Dress £99, Jude Stripe Dress £99, Phase Eight, Milsom Place or www.phase-eight.co.uk
poshest band in pop
Take a walk on the wild side in a pair of faux animal print shoes. From leopard to cheetah and tiger to snake; there’s a menagerie of styles out there to choose from in great selection of silhouettes. Add some flirty glam to your look this summer with this two-part snake-print sandal from Dune’s spring/summer 2015 collection styled with a chic contrast platform and heel with a buckle fastening. Team with a cami jumpsuit or pastel skinny jeans to complete this fabulous look.
Creative types often cite trips to far-flung destinations as inspiration for their work, and nowhere was this more obvious than the spring/ summer catwalks, where Western designers imbued their collections with a wealth of Eastern influences. The escapism effect was felt most strongly at Maison Martin Margiela and Marni, where the finest fabrics were cut in cheongsam or kimono shapes, while at Carven and Lanvin, antique pottery prints were splashed on sporty separates. But when it comes to the high street interpretation, simply throwing on a kimono won’t cut it this season - this trend is all about taking traditional attire and bringing it bang up to date. From cool judo jackets to pretty prints, Kipster purse, £29, Dune, Union Street or www. all aboard the Orient Express... dunelondon.com
8
food&drink
Weekender Bag, £12, Primark Stall Street
There was a clear winner in the print stakes on the spring/summer catwalks. Stripes were seen everywhere, from Louis Vuitton (rendered in patent leather) and Chanel (long cardis and matching boots) to Paul Smith (natty blazers and drop waist dresses). Set largely against a white background, these linear designs did have a whiff of the nautical about them, but simply whacking on an old Breton top won’t cut it this season. It’s time to go bold with your printed pieces, layering up contrasting colours or pairing matching separates - from graphic coordinates to feminine frocks, there’s a look to flatter every figure.
LEFT: Miss Selfridge striped button front dress, £28, white tassell kimono, £35; Debenhams, SouthGate or www.missselfridge.com ABOVE: Black Stripe Cami, £12.99, New Look, SouthGate or www.newlook.com RIGHT: Kay Diagonal Block Skirt, £69, phase Eight, Milsom Place or www.phase-eight.com
W
fashion
W
fashion
fashion
9
13
5
-step recipe
24
32
FROM LEFT: Oriental Placement Scarf, £22.50, White Stuff, New Bond Street or www.whitestuff.com; Marika Jacket, £49, Monsoon, Union Street or www.monsoon.co.uk; Oriental flower necklaces, £14.50 each, Dorothy Perkins, Stall Street or www.dorothyperkins.com; Leather Obi Belt, £20 (www.oasis-stores.com); Louche Liliana maxi dress, £85, JOY, Little SouthGate or www.joythestore.com; Dainty Dress, £119, Hobbs, Milsom Place or www. hobbs.co.uk;Virginia silk palazzo pants, £149, EAST, Milsom Street or www.east.co.uk
Dress, £30; Belt, £14; Sandals, £35; Earrings, £8.50, Dorothy Perkins, Stall Street or www.dorothyperkins.com
10
11
6
Ginger and olive oil ice cream
1. Grate the zest of half an orange into a blender. 2. Peel the orange, halve it and add it to the blender. 3. Place 1 tbsp olive oil, 125g carrots (unpeeled), 5g ginger and 30g sugar into blender. 4. Gently blend the ingredients at first, and then increase power for
33
She’s got the voice, she’s got the look, she has that crazy on stage, this self-confessed drama queen enjoys nothing world. Ahead of her sell-out show at The Forum in Bath next
confidence thing we just love, but when Paloma Faith isn’t more than putting on her pyjamas and hiding away from the week, we got to know the real Paloma… ➻
34
35
one minute 5. Add 750ml of ice to the container and blend for a further 30 seconds Recipe supplied by Vitamix. Vitamix blenders are available to buy at Lakeland, New Bond Street
W
CONTENT ◆ BATH STYLE: The latest fashion and beauty news we always have a personal flavour to our fashion and beauty content, choosing our favourite items from that week that are always available in Bath and which appeal to the city's discerning fashionistas
◆ BATH HOMES: Gorgeous, aspirational interiors we always choose high-end, glamorous, on-trend homeware - always available in Bath ◆ BATH LEISURE: Showcasing the best of the city's entertainment scene closely connected with the Bath Chronicle entertainment section The Guide, W takes a deeper look at performers in the city with longer profiles and in-depth interviews
◆ BATH PEOPLE: From famous visitors to inspirational locals whether it's a home-grown success such as Mary Berry or Ping Coombes, or one of the many high-profile visitors to the city such as Paloma Faith or Graham Norton, we make sure we profile them and their connection to our city. We also feature society photographs from events in the city
◆ BATH VOICES: Giving influential Bath experts a platform W is a reflection of the city and it's crucial we strike the right tone and topics. We are lucky to have three fantastic Bath columnists on board. Erica Pease works at Komedia in the city centre and has recently come on board as a columnist championing the independent traders in the city. The Pig is an expert on the Bath food scene and lets our readers in on all the secrets, while Angela Mount, our local wine expert, always showcases wine from local suppliers
◆ BATH FLAVOURS: Food and drink ideas and interviews we review local restaurants and bars and feature recipes from chefs with a connection to the city, both from those who work here and who are visiting
W
W
cover story
cover story
homes
interview
W
food&drink
Parad ise
et road Stre on, B idst
ua
na s, S
glam
Tesco Direct Bright Blue Solar Lantern, £6
Solar jars, £16, Next, SouthGate or www.next. co.uk
W
beauty
W
interview
Go glamping: throw a glamourous camping-inspired party in your own garden. In a triumph of hope over experience, we persist in defying our unpredictable weather, eating, socialising and relaxing al fresco as soon as there’s a glimmer of sunlight. But while we can’t guarantee good weather, it is at least possible to make a stylish and comfortable setting a dead cert, by lavishing some love on your outdoor space. Invite friends over to enjoy a glamping-inspired evening, all without forgoing the luxury of home.
