LDI 2010

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Keynote Speaker: Brodie Kaster Brodie Kaster was born and raised in Southern California. Brodie began speaking at a young age in high school and continued to enhance his skills as he grew. Brodie has a passion for helping others. His high energy and enthusiastic outlook keeps student engaged and wanting more. He connects with his audience quickly and captures them in the moment. Through his speeches students have been inspired to make positive movements within their schools, communities, and even states! A unique aspect about Brodie is he is not only a speaker but a Professional Dancer as well. He developed his dancing career in college and was featured with UC San Diego on the ABC’s Dancing With The Stars. Brodie brings in his passion for dance, speaking abilities, and enthusiasm for students to create an experience that will awe and amaze, inspire and enthuse, and encourage and motivate.

Exhibitors: Our exhibitors would like to meet you! Be sure to stop by their booths during registration and lunch.

Phi Beta Lambda Phi Beta Lambda is the collegiate division of FBLA! Discover the true value of FBLA-PBL while building skills to be successful for your future. Stop by the PBL booth to find out how to make it a part of yours in the future!

www.capbl.org

Mighty Ducks Street Team The 2011 FBLA-PBL Sports Marketing Conference will be with the Anaheim Ducks on Friday, January 7 at the Honda Center. Representatives from the Mighty Ducks Street Team will be joining us this weekend. Visit the Ducks' booth at LDI to get a sneak peak of the event!

Southern California Edison – Mobile Energy Unit (MEU) The Mobile Energy Unit (MEU) showcases Southern California Edison’s programs and services through hands-on interactive demonstrations of how SCE customers can save money, conserve energy, and help the environment. Find some time to tour the MEU and to learn ways that you can save energy and take on energy-efficient approaches!


As always, we are guests at this hotel – and there are other guests staying here during our conference. Be respectful by keeping noise down in the halls and after hours, and by not slamming your hotel room doors. Demonstrate your professionalism at all times. Our positive behavior now will set the stage for a great SLC in April!


Conference Policies The Code of Conduct and curfew are strictly enforced. Only participants registered for the conference may enter the conference or lodging facilities. Students may not ―come and go‖ during the duration of the event. Students may not leave the conference facilities without the permission of their adviser. FBLA advisers work together to make sure the delegation adheres to accepted guidelines. All students need to understand that any adviser’s request for improved behavior must be followed. Advisers are encouraged to act on all transgressions by any delegates and to be sure that the delegate’s local chapter adviser is made fully aware of the violation. Keep cell phones OFF. It is not appropriate to get up and leave a session to take a call. All delegates are expected to fully participate in the conference. This includes attending all general sessions, meetings and workshops. It is also important for participants to display excellent standards of professionalism and attitude.

Conference Dress Code for members, advisers, and guests FBLA-PBL members and advisers should develop an awareness of the image one’s appearance projects. The purpose of the dress code is to uphold the professional image of the association and its members and to prepare students for the business world. Appropriate attire is required for all attendees—advisers, members, and guests—at all general sessions, competitive events, regional meetings, workshops, and other activities unless otherwise stated in the conference program. Conference name badges are part of this dress code and must be worn for all conference functions. For safety reasons, do not wear name badges when touring. Professional attire acceptable for official FBLA-PBL activities include: Males Business suit with collar dress shirt, and necktie or Sport coat, dress slacks, collar shirt, and necktie or Dress slacks, collar shirt, and necktie. Banded collar shirt may be worn only if sport coat or business suit is worn. Dress shoes and socks.

Females Business suit with blouse or Business pantsuit with blouse or Skirt or dress slacks with blouse or sweater or Business dress. Capris or gauchos with coordinating jacket/suit, worn below the knee. Dress shoes.

Inappropriate attire, for both men and women, includes: Jewelry in visible body piercing, other than ears Denim or chambray fabric clothing of any kind, overalls, shorts, skorts, stretch or stirrup pants, exercise or bike shorts Backless, see-through, tight-fitting, spaghetti straps, strapless, extremely short, or low-cut blouses/tops/dresses/skirts T-shirts, Lycra™, spandex, midriff tops, tank tops, bathing suits Sandals, athletic shoes, industrial work shoes, hiking boots, bare feet, or over-the kneeboots Clarification: Many women’s two-piece suits are Athletic wear, including sneakers currently designed so that they do not require a Hats or flannel fabric clothing blouse. Therefore, this will be accepted. In addition, Bolo ties sling-back shoes, open-toe shoes, and sleeveless Visible foundation garments dresses are accepted. Business casual attire includes polos, FBLA or school spirit shirts, jeans or khakis, or other similar attire. No sleeveless shirts or flip-flops allowed. 8

2010 California FBLA Leadership Development Institute - South


General Information Welcome to the 2010 Leadership Development Institute!

