The Gem October 2024 by Greater Coachella Valley Chamber of Commerce

THE GEM

THANK YOU FOR THE MAJOR SPONSORSHIP PROVIDED BY CG V LAQUINTA CHAM B RE EST 1950

The Greater Coachella Valley Chamber of Commerce (GCVCC) was created in 2016 in cooperation with the former Coachella, La Quinta, Cathedral City and Indio Chambers, along with the Cabazon Band of Mission Indians and Twenty-Nine Palms Band of Mission Indians. It enhances and significantly improves the way businesses interact with each other and the community in the entire Coachella Valley. As a Regional Chamber, the GCVCC delivers services and benefits to its members on a scope not seen before in the area.

GCVCC LA QUINTA

83040 AVENUE 42 LA QUINTA, CA 92253

CHAMBER BOARD OF DIRECTORS

JEFF FISHBEIN, CHAIR l FISHBEIN REAL ESTATE GROUP / COLDWELL BANKER REALTY

ALISON HENDRIX l NBC PALM SPRINGS - UNIVISION

ANGELIQUE ONTIVEROS l DESERT ARC

CHRIS LITTLE l DESERT JET

EILEEN DIAZ l CAMEO PALMS

MIKE WILLIAMS l CAPITIS REAL ESTATE

STEVE WEINER l COLDWELL BANKER REALTY

ROSHAN PATEL l JNS NEXT

GINA REYES l POSTAL CONNECTION

The Gem is produced by the Greater Coachella Valley Chamber of Commerce.

The Gem is an official publication of the GCVCC. Circulation: Approximately 20,000. Distributed free to all residents, Chamber members and businesses in La Quinta.

To advertise please call (760) 347-0676. Please Note: The opinions and views expressed in all editorial material are those of the writer or person interviewed and are not necessarily those of the GCVCC, its Board of Directors, or the advertisers in The Gem. The GCVCC endorses no person, political candidate or opinion unless specifically stated. The Gem reserves the right to reject certain advertising submissions. For a list of advertising standards, please contact staff. The Gem reserves the right to edit all submissions for grammar, length, and questionable content. Advertisers please note that colors may look slightly darker, or slightly lighter due to variables in the printing process. Questions or comments? Email us at info@GCVCC.org or call (760) 347-0676.

CHAIRMAN’S MESSAGE

By: Jeff Fishbein Chairman of the La Quinta Chamber of Commerce

Greetings, La Quinta Businesses and Haunting Spirits. As the cool fall breeze rolls in and Halloween approaches, it’s the perfect time to celebrate the bewitching successes of our community this year. October brings exciting new developments that continue to enchant, solidifying La Quinta’s growing reputation in the Coachella Valley.

Honoring Our Spooktacular Successes

A key highlight this year was the 2024 State of the City, Business Awards, and Expo, where we gathered to celebrate the ghoulishly great contributions shaping La Quinta’s bright future. A big congratulations to Stuft Pizza Bar & Grill, named Business of the Year, and Lifestream Blood Bank, recognized as Non-Profit of the Year. These organizations exemplify the values of excellence and service that make La Quinta such a magical place to live and work.

Brewing Excitement for the Future

As we look forward, we’re thrilled to see our local businesses and restaurants reopening, breathing new life into our streets. Like a phoenix rising from the ashes, La Quinta’s spirit is stronger than ever. Let’s continue to support our favorite local haunts as we move into the bustling season ahead, ensuring La Quinta remains a vibrant and thriving hub for both residents and visitors.

Strengthening Our Community

October also marks the end of Hunger Action Month, a powerful reminder of the magic we create when we unite as a community. Partnering with FIND Food Bank, The City illuminated City Hall and our roundabouts in orange, casting a warm glow across the city while raising awareness for those battling food insecurity. Let’s carry this spirit forward, staying engaged in efforts that strengthen our community.

As we creep toward the end of the year, new opportunities will arise for all of us to make a difference. Let’s continue working together to ensure La Quinta remains a hub of growth, innovation, and community spirit—not just during Halloween, but all year round.

Thank you for your unwavering dedication. Have a fang-tastic Halloween!

Jeff Fishbein, a REALTOR affiliated with Coldwell Banker Realty, the desert’s premier real estate firm, boasts an impressive track record of assisting both home sellers and buyers. Garnering a 5 Star rating on Zillow.com, Jeff has earned widespread acclaim forexceptional service. Embracing the motto, Not the BIGGEST Realtor, but the BEST, Jeff consistently demonstrates his unwavering commitment to excellence in the real estate market.