Shimmering eye PaLette Pa
being in the show.” 26 And there are so many scenes that he looks forward to acting in the show - especially the ‘Black Knight scene where he chops off his arms and legs’. “It’s also got a wonderful score, which I think people forget,” he says referring to Eric Idle tunes like He Is Not Dead Yet, Knights of the Round r Table, Find Your HGrail and one of the nation’s u elle m Always Look On The favourite comedy songs m ks ing Bright Side Of Life. “Musically, it can stand oo bir shows. We really yB up there with other West End dB an ake too, and we encourage audience participation mp ry: they seem Co always get people up on stage which Life and Is Sone to love. I think the best thing about it is no ng wee ppi show is the same as the other, you go with the flow t-1 t To a e 00 O l of the audience, and adapt the show according to ilab rigin , ava al Reci their reactions.” f, £20 pes For Malou The shows aren’t without their pressure for Joe, Happy Hom e Baking by Tarek though, who says he wants to do the ‘fantastic’ script justice as it’s got such a cult following. “You always want to do the best you can do,” he says. “And that goes for any show, but this show in particular, as it changes on a weekly basis. You’ve got to keep up and keep it as fresh as you can. We have topical things in there, like Mary Berry. It keeps it lively, but everything gets put past the director, it’s not like we go on stage and do things off the cuff.” Well, having said that, Joe does have two ➻
SandS Sand
Inspired by exotic sands, this Bobbi Brown palette is packed with twelve universally flattering subtle and sultry nude shadows for summer and beyond. £52, Jolly’s, Milsom Street
Create a lounging area with a Milan five-seater Conversation Set, £399.99, available in white rattan, Dunelm.
Packed full of calming and delicately fragranced ingredients, this body polish will transport you to a faraway place and help soothe away your stresses £21.50, Debenhams, SouthGate
Pineapples are this year's must-have accessory, and Tesco's Metal Pineapple Tealight Holder, £8, available in store, is a steal.
Let us whisk you away to faraway, summery, exotic destinations with these travel-inspired beauty products…
e th
coconut Body Butter
25
26
27
This rich and creamy Body Butter is a feast for the skin. It melts straight in to leave skin feeling soft and smooth. It contains Community Fair Trade virgin organic coconut oil and has a totally tropical scent. From £5, The Body Shop, Burton Street
27
7
Fruitful boost: 50g fresh blackc 100ml pineapple 1/3 banana 3½ tsp coconut
unpeeled Superfoods are as well-known now as Superman was in the Seventies, and are credited by some with almost as much power as the legendary superhero himself. We asked two of Bath’s health and fitness experts what they think, and their answers couldn’t have been more different.
W
hile they won’t give you powers of flight or the strength to chuck buses, nutrient-dense superfoods - such as pomegranate, coconut oil, kale and red cabbage - are so-called as they’re believed to be ultra good for us, helping boost general health, super-charging the immune system, guarding our memories and keeping illness at bay, including cancers and heart disease. While kale and cabbages have obviously been around for donkey’s years, the term ‘superfood’ hasn’t, but when something is granted the impressive label, sales often soar. The amount of red cabbage bought in Britain last year grew by nearly 50 per cent compared to the previous 12 months, spending on kale has doubled in the last five years, and sales of coconut oil in the UK has nearly tripled in just two years. But are these so-called superfoods the dietary magic bullets they’re made out to be? Here are the opinions of two of Bath’s health and fitness experts.
Do you think the label ‘superfoods’ draws people in to think they are eating something really healthy, but then they forget about the basic principles of health? I think the label gives a false level of importance to many people. The superfood
label is given to foods perceived to have significant health benefits over other foods. As a personal trainer who helps people improve their body composition and health there are many other areas of someone’s diet that are more important to address before the addition of superfoods. Can one superfood in isolation have a profound effect on our health? Variety in your diet is key to meeting all your nutrient requirements. Vegetables and fruits of different colours contain unique health components for a healthy diet. For example, red berries being rich in antioxidants while orange and yellow fruits and vegetables are higher in Vitamin C. To depend on one superfood to meet the various requirements is absurd. Variety is key to an overall healthy diet. Do you think people forget about nutritionally complete ‘ordinary foods’ (like eggs) and think they are better off with a superfood? I think there isn’t enough importance placed on understanding the fundamentals of nutrition such as macronutrients and fibre requirements. I’ve noticed from consultations that many people are very low on protein, high on carbohydrates and sometimes down on recommended fibre. These should be addressed before worrying about superfoods. Do you think people are drawn to exotic-sounding and often pricey
20
14
Blend these ingr together to crea smoothies that p punch...
