North American Sweeper - July 2021

JULY 2021

I N S ID E

5 CO N T E N T MARKETING TIPS p.8

TO P 7 B E N E F I T S O F LO C A L A D V E R T I S I N G p. 1 2

A LO O K AT 1 - 800 - S W E E P E R ’S PA S T, P R E S E N T, A N D F U T U R E p. 1 8

The Ultimate Street Sweeping Machine

INTRODUCING THE 1ST 100% PLUG-IN ALL ELECTRIC DRIVE THREE-WHEEL HEAVY-DUTY MECHANICAL STREET SWEEPER The perfect choice for any Municipal/Governmental agency requiring highperformance, reliability, and ZERO EMISSIONS.

Global Environmental Products

2

5405 Industrial Parkway, San Bernardino, CA 92407 USA • 909-713-1600 • www.GlobalSweeper.com MADE IN THE USA NO R TH AMERIC AN S WE E P E R JU LY 2021 Vi si t Us

.

Call Us Today! 1-855-EETRACK (338-7225) www.eagleeyetracking.com

w w w. na sweeper.co m

J U LY 2 0 2 1 N O R T H A M E R I C AN SWEEPER 3

JULY 2021 | VOLUME 16 | ISSUE 7

CONTENTS

F E AT U R E S 8

Transform Your Business With These 5 Content Marketing Tips

12 Top 7 Benefits of Local Advertising on Your Street Sweeping or Paving Business 16 Help Your Fleet Beat the Heat 18 Going National: A Look at 1-800-SWEEPER’s Past, Present, and Future 34 Index of Advertisers/Classifieds

CEO & PUBLISHER Gideon W. Smith

CREATIVE DIRECTOR Melissa Kennelly

SENIOR EDITOR Katherine Nolan

EDITORIAL MANAGER Heidi Karpinich

ADVERTISING Tracy Rodean

CIRCULATION Noah Aiden

Phoenix Global Media Inc. P.O. Box 235, Stockton New Jersey 08559 866-418-4400 phone 973-532-0319 fax sales@nasweeper.com North American Sweeper Magazine is published by Phoenix Global Media Inc. Copyright 2020 by Phoenix Global Media Inc. All rights reserved.

SUBSCRIPTIONS $15.00 per year, or by eligible request.

POSTMASTER: Please send changes to North American Sweeper Magazine P.O. Box 235, Stockton New Jersey 08559

Opinions expressed in editorial submissions contributed to North American Sweeper Magazine are those of the individual authors exclusively and do not necessarily reflect the opinions of North American Sweeper Magazine, its staff, its advertisers, or its readership. North American Sweeper Magazine assumes no liability or responsibility toward independently contributed editorial submissions or any typographical errors, mistakes, misprints, or missing information within advertising copy.

4 NO R TH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

Financing a New or Used Sweeper Can Be a Challenge…

WE MAKE IT POSSIBLE! With Oakmont Capital Services, we understand the industry and sweeping equipment. We offer customers: * No Money Down * Virtual Financing via E-Docs and Remote Online Notary * Application-Only Up To $500,000 * Delayed Payment Options * Municipal Funding Available * Private Sale Transactions * Terms Based on Credit Approval * Structured Terms for Troubled Credit

AdamDomke, CLFP (320) 844-8721 adomke@oakmontfinance.com

EliseLinn, CLFP (320) 844-8802 elinn@oakmontfinance.com

We finance new & used: parking lot sweepers, street sweepers, milling machines and more!

“

oakmontfinance.com/sweeper JaymeGerads, CLFP (320) 844-8803 jgerads@oakmontfinance.com

I have never had a bad experience with

Oakmont. I switched over from a different

lender to Oakmont Capital Services because I enjoyed their cooperative and friendly

attitudes. I didn’t feel like I had to jump

through hoops to get loans for sweeping

equipment. I plan to continue to work with Oakmont and Michael McElroy (my go-to guy!) in the future.