Stuft Pizza Bar and Grill Looks Back on 20 Years of Success

Story by: Kyle Radke

Stuft Pizza Bar and Grill, with locations in La Quinta and Palm Desert, is celebrating its 20th anniversary in the Coachella Valley. But the story of this now-iconic brand began back in the late 1970s.

“My parents opened their first Stuft Pizza in Cerritos, California,” said owner John Bertram. “Before that, they were perfecting their pizza dough and sauce recipes. They later opened two more locations in the LA area.”

Eventually, the couple moved to San Clemente, where they began franchising and phased out of operating their own restaurants.

“Fast forward to the early 2000s: my parents decided to move from San Clemente to La Quinta. We’d been coming to the desert as a family on weekends and vacations our whole lives, so it made sense for them. Twenty-plus years ago, the Highway 111 corridor in La Quinta, from Washington to Jefferson, was very different. Restaurant options were very limited, so they were driving all the way to The River or El Paseo for dinner,” he said.

After a year and a half, Bertram’s father heard about the development at Old Town La Quinta. “I was still in college, majoring in Industrial Technology, and my sister was pursuing other interests in the LA area. My dad met with the owner and developer of Old Town and approached my sister and I, asking if we wanted to consider bringing a Stuft Pizza

concept here. I ended up working at a few franchise locations to gain hands-on experience,” Bertram said.

While pizza is the signature offering, Stuft Pizza also provides a wide range of upscale fare. “From the start in La Quinta 20 years ago, Dad didn’t want to be just another neighborhood pizzeria — unlike most franchises. It can be a bit confusing for those unfamiliar with the restaurant,” he explained.

Bertram notes that the valley’s older demographic shifts prime dining times from early evening to late afternoon, leading to a happy hour that extends from 3 p.m. to 6 p.m. daily. “It’s not your typical bar food menu. We offer over 30 items in portions akin to small dinner plates — like a New York steak with veggies, fresh salmon, or our ahi tower — which

is a full meal, not just a few small pieces of ahi like many places serve. We’re a little more generous and we’re just super invested in the community. I’m at one or the other (restaurant) most days of the week and you are almost certain to find my Dad, with the locals, for lunch daily. Of course, my family loves getting Stuft brought home all the time and my Mom lets my Dad know when she doesn’t feel like cooking dinner, the real chef in the family! So most days we’re around.”

Recently, while the La Quinta location has undergone major renovations, improvements have been made at the Palm Desert location as well. “We’ve

rebuilt two fantastic patios with over a hundred seats outside. It’s a significant upgrade and has made the space much more efficient.”

Like most valley businesses, Stuft Pizza faces the challenge of a summer population dip. “We stay open every day, with the same hours year-round. This commitment has been crucial to our success, as people know we’re always here. We’ve maintained this consistency since we opened, even during the slow, scary periods in the first two or three summers,” he said, adding, “I think it’s really difficult for new businesses that come into the valley who aren’t familiar with the desert’s economy.”

Bertram says it’s too early to tell if his children will carry the business forward into a third generation. “I think it would be tremendous to see our brand flourish for years to come. I would love to be able to share the passion with one or both of my kids. Maintaining a family-owned and operated business in this day and age seems more and more rare. I have a boy and a girl, both teenagers. Very similar to my sister and me growing up. Of course, growing up at the beach was very different from the desert. When my kids get to the beach, they could stay there all day. Golf has been a common theme, whether in San Clemente or La Quinta. The summers in the desert force a lot of indoor activities, and luckily our kids have really taken a passion for basketball and volleyball. At this point,

the kids do not have jobs…but my son, in particular, has shown interest in making pizzas and bussing tables. I could see both having an interest very soon in learning the business. The future is bright, and we tend to strategize all aspects of our business for the long term,” he said.

“The business over the 20 years in the desert has evolved tremendously,” said Bertram’s father, Jack. “We opened in La Quinta with the aspiration to go from a traditional counter-service pizzeria operator in the 70s, 80s, and 90s to creating a pizza bar & grill concept that truly offered something for everyone. The attention to detail on the food offerings, bar, and wine program has far exceeded my expectations. What is most rewarding over the years is the people. We have so many employees (175+) who have been with Stuft for 18 years, and most have been with us for over 5 years. Our people are what make Stuft unique and attract and keep our customer base coming back time after time. It has been very fun to see Stuft become an institution in the desert.”

Stuft Pizza was awarded Business of the Year at the 2024 La Quinta State of the City, Business Awards, and Expo. The event is presented by the Greater Coachella Valley Chamber of Commerce in partnership with the City of La Quinta.