Table of Contents Keynote & Exhibitors Cover 2 General Information 1 Conference Schedule 2 Special Events 3 Workshops 4-7 Conference Policies 8 Hotel Map Cover 3 Workshop Grid Back Cover

Get ready to Suit Up for Success and prepare for another amazing FBLA year! You’re set to sharpen your image and develop the skills of an ace FBLA member. With a fantastic array of workshops, dynamic keynote speaker Brodie Kaster, a Competitive Event Practice Session, the March of Dimes Dance, and opportunities to network with members and your FBLA section and state leaders at the MOD Benefit Concert, there is no limit to the experiences that await you! We congratulate you on your decision to be here this weekend along with the best and most promising FBLA leaders from the Gold Coast, Inland and Southern Sections. Make the most of every opportunity this weekend. Your attitude adds to the energy which makes CA FBLA conferences so exciting, so iron your shirts and polish your shoes! Dress to impress, and we will see you suited for success! - CALIFORNIA FBLA CONFERENCE COMMITTEE

SAVE THE DATE! Friday, January 7

Anaheim Ducks Sports Marketing Event Honda Center

Saturday, February 26

Inland Section Conference Santiago High School

Saturday, March 5

Gold Coast Section Conference West Ranch High School

Saturday, March 5

Southern Section Conference TBD

April 14-17, 2011 State Leadership Conference Hyatt Regency, Santa Clara

Hyatt Regency, Irvine

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Conference Schedule Saturday, November 20 Leadership Sessions: Business Attire / *Evening Events: Business Casual Attire (See the Dress Code on Page 8 for appropriate Business Casual dress)

8:00am–10:00am

Registration

Grand Foyer

8:00am–5:00pm 8:45am–9:25am

Exhibit Booths Leadership Session 1

Grand Foyer

9:35am–10:15am Leadership Session 2 10:15am–12:45pm SCE Mobile Energy Unit

Parking Lot

10:45am–12:15pm Opening General Session & Lunch

Salon C

12:50pm–1:30pm 1:40pm–2:20pm

Leadership Session 3 Leadership Session 4

2:30pm–3:10pm 3:20pm–4:50pm

Adviser Meeting Conference Theater Advisers and Presidents Meetings

2:30pm–3:10pm 3:20pm–4:00pm

Leadership Session 5 Leadership Session 6

4:10pm–4:50pm

Leadership Session 7

5:00pm–7:30pm 7:30pm–10:30pm

*Chapter Dinner (On Your Own) *March of Dimes Benefit Concert

Garden Pavilion

(Purchase a wristband for admission for $4 at an exhibit booth)

10:30pm–11:30pm *March of Dimes Dance

Garden Pavilion

(Business Casual Attire with $2 Donation)

Midnight

Curfew

In Your Own Room

Sunday, November 21 Sunday Morning Events: Business Attire

8:00am–10:20am 8:00am–8:40pm

Competitive Event Practice Session Garden Pavilion Rocket Arena Saddleback

10:30am–11:15am Closing General Session 11:15am Hotel Checkout 12:00pm

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Garden Pavilion

Hotel Tour

2010 California FBLA Leadership Development Institute - South


Workshops Rocket Arena Leslie Chang, Gold Coast President Kathy Phan, Southern Secretary & Treasurer Back and better than ever, Rocket Arena is a fun, hands-on business simulation that challenges YOU to try your executive skills and test your innovative ideas. This team vs. team event is the perfect opportunity to hone your teamwork, communication, and leadership skills. Step up by leading your team to victory in this intense, supply chain style game or be fired! The number of participants is limited, so hurry in to experience Rocket Arena for yourself. Spreading FBLA Kristine Thai, Gold Coast Leadership Associate Want to increase your chapter's membership? Want to stop your current members from slipping away? Then, this is the workshop for you! Here, you can learn tips and suggestions to keep your FBLA chapter strong and active. The Art of Body Language Catherine Dang, Inland President Whether it is the firmness of a handshake, a look of the eye, or a flip of the hair, body language can take you a long way in the business world. Come to this fun-filled workshop to learn how to decode the body language of others and discover what your body language says about you! After this workshop you will come out ready to impress and gain influence on others! The Pen is Mightier Than The Sword Charles Aramayo, Inland Parliamentarian Writing projects and assignments can seem like such a hassle and chore at times, but when you break it down into the essentials it’s really simple! Written communications WILL be a part of your life, especially as an active member of FBLA! Learn all that you need in order to become an efficient and successful writer by establishing the basics of written communications!