Lisa James, Big Easy Parking Lot Maintenance, LLC

MichaelMcElroy, CLFP (612) 251-0804 mmcelroy@oakmontfinance.com

6 NO R TH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

w w w. na sweeper.co m

J U LY 2 0 2 1 N O R T H A M E R I C AN SWEEPER 7

BUSINESS CORNER

I N D U S T RY N E W S

A S S O C I AT I O N I N S I D E R

INDEX

SPOTLIGHT

TRANSFORM YOUR BUSINESS With These 5 Content Marketing Tips

Marketing your business can be hard to navigate from the start.

Likewise, it can be challenging to determine which content marketing tools to use and which tools are suitable for your company. So, where should you start? Here are 5 tips that can help you put your business out there in the community.

8 NO R TH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

1

Do Everything You Can to Demonstrate Your Expertise

Customers want to know that you are the best in your industry at what you do. Display your knowledge

...try to generate organic content so that your copy gets pushed to the top. Cover the

by offering features on your website. Examples are

basics of your topic, but also personalize

a detailed explanation of your products or services,

the copy to your brand and its needs.

research on the street sweeping or paving business with references and articles, and industry knowledge to keep consumers and business partners informed.

When establishing your expertise, make sure to present your credentials, so the audience knows that you are trustworthy.

2

Cover the Basics While Standing Out from the Crowd

audience, offers impressive ROI, improves credibility and trust, provides 24/7 promotion, and more. However, too much SEO-driven copy can make you check the same keyword boxes, meaning you are wasting a lot of time writing an article that says the same thing as everyone else’s. Try not to mimic the identical posts that are already live; instead, try to generate organic content so

Having SEO-driven content (Search Engine

that your copy gets pushed to the top. Cover the basics

Optimization) is excellent for your business. SEO

of your topic, but also personalize the copy to your

increases your organic discovery, reaches your target

brand and its needs. continued on page 10

w w w. na sweeper.co m

J U LY 2 0 2 1 N O R T H A M E R I C AN SWEEPER 9

BUSINESS CORNER

3

Establish Your Marketing Goals I N D U Sand T RY N ETarget WS Your Audience

be met, or what do they seek to get out of our business in the long term? Understanding their journey will help you retain customers as they feel understood throughout the entire process. Your content should

Curating content starts with the end and your audience

attract new business while convincing hesitant

in mind. Define your goals to be SMART — specific,

prospects to purchase and encourage customer

measurable, attainable, relevant, and time-based. Goals

retention and long-term brand loyalty. A great way to

with quantifiable results and detailed plans for reaching

explain your product or service to reluctant customers

particular audiences are essential when marketing your

is by incorporating a visual — such as a video — to

business. Setting your message to the general public is

explain it. This will educate the consumer and make

too broad and difficult to measure. Finding your specific

them feel more at ease when they engage with your

target audience will narrow down your message and

brand because they’ll know what to expect.

target the right consumers.

4

Understand Your Customer’s Journey

SPOTLIGHT

A S S O C I AT I O N I N S I D E R

5

Rely On Analytics To Track Your Performance

INDEX

Quality content is more important than the quantity

Good content marketing can engage the consumer at

of content, but that doesn’t mean that you should

any stage of their journey. Ask yourself: why are they

ignore your visitors and viewers. Analytics help convert

seeking our services, what needs are they looking to

those viewers into customers by carefully monitoring,

1 0 NORTH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

tracking, reporting, and watching any data that you

Sources

receive from your content. This helps you gauge what

https://www.semrush.com/blog/content-marketingtips/?kw=&cmp=US_SRCH_DSA_Blog_Core_BU_ EN&label=dsa_pagefeed&Network=g&Device=c&utm_ content=484020086385&kwid=dsa-1057183194155&cm pid=11769537497&agpid=117334830631&BU=Core&ex tid=167368304664&adpos=&gclid=CjwKCAjwt8uGBhBA EiwAayu_9ZTgzhXzbdt0cjcF2NB8Uq29JNfHW7aieKUS_ noO1NxVISV4AxtrPxoCwRYQAvD_BwE

tactics are working, what isn’t working, and what could work better.