superfoods
“NOT THAT SPECIAL”
tuScan roSe di-PaLomo eau de Parfum
food&drink
food&drink
says Steve Wootten of Relentless Training Systems Ltd
We love this scent which is inspired by climbing roses in a Tuscan courtyard, with rich, seductive floral notes. £25, The Pump Room gift shop at the Roman Baths, Stall Street
26
you’ve seen or heard of the new Make It Fair Project, then you’ll know it all started with a video of more than 70 women promoting gender equality which ironically proclaims: ‘It’s only fair that men should have it all’. The satirical clip offers a string of statistics which claim that men have more influence in industries like Hollywood and hold up to 95 per cent of the industry’s most significant positions. ‘We won’t relent ‘til it’s 100 per cent,’ the women sing in a tonguein-cheek refrain. ‘In the past three years, only 93 per cent of ➻
W
exotic
27
BaremineraLS LiP oiL-BaLm in Peach PaSSion Drench your pout in decadent hydration and plush, passionate colour. Melt-in moisture provides hydration while passion fruit seed oil with vitamin E helps nourish. £16, available June at Debenhams, SouthGate and www.bareminerals.co.uk
Natalia Tena, of Harry Potter and Game of Thrones fame, is heading to Komedia Bath with her band Molotov Jukebox to perform at The Bath International Music Festival next week. She tells Lisa Evans why she thinks Bath audiences are wild, why she feels like a circus clown, and why she’s a feminist through and through.
a little if
fB
m
24
Monochrome outdoor lighting, from £2, Sainsbury's Home
fro
3. Cut a 250g pack of halloumi into 12 pieces, cut 4 artichokes into two halves, then toss these ingredients in the marinade and refrigerate overnight 4. Cut 1 red onion and 2 peppers into sizeable chunks and then place all the different ingredients onto two skewers. 5. Cook on a griddle for 8 minutes.Then, enjoy!
BELOW: House of Fraser Stacking wine glasses (set of four) £16
eLemiS tranquiL touch Body PoLiSh
d cte tra ex
1. Make a marinade by whisking together 50g garlic puree, 100g chilli puree, 75ml vegetable oil, ½ tbsp salt, 125ml white wine vinegar, ½ tbsp toasted and crushed cumin seeds, 1 tbsp paprika 2. Cut two cooked beetroots into quarters and toss with 1/3 of the marinade
LEFT: Tesco Direct Metal Lantern Tealight Garden Stake, £3
pe
- s t e p s av o u r y r e c i p e : h a l l o u m i s k e w e r s
Wooden Bee House, £16.95, White Stuff, New Bond Street, www. whitestuff.com;
Shelter from the sun (hopefully), or even a light shower, in colonial style under a Suntime Polenza Gazebo With Net, £199, John Lewis.
i Rec
H
e proved a right royal hoot in the West End version, and now comedian Joe Pasquale is bringing his interpretation of King Arthur to The Bath Theatre Royal as he performs in Spamalot – a musical which lovingly rips off the classic film comedy Monty Python and the Holy Grail. The musical, directed by Christopher Luscombe, tells the legendary tale of King Arthur and the Knights of the Round Table and features a bevy of beautiful showgirls, witch burnings (cancelled due to health and safety), not to mention cows, killer rabbits and French people. And Joe says that he can’t wait to perform it in Bath. “I’ve never been to Bath before,” says the comedian. “That’s all the more reason to look forward to visiting. I’ve heard only good things about the city. It’s one of those places that everyone knows about, isn’t it; so I’m very excited to see it for the first time.” Although Joe will be spending a week in the city – from Monday May 25 to Saturday May 30 – that’s not to say he will have a lot of free time to himself. “The days are so busy when you’re touring,” he says. “I would love to be able to say that I’ll have the time to really get to know Bath, but when you add up the time it takes to do the shows and the press interviews there’s not a great deal of time left over; so it’s a good job that I have so much fun
Oliver Bonas Paloma Egg Hanging Chair £350
outdoors
ath
Grab your coconuts and hop on your imaginary steed because Monty Python is galloping into Bath. Lisa Evans speaks to father and son Joe Pasquale and Joe Tracini about their roles in Spamalot at The Theatre Royal Bath.
5
photography by Christo Nicolle photographs: Stories Of Love
Vintage wood lantern, £35, Next
the
like father like son
of L as Ig
W
best of both worlds the
homes
1. Preheat the oven to 175C and mix 3. Scoop the mixture into 12 muffin 170g yellow cornmeal, 135g plain flour, cases and bake for 20 minutes, leave to 1tbsp baking powder, 1tsp ground cool cinnamon, 1/2tsp ground nutmeg, 110g AFK Cottage 4.To arbour make the frosting, beat 340g in heritage sage and cream, £399; Fashion scarves,butter, £9.99; Almaadd green75g cushion, caster sugar and 1tsp salt unsalted runny honey, Wicker picnic basket, £129.99; Primrose, 2. Whisk 2 eggs, 235ml whole milk, 115g£12.99; add 285g icing sugar. Beat until fluffy. £1.29, Wyevale Garden Centre, Keynsham melted unsalted butter, 60g runny honey Add 150g Philadelphia and mix on a medium speed, then add the dry 5. Pipe the frosting onto each cupcake, ingredients slowly gently smoothing over with a spoon
e, B los
Clair pengilly, who works in Bath, tells us about her experience of buying and lovingly restoring her vW campervan and how it has given her a new lease of life
Recipe cou rtesy
W
b at h w o m e n
W
k
food&drink
interview