Stuft Pizza will hold a week-long 20th Anniversary Celebration in late October.

Para Karate Replaces Disability with Ability

Story by: Sherry Barkas

Inside a small suite in the LG Steakhouse shopping center is a place of opportunity where anyone with physical and emotional challenges can thrive and build self-confidence and friendships in a supportive and respectful atmosphere where the word “disability” is replaced with “ability.”

“Here, we are all one,” said Sensei Tamara Canedo-Lifschutz, a La Quinta resident who teaches para-karate at the nonprofit she started, Seiden-Juku. When athletes pass through the doors of Seiden-Juku, all labels come off, she said.

Para-karate athletes are toddlers to seniors. They are paraplegic, blind, autistic, have cerebral palsy, Down syndrome, epilepsy – “so many different walks of life,” Canedo-Lifschutz said. They are the people who otherwise may not have the opportunity to learn and compete in karate or any sport and whose physical and emotional issues create many challenges, she said.

Seiden-Juku programs teach self-control, self-discipline, focus, respect and how to act loving, she said. Some have anger issues when they come in because they’re nonverbal and have a hard time communicating, but she can help them work through and manage or overcome those issues.

In July, Seiden-Juku hosted the firstever Coachella Valley Para-Karate Tournament in Rancho Mirage, with

48 athletes 4 to 79 years old participating. Canedo-Lifschutz intends to make the tournament an annual event, saying it was a first for all who participated. Medals were awarded to those who earned them.

“We have different groups that we work with, and it’s just fun to see them work together and work as one,” said CanedoLifschutz, whose passion and enthusiasm for what she sees the athletes accomplish is infectious.

“In here what matters is the love and respect we give one another. That’s what defines us, and what makes us even greater is the mindset that they learn within these walls,” she said.

Not Just for Para-Karate

Para-karate classes provide the same physical and emotional benefits as other martial arts programs, giving the athletes a sense of focus, control and release. The difference is, most of the participants face physical and emotional challenges that can make their successes harder to attain, she said.

Seiden-Juku’s para-karate programs reach different needs through partnerships with a variety of organizations, including:

• Ezekiel’s Gift of Love Coachella Valley Down Syndrome Foundation, working with children and adults of all ages.

• Desert Recreation District Adaptive Karate in Indio, with programs for children and adults with special needs.

• The Barbara Sinatra Children’s Center, where victims of abuse learn self-defense.

• Jewish Family Service of the Desert

• Coachella Valley Foster Care, teaching karate and mindset healing to foster children.

• Corazon de Vida, a special needs para-karate program for children and adults at an orphanage in Mexico.

“We’re so blessed to have different organizations that we work with,” Canedo-Lifschutz said.

She and her sister, also a sensei, launched a “Youth Empowerment” program at The Barbara Sinatra Children’s Center in Rancho Mirage in 2020, during COVID. “The Barbara Sinatra center helps kids that have been victimized sexually, mentally, and there’s a very high percentage for whom that abuse stems from family,” she said. “Then COVID hit, and now they’re obligated to stay at home with those people who may be their abusers.”

The program was launched via Zoom and included a psychologist.

“It was remarkable because some of those kids in our class are victims of rape and molestation, and as young as 4,” Canedo-Lifschutz said.

The program started with 15 youth and went throughout the year. It was so successful more parents wanted their kids involved. So, Canedo-Lifschutz and her team shifted to 10- to 12-week sessions to be able to rotate in more children.

Jewish Family Service of the Desert has since become a partner with SeidenJuku, bringing more psychologists and counselors to the Youth Empowerment Program which continues to grow with different organizations that refer kids in foster care, abused, suicidal and depressed children.

Impactful Changes

Canedo-Lifschutz has been involved in karate since she was 3, when she was taught by her father. She has been teaching the sport on her own for about 15 years and para-athletes the last 10 years.

She was trained to be a financial adviser and worked with a local company but never felt that career hat was a good fit. Her passion was karate and when her dad got sick with dementia, she helped him with his martial arts dojo in Indio. While she had a more lucrative future as a financial adviser, her bosses saw how Canedo-Lifschutz would light up teaching para-karate and urged her to follow her passion rather than stay in a job that may pay well but not stimulate her.

“For me that was like an aha moment of what is greater in life, the riches of dollar wealth or internal purpose,” she said.

She has been trained and mentored by the coach for Team USA Para-Karate program, Sensei Jeff Kohn, who recently came to La Quinta to mentor some of Canedo-Lifschutz’s team.

“It’s so impactful” to see the changes in students as they grow and learn and become more confident and comfortable with other people.