IMPLEMENT THESE TIPS TODAY TO CAPTURE YOUR TARGET AUDIENCE’S ATTENTION

Content marketing helps businesses create and distribute valuable, relevant, and consistent content to attract and acquire a clearly defined audience — while maintaining an objective of driving profitable consumer action. Implementing these five tips for your street sweeping or pavement business will generate more leads and customers over time if you are consistent with your methods.

https://blog.hubspot.com/marketing/content-marketingtips https://www.forbes.com/sites/joshsteimle/2014/09/19/ what-is-content-marketing/#:~:text=Content%20 marketing%20is%20a%20marketing,of%20driving%20 profitable%20customer%20action.

It’s so easy to get creative with it! Find out what fits best with your business and go from there! From books to videos, from blogs to infographics, and from webpages to podcasts, content marketing’s horizons are wide open.

w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 11

A S S O C I AT I O N I N S I D E R

INDEX

SPOTLIGHT

Top 7 Benefits of Local Advertising on Your Street Sweeping or Paving Business Every company can use targeted marketing strategies to their benefit.

While you may not limit your street sweeping and paving services to one location, you should still invest in local advertising. Local advertising gives you exposure, develops brand recognition, and builds trust among potential customers. Here, we present the top benefits of investing in local advertising.

1 2 NORTH AMERIC AN S WE E P E R JU LY 2021

1. Getting to Know You:

Your Website

Websites serve a crucial role in a company’s marketing strategy. Often, your website is a customer’s first impression of your street sweeping and paving company. A neat, easy-to-navigate website design will attract customers and reassure them of your professional experience.

Your website should feature information that fuels visitors’ curiosity and trust, ultimately leading them to contact you or employ your services. Include the locations you serve, the services you offer, and a

Vi si t Us

contact page. Whenever you finish a project, politely

easily. When you submit your details to an online

ask clients to give feedback so you can highlight client

directory, make sure you fill out the entire profile

testimonials on your site.

and feature keywords people search. Include similar

Most importantly, incorporate keywords that people

information to your website and encourage clients to

search for into each page so that you’re more easily

review your services on your profile. People will know

found online.

your street sweeping and paving business is a reliable

2. Google My Business Works For

You

When people require specific services like street sweeping and paving, they will most likely turn to search

local option.

5. Community Events Build Trust

Nothing helps your business more than interacting faceto-face with community members and fellow business

engines to find companies.

Listing your company with Google means your website appears on the first page of results when people type in “street sweeping or paving near me.” Immediately, thanks to

owners. Attending local events

Nothing helps your business more than interacting face-to-face with the community and business owners.

listing with Google, you have a higher chance of securing business.

3. Social Media Fuels Local

Recognition

allows you to meet potential customers, and sponsoring events offers valuable exposure by featuring your logo on advertising materials. You also gain people’s confidence by showing that your business supports the community.

To ensure people remember you, interact with kindness and professionalism, and give out materials such as business cards, note pads, pens, or pins. The next time

With the versatility of social media platforms, your

someone requires a street sweeping or paving company,

business can gain incredible recognition. Your accounts

they’ll have your business in mind.

are prime places to feature positive client reviews or offer insight into the sweeping and paving services you provide. Articles, videos, and photos also let your

6. Printed Publications Increase

Brand Exposure

In smaller communities, never underestimate the power

audience get to know you better. If your marketing

of advertising in a local publication. The businesses

team interacts with its followers, then a vital relationship

featured in local magazines or newspapers are ones

develops — one that can’t be bought.

residents see around town. By advertising in a local

4. Directory Profiles Convey

Professionalism

publication, your business develops brand recognition.