ina Hobley, a career-minded, driven, Royal Bath, and she can’t wait. In fact, she says on the surface, she has this perfect life that one of the big reasons she’s seeing the Dead everyone would be jealous of – but all is not busy actress has big dreams for the Simple six-month tour through to the end is quite as it seems,” says Tina. “Then, all of future. But those dreams don’t involve winning an Oscar, or performing alongside because she wanted to perform in Bath. a sudden, everything is then turned upside her favourite actor in a Spielberg blockbuster, “To be honest with you I was only going to down, there are dark twists and turns and her fiancé – Michael – mysteriously disappears they involve settling into an undisturbed, more sign up to do nine weeks of the tour,” says Tina. after his stag night prank goes wrong. I can’t relaxed way of life, in Bath. “I would love to live in Bath, it’s one of my “But I realised that if I pulled out, I wouldn’t give too much away as that will spoil it for t was fourtoo’clock in the morning VW with BuyitItthis Now price favourite places in the country,” says the be able perform in Bath. Theand Theatrea 30 year old everyone. Buta put way, I don’t likevery slow, which we wanted to avoid. But husband, upstairs £10,000.playing But it wasn’t the model I’d been Royal Bath Seth, is my rushed favourite theatre in theofwhole sweet little wallflowers – Chrissiethis in one had the right kind of engine (which actress who is probably most recognised for her my the bedroom where I was of. country; I last performed there 20 years dreaming ago Holby City certainly wasn’t one of them,my shehusband knows all about as he’s a car long-running role as feisty ward sister Chrissie into sleeping andOld shouted god, I’ve I woke up feeling dreamt I was valeter Williams in Holby City. “The rich, relaxed in Angry Men, ‘oh so Imy can’t wait to return. loved asure bit ofI’ddrama – Iit.like my characters to and his background is in the motors Startled awake, thinking my head thinking ‘did them, that really industry) pace of life it offers has always attracted me to found The one!’ thought of performing there again scratching was have something about a bit of grit, a bit and it was like a whippet compared to the others. I loved it, but part of me was still had happened, or, one of theterrible main reasons I wanted to stayhappen?’ on of more fire. to the point, ‘did I really it – it would be a dream to move there with my something say yes to Seth a campervan without I shot bolt upright in a panic and asked this tour,” she adds. “And I don’t really think I “Thisbuying is so far removed from Chrissie’s hesitant to hand over 10 grand to a woman family. My good friends live nearby in Frome Sethbe what was happening. “I’ve justup found a point so much ascharacter, looking atbut it?’it’s As asoon as I came to I get we’d too, so a countryside Somerset home would could give my character at this – I’m fantastic part and to just met. campervansoonattached eBay,” he said Ielatedly, it someone my senses Ihave was four instantly nervous and thought We’d had a budget of £16,000 (because the perfect for me. to her. couldn’tlike watch different personalities and guises,” was an obvious reason to wake me up. “Shall I we’d madeshe a big mistake - mainly because Seth adds. “As this is a thriller it has that Type 2 that I originally wanted was in this “Having grown up in London, I find peace take over now.” had boughtmysterious, a Type 25,exciting, not the Type 2 that I’dand you price range) which meant that if we bought this buy it?” Too annoyed, andthe sleepy to care, Tina will be tired playing role of Ashley Harper gripping edge and serenity in the country,” she adds. “Now I rolled over bed Simple and said– “yeah, whatever, downwhat’s a lot knowing we next.one I’m in my mid-forties, I enjoy a lazier and in in Dead a thriller adapted fromwanted. the I calmed never know going to that happen It we’d have money left over to make it our shutsbyyou up”. Little number did I know didn’t haveeven to pay-up untilonwemy saw theand camper own. I had my heart set on the other model, slower pace of life. In bed by 9.30pm is as thelong as itbook international one best-selling keeps me toes, I know what’s but Seth twisted my arm and pointed out that that this VW campervan wouldThe be exactly in person and wetowere happy with it. author Peter James. book has sold over going happen!” perfect night out.” few daysTina later,returned on a Friday evening straight looking for.copies worldwide so far, andATina million to the stage this year afterthis one had everything we wanted and more, Come Monday, Tina will be spending a what week I wastwo Let’s firstlyhas go back timelead a little should after work,playing we headed up toofview the camper and, bonus, it was a newer model. It wasn’t the the part Chrisse Williams in BBC1’s in Bath where she’ll be performing in Peter one ofinthe rolesbit. in Ithe adaptation. mention that Seth I hadfatale actively been in Winchester andCity Sethforand fell inand lovesays with vision I’d had but the price won me over; it James’ thriller Dead Simple at the Theatre “She is aand femme to the extreme and, Holby 12 Iyears she misses ➻ was a bit of an impulse buy, but we went for it. looking for the ‘perfect’ campervan for a long it at first sight. It had been newly sprayed on the outside, it had been converted in the 90s so We brought Nellie home last year (is it sad that time before his early morning outburst – it wasn’t just a random brain wave he’d had. it was in good condition, and it was everything I named her?) and I spent all summer thinking For me, the ideal was a Volkswagen Type 2 we were looking for. A lot of the VWs we’d about how I would restore the interior and 33 how I wanted it to look – as it was very dated. with a bay window. We had travelled up and seen previously were left-hand drives which we didn’t want, and some of them were also I looked through countless magazines, down the country, and even popped over to ➻ Wales a few times looking for this particular model, but we had been disappointed time and time again. Then, a few months down the line, Seth, who works nights, had a quick browse on eBay just before going to bed, and there it was,
I
32
W
.u xt.co w.ne
- s t e p s w e e t r e c i p e : Honey Cornbread Cupcakes
K th
T
b at h w o m e n
e
c aw
W
Pla t
Ca
Best known for her role as feisty Chrissie Williams in Holby City, actress Tina Hobley is coming to the Theatre Royal Bath next week to perform in Peter James’ thriller Dead Simple. She told Lisa Evans why the thought of performing in Bath was one of the main reasons she decided to stay on the production tour and why she’d love to move here one day.
5
w or w Gate outh
The absolute summer essential - a funky, tropical deckchair, £69, Marks and Spencer Stall Street or www.marksandspencer.com.