Hyatt Regency, Irvine

Turn Hobbies Into Businesses Don Herman, Dale Carnegie of Orange County See examples of Southern California teens turning their hobbies into businesses by focusing on the Five Drivers of Leadership Development: Building Self-Confidence, Strengthening People Skills, Enhancing Communication Skills, Developing Leadership Skills, Reducing Our Stress and Worry. What’s Your Leadership Color? Tammy Cho, Southern PR Officer What type of leader are you? Are you debonair, on-task, open-minded, and organized? Or do others perceive you as dull, stubborn, lazy, stuck-up, and manipulative? Learn to balance your leadership styles and become the best leader you can be! Working My Way Through College Representative from a Temporary Job Placement Agency Is financial aid not enough to cover your college tuition, books, and housing? Don’t fret – stop by and learn how part-time jobs can help pave your way through college. Your Answer to Everything Alex Chen, State Secretary-Treasurer Let’s face it, we all have problems. The variation in how each person deals with problems make us different people. But what happens when you have a problem that you just have no idea what to do? Take this process, and apply it to everything. Got a nuisance? Need something? Lost? Just plain have a problem? Come learn something you will be able to apply to the rest of your life!

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Workshops Game Changers Ally Fitzgerald, Southern Parliamentarian This workshop will address the need for compassion at both the corporate and personal level. Attendees will be introduced to specific charities that need the help of students, instructed on how to overcome common challenges that often hinder volunteerism, and given suggestions about recruiting others to become involved in positively shaping our communities. Ice Breaker's Ice Breaker Nami Mottaghi, Inland Historian Come and enlighten yourself on the various types of ice breakers and when to use the appropriate one! This workshop is filled with fun and games! Meet new people and make your very own ice breaker! This is not one workshop you will want to miss out on! Keep Members Coming Back for More! Meha Merathe, Southern Partner with Leaders Do you feel like members do not come to general meetings because they get tired of hearing the same boring thing at every time? Come to this workshop, and learn how to make your general meetings more exciting by showing and telling your members how FBLA will benefit them in the future!

Marketing FBLA - "Clean Up on Aisle 12!" Adrienne Denges, Inland Partner With Leader Is your marketing strategy a little out of practice? The way you present this organization will make a world of difference in its future! Check out the workshop on Marketing FBLA to hear great tips on poise, emphasis, appearance, ambassadorship, and more! Nailing the Job: Interviews and a Resume Lavanya Jawaharlal, Gold Coast Leadership Associate Do you have a dream job? Do you want to nail the interview and blow away your future bosses with a superb resume? Then come to this workshop! You will learn the skills needed to create a mind-blowing resume and how to give the perfect interview! New Perspective: Globalize Ava Chang, Gold Coast VP of Membership How does international business and globalization affect your life? How can your future self be successful in this environment? Come see how you can apply the changes occurring in the world right now to your own life to make yourself more knowledgeable and have better perspective.

California Phi Beta Lambda presents‌

The Random Workshop: Preparing for the Unexpected! Dheemanth Manjunath & Diana Truong, State VPs of Membership and Members of California Phi Beta Lambda, the Collegiate Division of FBLA The RANDOM workshop is back! All of the same fun elements are still around like meeting random people, learning random skills, eating random snacks, winning random prizes, and having loads of random fun! Join the 2010-2011 California PBL State Officer Team for a roller coaster of knowledge and fun! We'll teach you how to prepare for the unexpected and equip you with a plethora of skills and activities to save you from chaos! Join us for 40 action packed minutes of random knowledge, random networking activities, random food, and most importantly, RANDOM FUN, and you too will be prepared if disaster strikes!

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2010 California FBLA Leadership Development Institute - South


Special Events Adviser Meetings Come meet other advisers, network, and share ideas on how to make your chapter successful. Information on upcoming events and programs will also be discussed. Please come with ideas, questions, and feedback on both LDI and FBLA in general. Adviser Meeting (Session 5) New Advisers and Presidents Meeting (Session 6) Experienced Advisers and Presidents Meeting (Session 7)

Holiday Mail for Heroes California FBLA has brought the Holiday Mail for Heroes project, sponsored by the American Red Cross and Pitney Bowes, to LDI! Take the opportunity to spread the holiday cheer to the nation's armed forces serving overseas and express appreciation for their service by writing thoughtful holiday cards. Stop by Quail Hill anytime on Saturday to write your card. Art supplies and holiday cards will be provided!