Remember, the more exposure for your business, the

Featuring your business in online directories allows

more likely people in the community will seek you out

potential local customers to find your company more

when they need your services. continued on page 14

w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 13

7. Word Spreads: Stellar Customer

Service

To ensure customers return for your sweeping and

business becomes a staple in the city. Discuss these strategies with your marketing team, and you will have no trouble building your local reputation.

paving services, offer the best customer service you can. Word spreads fast among communities, and people will talk to friends, family, and coworkers about bad customer service experiences. Avoid such a fate by perfecting how you interact with customers and keeping track of customers’ preferences, information, and projects. Personal thought and care go a long way when your business operates in tight-knit communities.

MAKING THE MOST OF LOCAL ADVERTISING

Your business improves communities by keeping roads safe, updated, and clean. Through local advertising,

Sources https://www.thebalancesmb.com/local-marketingstrategies-that-increase-business-2296053 https://www.tblustar.com/best-marketing-tips-for-yourportable-toilet-rental-business/ https://academy.getjobber.com/resources/articles/ marketing-strategies-for-plumbers/ https://www.gaebler.com/Marketing-a-Sewer-and-DrainCleaning-Contractors-Business-7836.htm https://hookagency.com/top-8-advertising-methods-forcontractors/

people learn more about your work and the services you provide. Brand recognition transforms into customer leads and new projects, and slowly your

1 4 NORTH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 15

HELP YOUR FLEET

BEAT The HEAT

Heat waves have hit hard this summer, shattering record

KEEP UP WITH INSPECTIONS

Heat can be taxing on virtually every vehicle component, so ensure that all fluids are topped off and

temperatures across the US. As

change oil where necessary. Remind your drivers that

we all continue to work through a

never after or during when the engine is still hot. In

hot summer, it’s important to be mindful of the effects extreme heat

fluid checks should be done before a shift begins, and addition to fluid management, remember that extreme weather can also shorten battery life.

Finally, check all tires. Make sure the contact with

can have on your equipment. Though

hot pavement has not worn tread down to unsafe

most sweeping is done at night, even

This is important for safety as well as optimizing

levels, and that tire pressure is within a safe range.

storage in a hot location can create

fuel economy—according to the Department of

issues with your vehicles. Follow

at approximately 3% better fuel efficiency than

these simple but important tips to keep your fleet ready to withstand the heat.

1 6 NORTH AMERIC AN S WE E P E R JU LY 2021

Motor Vehicles, properly-inflated tires operate improperly-inflated tires. Consider tire rotations at the end of the season to ensure safe driving in the fall.

AVOIDING COSMETIC ISSUES

Even if wear on your vehicles is only cosmetic, this reflects negatively on your company. Keep the fleet

Vi si t Us

OVERHEATING AND BLOWOUT PREVENTION

Warmer temperatures cause tire air to expand, compromising fuel economy and vehicle handling and increasing the risk of blowouts and collisions.

Warmer temperatures cause tire air to expand, compromising fuel economy and vehicle handling and increasing the risk of blowouts and collisions.

Be sure to conduct a thorough brake check on every machine. In addition to all of the other maintenance tips we’ve discussed, make sure all drivers are up to speed on proper company procedures for breakdowns and accidents, and provide retraining sessions if necessary.

looking its best by keeping up with washing schedules. If you have trucks out in the daytime, encourage drivers to park them in the shade, preserving both the paint and the interior. Avoid vinyl cracking and other interior damage by using a sun shade on the windshield.

w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 17

SPOTLIGHT

INDEX

GOING NATIONAL: A Look at 1-800-SWEEPER’s Past, Present, and Future

1 8 NORTH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

Though 1-800-SWEEPER has become an industry giant, it wasn’t always that way. What started as an option to make it easier for regional customers to reach Progressive Sweeping has grown into a national organization that provides lead generation, support, education, and networking for other contractors in the power sweeping industry. But how did it grow into this industry resource? We took the opportunity to speak with Michael Lucht, President of 1-800-SWEEPER to get the dirt on how the organization was developed, how it helps professionals in the sweeping industry, and the challenges it has faced along the way.