Canedo-Lifschutz said it’s just as poignant to see parents witness their children’s changes and accomplish things they and their kids didn’t think were possible.

“In here, it’s either we’re all laughing and joking around or we’re all sobbing and crying, celebrating someone else’s victory,” she said.

Watching their children participate in a recent para-karate session at SenseiJuku, Casey Bowen and Lori Enrough couldn’t hold back their pride when talking about the changes they have seen in their sons.

Bowen has seen his 11-year-old son, Kyle, who has autism, learn to accept loss with grace rather than anger.

“It’s amazing to see how he goes to his opponent and shakes his hand now,” he said. “That’s been one of the biggest changes.”

Enrough has seen her son, Matt, become more compassionate and outside the studio, more willing to help her out at home.

Seventeen years old and autistic, Matt participated in his first tournaments this year and won gold medals in both, Enrough said.

When he saw that another athlete was upset at losing, Matt went over and consoled him.

“That to me meant more (than the medal) because he was trying to console his friend and was so compassionate,” Enrough said.

For more information about enrolling in Seiden-Juku’s programs or donating to the nonprofit, call (760) 625-8381 or email sedenjuku@gmail.com.

Pillar of the Community

Do you know someone who has gone above and beyond to make a difference in La Quinta?

Check out the City’s updated Community Awards Program and find out how you can help us recognize our “Gems of the desert.” Visit the link below for more information on the new award categories and how to nominate a dedicated community member.

The new Community Awards Program includes the Pillar of the Community, Distinguished Citizen, Junior Inspiration and Youth Achievement, and Community Service Award. Contact the Community Services Department for more information.

For more information scan the QR code provided.

The Old Town La Quinta Certified Farmers Market Returns Bigger and Better Than Ever

Story by: GCVCC Staff

The crisp autumn air and the promise of bountiful harvests herald the return of a beloved Coachella Valley tradition – the Old Town La Quinta Certified Farmers Market. Mark your calendars for October 6th, because every Sunday from then until May (excluding Easter), this vibrant market will be brimming with fresh, local produce, unique artisan goods, and a welcoming community atmosphere.

We had the pleasure of speaking with Dylon Capraro, a member of the Farmers Market Team for Coachella Valley Certified Farmers Markets, who shared exciting details about the upcoming season. “We’re thrilled to be back open in Old Town La Quinta,” said Capraro. “This year promises to be particularly special, with a focus on creating a fun experience for all ages.”

Festive Fun for All

Get ready for some spooky cheer! October 20th will transform the market into a Halloween-themed extravaganza. Children are encouraged to dress up in their favorite costumes and enjoy the

pumpkin patch. The following week on October 27th, the market staff will join the fun by coming in costume and handing out treats to youngsters in their Halloween attire.

Fresh Finds and Familiar Favorites

The market boasts a mix of returning vendors and new additions. Dylon highlighted some of the key players to look out for:

• Sage Mountain Farm: This vendor offers the finest quality fresh and locally sourced meat.

• Raul Family Farm: They’ll be bringing their unique offerings to the market exclusively on Sundays, along with a pumpkin patch for the Halloween season on October 20th.

• Springs Hill Cheese: Indulge in their selection of artisanal cheeses.

• Chaupain Bakery: A local favorite, this bakery is known for its delicious pastries, with new creations sure to tantalize your taste buds.

Supporting Local and Cultivating Community

The Old Town La Quinta Certified Farmers Market is much more than just a place to shop. It’s a hub for the community, fostering connections between local farmers, artisans, and residents. Dylon shared that “last year alone, our markets injected millions of dollars into the local economy, directly supporting small businesses.”

Beyond the Market:

The market experience extends beyond the stalls. Visitors can participate in invigorating yoga sessions to start their day or savor a cup of coffee and fresh pastries while soaking up the atmosphere. Explore the charming shops of Old Town La Quinta, engage in conversation with the passionate farmers, and treat yourself to a delicious lunch at one of the area’s many restaurants.

Shop Local, Shop Small

By choosing to shop at the Old Town La Quinta Certified Farmers Market, you’re not just making a delicious and healthy choice for your family, you’re also supporting the local economy and contributing to a vibrant community.

Stay Connected:

Want to learn more about the market and its offerings? Follow them on Instagram at OldTownLaQuinta or check out their Yelp page. You can also visit their website at cvcfm.org for detailed information, upcoming events, updates and information.

So, mark your calendars! The Old Town La Quinta Certified Farmers Market is all set to become your new favorite Sunday tradition. Come experience the bounty of the Coachella Valley, connect with your community, and embrace the spirit of fall!