March of Dimes Benefit Concert Rock with talented young bands and singers at the March of Dimes Benefit Concert! Join us Saturday night from 7:3010:30pm for an exciting lineup of local youTube musicians as they sing and play in support of the March of Dimes. Stop by an exhibit booth during the conference and purchase your wristband for admission for only $4! Don't miss out! All proceeds will go to the March of Dimes.

March of Dimes Dance In the nearly 40 years FBLA-PBL has been united with the March of Dimes, FBLA-PBL has consistently ranked as the top organization fundraising partner, raising over 15 million dollars. The mission of the March of Dimes is to improve the health of babies by preventing birth defects, premature birth, and infant mortality. Join the cause and save babies by attending the March of Dimes Dance! Donate $2 to dress casual to the dance!

Competitive Event Practice Session What makes the difference between competing at SLC and winning at SLC? Preparation and basic training! Come get whipped into great mental shape Sunday morning at the Garden Pavilion and learn the tips and tricks to suit up for success in competitions. Hyatt Regency, Irvine

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Workshops www.cafbla.org - A Web 2.0 Networking Site! Sue Christensen, California FBLA Communications Manager Take a tour of the new California FBLA web site and learn about all of the new tools available to members and chapters. From blogging to social networking to automated calendar reminders sent to your email address—find out what the new site has to offer and how you and your chapter can take advantage of it. Also, find out why our site provides a networking tools solution to school chapters in full compliance with federal Internet Safety laws for minors— something that other social networking sites cannot claim. (Adviser Workshop) An Essential Guide to Networking Steven Pervez, Gold Coast PR Officer Socially awkward? Need more friends to climb the social ladder? Stop by this workshop for an insightful look into networking. Come learn about first impressions, the undisclosed meaning of your body language, and sharpening your image by becoming an outgoing individual. Remember, flashing a smile can make all the difference! Bending Reality Timothy Sung, Gold Coast SecretaryTreasurer This is a hands-on demonstration and beginner's course for familiarizing oneself with the basics of Adobe Photoshop CS3 and Windows Moviemaker. These skills will be useful whenever photo or video editing is needed and will come in handy for a variety of occasions, such as creating school video projects, editing photos, or just for having pure fun.

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Building a Professional Website with Ease Brendan Le, Southern Vice President Google Sites is an easy way to create secure web pages for intranets and team projects. With an extensive collection of useful templates and an easy-to-use site interface, there is no prior knowledge of coding or HTML required! Get on board and learn how quick and easy it is to create a professional and impressive website that is guaranteed to be eye-catching! Career in the Electric Industry including “Emerging Technologies” Rhonda Adams, Government Affairs Josie Young, Business Analyst Southern California Edison The ―Go Green‖ movement is taking over the nation and the globe, and one of the companies leading this phenomenon is Southern California Edison! Come learn about energy efficiency, and various careers in the electric/energy industry and in Edison. Competition 101 Jennifer Tran, Gold Coast VP of Activities Have you ever felt overwhelmed by quickly approaching competition deadlines? At your Section Conference, were you lost and uncertain about what to do? Competition 101 has the answers to all your competitionrelated questions and concerns. This workshop will cover basic competition information, studying tips, and more! Creativity 101 Janki Kaneria, Inland VP of Programs Does creativity elude you? Come to my workshop, and I will give you tips and tricks on how to kick back and let the creativity flow through your fingertips. I will show you how to take creativity to a whole new level, and use it to get you noticed and succeed.

2010 California FBLA Leadership Development Institute - South


Workshops Culture Couture Cameron Khansarinia, Inland Partner With Leader Learn how to make future partnerships, relationships, and business deals abroad more successful. This workshop will not necessarily show the cultures of every nation in the world, but it will give you the tools for you to obtain that information. Come and make your future international business endeavors a smashing success! De-Stress for Success C.C. Gong, Southern President This fun, interactive workshop will arm you with the strategies necessary to dominate high school and life without stress, allnighters, homework overload, and nervous breakdowns! Dinner for Dummies Natalie Nguyen, Inland Secretary Are you ready for that romantic candlelit dinner with...your FUTURE EMPLOYER or ADMISSIONS OFFICER? Learn how to dress to impress and dine with confidence! Attend this exciting workshop to learn about business etiquette! Don’t Freak, Learn to Speak! Alap Patel, Inland VP of Communications and Technology Come learn the basics and advanced public speaking techniques to make you and your presentation simply the best! With fun games, mnemonic devices, and presentation suggestions, this workshop will make public speaking a breeze! Bring your confidence and enthusiasm because you’re going to leave READY TO SPEAK!