EARLY HISTORY AND CONCEPT

Founded in 1978, Progressive Sweeping was working on expanding its market in 1984 when area codes were being decentralized. Given the growing number of phone numbers with different area codes that were fed into their office, they knew that as populations grew and the number of area codes was continually expanded, they would need to find a better option for current and prospective clients to connect with them. The first attempt to get the 1-800-SWEEPER number was stifled because, even though the number was domiciled with and available

...they knew that as populations grew and the number of area codes was continually expanded, they would need to find a better option for current and prospective clients to connect with them.

from the company’s phone carrier at the time, it was designated as a national account number with a $40k minimum expense in long-distance calling

800-vanity numbers that allowed for portability, Mr.

fees required before they would release the number!

Lucht got back in touch with his phone company and

However, soon thereafter, upon reading a Wall Street

was able to secure 1-800-SWEEPER for his business.

Journal article announcing the de-regulation of

However, as time moved forward, Mr. Lucht started

continued on page 20

w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 19

INDEX

SPOTLIGHT

to think about what he could do to leverage his

concept of creating a marketing/lead generation

company’s 800 number. Because his company

and purchasing co-op has since grown significantly

was regional, he began to consider how he could

to include a range of other benefits for member companies, including

expand the use of the number to help other companies in the industry. After a year of contemplation and planning, he introduced the co-operative concept to a dozen fellow

...his initial concept of creating a marketing/lead generation and purchasing co-op has since grown significantly...

contractors during an

for member companies

relationships with over 40 vendors in the buying cooperative, education, training and hiring tools, and the Sweeper Summit & Equipment Expo.

“It was my vision but, of course, it took a lot

NPE West meeting in Las

of people to commit to

Vegas in November 2010

getting involved, and we

that would evolve into becoming the first nationally

launched the business in July 2011. I believe we had

recognized brand and only co-op buying group

21 companies committed to the organization at that time.”

in the power sweeping industry. But his initial

continued on page 22

2 0 NORTH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

5

things you must know BEFORE buying a STREET SWEEPER

SCAN CODE for your free report

we make it easy to buy! co-op purchasing

financing

Contract # 122017-JTN

Bucher Municipal 105 Motorsports Road Mooresville, NC 28115 T 704.658.1333 WWW.BUCHERMUNICIPAL.COM w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 21

SPOTLIGHT

INDEX

GOING LIVE FOR INCREASED GROWTH

included Carl Barton, Mark Carter, Gerry Kesselring,

The 21 member companies, that were individually

and Doug Sauder. However, even at that point, the

recruited, represented their

organization’s future was speculative

commitment by writing checks

being the first of its kind in the

for the first month of membership

industry with many unknowns ahead.

fees when they signed up, with the

But, 1-800-SWEEPER created a spark

understanding that those checks

of collaboration and ignited the self-

wouldn’t be cashed until they

starting tendencies of professionals

could launch the organization with

in the industry and failure was not an

enough monthly revenue to hire

option.

staff and cover overhead expenses.

The organization faced some

The organization hit the benchmark

strong challenges. Gaining trust

number they’d set as a goal and

and getting companies to commit

officially launched in July 2011,

to an organization and brand that

allowing 1-800-SWEEPER to take on staff and vote

complemented their own company was foreign

on the founding group of 4 board of directors that

to many independently-minded business owners.

Replacement Brooms You Can Rely On.

Quality. Performance. On-Time Delivery Keystone Plastics has been manufacturing the industry’s leading replacement brooms for street sweeping and road construction since 1954. At Keystone we believe in reliable quality and strive to make the heaviest, longest lasting brooms in the industry. We also believe the only good broom is the one that arrives to you as promised. Contact us to find a distributor near you.

Visit kpbrush.com | Call 1-800-635-5238 2 2 NORTH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

information on their monitor, which immediately validates the lead’s service location so that they’re connected with the right Partner. The software they developed automatically directs the lead’s information to a proprietary 800 app on the Partner’s cell phone to improve response time and make it easier for the caller to hear back from the local Partner sweeping company within a short period of time.