October has arrived, bringing with it welcomed relief from warmer temperatures, a new season of events and the return of the Farmers Market to Old Town every Sunday through May.

This month, our City Council will hold its first study session on the new Strategic Plan.

Unlike a General Plan, which sets policy and zoning guidelines, a Strategic Plan serves as a roadmap for the future. It includes 13 Focus Areas and goals and outlines measurable steps needed to achieve the benchmarks. The Plan is reviewed quarterly, and as each goal is met the document is updated with an ability to add Focus Areas as the City’s needs and priorities change.

The Strategic Plan has been a collaborative effort of City staff in every department

UPCOMING EVENTS

Mission LQ: Rocket Launch

Saturday, October 5, 8-10 a.m.

Location: SilverRock Park, 51900 SilverRock Way

Have you ever wanted to build a launchable rocket and experience the thrill of watching it soar? At “Mission LQ: Rocket Launch” novice and experienced rocketeers ages 6 years and up can learn, build, and launch small power rockets for free. Contact Erika at 760-777-7093 or the Wellness Center front desk at 760564-0096 for more information.

Certified Farmers Market

Sundays, October 6 through May, 8 a.m. – 1 p.m.

Location: Main Street, Old Town La Quinta

The Certified Farmers Market returns to Old Town on Sunday, October 6. Come load up on fresh locally grown and produced fruits, vegetables, eggs,

CITY MANAGER’S

By: Jon McMillen, La Quinta City Manager

and is reflective of input we received from our residents who attended the Community Workshop in February and a Community Outreach meeting in April. In August and September, it was presented to our various commissions for their input as well.

The Plan’s 13 Focus Areas are:

• Implement the Reenvision Highway 111 Plan

• Address IID Lease Expiration & Equipment Needs

• Underground Utilities

• Be a Leader in Sustainability

• Exemplary Public Safety

• Marketing and Tourism

• Broaden Community Involvement

• Continue to Address Affordable Housing Needs

• Expanding La Quinta’s Boundaries

• Expand Art in Public Places

• Preserve La Quinta’s History

• Enhance Health / Wellness and Recreation Amenities

• Economic Development

flowers, honey, gourmet chef-prepared foods, one-of-a-kind Artisan goods and more, every Sunday through May, except Easter. For more information, call Christiana Green at 951-551-6233.

Neighborhood Watch

Thursday, October 24, 10:30-11:30 a.m.

Location: City Hall, Study Session Room

This will be a joint meeting with Cal Fire and the Riverside County Sheriff’s Department. Fire’s presentation will be about the importance of having working smoke alarms in the home. Sheriff’s deputies will talk about the dangers of driving under the influence and golf cart safety tips. For more information about the meeting, contact: Sally Shelton at sally_shelton@aol.com.

Health and Wellness Day

Wednesday, October 23, 9 a.m. – 12 p.m.

Location: Wellness Center, 78450 Avenida La Fonda Free flu shots and health screenings will

Some can take five years or less to achieve, while others, which we consider our “big rock” or more extensive items, may take 20 years or longer. Others, like public safety and sustainability, have been achieved but we are constantly working to maintain and improve our level of service.

The Strategic Plan study session is scheduled for October 1 as part of the regular City Council meeting, which starts at 4 p.m. at City Hall. This is an open meeting and all are invited to attend and comment.

If you can’t make it to the meeting, you can livestream or watch the video online at www.laquintaca.gov/livemeetings or www.laquintaca.gov/pastmeetings.

be offered at the Wellness Center for Health & Wellness Day. Appointment required.

Save the Date

Veterans Recognition Ceremony

Monday, November 11, 9 a.m.

Location: City Hall Courtyard

Join us as we honor La Quinta residents who have served or are serving in the military and recognize the sacrifices of all service members. Parking is available in the north and south parking lots. Seating is on a first-come, first-served basis.

CITY UPDATES

Capital Improvement Program Projects

Street Improvement Projects: Slurry and pavement repair are planned at the following areas from now through December: Seeley Drive and Forbes Circle, Fred Waring Drive, Cactus Flower and Sunflower Neighborhood, Calle Cadiz and Calle Fortuna, Seasons

Neighborhood, Sagebrush Avenue, Date Palm Drive, Bottle Brush Drive, Saguaro Road, and Seasons Way.

Eisenhower Retention Basin Slope Repair:

Construction includes repairing the slopes at the retention basin on the west side of Eisenhower Drive, between Avenida Fernando and Coachella Drive.

SilverRock Temporary Golf Cart Path Paving:

The temporary golf cart paths and driving range parking area will be paved to mitigate dust issues. Construction will be done when the course is closed, between October 1 and November 1.