Hyatt Regency, Irvine

Entrepreneurship: A Pathway to Success Sue Coupland, Lompoc FBLA Adviser Look for solutions instead of excuses! Come learn about ways to prepare students for success by developing an entrepreneurial mind-set. Entrepreneurship programs are exploding on college campuses throughout the nation. Let's join them in training our students in entrepreneurship. (Adviser Workshop) "Faster to the Finish!" Dylan Cheng, Inland Partner With Leader It’s the midnight before the big project is due and you find yourself struggling to finish it, there's just not enough time. Need tips and tricks to increase the amount of time you have in a day? Stop by this workshop and learn how to speed read and successfully decrease sleeping hours. If 24 hours in a day is not long enough for you then come learn how to speed up to the finish! FBLA Helps Others Suit Up for Success Marlo Kirkham, Community Resources Manager, Working Wardrobes Join Working Wardrobes and learn about a fantastic community service opportunity and program. Sign up to have your chapter partner with local business, chambers, rotaries, etc. to help in collecting professional clothing and accessories for men and women in need. Financial Literacy Project, As Easy as 12-3! Diana Martinez, Consumer Credit Counseling Consumer Credit Counseling of Orange County will offer a workshop on our new state project, Financial Literacy. Learn how you and your chapter can successfully complete this project in time for FBLA State! Don’t miss out on a chance to get ahead on the great project!

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2010 LEADERSHIP DEVELOPMENT INSTITUTE: SATURDAY Salon B

Salon C

Salon D

Salon E

8:00 - 10:00am Session 1 8:45 - 9:25am

Saddleback

Trabuco

Pelican Hill

Shady Canyon

Conference Theater

Woodbridge

REGISTRATION - GRAND FOYER Keep Members Coming Back for More! Keep Members

Session 2 Coming Back for 9:35 - 10:15am More! 10:15 - 10:45am 10:45 - 12:15pm 12:15 - 12:45pm

Don't Freak, Learn to Speak!

An Essential Guide to Networking

Marketing FBLA: The Pen is Clean Up on Aisle Mightier Than the 12 Sword

Nailing the Job: Interviews and a Resume

Spreading FBLA

Don't Freak, Learn to Speak!

An Essential Guide to Networking

Marketing FBLA: The Pen is Clean Up on Aisle Mightier Than the 12 Sword

Nailing the Job: Interviews and a Resume

Spreading FBLA

MOBILE ENERGY UNIT and EXHIBITOR EXPLORATION - PARKING LOT and GRAND FOYER OPENING GENERAL SESSION LUNCH - SALON C MOBILE ENERGY UNIT and EXHIBITOR EXPLORATION - PARKING LOT and GRAND FOYER

Session 3 12:50 - 1:30pm

Careers in the Electric Industry

Building a Professional Website with Ease

Session 4 1:40 - 2:20pm

Dinner for Dummies

Building a Professional Website with Ease

Session 5 2:30 - 3:10pm

Dinner for Dummies

Working my Way through college

Session 6 3:20 - 4:00pm

The Random Workshop

What's Your Leadership Color?

Session 7 4:10 -4:50pm

The Random Workshop

FBLA Helps What's Your Others Suit Up for Leadership Color? Success

Faster to the Finish!

Bending Reality

The Art of Body Language

Creativity 101

Faster to the Finish!

Bending Reality

The Art of Body Language

A New Web 2.0 Networking

Your Answer to Everything

Game Changers

Your Answer to Everything

Game Changers

Entrepreneurship: A Pathway to Competition 101 Success

Rocket Arena

5:00 - 7:30pm 7:30 -10:30pm 10:30 - 11:30pm Midnight

New Perspective: Globalize

Competition 101

De-Stress for Success

FBLA Helps New Perspective: Culture Couture Others Suit Up for Globalize Success

Adviser Meeting

De-Stress for Success

Culture Couture

Ice Breaker's Ice Financial Literacy Breaker

New Advisers and Presidents Meeting

Turn Hobbies Into Businesses

Creativity 101

Ice Breaker's Ice Financial Literacy Breaker

Experienced Advisers and Presidents Meeting

CHAPTER DINNER (on your own) MARCH OF DIMES BENEFIT CONCERT (GARDEN PAVILION) MARCH OF DIMES DANCE (GARDEN PAVILION) CURFEW (in your own room)


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