PUTTING THE RIGHT PEOPLE IN PLACE

To be able to pull off this kind of organization, it takes having the right people in the right part of the organization. A four-person board meets However, the benefit of having access to an

bi-weekly to discuss and vote on a range of issues,

organization that drives more business to them and

including prospective Partners and a variety of other

saves them money by leveraging their buying power

organizational businesses. The first 1-800-SWEEPER

with others in the industry, allowed 1-800-SWEEPER

staff employee hired back in 2011 was Carolyn Bell,

to gradually overcome these challenges and

who has since continued with the company as the

concerns over the organization’s ability to sustain the business model. As their confidence grew, more companies became receptive to not only becoming Partners but also putting the organization’s number and logos on their trucks, increasing the brand’s marketing presence both locally and nationally.

STANDING OUT FROM THE CROWD

Though the number had started as a vanity number, it was now quickly growing as a brand in its own right. That required some careful thinking to ensure that people calling the number were being directly connected to a member of a Partner company who could provide the service where it was needed, rather than a company that simply matched the area code they’re calling from.

To get around this issue, 1-800-SWEEPER set up a call center, open 24 hours a day with live operators who answer all calls uniformly and input the service continued on page 24

w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 23

INDEX

SPOTLIGHT

Director of Marketing & Communications, working with

Ben Steyer joined the company in February of 2018

the website development team, creating newsletters and

as the Executive Director and has since gained a solid

articles, social media, and undertaking an assortment of

grasp of how the sweeping industry in general, and

projects to grow the reach of 1-800-SWEEPER, as well as

especially 1-800-SWEEPER, is based on relationships,

orchestrating and managing the groups largest project,

building trust, being receptive and responsive to Partners,

the annual Sweeper Summit & Equipment Expo.

and remaining diligent. He’s constantly reaching out continued on page 26

Your Broom Source for Municipal & Contractor Sweeping ...any sweeper, any attachment gutter brooms strip brooms tube brooms wafer brooms hard parts too!

www.united-rotary.com

800-851-5108

urbsales@united-rotary.com 2 4 NORTH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

WE CAN CREATE A RENTAL PROGRAM TO ALIGN WITH SWEEPING CONTRACTS YOU HAVE WITH YOUR CUSTOMERS

w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 25

SPOTLIGHT

INDEX

Andy Williams joined the team in March 2019... acting as the liaison connecting vendor/partners with member Partners to strengthen the buying group’s leverage to keep existing Partners up to date on changes as well as recruiting new sweeper companies into the organization to help build coverage in areas where there is not a Partner.

Andy Williams joined the team in March 2019 as a Business Development Representative, acting as the liaison connecting vendor/partners with member Partners to strengthen the buying group’s leverage for gaining discounts and attracting new vendor/ continued on page 28

2 6 NORTH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 27

SPOTLIGHT

INDEX

savings Mr. Williams negotiates can more than makeup for the membership fee.

THE IMPORTANCE OF PARTICIPATION AND INTELLECTUAL GAINS

However, these benefits still require work and a commitment from each Partner to get the best benefit out of a cooperative like 1-800-SWEEPER. Paying the membership fee alone doesn’t guarantee service leads, but the Partners that commit to engaging the organization gain the competitive advantage of exclusive vendor discounts and the wide range of benefits from hiring tools to educational opportunities offered by partners to grow the group. He spends a great deal of time seeking out new vendors that understand the

1-800-SWEEPER that will certainly be valued.

“Those that have participated have realized huge

buying power the cooperative represents and setting up

advantages and many opportunities for not only

discounts and working with member Partners to lower

savings but also the sharing of intellectual capital that

their expenses and improve their buying power. Partners

we have in this organization. Some folks that are new

understand that though leads can’t be promised, the

in the business, maybe less than 10 years, . . . we can continued on page 30

2 8 NORTH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

NAPSA XL - Single Page .pdf

1

1/8/21

2:43 PM

Attention Members of the Sweeping Community!