City Hall Roof Repair

Construction continues and consists of repairing the main section of the pitched roof on the east side of City Hall and the pitched roof above the Council Chamber. The work includes removal of the existing tile, replacing the roof paper, replacing plywood and broken tile as needed, and reinstalling the existing tile.

CV Link

Construction of the CV Link is expected to be substantially complete by the end of this year, including the near two miles that runs through La Quinta on the south side of the stormwater channel levee, from the east side of Washington Street to the promontory just east of Jefferson Street, where the 40-mile pathway connects to Indio. The Coachella Valley Association of Governments (CVAG) is overseeing and paying for construction of the CV Link, a multi-modal pathway for cycling, walking, jogging and low-speed electric vehicles such as golf carts, that will run through much of the Coachella Valley. The Cities of Rancho Mirage and Indian Wells opted out of CV Link. CV Link will provide a connection to the Arts and Music Line, which will come down Avenue 48 and connect La Quinta to the cities of Indio and Coachella. The project has received $36.5 million in state funding for its construction, which is planned to start in 2025.

COMMUNITY SERVICES

Online registration available at LaQuintaCA.gov For more information, please call (760) 564-0096.

WELLNESS CENTER

Creative Wellness Indoors Ballroom, Latin, Swing 6 – 7 p.m. T

Physical Wellness

Mat Pilates

Personal Trainer (by appt.)

Yoga Flow (with Billee)

Social Wellness

Social Bridge,

$4 fee– call Pat (760) 771-2261

Mah Jongg “American;” $2 fee 12:30 – 3:30p.m. T

Mexican Train Dominoes; 1 – 4 p.m. W $2 fee

Quilting for Good Times

(volunteers) Corn Hole Toss

Workshop: Act II; Instructor Susan Megrino 5:30 - 6:30 p.m. W (October 16 - November 6)

Look Who’s in the Lobby

HICAP One-on-One Consultations, Monday, October 7, 10 a.m. – noon

A HICAP counselor one-on-one appointment to help you understand your Medicare health insurance benefits (prescription drug comparisons, information on lowcost medical insurance, advocate medical bill concerns). Appointments to meet at the Wellness Center can be made by calling HICAP at 800-434-0222 or 909-256-8369.

Health & Wellness Day, Wednesday, October 23, 9 a.m. – noon Free Information to keep you healthy and well: Welbe Health, Alzheimer’s Association, HICAP, FIND Food Bank information, Alzheimer’s Coachella Valley, Desert Health Care District flu and COVID-19 immunizations. Please bring your health insurance card. No cost for those clients with no insurance.

It Takes a Valley!

Thank you Coachella Valley and to all our wonderful clients for your kind and generous support of Ryan Ryan Fine Jewelry & Gift Bar.

We are proud to announce that our store is featured ON THE COVER of this month’s issue of Professional Jeweler Magazine.

LIFE OF THE PARTY

Ryan Ryan is gearing up to bring new brands to a uent clients in Indio, California

Smitha Sadanandan, professional jeweler magazine

EXHIBITS

LA QUINTA MUSEUM

Abandoned Planes, Trains, and Automobiles

Experience the award-wining photography of Ken Lee in “Abandoned Planes, Trains and Automobiles,” a nocturnal journey through the hidden landscapes of California’s deserts. Explore California’s abandoned transportation relics, reflecting its storied history in aviation and aerospace innovation, the completion of the First Transcontinental Railroad, and vibrant car culture. Lee guides us through these rarely seen locations, using light to unveil forgotten scenes in haunting, dreamlike exposures.

Spotlight Exhibit in the Local History Gallery:

LQ Fact or Fiction: The Fisherman Steps

Have you heard that the rock stairs in the La Quinta Cove have a Hollywood connection? They do, but it might not be the one that you think! Find out what’s fact and what’s fiction in this spotlight exhibit.

Día de Muertos Mini Altar Exhibit

October 29 – November 9

Día de Muertos, or Day of the Dead, is traditionally observed on November 1 and 2. Celebrated mainly in Mexico and places with Mexican heritage, it’s a holiday that helps families honor their ancestors. Altars honor family members, friends, and even pets that have died. Come to the museum’s Mural Room and enjoy the beautiful and heartfelt miniature altars created by members of our community, on display through November 9.

77885 Avenida Montezuma La Quinta, CA 92253 (760) 777-7170

The La Quinta Museum is open Tuesday - Saturday, 10am - 4pm. Admission and programs are FREE.