6, ,£
no regrets
Fiel ds M ela mi ne
ext, S 12, N ing, £
so
interview
Bunt
at h
W
W
W
Crazy for carr 1/2 cup carrot ju 1 banana 250ml almond m Small piece of gi
33
superfoods - such as goji berries, chia seeds and teff grains – because they are frequently in the headlines, and linked with health-conscious celebrities like Madonna and Gwyneth Paltrow? People are drawn to superfoods because it is much easier to rationalise to yourself that you are missing one important piece of the puzzle rather than having to completely overhaul your nutrition. What would you suggest is the key to a healthy diet? A healthy diet should be one that meets nutritional requirements through a variety of foods and food groups as well as allowing for occasional indulgences in moderation. It should be one that promotes healthy body composition and bodily functions.
“WE SHOULD EAT THEM EVERY DAY” says Zita Alves of Zest Bootcamp
What do you think are the benefits of superfoods? Many superfoods have a high ORAC rating which is an Oxygen Radical Absorbance Capacity - this is an antioxidant potency indicator. We are surrounded by free radicals in the form of pollution, stress, toxins and even intense exercise which can increase the number of free radicals which damage and age our cells. Anti-oxidants help counteract
Going green: 120ml water 160g green grap 80g pineapple ch 1/2 banana 60g spinach 120ml ice cubes
FOODS WITH THE HEALTH FACTOR Turmeric: The active ingredient in this spice is curcumin, an antioxidant believed to have antiinflammatory properties. Chilli Pepper: Chilli or cayenne peppers contain capsaicin, a
chemical found to reduce pain when applied topically, plus vitamin A and carotenoids. Ginger: Used as an antisickness remedy for centuries as it contains volatile oils like gingerol, believed to stimulate saliva and gastric function. Red Grapes: Their skins contain resveratrol, a compound shown to reduce inflammation
this damage and can reduce the risk of cell mutation and DNA damage to avoid long term diseases such as cancer. What do you think are the best superfoods? Garlic, berries, spirulina and dark leafy greens. They are nutrient-rich food considered to be especially beneficial for health and wellbeing. In terms of volume compared to calories, they are packed with vitamins, minerals and other nutrients especially anti-oxidants. Garlic has strong evidence to suggest it can improve circulatory health by facilitating blood flow, reducing blood pressure, and improving cholesterol levels. Garlic also provides antioxidant benefits because it supports the activity of glutathione, an antioxidant enzyme. There is also evidence to suggest garlic
and have antioxidant properties. Avocado: Rich in heart-healthy monounsaturated fatty acids, such as oleic acid, and the antioxidant vitamins C and E. Tomatoes: Contain lycopene, an antioxidant chemical found to protect against prostate cancer. Cruciferous Vegetables: These leafy greens, including broccoli, kale, kohlrabi, cabbage,
consumption may ward off upper respiratory infections. It even has an anti-cancer effect. Eating or supplementing one to two cloves of garlic a day is one of the healthiest habits you can have. If you compared a person who doesn’t eat superfoods compared to someone who does, what differences would you expect to see? Although lifestyle and genetics will have an important part to play on people’s health, if someone eats a large amount of superfood on a regular basis we would expect to see better immunity, energy levels (this is a big one for many people), skin, brain function, joints, hormonal symptoms for women and more. However let’s be sensible - if you still eat junk
21
cauliflower and rocket, packed with sulforaphan are linked to a lower ca Allium Vegetables: O and garlic contain sulph compounds which help blood pressure. Garlic a contains allicin, which p antioxidant activity and antibacterial and antivir functions.
food then don’t expect to feel good adding in some superfoods.
In what quantity and how regu should we be eating superfood We should be eating them at least o I believe that most of our diet shou up of vegetables, nuts, fruits, seeds, and fish, good fats and oils such as and olive oil, as well as some grains as rice, quinoa and oats. Also, all th superfoods such as chia seeds, coco raw cacao give your body a variety so why not mix it up on a weekly ba smoothies and loads of other intere ways to incorporate real food into y Imagine your body is like a Ferrari put the best quality oil into it then i better and last longer.
W
What... advertising
CAN W do for you?
stylish communication
◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆ ◆
SPONSORSHIPS COMPETITIONS BRAND AWARENESS DEDICATED CAMPAIGNS FULL DESIGN SERVICE DIGITAL ADVERTISING TARGETED MARKETING WEBSITE BUILD SEO FACEBOOK ADVERTISING SOCIAL MEDIA EVENTS 8
rates FULL PAGE: £600 EX VAT HALF PAGE: £350 EX VAT QUARTER PAGE £200 EX VAT all prices are for one insert discounts are available for multiple bookings All prices are subject to VAT at 20% Rates for sponsorship opportunities available on request - see facing page for details
what makes us SPONSORED EDITORIAL CONTENT At W, we like to offer you something a little bit different. We've come up with lots of options for you to advertise your business through editorialstyle features which complement your adverts. 1. MEET THE TEAM Introduce up to six members of your team to the W audience with a series of questions which give a flavour of the ethos behind your business, a easy-access guide to your services, and a bit of a personal touch, too. Great for: introducing a new business and creating/reinforcing your rapport with your customers 2. RESTAURANT REVIEWS Bath is a competitive place when it comes to eating out, so if you want to showcase the best of your cuisine and whet the appetite of potential customers, this is a great way to do it. Great for: promoting new dishes, a new chef, a seasonal menu or special offer 3. SOCIETY PAGES If you're celebrating a milestone in your business, launching a new product or simply having your annual get-together, we can publish your party
W
unique...
advertising
W
W
b at h p e o p l e
b at h p e o p l e
What do you enjoy most about your job? The results. That might be an article we have written for a client or a one well-timed press release gaining national traction. And when a client tells me the PR campaign is generating business that makes me happy. What have you learned from running this business? Patience is a virtue and you have to be incredibly self-motivated. Tell us something interesting about yourself… I can sail a boat out of sight of land. I spent three months in Australia sailing, learning how to race a boat and the art of astronavigation. I’m also a keen cyclist; I am training to take part in a half iron man.