NAPSA is proud to present our Exclusive Health Plan designed by industry experts

• Multiple plan options making it easy for you to find the right fit for your company • Plan options available in all 50 states • Major Medical Coverage for businesses of all sizes • Group Association Plans allow members to purchase healthcare benefits at competitive rates

Individual Rates Starting as low as $390

Compare your current plan to the NAPSA Plan today by contacting one of our agents:

866-793-9999

Joseph Mango ext. 338 & John Monico ext. 337 NAPSAhealth@worldinsurance.com w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 29

SPOTLIGHT

INDEX

Equipment Expo to the Summit, as well as more and

With the COVID-19 pandemic, the 1-800-SWEEPER organization had to step up its game... as an essential service, the Partners and organization quickly picked up speed in getting back underway...

more educational opportunities for Partners, vendors, and invited guests. The organization has also developed the only industry-specific benchmarking survey that provides Partners with an opportunity view of where their company stands compared to the operating ratios of others in the industry, with training available on how to report numbers to help provide purity of data.

GOING DIGITAL

With the COVID-19 pandemic, the 1-800-SWEEPER organization had to step up its game to keep things

dramatically flatten the learning curve.”

When the time came around in 2012 to host our first

rolling for its Partners. As with so many companies, their membership saw a brief pause early in the year due to

annual meeting, a Board Member, Carl Barton, suggested

the pandemic, but as an essential service, the Partners

naming it the Sweeper Summit. The following years saw

and organization quickly picked up speed in getting

1-800-SWEEPER add the only industry-specific outdoor

back underway, with many companies seeing numbers continued on page 32

3 0 NORTH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 31

INDEX

SPOTLIGHT

As 1-800-SWEEPER approaches its 10th Anniversary... the success of the national organization in moving from a simple vanity number to a solid cooperative venture...

that exceeded the previous year by the end of 2020. Not a single member Partner of 1-800-SWEEPER closed their doors.

However, that doesn’t mean that the organization didn’t have to adapt to the changing conditions. Their 2020 June mid-year meeting had to be held virtually, as did the 2020 Sweeper Summit. This required

TRUE REGENERATIVE AIR SWEEPING !

Model 600® COMDEX ® Street Sweeper

Model 500x® High Side Dump

the organization to develop digital assets to ensure that they could carry off these meetings, and as they learned from the process, several large manufacturers sent in comments and compliments on how smoothly the mid-year meeting for 2021 had been run.

This year the organization is planning an in-person Sweeper Summit & Equipment Expo 2021 in November in Las Vegas with their traditional outdoor

Model 435 COMDEX Mid-Sized Street Sweeper ®

®

Model 210 COMDEX Parking Lot Sweeper ®

®

equipment venue.

As 1-800-SWEEPER approaches its 10th Anniversary of operations, the success of the national organization in moving from a simple vanity number

Because swept is not always clean, call TYMCO. Our Regenerative Air Sweepers blast into pavement cracks with up to a 250 mph controlled jet of air, forcing up even the finest sand and particulates into a totally enclosed system — never exhausting dirty air as do vacuum sweepers. All with only a few moving parts, reducing maintenance cost and downtime.

Schedule a Demonstration Today !

can’t be doubted. With the past success they’ve leveraged for their Partners, which currently number over 50 companies, this

1-800-258-9626 www.tymco.com

to a solid cooperative venture

organization will still be going strong for many years to come.