La Quinta Museum will be closed on Friday, October 4, for staff development.

EVENTS

Thursday, October 3, 5 – 6 p.m.

Music at the Museum: Las Tías

Join us for Music at the Museum with Las Tías. The duo formed by Giselle Woo and Janine Rivera is steeped in MexicanAmerican heritage and deeply rooted in the Coachella Valley.

Saturday, October 5, 2 p.m.

Día de Muertos Workshop

Join us to explore the rich traditions of Día de Muertos, the celebration and remembrance of those who have passed. Families and communities start preparing for the festivities weeks before Día de Muertos on November 1 and 2 by collecting cempasúchil flowers to create beautiful decorations for their homes and altars honoring their loved ones. Immerse yourself in the traditions of Dia de Muertos with presenter Mariana Moctezuma while creating your own Día de Muertos decorations.

PROGRAMS

As programs are subject to change, please find the latest information on La Quinta Museum’s free programs at Facebook. com/LaQuintaMuseum/events.

Friday, October 18, 1-3 p.m.

Sketchbook Journaling

Get in touch with your inner artist with sketchbook journaling. Basic supplies provided.

Tuesday, October 8 & 22, 1-3 p.m.

STITCH Fiber Arts Group

Bring your fiber project, meet with friends old and new, share what you’ve been working on, and get inspired for your next project.

Wednesday, October 9, 1 p.m.

TED Talk Hangout

Let’s enjoy a TED talk on the big screen, and then discuss. This month: “Learning from a Barefoot Movement” by Bunker Roy.

Saturday, October 12, 1-3 p.m.

Genealogy Meet-Up

Whether you’re a beginner or an expert in all things genealogy, join this discussion and collaboration.

Tuesday, October 15, 11 a.m.

Take a Break with Huell

Join us for an episode of Huell Howser’s “California’s Gold” on the big screen. This month, Huell visits the Inland Orange Conservancy in Redlands.

Saturday, October 26, 1 – 3 p.m.

Workshop: Dabbling in Water Media

Explore painting with water-soluble paints, such as watercolors, gouache and acrylics. This free workshop is for adults. Space is limited, and registration is required. Sign up at tinyurl.com/ LQMWaterMedia

Thursday, October 24, 3 p.m.

Good Books in the Gallery

Let’s read a great book, and then get together to discuss. This month, we’ll read “Fly Girls” by Keith O’Brien. A limited number of free copies are available for book club participants; call 760-777-7170 to request one.

IT’S YOUR LIBRARY

La Quinta Public Library is located at 78-275 Calle Tampico. Enjoy FREE programs for all ages! Questions? Call 760-564-4767 Rivlib.net

The library will be closed on Friday, October 4, and Monday, October 14.

SPECIAL EVENTS & NEW PROGRAMS

Festival of Frights: Fright at the Cinema

Saturday, October 26 @ 11 a.m. – 5:30 p.m. | All Ages

A daylong fright event for all. Including crafts, activities, giveaways, photo ops, caricatures and our Fright at the Cinema Spooky and Non-Spooky Walk Through Maze inspired by “Frankenweenie,” “Coraline,” “Beetlejuice” and “The Nightmare Before Christmas.” NonSpooky Maze available from 11 a.m. – 2 p.m., Spooky Maze available from 3 p.m. – 5:30 p.m., and Teen Craft from 2 – 3 p.m.

Teen Pumpkin Carving

Saturday, October 12 @ 3 p.m. | Ages 13-17

Express your creativity & festivity through pumpkin carving. While supplies last.

Festival of Frights Movie showings

Saturday, October 5 @ 4 p.m.

Friday, October 11 @ 4 p.m. Saturday, October 19 @ 11 a.m.

Come & watch the movies that inspired this year’s Festival of Frights: Fright at the Cinema! Limited seating & floor space. Popcorn available for a limited time.

ONGOING PROGRAMS

Sensory Hour

Mondays, October 7 & 21 @ 10:15 a.m. Fridays, October 18 @ 3 p.m. | Ages 0 - 12

Sensory hour includes activities that promote the development of motor skills as well as socialization among peers. Sponsored by Friends of the La Quinta Library.

Writer’s Block

Sunday, September 8 @ 1 p.m. | Ages 18+

Writers of all levels can participate in monthly prompts, exercises and group critiques.

Coloring Book Night for Adults

Tuesday, October 15 @ 5 p.m. | Ages 18+

Feeling stressed and overwhelmed? Join us for our Coloring Book Night for adults and discover the benefits of coloring while listening to relaxing Lo-Fi music. Bring your own coloring book or enjoy one of ours!