We visit Bath businesses and get to know the people behind successful brands. This month, meet the staff at Geometry PR. Geometry PR is an independent public relations company, founded in 2001. Owned and managed by Bath mother of three Linda Donaldson, Geometry has achieved national awards and recognition from the Chartered Institute of Public Relations (CIPR) and is consistently winning awards and accolades. The company, which employs former journalists, works with businesses large and small all over the UK but with a particular emphasis on working with Bath and South West firms. It also has key specialisms in working with food and drink businesses, construction and technical, retail as well as professional services clients. Linda is passionate about supporting the local community and Geometry, as a small business, punches significantly above its weight when it comes to giving back to the community, whether by providing financial or in-kind support, work experience or fundraising. She has a preference for grassroots sports-related causes and Geometry’s chosen corporate charity is the Bath Rugby Foundation as well as being the main sponsor of Bath Saracens RFC; it has also stepped in to financially support junior tennis player Eden Richardson, a rising star and pupil at Ralph Allen School.
6. emma SParKS
meet the team 1. Claire Palmer
Bookkeeper Tell us about your typical working days… They involve bookkeeping, payroll, invoicing, VAT, credit control and managing payments and management accounts. What aspects of your job are the most enjoyable? I like being able to take the burden away from clients by doing the job which I love and they hate. What parts of your job are the most challenging? Working to tight deadlines. What life skills has your job taught you? To be very organised. Tell us something interesting about yourself? I am trained in nails and massage, I’m an accomplished ice skater and I’m learning to play the saxophone.
W pictures and showcase your business in a whole I new light. Great for: showcasing your firm in a fresh light and personalising your brand in the eyes of the reader 4. ASK THE EXPERTS a Keen to show off your expertise? We'll put TASTE together a Q&A with you (or one of your staff) of Thai to home in closely on the services you provide Great for: explaining in fine details what your W business is about, or promoting a new service W you're launching 5. ADVERTORIAL PROFILE ASK THE W A straightforward feature explaining your loves experts business and the products or services you offer Great for: a back-to-basics, simple approach to promoting your business 6. W LOVES... If you stock gorgeous products and want to show them off, we'll promote them as our Pick of the trim and Week. These pages are such a simple concept, proper W with a full page given to a single hi-res image and a paragraph detailing the beautiful product. PRICES Great for: promoting your brand as exclusive and AVAILABLE ON REQUEST stylish e at i n g o u t
t’s been a long time since I went to Thailand. Depressingly, it’s coming up for five years. I spent three weeks there in 2010 and fell in love with the place. The culture, the weather and oh, the food. Thai food: creamy curries, spicy stir fries; hot, sour, sweet and salty. It’s some of freshest, cleanest and tastiest food in the world, but it’s not easy to get right. But at Koh Thai Tapas in Broad Street — one of a family of Koh Thais across the UK — you’ll be able to try a host of traditional dishes cooked to perfection by chefs who hail from Thailand iteself. The Bath restaurant is in a stunning Georgian townhouse in the centre of the city. Just a waltz and a twirl away from the Assembly Rooms, the Cathedral and the Roman Baths, the restaurant is a warm candlelit sanctuary spread over three floors. The concept of Koh Thai Tapas was born out of the the founders’ frustration with the status quo. They wanted to create a place they would like to visit themselves. A place where the holy flavours of Thai cuisine could be shared and sampled with fiery cocktails, farflung beers and world-class music. A place at once authentic, beautiful, unpretentious, relaxed and refined. The result, the first Koh Thai Tapas in Boscombe and a subsequent expansion which includes a restaurant in Bristol. The most unique offering at Koh Thai Tapas is the sharing concept menu. Pay a set price for a selection of dishes to share (price is per head), which can be made exactly to your specifications. Don’t like fish? No problem, you’ll get more chicken dishes, or beef, or whichever you prefer. Allow your server and the chefs to bring a selection of dishes to your table for an authentic Thai experience. We had a bumper banquet (see panel, left) but
2. Kelly Jordan
Social media /administration executive What do you do day-to-day? I create social media planners for clients including, research local events and promotions, create spreadsheets and documents and book adverts and editorial in magazines and newspapers. What do you enjoy most about your role? Keeping our clients’ social media accounts up to date. I love social media, and being able to post regular updates on our client’s accounts is very fulfilling to me. Tell us something about yourself that not many people would know? I have a hidden tattoo of a gecko to remind me of my time in Menorca with my family. I also love art and have a sketch pad at home that I’m constantly drawing in. How do you like to relax after a hard
W
e at i n g o u t
day’s work? I enjoy a glass of wine with a Disney film. It doesn’t get much better!
3. Ste StePhanie hunt
PR executive What do you love most about your job? I enjoy working closely with my client accounts and building strong relationships with them. I also really enjoy writing and this role gives me plenty of opportunity to do this. What parts of your job are the most challenging? Deadlines. You always have to be on the ball working in PR, which means that deadlines can pop up at any time. Tell us a secret about yourself… This might be a cop-out as it’s not strictly about me, but my dad, George Williams, was a famous Motown singer in a band called The Tymes in the 60s. They had a number one hit on Top of
the Pops called Ms Grace.