Model 600 Illustration

FROM THE PEOPLE WHO INVENTED REGENERATIVE AIR SWEEPING! 3 2 NORTH AMERIC AN S WE E P E R JU LY 2021

Vi si t Us

w w w. na sweeper.co m

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 33

INDEX Bucher Municipal.........................................................................21 704-658-1333 / buchermunicipal.com

The ODB Co..................................................................................35 800-446-9823 / www.odbco.com

Buffalo Turbine.............................................................................20 716-592-2700 / buffaloturbine.com

Safety Vision.................................................................................30 800-851-4764 / safetyvision.com

Carolina Enviromental Services...................................................20 P R O D U C T W AT C H 800-239-7796 / cesrefuse.com Curbtender Sweeper s LLC........................................................BC 319-266-1721 / curbtendersweepers.com Eagle Eye Tracking.........................................................................3 855-338-7225 Elgin Sweeper Company..............................................................31 elginregenx.com Global Sweeping Solutions............................................................2 909-713-1600 / globalsweeper.com Gregory Highway..........................................................................27 866-994-4929 / gregoryhighway.com KeyStone Street Sweeping Brooms............................................22 800-635-5238 / kpbrush.com NAPSA..........................................................................................29 866-793-9999 Nite-Hawk Sweepers................................................................6, 17 800-448-9364 / nitehawksweepers.com Oakmont Capital Services LLC......................................................5 320-844-8800 / oakmontfinance.com ODRA Sweeper.............................................................................15 844-888-6372 / odrasweeper.com Pat’s Pump & Blower....................................................................26 800-359-7867 / patspump.com

3 4 NORTH AMERIC AN S WE E P E R JU LY 2021

Schwarze Industries Inc.......................................................3, 7, 14 800-879-7933 / schwarze.com SEALMATE....................................................................................10 sealmate.com Sharpco Sweeper Shoes................................................................4 313-343-4328/800-372-5007/sharpcosweepershoes.com Skavin’jer Street Sweepers..........................................................28 888-652-2137 / skavinjer.com Stewart-Amos Equipment Co........................................................4 800-482-2302 / stewart-amos.com Street Smart..................................................................................25 888-653-6800 / streetsmartrental.com Superior Tire & Rubber Corp.........................................................9 800-289-1456 / superiortire.com Sweeper Parts Sales......................................................................6 877-695-3060 / sweeperpartssales.com Trinity Highway.............................................................................11 888-323-6374 / trinityhighway.com Tymco............................................................................................32 800-258-9626 / tymco.com United Rotary Brush Corporation................................................24 800-851-5108 / united-rotary.com Well Made Manufacturing............................................................33 609-323-2655 / wellmademfg.com Xpress Sweeping Inc....................................................................34 401-523-6116 / xpresssweeping.com

Vi si t Us

ODB Has the Parts to help SWEEP America !

For ALL makes and models of street sweepers!

Tennant - Elgin - Sunvac Mobil -Wayne - VacAll Vanguard - NiteHawk Schwarze - Johnston - Tymco OLD DOMINION BRUSH COMPANY

COAST to COAST

BRUSHES, BROOMS & SWEEPER PARTS DEBRIS COLLECTION SYSTEMS

BROOMS Wafers Main Brooms Gutter Brooms

PARTS

Rollers

Conveyor Belts

Impellers

Rubber Runners

Splice Kits

Drive Sprockets

Skid plates

and much more...

COAST to COAST

www.odbco.com CALL 800-446-9823 Today! w w w. na sweeper.co m Alamo Group

Replacement Parts for all makes and models of street sweepers Johnston, Elgin®, Tymco®, Tennant®, Wayne, etc..

J U LY 2 0 2 1 N O RT H A M E RI C A N SWEEPER 35 052419 TMT

the path is always clear High performance, durable products that offer customers a lower total cost of ownership.

the

sentry a sweeper with standards as strong as your own the sentry regenerative air sweeper uncommonly high standards

Under CDL platform with over CDL performance. Incab control of gutter broom speed, pressure, and angle.

Hopper and fan are made entirely of Hardox® 450 abrasion resistant steel designed to stand up to the abuse of debris.

Crescent shaped pick up head funnels debris to the center of machine. On-screen diagnostics keep information at your finger tips and makes it easier to maintain your sweeper.

PHONE: 3 6 NORTH AMERIC AN(319) S WE 266-1721 E P E R JU LY 2021

701 PERFORMANCE DR. CEDAR FALLS, IA 50613

www.curbtendersweepers.com Vi si t Us