Page Turners Book Club

Thursday, October 17

@ 10:30 a.m. | Ages 18+

In October, we’ll discuss “The London Seance Society” by Sarah Penner. Register at the Information Desk, as copies are limited.

Threadheads Fiber Arts Club

Saturday, October 19

@ 1:30 p.m. | Ages 18+

Come & share your fiber art projects, ideas, skills & inspiration with other fiber artists. All skill levels welcome!

Hydro Harvest LQ

Thursdays, October 3 & 31

@ 4:30 p.m. | 8 years old & up

Learn how to grow veggies with your family using the library‘s Flex Farm. Sign up to see what dish we will create at the end of the month. Registration Required.

Full list of events & activities:

LA QUINTA CREATION STATION PROGRAMS

Questions about Creation Station programs? Call (760) 777-7088.

MAKER CRAFT: HALLOWEEN POTIONS

Saturday, October 5 @ 10:30 a.m. – 5 p.m.

Craft a “Halloween Potion!” This “potion” is a glop- and glitter-filled vial which is fun to play with and look at. An enjoyable sensory experience for all ages. [NOTE: This potion contains no magic.]

Free| All Ages

MAKER CRAFT: SPOOKY CANDLES

Thursday, October 10 @ 10:30 a.m. – 5 p.m.

Get into the Halloween spirit by making your own spooky candles! Join us for a fun workshop where you’ll create eerie, Halloween-themed candles in various shapes and colors. Perfect for adding a touch of fright to your holiday décor, ideal for all ages.

Free| All Ages

Fiber Arts Bootcamp (FAB): Crochet Spider Web Throw

Sunday, September 29 @ 12:30 – 3:30 p.m.

This Spooky Season, FAB Makers will be crocheting a simple spider web throw design. You can bring a Size 4 yarn and 5.5 mm crochet hook if you have them or use the supplies available at the Creation Station.

Free | All Ages | First Come

M ROC U C

Saturday, October 5, 2024 | 8 AM - 10 AM

At SilverRock Park | 51900 Silverrock Way, La Quinta, CA 92253

This event is FREE and fun for ages six and up. F e s t i v

Corn Maze spooky/nonspooky maze

Photo Ops Crafts Giveaways Activities

La Quinta Public Library

HWY Highway 111 Upgrade: Revamp Underway for 2025 111

Story by: City of La Quinta Staff

An extensive landscape improvement and pothole-repair project continues this month on Highway 111, ahead of next spring’s repaving, which will include grinding and removing the existing roadway before laying down new asphalt.

The Highway 111 Rehabilitation Project will cost an estimated $8 million, with $4 million of that paid for with Federal funds included in the Fiscal Year 2024 Transportation, Housing and Urban Development Appropriations bill.

The City anticipates the federal funds to be available starting this month, just as the new season is getting underway bringing increased traffic and business to the shops and restaurants that dot the City’s two-mile stretch of Highway 111.

Rather than disrupt businesses and traffic with road construction at peak season, the City plans to repave its twomile stretch of Highway 111 starting in May 2025. The project could take up to three months, and the City will work to minimize the impact to the hundreds of businesses, making sure there is always access in and out of the shopping centers.

The City plans to put the pavement rehabilitation project out to bid in January so a contractor is lined up and ready to go in May.

Landscape, Sidewalk Work Underway

In August, the City started phase one of the Highway 111 Rehabilitation Project with landscape restoration in the medians and sidewalk curb repairs. The work is expected to continue into early November.

Staff is also fixing potholes as needed.

Median work has included the removal of artificial turf and replacement of some of the plants. More palm trees are being added, enhancing the existing Phoenix Dactylifera, Mexican Blue Palms, and Mediterranean palms. Landscapers are replacing aged plants with a new pallet, including various agave plants, bougainvillea and other varieties.

The irrigation system in the medians are being repaired and/or modified to accommodate plant placement. More rock is going in with the existing boulders and plants arranged around them for a new look.

Each section of median restoration takes about three weeks and began with the medians near the Washington Street intersection.

A little over a year ago, we asked our neighbors to join us on a journey to rediscover the joy of air travel.

Together, we are delivering an unrivaled travel experience that inspires our customers to explore the world on their terms.

Before the end of the year, our reimagined airport will greet you with courtyard cafés preparing gourmet cuisine, refined cocktails, and locally brewed craft beer served in cozy, intimate settings to start your journey stress free.

Recognizing todays constantly connected lifestyle, we host innovative planning tools from Fly My Airport to empower and inspire our customers to explore the world on their terms.

Scan code to start exploring the world on your terms.