4. riCK donaldSon
Founding shareholder and business director What do you love most about your job? Happy clients and a happy work team. We have changed our business model fundamentally over the last decade, but have consistently provided a bespoke service to a business community which is under pressure to produce results. Our work has convinced many (initially cynical) business owners that investing in good PR does show significant benefits. What parts of your job are the most challenging? Leaving the MD to do what she does best without jumping in! With a
background of hands-on active leadership it is educational to sit in the background. What life skills has your job taught you? To accept that for every win there are numerous losses, and not to dwell on them but focus on maximising the positives. Tell us something about yourself that not many people would know: I spent the first Gulf War in Riyadh as UK intelligence advisor to General Schwarzkopf.
5. linda donaldSon
Business founder and managing director What do you do day-to-day? Business direction, new business development, campaign development, budgetary control and overall team pastoral care.
26
PR Co-ordinator What does your job involve? Creating social media campaigns, running events, fulfilling deadlines, proof-reading, populating content on social media platforms, finding opportunities for clients within trade, regional or their local media. Any tough bits? Trying to keep on top of what the team is up to and not swearing at the noise outside – be it pneumatic drills or buskers near M&S when trying to concentrate. Tell us something about yourself that not many people would know? I am a retired, fully-qualified primary school teacher. What are your hidden talents outside of work? I seem to be a good advice giver, rugby supporter, cat owner, godmother and giggler!
7. david mClean
PR manager What does your job involve? My core role is writing - from articles and press releases to presentations and pitches. I’m also involved in client liaison, new business development and supplying an endless stream of wisecracks for the pleasure of the team. What are the best bits of your job? You are always learning about interesting stuff. It can be technical stuff about new technologies, or gaining a better appreciation of how individual businesses operate and how markets develop and grow. Tell us something interesting about yourself… I stood at the General Election for the Green Party and gained a respectable vote share almost entirely using social media.
Geometry PR Ltd Victoria House, 5 Lower Borough Walls, Bath BA1 1QR 01225 422051 www.geometrypr.co.uk | @geometrypr
27
W
SOCIETY
SOCIETY
Quartet Community F o u n d at i o n S p r i n g Drinks reception hosted by Withy King
The 24-hour ribs are marinated overnight in a special sauce — the recipe for which is a closely-guarded secret
W review
particular mention must go to the succulent 24-hour ribs, marinated overnight in a delicious sauce (the recipe for which I’m told is a closely guarded secret). The dim sum is to die for, and I’ve never had such perfect sea bass. But it’s not just about the food. Believe me, the food is incredible. But you’ll also want to go for the service. Attentive and friendly but never pushy, the staff can’t do enough for you (yet they manage to leave you in peace and privacy too. And the atmosphere is quite unique — it’s chilled enough for dinner with friends but fancy enough for a romantic date. I couldn’t describe it as a “best-kept secret” sort of place, not least because I must have told a hundred people to pay them a visit since I
S t M i c h a e l ’s C h u r c h , B r o a d Street, Bath
B
ath charities which have benefited from grants and support from Quartet Community Foundation joined the business community for a spring drinks reception hosted by law firm Withy King to showcase some of their most inspirational work. Life-changing stories were shared with guests at the event at St Michael’s Church to called in, and I know so many people celebrate thewho role rave Quartet plays in supporting about Koh Thai Tapas (in fact,charities. while writing local One of the charities to showcase this review a colleague appeared behind their work wasmeSouthside Family Project, and exclaimed, ‘oh yeah,which I love that place!’). supports families in Bath and North But if you’re one of the few who haven’t discovered the joys of Koh Thai Tapas, it’s certainly about time you did.
East Somerset, dealing with issues like physical disability, domestic abuse, sexual violence or long-term mental health problems. Becky Ricards Small, partner at Withy King and trustee and Chair of the B&NES Committee at Quartet Community Foundation, says: “I’m delighted that the evening was so well received. Our business and private clients were among those invited to find out first-hand what charitable giving can achieve. Withy King is a strong supporter of Quartet’s work, which includes setting up charitable funds on behalf of individuals and businesses and matching them with relevant beneficiaries, which are often little known and have very few resources.” Caroline Duckworth, CEO of Quartet Community Foundation in the West of England, says: “our research highlights that, while Bath is a beautiful heritage city, there are still many people in need here. We appreciated the opportunity to say thank you to our supporters and to meet lots of new businesses and individuals keen to come on board.”.
Where: Koh Thai Tapas, Broad Street ••
We aTe: 24-hour ribs, chicken satay, dim sum, sea bass, chicken pad thai, beef cashew stir fry, prawn red curry, jasmine rice
Sian David paid a visit to Koh Thai tapas on Broad Street to try a taste of Asia
22
23
fashion
Charlotte Work Bag, £39; Provence Statement Necklace, £19; round sunglasses, £15; all from Accessorize, Union Street
beauty
38
×
39
I want to really ‘wow’ at a Christmas party next week. What hairstyles are on trend right now? (I have long hair).
LH: A hair-up style works
really well for the ‘wow’ factor. The more simple styles are: horizontal rolls, a simple big bun, or a side loose bun. For something more interesting, an upside down Dutch braid with some messy curls would work well. We also highly recommend enhancing your style with a colour; we offer all colours including semi-permanent dyes if you’re after something just for the Christmas season. CR: Enchanting natural beauty curls are always a best bet, just loosely pinned around the crown on to the nape of the neck.
with senior stylist Laura Head and stylist Colston Roberts, of newly opened salon Chic Boutique Hair and Beauty Bath
×
I want to go from blonde to brunette for winter, but how will I know if it’ll suit me? LH: First of all, changing a colour drastically is trial and error, but we do take into account the client’s skin tone, eye colour and current hair style, not to mention the hair’s current condition and what’s on trend. We work hard on finding out the history of clients’ colours, what worked and what didn’t. CR: Everyone can pull off a brunette shade, there is a tone for everyone, from warm, rich tones to golden brunette and deep chocolates.
×I have naturally dark hair and
I want to brighten it, but I can’t stand highlights because my roots show throw so quickly, what can I do?
LH: The perfect colour technique for this
is undoubtedly Balayage. It is a high-fashion style at the moment and requires very creative freehand work, which us stylist love to do! Using the latest technology from Wella, we
Feel confident this festive season with Nioxin, for t h i c k e r, f u l l e r l o o k i n g h a i r. Yo u c a n p i c k u p Nioxin products at Chic Boutique
are able to create amazing results. Balayage is the perfect way to give clients natural-look, sun-kissed highlights. Ombré is also a beautiful style – all the ends of your hair are coloured, but delicately blended from root to tip. CR: With balayage, there is no harsh regrowth that highlight can give. There are T h e C h i c B o u t i q u e experts recommend shades to fit every skin tone from icy white (from top left) to a soft honey blonde, everyone can have a B r i l l i a n c e M a s k , personalised hair colour that suits them. Enrich shampoo
Do you want to appear on Ask the Experts? Or do you have a question for our panel? Either way, email lisa. evans@bathchron.co.uk or call 01225 322274
9
A great outfit is all about finishing touches and as every savvy shopper knows, a well-chosen accessory is the simplest (and probably the cheapest) way to bring your wardrobe staples up to date. As Michael Kors says: “I’ve strawberry always thought of accessories as theLaser Lipo exclamation point of a woman’s outfit.” We love the new SS15 range at Accessorize on Union Street including the leather-look, structured Charlotte Work Bag in cornflower blue with luxe metallic detailing; the shimmering, holographic effect cross-body box bag; the regal-inspired Provence Statement Necklace bedecked with opulent indigo, lilac and green stones, and the stylish and striking round sunglasses with luxe golden elements
W
beauty
hen people think of liposuction it’s hard not to think about painful, expensive surgical procedures in a hospital that take weeks to recover from. NU U Laser & Beauty Clinic, newly opened in Bath, on the other hand, is offering a variety of non-invasive fat-reducing procedures that are as kind on your purse as they are on you. Their most popular treatment at the moment doesn’t even need to be done in the clinic, it can be done by you, at home, while you watch TV on the sofa. Their Home Lipo kit, which can be rented for £50 per week, is totally painless and effectively targets stubborn fatty areas. It works by combining two processes together (cavitation and radio frequency). After the cavitation handset disrupts and emulsifies the fat cells using ultrasound technology, the radio frequency handset stimulates the collagen
after
before 12
cryo freeze and cavitation and rf treatments
Liposuction that you can do yourseLf whiLe sitting on your sofa, watching tV.
production and strengthens, tones and tightens the skin structure. The combination of the two processes work hand in hand to achieve a winning beauty treatment with instant, permanent results and you can treat any of the following areas: lower and upper abdomen, inner and outer thighs, male chest, underarms, chin and jowls, hips , knees and cellulite. And as for in-salon fat reduction options, NU U has two other extremely popular treatments. If you want a procedure that involves nothing more than lying on a bed for 10 minutes while painless lasers immediately work away your flabby areas then try Strawberry Laser Lipo. This procedure incorporates laser beams that penetrate the fat layer and create pores in the fat cells. The cells leak and consequently shrink in size, then the lymphatic system removes that fat in the same easy way that fatty foods are digested. Of course you’ll need to commit to regular
17
◆ Full
design service
◆ Photography ◆ Copywriting
home Lipo
f o r c o a r s e h a i r, perfect setting gift box and SP Luxe oil, all by Wella and available from Chic Boutique
Chic Boutique Hair and Beauty Bath 11 Pierrepont Street, Bath, BA1 1LA 01225 282207 www.chicboutiquebath.co.uk
15
YOU'LL GET:
Rocking the LEATHER look
exercise and healthy eating to avoid the cells from ballooning again. Cardio exercise helps to burn the fat as energy and drinking a lot of water flushes the fatty liquids through the lymphatic system. It really is that simple. Another ground-breaking treatment that NU U offers is the Cryolipolysis-Freeze Sculptor that kills off fat cells by bringing them to a temperature just above freezing. This is another painless procedure that works towards eliminating up to 40 per cent of your body fat in your chosen area in one session. The removal of the fat cells is permanent, and does not damage any other cell in the body. The treatment doesn’t require any exercise at all so it’s perfect for people who have no time to dedicate to a gym membership. So if you’re looking for a painless fat-loss treatment that will get you looking great in no time at all, NU U has some fantastic options for you.
NU U Laser & Beauty Clinic Century House 4 Pierrepont Street Bath | BA1 1LE www.nuuavon.com 01225 336488
◆ Your
logo, address, website, social media and phone number prominently featured We'll just need to interview the people involved over the phone.
W
Who... OUR TEAM
are the W team?
lisa
craig
sian
editor
advertising
creative editor
lisa.evans@localworld.co.uk 01225 322274
craig.kilminster@localworld.co.uk 07939 497390
sian.david@localworld.co.uk 01225 322205
evans
kilminster
david
We are located at: Bath News & Media, Second Floor, Westpoint, James Street West, Bath BA1 2DA
10